Episodes

  • 👉🏻FREE GUIDE: Discover the 30 Must-Have Mobile Apps for Creators so you can create, edit, and level up your content. CLICK HERE TO GET YOUR COPY 👈🏻

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    9 years ago, Mark Harrison (@MarkHarrison4) had an accidental viral post that turned into 10k of profit. Quickly, he realized that social media could really be a full-time job opportunity. In this episode, Mark shares how he was able to double his income as a high school teacher, all through the power of creating across social media platforms.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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    Timestamps:

    (1:18) Introduction to Mark’s background

    (4:37) The social media post that started it all 

    (8:14) Power of networking

    (12:00) Branching out to YouTube and TikTok

    (16:43) Harnessing the power of video 

    (22:48) Monetization as an adventure / travel creator

    (30:05) Social media growth plan / scaling income

    (34:17) Dating as a digital nomad

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • Whether you're just beginning your journey as a content creator or you're already seasoned in the field, you'll inevitably find yourself fitting into one of these five stages. In this episode, I delve into what each stage entails, along with one crucial question you need to be asking yourself to grow and progress to the next stage.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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    👉🏻FREE TRAINING: Save your spot now for our value-packed free training that will teach you the 4 Secrets to Landing Higher Paid Brand Deals. CLICK HERE TO SAVE YOUR SPOT👈🏻

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    Timestamps:

    (2:02) Stage 1

    (4:04) Stage 2

    (8:14) Stage 3

    (14:16) Stage 4

    (21:43) Stage 5

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

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  • Join me at my NEW LIVE editing workshop on January 27th HERE!

    For the first time ever, I will be breaking down my most creative edits step-by-step so that you can also become an editing pro! I'll also cover the most common editing mistakes, my most recommended editing apps, other mobile editing tips and tricks, and more!

    👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 

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    Achieving virality with aesthetic content is a common goal for many creators. However, the path to success can be significantly more challenging compared to other content types. Yet, Kelly Prince-Wright (@kellyprincewright) stands out as a master of aesthetic virality. Her enchanting, fairytale-like content has incredibly mass appeal, and she skillfully combines this with strategies that not only capture a broad audience but also build a loyal following.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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    Timestamps:

    (2:26) From blogging to Instagram

    (8:07) Finding success on social media

    (12:18) Organization and workflow

    (22:48) Types of content

    (27:17) Brand deals and monetization

    (33:40) Monetizing and securing brand deals in both UK and US

    (39:24) Future business expansion

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • Join me at my NEW LIVE editing workshop on January 27th HERE!

    For the first time ever, I will be breaking down my most creative edits step-by-step so that you can also become an editing pro! I'll also cover the most common editing mistakes, my most recommended editing apps, other mobile editing tips and tricks, and more!

    👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 

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    Although 2023 started off slow in terms of brand deals, a huge turnaround in occurred in the latter half of the year. During this period, I had the opportunity to collaborate with numerous high-profile brands, including Coca-Cola. As I reflect on the last year, I identified four key reasons as to why 2023 was such a profitable year for me. If you aspire to land higher-paying brand deals in 2024, you need to tune into this episode.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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    Timestamps:

    (1:30) 2023 Overview

    (3:51) Unique content & creative edits

    (8:04) Content usage rights, exclusivity, whitelisting

    (12:03) Longer-term brand partnerships

    (16:24) Brand image

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    References:

    Coca-Cola

    Expedia

    StitchFix

    Royal Caribbean

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • Join me at my NEW LIVE editing workshop on January 27th HERE!

    For the first time ever, I will be breaking down my most creative edits step-by-step so that you can also become an editing pro! I'll also cover the most common editing mistakes, my most recommended editing apps, other mobile editing tips and tricks, and more!

    👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 

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    Balancing the roles of a business owner and content creator can be challenging, often making you feel pulled in multiple directions. There's no one who has a better grasp of both of these roles than Jorden Tually (@JordenTually). He is no stranger to virality and has truly mastered everything from story-telling to audience retention. We chat about his unique approach to content creation as a nomadic traveler.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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    Timestamps:

    (2:15) Unique story-telling approach

    (6:26) Business vs Creative Mindsets

    (13:27) The Art of Virality

    (24:50) Building Wealth as a Creator

    (35:00) Connecting with the Audience

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • Join me at my NEW LIVE editing workshop on January 27th HERE!

    For the first time ever, I will be breaking down my most creative edits step-by-step so that you can also become an editing pro! I'll also cover the most common editing mistakes, my most recommended editing apps, other mobile editing tips and tricks, and more!

    👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 

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    It’s a brand new year and the influencer industry and creator economy are on a continuous growth trajectory. In this episode, I address my 2023 social media predictions to see what I accurately foresaw. Additionally, I unveil four new predictions about what I anticipate seeing among influencers and the content creator industry in the coming year.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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    Timestamps:

    (1:33) The state of the influencer industry 

    (3:27) The state of the creator economy

    (4:04) Addressing my 2023 predictions

    (19:32) Whitelisting + Usage rights

    (23:54) Emphasis on long-form content

    (29:09) Relatability fatigue 

    (35:54) Creativity is key

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • Join me at my NEW LIVE editing workshop on January 27th HERE!

    For the first time ever, I will be breaking down my most creative edits step-by-step so that you can also become an editing pro! I'll also cover the most common editing mistakes, my most recommended editing apps, other mobile editing tips and tricks, and more!

    👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 

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    👉🏻FREE GUIDE: Discover the 30 Must-Have Mobile Apps for Creators so you can create, edit, and level up your content. CLICK HERE TO GET YOUR COPY👈🏻

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    Gone are the days in which you need fancy tech equipment and advanced programs to excel in content creation. Now, all you need is your phone to create beautiful, engaging content. As someone who has tried every app under the sun, I managed to narrow down my top smartphone apps that I simply cannot live without as a full-time influencer.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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    Timestamps:

    (0:52) All you need is a phone

    (1:43) Go-to video editing app

    (4:16) Best app for adding captions

    (7:41) Create aesthetic stories

    (10:10) Favorite app for feed planning

    (12:14) Holy Grail photo editing app

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • Join me at my NEW LIVE editing workshop on January 27th HERE!

    For the first time ever, I will be breaking down my most creative edits step-by-step so that you can also become an editing pro! I'll also cover the most common editing mistakes, my most recommended editing apps, other mobile editing tips and tricks, and more!

    👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 

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    2023 was not the easiest year for my business. There were several ups-and-downs and plenty of lessons to be learned. From navigating through burnout to streamlining the various aspects of my business, I experienced significant personal and professional growth as a content creator and entrepreneur. In this episode, I delve into my key takeaways from the challenges and successes of 2023.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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    👉🏻FREE TRAINING: Save your spot now for our value-packed free training that will teach you the 4 Secrets to Landing Higher Paid Brand Deals. CLICK HERE TO SAVE YOUR SPOT👈🏻

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    Timestamps:

    (1:19) A recap of my year as a business owner

    (5:00) My instagram hiatus

    (6:22) Brand deals epiphany

    (9:24) Numbers aren't everything

    (13:55) The best way to build sizable wealth

    (19:10) Scaling pains are real

    (27:07) Top line revenue

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • Join me at my NEW LIVE editing workshop on January 27th HERE!

    For the first time ever, I will be breaking down my most creative edits step-by-step so that you can also become an editing pro! I'll also cover the most common editing mistakes, my most recommended editing apps, other mobile editing tips and tricks, and more!

    👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 

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    The Full-Time Influencer Podcast is officially back after a 7 month hiatus! In this episode, I share how creator burnout was the reason behind the long pause. But in doing so, I was able to rediscover this podcast's value. Knowing the importance of consistency and learning from this recent burnout, I'm excited to return with a renewed perspective and share how the Full-Time Influencer podcast will be different from here on out.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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    👉🏻FREE TRAINING: Save your spot now for our value-packed free training that will teach you the 4 Secrets to Landing Higher Paid Brand Deals. CLICK HERE TO SAVE YOUR SPOT👈🏻

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    Timestamps:

    (0:54) My original 2023 plan for the FTI podcast

    (3:32) What led to my burnout

    (7:35) My podcast mindset shift

    (10:18) The future of the FTI podcast

    (15:20) What I learned from my 7 month break

    (19:55) Business update

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • Every Thursday, I answer questions about anything and everything about being an influencer. In today's minisode, I want to share the three things that I wish I knew when I first started as an influencer to help you fast track your influencer journey. Looking back, if I had known these things, it really could have saved me a lot of time and helped me speed up the process to becoming a successful full-time influencer even sooner.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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    👉🏻 Got a question you'd like me to answer? Submit yours HERE!

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    ⏰ Doors to the Full-Time Influencer program close soon ⏰ and so does the offer to join with the 12 Month Live Consulting Session Bonus! If you want to save time, save effort and get to your goals faster, then let us help you! This program is your blueprint and step-by-step guide to becoming a full-time influencer.

