Episodes
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This week, Avery and Sam dissect three major cultural shifts happening: Web3 going mainstream, creator influence reaching new heights and the increasing financialization of culture.
In this episode, hosts Avery and Sam discuss the McDonald's x Doodles partnership and what it signals for Web3 brand collaborations. They also explore the growing power of creators and influencers, using Jake Paul's recent Netflix boxing match as a recent case study and finally, they dive into crypto's latest bull run and why everyone from 12-year-olds to art collectors are trying to cash in on the culture market.
Links mentioned from the podcast:
110M Doodles coffee cups appear at McDonald’s across the US: NFT CollectorNetflix Says Mike Tyson-Jake Paul Was a ‘Huge Success,’ While Acknowledging Tech Issues‘The world's most expensive banana’: Maurizio Cattelan’s Comedian fetches $6.2m at Sotheby’s New YorkLiz Hagelthorn’s LinkedIn postWatch this episode on video:
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Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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In this episode of “Gen C”, CMO of Avalanche, Grad Conn discusses everything from digital brand building to on-chain ownership rights, and shares insights from his decades of experience with Microsoft, Sprinklr and other tech companies.
CMO of Avalanche, Grad Conn is bringing decades of marketing experience from CMO roles at Microsoft and Sprinklr as well as his own tech startups to the pod. In this episode, he discusses Avalanche's approach to building a developer-friendly blockchain and draws parallels between Web3 and the early days of the internet.
Links mentioned from the podcast:
Avalanche WebsiteGrad’s TwitterWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Missing episodes?
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For our 100th episode, Keith Grossman of MoonPay joins us to discuss his journey from legacy media brands to crypto’s future post election.
Keith Grossman, President of Enterprise at MoonPay and former President of TIME, is a veteran media executive turned crypto innovator who has been instrumental in bridging traditional brands with Web3 technologies. Keith pioneered NFT initiatives like TIMEPieces and has consistently been at the forefront of digital transformation. In our 100th episode of “Gen C”, he shares insights about the future of crypto adoption, the role of stablecoins in global finance and why blockchain technology will complement rather than replace existing financial systems.
Links mentioned from the podcast:
Mr. Beast's Crypto Controversy: Breaking Down the AllegationsKeith’s TwitterWatch this episode on video:
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Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Avery and Sam discuss the latest news touching on global fintech opportunities, AI's impact on business culture and brand positioning during political upheaval.
In this episode, hosts Avery and Sam talk about the untapped potential of digital payments in emerging markets and the transformation of white-collar work through AI. They discuss the challenges brands face in navigating political discourse while maintaining authenticity, using recent examples like McDonald's response to campaign controversies.
Links mentioned from the podcast:
AI 'bubble' will burst 99 percent of players, says Baidu CEOThe Most Powerful Women in Sports Marketing Share Their Game PlanWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Live from Stellar Meridian, host Sam Ewen discusses with guests how Nigeria's currency crisis is spurring innovation in blockchain technology.
In this special episode of Gen C, Gwera Kiwana, VP of blockchain at Onafriq, joins Nestcoin CEO Yele Bademosi at CoinDesk Live at Stellar Meridian to discuss the currency crisis in Africa and how crypto can provide a solution for payments in the region.
Links mentioned from the podcast:
Gwera’s TwitterYele’s TwitterOnafriq WebsiteNestcoin WebsiteWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Dapper Labs CEO Roham Gharegozlou discusses how digital collectibles and partnerships with major brands like NBA, NFL and Disney are laying the foundation for on-chain identity.
Roham Gharegozlou, CEO and co-founder of Dapper Labs, joins the show to discuss the evolution of digital collectibles and blockchain technology. From the early days of CryptoKitties to partnerships with major brands like NBA, NFL, and Disney, Roham shares insights on creating authentic experiences for super-fan communities. This episode explores the growing adoption of blockchain technology, the integration of AI with their virtual influencer Lil Miquela and the company's vision for the future of digital ownership.
Links mentioned from the podcast:
How North Korea Infiltrated the Crypto IndustryOpenAI Completes Deal That Values Company at $157 BillionRoham’s TwitterWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Resh Sidhu of Snap discusses how Snapchat's AR and AI innovations are reshaping social media and brand connections.
In this episode, we're joined by Resh Sidhu, Global Director of Arcadia at Snap. Resh takes us through Snapchat's journey in AR technology, from dog-ear filters to groundbreaking projects like NYX's Beauty Bestie. She discusses how Snapchat is leveraging AI to democratize content creation and explains why the platform continues to resonate with both Gen Z and Millennials.
Links mentioned from the podcast:
Google’s abuse of Fitbit continues with web app shutdownResh’s TwitterWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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In this episode, learn from investor Chris Camillo on how observing social trends can lead to extraordinary investment returns and why humanoid robots could be the next big thing.
