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9 Jon Hamm,Chris Cox  

Stop: It's Hammer Time. Star of AMC's hit series, Mad Men, Jon Hamm, visits Sklarbro Country and takes a stroll down St. Louis memory lane with Randy and Jason. The brothers and Jon discuss everything from bad local commercials to cat rape to why bed bugs are like Fuzzy Zoeller. Racist Vin Scully stops by and makes everyone a little uncomfortable...everyone except our Douchebag of the Week, Randy Quaid. Sklarbro Country, episode 9, man it's mad.The first 15 people that follow this link and post on the wall that they heard about the Sklar's Hollywood Improv shows on Sklarbro Country will get free tickets one of the shows on Sept. 25, 7:30pm and 10pm. We hope to see you there!To view the Rally Cat video the Sklar's discussed with Jon Hamm, click here .

Facebook Ad Changes: What Marketers Need to Know  

Do you run Facebook ads? Are you familiar with the latest changes? To explore a number of recent changes to Facebook that will impact all advertisers, I interview Jon Loomer. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It's designed to help busy marketers and business owners discover what works with social media marketing. In this episode, I interview Jon Loomer, a marketing expert who specializes in Facebook advertising. Jon is host of the Social Media Pubcast and blogs at JonLoomer.com. Jon explores Facebook ad changes and what you need to know. You'll discover updates to the 20% text rule, custom audiences, and more. Share your feedback, read the show notes, and get the links mentioned in this episode below. Listen Now You can also subscribe via iTunes, RSS, or Stitcher. Here are some of the things you'll discover in this show: Facebook Ad Changes The 20% text rule change Jon explains why the 20% rule was created and says that until recently, any Facebook ad image with more than 20% text would be rejected. The text ratio was measured by placing a grid over the image and if there was text in more than 5 out of the 25 boxes, it was considered over the 20% text limit. Since Facebook has abandoned the rule, advertisers can have as much text as they want in their image. However, the more text in the image, the less reach it will receive and the more it will cost to run such an ad. Now, when you upload an image to the Text Overlay tool, Facebook will rate the image as: OK, Low, Medium, and High. Facebook is general about the guidelines, Jon explains, but there is no longer a grid. Basically, zero text means it's OK, and 20% text is considered Low. However, if you compare Facebook's example for 20% to the actual 20% rule, it's actually a little bit more than 20%. Facebook says if you have been following the 20% rule until now, you probably won't see any changes. However, Jon thinks the system for detecting the text is a little buggy, although it's still early on. For instance, he talks about an image of nature that was flagged for having text. Jon says the best approach is to test it. Experiment with little or no text in your images, and compare the results. You'll need to determine what text you absolutely need. The logo is another potential issue since not all logos are created equal. Jon's logo has never been flagged. However, sometimes they detect it and sometimes they don't. Many advertisers and users love memes and big call-to-action text, and now they can boost them. Jon says you probably need to do a manual bid and bid really high to get that ad seen, but you never know. It may be extremely effective. Listen to the show to discover whether the text scale is at play on organic posts. Facebook custom audiences Jon is a big fan of Facebook custom audiences, which is creating audiences of people who have visited your website. It's powerful since these people already know who you are. However, Jon explains, there is a weakness in those audiences. All audiences aren't created equal. In an audience of people who have visited your site over the last 180 days, some visited once, others visited 50 times. Some people bounced after three seconds and don't even remember being there, while others have spent hours on your site. Until recently, you couldn't differentiate the two. With the new website custom audiences' advanced feature, you can create an audience based on frequency. For instance, base it on how many times someone has visited your website or performed one specific action, such as a purchase or a registration. Now, when Jon promotes his blog posts, instead of targeting all of his website visitors from the last 180 days, he focuses only on those who visited at least three times. The quality and the cost per website click have been much better.

