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What if the disruption you have been trying to avoid is actually the thing that could transform your life?
In this episode of Winners Find A Way, Coach Trent M. Clark sits down with Suzie Hall, global entrepreneur, award-winning interior designer, Founder and CEO of The Cornerstone Collective, speaker, and author of Blessed Disruption: Transforming Trauma Into Triumph.
Suzie grew up surrounded by elite athletics as the daughter of a major college football coach. From bowl games to college athletics to entrepreneurship, she learned early what performance, pressure, competition, and resilience look like. But behind the success and achievement, Suzie also experienced personal trauma, disconnection, and seasons of painful disruption that eventually led her to a powerful life reset.
In this conversation, Trent and Suzie talk about athletics, entrepreneurship, faith, vulnerability, leadership, personal transformation, and what it means to become the head coach of your own life.
This episode is a reminder that winners are not people who never face pain, failure, or setbacks. Winners are the ones who choose to heal, grow, adapt, and find a way forward.
In This Episode, We Discuss: Suzie's background growing up in a major college football family How athletics helped shape her confidence, risk tolerance, and leadership Why losing is part of life, business, and personal growth The meaning behind Suzie's book Blessed Disruption How trauma can create disconnection when it is left unprocessed Why halftime can become a powerful reset point in life The difference between accidental disruption and intentional disruption How to stop playing victim and become the head coach of your life Why vulnerability can lead to freedom and healing The importance of discipline, morning routines, faith, and personal growth How parents and leaders teach more through how they show up than what they say Why people need to give themselves permission to play a bigger game Key Takeaways✨ Disruption can become a blessing when you choose to grow through it.
Suzie reminds us that painful seasons can become turning points when we use them to heal, reset, and transform.
✨ You win or you learn.
Trent and Suzie talk about how sports teaches us that losing is not final. It is feedback. The lesson is what matters.
✨ Halftime is a chance to reset.
When life feels like it has exploded, that may be the moment to pause, reflect, and choose how you want to show up moving forward.
✨ You are responsible for your own scoreboard.
Suzie shares how she learned to stop standing on the sidelines and become the head coach of her own life.
✨ Healing starts with awareness.
Before we can change our story, mindset, or patterns, we need to become honest about what is holding us back.
✨ Vulnerability creates freedom.
Sharing our stories can feel scary, but it can also release the pain that has been holding us hostage.
✨ Small first downs matter.
Instead of always going for the Hail Mary, growth often comes from daily discipline, small wins, and consistent action.
About Suzie HallSuzie Hall is a global entrepreneur, award-winning interior designer, Founder and CEO, speaker, and author. She published her memoir, Blessed Disruption: Transforming Trauma Into Triumph, in 2025. Growing up as the daughter of a major college football coach exposed her to elite athletics, competition, high stakes, and the mindset of leaving it all on the field. After transforming herself and her life after what she calls her "Halftime explosion," Suzie now leads and inspires others through her story, faith, and lived experience.
Resources Mentioned Blessed Disruption: Transforming Trauma Into Triumph by Suzie Hall Leading Winning Teams by Coach Trent M. Clark Daring Greatly by Brené Brown Be Your Future Self Now by Dr. Benjamin Hardy 10x Is Easier Than 2x by Dr. Benjamin Hardy and Dan Sullivan The Dash Entrepreneurs' Organization James 1:2 2 Timothy 1:7 Connect with Suzie HallWebsite: www.suziehall.com
Buy the Book: https://suziehall.com/blessed-disruption
Book Suzie to Speak: https://suziehall.com/meet-suzie-hall
LinkedIn: https://www.linkedin.com/in/suzie-hall-9a0b0a8/
Instagram: https://www.instagram.com/suziehall22/
Facebook: https://www.facebook.com/suziehall22
YouTube: https://www.youtube.com/@suziehall9818
TikTok: https://www.tiktok.com/@suz2design
Listen & SubscribeListen to Winners Find A Way every week for powerful conversations with leaders, entrepreneurs, athletes, and high performers who know what it takes to overcome adversity and keep moving forward.
Subscribe on YouTube and all major podcast platforms.
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In this episode, Rob Velazquez and Trent Clark discuss the importance of personal growth, resilience, and mental preparation for success. They also share their experiences in overcoming adversity and scaling businesses, highlighting the need for a strong culture and process in place. They also discuss the psychological aspects of success, including visualization and mental preparation, and share their personal experiences in entrepreneurship and personal growth.
Rob Velazquez is a serial entrepreneur and CEO based in Florida. Originally from Dearborn, Michigan, he grew up in a household of immigrant parents from Puerto Rico and Malta. At age 12, Rob was diagnosed with cancer in his leg but overcame it through visualization and positive thinking.
Rob built a successful sales career starting in network marketing and door-to-door telecom sales. He rose to Director of Sales for a major logistics company in his early 20s. Rob has since founded his own SAS company and sales training firm. He leverages over 16 years of sales and business ownership experience to help companies scale through strategic growth.
This interview is guaranteed to give you new strategies for winning in business and life - you won't want to miss it!JOIN US!
🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/4643596462718976 -
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In this episode of Winners Find A Way, Trent Clark sits down with former combat fighter pilot, airline captain, keynote speaker, and author Jeff "Bones" Bonner to unpack one of the most powerful habits behind elite performance — the art of the debrief.
Drawing from years in Marine Corps fighter aviation, combat missions, leadership training, and high-performance team culture, Jeff shares how structured reflection helps individuals and teams improve faster, adapt under pressure, and consistently perform at a high level.
This conversation dives deep into continuous improvement, leadership, mindset, gratitude, elite team culture, and why experience alone does not create growth. Whether you're a business owner, athlete, leader, entrepreneur, coach, or someone simply trying to become better every day — this episode delivers practical lessons you can apply immediately.
Episode Highlights Why fighter pilots debrief every mission — even successful ones The hidden danger of "experience without reflection" How elite teams create a culture of continuous improvement Why gratitude is the foundation of high performance The difference between reviewing failures vs reviewing wins How daily habits shape long-term success Why adversity creates stronger leaders and performers The connection between perspective and performance Applying the debrief method to leadership, parenting, marriage, health, and business The power of 1% daily improvement Powerful Quotes From The Episode"Experience alone doesn't lead to improvement." — Jeff Bonner
"Perspective precedes performance." — Jeff Bonner
"We're not assigning blame. We're just trying to be better tomorrow." — Jeff Bonner
"Championship teams are hard. You have to continuously improve to stay there." — Trent Clark
"If we can improve just 1% every day, we'll be in a completely different place 365 days from now." — Jeff Bonner
About Jeff "Bones" BonnerJeff "Bones" Bonner is a keynote speaker, former combat fighter pilot and squadron commander, current airline captain, and Harvard-trained performance strategist. He is the creator of The Debrief Advantage™ System and author of The Daily Debrief™, a practical framework designed to help individuals and teams turn experience into continuous improvement.
Jeff helps leaders, organizations, athletes, and teams build high-performance cultures through structured reflection, accountability, and elite-level habits developed from aviation and military leadership.
Get Jeff's Free Daily Debrief FrameworkJeff is offering listeners access to his free 5-step Daily Debrief framework and 30-Day Challenge.
👉 https://debriefadvantage.com/habit
Connect with Jeff "Bones" Bonner LinkedIn: https://www.linkedin.com/in/jeffbonesbonner/ Website: https://debriefadvantage.com Connect with Trent Clark & Leadershipity🌐 Website: https://leadershipity.com/
🎙 Winners Find A Way Podcast:
https://podcast.winnersfindaway.us/podcast
📺 YouTube:
https://www.youtube.com/@leadershipity
🔗 LinkedIn:
https://www.linkedin.com/in/trentmclark
📘 Facebook:
https://www.facebook.com/trent.m.clark1
📸 Instagram:
https://www.instagram.com/leadershipity/
🐦 Twitter/X:
https://twitter.com/TrentMClark
Subscribe & ReviewIf you enjoyed this episode of Winners Find A Way, make sure to subscribe, leave a review, and share this episode with someone who wants to improve personally and professionally.
Because Winners Find A Way. 🚀
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In this episode of Winners Find A Way, Trent Clark sits down with Mickie Kennedy, founder and president of eReleases, to break down why 97% of press releases fail — and what successful businesses do differently.
Mickie shares how storytelling, earned media, and strategic PR can help small and mid-sized businesses stand out in today's noisy digital world. From building compelling headlines to using AI the right way, this conversation is packed with practical insights for entrepreneurs, authors, and business owners looking to build credibility and visibility through media.
The episode also dives into Mickie's personal journey from poet and creative writer to building a nationally recognized PR company serving thousands of businesses.
In This Episode Why most press releases never get picked up The difference between syndication vs earned media How journalists actually choose stories Why storytelling matters more than company announcements How to use AI effectively for press releases The power of surveys and industry data in PR Why great quotes can make or break media coverage How small businesses can compete for national attention Mickie's journey from poetry to entrepreneurship Key Takeaways Storytelling WinsThe best PR campaigns focus on human stories, transformation, and emotion — not just product features.
Earned Media MattersReal credibility comes from journalists writing about your business, not just publishing your release on random websites.
AI Is a Tool — Not the StrategyAI can help structure and improve writing, but businesses still need strategic angles and compelling narratives.
Industry Surveys Create AuthorityCreating and publishing original survey data is one of the fastest ways to become a thought leader in your industry.
Great Quotes Increase PickupsStrong, memorable quotes help journalists build better stories and increase the likelihood your company gets featured.
Memorable Quotes"Most press releases fail because they read like ads." — Mickie Kennedy
"Stories sell. Data supports the story." — Trent Clark
"AI should help you write better — not decide what's newsworthy." — Mickie Kennedy
"A great quote is your Trojan horse into the article." — Mickie Kennedy
About Mickie KennedyMickie Kennedy is the founder and president of eReleases, a PR distribution service helping small businesses, startups, and authors gain real media exposure through PR Newswire distribution and strategic press release campaigns.
He is also the author of PR Strategy Manifesto and A Beginner's Guide to Press Release Writing.
