Episodios
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We know how stressful Q4 is for all Amazon sellers, especially when it comes to costs and prices. With the current inflation, you need to do things in the best possible way to compensate for those increased costs.
So today, we're going to talk about Amazon's increasing FBA fees and the new Tiktok-like social feed that they're testing internally.
Let's discuss what all of these can mean to your business, especially this Q4.
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Whether you’re starting out as a new business owner or have been running an online store for years, learning how to track your expenses and revenue can feel like a huge challenge, but it does not have to be!
In today's podcast, with Nathan Hirsch, CEO of EcomBalance, we'll talk about how you can handle this situation!
To know more about EcomBalance, visit https://ecombalance.com/
Check out our other podcast episodes here: znap.link/sellerinteractive
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Amazon account suspension can happen even though you think you're following every word in Amazon's T.O.S.
In today's podcast, together with George Stern from Appeal Wizards, we'll talk about how you can handle this situation!
Learn from our diverse experts in the Amazon business!
To know more about Appeal Wizards, visit appealwizards.com
Check out our other podcast episodes here: znap.link/sellerinteractive
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Launching a new product always feels like it's your first time for Amazon Sellers.
After months of researching, creating mockups, prototyping, and listing it online. It's never a sure bet if one product will be a hit or a miss.
But what if there's a way to measure the trajectory of a product without overspending and investing all of your time, money, and effort.
In this episode, we'll talk about how you can launch more products without spending a lot of money on Microtesting.
Send us a message here if you have any Amazon questions or eCommerce topics you want us to tackle on our next episode.
Follow us at:
Twitter: twitter.com/sellerinteract
Instagram: instagram.com/sellerinteractive
Stay up-to-date on all things Amazon. Visit sellerbites.com for your 5-min Amazon digest on your email newsletter.
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Every business, e-commerce or not, needs publicity - and if done properly, it can be absolute gold. After all, having good PR can kick start an eCommerce business’ conversion journey.
We have Seller Rocket founder James Falconer with us in this new episode to let us know all about promoting products, both on and off of Amazon, from a PR perspective.
To know more, visit sellerrocket.io
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00:00 - Getting to know James
00:40 - What is Seller Rocket?
01:39 - Getting PR from Editorials on Amazon
04:04 - Why PR matters to entrepreneurs
05:59 - What are Amazon Editorial Recommendations?
08:51 - What is the Amazon Onsite Associate Program?
09:41 - How to get promoted through Amazon Editorial
11:44 - Amazon Editorial Benefits for New Brands
12:25 - How Seller Rocket does PR
14:29 - Off-Amazon Promotion Strategy: New Sellers
16:32 - Understanding Attribution and Cookies
17:42 - Low-cost PR strategy
21:07 - Systematic approach to PR
23:51 - Partnering with Seller Rocket
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For more Seller Interactive content, you can visit us at bit.ly/sellerinteractive
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Are you a newbie to the eCommerce industry facing challenges when it comes to supply chain management?
In this podcast episode, we have Mina Elias, CEO of MMA Nutrition LLC, talk about what beginners need to know when it comes to the tedious task of managing the supply chain for your Amazon business.
Learn more about the process and how you can utilize your resources.
To learn more from Mina, visit
https://www.theppcuniversity.com/
https://www.thefbachallenge.com/
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00:00 - All About Supply Chain Management for Newbies
00:36 - Story of MMA Nutrition LLC CEO Mina Elias
07:54 - How Supply Chain Management Affects Beginners
09:00 - How to Optimize Supply Chain Management
11:55 - #1 Build a Relationship with your Manufacturer
13:28 - #2 Understand the Manufacturing Process
14:28 - Hire Company to Provide Inspections
20:46 - Save Money in Supply Chain Management Process
22:55 - #1 Save Money on Shipping
25:24 - #2 Put Your Efforts into Selling More
28:28 - How to Deal with Forecasting
33:18 - More About Supply Chain Management
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Do you own your listing on Amazon? Can you protect it from Amazon Counterfeiters & Hijackers? 🤔
These are some of the questions you might be interested to ask when dealing with the legalities of your Amazon Brand. In this podcast episode, we all talked about it with Robert Wright from SuperHero Legal! 💼 🔥
Visit superherolegal.com for a consultation call with Robert.
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Timestamps
00:00 - Getting to know Robert
01:43 - What is Marketplace Superheroes?
04:55 - Difference of Counterfeiter & Hijacker
06:19 - How to protect your brand from counterfeiters
08:31 - #1 Importance of strong branding
09:21 - #2 Bundle your products
10:11 - #3 Become brand registered
12:47 - Importance of clearance searches
17:10 - Ways to create brand names
19:36 - Example of an invented term
20:53 - Example of a descriptive trademark
22:21 - Purpose of a trademark
25:57 - Importance of Brand Registry
30:33 - Protecting an unregistered brand from hijackers
35:39 - How to approach Amazon support
41:15 - Amazon's accelerator program for brand registry
48:45 - Superhero Legal
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Need help scaling your Amazon business?