TLS #95: the 2 biggest things that can make or break our careers with Jon Acuff (“Do Over”)  

Note: Life With Intention Online registration closes tomorrow (Friday 9/25/15) at midnight. Learn more and register here. Today's Lively show is a very "lively," action-packed conversation with author and thought leader, Jon Acuff. Jon is a thoughtful, funny, and down-to-earth author with five books under his belt, including Start and Quitter. Today, we're speaking about the topic of his newest book, Do Over, which is all about cultivating the four aspects of our "Career Savings Account," so that we can navigate positive, unexpected, and negative career transitions that will inevitably pop at various points in our careers (non-biz and biz alike). This episode is perfect for anyone who wants to grow and invest in their career so that they can: choose self-directed "do overs" throughout their career, or bounce back from unexpected (or unwelcome) career "do overs."   [Tweet "“The biggest gatekeeper to you doing meaningful work is usually you.” - Jon Acuff"] [Tweet "“Ask friends for favors and ask strangers for friendship.” - Jon Acuff"] [Tweet "“You’re capable of more than you think, and it’s going to be harder than you think.” - Jon Acuff"]   IN THIS EPISODE YOU’LL FIND OUT ABOUT   How Jon’s book Do Over has helped a broad range of people — from stay at home moms to college grads — learn how to handle life change. Jon’s formula for an amazing career, and the area in which he believes most of us are lacking. Why Jon suggests meeting with advocates on a regular basis who are able to speak honest truth into your life, and how to find them. Two things you can do to change your job tomorrow. The problem with the idea that you have to be an entrepreneur to do meaningful work. Why looking at your job to provide everything you need for fulfillment is not the answer. The one powerful question Jon asks before each speaking engagement that has made him a more effective speaker. Jon's advice on online dating profiles. What Jon would tell someone just starting out on this journey.   SHOW NOTES   Career Fireside Chat recording + printable Stuff Christians Like  Jon’s Blog  Do Over James Altucher  Squarespace Mini Interview Guest: Allison Magpantay   LISTEN TO THE SHOW    

20 VC 034: 250 Investments, AngelList Syndicates and Microsoft with Jon Staenberg  

Jon Staenberg is one of the most experienced venture capitalists in the Pacific Northwest, having made over 250 startup investments and having raised two funds totaling over $100 million. Jon's investments include the likes of AngelListStubHubSAPHOKitchenBowl (through AngelList syndicates) and many more. If that wasn't enough Jon sits on the boards of Class.com, Micropath and even owns his own vineyard! Previously, Jon worked in the marketing area at Microsoft for six years and is a Stanford alum!

Items Mentioned in Today's Episode:

KitchenBowl Kindara 

In Today's Episode You Will Learn:

1.) How Jon started off in the tech industry and then made his move into venture?

2.) Having established 5 companies, what was the hardest element of the process and how did Jon overcome it?

3.) Having invested in over 250 startups what is Jon's investment strategy? What is Jon looking for in startups?

4.) Once invested in a startup, what is Jon's role and what services can VCs bring to a startup?

5.) Whether Jon feels AngelList syndicates are going to change the funding environment? Does it present a challenge to the more traditional VC model?

We then finish with a quick fire round where we hear Jon describe the highlight of his glittering career, the biggest tip Jon would give to an aspiring entrepreneur and his most recent investment and why he said yes?

 