Chris Camillo, investor, creator of Dumb Money and author, shares his unconventional "social arbitrage" investment strategy that has yielded impressive returns over the past 17 years. In this episode, Chris explains how he identifies consumer trends through social media analysis, particularly TikTok comments, to make profitable investments. He also discusses his outlook on AI and humanoid robotics as transformative technologies that will create massive investment opportunities in the near future.
Links mentioned from the podcast:
Lionsgate, Studio Behind ‘John Wick,’ Signs Deal With AI Startup RunwayChris’ TwitterDumb Money YouTubeDumb Money WebsiteWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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In this episode, Sota Watanabe dives into how Sony's foray into Web3 with Sonieum, tackling issues like royalty payouts while aiming to make Web3 more user-friendly.
Sota Watanabe, Director of Sony's blockchain initiative and CEO of Startale, joins the show to discuss Sonieum, Sony's new blockchain project. He shares insights on how blockchain technology could revolutionize the entertainment industry by empowering creators and solving issues like royalty distribution. Watanabe also discusses the challenges of achieving mainstream adoption of Web3 technologies and why Asia is at the forefront of blockchain innovation.
Links mentioned from the podcast:
Social Platform Friend.tech Shuts Down, Creators Walk Away with $44MSecond Assassination Attempt Barely Moves Trump's Polymarket OddsOpenAI’s New o1 Model Leverages Chain-Of-Thought Double-Checking To Reduce AI Hallucinations And Boost AI SafetySota’s TwitterSonieum WebsiteWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Yat Siu of Animoca Brands discusses the evolution of Web3, NFTs and gaming, sharing insights on decentralization, intellectual property and the future of the industry.
In this episode, we sit down with Yat Siu, chairman and co-founder of Animoca Brands, a leading company in the Web3 space, as he shares his journey from Atari to becoming a major player in the blockchain world, highlighting Animoca’s investment strategy and vision for the future of NFTs and gaming. We also talk to Yat about the state of Web3, the importance of owning digital network effects and the role of intellectual property rights.
Links mentioned from the podcast:
National Novel Writing Month Faces Backlash Over AI IssuesA Judge Has Banned Elon Musk's X in BrazilUS SEC continues to pursue aggressive and arbitrary regulation of NFTsYat’s TwitterWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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This week, we shift direction to a conversation between Avery and Sam about their book recommendations offering listeners insights into the long-form writing that has shaped their careers and thinking in the industry.
In this episode, hosts Avery and Sam explore the books that have impacted their careers in marketing and innovation. From classic advertising texts to AI literature, they discuss how these works have shaped their thinking and approaches to business.
Links mentioned from the podcast:
Avery’s Picks:
Smart Brevity: The Power of Saying More with LessDay Trading Attention: How to Actually Build Brand and Sales in the New Social Media WorldSuperintelligence: Paths, Dangers, StrategiesLaws of Growth (How Brands Grow: What Marketers Don't Know)The Algebra of Wealth: A Simple Formula for Financial SecurityBonus: Tribe: On Homecoming and Belonging, Breakfast at Tiffany’sSam’s Picks:
The Tipping Point: How Little Things Can Make a Big DifferenceThe Fish That Ate the Whale: The Life and Times of America's Banana KingPropagandaSteve JobsOgilvy on AdvertisingBonus: Pattern Recognition, Spook Country, Zero HistoryWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Visa's Head of Innovation and Digital Partnerships shares insights on the future of payments, from cryptocurrencies to the creator economy.
Vanessa Colella, Head of Innovation and Digital Partnerships at Visa, joins the podcast to discuss how Visa is shaping the future of finance and commerce. She explains Visa's work on stablecoins, tokenization, AI and solutions for creators and small businesses. Colella also shares her thoughts on broader fintech trends and Visa's approach to innovation focused on solving real-world problems.
Links mentioned from the podcast:
How Kamala Harris TikTok Remixes Reveal the Future of Music ConsumptionSquid Game: The (immersive) Experience is coming to New York City in OctoberBeing Digital book by Nicholas NegroponteWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Memeland and 9GAG’s Founder and CEO, Ray Chan discusses the evolution of meme culture and shares his insights on the future of internet culture and digital ownership.
In this episode, we sit down with Ray Chan, Founder and CEO of 9GAG and Memeland, one of the world's largest independent meme-sharing websites and his Web3 venture studio. Ray shares the origin story of 9GAG and offers insights into the evolution of meme culture over the past 16 years. He discusses the intersection of memes with Web3 and NFTs and provides his perspective on the future of internet culture and digital ownership.
Links mentioned from the podcast:
Ray’s TwitterWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Rachel Conlan, CMO of Binance, discusses the company's marketing strategies, challenges in crypto adoption and her vision for the future in this week’s episode of “Gen C”.
