Episodes

  • Matteo is the Co-Founder and CEO of Eight Sleep, the sleep fitness company.

    Eight Sleep developed a proprietary technology which is redesigning sleep by developing cutting-edge AI and machine learning models to track bio signals during the night and optimizing body recovery and rest while asleep. The end goal of the Pod is to compress sleep and scan your body while asleep to monitor your health.

    Eight Sleep is currently used by pro athletes and top performers across multiple industries and was recognized as one of TIME’s “Best Inventions” in 2018 and 2019, was named one of Fast Company’s “Most Innovative Companies” in 2018, and has raised over $150M in funding from leading investors, including Founders Fund, Softbank, Khosla Ventures, Y Combinator, Valor Equity Partners, General Catalyst, Naval Ravikant, and Patrick Collison.

    Prior to Eight, Matteo co-founded and led GIR (acquired in 2014) and Global Investment (acquired 2011). Both companies were in cleantech.

    Matteo holds multiple patents in tech and health, is a Member of the Forbes Technology Council, has been Co-Chair at FWD.us and Mentor at Techstars, Microsoft Bizpark and the NYU Summer Launchpad Program.

    He graduated magna cum laude with a Law degree from University of Ferrara, and was a member of the Italian Bar Association while working as a lawyer in the finance practice of Freshfields Bruckhaus Deringer and Allen & Overy, both part of the Magic Circle of British’s elite law firms.

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  • Reed Duchscher is an American talent manager and investor. He is the CEO and founder of Night Media and talent manager of YouTube personality MrBeast and Minecraft content creator Dream.

    In this episode I talk to Reed Deucher who is famous for being the media company being MrBeast — who recently struck an Amazon deal for biggest competition series in TV history.

    The deal, worth possibly $100 million, will be the latest attempt by an internet creator to move to more traditional forms of entertainment.

    Will he be able to cross the chasm?

    Listen to this episode and make your own predictions!

    Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vip

    Want to watch the video version of Behind the Brand?
    http://bit.ly/GetBehindtheBrand

    Want to read the feature articles I write for my Inc. Magazine byline?
    https://www.inc.com/author/bryan-elliott

    Connect with me personally on social media:

    Instagram: http://instagram.com/1goodbrain
    Twitter: https://twitter.com/BryanElliott

    See my film and commercial production work here:
    http://bit.ly/thegoodbrainwork

    For business inquiries: [email protected]




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  • Noah Kagan was #30 at Facebook, #4 at Mint, and has since created seven million-dollar businesses (Kickflip/Gambit, AppSumo, KingSumo, SendFox, Sumo, TidyCal, and Monthly1k).

    He is the CEO of AppSumo.com, the #1 software-deals site for entrepreneurs, and has a popular YouTube channel, Noah Kagan.

    His new book is Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours.

    Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vip

    Want to watch the video version of Behind the Brand?
    http://bit.ly/GetBehindtheBrand

    Want to read the feature articles I write for my Inc. Magazine byline?
    https://www.inc.com/author/bryan-elliott

    Connect with me personally on social media:

    Instagram: http://instagram.com/1goodbrain
    Twitter: https://twitter.com/BryanElliott

    See my film and commercial production work here:
    http://bit.ly/thegoodbrainwork

    For business inquiries: [email protected]

    Support the show
  • Hi everyone, welcome to another episode of the show, I’m your host, Bryan Elliott. I just wanted to take a moment to thank all of you for listening and helping to make this show what it is.

    We’ve had a rush of new fans and followers and I couldn’t be more excited to be on this journey with you.

    Behind the Brand started as a side hustle because in 2008 my little start up was in trouble. I had just resigned from a big brand marketing job at one of the biggest studios in Hollywood.

    My dream was to open a production company with a focus on building brands thru the art of storytelling. But it was looking like the Great Recession was going to get the best of me and I didn’t know what to do.

    That year I read a book called Tribes written by one of my favorite authors, Seth Godin. It became a roadmap for me — and a North Star to navigate very choppy waters.

    Spoiler alert— I made it thru some tough times and now this show is dedicated to all of you as well as anyone who is trying to build a successful business and brand.

    Here’s a little mix tape I made of Seth’s Top 10 lessons — here we go!

    P.S. Here's another video with Seth you might like explaining everything you may not know about marketing...

    More?
    Check this out.

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  • Ryan Serhant might be the king of East Coast real estate but he's also building a media empire. Why? The answer might not surprise you...

