Episodes

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    "So you went from cutting hair for the boys at school to like working in a barbershop, to that barbershop closing down. And then you just thought, sweet, I'll just all have my own barbershop."

    Jaedz didn't think he'd open a barbershop at the age of 19. But when opportunity knocked, he thought why not.

    This is the rollercoaster story of a crazy 12 months, from opening up shop, having a crazy opening day, then basically having no customers for months, then cracking the code, making money, having to shutdown, and opening back up in a new space.

    Jaedz shows us what that journey looked like, his mindset throughout, crafty ways he managed to stay afloat and ways he managed to make money, behind the curtains of the business with all the numbers (income, margins, how it all works), and how he's managed to create the brand he has today.

    It's one of my favourite and best chats to date. I hope you enjoy this chat.

    Listen Now. Enjoy.

    Show Notes:

    (0:00) Introduction to the episode.

    (2:30) Never thought he would open up a barbershop as a young Māori boy.

    (3:50) Cutting the boys hair at school - thought he had clippers but was using a beard shaver.

    (9:00) Fin's ice block side hustle story.

    (12:25) Two years cut for free and was there to learn and upskill - to get to the point where he felt he could charge for his services.

    (13:30) Without cutting for free he wouldn’t be where his am now.

    (14:30) Jaedz just turned 19, who wants to work for a 19-year-old?

    (15:45) Creating a space that people wanted to work in, not try to be someone people wanted to work for

    (18:00) First week.

    (24:30) Cracked it then had to close down - maths not mathing for rent.

    (26:45) Genius play to use Clothing as marketing.

    (28:00) Should Jaedz do posters.

    (31:00) The comeback, owe it to everyone.

    (33:00) Busy as.

    (37:30) Numbers breakdown. Including: How much did you make the first day?

    (44:00) Do it yourself so you know what it takes.

    (48:30) Chylo plug.

    (50:00) Treat people well and lift them up.

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    WIP - meaning Work In Progress. That's what this podcast is. A common thing we do in business is WIP reporting to talk about what we've been doing, how it's going, and what we're going to do next.

    As a bit of a special treat, I’m inviting you to become a part of that process - listening in to what I'm doing with Ellen Ave, how it's going, and share your thoughts, feedback, and help shape the future of this podcast. This isn't just my journey - we're in this together.

    WIP #001. Enjoy!

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    Best bits from Charley's episode - full episode here on Spotify, Apple, and more.

    Ever wondered how top brands streamline their advertising campaigns on Facebook? Are you curious about how to make the most your time and money with Facebook Ads?

    We actually use an exciting example of how this method could be (and has been) utilised for a brand like Hexclad, Gordon Ramsay's cookware line. If you want to make your Facebook ads more effective and efficient, this is the episode you've been waiting for.

    My guest Charley dives deep into the 3-2-2 dynamic creative method, a unique approach that lets Facebook decide the best combination for the end user, making your ad campaign work like a well-oiled machine. By using engaging content that already worked organically, we go over how this strategy can increase brand reach and fuel the sales funnel.

    Enjoy this best bit! If you want the full ep, it's here on Spotify, Apple, and more.

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    Have you ever wondered how to run Facebook Ads? Professor Charley T (known as CT The Disrupter) tells all. Including a crazy story or two.

    Episode 125: Fin (@barneybarnett01) and Charley (@ctthedisrupter) discuss how Charley spent over $500M on Facebook Ads, the reason Facebook groups was invented - because of one of his ad campaigns for 1-800-FLOWERS, created and popularised the 3-2-2 Facebook Ad Buying Technique, and turned his life around from being a junkie and addict, to becoming the 'Alex Hormozi' of Facebook Ads.

    It's been a crazy ride for the guy. We just get to sit back and enjoy the ride too - in today's episode of Ellen Ave.

    Enjoy!

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    Best bits from Pat's episode - full episode here on Spotify, Apple, and more.

    The 4 Step framework of getting people to know what's there - tease them, tell them it's tomorrow, tell them it's here, and then remind them - it's still there.

    And another learning from radio - say it in a sentence.

    Enjoy this best bit! If you want the full ep, it's here on Spotify, Apple, and more.

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    Episode 123: Fin (@barneybarnett01) and Pat (@patspellman) talk about how Pat took the 2020 lockdown situation and turned it into a massive opportunity. The lads venture into Pat's journey of turning an information-seeking initiative on what was happening with touch rugby during the 2020 pandemic lockdown into a hit podcast that has garnered more than over half a million listens.

    In the world of digital business, Pat highlights the need to ensure easy access to content for media consumers, and good execution in the success of his podcast. We also dive deep into the interplay of radio and podcasting, marketing elements that transfer between the two, and the importance of staying true to oneself in content creation.

    Enjoy the show!

