Episodes
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To reach your goals, there are certain things that are non-negotiable!
Almost any business vision requires a certain investment. Potentially in money and above all in time... And you don't always have the opportunity to buy time by fundraising...
So the service + product mix mode is the perfect couple on which we dedicate part of the time to generate cash, and the other part to produce an internal and more "Scalable" solution.
And not to get lost in the world of service, it is essential to keep every week non-negotiable tasks that allow you to move towards your vision ... few hours, 1, 2 or 3 days, it's up to you but do not deviate from these vital moments and quality to achieve your ambitions.
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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When startups sign a contract with software developement provider, they must pay close attention to this:
The source code must belong to the client from the day one. In this episode I'm explaning why and how you need to make that agreement with your provider.
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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Missing episodes?
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After launching my startup Marketing Automation Ninja, I'm now in the process of refactoring the source code in order to be able to handle many more users.
In terms of coding you can find everything, you can find super high standards, others have a mediocre but functional code.
You don't know what choice to make to code your startup? In fact, the best solution is the one you master the best!
When I designed Marketing Automation Ninja it was designed to handle only video and audio files. Today, I want to make it a bit like "Zappier", with a flexible model where you can add features over time without having to recode everything!
Focus on the skills of your team! New standards evolve all the time, a perfectly written code today will be outdated one day or another! What really counts is the value added to our users today!
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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Are you late on your projects or do you know you won't make the deadline?
Today I describe the 3 main reasons for the delay of your project!
Recently, we did a briefing with a startup that was very late on the launch of its product, and also late on the branding and marketing action...
So what are the reasons why we are late in our startup or any entrepreneurial project.
- We do something new! Innovation creates difficulties in any case!
- The team creates delay, especially if the team is not result oriented or lacks efficiency
- Organization and communication! Especially nowadays with remote work, it is unnatural for a team! It is essential to have daily briefings and bring a certain synergy, without losing sight of the objective to be reached!
A good team can realize exploits if it is well coached!
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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In this important period I need to be ultra efficient, I don't have a second to lose and I try to optimize my work time as much as possible. And that's exactly what I want to talk about today, by explaining a technique to get out of my comfort zone more easily and boost my creativity and efficiency!
All entrepreneurs are confronted at some point with overbooked weeks and at the same time we have this need to get out of our comfort zone, to find shortcuts and to have a creative mind.
And for that I have several times a week like Monday mornings when things are organized, I also have Wednesday mornings free to let my mind be creative, that's how I can facilitate certain tasks and find opportunities to implement.
I see my free time as gift time (phone off of course), and I try to think of things to implement or do right away since I have the time! I see that it allows me to go faster, to be more imaginative and therefore to take better decisions!
Of course the rest of my week is still overbooked and I have to catch up on my free time but I really manage to get organized and time everything!
Activate your creative mode by blocking time in your calendar without a phone and find the shortcut that will allow you to go much faster!
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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How to manage your stress? How to do when you feel like your brain is going to blow up because you have so many things on your mind...
At the moment there is a lot going on for me, and that's why I haven't published for a while :-(
I'm currently working intensely with 4 start-ups:
- One that lost its CTO,
- One that is in the launch phase of its product
- Another one that is expanding its team
- And another one that is in development phase
And I also have my own Marketing Automation Ninja startup, with product development + a training program in line as well as a new, much simpler interface!
So how do you manage your stress when you have a lot of things to do? More than what we were used to do...?
So here are my recommendations:
1 - I make a big Mindmap (I write everything I have in my head on a big A3 sheet)
2 - I intensify the sport 3-4 times a week... Running, Yoga, meditation, cross fit, it boosts me a lot
3 - I eat super healthy
4 - I take care of my sleep
5 - And deep focus sessions, without any interruptions
And thanks to this great cocktail, some great news are coming for Marketing Automation Ninja. I'll tell you more soon...
And you, what is your little hack against stress?
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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Like everyone, I did tons of mistakes, especially as an entrepreneur.
- I invested too much in my first startup
- I took too many loans on my second one, (I'm still paying them today)
- I didn't publish for a while on this channel.
