Episodes
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Welcome back to a new episode of the Niche Pursuits News podcast!
Jared and Spencer, as always, offer an insightful take on the latest happenings with SEO, publishers, Google, and AI, and give a peek behind the curtain at their latest projects. Stick around for a laugh when they reveal the weird niche sites they found.
The first order of business is to mention that the March Core Update has still not finished rolling out and Spencer and Jared decline to guess when that might be.
Moving along, they jump into the first big news item: The Verge trolling Google, once again.The Verge published a new article for 2024 âreviewing printers,â when in reality the article is just mocking Google for how they rank articles.
Did The Verge actually test the printers? What outbound links did they include? What did John Mueller have to say about it?
And most importantly, howâs the article ranking? Find out the amusing, and depressing, story behind this news item.
Moving along to another article in The Verge, Spencer and Jared talk about how Google is experimenting with a small subset of news publishers, removing their links from Google News. Itâs doing this because California is thinking about forcing Google to pay its news publishers.
What are the implications for publishers? Is there any precedent in these types of situations? What happened in Australia? And will Google extend this to other areas?
In other Google news, the company is launching a new ad product whereby ads appear inside your content, as hyperlinked text, which takes users to advertisersâ products. This is optional for publishers within Google AdSense.
What does Spencer think? Would he enable this on his own websites? What scenarios does Jared share where this might work? Tune in to find out.
The latest news item is that Brave Search has released an Answer with AI feature.
What do Spencer and Jared think of it and its impact? What does it remind them of?
Moving along to the Shiny Object Shenanigans portion of the podcast, Spencer talks about his Amazon Influencer side hustle and his decision to publish those shopping videos on YouTube.
Incredibly, his channel disappeared! What happened? How did it turn out and whatâs happening now?
When itâs Jaredâs turn, he announces a new side hustle: an email newsletter. He talks about how he plans to build it, why he decided to dive into this project, and his experience in this area.
When it comes to Weird Niche Sites, Spencer reveals Pets or Food, a very entertaining tongue-in-cheek website that does get some traffic, according to Ahrefs. It doesnât have a lot of ads but it does have merch, which may be a source of revenue.
Jared then reveals Line Rusher, which allows people to hire someone to wait in line for them at places like the DMV, Apple, and at restaurants and amusement parks.
They offer some interesting services and are constantly hiring line sitters, which may be an interesting option in the current gig economy.
What do the stats in Ahrefs reveal? What spin would Jared put on this service?
And that brings us to the end of another episode! We hope you learned from the latest headlines in the space, felt inspired by our side hustle projects, and got ideas from this weekâs weird niche sites.
Ready to join a niche publishing mastermind, and here from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Stephen Regenold is a true digital media success story.
Around 2010, when print media was starting to really feel the effects of the Internet, he decided to start his own outdoor blog.
Early in his online journey, Steven made wise decisions in the site's revenue model for direct ad sales, affiliate commerce, and SEO strategies.
These, combined with some viral luck when a term they helped coin was being considered for the Oxford Dictionary, helped the brand become a massive success.
(He also touches on how video content, from shorts to documentaries, played a crucial role in their strategy.)
Gear Junkie's achievements led to multi-million dollar revenue and partnerships with major brands, positioning the site and its editors as an influencer proposition. They engaged audiences through influencers like YouTubers and Instagram personalities, along with their SEO success.
In 2018, acquisition offers started pouring in, and Gear Junkie eventually sold to Lola Digital in 2020. Post-acquisition, the company rebranded as All Gear Digital, raising $40 million, making eight additional acquisitions, growing into an outdoor media conglomerate, and bringing back Stephen to help them grow.
This was well-timed as the outdoor industry saw surprising growth during the pandemic, with a surge of interest in outdoor activities and gear.
Stephen discusses how All Gear Digital's brands are doing today, providing numbers and sharing strategies for adding value to conversations and maintaining a unique voice in a competitive space. As a result of all this, you won't believe how long their dwell time on site is.
Ready to join a niche publishing mastermind, and here from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Episodes manquant?
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Welcome back to another episode of the Niche Pursuits News Podcast!
Come join Spencer and Jared as they take on the latest news in SEO, AI, Google, and beyond.
This weekâs episode kicks off with some big news from Googleâs CEO, Sundar Pichai, who talks about the future of Search.
The main pivot he focuses on in the interview is the shift to AI, which he expects to serve the company well over the coming decade. He notes that AI has been working behind the scenes for a long time now and that Google has to evolve to meet the changing needs of users.
What does he say about chatbots? And what does he say about websites? Are they going away and is SGE going to take over? Tune in to hear what Spencer and Jared think about his comments.
Moving along, they talk about a LinkedIn post from Lily Ray on the SEO visibility growth of Reddit and the mindblowing statistics she shares.
What theory does she share that Spencer doesnât agree with? How does this all play into Googleâs antitrust lawsuit, problems with Gemini, and its declining share price?
And what about Redditâs poor-quality results in Search? Listen to the episode to hear the ridiculous Reddit response to a weight loss query.
Spencer then shares a tweet from a series by Glenn Gabe on the March Core Update, talking about whether the update has finished or not, the role played by the HCU, and the lack of recoveries from these updates.
What did John Mueller say about the core update? What do Spencer and Jared think about the updates and when theyâll finish? Check out the episode to find out.
The last topic is that Bing usage is on the rise, having gained some footing recently, and Spencer and Jared note from the article that Bing actually powers several other search engines, including DuckDuckGo and Yahoo.
What do they recommend when it comes to optimization? Who uses Bing and why does it matter? Whatâs happening with desktop search?
As for their Shiny Object Shenanigans, Spencer highlights two of his side hustles, the Amazon Influencer Program and his Facebook traffic project, neither of which rely on search engine traffic at all.
