Episodes
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In this episode, we dive into the art of maximizing your esthetics business by focusing on the clients you already have. Instead of constantly chasing new leads, learn how to deepen relationships with your current clientele to double, triple and eventually quadruple your business and beyond through simple, foundational steps. Discover actionable strategies to nurture trust, enhance client satisfaction, and create a thriving and sustainable business. If you're ready to work smarter and not harder, this episode is for you!
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In this episode, we explore how to create transformative events and impactful promotions for your spa and beauty business with a focus on the power of intention. Learn how to align your offerings with your brand's purpose, build deeper connections with your clients, and maximize the results of your campaigns. From crafting meaningful themes to leveraging seasonal trends and personalization, discover actionable tips with our Top 4 Do's and Don'ts to turn every event and promotion into a memorable experience that boosts your business and builds loyalty.
Find us on Instagram: @sweetcheeksuniversity @the_esthi_coach @beyondestheticspodcast
www.sweetcheeksuniversity.com
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In this heartwarming episode, Tiffanie and Jessica explore the power of gratitude and its transformative effects on our lives. From small daily practices to big life lessons, they share personal stories, practices, and ways to enhance and create your own gratitude practices to create thankfulness in every situation and every day. Whether you're seeking inspiration or simply a reminder of life's blessings, this episode will leave you with a fuller heart and a fresh perspective.
Practices to cultivate gratitude: Prayers of gratitude, gratitude journal, reframe your complaints and negative thoughts, reflection on your difficult times, gratitude jars, make a habit of expressing gratitude to someone every day, write thank you notes and letters, notice and appreciate the small things, volunteer and give back to others and your community.
Gratitude reflection questions:
What do you find yourself being the most grateful for during your daily gratitude practices?
What's something enjoyable you get to experience every day that you've come to take for granted?
What's a hard lesson that you were grateful to learn?
What's an aspect of your physical health that you have taken for granted?
What has happened this week that you are grateful for?
What is the most recent small and simple moment you are grateful for?
What's an aspect of how you were parented for which you feel grateful?
What's one thing about your job you have been grateful for lately?
Who is one person who makes your life better?
Who do you think is grateful for you and why?
What is a small success you had recently?
Our favorite gratitude journal: https://a.co/d/5B5XbpM
Holiday promotions:
www.Sweetcheeksuniversity.com Brazilian Waxing Masterclass 20% off code BLACKFRIDAY expires Friday 11/29/24 at midnight
Retail sales virtual 1:1 Masterclass with Jess: DM @the_esthi_coach on Instagram - 3 spots open for $60 OFF the masterclass! Take the course for only $90!
If you are interested in joining the waitlist for information on our Mastermind that begins January 20th, please DM either one of us!
Instagram: @the_esthi_coach @sweetcheeksuniversity @thebeyondestheticspodcast
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In this episode of The Beyond Esthetics Podcast, Tiffanie and Jess sit down with Holly from The Sun Room to explore her inspiring journey in the skincare industry. From mastering retail sales without an esthetics license to embracing the power of moon cycles for renewed energy and confidence, Holly shares her superpower for success, her advice for overcoming challenges, and her transformative experience in the Mastermind group. Don’t miss this illuminating conversation!
Connect with Holly on Instagram at @thesunroom_twinfalls
Follow this show at @beyondestheticspodcast
Find Jessica Peterson @the_esthi_coach
Find Tiffanie Orr @sweetcheeksuniversity or visit sweetcheeksuniversity.com
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Be a fly on the wall with Jess and Tiff today as they discuss Love Is Blind, surrender/allowance, the battle between masculine and feminine energy, getting ahead of burnout and so much more! We are chatting as girlfriends today and giving more details about our Mastermind Group.
App mentioned: Opal 30day free code: 7EUG3
Find us:
Instagram: @sweetcheeksuniversity @sweetcheekswaxingskincare @the_esthi_coach
Tiffanie's website: www.sweetcheeksuniversity.com
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Tiffanie and Jess are back with full force, in alignment, moving forward, growing, glowing and ready to share it all with you!