Book a free call on bit.ly/sellerinteractive
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Reducing or calculating your ACOS can be a confusing subject and also a pain point for new and experienced Amazon sellers.
In this podcast episode, our guest is Rick Wong, founder of Sellermetrics. Learn how you can utilize automation tools to help lower your ACOS.
Check the timestamps below:
00:00 - Getting to know Rick
04:26 - What is Sellermetrics?
07:42 - Why Sell Your Company?
09:53 - Why use an Automation Tool?
13:40 - Keeping your ACOS low with Sellermetrics
19:33 - Types of Ad Inventory
22:01 - What is Dayparting?
26:18 - What is a reasonable ACOS?
32:26 - Calculating Your PPC Budget
38:24 - How Sellermetrics Differentiates from other Automation tools?
38:43 - #1 Feature | Centralized Metrics for Multiple Marketplaces
43:54 #2 - Feature | Optimize Ads Automatically & Manually
46:24 - Amazon Marketplaces: Start Launching NOW.
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To know more about Sellermetrics, visit sellermetrics.app
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You can also join our weekly Amazon Newsletter for more relatable content — Sellerbites!
Visit sellerbites.com
IG: https://www.instagram.com/sellerinteractive/
Tiktok: https://www.tiktok.com/@sellerinteractive
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Learn how you can build your own influencer network. What is that?
In this podcast, Jayce shares how to connect, build and maintain a partnership with influencers over time to promote your products/services in exchange for a percentage/commission or even a flat rate.
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You can also join our weekly Amazon Newsletter for more relatable content — Sellerbites!
Visit sellerbites.com
IG: https://www.instagram.com/sellerinteractive/
Tiktok: https://www.tiktok.com/@sellerinteractive
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Hundreds of Chinese Amazon sellers face suspension of their accounts due to shady selling practices in the marketplace.
In the last several years, Amazon has been cracking down on black hat tactics on their platform, identifying those that used fake reviews and found illegal ways of obtaining them.
In 2020, Amazon prevented more than 200 million suspected fake reviews meant to manipulate customer perception and purchases on the e-commerce store.
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You can also join our weekly Amazon Newsletter for more relatable content — Sellerbites!
Visit sellerbites.com
IG: https://www.instagram.com/sellerinteractive/
Tiktok: https://www.tiktok.com/@sellerinteractive
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Another day another… Lawsuit? As e-commerce evolves and tech giants continue to grow, the number of cases is increasing as laws struggle to keep up.
DC Attorney General sued Amazon claiming that they are in violation of the antitrust laws accusing Amazon of unfairly inflating prices.
They state that Amazon is "illegally abusing and maintaining its monopoly power by controlling prices across the online retail market".
How this case is resolved will cultivate not only how Amazon operates but may also impact the third-party sellers who make up so much of their marketplace
If Amazon loses this case, it could unravel a new stage for sellers in the e-commerce space and how the future of Amazon is shaped.
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You can also join our weekly Amazon Newsletter for more relatable content — Sellerbites!
Visit sellerbites.com
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Shopping on Amazon can be incredibly overwhelming.
With the number of offers that exist for the same product, customers would need to do some digging before settling on their best option. This is precisely why the Buy Box exists and why sellers are so keen on earning it.
There are several factors to how Amazon selects which seller earns the Buy Box. By implementing these into your Amazon strategy, you're in a better position to win prime real estate and increase your chance for sales.
So, what does Amazon look for in a listing?
Learn more in this new episode of Amazon Authority.
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You can also join our weekly Amazon Newsletter for more relatable content — Sellerbites!
Visit sellerbites.com
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One day you're sourcing a product with lots of promise, and suddenly, the marketplace is flooded with that same SKU.
Don't worry, you're not the only one - many sellers fail until their second or third listing attempt.
Only 54% of sellers make it on their first launch so you might want to slow down on packing it up - there may be some remedies to your struggling listing.
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You can also join our weekly Amazon Newsletter for more relatable content — Sellerbites!
Visit sellerbites.com
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In line with our celebration of powerful women, we have the opportunity to learn how an immigrant, solo mom built a successful 7-figure business on Amazon!
Meet Regina Peterburgsky of Women on Amazon Podcast and find out how a woman like her beat the competition and dominate the marketplace in just a span of 14-months!
If you are just getting started on your Amazon journey, you need to hear what Regina Peterburgsky has to say on how to drive your e-commerce business towards success.
0:00 - Intro
1:42 - Getting To Know Regina
5:32 - Amazon as an Opportunity
9:06 - How Retail & Sourcing Experience Became an Advantage?
11:20 - How to deal with foreign suppliers?