Jared then announces the Alt G Online Conference: Unleash Your Contentâs Potential Beyond Google, which will bring together people earning money on alternative platforms. It will be held on April 25th, and both Spencer and Jared will be speakers.
In line with the conference, the Niche Pursuits Community is welcoming a series of expert speakers each week who are also talking about using alternative traffic sources.
Jared talks briefly about his Amazon Influencer Program side hustle and then teases a new side hustle heâs about to launch. Come back next week for all the details!
As for the Weird Niche Sites, Spencer reveals iScrap App, which reports local scrap prices. Theyâve got a blog and a directory and theyâre doing well in search: 300k visitors per month according to SimilarWeb.
They monetize with display ads, they have a store, they sell directory space to scrapyards, and the owner probably has a nice little side hustle with this weird niche site.
When itâs Jaredâs turn, he reveals Live Oasis, which lets you research the toxicity of many water brands and rates the water quality in different municipalities. It has a subscription model, which provides access to more information and research, but is it earning money?
Beyond that, this brand-new website is doing quite well and ranking for lots of keywords. What does Jared discover when he digs into the backstory? And where is all of the data coming from? And what if they were to change the model a bit? Hear Jared and Spencerâs recommendations.
We hope this episode helped bring you up to speed on the latest happenings in the SEO and content creation space and gave you some new ideas when it comes to your own businesses.
See you next week!
Ready to join a niche publishing mastermind, and here from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Michael Dinich has had tremendous success with Flipboard as a traffic source for his site Wealth of Geeks.
Thanks to this focus, he gets about one-third of his traffic from the platform and avoids much of the pain and stress felt about Google updates.
Flipboard is described as a less time-consuming Pinterest and offers a broad approach suitable for diverse industries beyond strictly visual-centric ones.
It's platform that caters to a diverse demographic, slightly leaning towards males, and supports a wide range of niches such as finance, muscle cars, and video games.
And he's got tips on how we can follow in his footsteps.
For starters, he emphasizes the importance of participating in the community, and optimizing content for the platform. Things like:
Creating magazines, Flipping trending content, And joining group shares.Success on Flipboard hinges on strong headlines, engaging images, and community interaction to drive high-quality traffic and engagement rates.
And strategies like cloning posts with seasonal variations and maintaining SEO titles on website URLs can enhance visibility.
He also suggests following influencers, and adding a Flipboard button to your website are recommended for growth. And highlights how consistent effort and experimentation are key to seeing significant gains on Flipboard, with the process taking around six months.
He gets quite a bit deeper into the specifics though and if you're in the market for a new traffic source you won't want to miss this one!
Ready to join a niche publishing mastermind, and here from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Welcome to another episode of the Niche Pursuits News Podcast! This week's news podcast is brought to you by Jared Bauman and Thomas Smith, whoâs filling in for Spencer.
As always, theyâre bringing you all of the latest news related to SEO, Google, and AI, along with their analyses. Stay until the end to hear about their side hustles and weird niche sites!
The first item up for discussion is the fact that Google is thinking about charging for its AI-powered features, such as the Search Generative Experience (SGE).
Jared and Thomas talk about SGE and the reasons why Google may consider this path, and if they do go ahead with it, what it might look like. They also discuss a Tweet from Glenn Gabe, sharing his predictions about where this is headed.
Moving along, they discuss how Googleâs search engine market share has declined by around 2%, which may not sound like very much, but it is, and it most likely has Google worried. It looks like Bingâs market share is growing, and Jared and Thomas talk about potentially optimizing for the platform.
The conversation then shifts to Microsoft Start, which is Microsoftâs version of Discover, and its recently-announced and very interesting AI policy. Thomas shares his experience using Microsoft Start and his interpretation of their stance on AI. What do he and Jared think about this policy? And how is it different, or similar, to Googleâs?
Moving to a lighter topic, Thomas talks about a musician named Matt Farley, who essentially mined Spotify for keywords and created songs around them. Today he's earning $200k a year. Tune in to hear his excellent advice around this story as well as the stats behind Mattâs âbusiness.â
When it comes to Shiny Object Shenanigans, Jared starts by talking about his Amazon Influencer side hustle. In March, his earnings totalled almost $4k and, inspired by this progress, he uploaded another 66 videos. He shares some of his stats and talks about how passive this business model really is.
Thomas shares his Medium side hustle, explaining how the platform works, its stance on AI, and how he makes money from it. Last year he was earning $500 or $600 per month from it, and last month he made $3k.
Listen to hear him explain his thoughts on that growth and what Medium is doing right.
He also recently started an Etsy store for fun? Find out what heâs selling!
As for Weird Niche Sites, Jared shares his first: MeetWays, which helps you find a spot in the middle when youâre meeting up with someone. This DR34 site has seen its traffic grow from 15k last year to 30k this year and ranks for 188k keywords.
They talk about how the site is monetized, how it was potentially built, and whether or not itâs helpful.
Thomas shares the site Antipodes Map, which lets you see whatâs on the exact opposite side of you on the earth.
He plays around with some locations to show how it works, and then shares the stats: DR52, 4k organic search traffic according to Ahrefs, and 113k searches per month according to SimilarWeb.
Is it monetized or is it a passion project? Listen to find out!
That brings us to the end of another episode of the Niche Pursuits News Podcast! We hope you enjoyed this episode with Jared and Thomas and feel informed and inspired in your own business projects.
Ready to join a niche publishing mastermind, and here from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Want to escape the 9 to 5 rat race but struggle to come up with good business ideas?
This episode is for you.
Peter Askew got into the internet business working for .com startups in the late 90s. Due to a series of bad experiences though, he was pretty much forced into entrepreneurship (his words). Thanks to this, over time, he developed an awesome ability to create opportunities by acquiring strategic aged domains.