    Serhant is building a media empire on top of this real estate prowess for several reasons. The first reason is obvious: helping other real estate agents who he employs build a brand like Serhants is good business. Another reason building a brand matters is because clients now require it.

    That is, when Serhant or his agents do marketing for a property, the client builds in social media exposure (via Serhant's vast influence) into the contracts.

    The final reason Serhant is doubling down on media is because as it turns out, the same principles that apply to real estate could also apply to a lot of other industries and THEY could also become Serhant clients via the media portal.

    Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vip

    Want to watch the video version of Behind the Brand?
    http://bit.ly/GetBehindtheBrand

    Want to read the feature articles I write for my Inc. Magazine byline?
    https://www.inc.com/author/bryan-elliott

    Connect with me personally on social media:

    Instagram: http://instagram.com/1goodbrain
    Twitter: https://twitter.com/BryanElliott

    See my film and commercial production work here:
    http://bit.ly/thegoodbrainwork

    For business inquiries: [email protected]

    Support the show
  • Sometimes you're just born with it. At least that's how it feels with the current G.O.A.T. of BMX lifestyle, Nigel Sylvester. Nigel was just a toddler on his little red tricycle when he was drifting around cones set up as race course by his cousin on his driveway.

    Admiring and modeling the great Dave Mirra growing up, Sylvester went pro at age 18 and was recruited by Mirra to rep his team. Flashforward 18 years later and Sylvester is still going strong but has expanded his brand into events, fashion, art, books and more.

    Nigel Sylvester is the new BXM icon for young up-in-comers to model. He's a great example of someone in constant pursuit of dreams, riding all around the world, while also keeping it real with his roots deeply planted in Queens NY.

    Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vip

    Want to watch the video version of Behind the Brand?
    http://bit.ly/GetBehindtheBrand

    Want to read the feature articles I write for my Inc. Magazine byline?
    https://www.inc.com/author/bryan-elliott

    Connect with me personally on social media:

    Instagram: http://instagram.com/1goodbrain
    Twitter: https://twitter.com/BryanElliott

    See my film and commercial production work here:
    http://bit.ly/thegoodbrainwork

    For business inquiries: [email protected]

    Support the show
  • Timm Chiusano is a very talented media executive with a corporate 9-5 managing a team and small business clients under his purview. He's also got a growing side hustle as a very unlikely social media influencer with more than 1M followers on TikTok as well as an expanding audience on other platforms.

    How did this happen? How did he do it?

    In my observation, at the heart of Timm's success and popularity is the fact that he's all of us. That is, he's a mild-mannered guy living in Brooklyn with his beautiful family trying his best to live life to the fullest.

    He has stress and struggles at home and work. He battles with being in ruts and mild depressive episodes. Life is wonderful and difficult. Sound familiar?

    He's a husband and father living his life out loud in public for all of us to see --and relate to. He's up at 4:00am to catch up on work stuff, then takes his daughter to school...and piano lessons...and karate...and school plays. His wife is a hard worker as well and has inspired Timm to start running more and taking good care of himself. It's a throw back and hybrid to Norman Rockwell meets Casey Neistat at the height of his daily vlog days.

    Now with powerful representation and backing from Night Media, the same firm that reps MrBeast, it just seems like a matter of time before Timm quits his day job to go all-in on his storytelling and content creation career.

    Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vip

    Want to watch the video version of Behind the Brand?
    http://bit.ly/GetBehindtheBrand

    Want to read the feature articles I write for my Inc. Magazine byline?
    https://www.inc.com/author/bryan-elliott

    Connect with me personally on social media:

    Instagram: http://instagram.com/1goodbrain
    Twitter: https://twitter.com/BryanElliott

    See my film and commercial production work here:
    http://bit.ly/thegoodbrainwork

    For business inquiries: [email protected]




    Support the show
  • Tyler Joseph and Josh Dun make up the talented band Twenty One Pilots.

    I first met Josh coming off the heels of my first Twenty One Pilots concert in 2017 when someone from his team reached out to me for him to come on the podcast to talk about his new company and venture with Haylee Williams from Paramore. The two of them teamed up to do a hair dye product…

    Since then, Tyler and Josh have done a lot, including making new music to get us thru this Fourth Turning — they both go married and Tyler has a couple of kids. In fact, Tyler and his wife Jenna are reported to be having their 3rd child next month.