Join us as we discuss where we have been, where we are now and where we are going!
Find us on Instagram:
@sweetcheeksuniversity
@sweetcheekswaxingskincare
@the_esthi_coach
Tiffanie's website:
www.sweetcheeksuniversity.com
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You're hanging out with me today! Talking about Tiffanie's new waxing course, balanced leadership and my passionate feelings about anti sales! What makes sales icky and what makes sales feel good? Listen in and find out! XO
Find us:
Instagram: @the_esthi_coach @sweetcheeksuniversity @sweetcheekswaxingskincare
www.sweetcheeksuniversity.com
email us: [email protected]
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Listen in as Tiffanie talks about the process behind launching her first online course for Licensed Estheticians and where her passion for Brazilian Waxing started years ago. Tiff also shares her tips for leveling-up your esthetics business and standing out as an intimate waxer that will keep you clients coming back every month and have you feeling confident as a service provider in the treatment room.
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If you have ever struggled with imposter syndrome or are going through it now - this episode is for you! Imposter syndrome takes some mindset shifts that we share with you as we go deep into the important steps to overcoming it and taking action despite your fear and insecurity.
Find us:
Instagram: @the_esthi_coach @sweetcheekswaxingskincare @sweetcheeksuniversity
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Coming at you unedited this beautiful Monday morning with some thoughts about setting yourself up for success for the week and how to look forward to a Monday. Some random life and business updates and talking about gratitude. Get signed up for my retail bootcamps - just head over to my IG below:
@THE_ESTHI_COACH
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This week we just wanted to chat and bring you guys and even each other up to speed on where we are at in life and business and the fun, not fun, challenging, uncomfortable yet all together somewhat magical life things that are happening! We get a bit vulnerable but are so excited to have you all here on this journey with us and know you will value being a fly on the wall during this conversation and learn some valuable lessons with us!
Gratitude Journal: https://www.amazon.com/Gratitude-Day-Night-Reflection-Journal/dp/1683835506/ref=sr_1_10?crid=2W6B0O7QG84RT&dib=eyJ2IjoiMSJ9.KTY4SHDNEV1WDU4qyx_t93XVe_wgML2yxcnqcP03b4EvS-u5GWwCIjpUc6MqzJtDL5B53UL7VKWGNFPMSwQy4psrwlHiuI7b7amG_jR6Hu1_eAVEVuW7mTBv4hQQg5ltkddu6XOtk1crHZ14IyVaTMr5bwU4q44vI9RR92TGyJwiKrh27nw07nUkrQ3OHNERiLTch6Vs34UhtAFOMQRLVc_2HFdHB742K81SNV_U-sKlpB9576Qd886hDc8pfpE97TkEoT-ZciQYkKQd7UVGyksujX9HpY0JA0lA0YA_fHs.jQwn4-XCojks1Nb9WsmHx0gWpHUV97y2RiemiV98JVs&dib_tag=se&keywords=gratitude&qid=1711073988&sprefix=gratitude%2Caps%2C137&sr=8-10
Find us:
Instagram: @the_esthi_coach @sweetcheeksuniversity @sweetcheekswaxingskincare
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Todays episode is a hot one as we joined forces with our friend, Rose Wetzel, of Cult Skincare from East Idaho to discuss the juicy details of price increases and rebranding.
Cult Skincare on Instagram: @cultskincare
Find us:
Instagram: @the_esthi_coach @sweetcheeksuniversity @sweetcheekswaxingskincare
www.sweetcheeksuniversity.com
We'd love to hear from you! [email protected]
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Have you ever been in that place in your business when services are slow, sales are down and you are panicking and wracking your brain trying to figure out what to do and how it happened? This episode includes a guide of what to do when times are slow. The answers are within and without so we have dissected different aspects of this guide and done a deep dive into what is required to get your business back on track and keep it that way.