This is what he dives into today which you don't want to miss!
Peter's strategy is really cool and the interview covers a lot of interesting stories and insights from his journey.
It all started when he acquired the domain duderanch.com, which became the cornerstone of his success.
And while growing it - he learned a lot of lessons about diving into a niche that have continued to help him in all sorts of ways. He talks about attending industry conferences and fostering relationships with ranch owners. And how these real-world relationships translate to online business growth.
Over time, Peter continued to grow his site's directory-style business by improving rankings and revenue. And he discusses some key insights from various metrics, regarding his site's design, imagery, and brand reputation.
It hasn't been all successes though.
He also shares how important the niche is for success with this model - highlighting the expensive lessons he learned after acquiring 'birthdayparties.com'.
Peter also discusses the growth of his job board in the ranching industry, and his DTC onion project.
These are projects that highlight his ability to compete with comparatively massive companies thanks to his domain strategy.
Overall his story is really inspirational. And one that highlights the sometimes overlooked techniques that can be used to grow nearly any business. And is an episode that is absolutely worth watching.
Ready to join a niche publishing mastermind, and here from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Welcome back to another episode of the Niche Pursuits News podcast, where Spencer and Jared break down the most recent news in SEO, AI, and content creation into smaller, digestible pieces.
Letâs get started!
Spencer first digs into Glen Allsoppâs recent report on almost 50 companiesâ SEO performance, sharing some of his research for companies like NextDoor and Chegg, which are publishing massive amounts of AI-generated content and answering questions with AI, respectively, with a lot of success.
On the flip side, they share how many large content sites are also seeing a decline in traffic following the updates, just like smaller sites are experiencing.
They talk about the lessons we can draw from whoâs really winning in affiliate marketing these days, the Asia-focused version of websites that are killing it, and more, but youâll have to tune in to hear what they think.
Moving on, they talk about how Google has offered advice to those people affected by the HCU.
What kinds of things are people doing to show Google theyâre legit, and should they keep doing it? What does Danny Sullivan say? Were the penalties delivered really at page level or site level, and why do people think Googleâs response to this was contradictory?
The next article they address is from Glen Gabe, featuring hundreds of websites that Wikipedia has deemed as reliable or not, and what we can take away from this information as website owners and content creators.
What popular sites did they find on the list and what was surprising about their standing? Listen to the episode to find out!
Moving along to their Shiney Object Shenanigans, first Spencer talks about growing his Facebook page, which currently has around 60k followers.
Is he able to achieve his goal, which is to drive traffic from the page to his website? He shares the stats, as well as a unique strategy heâs using that is starting to bear fruit, albeit just a little. Heâs still in the weeds with this one, so stay tuned to hear how it evolves.
When itâs Jaredâs turn, he talks about a new experiment to grow 2 TikTok channels, one in the fashion niche and the other in the travel niche.
How did they do? How did he promote them? And what can we learn from this? And what does it have to do with the Amazon Influencer program?
Moving into the Weird Niche Site portion of the podcast, Spencer goes first with 1920s Fashion and Music, which dives into the 1920s celebrity fashion industry.
Whatâs especially surprising about this site is that it got a traffic bump from the HCU and has been doing better ever since. Spencer shares the siteâs very interesting and inspiring backstory. What can we learn from this?
When itâs Jaredâs turn, he shares Box Cycle, a platform for buying and selling used boxes. It has a Craigslist-esque look to it, but is it ranking at all? How popular is it? And how is it performing? Itâs a DR40 site with several number 1 rankings, but is this an actual niche? Listen to the full episode to find out!
This brings us to the end of another great episode full of information and inspiration. See you next Friday for more of the same!
Ready to join a niche publishing mastermind, and here from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Originality.ai founder Jon Gillham joins the podcast to help online publishers better understand the dynamic world of AI and SEO! Learn more at: https://www.originality.ai
Ready to join a niche publishing mastermind, and here from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
The episode covers a range of topics, including:
How the detection of AI-generated content works Addressing false positives in AI detection tools The implications for review sites Giving power back to online publishers And - of course, lots more... Evolution of AI tools in content creation Google's ambiguous stance on AI-generated content His recent study on sites de-indexed for AI spam Balancing mass publishing and site authority Importance of fact-checking and valuable content Differentiating between AI-generated and human-written content Strategies for navigating false positives in AI detection Impact of government legislation on AI content Ethical considerations in AI content creation Authorship in a post-AI world AI's influence on user-generated content platforms Transparency in AI content creation Google March 2024 AI Content Manual Action UpdateList of Resources:
List of Deindexed Sites â https://originality.ai/blog/google-march-2024-manual-action-ai-update-list Jonathan Gillham (@JonGillhams) / X (twitter.com): https://twitter.com/JonGillhams LinkedIn: https://www.linkedin.com/in/jon-gillham-80912a14a/ Use coupon code âpodcastâ to get $15 off Link Whisper to build smarter internal links fast: https://www.nichepursuits.com/linkwhisper -
Welcome back to another episode of the Niche Pursuits News Podcast, where Spencer and Jared talk about the biggest news over the last week in Google, SEO, and AI.
They also give an update on some of their side hustles and top it all off with some very weird and entertaining niche sites.
They kick off this weekâs call by announcing big news: Google has just finished rolling out the spam update, although the core update will continue to be rolled out for another two weeks.
The spam update targeted three types of abuse: scaled content, expired domain, and site reputation (also known as parasite SEO), though the latter will technically be targeted in May.
They share a tweet from Lily Ray, where she details the winners and losers from the update, and then Spencer looks at a handful of their data in Ahrefs.
If you take a closer look at the âwinners,â you can see examples of sites that are crushing it and do your own deep-dive analysis. They also look at sites that were absolutely crushed in the update, as we can learn from both.
Listen to the full episode to see their analysis and which sites are doing well and poorly.