Outside of business, Mickie is a creative writer and poet whose newest poetry collection, Worth Burning, reflects on life growing up in the South.
Resources & Links Connect with Mickie Kennedy🌐 https://www.ereleases.com/
Free PR Masterclass: https://www.ereleases.com/plan-2/
LinkedIn: https://www.linkedin.com/in/publicity/
Facebook: https://www.facebook.com/ereleases.press.release.distribution
Connect with Trent Clark & Leadershipityhttps://leadershipity.com/
Winners Find A Way Podcast: https://podcast.winnersfindaway.us/podcast
LinkedIn: https://www.linkedin.com/in/trentmclark
Instagram: https://www.instagram.com/leadershipity/
Facebook: https://www.facebook.com/trent.m.clark1
Leadershipity LinkedIn: https://www.linkedin.com/company/leadershipity
Subscribe & ReviewIf you enjoyed this episode of Winners Find A Way, make sure to subscribe, leave a review, and share this episode with an entrepreneur or business owner who wants to grow their visibility and credibility through smarter PR.
Winners Find A Way with Trent Clark features conversations with elite performers, entrepreneurs, and leaders sharing the lessons, adversity, and mindset that helped them reach the top 1% in their field.
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In this episode of Winners Find A Way, Trent sits down with entrepreneur Andres Lagsdin, founder of Baking Steel, to break down what it really takes to build something meaningful.
This isn't just about pizza.
It's about:
Walking away from comfort Listening to what's not working And having the patience to build something that does About the GuestAndres Lagsten
Founder of Baking Steel
Built a multi-million dollar brand from a simple idea Blended culinary passion with manufacturing expertise Known for transforming home cooking into restaurant-level experience Built a loyal community around food, family, and craftsmanship Resources Mentioned Baking Steel Products: https://bakingsteel.com 72-Hour Dough Method Live Pizza Classes (via email list) Powerful Quotes "I couldn't tell my son what I did—and be proud." "Break the pattern before you find the path." "Winners don't start from scratch—they connect the dots." "Trust your gut—but earn it through experience."If this episode hit you, don't just listen—apply it.
👉 Watch + Subscribe: https://www.youtube.com/@leadershipity
👉 More Episodes: https://podcast.winnersfindaway.us/podcast
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Coach Trent shares what it really takes to win—through discipline, daily choices, and mental toughness.
Key Takeaways You choose daily: discipline or regret Discipline is short-term. Regret lasts longer Winners execute—no excuses Interested people talk. Committed people act What you repeat daily = who you become Coach Trent's Core MessageWinning isn't about talent.
It's about the choices you make every day.
If you want better results, you need better discipline—and consistency.
Action Steps Choose one daily discipline Make it non-negotiable Remove one thing holding you back: → Stop it → Adapt it → Delegate it Quote of the Episode"Winners, when shown data that they are losing… find a way to win."
Resources & Links TEDx: The Pain Exchange Book: Leading Winning Teams Book a call: https://calendly.com/trentclark/15min Email: [email protected] Listen & Watch LinkedIn Live (Thursdays) YouTube (Leadershipity Channel) Spotify & Apple Podcasts About the ShowWinners Find A Way helps leaders, athletes, and entrepreneurs win—through discipline, mindset, and action.
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Most people wait to feel ready.
Winners dive in—even if it's a belly flop.
In this episode, I sit down with Deborah Gardner, a competitive performance expert who doesn't just teach winning—she's lived it at the highest level.At 66 years old, Deborah became the oldest woman to swim the 21-mile Catalina Channel, earning a Guinness World Record and proving something most people miss:
👉 Mindset beats circumstance. Every time.
We talk about what it really takes to compete—whether you're on a stage, leading a team, or fighting through uncertainty.
This is about:
Turning "belly flops" into breakthroughs Owning your lane instead of comparing your path Why engagement—not likability—is the real standard of leadership How to build an unsinkable mindset in pressure moments
About the GuestDeborah Gardner is a competitive performance expert, global keynote speaker, and six-time bestselling author who challenges leaders to take action—not just take notes.
At 66, she became the oldest woman to conquer the Catalina Channel, earning a Guinness World Record and redefining what's possible at any stage of life.
Her philosophy is simple and powerful:
YOBO — You Only Breathe Once.
She's known for her no-fluff, high-energy delivery and has been called a "pit bull in a skirt" for her relentless focus on driving results.
Deborah is also the author of the upcoming book "Own Your Lane" (2027), where she challenges individuals to stop comparing—and start competing where they are strongest.
Resources & Connect with Deborah Instagram: https://instagram.com/deborahgardner1 Facebook: https://facebook.com/DeborahGardner01 LinkedIn: https://linkedin.com/in/deborahgardner X (Twitter): https://x.com/deborahgardner
If you're serious about winning—personally or professionally—don't just listen. Execute.
👉 Watch on YouTube: https://www.youtube.com/@leadershipity
👉 More episodes: https://podcast.winnersfindaway.us/podcast
👉 Work directly with Coach Trent: https://www.bloomgrowthcoach.com/coaches/trent-clark/
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Winners don't guess their way to success—they execute with intention.
