Episodes
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As the Director of DTC, Martech, and Digital Compliance at OLLY PBC, how do you balance strategic vision with technical execution to create seamless and impactful digital customer experiences?
With your expertise in replatforming and managing diverse eCommerce platforms like Shopify Plus and Salesforce Commerce Cloud, what key challenges do you see businesses face, and how do you approach solving them?
Digital compliance is increasingly important in today’s landscape. How do you ensure that regulatory requirements are met without compromising innovation and user experience?
You’ve honed a broad skill set across digital marketing, SEO, and analytics. Which of these strengths do you think is most critical for driving success in the eCommerce space today, and why?
Looking to the future, what excites you most about the intersection of technology and marketing, and how do you see your role evolving in shaping the next wave of eCommerce innovation?
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What has been the most exciting or rewarding aspect of leading the acceleration of AI in marketing, and how do you see it reshaping the future of connected commerce?
What key experiences or lessons have been most pivotal in shaping your approach to digital strategy and performance marketing?
Being named a P2Pi 40 under 40 leader is a significant achievement. How has this recognition influenced your professional journey, and what does it mean for your leadership in the rapidly evolving digital landscape?
As someone who balances revenue accountability with a customer-centric approach, how do you ensure that your digital strategies remain aligned with both business goals and consumer needs in a constantly changing market?
Looking ahead, what are you most excited about in terms of digital strategy? How do you anticipate these technologies evolving, and what new opportunities do you see for brands to connect with the modern, digitally-first consumer?
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Missing episodes?
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Can you walk us through your career journey and share a pivotal moment that defined your leadership approach?
You’re passionate about fostering high-performing teams. What principles or practices do you prioritize to build a culture of empowerment and innovation?
As an omnichannel leader, what strategies have you found most effective for creating seamless consumer experiences across platforms?
What are you most excited about within the digital space, and how do you see it reshaping the food and beverage industry?
With your endless curiosity and focus on staying ahead of industry trends, what are some emerging consumer behaviors or technologies you believe will drive the next wave of transformation in food and beverage?
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Could you share the story of how you got started in your career and what inspired you to pursue a path in eCommerce?
With your focus on continuously driving business results, what have been some of the key levers or strategies you’ve implemented to consistently improve eCommerce performance in the competitive CPG landscape?
What are the key differences in developing an eCommerce strategy for a global market versus regional or local markets, and how are you approaching this balance at Congo Brands?
How do you foster collaboration between your eCommerce teams and other departments, like marketing and supply chain, to ensure seamless execution of digital initiatives?
What excites you the most about the future of eCommerce in the CPG industry, and how do you see new technologies and consumer trends shaping the way brands will engage with customers in the coming years?
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What inspired the founding of Simple Modern in Oklahoma, and how has the company evolved since its establishment in 2015?
Could you share some insights into the unique styles and designs that set Simple Modern products apart in the market?
In what ways do you believe e-commerce can continue to evolve and innovate to better serve customers and communities in the future?
Can you tell us more about Simple Modern's commitment to giving back to communities worldwide through its profits?
What role does innovation play in the ongoing success and growth of Simple Modern as a leading brand in the drinkware and consumer goods industry?
Can you discuss any upcoming initiatives or projects that Simple Modern has planned to further its impact on communities or expand its product line? -
DoorDash's mission is to empower local economies. Can you share how your partnerships with CPG brands like PepsiCo align with this mission, and how these collaborations contribute to the growth and support of local communities?
As DoorDash continues to grow rapidly and evolve, what are some of the unique challenges and opportunities you've encountered in managing CPG partnerships like with PepsiCo? How do you ensure that these relationships remain strong and mutually beneficial in such a dynamic environment?
DoorDash started as a food and restaurant delivery service but is now expanding into Retail & Grocery. How does a partner like PepsiCo leverage this vis a vis partnership with DoorDash and what new opportunities do you both see in this space?
DoorDash emphasizes making intentional decisions grounded in company values. How do you balance the need for logical, data-driven decision-making with the empathy required to serve a diverse range of users, from Dashers to Merchants to Customers?
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Can you share a specific example where innovative brand or performance marketing led to significant business growth?
Digital transformation can be complex, especially when integrating it across marketing, sales, and operations. What are some key challenges you’ve faced in driving digital transformation at Bayer, and how have you overcome them?
With AI becoming increasingly central to marketing strategies, how is Bayer incorporating AI and data-driven decision-making into its marketing and creative processes? What role does AI play in personalizing and optimizing consumer experiences at scale?
How are you driving sustainable innovation in digital health and digital commerce? Can you provide insights into how technology is being used to create more sustainable and impactful business models?
To the future of Bayer, what are you most excited about? Are there any particular innovations, projects, or strategic directions that you believe will significantly impact the industry and Bayer’s role in it?
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In your role at Albertsons Media Collective, how do you approach innovation in advancing digital media strategies through consumer insights, targeting, and content? Can you share a recent project that exemplifies your innovative approach and its impact on the business?