Moving along, the next news item is that Google is shaking things up a bit internally, replacing the Head of Search, among other roles.
What do Spencer and Jared make of this? And what does the new head, Liz Reid, talk about primarily in her announcement? What does she see as the future of search? And whatâs motivating these changes at Google? Tune in to hear what they think!
During the Side Hustle Shenanigans segment of the podcast, Spencer goes first and talks about his Amazon Influencer business. He reveals his current earnings and reports that his earnings have become almost entirely passive since he hasnât really uploaded videos since December.
Jared just finished his call with the Niche Pursuits Community, where he talks in detail about his business and how heâs grown it. Spencer did a call the previous week where he shared all the details behind his Amazon Influencer business as well.
If you want to see those videos and enjoy many other aspects of the Community, you can join right here!
When itâs Jaredâs turn, he talks about deleting 18% of the subscribers to his Weekend Growth newsletter. He shares the process for culling the list and trying to re-engage with disinterested subscribers, and the resulting open rate after the process.
Spencer then shares his process for managing the people on his list who are disengaged. Which approach resonates the most with you? Check out the episode to hear how their strategies differ.
When itâs time to talk about Weird Niche Sites, Spencer goes first with Ling's Cars. From the psychedelic background to Lingâs bobbing head, the site definitely leans into its weirdness.
The owner also uses some unique real-life marketing strategies but doesnât have a very strong SEO game. Most of its traffic is direct or comes from social media, reaching 84k visitors last month.
When itâs Jaredâs turn, he shares the personal website, Tyler Vigen. The section that has gone viral is called Spurious Correlations, where he shows correlations between two completely random things, like Amazonâs stock price and the popularity of the name Stevie.
Thereâs a very entertaining AI component to this DR74 site, although itâs not ranking for a lot of keywords or getting much traffic, and the owner is not monetizing in any way.
And that brings us to the end of another episode of the Niche Pursuits News podcast, where Spencer and Jared break down the latest important news in the sector and seek to motivate listeners with their side hustles.
See you next Friday!
Ready to join a niche publishing mastermind, and here from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Want some help understanding what content and site features Google seems to reward in today's SEO landscape?
Friend of the show, Kyle Roof is back on the Niche Pursuits podcast to help us all make sense of it all.
The last time he was on, he talked all about EAT (Expertise, Authoritativeness, Trustworthiness) but now there is also the added E for Experience factor to account for.
And the obvious elephant in the room where recent Google updates have wiped out traffic to tons of sites overnight.
So Kyle brings some much needed insights into what Google prioritizes and timely recommendations for how we can adapt accordingly.
Kyle stresses the importance of showcasing genuine human experience and expertise on our websites, advocating for:
First-person language Author bios And validating experience through linkingHe also discusses how the use of user-generated content (UGC) through site blog comments can potentially be a helpful tool to demonstrate experience and trustworthiness - with a focus on curated blog comments and discussions to validate expertise.
The rise of UGC platforms like Quora and Reddit are also referenced as helping you build a digital footprint of experience as well as enhancing your overall credibility and trustworthiness in your niche.
And there is significant time spent on highlighting the "E" for experience in the HCU update has influenced website rankings, favoring tangible businesses and eCommerce sites that complete transactions on-site rather than acting as the standard 'doorway pages' of the standard affiliate and content sites.
And with Google favoring these websites that facilitate on-site transactions, building Trust becomes a significant challenge for these affiliate sites.
Another important topic discussed is building authority - not necessarily in the standard way of links - although that certainly doesn't hurt - but rather in growing the number of keywords your site ranks for.
Along with this is the importance of updating content and monitoring SERP changes, with tools like Page Optimizer Pro (POP) for their watchdog feature playing particular importance.
This is another excellent interview with Kyle Roof. Don't miss it!
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
Ready to join a niche publishing mastermind, and here from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
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Welcome back, everyone, to another episode of the Niche Pursuits News Podcast! Dig into the latest news in SEO, AI, and content creation with Jared and Spencer!
They kick off this weekâs episode talking about Googleâs March Core Update.
They talk specifically about scaled content abuse and how Google is going in and manually deindexing sites, sharing a study that looked at 79,000 websites on certain ad networks, of which 1146 were deindexed.
Could this be a scare tactic by Google? Is it doing this manually to save its crawl budget? What exactly is going on?
Google updated its quality rater guidelines to ensure that they ding those sites that donât disclose which articles were written with AI, describing AI-generated articles as the lowest form of content when ti comes to EEAT.
Spencer offers some advice for content creators using AI and says that Google is going after sites with AI-generated content. He does make an important distinction, though. Tune in to hear what he says.
Then they discuss how Google put out an FAQ on âpure spamâ manual action notices, but as Jared notices, there is one important thing missing from the post. What is it?
They then move on to a funny news item. John Mueller, one of Googleâs Search Liaisons, saw his site get dropped from Google, although it was recently reindexed. Itâs not clear why this happened or if it was a stunt, but itâs definitely news!
Spencer and Jared have some encouraging words for listeners about the core update overall, so listen to the episode to hear what they have to say.
Moving along, they announce Mediavineâs new program, Journey, for sites getting around 10k sessions per month. This is a great alternative for people with smaller sites to allow them to get monetized with Mediavine.
As this is a new program, Spencer and Jared have a lot of questions about it and about how it will run, and why itâs being launched now.
Things take a ânerdyâ turn afterwards as Jared talks about how Google Search Console has rolled out the new core web vitals. What changes have been made, and what is INP all about?
Moving along, they share that Reddit has announced a new tool for business growth, allowing companies to spot trends, track mentions, monitor post performance, etc.
The goal is to help brands promote themselves organically, and it could be a good platform to use as people consider diversifying away from Google. Tune in to listen to what Spencer and Jared think about this idea.