Facebook Ads and Beyond: What Marketers Need to Know  

Do you use Facebook ads? Are you wondering how paid Facebook marketing can work for your business? To learn about Facebook EdgeRank and paid Facebook marketing, I interview Jon Loomer for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show from Social Media Examiner. It's designed to help busy marketers and business owners discover what works with social media marketing. The show format is on-demand talk radio (also known as podcasting). In this episode, I interview Jon Loomer, who blogs about advanced Facebook marketing at Jon Loomer.com. Jon used to do social media work for the the NBA and American Cancer Society before going out on his own in 2011. Jon shares what efficient targeting means for marketers and the metrics involved. You'll learn creative ways to generate more business on a minimal budget. Share your feedback, read the show notes and get the links mentioned in this episode below! Listen Now You can also subscribe via iTunes, RSS, or Stitcher. Here are some of the things you'll discover in this show: Facebook Advertising EdgeRank and why it's important Jon explains how EdgeRank is the unofficial term for Facebook's sorting algorithm. You don't see everything that's published in your news feed. It depends on your affinity, your connection with specific people and pages, how you interacted with a specific content type in the past and the 'weight' given to posts. The EdgeRank algorithm as described by WhatIsEdgeRank.com. Over time, the older something is, the less likely that you'll see it in the news feed. And in a perfect world, EdgeRank helps you see what you want to see. You'll discover as a marketer what you need to do to make sure your fans see your content and how EdgeRank can help you rise to the top. Listen to the show to find out what you need to do to encourage your fans to act on your Facebook updates. Facebook metrics marketers should pay attention to As a marketer, it depends what your goals are on Facebook. Jon explains that he is a publisher, and when people visit his website, he makes money. So for him, the more traffic the better. You'll find out why Jon focuses on consumption and a stat called link clicks. Jon explains that consumption is any type of click, whether it resulted in a story or not. It could be a comment, like or share, but it could also be a photo click, video play, link click or any other click. Remember Facebook records them all. You'll hear an example of the post-level export lists for all reposts over a given time period. You can look at it post by post, posts that had the most consumption and quantity of clicks. With a time decay on Facebook updates, Jon shares what you need to do to make sure you reach people in completely different time zones with your most popular links to help you reach a new audience. Listen to the show to find out the best time to reshare a post, with time decay in mind. Facebook targeting for marketers Over the last few months Facebook has made it easy for you to target your updates to different audiences. Jon explains there are two different forms of targeting. You can target your posts or you can target your ads. You'll hear why Jon is not a big fan of post targeting. Where Facebook targeting really comes alive is within advertising. Facebook constantly releases something new to make it incredibly powerful. On the Facebook advertising side, Jon reveals some of the newer things that Facebook has done with targeting. Last year when the Custom Audiences feature was first rolled out, it allowed you to target your offline customer list with email addresses you'd collected, phone numbers or Facebook UIDs. These are people who have proven to subscribe to your content or bought something from you in the past. Whether or not they are your fans,

#25 A Jon Hamm Sandwich  

2 Dope Queens is back for a third season! Phoebe and Jessica are kicking it off with a pants-dropping interview with Don Draper himself, Mr. Jon Hamm. Plus, comedian Chris Garcia (This American Life) won’t make fun of his immigrant parents, and find out why Morgan Murphy (2 Broke Girls) can’t compete on tinder. Kick back with an ice-cold glass of lemonade because you’re gonna need to cool down after the Queens serve up some serious heat. 

Follow @2dopequeens

Featured Performers:

1. Chris Garcia

Follow @_chrisgarcia

2. Jon Hamm

 3. Morgan Murphy

Follow @morgan_murphy

 

Off Camera - 30. Jon Hamm  

Could you see Jon Hamm on Dawson’s Creek? Neither could he nor anyone else in the youth obsessed Hollywood of the 80s when he drove to LA with $150 in his pocket and no real master plan to make it as an actor. And no, he didn’t get the Dawson’s Creek part. Moving to Los Angeles was a big risk at a time when no one was looking for mature, square jawed, slightly world weary men. Enter Don Draper and a certain amount of irony. His status as a Hollywood unknown landed him the role of a lifetime as the suit and hat clad personification of an era rapidly losing relevance on a network undergoing seismic shifts itself. Eight seasons, a Golden Globe, and multiple Emmy nominations later, exit Don Draper. And the question becomes: Once your famous for defining a character, how do you avoid being defined by him for the rest of your career? Struggling for years before officially making it on Mad Men and subsequently spending each hiatus wondering if the show would be coming back for another season. Jon Hamm has developed a Draper worthy take on that question. Over the course of his career, he has seen a lot, learned even more, and has a passionate but clear eyed grip on the industry to show for it. This is a man who understands the value of his own hard work and the importance of surrounding himself with people as smart and curious as himself. I think he will be just fine. So pull up a chair and listen in.