In Part 2 of Winning Ways: How to Win, Coach Trent brings it back to fundamentals:
Win the day Stack the days into weeks Stack the weeks into months And build a life—and business—that wins consistentlyExecution isn't occasional. It's daily.
🧠 The Daily Discipline That Separates WinnersMost people stay busy. Winners stay focused.
👉 The standard:
Write down your Top 5 priorities daily Execute the Top 3 that move the needle Schedule them into your calendar intentionallyMultiply that across a team—and now you're operating at a completely different level.
Consistency compounds into elite performance.
🧩 Clarity Creates Execution 🏗️ The Pyramid of LeadershipityElite teams are built on a strong foundation:
Foundation Integrity Humility Core Strength Stability Spiritual alignment (values-driven leadership) Quality standards Team DNA (ACES) Coachability Adaptability Responsibility Dependability Leadership Execution Accountability Communication Visibility AuthenticityGet this right, and you don't just build a team—you build a winning culture.
👥 Great Teams Don't Need the Best Players—They Need the Right Ones Effort Multiplies Everything The Five Behaviors of Winning Teams Alignment Over Agreement Simplification is the Real SuperpowerIf you're stuck, overwhelmed, or your team isn't executing at the level you need—
👉 Book a 15-minute call with Coach Trent
👉 Get clarity. Build alignment. Start winning again.
📺 YouTube: https://www.youtube.com/@leadershipity
🎧 Podcast: https://podcast.winnersfindaway.us/podcast
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The difference between people who talk about winning… and people who actually win.
In this Winning Ways solo episode, host Trent M. Clark breaks down the habits, mindset, and daily disciplines that separate high performers from everyone else.
Drawing from decades in professional sports, entrepreneurship, and leadership coaching, Trent shares lessons learned from championship environments—lessons that apply directly to business, leadership, and life.
From the power of hyper-learning to the reality of the Pain Exchange, this episode challenges listeners to take ownership of their habits, their discipline, and their results.
Because winners don't stumble into success.
They train for it daily.
Key Takeaways from This Episode 1. Champions Are Hyper-Learners 2. Coaching Accelerates the Journey 3. The Pain Exchange: Discipline vs Regret 4. Beware the Four Losing Behaviors 5. Winners Take Responsibility for Results 6. Interested vs Committed 7. Winning Starts with the Day Trent's Weekly ChallengeAsk yourself one simple question:
What is one habit you need to stop doing immediately?
It might be:
Sleeping in
Procrastinating
Poor preparation
Lack of communication
Remove that one behavior this week.
Small habit changes create massive long-term results.
Support the Olympic MissionTrent also highlights the journey of USA Skeleton athlete Andy Whittier, who is pursuing his Olympic dream while serving in the U.S. Army.
Support Andy and learn more about his upcoming book "Life Head First."
Resources MentionedLeading Winning Teams – Trent M. Clark
Bloom Growth Coaching System
Andy Whittier Olympic Support Mission
Connect with Trent M. ClarkPodcast:
https://podcast.winnersfindaway.us/podcastSpotify:
https://open.spotify.com/show/7GAwyvYA7OY1L2JOjegX7DApple Podcasts:
https://podcasts.apple.com/us/podcast/winners-find-a-way/id1578413577YouTube:
https://www.youtube.com/@leadershipityWebsite:
https://Leadershipity.comLinkedIn:
https://www.linkedin.com/in/trentmclark/🎁 FREE RESOURCE – Download Trent's Pyramid of Leadershipity here:
https://pyramidofleadershipity.trent-clark.com/pyramid-of-leadershipity -
The Brands That Win Care More.
In baseball, you can feel when a team cares.
You walk into the clubhouse…
You watch how players treat the equipment manager…
You see the energy in batting practice.You know immediately.
The same thing happens in business.
Customers can feel when a company actually gives a damn.
And when they do…
they become your biggest promoters.In this episode of WINNERS FIND A WAY, Trent Clark sits down with Justin Ricklefs, founder of Guild Collective and author of Give a Damn, to talk about the real competitive advantage in business today: human connection.
Justin shares how brands win when they stop shouting about their products… and start telling stories that connect with people.
This conversation covers:
• Why your brand story matters more than your marketing budget
• The biggest mistake companies make when communicating with customers
• Why Chick-fil-A, Nike, and Apple dominate through emotional connection
• How great leaders build companies that people actually care about
• The power of customer delight in a noisy marketplaceAs Justin says:
"Your brand is the story people tell about you when you're not in the room."
Winners Find a Way_ Guest-Justi…
The question every leader should ask is simple:
What story are people telling about your company?
ABOUT THE GUESTJustin Ricklefs is the Founder and CEO of Guild Collective, a Human-First brand agency helping organizations grow through clarity, connection, and creativity.
Before launching Guild Collective, Justin spent years working in sports organizations including the Kansas City Chiefs, helping build partnerships and revenue through strategic storytelling.
Justin is also the author of Give a Damn: The Catalyst for Caring Companies, a book that challenges businesses to rediscover the power of caring about customers, employees, and community.
He lives in Kansas City with his wife Brooke and their five children.