And the last item on the agenda is the news that the Associated Press has launched an e-commerce site with product reviews.
What is so unsettling about this headline for Spencer? What do they say about presidential campaigns, blenders, and multivitamins?
As for Shiny Object Shenanigans, Spencer gives an update on his Amazon Influencer Program side hustle. He reports that his earnings are steady this month, at $1,600, with no major dips but also no major growth. Jared chimes in with his earnings this month, too!
He also talks about his new premium Niche Pursuits Community, for which he just did an expert call to talk about the program, sharing all of the juicy details about how he built this income stream.
When itâs Jaredâs turn, he talks about adding a new, professionally edited video and thumbnail to his Weekend Growth YouTube channel.
He also talks about how heâs using SparkLoop to grow his newsletter subscriber list, and after spending +$200, he has acquired +200 subscribers. Tune in to hear all of the details and learn more.
As for their Weird Niche Sites, Spencer goes first and reveals Horse Name Ideas. This weird website has hundreds of categories as well as a name generator, and perhaps whatâs most surprising is what he reveals when he looks at Ahrefs.
But when Spencer and Jared discuss the site ownerâs photo, the About page, the mission statement, and the contact phone number, what happens? Listen to find out.
When itâs Jaredâs turn, he shares Healthy Wage and even reads from its Wikipedia page. This DR60 site is only ranking for 3.6k keywords, but it does have social proof and is very popular.
How can the principles of this page be used by other site owners? Check out the episode to hear what they say.
And that brings us to the end of another episode of the Niche Pursuits News podcast. See you all next week for another hour of inspiration and information from Spencer and Jared.
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
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Ready to join a niche publishing mastermind, and here from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
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Wouldn't it be nice to use SEO to grow businesses to 6-7-figure exits within just a year or two?
That's what our latest guest on the Niche Pursuits podcast does.
His name is Dmitry Dragilev, and over the years, he's refined a repeatable process he's used to sell an app, SaaS, and affiliate site to companies like Google and Semrush.
To accomplish this, Dmitry stresses the significance of employing a well-thought-out exit plan and a consistent approach to business growth - particularly through SEO strategies - keyword research, and backlinking techniques.
Dmitry candidly discusses his SEO mistakes over the years, such as targeting incorrect keywords and underestimating the ongoing efforts required to rank high in Google.
He shares some good general advice, like starting with low-volume keywords and gradually progressing to more competitive ones. And emphasizes the importance of niche authority and recommends steering clear of broad topics for enhanced SEO outcomes.
A particularly interesting insight is how he looks for weaknesses in the SERPs - thin pages and those lacking any helpful content for the desired search term.
Drawing from his experience of selling businesses to major companies, he underscores the importance of fostering connections and relationships in achieving business success. And some of the value propositions online businesses should target for better sales terms.
Dmitry also provides valuable insights on pitfalls to avoid when building a business.
Overall, this is a discussion on good practices for SEO and even business more generally. And it's certainly interesting to hear from someone who has experience like his!
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
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Ready to join a niche publishing mastermind, and here from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
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Welcome back to the Niche Pursuits News Podcast, everyone!
This is the podcast for SEOs, content creators, webmasters, and entrepreneurs looking to understand the latest events and get inspiration for their businesses.
Itâs been a crazy week in SEO news, so letâs get right into it! And, as Google suggested, you better buckle up as itâs going to be a wild ride!
The first (and only) topic Spencer and Jared dig into is Googleâs very big news.
Itâs rolling out the March 2024 Spam Update, which will take 2 weeks, as well as its March 2024 core update, which will take about a month. Itâs also worth noting that the Helpful Content system is now part of the core updates.
Spencer and Jared discuss this news at length, covering the main aspects: scaled content abuse; site reputation abuse, or parasite SEO; and expired domain abuse. Googleâs stated goal is to reduce the amount of low-quality, unoriginal content by up to 40% and send search traffic to helpful and high-quality sites.
What does this all mean? And what does it mean for AI content? Who is Google targeting specifically?
What cryptic sentence from Googleâs announcement does Spencer consider the most interesting? What sort of behavior is Google cracking down on in particular? What types of penalties is Google doling out, and whoâs getting hit?
What step did Google announce that leads Spencer and Jared to suggest Google is biased? And what kind of practices are they cracking down on when it comes to expired domains?
They also talk about how Google might start to use a page classifier as opposed to a site classifier. What implications would this have?
Tune in to hear Spencer and Jared discuss Google's latest news and share their thoughts on what's going on.
The next portion of the podcast is Shiny Object Shenanigans.
Spencer goes first with an update on his Amazon Influencer side hustle. He reports a rough number of his videos and his earnings this month to date. The good news is that he is officially in the black.
He also announces that heâs going to do an in-depth presentation about his Amazon Influencer side hustle for the Niche Pursuits Community, his new, premium membership group, which launched at the beginning of March.
Spencer will be sharing just about everything, from his storefront to his earnings to his secrets for hiring people. If you want to check it out, join the community before Monday!
When itâs Jaredâs turn, he provides a brief earnings update on his Amazon Influencer side hustle, and then digs into another project: using paid ads to drive subscribers to his Weekend Growth newsletter.
He explains how he set it up through ConvertKit, how heâs going to try different ad ideas, and how he is about to go live with the ads. He will be providing more details and results as they come in, so watch this space!
As for Weird Niche Sites, Spencer reveals that his site is getting 2 million organic visitors per month and 6 million visitors in total. Random lets you generate random things, such as numbers, and they do it using a very unique method. Listen to hear what it is!
This DR83 site is making some money. Tune in to hear how they do it.
When Jaredâs up, he shares the website for the Stinky Candle Company, which sells unique candles with scents like chlorine, gasoline, and bacon.