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Off Camera - 28. Jon Hamm  

Could you see Jon Hamm on Dawson's Creek? Neither could he nor anyone else in the youth obsessed Hollywood of the 80s when he drove to LA with $150 in his pocket and no real master plan to make it as an actor. And no, he didn't get the Dawson's Creek part. Moving to Los Angeles was a big risk at a time when no one was looking for mature, square jawed, slightly world weary men. Enter Don Draper and a certain amount of irony. His status as a Hollywood unknown landed him the role of a lifetime as the suit and hat clad personification of an era rapidly losing relevance on a network undergoing seismic shifts itself. Eight seasons, a Golden Globe, and multiple Emmy nominations later, exit Don Draper. And the question becomes: Once your famous for defining a character, how do you avoid being defined by him for the rest of your career? Struggling for years before officially making it on Mad Men and subsequently spending each hiatus wondering if the show would be coming back for another season. Jon Hamm has developed a Draper worthy take on that question. Over the course of his career, he has seen a lot, learned even more, and has a passionate but clear eyed grip on the industry to show for it. This is a man who understands the value of his own hard work and the importance of surrounding himself with people as smart and curious as himself. I think he will be just fine. So pull up a chair and listen in.

offcamera 0

97 Jon Hamm,Seth Morris  

This week on the show we're once again joined by Angry Fella' Jon Hamm. Jon gives us details on his upcoming projects and explores the correlation between religion and obesity. Bob Ducca drops in with important information about addiction which is followed by an exciting round of both “Who Said It?” and “What Am I Thinking?” Will Bob's new found friendship with Mr. Hamm be what he needs to recover from the loss of Dennis? Sit back, open up a bag of Trader Joe's Peanut Butter Pretzels, and find out in this weeks episode of Comedy Bang Bang.

34 Jon Hamm,Doug Benson,Special Guests  

If Santa asked ME what I wanted for Christmas, I'm sure Jon Hamm, Nick Kroll, James Adomian, and Paul F. Tompkins would be involved. Well, Scott answers this nerd's Christmas dreams with a commercial for Masculinidad, a peek into Jesse “The Mind” Ventura's new show, and an acting-off between John C. Reilly and Jon Hamm. Of course, a special episode wouldn't be complete without a super-special guest, Weirdest Kulap Vilaysack!

7: Jon Hamm - Bring In The Nerp  

World-class actor Jon Hamm journeys on down to Dumb People Town! The Sklars and Daniel Van Kirk chat with Jon about goofing around on the set of Mad Men and his experience going to last year's World Series as a Cardinals fan. Story #1 involves the wrangling of a deer in a super market. Jon tells the tale of his only trip to model-filled Cleveland. The group discusses the Oscars SNAFU and dives into the Marisa Tomei Oscars incident of yesteryear. Story #2 brings to light a series of escalating incidents stemming from a brawl at a wedding rehearsal dinner. Jon speaks of his experience making Keeping Up with the Joneses, meeting Lionel Richie, and his love of St. Louis local commercials. Story #3 involves an alternative way to go through the McDonald's drive through. Steven Seagal leaves a voicemail giving his take on the incident at the Oscars. What's Jon's favorite Girl Scout cookie? Find out on this week's Dumb People Town.