RESOURCES MENTIONEDJustin Ricklefs
Website: https://guildcollective.com
Book: Give a DamnConnect with Justin
WATCH / LISTEN TO THE EPISODE
LinkedIn: https://www.linkedin.com/in/justinricklefs/📺 YouTube
https://www.youtube.com/@leadershipity🎧 Podcast Page
https://podcast.winnersfindaway.us/podcastOur friend Andy Whittier is chasing his Olympic dream in Skeleton for the 2026 Winter Olympics — a sport where athletes race head-first down an ice track at nearly 80–90 mph.
Olympic athletes often fund much of this journey themselves.
If you'd like to support Andy and the mission, you can contribute here:
👉 Support the Olympic Journey
https://trent-clark.com/olympic--2026 -
Baseball is generational.
I grew up listening to Tigers games on the radio. The game meant something. It still does.
So when the Hall of Fame misses on greatness — it matters.
In this episode, I sit down with baseball historian and author David W. Gue to challenge the current voting system and ask a bold question:
Are we honoring excellence… or protecting narratives?
🧠 What We Cover The Voting ProblemThe Barry Bonds Debate
Tommy John & The Forgotten Greats
🔥 Leadership TakeawayIf a system doesn't reward performance, it loses credibility.
That's true in baseball.
That's true in business.
Leaders fix broken systems.
Winners find a way.
👤 About the GuestDavid W. Gue is the author of The Baseball Hall of Fame: A Fan's Statistical Analysis, advocating for a fair, measurable Hall of Fame voting process.
🎧 Watch or Listen📺 YouTube:
https://www.youtube.com/@leadershipity
🎙 Podcast:
https://podcast.winnersfindaway.us/podcast
👉 Learn more about Trent's Bloom Growth coaching framework here:
https://www.bloomgrowthcoach.com/coaches/trent-clark/
Support the Olympic dream:
👉 https://trent-clark.com/olympic--2026 -
We've built elite athletes.
But are we building strong humans?
In this episode of WINNERS FIND A WAY, I sit down with Gary Thrapp — youth sports advocate, author, and owner of Beyond The Baseline — to talk about where youth sports is headed… and what it's costing us.
This conversation isn't soft.
It's real.
About Gary ThrappWith over 40 years in youth sports, Gary Thrapp has facilitated more than 50,000 games at his facility in Davenport, Iowa
9a8ef877-a0eb-478f-9c46-23d2842…
. He's the owner of Beyond The Baseline, a premier basketball and volleyball event center, and author of The Wild World of Youth Sports.
Gary focuses on:
Leadership development
Character formation
Community engagement
Creating equitable opportunities for kids
He works on the front lines of youth development every single day
9a8ef877-a0eb-478f-9c46-23d2842…
.
And what he's seeing should get every parent's attention.
What We Covered 1️⃣ NIL & The Business of Youth SportsThe money conversation isn't going away.
But when recruiting replaces development…
When metrics replace fundamentals…
When ego replaces effort…We have a problem.
We talked about:
NIL filtering down to youth levels
The transfer portal mindset
Winning vs. developing
Recruiting talent vs. building skill
2️⃣ The Hidden Epidemic: Phones & AttentionGary told a story that hit me hard.
A third grader asked him:
"Why are you making us work while the adults are staring at their phones?"
That's leadership.
From a third grader.
We discussed:
Attention spans collapsing
Coaches competing with TikTok
Parents missing the moments
The competitive edge of focus
If you want your child to have an advantage?
3️⃣ Developing a Success Map
Put the phone down.Gary's book Developing Your Success Map centers on one powerful idea:
Ask kids what matters to them.
Not what matters to you.
We talked about:
Purpose
Dreams
Monthly and daily goals
Asking questions instead of lecturing
You don't build resilience by talking at kids.
You build it by engaging them.
4️⃣ Character > Highlight ReelsYou can recruit talent.
Or you can develop it.
You can chase wins.
Or you can build people.
The scoreboard isn't the ultimate measure.
Character is.
Resources MentionedGaryThrapp.com
BeyondTheBaseline.net
The Wild World of Youth Sports (Available on Amazon)
9a8ef877-a0eb-478f-9c46-23d2842…
Leading Winning Teams (Trent M. Clark)
🎧 Watch & Listen📺 YouTube: https://www.youtube.com/@leadershipity
🎙 Podcast Page: https://podcast.winnersfindaway.us/podcastAnd if you believe in building disciplined, resilient athletes — support the Olympic journey here: 👉 https://trent-clark.com/olympic--2026
If you care about your kids.
If you coach.
If you lead.This one's for you.
Because winners don't drift.
Winners Find A Way.
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Most companies don't have a marketing problem —
they have a response problem.
In this episode of WINNERS FIND A WAY, Trent Clark sits down with direct-response master John Dwyer to unpack why incentives, personalization, and execution still outperform brand-only marketing — and how even small businesses can scale fast without massive budgets.
About the GuestJohn Dwyer is a world-renowned direct-response marketer and Founder of The Institute of Wow. His work spans global brands like Disney, McDonald's, Kellogg's, Hilton, and challenger brands that needed fast, measurable growth. He's also known for his legendary campaign that featured Jerry Seinfeld for an Australian financial institution — built not on branding fluff, but bold response-driven strategy.