    Front man Tyler gets a lot of attention but the more shy Josh, who feels more comfortable doing his talking with drum sticks rarely does interviews — so this one means a lot to me as I’m a big fan. I’m so impressed with this band of 2 who puts on an incredible show an makes music that millions of fans like me love.

    This shout out is not sponsored but Twenty One pilots has a new single out called Overcompensate and their new album Clancy drops in May. I’ll leave the links in the description so you can listen or get tickets to a concert coming to a city near you.

    Pre-Order Clancy: https://TOP.lnk.to/Clancy
    Stream/Download "Overcompensate": https://TOP.lnk.to/Clancy

    Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vip

    Want to watch the video version of Behind the Brand?
    http://bit.ly/GetBehindtheBrand

    Want to read the feature articles I write for my Inc. Magazine byline?
    https://www.inc.com/author/bryan-elliott

    Connect with me personally on social media:

    Instagram: http://instagram.com/1goodbrain
    Twitter: https://twitter.com/BryanElliott

    See my film and commercial production work here:
    http://bit.ly/thegoodbrainwork

    For business inquiries: [email protected]

    Support the show
  • Dr. Jonathan Leary has created a new category business called a Social Wellness Club -- the Remedy to enhancing our health and social life through human connection and self-care.

    What is it exactly? Imagine if SoHo House and Equinox had a baby -- and it was staffed with full-time physios, ice baths, hyperbaric chambers, saunas, I.V. drip stations and more. That's Leary's new Remedy Place.

    I hope you enjoy this episode as much as I did!

    Special thanks to our sponsor Plunge!

    Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:

    ➡️ Powerful cooling down to 37°F

    ➡️ Smartphone connectivity for ultimate control

    ➡️ Sleek exterior design

    The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!

    Special Thanks to our Sponsor WeWork!

    Being able to work remotely is a game changer. You don’t have to spend time and money commuting, and often you can work from anywhere in the world. But it has its downsides too - it can get pretty lonely working from home, and if you’re off traveling it can be really hard to find somewhere to sit down and work. WeWork is a co-working space with offices all over the world. They have everything you need - fast WiFi, free tea and coffee, and loads of desk space and meeting rooms, so that you always have somewhere to get your work done, whether that’s alone or with friends and co-workers.

    And, with WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand

    Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vip

    Want to watch the video version of Behind the Brand?
    http://bit.ly/GetBehindtheBrand

    Want to read the feature articles I write for my Inc. Magazine byline?
    https://www.inc.com/author/bryan-elliott

    Connect with me personally on social media:

    Instagram: http://instagram.com/1goodbrain
    Twitter: https://twitter.com/BryanElliott

    See my film and commercial production work here:
    http://bit.ly/thegoodbrainwork

    For business inquiries: [email protected]

    Support the show
  • Ryan Duey and Mike Garrett didn't start out to build a $100 million business in 3 years -- but that's what they've done! These two friends started Plunge from humble beginnings off the heels of a dormant economy during the pandemic and grew the business the old fashioned way by meeting and creating demand for an incredible cold plunge experience at a competitive market price.

    Word is spreading fast but only 3 years in feels like this dynamic duo is just getting started. Plunge just launched Plunge Sauna, a dry sauna unit that anyone would be proud to set up their backyard sanctuary. I hope you enjoy this full range of conversation about building a brand from scratch; the best deal Shark Tank ever missed and much more!

    Special Thanks to our Sponsor WeWork!

    Being able to work remotely is a game changer. You don’t have to spend time and money commuting, and often you can work from anywhere in the world. But it has its downsides too - it can get pretty lonely working from home, and if you’re off traveling it can be really hard to find somewhere to sit down and work. WeWork is a co-working space with offices all over the world. They have everything you need - fast WiFi, free tea and coffee, and loads of desk space and meeting rooms, so that you always have somewhere to get your work done, whether that’s alone or with friends and co-workers.

    And, with WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand

    Support the show
  • Chances are that you've seen or heard about Bryan Johnson before. The tech genius behind Venmo has a new lease on life with a mission for anyone else who wants to join him that's pretty ambitious: Don't Die.

    His videos are everywhere and have amassed a billion views and counting. His new venture is called Blueprint and it aims at breaking the status quo on how we think about -- everything.

    I hope you enjoy this episode as much as I did!

    Special thanks to our sponsor Plunge!

    Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:

    ➡️ Powerful cooling down to 37°F

    ➡️ Smartphone connectivity for ultimate control

    ➡️ Sleek exterior design

    The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!