Terror Attack on UK would be much worse Nov 16th Episode 248  

Terror Attack on UK would be much worse Nov 16th Episode 248 Jon Gaunt is sombre opening the first live show since the ISIS attacks in Paris on Friday night. His first guest is Deputy Leader of UKIP (@UKIP @Nigel_Farage) Paul Nuttall (@paulnuttallukip) who Jon asks 'What do we do next?' Paul has a strong opinion - is he right or right wing? Gaunty's next guest is Chris Hobbs (@obbsie) retired policeman and border expert who speaks to Jon following his article in the Daily Mail (@MailOnline). He tells Jon that were similar terrorist attacks to happen in the UK he believes they would be significantly worse due to the lack of police and the lack of police firearms. Jon talks to him about police cuts, firearms and of course our borders. Jon's next guest is John Dawkins, a manager in the music industry for the likes of The Libertines, The Enemy and Charlie XCX. He's worked at Bataclan in Paris the venue that was the scene of the horrific attack this weekend, he's also worked with crew present at the Eagles of Death Metal gig, including murdered Brit merchandiser Nick Alexander. He tells Jon about the venue and, when Jon asks whether it will stop bands performing and stop fans going to gigs, John says 'we have to carry on.' Finally Jon speaks to Haseeb Ahmed, viral video blogger who made the video 'A message to ISIS from a British Muslim' following the Tunisia terrorist attacks on British holiday makers. He says ‘let’s call a spade a spade, these are Muslims, but they are fanatical extremists.’ You have to hear what else he has to say. Jon also has a number of great callers in this hour such as Steve and Graham. Make sure you listen and download the next two hours of today's show episodes 249 and 250 in which Jon speaks to a number of counter terrorism experts, Muslims and goes live to Brits in Paris. USEFUL INFORMATION: We air the show between 10am and 1PM (UK TIME). Our studio number is 020 38 29 1234 - we will call you back if you ask. We tweet here: @talk2meradiouk We Facebook here: https://www.facebook.com/Talk2MeRadio-192936524085052/ Jon tweets here: @jongaunt

Terror Attack on UK would be much worse Nov 16th Episode 248  

Terror Attack on UK would be much worse Nov 16th Episode 248 Jon Gaunt is sombre opening the first live show since the ISIS attacks in Paris on Friday night. His first guest is Deputy Leader of UKIP (@UKIP @Nigel_Farage) Paul Nuttall (@paulnuttallukip) who Jon asks 'What do we do next?' Paul has a strong opinion - is he right or right wing? Gaunty's next guest is Chris Hobbs (@obbsie) retired policeman and border expert who speaks to Jon following his article in the Daily Mail (@MailOnline). He tells Jon that were similar terrorist attacks to happen in the UK he believes they would be significantly worse due to the lack of police and the lack of police firearms. Jon talks to him about police cuts, firearms and of course our borders. Jon's next guest is John Dawkins, a manager in the music industry for the likes of The Libertines, The Enemy and Charlie XCX. He's worked at Bataclan in Paris the venue that was the scene of the horrific attack this weekend, he's also worked with crew present at the Eagles of Death Metal gig, including murdered Brit merchandiser Nick Alexander. He tells Jon about the venue and, when Jon asks whether it will stop bands performing and stop fans going to gigs, John says 'we have to carry on.' Finally Jon speaks to Haseeb Ahmed, viral video blogger who made the video 'A message to ISIS from a British Muslim' following the Tunisia terrorist attacks on British holiday makers. He says ‘let’s call a spade a spade, these are Muslims, but they are fanatical extremists.’ You have to hear what else he has to say. Jon also has a number of great callers in this hour such as Steve and Graham. Make sure you listen and download the next two hours of today's show episodes 249 and 250 in which Jon speaks to a number of counter terrorism experts, Muslims and goes live to Brits in Paris. USEFUL INFORMATION: We air the show between 10am and 1PM (UK TIME). Our studio number is 020 38 29 1234 - we will call you back if you ask. We tweet here: @talk2meradiouk We Facebook here: https://www.facebook.com/Talk2MeRadio-192936524085052/ Jon tweets here: @jongaunt

Ep 251 - Navigating the #Jobocalypse with Jon Aguilar: What Kind of Smith Are You?  