The retail media landscape is constantly evolving. How do you stay ahead of industry trends and ensure that Albertsons Media Collective adapts effectively? Can you provide an example of a trend you capitalized on early and its outcome?
What are some of the key challenges you face in developing integrated media campaigns, and how do you overcome them? Could you describe a particularly challenging campaign you developed and the innovative solutions you implemented?
Building effective teams is crucial for innovation. How do you foster collaboration and creativity within your team at Albertsons Media Collective? Can you share an instance where teamwork significantly contributed to the success of a project?
Reflecting on your extensive career in marketing and digital media, what has been your most rewarding professional experience? What advice would you give to aspiring leaders looking to make an impact in the media and marketing space?
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What are some of the most significant trends you've observed in the ecommerce beauty space over the past few years, and how do you see these trends shaping the industry in the near future?
As someone who has driven both digital and omnichannel growth across various brands, what role do data analytics & tech play in shaping effective eCommerce strategies in beauty, and how should companies approach innovation in these areas?
With your current focus on DTC fulfillment and marketplace expansion, what are some common operational hurdles beauty brands encounter in scaling their marketplace presence? How can companies like Pattern, as a marketplace accelerator, help overcome these challenges?
With the growing emphasis on personalized shopping experiences, what technologies or innovations do you think are making the biggest impact on how beauty products are marketed and sold online?
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Retail media has grown so rapidly, what challenges do you see that creating for the industry?
Why is neutrality in measurement important?
When you say incrementality what do you mean? How do you define it?
What role does predictive analytics play in planning and scaling retail media strategies?
Why is incrementality so hard to measure in retail media?
What makes for an effective approach to measuring retail media?
Can you describe your approach to measuring retail media?
How do you ensure accuracy?
Working across brands, what have you learned from applying this measurement approach to retail media? Are there generalized learnings?
What are the challenges brands typically face when measuring retail media and how does incremental address them?
How does Incremental’s solution integrate with existing ecommerce platforms or tools?
How is incremental’s approach to analytics evolving to meet the changing demands of retail media?
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What motivated you to focus on Workforce Identity and Access Management with AKAIdentity, and what specific challenges are you aiming to address in this space?
Can you share some key insights or lessons learned from your journey of starting,incubating, and investing in successful cybersecurity organizations?
How did your experience at Forgepoint Capital shape your approach to identifying and growing the next generation of cybersecurity leaders?
What inspired you to co-create the Security Tinkerers, and how do you see this organization evolving to further support current and future cybersecurity practitioners?
As someone who has authored a book, invested in startups, and now leads AKA Identity, how do you manage to balance these diverse roles, and what drives your passion for problem-solving across different domains?
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Can you share a bit about your career path and what led you to your current role as Chief Brand Officer at CP Skin Health Group? What experiences have been most pivotal in shaping your approach to brand leadership?
How would you describe your leadership style? What principles guide you when making decisions that impact the direction of the brands you oversee?
Since Colgate-Palmolive's acquisition of EltaMD and PCA Skin, what have been the key strategies in transforming these brands into global leaders in the skin health industry? How do you maintain the balance between scientific innovation and brand prestige?
The skincare industry is highly competitive, especially in the premium segment. What innovations are you most excited about that are poised to set EltaMD and PCA Skin apart in the market? Can you share any upcoming products or technologies that reflect this innovation?
Digital channels have become crucial for reaching consumers in the CPG space. How is CP Skin Health Group integrating digital marketing, e-commerce, and data analytics to enhance the consumer experience and drive growth? Are there any particular digital strategies that have been particularly successful and what are you mosted excited for the future of CP Skin Health Group?
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Can you elaborate on how your experience in event marketing, radio, and digital media has contributed to your proficiency in leveraging Retail Media Networks to drive advertising outcomes for retailers?
As someone passionate about learning and continuous improvement, can you share specific instances where you've adapted your strategies within Retail Media Networks to stay ahead of industry trends and deliver exceptional results for clients?
Given your expertise in areas such as programmatic display advertising and e-commerce strategy, how do you tailor your approach within Retail Media Networks to meet the evolving needs and preferences of both retailers and consumers?
How do you envision the future of Retail Media Networks (RMN) evolving with the integration of AI and person-first identity targeting, and what impact do you foresee this having on advertisers, retailers, brands, and publishers?
What are some common challenges faced by retailers when implementing and scaling their RMN platforms, and how can technology partners help address these challenges to drive success in the evolving digital advertising ecosystem?
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Ryan, you've had an impressive career journey from NBCUniversal to Amazon, Instacart, and now Walmart Connect. What are some of the key lessons you've learned along the way, and how have they shaped your approach to leadership and sales strategy?
You’ve mentioned that Walmart Connect is at an exciting phase of growth with a lot of building and scaling to do. Can you share your vision for Walmart Connect over the next few years and how you plan to navigate and drive this rapid expansion?