    Special Thanks to our Sponsor WeWork!

    Being able to work remotely is a game changer. You don’t have to spend time and money commuting, and often you can work from anywhere in the world. But it has its downsides too - it can get pretty lonely working from home, and if you’re off traveling it can be really hard to find somewhere to sit down and work. WeWork is a co-working space with offices all over the world. They have everything you need - fast WiFi, free tea and coffee, and loads of desk space and meeting rooms, so that you always have somewhere to get your work done, whether that’s alone or with friends and co-workers.

    And, with WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand

    Support the show
  • In 2006, Andrew Wilkinson was a young college dropout working as a barista in Canada while pondering his next move. His trajectory changed after a casual conversation with two web designers who had turned the coffee shop into a makeshift office. Wilkinson, napkin math in hand and enamored by the potential profits and lifestyle, took the bus to the local bookstore and bought a book on web design. Soon enough, he picked up his first local client for $500.

    “I ran the numbers in my head, and I realized that these guys were making a fortune,” remembers Wilkinson. “I want to be the guy drinking the espresso, not the guy making it.” Flash-forward twenty years, Andrew stands at the helm of Tiny, a publicly traded conglomerate of 40+ diverse businesses that span both the digital and physical realms, from social networks like LetterBox and Dribble to the iconic Aeropress coffee maker and, recently, Yerba Mate brand Mateina with Andrew Huberman.

    How exactly did Andrew Wilkinson go from espresso guy to running an empire? Listen to this episode to find out.

    Special thanks to our sponsor Plunge!

    Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:

    ➡️ Powerful cooling down to 37°F

    ➡️ Smartphone connectivity for ultimate control

    ➡️ Sleek exterior design

    The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!

    Special Thanks to our Sponsor WeWork!

    Being able to work remotely is a game changer. You don’t have to spend time and money commuting, and often you can work from anywhere in the world. But it has its downsides too - it can get pretty lonely working from home, and if you’re off traveling it can be really hard to find somewhere to sit down and work. WeWork is a co-working space with offices all over the world. They have everything you need - fast WiFi, free tea and coffee, and loads of desk space and meeting rooms, so that you always have somewhere to get your work done, whether that’s alone or with friends and co-workers.

    And, with WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand

    Support the show
  • Chris Anderson leads the team at TED and has recently written written a book called, Infectious Generosity. Behind the Brand host Bryan Elliott and Chris sit down in front of a live audience to discuss.

    Check out Chris' new book here:
    https://amzn.to/3wm2YaN

    Chris' website on the book here:
    https://www.infectiousgenerosity.org/

    Special thanks to our sponsor Plunge!

    Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:

    ➡️ Powerful cooling down to 37°F

    ➡️ Smartphone connectivity for ultimate control

    ➡️ Sleek exterior design

    The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!

    Special Thanks to our Sponsor WeWork!

    Being able to work remotely is a game changer. You don’t have to spend time and money commuting, and often you can work from anywhere in the world. But it has its downsides too - it can get pretty lonely working from home, and if you’re off traveling it can be really hard to find somewhere to sit down and work. WeWork is a co-working space with offices all over the world. They have everything you need - fast WiFi, free tea and coffee, and loads of desk space and meeting rooms, so that you always have somewhere to get your work done, whether that’s alone or with friends and co-workers.

    And, with WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand

    Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vip

    Want to watch the video version of Behind the Brand?
    http://bit.ly/GetBehindtheBrand

    Want to read the feature articles I write for my Inc. Magazine byline?
    https://www.inc.com/author/bryan-elliott

    Connect with me personally on social media:

    Instagram: http://instagram.com/1goodbrain
    Twitter: https://twitter.com/BryanElliott

    See my film and commercial production work here:
    http://bit.ly/thegoodbrainwork

    For business inquiries: [email protected]

    Support the show
  • Navy SEAL Jocko Willink talks about leadership; tips for success: the Jocko brand and much more on this episode of Behind the Brand.

    More about Jocko here:
    https://jocko.com/
    https://jockofuel.com/
    https://jockopodcast.com/

    New! https://www.behindthebrand.tv/vip Get a short note from me each week with what I've learned from interviewing some of the smartest people in the world -- the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business!

    Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrand

    Listen to the Podcast
    http://bit.ly/BehindtheBrandPodcast

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    Here are my personal favorite Behind the Brand playlists:
    1. Behind the Brand full-length episodes:
    http://bit.ly/BTBfull-length

    2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople

    3. 5 Minutes or less with some of the smartest people on the planet http://bit.ly/BTBunder5min
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    Get Behind the Brand on...
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    For business inquiries: [email protected]
    See my film and commercial production work here:
    http://bit.ly/thegoodbrainwork

    Support the show
  • This sesh with Laird is one of my favorites!

    Laird Hamilton is best known as an American big-wave surfer and pioneer in the world of action water sports. In addition to his affinity for the water, Laird is labeled as an inventor, author, stunt man, model, producer, TV host, fitness and nutrition expert, husband, father, and adrenaline junkie.

    At 6’3” and 215 pounds, Laird is unique in the way that he balances flexibility and strength. A renowned innovator and guiding genius of crossover board sports including tow-in-surfing, stand-up paddle boarding, and hydrofoil boarding, Laird is the essential Water Man, continuously pushing the limits and expanding all possibilities.

    Over the last decade, Laird has transcended from surfing to becoming an international fitness icon and nutrition expert. Many of today’s top professional athletes and celebrities look to Laird for training guidance, including instruction in his unique underwater resistance workouts. Partnering with his wife, professional volleyball player, and TV personality, Gabrielle Reece, Laird created Extreme Performance Training (XPT). XPT is a unique and powerful fitness training and lifestyle program featuring their unique water workouts, performance breathing, recovery methods, high-intensity and endurance training for people of all fitness levels and backgrounds.

    As for his personal life, Laird, his wife Gabrielle Reece and their daughters split time living in residences in Hawaii and Malibu, California, chasing waves, staying in top shape, and continuing everyday adventures.

    Special thanks to our sponsor Plunge!

    Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:

    ➡️ Powerful cooling down to 37°F

    ➡️ Smartphone connectivity for ultimate control

    ➡️ Sleek exterior design

    The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!

    Special Thanks to our Sponsor WeWork!

    Now, you can unlock productive, flexible workspace at over 500 locations near you with WeWork All Access. - Get 25% off your first 6 months by using code BRYAN25. - To redeem this offer, visit https://we.co/behindthebrand

    Support the show
  • One of my traditions in the new year is to read a quote often attributed to F. Scott Fitzgerald. Based on my research, this actually may be an adaptation from a screenplay or movie -- but whatever the case and for me --the words and message are more important than the context of the person (who may have written it):

    “For what it’s worth … it’s never too late, or in my case too early, to be whoever you want to be. There’s no time limit. Start whenever you want. You can change or stay the same. There are no rules to this thing. We can make the best or the worst of it. I hope you make the best of it. I hope you see things that startle you. I hope you feel things you never felt before. I hope you meet people who have a different point of view. I hope you live a life you’re proud of, and if you’re not, I hope you have the courage to start all over again.”

    Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world -- the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business!
    Goto: https://www.behindthebrand.tv/vip

    Support the show
  • What can I say about Seth Godin that hasn’t already been said. Seth literally created and defined the term, “Work that matters” and this philosophy has become a North Star for me to aspire to in my own work. He’s also helped me see Purple Cows; lead a Tribe; become a Linchpin; cross over Dips; Poke more Boxes; Not Fly too Close to the Sun and focusing on Practice to name a few. I'm proud to call him a mentor and friend.

    In this informal chat we talk about his book on leadership, The Song of Significance: A New Manifesto for Teams

    In the write about it says, "The Song of Significance is a rousing contemplation on work: why it is the way it is, why it’s gotten so bad, what all of us–especially leaders–can do to make it better. Economic instability and the rise of remote work have left us disconnected and disengaged. Alarmed managers are responding with harsh top-down edicts, layoffs, surveillance and mandatory meetings. Workers are responding by quiet quitting and working their wage. But it doesn't have to be this way."

    In Seth’s regular fashion he’s pointing out stuff that doesn’t work well and offering solutions about how to fix it. Here we go!

    Special thanks to our sponsor Plunge!

    Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:

    ➡️ Powerful cooling down to 37°F

    ➡️ Smartphone connectivity for ultimate control

    ➡️ Sleek exterior design

    The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!

    Special Thanks to our Sponsor WeWork!

