We are meeting with Charlie Graves, Chief Executive Officer of Athletic Republic, the pioneers in the sports training industry. Athletic Republic offers state-of-the-art training that unlocks the potential of any athlete, helping them perform at their best. Over the past 30 years, their science-based protocols and specialized equipment have helped more than two million athletes of all ages achieve their goals. The brand takes safety seriously and trains every athlete to perform at the highest level. In Part Two, we play a clip form our Great Quotes in Franchising podcast.
Many years ago, we created a spinoff podcast called Great Quotes in Franchising. Great Quotes in Franchising features some “aha” moments from our weekly podcast. Today’s Great Quote in Franchising comes from Tom Scarda. Tom is a franchise consultant for FranChoice and the author of The Magic of Choosing Uncertainty. Tom is excellent at providing analogies on topics like motivation and entrepreneurship. Today’s Great Quote in Franchising is called, “It Doesn’t Hurt Enough,” but we will let Tom explain this notion.
We are meeting with Joshua Malik- CEO of the Joshua Tree franchise opportunity. Since 2005, Joshua Tree has built a reputation in the Lehigh Valley & Buxmont areas as one of the most trusted names in tree services, lawn care, and pest control. From its humblest beginnings, Joshua Tree has dedicated itself to standing out from our competition with a strong focus on training and professionalism.
Every Business Has a Story
The idea of being able to climb trees for a living sounded like a dream job but starting his own business by the time he was 30 years old was still daunting.
Joshua grew the business slowly and steadily, getting all the right systems and processes for tree pruning, removal, plant health care, and other services. This systematic approach has made Joshua Tree Experts what it is today, a thriving organization with happy team members and thousands of satisfied customers.
A recognizable and tested brand with 16+ years of experience and multiple branch offices
Proven and refined systems/processes for operations, training, sales, and more
Proof of recurring revenue streams
Excellent gross profit margins across tree pruning and removal, plant health care, and other divisions
Key employee retention
Excellent client retention rates
An established and healthy network of vendors, resources, franchisees, and discount programs
In Part Two, we play a clip from Steve Beagleman from our popular Great Quotes in Franchising podcast.
According to Parys et al (2023), "the deadline for filing a federal tax return is April 18, 2023. If you request a tax extension by April 18, 2023, your tax return will be due on October 16, 2023. But there's a catch — your tax bill will still be due on April 18. Getting a tax extension gives you more time to file your tax return, but it does not provide more time to pay your taxes."
PA Josh Horn once suggested there would be so many more valuable private businesses if they would redirect the time and energy used on tax avoidance into value creation.
First, we discuss tax tips with Craig Cody. As a Certified Tax CoachTM, Craig Cody belongs to a select group of practitioners throughout the country who undergo extensive training on various tax planning techniques and strategies to become and remain certified. Craig has co-authored an Amazon bestseller, Secrets of a Tax-Free Life, with this organization. Their clients include, but are not limited to, Medical Professionals, Clothing Sourcing Businesses, and Commercial Electrical Companies. Craig answers the following questions:
What is the biggest mistake you see small business owners making regarding taxes?
How can business owners use their CPA to their Advantage?
Next, we play a clip from our interview with Tab Burkhalter: Founder and CEO of Numbers House, which specializes in helping entrepreneurs legally start their businesses, Tab will discuss the following topics on this show:
* The most common tax deductions franchise owners overlook
* You can borrow from your 401k to start a franchise, but should you?
* Financial and tax implications of opening a second franchise location
* Exit strategies for franchise owners
We have a great show. For our first show for 2023, we are remembering James Lipton. James Lipton was the iconic dean of the Actors Studio. You might know James Lipton for his popular show "Inside the Actors Studio." On each episode, Mr. Lipton would ask actors a series of questions in front of a live audience, which typically consisted of students. What I loved about Mr. Lipton's interview style was that he knew more about his guests than they knew about their own lives. At the end of each show, he would ask a series of questions inspired by Bernard Pivot. In one instance, I interviewed actor, friend, and founder of Telephone Doctor Nancy Friedman on my weekly podcast Franchise Interviews. Listen to Nancy's responses.
What is your favorite word?
What is your least favorite word?
