Apple Talk

Apple Talk

Denmark

Apple Talk focuses on in-depth industry analysis and critique of Apple and related companies. Every week Michael Gartenberg, Serenity Caldwell, Rene Ritchie, and guests dive deep into the latest news, biggest trends, and most important issues at the intersection of culture and personal technology.

Episodes

16: Apple S.W.O.T.  

We’re splitting Gartenberg off into his own podcast and this is the pilot! Listen along as we break down Apple’s strengths, weaknesses, opportunities, and threats going into the end of 2016!

15: Apple Watch and fitness, with Liz Plosser  

Apple's messaging around Watch Series 2 was fitness-focused, but how does it hold up, and is there really a market for it? Caldwell, Ritchie, and special guest Liz Plosser from Self Magazine discuss!

14: Missing Macs, with Ben Bajarin  

Apple’s new MacBook has been updated in 2016, but the new MacBook Pros are nowhere to be found, and the Mac mini and Mac Pro haven’t seen updates in years. What’s going on with Apple’s Mac product lines? Gartenberg, Ritchie, and special guest Ben Bajarin discuss!

13: Smile time  

iPhone 7 has launched and Gartenberg, Caldwell, and Ritchie talk demand forecasting, messaging, media reception, gates, fumbles, and exceeding expectations.

12: The media is the iPhone message  

iPhone 7 removed the headphone jack and added a two lens camera system, but how well did they sell them on the event stage? Gartenberg, Caldwell, and Ritchie explore the spin!

11: iPhone upgrade pressure  

Are modern iPhones, iPads, and Macs 'good enough' that the mainstream — and perhaps even early-adopters — no longer feel the need to update? Gartenberg thinks they might be, Ritchie thinks there's lots more to come, and Caldwell... no spoilers, listen along!

Show notes Bored now Oh no! My current iPhone might be 'good enough' Why stop with the headphone jack? Apple could delete everything! iPhone 7 rumor roundup Hosts Michael Gartenberg Serenity Caldwell Rene Ritchie Feedback

Send in your comments, questions, feedback, or follow-up to:

Email: appletalk@imore.com Twitter: @iMore with hashtag #appletalk or yell at the hosts directly.
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10: The iPad story  

What's the iPad story? Gartenberg, Caldwell, and Ritchie discuss the narratives Apple has — and hasn't — used to not only sell iPads, but sell the *idea* of iPads.

09: Unpacking Pokemon Go  

With the success of Pokémon Go, the enormity of the mobile market has been made shockingly clear. Confluence of technologies? Nostalgia and brand power? Thirst for distraction? Gartenberg, Caldwell, and Caldwell discuss what lessons can be learned and what'll come next.

08: The next iPhone, with Neil Cybart  

Apple's job is to make better iPhones so more people buy them faster. How does a tick, tock, tock design cycle, and removing the headphone jack fit into that? Gartenberg, Caldwell, Ritchie, and special guest Neil Cybart discuss.

Show notes Apple Unlikely to Make Big Changes for Next iPhone iPhone Warning Signs We don't know jack about the next iPhone iPhone 7 and making Lightning strike twice Imagining an iPod in your ears Tick-tock... tock?!—The future of iPhone product cycles Above Avalon Memberships Guests Neil Cybart Hosts Michael Gartenberg Serenity Caldwell Rene Ritchie Feedback

Send in your comments, questions, feedback, or follow-up to:

Email: appletalk@imore.com Twitter: @iMore with hashtag #appletalk or yell at the hosts directly.
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07: WWDC 2016 aftermath  

WWDC 2016 has come and gone, and Gartenberg, Caldwell, and Ritchie break it all down. From watchOS 3 to tvOS 10, macOS Sierra to iOS 10, here's what it all means… and portends.

06: App Store economy, with Ben Bajarin  

Faster review times, subscriptions for every category, and search ads are the latest additions to the App Store, and special guest Ben Bajarin joins Gartenberg, Caldwell, and Ritchie to discuss how much — or how little — that may help the App Store economy.