This DR30 site is not getting much traffic, but Jared does reveal a few interesting tidbits about it. It looks like they could be getting 30k visitors a month. With targeted traffic like that, how much might the site be earning? Tune in to hear what they think.
And that concludes another episode of the Niche Pursuits News podcast.
Thereâs a lot going on right now in Googleâs world, so come back next week to hear Spencer and Jared break it down all over again.
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Sean Markey is back on the Niche Pursuits podcast after a few years, to discuss all things newsletters, aged domains, community, partnerships, and more!
Sean's been working in SEO since 2011, initially focusing on affiliate sites before transitioning to agency work. And despite facing challenges due to Google updates impacting his traffic, he found success in the CBD and cannabis niches.
Aside from the actual writing aspects, his expertise lies in using aged domains to scale affiliate sites effectively.
But around 2020 Sean shifted his focus to writing an SEO newsletter called Rank Theory, offering strategy consultations as his primary income source.
And he shares a lot of helpful tips on what he's done to grow it into an actual business.
For one he shares how starting a successful newsletter requires the basics like unique content that resonates with readers and improves over time. And for this, consistency and the value of uniqueness in newsletter content creation are particular keys.
Thus he advises against relying on AI-generated content for newsletters and breaking traditional best practices to stand out.
Sean also shares how he acquired the newsletter TheWeeklySEO.com and integrated it into his own, learning from the experience and discussing it as a growth strategy - similar to acquiring an aged domain.
Sean also discusses the evolution of aged domains, emphasizing quality domains with brand value, sharing how redirect chains may be a thing of the past in today's SEO landscape.
He's also involved in building a community and other partnerships, including discussing some of the keys for making partnerships successful.
With this Sean talks about partnering on a lucrative domain project with high authority and traffic potential, aiming to white-label a product as opposed to taking the traditional affiliate route.
He plans to stay focused on current projects and avoid distractions, leveraging opportunities that target like-minded site builders, entrepreneurs, and SEO enthusiasts and it's definitely interesting to hear his strategies to accomplish this!
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Welcome back to another episode of the Niche Pursuits Podcast!
This week Spencer and Jared turn things up a notch and cover many, many news items in the SEO and content creation space. After that they share their latest side hustles, and finish everything off with a weird niche site analysis.
You wonât want to miss this one!
They kick things off by talking about Google Gemini and issues with its image-generating capacities. It turns out that the platform is not very accurate, which has led its stock price to drop recently.
The core of the problem is that users found that the race of the people it was depicting in its images was not historically accurate and people are asking if the programmers behind the program have anything to do with it.
Does Google have an agenda behind its search results? This has led to a lot of debate and controversy and, as a result, Google shut it down temporarily.
One person who has been extremely vocal about the Google Gemini debacle is Elon Musk. Spencer and Jared talk briefly about how Musk is leveraging this opportunity to talk about his AI chatbot, Grock, and how he's going very hard against Google on Twitter.
The next news item up for discussion is the fact that Google is paying publishers to test out a new, unreleased Gen AI platform.
As part of the Google News Initiative, there's a tool that beta testers are using during the next year to publish their stories, and Google is paying them five figures over the course of the year to publish 3 articles a day.
What does this reveal about Googleâs feelings about AI content? Do the articles need to be labeled as AI-assisted? And does this fly in the face of its antitrust lawsuit?Moving along, Spencer and Jared report that Vice has announced lay-offs and its plans to stop publishing on Vice.com in search of new traffic sources. Its authors and journalists are scrambling to back up all of their articles in the event that the website disappears.
Is it letting writers go to replace them with AI? What does their new studio model entail? Why are they giving up on their own website? Tune in to hear Spencer and Jaredâs thoughts.
Moving on, it looks like Google is finally rolling out some new Generative AI features for Chrome. Now you can customize Chrome with themes, organize your tabs, and get help writing. What do Spencer and Jared think of these new features?
They talk very briefly about how the NYT filed a lawsuit against OpenAI for revealing the content behind their paywall, and now OpenAI is claiming the NYT hacked the system.
In the next news item, they highlight an article by Glenn Gabe talking about what could happen with the Helpful Content Update.
They highlight another article that did a big study of Google sites and the effect of updates, including the HCU. Spencer reads some of the website attributes that are considered very positive for websites, but check out the article for a more in-depth look.
Lastly, developers are looking into the possibility of adding micropayments to the Chrome browser so users can pay websites or publishers when they browse their content.
Although this is just an idea and there are no plans for implementation, it does raise a lot of questions. What do Spencer and Jared think? Tune in to hear what they say.
As for Shiny Object Shenanigans, Spencer talks about his new project, the Niche Pursuits Community, which will be live and open to the public as of March 4th.
He talks about some of the features, including calls with experts, small mastermind groups, a private Discord channel, and ongoing challenges with monetary prizes.
When it's Jared's turn, he talks about how he recently monetized his weekend growth YouTube channel. He reveals the earnings from the channel: $11.14.
Although that's clearly not very much, Jared shares a few caveats as well as a positive outlook, since his YouTube channel is generating client work for his agency.
When it's time to talk about some Weird Niche Sites, Spencer goes first with Next Episode, which lets you keep track of the TV shows and movies you watch and see when the next episodes are.
This site was going really well, almost reaching 1 million organic visitors per month, but it got hit hard by the HCU and is now averaging less than 200k, according to Ahrefs.
However, Similarweb shows the site is getting about 3 million visitors per month, in January for example, and the traffic is mainly direct.
When Jaredâs up, he shares Jedi Temple Archives, a comprehensive resource dedicated to not just the movies, but also to toys and collectibles. This DR43 site is ranking for over 13k keywords and just 3k in organic traffic, according to Ahrefs.
Itâs monetized with ads and affiliate links and a lot of the traffic is direct, and they talk about how much it might be making and what strategies appear to be working.