After Bryan and I did our episode on the #Jobocalypse, someone rightly commented on the Mixed Mental Arts subreddit that this was all great but what practically do I do? Well, this episode is a practical response to that. Mixed Mental Arts is not just about identifying problems but empowering you to solve them for yourselves. Part of that is going to be teaching you how to learn, unlearn and relearn. That's something the Mixed Mental Arts community will be doing taking everything that's in The Straight-A Conspiracy and everything else we've learned in the last 200 interviews, breaking those ideas down into easy, bite-sized chunks and giving them away. The other thing we're going to be doing is introducing you to people who have made the transition into the new economy to give you a playbook on how you can do that too. Ladies and gentlemen, I give you Jon Aguilar. Jon Aguilar works in what may be the oldest profession. No, he's not a prostitute. He works with dry stone. It literally doesn't get much older than that. Stone on top of stone with no mortar. And yet, Jon Aguilar is thriving in the new economy. That's because he's transformed this oldest of professions by bringing to it a spirit of exploration and Motivation 3.0. Jon reads voraciously. He's constantly rethinking his craft. And he's always learning, unlearning and relearning. In the end, surviving in the new economy doesn't mean you have to become a computer coder. Far from it. In fact, you may end up doing the job you were doing in the old economy BUT you approach it in a very different spirit. You think of yourself and approach your work as a craftsman. In this episode, Jon describes how in 2007 he really started to take his craft seriously as something to be mastered and refined and the books and ideas that were useful to him in evolving his own approach up to this point. Jon is also a fount of t-shirt ideas. I'm sure the Unicorn (@madonna_matt) and Unikitty (@nicoleleepage) will run with some of them. Personally, I'm going to put in a request for "Embrace The Suck" and "What Kind of Smith Are You?" Maybe an "Ideasmith" t-shirt. I defer to them. Pretty sure that something awesome will emerge from this great improv we're all in. You can find out more of the tools Jon is using to navigate the #Jobocalypse here including resources for people looking to become or looking to connect with apprentices. Jon's Stonesmith business = www.heritageearthandstone.com Jon's Facebook = "Heritage Earth & Stone" Jon's Instagram = "jonaguilar_designworks" The Consortium of Craftsmen, Innovators & Thinkers = www.throughstonegroup.com The Consortium's Instagram + Facebook + YouTube channel (will be online by May 1st) = "Throughstone Group" [mbm_book_grid id="1287"] And if you want to buy a sweet Jobocalypse t-shirt and support Mixed Mental Arts at the SAME TIME then go here.

Ep. 190 - Jon Macks: How To Make A Gut Decision That Lasts A Lifetime  

JOKE Last night I wrote down six things I wanted to do today. I kept number six blank. “JOKE” was just a reminder to start this post with a joke from Jon Macks… “If you live in Florida, ya know, God’s waiting room…” “If you’re Jewish, like me…” Those are just a few lines from my interview with Jon Macks. He was the top writer for “The Tonight Show” with Jay Leno. He wrote 100 jokes a day. That’s half a million in 20 years. He’s written jokes for President Obama, Bill Clinton, John Kerry and monologues for Steve Martin, Billy Crystal, Whoopi Goldberg, Chris Rock… and wrote the book “Monogluge: What Makes America Laugh Before Bed.” But before comedy, Jon did political consulting. “I realized I could do one thing 300 nights a year: politics or perform. And I chose politics.” He somehow transitioned and reached the heights of a dream career in comedy. I wanted to know his secret. I also wanted to know how to be funny... 1. Association Joke: I asked Jon how to run for Congress. “Anti-Washington, anti-establishment is what’s working right now,” he said. I’m not running for Congress. But, the night of this interview, I went to an open mic. So I ran some headlines by Jon. And he wrote jokes on the spot. Headline: “Trump Refuses To Say He’ll Accept Election Results” Jon: “The Toronto Blue Jays lost yesterday. They’re refusing to accept the fact that the Cleveland Indians are going to the world series.” This is an association joke. You look at what else is happening. Then marry the two. 2. Rule of 3’s: This is Billy Crystals joke: “Donald Trump reminds me a lot of hurricane season. He starts out with a lot of hot air, spins out of control, by the first week of November he’s completely gone.” The rule of 3’s is this: Set up your joke. Start with a fact or an idea. Then expand on the idea by listing three qualities. The third is usually unexpected. That’s your punchline. 3. Look for the oddity Jon said, “Most normal people—and I put comics as ‘not normal’—most normal people walk into a room and go, ‘This looks like a great party.’” But a comic asks questions. “Who shouldn’t be here?” “Why are they serving bacon cheeseburgers at a Jewish event?” Go beyond business as usual. Look for the oddity… in contracts, your conversations, your habits. Try to find the light in life’s eccentricities. Or the bull... in shit. 4. Find “your kind of people” and bring them together Every day, I practice what I call “emotional health.” I spend time with people who lift me up. And I try to lift them up, too. Not with words. But with interests. We hold space for each other. And leave room for the juice in our brain to squeeze out. It’s a different kind of lemonade, but it’s ours. And we like it. That’s all that matters. Seinfeld calls comedians “his type of people.” As if they have different brains than everyone else. So I asked Jon, “What is it? What is the comedian?” He said, “A comic will go on stage and either say something we haven’t thought of, or something we all thought of in a way that is really unique, funny and brings us all together.” 5. Move forward Jon was traveling about 250 nights a year doing campaigns. His third kid was just born. And he had a choice: be a dad or “be someone calling in once a week.” Lots of people make this choice. Money is involved. Fulfillment is a factor. The stress of making the “right” versus the “wrong” decision. Jon went with his gut. “I figured I’d take a break from political consulting, and I never went back.” He had a 13-week contract with Jay Leno. That turned into a lifetime… Before podcasting and writing, I worked on Wall Street. When everything crashed, I fed people chocolate. I wanted to bring people together. Maybe that’s number six.