What turns you on creatively, spiritually, or emotionally?
What turns you off?
What sound or noise do you love?
What sound or noise do you hate?
What profession other than your own would you like to attempt?
If Heaven exists, what would you like to hear God say when you arrive at the Pearly Gates?
In Part Two, we play a clip from our popular Great Quotes in Franchising podcast.
We are meeting with Shelly Sun, CEO & Founder of BrightStar Care. BrightStar Care boasts more than 365 locations nationwide that provide medical and non-medical services to clients in their homes and supplemental care staff to corporate clients. BrightStar Care franchise agencies across the country employ over 15,000 caregivers and 5,700 registered nurses who oversee the care and safety of each individual client. In addition, BrightStar Care is the only national home care franchise to receive The Joint Commission's Enterprise Champion for Quality award consecutively for the last decade.In Part Two, we play a clip from our popular Great Quotes in Franchising podcast.
I told my friend Nancy Friedman on her recent podcast that one of the many benefits of hosting a podcast is meeting and speaking to people you wouldn't ordinarily get to talk to daily. In other words, people you admire and respect. Some examples include Warren Greshes, Nancy Friedman, Dr. John Tantillo, Michael Gerber, Dr. Scott Shane, and previous guests from favorite shows like Shark Tank and Under Cover Boss.The list is too long!
Today we will discuss four books that make great stocking stuffers or holiday gifts. They include:
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About ItAwakening the Entrepreneur Within: How Ordinary People Can Create Extraordinary CompaniesThe Illusions of Entrepreneurship: The Costly Myths That Entrepreneurs, Investors, and Policy Makers Live ByBorn Entrepreneurs, Born Leaders: How Your Genes Affect Your Work Life
The E-Myth Revisited, by Michael Gerber, is the entrepreneurial myth"...the myth that entrepreneurs start small businesses. Many have been fooled into believing that only entrepreneurs venture bravely to establish new businesses. But most companies are not formed by entrepreneurs. Instead, the people who are technicians start them. We will also discuss Michael's fantastic follow-on book, Awakening the Entrepreneur Within, which interestingly precedes the E-Myth Revisited.
Next, we will play our interview with one of my favorite authors, Dr. Scott Shane, to discuss his two popular books, The Illusions of Entrepreneurship: The Costly Myths That Entrepreneurs, Investors, and Policy Makers Live By and Born Entrepreneurs, Born Leaders: How Your Genes Affect Your Work Life.
PS – Also, check out Abundance: The Future Is Better Than You Think! I spoke about this great book on Nancy Friedman's podcast
Marty McDermott, DBA
We have a great show. We are meeting with Jon Ostenson. Jon Ostenson is a Consultant, Owner/Investor, and Author specializing in Non-Food Franchising. He draws on his experience as a former Inc. 500 Franchise President and Multi-Brand Franchisee in serving his clients. We discuss Jon’s new book “Non-Food Franchising: The Better Path to Franchise Ownership.” In part two, we play a clip from our popular Great Quotes in Franchising podcast.
We have a great show. We are meeting with Ryan Tuchman, CEO and Founder of Hi-Five Sports Franchising. Hi-Five’s mission is to enrich the lives of children through team sports in a fun and non-intimidating manner. They emphasize fun and entertainment that provides children with an unparalleled youth sports experience.
Every Business Has A Story
Founded in Chicago’s North Shore by Marvin Tuchman in 1990, Hi-Five Sports has since been handed down to his sons, Ryan and Danny, making it a business run by families for families. Hi-Five’s commitment to changing the mindset around youth sports programs has resonated with families nationwide because their kids leave each session feeling more confident and ambitious than before.
Today’s Great Quote in Franchising comes from the founder of Creatif, Jaya Aiyar. Creatif is the experiential art destination that looks to entertain, educate and inspire. An art studio for all ages, Creatif boasts unique and innovative technology, a variety of options, and an award-winning studio space. Jaya provides advice to our listeners on what to look for when buying a franchise. She starts off with knowing your “why?”