John's philosophy is simple:
👉 Don't make people fall in love with your brand first —
👉 Get them to experience value, then loyalty follows.
Key Moments & Ideas Why direct response ≠ infomercial marketing Disney's "Plus One" philosophy and how it applies to leadership How personalization turns customers into advocates The psychology behind incentive-based marketing Facebook lead contests that generate red-hot, self-qualified leads Why most businesses hear great ideas — but never implement them The difference between branding spend and measurable ROI How Seinfeld said "yes" after relentless (and smart) persistence Resources Mentioned 🌐 https://theinstituteofwow.com 🌐 https://leadscontest.com John Dwyer media & bio: https://theinstituteofwow.com/media-resources-2/🎯 If your growth feels stuck, stop guessing and start responding.
▶️ Watch on YouTube: https://www.youtube.com/@leadershipity
🎧 Listen on the Podcast: https://podcast.winnersfindaway.us/podcast
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Trust is the real currency of leadership—and most leaders are bankrupt.
About the GuestGal Borenstein is the Founder of the Borenstein Group and a globally respected voice in branding, digital strategy, and trust-based leadership. A former military journalist, immigrant entrepreneur, and author of multiple books—including Don't Believe the Hype and Beating Goliath with AI—Gal brings uncommon clarity to what really drives growth in a noisy, AI-driven world.
In this conversation, Coach Trent and Gal go deep on:
Why trust builds brands—not marketing How COVID and remote work fractured leadership credibility Why AI is a tool, not a replacement for judgment How small businesses beat giants by staying nimble What leaders must do now to re-earn trust internally and externallyThis episode is a masterclass in leadership reality—no hype, no fluff, just truth.
Resources Mentioned Don't Believe the Hype – Gal Borenstein Beating Goliath with AI – Gal Borenstein Activate – Gal Borenstein What Really Counts – Gal Borenstein The Borenstein Group LinkedIn (connect with Gal to receive a free ebook)If this episode challenged your thinking:
📺 Watch on YouTube: https://www.youtube.com/@leadershipity 🎧 Listen to all episodes: https://podcast.winnersfindaway.us/podcast 📞 Book a 15-minute call with Coach Trent and get the Flourish Growth PlaybookWinners don't wait. Winners find a way.
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You don't rise to your potential—you recover to it. Sleep isn't a luxury. It's a skill.
On this episode of WINNERS FIND A WAY, Trent M. Clark sits down with Mollie Eastman, founder of Sleep Is a Skill and host of one of the top sleep podcasts in the world, to tackle one of the most overlooked performance levers in leadership, entrepreneurship, and elite athletics: sleep and recovery.
From HRV and wearables to circadian rhythm, wake-ups at 3am, sleep anxiety, and data overload, this is a masterclass in how top performers actually win—by mastering the downshift.
This conversation isn't theory. It's practical, real-world, and immediately actionable.
About the GuestMollie Eastman is a leading voice in sleep optimization, founder of SleepIsASkill.com, and creator of the Sleep Obsessions newsletter. She works with entrepreneurs, Special Forces operators, high-stakes performers, and professional athletes to transform sleep from a liability into a competitive advantage.
Her work bridges cutting-edge science with practical implementation—without fragility, gimmicks, or excuses.
Key Topics Covered Why sleep is a trainable skill, not a genetic sentence The difference between stress vs. distress in performance HRV, wearables, and when data helps—or hurts The real reasons people wake up at 3–4am Circadian rhythm > night routines alone Why elite performers must master day mode vs. night mode How leaders unknowingly model poor recovery for their teams Resources Mentioned Sleep Is a Skill – https://sleepisaskill.com Sleep Obsessions Newsletter Books: The Power of the Downstate Mind After Midnight The Upside of Stress Tools & Concepts: HRV Tracking Oura Ring / WHOOP Circadian Rhythm Intermittent Fasting CBT-I & ACT-I approaches to insomnia🎧 Watch & Subscribe on YouTube:
https://www.youtube.com/@leadershipity
🎙️ Listen to the full episode here:
https://podcast.winnersfindaway.us/podcast
For information and a discount to Mollie's new course SLEEP IS A SKILL, please email [email protected] and mention the WINNERS FIND A WAY podcast or WFAW!
📩 Want help optimizing your performance?
Book a 15-minute call with COACH TRENT and get on the schedule.
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Success doesn't come from flashy moments. It comes from showing up—every day—long after most people quit.
In this episode, Trent sits down with Tyler Morris—entrepreneur, investor, and what Trent calls a professional grinder.
Tyler didn't come from privilege or shortcuts. He grew up in a small town, learned early how to work without recognition, and built his career by outworking, outlasting, and out-learning the competition. After a successful eight-figure exit, Tyler didn't slow down—because grinding isn't a phase, it's who he is.
Together, Trent and Tyler unpack:
Why being underestimated can be a competitive advantage The difference between grinding and burning out Why alignment beats talent every time How delegation separates small business owners from real operators Why adding value to others is often the fastest way out of a personal or professional low pointThis is a masterclass in discipline, humility, and long-term thinking.