    👉🏻 CLICK HERE 👈🏻 to join our community before offer ends on April 30th!

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    Timestamps:

    (0:24) Know your network as an influencer

    (2:50) Authenticity is the key to staying in the game

    (8:35) Everything is negotiable

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • Every Thursday, I answer questions about anything and everything about being an influencer. Today, we're going to talk about influencer money and the highest paid brand deals from creators that we have interviewed on this podcast. In this episode, I will be sharing multiple examples from other creators on how much they were able to charge in the hopes of encouraging you to not be so daunted by these numbers. Remember, anything is possible when you're able to learn how to grow your following scale, grow your reach, and negotiate your worth.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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    👉🏻 Got a question you'd like me to answer? Submit yours HERE!

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    🎁 I have a gift for you! 🎁

    We are offering 2 free lessons from our paid Full-Time Influencer program. You’ll learn how to set your account up for success and the 11 steps to take when starting from scratch. This is a limited time offer, so act fast!

    👉🏻CLICK HERE👈🏻  To claim your 2 free lessons now!

    Ready to join the Full-Time Influencer program?

    👉🏻CLICK HERE👈🏻 To join us! Doors close April 30th!

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    Timestamps:

    (1:55) Anything is possible when you’re able to learn

    (2:50) How much influencers and creators have actually been paid

    (8:35) The highest paid brand deal I’ve come across so far

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • When you understand how to price yourself properly and negotiate your worth, you're really able to charge a lot more than you think is possible. There is a huge difference when you know your worth, when you know how to negotiate, and when you know how the brands are thinking when they're coming to you asking for your rates. Based on my experience, I notice that the reason why creators are undercharging is that they often have the wrong types of mindset that gets them low balled. And so today we're going to talk about shifting that mindset so that you can charge more for your brand deals and really make this a full-time career. 

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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    Join me at this free LIVE training on April 22nd HERE!

    In this FREE training, I will be revealing to you my best-kept secrets to growing & monetizing as an influencer. (No experience required!)

    👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 

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    Timestamps:

    (3:31) Brands are paying for your time, effort, and the content itself

    (7:00) How much brands are willing to pay vs how much are you willing to work for

    (8:35) Abundance vs desperation mindset

    (11:27) The worst case scenario is not that bad– it never hurts to ask 

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • Every Thursday, I answer questions about anything and everything about being an influencer. Today, I'm going to be answering another frequently asked question, and that is what should be included in a media kita. Being in the industry for several years, I have learned that a media kit should be something that has to showcase who you are as a content creator and what you can offer to your potential partners. Tune in to this episode because I will be sharing all the key things that you media kit should include and what to put if you don't have that much experience yet.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!

    👉 Got a question you'd like me to answer? Submit yours HERE!

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    Join me at this free LIVE training on April 22nd HERE!

    In this FREE training, I will be revealing to you my best-kept secrets to growing & monetizing as an influencer. (No experience required!)

    👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 

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    Timestamps:

    (01:18) What is your brand story?

    (02:10) Show your basic statistics

    (03:28) Other important metrics that brands would like to see

    (06:20) What to put if you don't have much experience yet

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • Every Thursday, I answer questions about anything and everything about being an influencer. Today, I'm going to be answering one of the most frequently asked questions, and this is: Where can I find brand deals? Tune in to this episode because I will be sharing the four main places where influencers and content creators generally can find opportunities and partnerships with their dream brands.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!

    👉 Got a question you'd like me to answer? Submit yours HERE!

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    Join me at this free LIVE training on April 22nd HERE!

    In this FREE training, I will be revealing to you my best-kept secrets to growing & monetizing as an influencer. (No experience required!)

    👉🏻CLICK HERE TO SAVE YOUR SPOT👈🏻 

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    Timestamps:

    (01:05) Reaching out to a company's PR team

    (03:13) Connect through a marketing company

    (04:50) How influencer agencies can help?

    (06:20) Joining influencer platforms and networks

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • Every Thursday, I answer questions about anything and everything about being an influencer. Today we are diving into the hot topic of TikTok potentially getting banned. Stay tuned until the end of the episode to hear how this could impact creators and discover what you can do now to prepare for a stable future in this ever-changing landscape.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee). I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!

    👉 Got a question you'd like me to answer? Submit yours HERE!

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    Download the FREE Ultimate IG Monetization Guide HERE

    If you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)

    👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 

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    Timestamps:

    (00:47) Why is TikTok being banned?

    (03:46) How will this affect creators?