And that brings us to the end of a jam-packed episode of the Niche Pursuits Podcast. Tune in next week for another thorough run-down of all the latest news, and more.
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James de Lacey is a great example of what you can accomplish in the online business space in just a short time.
He's a rugby and strength and conditioning coach who, thanks to Covid, got into SEO and online business out of necessity.
Now he has 2 successful fitness brands, multiple side projects, and is working his way towards 6 figures per month.
He joins us on the podcast to share lots of important insights into brand building, monetization, and more!
A key takeaway from James's insights is the emphasis on creating valuable content to establish authority in the industry.
Thanks to his sports science background, James produces informative and engaging content across writing, podcasts, and videos - including reaction videos and detailed reviews.
He highlights the necessity of demonstrating expertise and trustworthiness in the fitness niche, stressing the importance of outbound links to reputable sources and in-depth analysis as integral components of his content strategy.
In terms of E-E-A-T and the HCU update, he shares strategies that helped him enhance his site's visibility and expertise and shares tips on changes in review titles to improve rankings and create unbranded mentions on other platforms for brand recognition.
James also shares insights into the membership model for stable revenue, highlighting some of the challenges he's experienced along the way. And touches on social media and how Pinterest SEO can still be used to boost impressions.
Overall it's an inspiring discussion with James showing an impressive ability to juggle multiple projects while still managing to maintain quality and consistency.
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Welcome back to another episode of the Niche Pursuits News podcast, where Spencer and Jared break down recent events in the SEO, publishing, and niche site space.
Itâs been a very busy week and thereâs a lot going on, so sit back, get comfortable, and get ready for a packed episode!
They get things started with a report from Glen Allsopp, which takes a closer look at whoâs ranking for affiliate queries at the moment.
He goes into great detail in his article on Detailed, for which he handpicked product review terms to look at. Whoâs dominating organic search for these very valuable affiliate keywords?
But itâs not as straightforward as that!
Jared reveals a twist to the plot thatâs affecting search results, rendering the results from the dominant ranking website full of spam.
But what is the definition of spam, exactly? And when a spokesperson for that website denied that the results were poor quality and offered an example of quality search results, what happened?
Is this an overcorrection by Google? Are they aware of whatâs happening? Check out the episode to find out all the drama!
Moving along, Spencer and Jared discuss an article that seems to have gone viral about how Google is killing independent sites.
The article was published on the website Housefresh, which reviews air purifiers and was hit hard by the HCU, and looks at how large publishers are ranking for affiliate keywords with less in-depth content and without actually putting in the work to review the items.
If this trend is glaringly obvious and offers a poor experience for users, why isnât Google doing anything about it? How did Danny Sullivan respond?
Is there a silver lining on the horizon? Jared and Spencer have a lot of thoughts on this, so check out the episode to hear more.
Moving along, but closely related, they talk about how Housefreshâs article about Google killing independent sites is, ironically, being outranked by everyone, from Search Engine Land, Twitter, and Reddit, for its own article!
Hear what they have to say about it!
And along the same lines, they share a tweet from Glen Allsopp with the same problem: not ranking for his own article. In short, the smaller guys are getting beat by the bigger guys, for no good reason.
For their last story, Spencer and Jared talk about the big deal that went down between Google and Reddit. Google has agreed to pay Reddit $60 million a year to train its AI models.
Why is this an important moment for Reddit? By how much would this increase their revenue? But what makes this situation so incredibly ironic? Jared gives a great breakdown of recent events.
When itâs time to talk about their Shiny Object Shenanigans, Spencer goes first and reveals heâs launching a premium Niche Pursuits community.
His goal is to create a community where users can connect with each other, discuss whatâs happening in the industry, and learn from and bounce ideas off one another.
The group will include weekly expert calls, mastermind groups, group challenges with monetary prizes, among other elements. It will open to the public on March 4th, so check it out!
Jared talks about his Weekend Growth newsletter side hustle, which is now1 year old. He set an initial goal of getting 1000 subscribers in the first 3 months, and 1 year in he has 4600+ subscribers.
Heâs earned slightly less than $40k during that period, from newsletter ads, affiliate earnings, and the services he offers. He offers some great motivational advice for listeners and talks about what has worked for him when building up this side hustle.
Spencer then shares his weird niche site, Let Me Google That, and shares a funny story about how he found the site. He gives a demo of how the site works and recommends sharing the link when someone asks a âsillyâ question.
Not only does the site sell merch, but Ahrefs says theyâre getting 111k organic visitors per month while SimilarWeb calculates a million per month. How much might they be earning per month?
When itâs Jaredâs turn, he shares Throx, the cure for the missing sock. What started out as a pitch on Shark Tank many years ago has actually grown to become a popular brand with tweens and teens making $1 million a year.
That being said, his SEO could be improved and his website is kind of sparse. Are his products expensive? Is this a gag-gift type of product? Hear what Jared has to say.
And that brings us to the end of another great episode of the Niche Pursuits News podcast. As always, we hope youâre feeling informed and inspired by todayâs jam-packed episode, and weâll see you next week for more!
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Behdad Jamshidi is a former engineer turned marketing consultant. A few years back, he decided to adapt his problem-solving skills to vet over 700 marketing providers and joins us to share his findings.
Why is this helpful?
He helps businesses understand marketing and marketers understand the business side of things.
In other words, his insights give those looking to hire - helpful tips to make better decisions.
And on the flip side, he helps service providers gain a competitive advantage by better understanding where businesses are directing their marketing budgets.
For those looking to hire, he stresses the significance of understanding business goals before hiring out to an agency's services.
When vetting agencies, he suggests inquiring about their growth story, longevity, and team structure, recommending stable agencies with 5-15 employees or niche agencies with strong pod structures. And he highlights the importance of passionate team members for ensuring quality work and advises building relationships with the team members you'll be working with.