Key Themes & Lessons Winners don't wait for perfect conditions—they prepare Confidence comes from preparation, not ego Teams win championships, not individuals The grind never ends—you just get better at it When you're down, go help someone else Resources Mentioned M2 Digital Marketing Group – Website strategy & growth-focused digital marketing Concept: Minders, Finders, and Grinders (knowing your lane) Athletic mindset applied to entrepreneurship Long-game execution over short-term winsConnect with Tyler
Here - https://calendly.com/tylermorris22/schedule_conversation
If this episode challenged you, don't keep it to yourself.
📺 Watch more episodes on YouTube:
https://www.youtube.com/@leadershipity
🎧 Listen to all episodes:
https://podcast.winnersfindaway.us/podcast
Subscribe, share it with someone who's in the grind, and remember—winners always find a way.
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Most people quit at the first punch. Shane Barker got hit with a $60M lawsuit — and still found a way to win.
In this episode of Winners Find A Way, we break down Shane's journey through entrepreneurship, influencer marketing, Amazon warfare, personal branding, and the gritty truth of building something valuable when no one believes in you.
Shane Barker is the CEO and Founder of TraceFuse, the first Amazon-compliant negative review removal system designed to protect brands and restore digital trust. With 25+ years in digital marketing, Shane has influenced Fortune 500 brands, built global influencer strategies, spoken internationally, and now leads one of the most disruptive tools in e-commerce. He's also taught influencer marketing at UCLA, built seven-figure online systems, and helped hundreds of Amazon sellers recover revenue once lost to fraudulent or off-TOS reviews.
Shane Barker did not take the traditional path.
He took the hard one — the one where:
You build businesses with no roadmap. You spend two years solving an "impossible" Amazon problem while everyone tells you it can't be done. Untitled recording_otter_ai You get hit with a $60 million lawsuit from the California Attorney General… and fight it for years until you win. Untitled recording_otter_ai You learn that perseverance isn't inspirational — it's survival. Resources MentionedTraceFuse Amazon Review Checker (Free Tool)
https://tracefuse.ai
Shane's Website: https://shanebarker.com
LinkedIn: https://www.linkedin.com/in/shanebarker
UCLA Influencer Marketing Coursework (Referenced)
👉 Watch the full episode on YouTube:
https://www.youtube.com/@leadershipity
👉 Listen to every episode on our podcast page:
https://podcast.winnersfindaway.us/podcast
More from Trent M. Clark + WINNERS FIND A WAYPodcast: https://podcast.winnersfindaway.us/podcast
Spotify: https://open.spotify.com/show/7GAwyvYA7OY1L2JOjegX7D
Apple: https://podcasts.apple.com/us/podcast/winners-find-a-way/id1578413577
YouTube: https://www.youtube.com/@leadershipity
Website: https://Leadershipity.com
LinkedIn: https://www.linkedin.com/in/trentmclark/
🎁 FREE RESOURCE — Download Trent's Pyramid of Leadershipity:
https://pyramidofleadershipity.trent-clark.com/pyramid-of-leadershipity
#WinnersFindAWay #Entrepreneurship #AmazonSellers #DigitalTrust #Leadership #TrentMClark
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What if the very thing you thought was your weakness… was actually your greatest weapon?
In this powerful conversation, Trent sits down with Matthew Cox — entrepreneur, healthcare leader, author of The Courage to Learn Differently, and one of the sharpest minds in company acceleration.
Matthew opens the door to his childhood experiences with learning disabilities and how he transformed those challenges into a genuine superpower in leadership, communication, and culture-building. From decoding struggles to public speaking stages, from healthcare systems to scaling companies, Matthew brings a raw, honest look at what leaders get wrong — and what they must get right — to grow past their ceilings.
Together, Trent and Matthew break down:
Why leaders become their own bottleneck
How systems (not heroics) scale organizations
The hidden cost of wearing all the hats
Coaching, humility & stripping away ego
Continuous learning in a noisy, AI-driven world
Why great companies collapse without behavior alignment
How Bloom software shifts a company from chaos to clarity
Reps, communication, and the reality of high-performance execution
This is a masterclass in leadership behavior, operational discipline, and the courage to learn differently.
Key ThemesLeadership is behavior, not title
Systems drive growth — emotions destroy it
Letting go of hats to build a real organization
The power of coachability & humility
Turning disabilities into competitive advantages
The danger of advice from unqualified voices
Communication: the true separator
The CEO's loneliness and the need for trusted guides
Bloom Growth as the "air traffic control" system for business
About the GuestMatthew Cox is a seasoned entrepreneur, healthcare expert, author, and company accelerator helping leaders scale from chaos to clarity. Despite growing up with learning disabilities, Matthew built and exited multiple companies, became a high-level speaker, and co-authored The Courage to Learn Differently. His mission: help organizations adopt the systems and leadership behaviors that drive real, sustainable growth.