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    Episode 122: Fin (@barneybarnett01), Courtney (@courtsbridgerfit), and Tyler (@tylerjordanlewis) talk about business in the fitness industry. Personal training, online coaching, group fitness, paid courses, mentors - the team discusses the various avenues available and the challenges that come with them.

    Discover why lasting in the industry can be tough and gain valuable advice to navigate this competitive landscape. Stay tuned till the end as we tease the need for round 2 of this engaging conversation with Tyler, and get ready to elevate your fitness business game.

    Enjoy the show!

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    Do you struggle with overspending or find yourself living paycheck to paycheck?

    One of the most powerful ways to take control of your finances is by conducting regular spending reviews. In this episode, we'll explore how setting aside time each week to review your bank account and expenses can help you become more aware of your spending habits, identify areas for improvement, and ultimately save you money.

    Discussion Points:

    The importance of tracking your expenses to gain financial awareness and controlHow to set up a system for regular spending reviews, including what to look for and what tools to useThe benefits of reviewing your expenses on a weekly basis rather than less frequentlyStrategies for identifying and reducing unnecessary expenses, including how to prioritize what to cut back onHow to use spending reviews to identify trends in your spending habits over time, and adjust your budget accordinglyThe impact of consistent spending reviews on overall financial health, including debt reduction and savings growth

    Sound good? Let's rip in. Enjoy the show!

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    Are you tired of spending endless hours creating content for your brand? Look no further!

    In this podcast, we show you how to revolutionise your content creation process and produce 6 weeks' worth of material in just 3 hours.

    The key takeaway? Start with just one task and don't pressure yourself.

    Join me as I explore my journey of batch creating content and my efficient strategies, tips, and tools that will help you streamline your content creation and maximize your productivity. Get ready to take your content game to the next level, reduce stress and save valuable time in the process.

    Enjoy the show!

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    The boys Jason & Naoto are back and I pitch them half baked ideas that I think anyone could start today, and don't know why they're not being done yet.

    Welcome to the third round of Half Baked Business Ideas.

    Some ideas are smart, some are dumb. Called Half Baked for a reason. Enjoy!

    Jason: @ninjasonpanapa
    Naoto: @naotzz
    Fin: @barneybarnett01

    More Half Baked Episodes:
    1) 6 Half Baked Business Ideas that could make $100K+ pretty easily
    2) 4 More Half Baked Business Ideas with Jason Panapa & Naoto Shibata

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    Sam's back as I share 5 tweets I found while scrolling Twitter, what they are, why I like them/what I learned, and discuss them as well.

    Tweets we discuss:

    the concept of taking control of your life (rather than being a passenger) the concept of exponential growth but linear work the perfect welcome email sequence for your new subscribersthe concept of 'no small boy stuff' in business and lifethe ultimate power move by a competitor on Who Wants To Be A Millionaire

    Welcome back to the podcast, and if it's your first time I hope you stick around, feel free to check out my other episodes! Enjoy the listen and have a good day!

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    Made this episode to help you reflect on 2022 and set goals for 2023. This is the quick and easy process I used for my yearly reflection and annual goal setting. Hopefully you can use it too - this episode breaks it down into a follow along template with me as an example.

    I say hi quickly, then about 5 minutes in I start to talk about:

    - Going over what happened in your life last/this year, then highs and lows.
    - Reflecting on moments from the past year
    - Checking in with your life goals, and 5 year goals
    - Ultimately setting your 2023 goals and planning for the year, using 4 key questions

    Super stoked to be back with a new setup and really excited for the year ahead - hopefully you'll join me for a some business chat, good vibes, serious inspiration and value. It won't just be me - I've got an amazing guest list full of experts and people doing amazing things to help us learn, grow, and apply as well.

    Listen now - enjoy!

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    Condensed shipping fees, bartering X for Y (eg phone data for fuel), Karen service for X, personalised book subscriptions - we'll go through all these half baked ideas, why we think they might or might not work, what you'd do, and all with some good laughs from the lads.

    Welcome to the second round of Half Baked Business Ideas. This time I've brought on my mate Jason and a spontaneous feature from his flatmate, Naoto.

    Some ideas are smart, some are dumb. Called Half Baked for a reason.

    Hit or miss as I say, but would love your input! (but the boys reckoned 4/4 hits). This podcast is about starting your next side hustle - and this is giving you the ideas + the how. So hopefully it did that today 🙏🏽 Enjoy the listen and have a good day!

    (Audio only)

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

    ---

    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    1 episode had 911% more downloads than any others! Top 10% creator, shared, and followed! 97% of listeners were new this year!

    Checkout my 2022 Spotify stats for the podcast - and all the reactions and reasonings for why I think they happened.