We have a great show. We are meeting with Adenah Bayoh, co-founder of Cornbread Farm to Soul? Founded in 2017 by Co-Founders Adenah Bayoh and Elzadie “Zadie” Smith, Cornbread specializes in mouthwatering, soul food creations such as baked mac & cheese, collard greens, yams, chicken, signature cornbread, and other specialty menu items. Cornbread is based in New Jersey and has three open locations in the NYC/NJ area.
As Bayo and Smith set out to open their fast-casual restaurant business, they set their hearts on soul food. Soul food is a category of food that has the power to bring people together and lacks representation in most communities and within the franchise industry. The duo now aims to distinguish and establish its franchise system through Cornbread’s unique company goals, values, and promise to continually service residents in communities where they operate and help more women and minorities become successful franchisees. We play a clip from our popular Great Quotes in Franchising podcast in Part Two.
We are meeting with the President and CEO of the Big Frog franchise opportunity, Tina Bacon DeFrece.
Locally owned and operated, Big Frog Custom T-Shirts & More specializes in Direct-to-Garment (DTG) printing, a clean and green apparel printing technology. Big Frog is a one-stop-shop for “un-frog-ettable” custom apparel with a wide selection of services including screen printing, embroidery, vinyl, and Ultra Print (heat press). Established in 2008 by co-founders Leeward Bean, Tina Bacon-DeFrece and Ron DeFrece, the franchise brand has since expanded to nearly 100 locations in 25 states and Canada offering free 15-minute, in-person design help, no minimums, and fast turnaround (often 24-hours) on DTG printing. Globally headquartered in Dunedin, Fla., Big Frog Franchise Group is led by President and CEO Tina Bacon-DeFrece.
Big Frog launched the veteran-focused initiative to help veterans and first responders fulfill their dreams of owning a small business. Recently named one of the “Top Low-Cost Franchises” by Entrepreneur Magazine, Big Frog has made it a mission to help entrepreneurs start profitable small businesses.
Franchise Interviews started off as a newsletter. I had no idea I would be hosting one of the longest running podcasts on the topic of franchising. Sometime back in 2006, Anita Campbell invited me on her show Small Business Trends Radio to discuss the newsletter. Needless to say, I was a bit nervous because this was my first appearance on the radio. I recently listened to the podcast with Anita and realized how much I have grown as a person. Several months later, I got an invitation to turn our newsletter into a weekly internet radio show/podcast. I thank God I said yes to the offer. I was able to see what our website looked like in 2005 from the website Archive.org. I will include some of those photos in the show notes. Listen to my interview with Anita Campbell over 17 years ago!
We are welcoming back Andy Diamond, President of Angry Crab Shack. Combining bold flavors in Asian food with his knowledge of seafood, Ron Lou launched Angry Crab Shack in 2013 in Mesa, AZ. A family-friendly neighborhood restaurant, Angry Crab Shack offers a vibrant, memorable dining environment and high-quality seafood at a more affordable price.
Every business has a story.
Former NFL player Ron Lou spent four years in the league with the Houston Oilers than the Philadelphia Eagles. During the next 35 years, he created five different restaurant concepts: breakfast, a sports bar, and three Chinese restaurants. Ready for another success, Lou set out to create something unique – not just another wing, burger, or pizza place. In part wo, we play a clip from our popular Great Quotes in Franchising podcast.
Interviewing the Interviewer
Several weeks ago, I had the opportunity to be interviewed by Nancy Friedman, the founder of the Telephone Doctor. Nancy and I had a lot of fun discussing various topics like travel, actors, favorite interviewers and books, and Franchise Interviews. This November will be Franchise Interviews' 16th year of podcasting. In that time, we interviewed almost 800 guests. For this interview, I will provide the link to the video interview. If you are listening to this podcast on another podcast channel, just go to YouTube and type in keywords, "Martin McDermott". Nancy reminded me that listeners hardly get to put a face behind the podcast. I want to thank Nancy for an excellent discussion, and I look forward to listening to her future shows on YouTube via Zoom! Here is the link to listen to the show.