    Now, you can unlock productive, flexible workspace at over 500 locations near you with WeWork All Access. - Get 25% off your first 6 months by using code BRYAN25. - To redeem this offer, visit https://we.co/behindthebrand

    Support the show

    Support the show
  • Bestselling author Robert Greene is one of the most influential and prolific writers of our day. With multiple bestselling books including The 48 Laws of Power, Mastery, The Art of Seduction and more, he has attracted a massive following of fans who continue to be inspired by his works. Robert just released an anniversary edition of The 48 Laws but it might be sold out! I bought a copy for myself and highly recommend it. The evergreen version is available as well here.

    As always, my goal is to be your eyes and ears to single out the nuggets that will help you build your brand on a personal or professional level. And before we get into it, I’m taking roll call. Are you here? If I’ve brought you any value at any time I have one request. Please take 7 seconds and leave a review with a few comments and feedback. Reviews actually benefit you because the more we have, the more it signals the algorithm and THIS helps us attract the A-List guests you want to learn from. Ready. Set. Go!

    Special thanks to our sponsor Plunge!

    Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:

    ➡️ Powerful cooling down to 37°F

    ➡️ Smartphone connectivity for ultimate control

    ➡️ Sleek exterior design

    The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!

    Special Thanks to our Sponsor WeWork!

    Now, you can unlock productive, flexible workspace at over 500 locations near you with WeWork All Access. - Get 25% off your first 6 months by using code BRYAN25. - To redeem this offer, visit https://we.co/behindthebrand

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  • "If I follow the trail of your stress, it will take me to your deepest fears…"

    I have a confession — prior to meeting Tony Robbins, I was not the biggest Tony Robbins fan. I’m not the kind of person who would attend one of his events…jump up and down or tolerate him shouting at me during a 10-hour seminar. But then he taught me, "Life is the dance between what we desire and fear most." Tony who is larger than life actually made a huge impact on how I think about myself and the world. I still don't have any interest in his seminars but I did learn something valuable and believe you will too.

    This is a Behind the Brand snapshot…a moment in time from a full-length episode that I thought is worth a your attention and focus. As always, my goal is to be your eyes and ears to single out the nuggets that will help you build your brand on a personal or professional level. And before we get into it, I’m taking roll call. Are you here? If I’ve brought you any value at any time I have one request. Please take 7 seconds and leave a review with a few comments and feedback. Reviews actually benefit you because the more we have, the more it signals the algorithm and THIS helps us attract the A-List guests you want to learn from. Ready. Set. Go!

    Full-length episode:
    iTunes

    Spotify

    Special thanks to our sponsor Plunge!

    Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:

    ➡️ Powerful cooling down to 37°F

    ➡️ Smartphone connectivity for ultimate control

    ➡️ Sleek exterior design

    The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!

    Special Thanks to our Sponsor WeWork!

    Now, you can unlock productive, flexible workspace at over 500 locations near you with WeWork All Access. - Get 25% off your first 6 months by using code BRYAN25. - To redeem this offer, visit https://we.co/behindthebrand

    Support the show
  • "The Work Reveals Itself as You Go..."

    I just finished Rick Rubin’s new book called The Creative Act. It’s a book on his process and his methods. If you don’t know Rick Rubin, he’s one of the most prolific music producers on the planet — taking the good work and making it better for talent like The Beastie Boys, AC/DC, Red Hot Chili Peppers, Johnny Cash, Tom Petty, Weezer, Linkin Park, Neil Diamond, Metallica, Shakira, — almost the entire A-list music industry including Dan Reynolds of Imagine Dragons. Dan reveals his music making process as well as gets really vulnerable about why his music is so personal. You’re going to love this one.

    This is a Behind the Brand snapshot…a moment in time from a full-length episode that I thought is worth a your attention and focus. As always, my goal is to be your eyes and ears to single out the nuggets that will help you build your brand on a personal or professional level. And before we get into it, I’m taking roll call. Are you here? If I’ve brought you any value at any time I have one request. Please take 7 seconds and leave a review with a few comments and feedback. Reviews actually benefit you because the more we have, the more it signals the algorithm and THIS helps us attract the A-List guests you want to learn from. Ready. Set. Go!

    Full-length episode:
    iTunes

    Spotify

    Special thanks to our sponsor Plunge!

    Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:

    ➡️ Powerful cooling down to 37°F

    ➡️ Smartphone connectivity for ultimate control

    ➡️ Sleek exterior design

    The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!

    Special Thanks to our Sponsor WeWork!

    Now, you can unlock productive, flexible workspace at over 500 locations near you with WeWork All Access. - Get 25% off your first 6 months by using code BRYAN25. - To redeem this offer, visit https://we.co/behindthebrand

    Support the show