But that's OK!
I don't have any regrets, I don't care what others might think!
I believe that we are where we are supposed to be to learn what we have to learn.
So if you want to be a STRONG entrepreneur, don't have any regrets, focus on what you can do to impact tomorrow. And try to make the best decision today based on your own experience and the experience of others.
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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I just finished to coached a startup team that need to meet a tight deadline by the end of the week.
4 developers + the marketing team all focus on the next version launch.
While the stress can be high, it's important to stay organized to be sure to meet that due deadline.
In today's episode, I introduce what my recommendations are to better organize that highly focus time and how to bring energy to your team to be sure to meet that deadline.
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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As I shared in my previous episode, I recently discovered #biohacking and went back to several tools I discovered since I became an entrepreneur.
And among these methods, I started practicing the WHM (Wim Hof Method) which is: "How to activate our full potential as humans".
I have been practicing cold exposure for years but I had put aside some recommended breathing exercises, not necessarily seeing the point.
And recently, I surprised myself by testing the breathing technique presented in the WHM method and I surpassed my apnea record which, according to my memory was about 1min30. And I doubled it! Just by applying the method word by word...
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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Since I became an entrepreneur, I have been on a quest to become the best version of myself. Looking to develop my skillset and above all, my performance and productivity.
Recently I discovered this term, "Bio Hacking” thanks to Anthony Diclementi. Behind that term, we can found many techniques I have been using for years to increase my productivity.
It allows us to increase our capacities not only by optimizing our mind and our way of working, but also by adapting our diet and developing our physical capacity. I will tell you more in this episode...
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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I started blogging in 2013, first for my own startup, then for my own website: https://outoftech.com
During these years, I have tested tons of techniques to delegate the writing of my articles.
And among those many techniques, there were 2 that I have used and continue to use whenever I want to write an article.
In today's episode I'm sharing these two techniques in more details.
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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When we analyze properly, we buy a solution, a product or a service from the moment we have an awareness.
It is when we realize that a solution will allow us to reduce a pain or to improve a part of our life. And when we look at it carefully, this is not directly related to the features of a product or a solution.
As an entrepreneur we often tend to focus on our actions, on what we need to put in place to make our product perform at its best and or to master all the actions necessary to achieve a certain result.
The difficulty is that in the end, people are not aware of the steps or products needed for their difficulties or to improve their life.
And we all do the same thing, for example we pay very little attention to the steps necessary for a baker to sell us bread. In the same way, our customers are only interested in the final result produced by our solution.
So how do we convince them of the usefulness of what we have to offer? Certainly not by talking about features or technical details, but rather by generating emotions. Sharing the story of similar people who have already achieved this particular result. It's through emotion that people are carried away and that they will then justify their decision with technical details or testimonials from previous customers.
Need a concrete example, think about Apple products and the ads you see on TV or on billboards in the street. There are usually no technical details. The technical details will be on the product page of the Apple website, to justify with technical details the decision to buy this latest product to someone who is already emotionally convinced.
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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I recently shared this quote:
"The way you live you days, is the way you live you life"
In other words, your days are to some extend, conditioned by the way you wake up on the morning and therefor, it will condition your entire life.
Here is a little "motivational" episode full of energy to remember you how important it is to start the day with the right side of the bed.
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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When people starts on Youtube or with podcasting, almost everyone makes the same mistake!
A mistake that is expensive and a real waste of your time.
If you are in this situation, you might wonder:
- Which camera to choose?
- How to improve the lighting, how to edit my videos?
- How to cut when I make a mistake
- etc...
All these questions & tasks that are time consuming and won't make a big difference on the final result anyway.
The ONLY important action is to record as much content as possible and get as much feedback as possible.
Because even if the form of your important, the content, the message is even more important.
And unfortunately it takes much more time to improve the content than the look and field. You're unlikely to become good at shooting video overnight, it will take lot of practice.
On the other end, For the form, look n feel of your content, is way faster.