Nancy is an expert on customer service, communication skills, and sales. She is a sought-after keynote customer service speaker at annual conferences and franchise and corporate meetings – both large and small. Her programs are inspiring, motivational, and entertaining (See testimonials), creating a memorable session all attendees can use immediately and forever. Fun, distinctive, fast-paced, and energy filled, this customer service speaker's fast wit and laugh-out-loud audience participation have everyone wanting more. Labeled a "don't miss" session, Nancy always delivers the 'goods
We are meeting with the founder of Creatif, Jaya Aiyar. Creatif is the experiential art destination that looks to entertain, educate and inspire. An art studio for all ages, Creatif boasts unique and innovative technology, a variety of options, and an award-winning studio space.
Creatif was founded in 2018 by Jaya Aiyar, realizing that while the demand for engaging family activities was growing, there were very few concepts suitable for kids & adults, especially when it came to art and family experiences. Wanting to change the narrative of what an art studio could be, one of her priorities was ensuring her studio reflected the experience she aims to provide. Find out what happened next by listening to the podcast.
In part two, we play a clip from our popular Great Quotes in Franchising podcast.
We are meeting with CEO & Founder of Celebree School, Richie Huffman. Since 1994, Celebree Schools has been caring for and positively impacting the lives of children in Maryland and Delaware. Today, their day care history is taking a big next step to supporting children and their parents in more locations and in more mid-Atlantic states.
Every business has a story
Richie was a straight D student in high school and knew college was unlikely, so he shifted his attention on business. It was through various grueling jobs in bakeries, real estate, and retail that he learned the value of hard work and its and payoff – many of the early lessons learned, he applies as a leader today.He was inspired to pursue entrepreneurship by his mother, “Betty,” who launched a preschool center that expanded into three locations under the name White Marsh Child Care, where Richie would sweep the floors up at the end of the day.Fast forward ten years later, he opened his first preschool in 1994 at the ripe age of 26 – this was the start of what would become Celebree School.Over the course of more than two decades, Richie grew Celebree from a single location into Maryland’s largest privately held chain of child care centers that is now franchising nationwide.
Find out what happens next by listening to the podcast. In part two, we play a clip from our popular Great Quotes in Franchising podcast.
New Great Quote and Must Read Before Labor Day
Many years ago, we started a spin-off podcast to Franchise Interviews called Great Quotes in Franchising. Great Quotes in Franchising features great quotes and aha moments from our show. We start today's show with our latest Great Quote in Franchising, which comes from Alex Wilkes of Pearle Vision. Alex discusses why pride in the brand name is so important when choosing a franchise opportunity.
Must Read Before Labor Day
One of Marty McDermott's (Host of Franchise Interviews) favorite movies is Forrest Gump. So when we heard Scott Barnett, author of Gumption: Taking Bubba Gump from Movie to Restaurant, completed his book, we knew we had to have him on the show. The Bubba Gump Shrimp Company decided on using franchising when it came time to expand globally. Scott shares some of these exciting stories, which can also be learned about in the book.
Scott Barnett's restaurant knowledge began when he was a teenager parking attendant in a popular steakhouse in Palm Desert, California. Taking the hard road, he performed every job there was to do in the business as he cooked, served, bartended his way through college, and crashed into the restaurant industry in his rebellious and irreverent way.
Last week we met with A.J. Titus, the President of Sign-A-Rama and United Franchise Group. A.J is also the author of “The List”. Today we are going to play a clip from our interview with franchisees to Sign-A-Rama, Lisa and Mark Friedel. Here is a quote from Lisa’s LinkedIn page.
“I am a proud Army veteran with several years of experience in corporate America and also a business owner! My husband and I decided we wanted to make a difference in our community instead of commuting out of it every day. We provide jobs in our community, great products and kind and reliable customer service.”
Advice to prospective franchisees from Sean Falk. Sean is a former US Marine infantry officer who served more than 8 years in active duty and reserves, including tours during Operation Desert Storm and in Bosnia..
We are meeting with A.J. Titus, President of United Franchise Group™, the global leader for entrepreneurs, and Signarama®, the world’s largest sign and graphics franchise.
When A.J. Titus was a boy, his father taught him to memorize a list of eighteen principles for life. These principles became known as The List. In this concise yet thoughtful volume, Titus shares a list of fundamental life lessons taught by his father -- principles that have been instrumental in shaping him and which he hopes will impact others. In part two, we play a clip from our popular Great Quotes in Franchising podcast.