    I find this stuff super interesting to see for others podcasts. It's cool to see everyone winning! Hope you enjoy peeking behind the curtain of the podcast and seeing all the statistics today - and if you're one of those 45 top listeners please message me on IG haha.

    This podcast is about starting your next side hustle - and this is giving you the ideas + the how. Maybe some inspiration and entertainment too. So hopefully it did that today 🙏🏽 Enjoy the listen and have a good day!

    (Audio only)

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

    ---

    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    Hanging Xmas lights, paid alumni networking groups, creative CV kits/idea generators, traffic lane pickers, vending machines at f45s, and UGC agencies: we'll go through all these half baked ideas, why I think they'd work, what you'd do, and why they might not work too.

    Welcome to the first round of Half Baked Business Ideas. It's fully a ripoff of MFM's Drunk Business Ideas/Business Idea segments. Well, kinda. We'll say inspired.

    Some are smart, some are dumb. Called Half Baked for a reason.

    Hit or miss as I say, but would love your input! This podcast is about starting your next side hustle - and this is giving you the ideas + the how. So hopefully it did that today 🙏🏽 Enjoy the listen and have a good day!

    (Audio only)

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

    ---

    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    Is Hnry the accounting software of dreams for tradies/freelancers/contractors? Welcome to a new segment - business toolkit! There's so many different apps/services/stuff out there made to make your life (and business) easier. I'm keen to talk about them all - starting with Hnry, an accounting software for entrepreneurs.

    Today I chat:

    Why I need an accounting software (for my new side hustle/venture of sorts)How I came across HnryWhat it does, who it's for, and how it compares (to Xero, etc)What it's been like!


    It's like Xero, but focused in on sole traders - tradies, contractors, freelancers, one-person-shows - however you wanna put it.

    I've recently started using it (like literally 48 hours ago) for a new venture/side hustle I'm starting quietly. Seeing as you have to pay taxes and do accounting stuff for all the money you earn when you're not an employee, and I'm lazy, I decided on using Hnry based on cost and ease of use.

    No matter what I do, I can't write this without making it look like an ad - but it's not paid for or anything by them... although Hnry, feel free to slide into my DMs xx

    https://app.hnry.io/r/FINLAY87980 - try hnry here i think you get something and I do too!

    Enjoy the listen and have a good day!

    (Audio only - [kind can't be bothered filming myself and editing for YT when it's just me])

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    This episode could be a hit or miss. So I was sitting in traffic, and to pass the time I jumped on a call with my mate who’s in his 20s and recently opened a barbershop.

    He’s keen on starting a podcast to further connect with people, and allow them to connect to him and his brand - so he reached out to have a yarn about the space and bounce ideas.

    Thought I would share 2 key concepts we yarned about on here today:

    Finding something that works, and adapting it for youThe three stages of mentors/people and how you can use those to position how you come across to people


    Hit or miss as I say, but would love your input! This podcast is about starting your next side hustle - and this is giving you the ideas + the how. So hopefully it did that today 🙏🏽 Enjoy the listen and have a good day!

    (Audio only)

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

    ---

    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    I tend to have some half decent business ideas or insights, but never seem to execute them well myself. But whenever I tell them to others, they always do REALLY well. So listen and steal my marketing and content plan for Ellen Ave. It'll work.

    Today I jump on to discuss:

    pivoting and changing podcast topics, how to do the decision making process and competitive analysis behind pivoting, creating a basic plan to market a podcast, how to create micro content, what micro content to make for a podcast, the concept of testing content and finding winning content

    Enjoy!

    This podcast is about starting your next side hustle - and this is giving you the ideas + the how. Hope I gave you something today - if I did, surely a quick 5 star review

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    Sup hustlers, this podcast is about starting your next side hustle - and this is giving you the ideas + the how.

    Today I introduce myself a little bit more so you know who's behind the mic. I chat a bit about my credentials and experiences to date, like making my first hundred dollars selling ice blocks at 10x, trying my hand at a start up selling household goods and boxes of toilet paper, starting a hat brand in my last year of school, and more.

    I also go over what I'm looking to do with this new direction of the podcast near the end.

    Enjoy the listen and have a good day!

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

    ---

    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast

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    Sup hustlers, this podcast is about starting your next side hustle - and this is giving you the ideas + the how.

    Today my friend Rebecca Marie joins us to go over 4 of her side hustles that made her enough money to live AND play in the last couple of years as a 21yr old entrepreneur.

    Enjoy and have a good day!

    Want more Ellen Ave? Head over ellenave.com now and subscribe to the newsletter. It's the best way to get everything.

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    Website & Newsletter: ellenave.com
    LinkedIn Profile: Finlay Barnett
    Instagram: @ellenavepodcast
    Youtube: Ellen Ave Media
    TikTok: @ellenavepodcast