1. Evalute the amount of energy you are giving your business.
2. Evaluate if there are other areas of your life that are bringing your energy down or if you are mentally and emotionally low aka your vibes are off and then focus on getting them up first - then immediately take some action steps toward your business.
3. Evalute what you were doing when business was good. Additionally evaluate what is not currently working for you in the business currently. Be ready to let some things go and pivot.
4. Make sure you have a solid vision of where you want your business to be on a daily, weekly, monthly, quarterly and yearly basis and then work backward and identify what the habits are that need to be in place to get you there - additionally, schedule in as much as you can to be sure you keep yourself accountable and on track.
5. Evalute where you could add value to your services and in your retail sales even down to the way you are talking about products. We are in a recession of inflation and people are spending money on and budgeting for what is the most valuable. This is an opportunity to take a good look at what you are truly offering.
6. Focus on your Google page and building reviews first because you stress too much about social media.
7. PREBOOK your clients!
8. FOLLOW UP post appointment
9. All in all - take radical responsibility and accountability and realize that your business tends to come from within more than it does from without and both need to be working in harmony
Find us:
Instagram: @sweetcheeksuniversity @sweetcheekswaxingskincare @the_esthi_coach
www.sweetcheeksuniversity.com
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Leadership seems to be one of the most difficult and trying things in our businesses as beauty professionals and our lives. Some of us excel at it and some of us are daunted by it. Yet for so many of us, it seems to be something that we want for growth. Having a team, no matter how small, can lead to growth and expansion. So why is it so hard? We believe in open and trusting leadership that helps cultivate greatness in our team. Come on this journey with us and join us in this conversation! We'd love to hear any thoughts you have about this topic!
Find us on Instagram:
@beyondestheticspodcast
@sweetcheeksuniversity
@the_esthi_coach
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Our answer might surprise you! Join us for this important discussion as we give our thoughts about the role social media actually plays in your business and let us know what you think! Email us any time at [email protected]
Find us:
Instagram: @sweetcheeksuniversity @sweetcheekswaxingskincare @the_esthi_coach
sweetcheeksuniversity.com
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If there is one thing that is the most important and absolute king of being a successful esthetician, it is learning to master the art of relationships with your clients. In this episode we discuss the different ways of doing that to create a deep bond and connection which will lead to the development of long term, valuable relationships that are the determinant of your success.
Find us:
Instagram: @sweetcheeksuniversity @sweetcheekswaxingskincare @the_esthi_coach
sweetcheeksuniversity.com
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In part 2 of our social media influences episodes, we dissect the trends we are seeing on social media and discuss the most productive way to navigate them with our clients to create deeper connection and trust with them. This is a fun episode and we'd love for any feedback on these trends or trends that you have seen that we didn't address.
Find us:
Instagra: @sweetcheeksuniversity @sweetcheekswaxingskincare @the_esthi_coach
sweetcheeksuniversity.com
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In today's episode, Tiffanie and Jess dissect and bring light to the fallacy and illusion of living a balanced life. Are you striving for something that isn't attainable or even that you may end up finding out after this episode, you don't want to attain? Find out how to achieve more harmony in your life and practice presence to alleviate the disappointment you are suffering in attempting to live a more balanced life. This will improve the quality of your life and relationships and can't wait for you to join us for this important discussion.
Where can you find us?
Instagram: @sweetcheeksuniversity and @sweetcheekswaxingskincare @the_esthi_coach
sweetcheeksuniversity.com
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Social media has opened up a new world in the skincare and beauty industry that we need to productively learn how to navigate in so many ways as beauty professionals. Join us as we discuss the world of social media and the influence it has on our clients, our professional image and relationships with our clients and followers. We discuss everything from how to have positive and productive conversations with our clients, coming from a place of non judgement, educating in a positive way and being mindful of the tone we are setting on social media. One of our biggest intentions is to create a new generation of estheticians who come from an open heart space of service and non judgement and social media is a great start as you create your digital image.
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A quickie episode about the importance of your Instagram BIO, what should and shouldn't be included and why this key component is foundational for creating connection, the foundation for success.
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