One of the aspects you're focusing on is omni activation, combining in-store and online marketing efforts. How do you envision this strategy evolving, and what unique advantages does Walmart have in executing this seamlessly?
You’ve been pleasantly surprised by Walmart’s tech capabilities, comparing it to top Silicon Valley companies. Can you elaborate on how this technological strength is being leveraged to enhance Walmart Connect’s offerings and overall customer experience?
Retail media is growing significantly even as other advertising segments face challenges. What do you think are the driving factors behind this growth, and how can brands best position themselves to capitalize on the opportunities within retail media?
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Retail media is evolving rapidly. How do you see the future of retail media, and what role do you envision Gopuff playing in shaping that landscape?
Gopuff continues to innovate in retail media, what opportunities do you see for brands to engage with consumers in new and meaningful ways through your platform?
Can you walk us through the key features of the new Gopuff Ads Platform and how it enhances the ad experience for both customers and advertisers?
What do you believe is the most important quality for a leader to have in today's fast-paced business environment?
What are you most excited about in the near future, whether in your professional journey or the industry as a whole?
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DoorDash's mission is to empower local economies. Can you share how your partnerships with CPG brands like PepsiCo align with this mission, and how these collaborations contribute to the growth and support of local communities?
As DoorDash continues to grow rapidly and evolve, what are some of the unique challenges and opportunities you've encountered in managing CPG partnerships like with PepsiCo? How do you ensure that these relationships remain strong and mutually beneficial in such a dynamic environment?
DoorDash started as a food and restaurant delivery service but is now expanding into Retail & Grocery. How does a partner like PepsiCo leverage this vis a vis partnership with DoorDash and what new opportunities do you both see in this space?
DoorDash emphasizes making intentional decisions grounded in company values. How do you balance the need for logical, data-driven decision-making with the empathy required to serve a diverse range of users, from Dashers to Merchants to Customers?
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How do you think Amazon's decision to terminate a significant number of smaller 1P vendor accounts will impact brands, particularly those that rely heavily on the platform? What are the immediate challenges these brands face?
For brands affected by this change, what are the first steps they should take to evaluate and adjust their current eCommerce strategy? How can they shift from 1P to 3P or other sales models effectively?
With Amazon making changes to its vendor model, how should brands reassess their "where to play" and "how to win" strategies? What key factors should they consider when navigating the changing landscape?
Data is a huge driver of success in eCommerce. How does Pattern use data and analytics to help brands optimize their marketplace strategies? Can you share any specific examples where Pattern’s insights led to significant improvements in sales or performance?As Head of New Partnerships, how are you helping brands navigate these changes in the marketplace? What factors do you consider when forming partnerships with brands looking to expand their presence on platforms like Amazon?
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You’ve had a dynamic career leading various aspects of digital commerce and retail media. Can you tell us a bit about your career journey? What experiences have been most pivotal in shaping your leadership style and approach to commerce excellence?
As the leader responsible for driving the vision of commerce capability at Omnicom, how do you stay ahead of evolving retail and eCommerce trends?
What do you believe are the key components of building high-performing, agile teams in today’s rapidly changing digital commerce environment?
As someone who’s had a successful and evolving career, how do you approach lifelong learning? What strategies do you use to continuously grow your knowledge and skills in such a fast-paced industry?
What are you most excited about when you think about the future of CPG? Are there any emerging trends or innovations that particularly inspire you?
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You've had a successful track record of reigniting growth in storied brands through strategic brand direction and ecommerce channel development. How do you approach integrating omnichannel strategies to ensure consistent brand growth across both digital and physical touchpoints?
As consumer expectations continue to evolve, particularly in the sporting goods industry, how do you ensure that Rawlings Sporting Goods stays ahead of trends in both digital marketing and ecommerce to meet these changing demands?
With your diverse background in classical CPG functions, including Brand Marketing and Ecommerce, how do you strike the right balance between maintaining brand integrity and driving sales across multiple channels?
How do you leverage data from various channels to inform your marketing strategies and optimize the customer journey from awareness to purchase?
What are you most excited about in the future of omnichannel marketing?
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How have digital strategies and technologies transformed the way companies operate and engage with consumers? Can you highlight some key trends or shifts you've observed?
In your role, you handle consumer data from acquisition to monetization. What are some best practices for effectively collecting and utilizing consumer data? How do companies balance the need for data-driven insights with the importance of maintaining consumer trust?
You've successfully launched a breakthrough rewards program at Grupo Bimbo. What elements are crucial for designing a rewards program that truly engages customers and drives loyalty? How can companies continuously innovate to keep these programs fresh and appealing?
Doubling an eCommerce business in three years is impressive. What strategies or innovations do you believe are most effective for driving eCommerce growth in the CPG sector? What challenges commonly arise, and how can they be overcome?
With your experience in creating omnichannel eCommerce roadmaps, what are the essential components for delivering a seamless omnichannel experience to consumers? Looking ahead, what emerging technologies or trends do you foresee having the most significant impact on the future of retail and consumer engagement?
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