He also explains how marketing trends are shifting toward building brand presence and customer connections. And shares great insights for agencies on how key investment areas are trending toward email marketing, SEO, and influencer marketing. He also highlights content repurposing and social media as increasingly attractive marketing strategies for businesses.
Another interesting area Behdad discusses both for businesses and agencies are the red flags he highlights.
Things like:
Agencies claiming to be full-service, Boasting rapid growth rates, And showcasing big-name clients without clear involvement.Overall, he shares how successful businesses exhibit long-term thinking, have a dedicated marketing budget, and possess internal staff who understand marketing language.
As he covers, marketing is a journey where we need to test strategies and continuously improve over time, and with advice like what's shared in this episode, we can have the confidence we're heading in the right direction.
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhi...
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201crea...
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Welcome back to another episode of The Niche Pursuits News podcast, where Spencer and Jared break down the latest and most relevant news for SEOs, content creators, and business owners.
They kick things off by talking about the Helpful Content Update, which was rolled out in September 2023.
There has been lots of chatter of lateâin Twitter threads, in Facebook posts, and beyondâ where people are looking for signs that recovery from the HCU is possible.
Google Search Liaison Danny Sullivan explains a little bit about the helpful content classifier and how it works, although his explanation certainly gives rise to more questions.
How does Spencer interpret his explanation? Does he think itâs possible to see a recovery in the short term? Have Jared and Spencer seen any sites make a full recovery?
What interesting statistics does Jared reference in terms of HCU recoveries? If the classifier is constantly being updated and tweaked, what does that mean for content creators?
Since no one can truly define what is and isn't helpful content, the big question remains: Is there hope? Listen to Spencer and Jaredâs predictions.
The next order of business is the fact that web stories are no longer visible as Google is deprecating the carousel view of web stories in Discover.
What are the two takeaways from this brief news story?
And last but not least, Spencer and Jared talk about the recent news of an upcoming Google algorithm update.
Lots of people have noticed an uptick in traffic as well as volatility, and suspect there might be an update brewing. Have Spencer and Jared noticed anything going on with their sites or the sites they manage?
Next up on the podcast is the Shiny Object Shenanigans portion. Spencer goes first, but instead of talking about one of his side hustles, he shares an update on the AI content competition underway on Niche Pursuits.
This competition was launched after the HCU and the goal is to grow a new site with AI content. He shares the 4-month leaderboard, and thereâs no shortage of interesting things to talk about!
The person leading the pack is getting 24,000 organic visitors to his site with around 7 million articles, and after just 4 months, the top 10 people in the challenge are getting more than 1000 organic visitors per month, which is impressive considering these are fresh domains.
If you want to hear the backstory, check out the full episode and also the Niche Pursuits community.
When it's Jared's turn, he provides an update on his public speaking side hustle, reporting that he has reached out to more than 50 different conferences to see if he can speak. How many did you hear back from? And what did they say?
He also gives an update on his Weekend Growth YouTube channel, which recently reached the thresholds for monetization. Jared shares his stats as well as some useful advice for YouTube content creators, and reports on how much he's earned to date from that channel.
When itâs time to reveal their weird niche sites, Spencer goes first with Snow Day Calculator. This site, which does have a social media following, allows users to calculate the number of snow days according to their zip code and type of school. It also offers predictions of future snow days.
The DR42 site is monetized with display ads and has a relatively strong backlink profile, thanks to links from news outlets. As it's a seasonal site, the traffic spikes in winter but dies during the rest of the year.
How much money might it be making during those peaks? And what other clever strategies are they using to earn money? Listen to the episode to find out what Spencer and Jared discover as they poke around.
Things take a morbid turn when Jared reveals his weird niche site, Aerial Ashes, a company that uses drones to scatter peopleâs ashes over land and sea in the UK.
The site, which is clearly for a local company, is a DR8 and is ranking for just 45 keywords, so it's difficult to say how successful it is.
However, Jared makes a great point about this section of the podcast: Every day, people are executing on their business ideas and using their skill sets, passions, and hobbies to create something unique. And you can too!
Well, that brings us to the end of another interesting episode! join us next week for a look at all the latest news, and updates from the hosts, more weird niche sites and, above all, lots of inspiration.
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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Appsumo founder Noah Kagan joins the podcast today to remind us that we all start small.
Noah's own path to success began by experimenting with various small online niche ventures, a few of which eventually led to the creation of several multi-million dollar businesses.
He shares his process of experimenting with different ideas to find product-market fit, highlighting some failures along the way, and the valuable lessons they taught him.
But as he mentions - business is the one game where you only need to win once.
You just need to start to have a chance.
He acknowledges the importance of time though and urges the rapid validation of ideas, offering solid examples of how to do this efficiently.
He also shares invaluable advice on generating business ideas and stresses the importance of interaction with people throughout the process.
A key part of his message is the power of asking for what you want, exemplified by starting with small acts like requesting a 10% discount on coffee to help build resilience.
Some other key takeaways are:
To focus on basics,
Revisit successful tactics,
Employ an experiment mindset,
And persist with what actually works.
By experimental mindset, he means running short experiments, identifying problems as opportunities, and validating ideas through quick tests - offering up concrete examples
He discusses learning the "language of making money" as a skill that fosters financial success over time and underlines the importance of self-belief and action to achieve your goals.
Overall, persistence and consistency are major themes, and Noah advises you to give an idea with potential at least 100 tries before considering quitting.
He also highlights optimism, intelligent risk-taking, and pitfalls to avoid when starting and growing a business - with personal experiences and insights from tested strategies to help you on your journey.
And donât forget to check out his book The Million Dollar Weekend for more in-depth insights into his awesome and inspiring success.
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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