13:32 - 7 Business Models besides FBA
14:17 - Business Model #1 - Amazon Associates & Influencers
15:55 - Business Model #2 - Kindle Direct Publishing
16:27 - Business Model #3 - Hand Made
17:16 - Business Model #4 - Merch
19:18 - Difference between FBA & FBM
20:25 - Business Model #5 - Arbitrage
23:24 - Business Model #6 - Wholesale
23:45 - Business Model #7 - FBA
24:21 - Where to Start & Why
for New Sellers
28:13 - Amazon Seller Mistakes to Learn from
29:42 - Optimize Your Current Listings or Keep Launching More?
32:22 - Being a Solopreneur
35:06 -What is Women on Amazon Podcast?
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Want to see more of Regina's content?
Visit womenofamazon.com
Podcast: https://podcasts.apple.com/us/podcast...
IG: https://www.instagram.com/regina_peterburgsky/
Tune in for more!
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Would you agree that the backbone of success on Amazon may largely be anchored on the right inventory management?
Amazon offers a broad audience for you to sell to, but it is easy to stumble and fall if you are not using the right tools.
In this podcast episode, we have Chelsea Cohen, Co-Founder of SoStocked to talk about the basics of choosing and operating an Amazon inventory and order management system — and everything you need to know about it.
Check the timestamps below:
0:00 - Intro
1:06 - Getting to know Chelsea
2:39 - What is Inventory Management?
4:56 - How to Start & Avoid Inventory Mistakes
8:43 - How to Protect Yourself from Shipping & Inventory Problems
14:17 - What is Sostocked?
20:04 - How Inventory Management can Drive More Sales
22:19 - Integrate your Marketing plan into Sostocked
24:22 - Understanding your Sales Pattern & Growth
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To know more about SoStocked, visit www.sostocked.com
IG: @sostocked
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Are you ready to take the next big step for your Amazon Business? But still unsure how to?
If you still need convincing, listen to Jayce Broda in this new Amazon Authority podcast episode where we talked about the different obstacles that keep Amazon sellers from scaling and how to effectively overcome them!
Learn how to be a successful seller at an increasing pace and beat the rest competition with a smart and steady move!
Timestamps
0:00 Intro
1:53 - How Self Aware Are You As An Entrepreneur
3:15 - Why Smart People Makes Stupid Decisions
4:02 - Example #1 - Boa Laces
9:45: Write A Copy That Speaks To Your Tribe
11:44 - Example #2 - Tricky Trainers
16:00 - Why You Should Launch on other Amazon platforms
17:43 - How to Start Shipping By Sea
18:26 - Computation of Profit by Air vs. Sea
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Whether you're new to Amazon or you've been selling for years, getting genuine reviews can be challenging, especially if many reviews online are fake.
How do you spot and prevent these fake reviews?
In this new episode, Jayce talks about how you can utilize the right tools and strategies reviewed by customers sharing their genuine experience.
Learn more about requesting reviews, 3rd party tools to use, and the latest Amazon Vine program.
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You can also join our weekly Amazon Newsletter for more relatable content — Sellerbites!
Visit sellerbites.com
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Are you thinking of creating a new product for Amazon but don’t know where to start? This new podcast episode is for you!
In this episode, we talked about the process of designing a product from scratch. Our guest, Seth Kniep, CEO of Just One Dime, shared an all-out-details to get you armed and ready to launch your new product!
If you want to know more about this, tune in for more!
Timestamps below:
1:07 - How to Design a Product
1:36 - The First Step of Creating Any Product
05:13 - How to Study the Market
10:08 - The Right Price Range When Outsourcing Freelancers
16:46 - How to Protect Your Product from Future Competitions
21:56 - The Right Timeframe to Process a New Product
22:56: How Resourceful Are You?
28:08 - When to Start the Production
30:56 - How to Negotiate with the Suppliers
32:46 - Cost for A Beginner
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Want to see more of Seth's content?
IG: https://www.instagram.com/normfarrar/
YT: https://www.youtube.com/c/justonedime/featured
SITE
https://jod.com/dfy
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You can also join our weekly Amazon Newsletter for more relatable content — Sellerbites!
Visit sellerbites.com
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Hey Amazon Sellers!
In this podcast episode, Jayce gives a round-up of all the updates that Amazon Seller needs to know about Listing Optimization in 2021.
We talk about the best practices of what we do for our in-house brands, such as Kitchables & Ashtonbee.
We talk about the best practices in writing your Titles, Bullet points, Listing images that convert, Keywords that trigger a manual review, and new features like Amazon Posts.
If you want to get updates on the latest news about Amazon, visit sellerbites.com, and become a better Amazon FBA seller in just 5 minutes.
IG: @sellerinteractive
FBA Community: bit.ly/sellerinteractive
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Having trouble scaling your Amazon business?
Welcome to Amazon Authority!
Your weekly Amazon podcast giving the latest tips and strategies that work for Amazon Sellers by Amazon Sellers.
Hosted by Jayce Broda, managing director of Seller Interactive.
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Seller Interactive is a performance-based all-in-one management solution for brands that want to expand on Amazon.
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You can also join our weekly Amazon Newsletter for more relatable content — Sellerbites!
Visit sellerbites.com
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