    (06:50) What can you, as a creator, do now in the event of a potential TikTok ban?

    (13:40) Final thoughts

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • In today's digital age, there are more opportunities than ever before to connect with your audience. From the rise of TikTok to the continued popularity of YouTube and Instagram, it's crucial to use each one strategically to make the most impact. Join me as I chat with Sandy Lin, a 24-year-old content creator and tech founder behind Creobase - an online discovery platform for creators, by creators. In this episode, we discuss her journey in social media, finding her identity as a creative and entrepreneur, and important topics like longevity in the industry, navigating the space as an Asian creator and founder, and the potential impact of AI on the creator economy.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

    📲 Follow Sandy’s Instagram, TikTok, Youtube, and Twitter! 

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    Timestamps:

    (02:06) Venturing in social media during Covid 

    (17:19) How to start, grow, and expand your niche 

    (25:28) On building Creobase 

    (27:28) How AIs can shake up the creator economy

    (31:24) What longevity looks like as a creator

    (46:37) Insights on being an Asian creator and founder

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • Every Thursday, I answer questions about anything and everything about being an influencer. Today, I am answering a question from a content creator about diversifying your income streams. In this episode, I share tips on how you can create new income streams as a content creator, when to know if it’s time to diversify, and common mistakes that you should avoid if you’re planning to develop a new income stream. 

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

    👉 Got a question you'd like me to answer? Submit yours HERE!

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    Download the FREE Ultimate IG Monetization Guide HERE

    If you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)

    👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 

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    Timestamps:

    (1:15) Don’t put all your eggs in one basket 

    (5:25) Choose one income stream that is the most achievable for you

    (14:34) When is it time to add another income stream? 

    (16:37) Common mistakes that you should avoid as a content creator

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • As content creators, we are usually the sole producers of our content. From creative direction to filming, editing, and producing the content. But today's guest, while being a super talented photographer and creator in his own right, gets other talented creators involved in his brand projects to co-create his content. In this episode, we speak to Kyle Huber, an artist and creative director who is known for his perspective and color play in his ultra creative content at @asenseofhuber. We also chat about his collaboration process with other creators and his experience working with global camera brands, airlines and tourism boards. 

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

    📲 Follow Kyle’s Instagram, Facebook, TikTok, and Youtube! 

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    Download the FREE Ultimate IG Monetization Guide HERE

    If you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)

    👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 

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    Timestamps:

    (1:58) From graphic designer, full-time travel photographer, to brand advertiser

    (9:59) Creating original content and collaborating with co-creatives 

    (26:46) Getting noticed by your dream brands 

    (32:30) Managing the business side of being a content creator 

    (42:22) On future plans and future projects for Kyle 

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • If you've been thinking about changing your Instagram handle, then this episode is for you. Today, I’m going to share with you my experience with changing my own Instagram handle, the reason behind this change, and the things that you should consider if you decide to change yours as well.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

    👉 Got a question you'd like me to answer? Submit yours HERE!

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    👉 Download The Ultimate IG Monetization Guide to learn about all the different ways you can start monetizing your account today - even if you don’t have a ton of followers!

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    Timestamps:

    (1:01) How I came up with Leather and Lace as my brand name

    (5:08) Pros and cons of using your name as your Instagram handle

    (7:24) Things to consider before changing your handle

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube

  • Today we’re sitting down with Andy (@andyto) and Joycelynn (@jlinhh), two creators who have made a living in New York City through their work in filmmaking and content creation. They discuss their humble beginnings, their transition to full-time creators, and their work with global brands like Apple, Sony, and Google. The conversation also touches on the power of social media for small businesses and creators.

    Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@tinalee) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living! 

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    📲 Follow Andy’s Instagram & YouTube, and Joycelynn on Social!

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    Download the FREE Ultimate IG Monetization Guide HERE

    If you want to make influencing a successful side hustle or profitable career then you need this guide! We cover the 11 ways that you can make money from Instagram right now (even if you don't have a ton of followers!)

    👉🏻 CLICK HERE TO GET THE ULTIMATE IG MONETIZATION GUIDE👈🏻 

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    Timestamps:

    (3:34) - Storytelling: from hobby to life-long passion

    (16:31) - Building their following online

    (24:33) - The pressures of being a creator

    (32:50) - Negotiating brand deals & working with Apple

    (52:51) Biggest brand deal & creating during the pandemic

    (57:43) - Future plans & quick-fire questions 

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    Don't forget to follow the Full-Time Influencer on: Instagram | YouTube