Typically at https://marketingautomationninja.com , we set up everything required to add form to an unlimited number of videos in less than 3 days.
But it will be difficult to become a great speaker in less than 3 days ;-)
So don't aim for perfection but quantity to reach perfection... Any good sportsman will give you the same advice.
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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Sharing the backstage of my startup's launch https://marketingautomationninja.com , there is one thing that is quite uncommon...
"I still don't know who is my persona..."
That's a bit weird because we already got some clients, but because it's just a few for now,I still have some difficulties to define who is the idea client for this project.
Is it really a problem? Yes! Of course, because everything we do, the way we could communicate depends on it...
Nevertheless, I like to move forward by action. So the strategy I have set is to massively communicate about video and podcast production. And we will see see which profiles are interested in this subject and especially by automation side of content creation.
Then, it's by talking live with people who will interact with my content that we will identify the ideal profile, the persona of our solution.
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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How often do we hear it: "I don't have time for X, no time for Y..."
But behind this common sentence, there are two hidden reasons:
1) Either we don't like to do something
2) Either we don't know how to do effectively, what we should do.
Often it's a bit of both, because we can be afraid of the time it could take to do this famous task. Simply because we are not efficient at the moment.
So, in the end, what really counts is to do the tasks that have the most impact on our business and that make us grow.
Personally, I don't see any benefits in bookkeeping and I have been delegating this for years.
On the other hand, delegating strategic tasks such as communication can be a mistake. The CEO is the one who has to communicate his values, his know-how and his expertise.
And it just requires practice... without looking for perfection...
If you want to become better with basketball you need to shoot thousands times, not to calculate during 2 minutes what will be the trajectory of the ball...
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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I've been publishing daily for more than 6 months. It's time for a little change on this channel to make some space for the new project https://marketingautomationninja.com
I will continue to produce massively and maintain the rhythm of a video per day in both languages. But some of that energy will go into creating content for people who create podcasts and marketing videos.
I'll tell you more in this episode and invite you to also follow the "Marketing Automation Ninja" podcast that was just released today.
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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I recently discovered a little technique from Anthony Robbins to hack our brain and set up a new habit.
What's more difficult than deciding to do something new and managing to stick to it?
Well, instead of trying to implement a new habit, why not simply modify an existing one?
As we know, our brains mislead us when it comes to doing something we are not used to. Failure or not, we must constantly remind to ourself if it's not something anchored in our habits.
Nevertheless, our life is full of habits... Brushing our teeth, getting up, eating... So instead of adding a habit, we can evolve an existing one. We can create an anchor that every time we brush our teeth for example, then we do specific action...
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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Working on a project is like swimming towards a paradise island.
We keep swimming, we know it will be great once we get there, we know our goal...
We are swimming during hours and hours, we're getting closer and suddenly... we see a second island!
This new one is even more beautiful... Then we decide to change our destination and go for another even longer journey...
THE problem is that we will always have the impression that we might have decide to go to another direction. If we should've known we should've swum directly to the second island...
The problem is that if we constantly change direction, we will never reach our goal...
So it's all about decision and focus... not about choose the perfect path or perfect destination...
Now what if this second island was finally a stopover for the island we have been aiming for?
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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I recently realized that I was getting more and more passionate about Webmarketing. And like every time we have a passion, well we want to dig in, you want to push your limits, to try new things, new techniques...
And in fact it's the opposite of what you should do.
After having followed many gurus of Webmarketing and for many years, I realized that it was useless to try to drive a Ferrari if we do not have a license.
There are basics to acquire and the tools and techniques are nothing compared to practice and experience.
So, if you are looking for the most optimized multistep funnel, on how to create an email sequence with multiple conditions... Stop everything...
Keep it simple, talk to your audience and produce content based on the daily interactions you have with your customers or your audience.
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If you want to learn more about how to build a startup without technical skills, check: https://myctofriend.co
If you want to learn more about Marketing automation, then check: https://marketingautomationninja.com
These episode are also available as Youtube Video on: https://www.youtube.com/channel/UCnY4HNrvZTnIOMO3FPkinxQ
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