351: Jon Levy |The Influencers Dinner  

Create your own influential network.

"Just start something. Test something out, let it fail and let it fail often."-Jon Levy

The Cheat Sheet: The statistical impact your friendships have on you. What are the two types of epidemics? The ninja strategy for following up by email. How to invite people from all backgrounds and walks of life. Why people like you even more if you ask them for a favor.. And so much more...

What would it be like to have an Olympic athlete, an Oscar-winning actor and a CEO of a billion-dollar company at your dining room table? How could you create an event to bring them together and make them want to share a meal with you? Our guest for episode 351 did just that. Jon Levy runs an event called The Influencers Dinner in his home in New York.

On today's episode he shares the origins of his idea, how he executed it to become the successful experience it is and how you can apply the same principles to create a similar event of your own. Join us for all of that and more on episode 351 of The Art of Charm.

More About This Show:

Jon Levy is a behavior expert, digital strategist and keynote speaker, but what is probably best known for is dinner. If you're lucky enough to get an invite to one of his exclusive dinners you're bound to have an amazing time with some of the most influential people in the world. He's had members of royal families attend, Nobel Laureates, famous actors, musicians, artists and some of the top leaders in every industry from around the globe.

So what's his secret? Did he have an amazing Rolodex and just decided to gather people together at his place? Not at all. About six years ago he attended a seminar with Landmark Education and something the seminar leader said struck a chord within him. The leader said the quality of our lives is largely determined by the people we spend our time with and the conversations we have. These two things are the fundamental elements that impact who we are and where we go with our lives.

Jon realized he wanted to connect with the greatest influencers he could, but how? At the time he was 28 and working for a start-up, he wasn't anyone who could get a phone call (much less a dinner) with the heads of state or Olympic medal winners. He spent the next year ruminating over how to create so much value for these people that they would make time in their already hectic schedules.

He knew whatever he created needed to be so novel they would say yes. He eventually thought of having people over for dinner. He knew a group activity like cooking together would bond them quickly, and sharing food and conversation would cement that bond.

Here's the novel part of the event: no one knows each other and each person is a leader from a different industry. They are not allowed to talk about what they do, they can only use their first names and if they are famous they must assume a different first name. Then over dinner the guests will guess what each of the attendees does for a living, only then can the guest reveal who they are!

Since his first dinner Jon has since held 36 more and The Influencers Dinner has grown to be legendary. It's been featured in Forbes, The New York-Times and has been the catalyst behind millions of dollars done in business deals, publicity and press coverage for the attendees, multiple non-profits and even some romantic relationships.