In this episode, we speak with Rachel Conlan, Chief Marketing Officer of Binance, the world's largest cryptocurrency exchange. Rachel discusses Binance's strategies for attracting new users, the importance of education in crypto adoption, and the role of brand partnerships in the industry by shedding light on their partnership with Cristiano Ronaldo. She also shares her vision for the future of Binance and the broader cryptocurrency landscape.
Links mentioned from the podcast:
Not Like Us GameDallas Influencer Nara Smith Is Angering TikTok Again, Now With a Marc Jacobs AdDraftKings Dumps NFT Business, Citing Legal DevelopmentsMeta Scraps Celebrity AI Chatbots That Fell Flat With UsersRachel’s TwitterWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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In this episode, we explore how memes are reshaping the digital landscape and learn about innovative content licensing strategies with SmarterLicense founder Liz Hagelthorn.
Liz Hagelthorn, founder and CEO of SmarterLicense, joins the pod to discuss the intricate world of meme culture and content licensing. With her extensive background in managing viral meme accounts and working with creators, Liz shares invaluable insights on monetization strategies for creators and the evolving landscape of digital IP. The conversation touches on AI's impact on content creation, effective brand engagement with memes and surprising parallels between meme economics and cryptocurrency trends.
Links mentioned from the podcast:
Liz’s TwitterSmarter License WebsiteWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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In this episode of “Gen C”, we discuss how a simple colorful squiggle became an icon of the crypto art movement and what it means for the future of Web3.
Erick Calderon, Founder/CEO of Art Blocks and creator of the Chromie Squiggle, joins us to discuss the final mint of the iconic NFT project. Erick reflects on the Squiggle's journey from a proof of concept to a symbol of the crypto art movement, now featured in major museum collections. He also shares his thoughts on bringing more joy and innovation to the Web3 space, emphasizing the need to engage people outside the crypto ecosystem.
Links mentioned from the podcast:
Erick’s TwitterWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Walmart's Justin Breton reveals how the retail giant is reinventing itself for the digital age through immersive commerce and virtual world experiences.
In this episode, Justin Breton, Director of Brand Experience and Strategic Partnerships at Walmart, discusses the company's foray into digital platforms like Roblox and their new immersive commerce destination, Walmart Realm. Justin shares insights on partnering with creators, introducing real-world commerce in virtual environments, and Walmart's approach to innovation. He also touches on the company's strategy for engaging younger audiences and their cautious approach to implementing AI technologies.
Links mentioned from the podcast:
Justin Breton’s TwitterWalmart Realm WebsiteWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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From the Consensus stage, this episode focuses on the future of immersive technologies, underlining how brands and creators are utilizing these platforms to drive community engagement and social responsibility initiatives.
In this episode, we bring you another conversation from Consensus where we delve into how various brands are leveraging the metaverse and immersive technologies for social good, featuring insights from industry leaders: Justin Breton of Walmart, Adam Shlachter of Niantic, Winnie Burke of Roblox and moderated by Laurie Keith of Ad Council. Topics include Walmart’s virtual initiatives, innovations spotlighted at the Cannes Lions Festival, the impact of celebrity tokens on culture and commerce and media licensing within the evolving landscape of AI. This episode was recorded live at Consensus 2024 in Austin, TX.
Links mentioned from the podcast:
Justin Breton’s TwitterLaurie Keith’s TwitterWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.
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"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Legendary comic creator Todd McFarlane discusses his journey from artist to entrepreneur on this week’s episode of “Gen C”.
Todd McFarlane, creator of Spawn and founder of Image Comics and McFarlane Toys, joins the podcast to discuss his career. He shares his journey from comic book artist to successful entrepreneur, offering insights on building brands and navigating the entertainment industry. McFarlane also delves into his recent forays into blockchain and digital collectibles, explaining his perspective on the future of art and collectibles.
Links mentioned from the podcast:
Todd on TwitterMcFarlane Toys WebsiteWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.
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"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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From the Consensus stage, Ben Leventhal shares his philosophy of building consumer-friendly crypto brands by prioritizing user experience over crypto buzzwords.
Ben Leventhal, founder of restaurant brands like Eater.com and Resy, joins Sam Ewen on the stage at Consensus to discuss his latest venture, Blackbird, which aims to enhance the relationship between restaurants and customers through loyalty programs and payments built on blockchain technology. They explore Ben's philosophy of prioritizing user experience over crypto jargon and infrastructure when creating consumer-facing products. Ben also shares advice for other entrepreneurs looking to build successful Web3 brands. This episode was recorded live at Consensus 2024 in Austin, TX.
Links mentioned from the podcast:
Ben on TwitterWatch this episode on video:
YouTubeCoinDeskFollow us on Twitter:
Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-
Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.
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"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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