Resources MentionedThe Courage to Learn Differently – Matthew Cox
Bloom Growth Software
Matthew's LinkedIn – Matthew Leland Cox
Email: [email protected]
Watch + Subscribe📺 YouTube: https://www.youtube.com/@leadershipity
🎙️ Podcast Page: https://podcast.winnersfindaway.us/podcast -
Trevor G. Blake is living proof that you don't need hustle, chaos, or a massive team to build extraordinary success. Growing up in a tough Liverpool neighborhood, Trevor refused to accept the limits around him. He joined the Royal Navy, came to the U.S., and went on to build seven companies—exiting for over $400 million, all without a single employee.
In this episode, Trent and Trevor dig into the mindset, clarity, and intention that shape success. Trevor breaks down why action beats perfection, how the 5-hour workday unlocks performance, and why the "hub model" helps founders stay agile and stress-free. You'll also hear the heartfelt story of the animal sanctuary he ran with his late wife—and how compassion led to serving challenged youth in surprising ways.
This conversation blends neuroscience, intention, and practical structure into a roadmap for building a deeply successful—and deeply meaningful—life.
Inside the Episode: Escaping a predetermined path and redesigning a life with intention How Trevor built seven companies and sold them without employees The 5-hour workday model and "Business Without Hustle" The hub model vs. traditional hiring Neuroscience, intention, and manifesting transformational outcomes Lessons from the animal sanctuary and community impact About Trevor:Trevor Blake is the New York Times bestselling author of Three Simple Steps, creator of online programs teaching the science of manifestation, and founder of a $500M cancer-research company.
Connect with Trevor G. Blake:Instagram: https://www.instagram.com/trevorgblake/
Facebook: https://www.facebook.com/trevorgblakeauthor
LinkedIn: https://www.linkedin.com/in/trevor-g-blake/
YouTube: https://www.youtube.com/@TrevorGBlake
Don't Miss a Single Episode of WINNERS FIND A WAYIf this conversation pushed your thinking, you'll want to stay plugged in.
🎧 Subscribe to WINNERS FIND A WAY:
Spotify: https://open.spotify.com/show/7GAwyvYA7OY1L2JOjegX7D Apple: https://podcasts.apple.com/us/podcast/winners-find-a-way/id1578413577 YouTube: https://www.youtube.com/@leadershipity All Episodes: https://podcast.winnersfindaway.us/podcast👉 Like, subscribe, and share this episode with someone who needs a spark of intention-driven leadership today.
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WINNERS FIND A WAY, host Trent M. Clark sits down with Mitch Allen — founder of Hire Santa, Shark Tank deal-maker, and serial entrepreneur behind 12 businesses — for a fun, insightful, and deeply practical conversation on turning big ideas into lasting impact.
What started as a simple act of Christmas cheer evolved into a thriving enterprise — connecting Santas around the world and spreading holiday joy year-round. But behind the red suit and laughter lies a masterclass in leadership, preparation, and purpose.
From building and selling companies to mentoring leaders in the Entrepreneurs' Organization (EO), Mitch shares candid lessons about scaling, learning from failure, and leading leaders — the toughest role of all.
Together, Trent and Mitch dive into:
🎅 The Birth of Hire Santa — how a single Santa suit sparked a national business and a Shark Tank deal.
💼 Lessons from 12 Businesses — wins, losses, and how to bounce back stronger after setbacks.
🧭 Leading Leaders — the art of mentoring high performers and why great leadership drives retention.
🧠 Preparation Beats Pressure — the behind-the-scenes story of Shark Tank and the discipline it takes to seize opportunity.
✍️ Lifelong Learning Habits — Mitch's annual notebooks, re-reading classic business books, and choosing a Word of the Year (for 2025, it's NOW).
🏔️ Man Trips & Mountains — the power of unplugging on adventures like Kilimanjaro and Fuji to reconnect and reset.
🎄 Bringing the Magic Home — how Mitch's family adapted to a 24/7 Christmas business and found joy in the chaos.
Mitch's story isn't just about business growth — it's about personal discipline, creative courage, and the relentless pursuit of joy through leadership. Whether you're a seasoned CEO or just starting your entrepreneurial journey, this conversation will remind you that preparation and purpose turn ordinary moments into extraordinary success.
🔥 Don't miss this one — it's live Thursday at 10AM EST!
Join us for stories, laughter, and a few surprises (including a possible visit from the real Santa).🎧 Available on:
Spotify
Apple Podcasts
YouTube
All Episodes
🔗 Connect with Mitch Allen
🌐 Website: hiresanta.com
🎅 LinkedIn: Mitch Allen📌 More from Trent M. Clark + WINNERS FIND A WAY:
Podcast: podcast.winnersfindaway.us/podcast
Website: Leadershipity.com
LinkedIn: Trent M. Clark
Book: Leading Winning Teams🎁 FREE RESOURCE – Download Trent's Pyramid of Leadershipity here:
https://pyramidofleadershipity.trent-clark.com/pyramid-of-leadershipity#WinnersFindAWay #MitchAllen #HireSanta #SharkTank #Entrepreneurship #Leadership #EONetwork #BusinessGrowth #TrentMClark #LeadingLeaders #Preparation #Discipline #HolidayBusiness #WinningTeams #Leadershipity
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