Show notes App Store FAQ: What developers and customers need to know! The New App Store: Subscription Pricing, Faster Approvals, and Search Ads Phil Schiller: Apple making major changes to the App Store APP STORE 2.0 Techpinions Guests Ben Bajarin Hosts Michael Gartenberg Serenity Caldwell Rene Ritchie Feedback

Send in your comments, questions, feedback, or follow-up to:

Email: appletalk@imore.com Twitter: @iMore with hashtag #appletalk or yell at the hosts directly.
05: Virtual reality distortion, with Jan Dawson  

Gartenberg, Caldwell, Ritchie, and special guest Jan Dawson chat Apple and Virtual Reality, first mover advantages, mainstream adoption, gaming culture, and fear of missing out.

Show notes Apple hires top virtual reality researcher Doug Bowman Apple building massive team for virtual reality research Apple's Route to Virtual Reality Apple's Slow, Subtle Build to New Products Apple lives in a real world, not a virtual one Apple and making the virtual a reality VRHeads.com Guests Jan Dawson Hosts Michael Gartenberg Serenity Caldwell Rene Ritchie Feedback

Send in your comments, questions, feedback, or follow-up to:

Email: appletalk@imore.com Twitter: @iMore with hashtag #appletalk or yell at the hosts directly.
04: Firing the digital assistants, with Carolina Milanesi  
Gartenberg, Ritchie, and special guest Carolina Milanesi of Creative Strategies chat about Alexa, Siri, Google, digital agents, virtual assistants, personalities, API, internationalization, utility, and more.
Show notes Should Virtual Assistants Be Humanized? Alexa: A Short and Passionate Affair or A Long Standing Relationship? Siri vs. Alexa is hilarious to people outside the U.S. Could Artificial Intelligence and Machine Learning be Apple's BlackBerry moment? It's a bot, bot, bot world. Also, Apple is doomed! If Google's right about AI, that's a problem for Apple Guests Carolina Milanesi Hosts Michael Gartenberg Rene Ritchie Feedback

Send in your comments, questions, feedback, or follow-up to:

Email: podcast@imore.com Twitter: @iMore with hashtag #appletalk or yell at the hosts directly.
04: Firing the digital assistants  
Gartenberg, Ritchie, and special guest Carolina Milanesi of Creative Strategies chat about Alexa, Siri, Google, digital agents, virtual assistants, personalities, API, internationalization, utility, and more.
Show notes Should Virtual Assistants Be Humanized? Alexa: A Short and Passionate Affair or A Long Standing Relationship? Siri vs. Alexa is hilarious to people outside the U.S. Could Artificial Intelligence and Machine Learning be Apple's BlackBerry moment? It's a bot, bot, bot world. Also, Apple is doomed! If Google's right about AI, that's a problem for Apple Guests Carolina Milanesi Hosts Michael Gartenberg Rene Ritchie Feedback

Send in your comments, questions, feedback, or follow-up to:

Email: podcast@imore.com Twitter: @iMore with hashtag #appletalk or yell at the hosts directly.
03: Apple Car as a service, with Horace Dediu  

Gartenberg, Caldwell, Ritchie and special guest Horace Dediu of Asymco chat about Apple's investment in Didi Chuxing, Project Titan, and what a car business from Apple might—and might not—look like.

Guests Horace Dediu Hosts Michael Gartenberg Serenity Caldwell Rene Ritchie Feedback

Send in your comments, questions, feedback, or follow-up to:

Email: podcast@imore.com Twitter: @iMore with hashtag #appletalk or yell at the hosts directly.
01: State of the iPhone, with John Gruber  

Welcome to Apple Talk, a new podcast from iMore. Apple Talk focuses on in-depth industry analysis and critique of Apple and related companies. Every show, Michael Gartenberg, Serenity Caldwell, Rene Ritchie, and guests dive deep into the most important story of the week.

And it all starts with a look at Apple’s iPhone business with special guest Mr. John Gruber of Daring Fireball.

Show notes This is Tim: Apple's CEO on the company's 2016 Q2 earnings iPhone warning signs Doubting the iPhone revisited (Paywall) Apple and the Terrible, Horrible, No Good, Very Bad Drop in iPhone Sales What does Apple look like without the iPhone? After iPhone Apple's best days behind it'... again Guests John Gruber Hosts Michael Gartenberg Serenity Caldwell Rene Ritchie Feedback

Send in your comments, questions, feedback, or follow-up to:

Email: podcast@imore.com Twitter: @iMore with hashtag #appletalk or yell at the hosts directly.
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