But Jon is the first to admit he overcame many hurdles and made plenty of mistakes along the way. He says he has embarrassed himself more times than not, failed countless times and had to learn many lessons the hard way. But it's all been worth it. In his words, "it takes a long time to become an overnight success".

If you're in the same position Jon was when he first had the idea, what are some practical steps you can take to get going and create your own variation of The Influencers Dinner? Jon's first suggestion is to create novelty. Find something unique you can offer your guests that no one else does. Do you love games? Then do a game night and spend some time sorting out how to structure the evening so your guests enjoy themselves and you add value to their lives.

That's another key point Jon makes: be sure you do something that is true to your core values. Remember this is going to be an event you're hosting for years to come so make it fun, make it enjoyable and make it something you already like doing. If it's not games, then how about a wine tasting or a mixology night? Again put some thought into this and be sure the event and activity you are hosting is true to you.

One last suggestion Jon has is to spend a lot of time coming up with the idea. It took him a full year to come up with the dinner party idea! And he cautions about following in his footsteps with the dinner party: they get expensive (he spent $30k on his last year alone) so consider other alternatives before going down that road, unle

306: Jon Vroman | Legacy is Greater than Currency  

"A day of pain is worth a lifetime of pride."  - Jon Vronman

The Cheat Sheet: How he invested his last $4k and how it motivated him. (10:00) The 53-mile double marathon that changed Jon's life. (12:50) Do you have to be an extrovert to be in the front of your life? (25:00) The 3 people you admire most: a life evaluation exercise. (35:00) What is one of the most powerful questions on Earth? (38:15) The reason most people don't achieve their life's purpose. (40:50) And so much more...

If you imagined your life playing out like a concert, where would you want to live it: the front row or somewhere in the upper deck? The front row of course - that's where the action, energy and enthusiasm is happening.

Jon Vroman has built a business and a life around teaching people to live like they're in the front row and he's our guest for episode 306 of The Art of Charm podcast. Join us as we talk about what it means to live life from the front row, how to reframe experiences in a positive way, why your networks are so important and how to be a contributor who makes every moment an awesome one.

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More About This Show:

Jon Vroman wasn't always a front-row kind of guy. In fact, in high school he admits his mindset and his life were about as big as his 4'10", 85 pound frame. Until one day he found himself at a concert and had the revelation that he was living life at the same pitch as the section he was sitting in: the back rows of the show where everyone was checked out and low energy.

Decided he no longer wanted that for himself, he made a commitment to shift. He began studying the greats, the people who were high energy, front-row kind of people. And he found the courage to leave his corporate job to pursue something greater than his 9 to 5.

Within two years, he had $85,000 in credit card debt and was choosing whether to buy groceries or pay his mortgage. He was being paid to speak, but it wasn't yet a thriving endeavor for him.

He made a front row decision to invest his last $4,000 into a mailing promoting his speaking services. He got no response from the mailing. But that didn't stop him, he understood he needed to take care of his family and so he continued to dig, dig, and dig until he worked his way out of debt and into a whole new business: The Front Row.

Jon learned immeasurably valuable lessons along the way like how to treat everyone like a rock star and how to take any situation and find the positive.

When it comes to treating people like rock stars, Jon says to write a list of the top 10 people in our lives, those who matter the most and add the most to our lives, and then find out what their biggest dream or goal is for this year. Now write down what you can do to help them achieve that goal.

And when it comes to finding the good in a seemingly "bad" situation, always ask yourself: what else could this mean? When you habitually do that, you'll see the positive a lot faster.

We also talk about legacy versus currency, and how to be a "moment-maker" versus an energy-taker. Jon was generous enough to detail a few actionable exercises to practice right now. Of course, there's plenty more Jon and I discuss on this show. Tune in, I hope you enjoy listening!

Resources from this episode:

Jon's web site
Jon on Twitter
Connected, by Nicholas Christakis and James Fowler
Quiet: The Power of Introverts, by Susan Cain

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