Episodes
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Gym owners are facing a big problem going into 2024: your town is saturated with similar competitors and your ad costs are skyrocketing.
What will you do when your average lead cost is £20 or more?
Today's podcast reveals exactly what we've done in our own fitness studios to adapt to the BIG changes in 2024.
I'm taking just 10 more gym owners through a 6-week mentorship to evolve their model so they can easily absorb high-lead costs and avoid getting "priced out" of using Facebook ads. To find out more about that, see this document <
(there's a huge 50% early bird discount before the 29th December)
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Most gym owners are stuck below 20k/month because they have revenue... but not PROFIT.
Profit is what gives you freedom. Because profit allows to re-invest in better systems, and loyal staff. so you can take more time off.
As a rule, a typical 2000 square foot gym should be making at least 25-35% margin, or about £10k-15,000 profit for every £50k/month you make.
This episode reveals the entire PROFIT MARGIN strategy we've used to quickly make gyms profitable and scalable, whilst giving more freedom to the owner.
Want to implement these strategies and plug in my proven systems into your gym so you can quickly scale to £400k+ per year - with big margins and more freedom? > Book here
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Missing episodes?
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Instagram is the best organic platform for gym owners to get clients right now.
And almost nobody is doing this yet!
Follow this step by step plan to start getting 5-10 new clients a month from IG (with ZERO paid ads and WITHOUT making Reels)
Lets continue the conversation on Instagram. DM HERE to let me know your thoughts, questions and comments about today's show.
Want to implement this strategy with my personal help? (Plus get my other strategies & systems that will quickly scale your gym to 40k/month) > Book here
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Today I'm diving deeper into why you never seem to catch a break no matter how hard you work...
...and why your dopamine responses are keeping you STUCK. Your habits are repelling success from you. And there's only ONE thing you can do to change it (and its not "work harder").
Lets continue the conversation on Instagram. DM HERE to let me know your thoughts, questions and comments about today's show.
https://www.instagram.com/justin_devonshire/
Also, if you like the "mindset" theme, let me know and I'll put out more like this.
Justin
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Gym owners have 3 major challenges in 2024....
1) Market saturation
2) Rising Facebook Ad costs
3) and a global economic downturn!
Fortunately, I have the solution. This is the gym growth strategy for 2024 that you MUST listen to if you plan to stay relevant in the next 12 months.
P.S. Ready to implement this strategy into your business, with my personal coaching?
Let's lay out your game plan and help you scale up to 40-50k/month - book a time to talk with me at this link:
https://justindevonshire.com/altschedule
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Facebook ads getting more expensive for your gym?
There are BIG changes coming in how you grow your fitness business, if you rely on ads.
Invest the next 14 minutes to learn the 3 steps you need to take to change up your ads strategy in 2024. This is what we're doing RIGHT NOW to maintain a 5-10X ROAS every day we run ads, for dozens of locations.
The epsiode talks about:
How to keep making big ROI from ads, even if you have a saturated area Why BRAND is the most important thing for gyms and PTs in 2024 4 ways to lower your CPL overnightP.S. if you want my Proven Facebook Ad FORMULA - the 5 step framework to a winning gym ad, send me a DM on Instagram
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I've used Facebook ads to fill gyms and bootcamps for more than 10 years. And I've helped hundreds of gyms around the world get insane volume of leads at crazy low lead costs...
And from all that data - the results are in.
I've outlined the 5-Step WINNING Facebook Ad Formula.
When you use these 5 elements in your ad creative and copy, you're going to get the best results.
FREE SWIPE FILES (mentioned in the podcast) - DM me on Instagram to get it! https://www.instagram.com/justin_devonshire/
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Gym owners get STUCK between 100-150 members because of these 3 bottlenecks.
Fix these and you'll unlock scale to 40/50k/month
Get Justin's strategies & systems to scale your gym to 40k/month+ at https://justindevonshire.com/400kmastermind OR, create a custom gameplan to DOUBLE your gym revenue for FREE with Justin here: https://justindevonshire.com/altschedule
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Recession is coming and your customers are starting to tighten their wallets.
Here's what you need to do NOW to survive -and DOMINATE 2024 whilst your competitors crumble.
Get Justin's strategies & systems to scale your gym to 40k/month+ at https://justindevonshire.com/400kmastermind OR, create a custom gameplan to DOUBLE your gym revenue for FREE with Justin here: https://justindevonshire.com/altschedule
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"I need to think about it..."Ever get this objection from prospects? Here's a 3-step script you can use to dismantle the objection and win the sale!
P.S. Get my entire Studio Sales Mastery program (£1997 Value) for FREE, just for trying out my Mastermind for one month!
https://justindevonshire.com/400kmastermind
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What does a typical day look like for a multi-site gym owner?
How do you find balance between work, employees, family and time for yourself?
What does the staff structure look like?
How to stay resilient in the face of threats, and keep growing?
We talked about all these things and more on this jam-packed 30-minute conversation with Dan Moore - 2x Gym Owner and best-selling author of "I'll Start Next Monday"
https://www.amazon.com/Ill-Start-Next-Monday-blueprint-ebook/dp/B0B4359FR7
Connect with Dan on Instagram: https://www.instagram.com/imdanmoore/
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Running ads but frustrated that most leads don't pick up the phone? In today's episode I guide you through the 4 keys to lead nurture. When you act on these you can DOUBLE your sales by boosting your pick up rate!
Get my 6 best gym-scaling programs for FREE, just for trying out the new 400k Mastermind:
https://justindevonshire.com/400kmastermind
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Get the "Gym Owners' Insider Secrets" Premium Newsletter to 3-5X Your Client Life Time Value! https://justindevonshire.substack.com/subscribe
Talk to me on Instagram: https://www.instagram.com/justin_devonshire/
How would you like to get an additional 50 paying clients at your fitness studio within the next 90 days? Here's how studio owners and PTs all over the world are doing that as we speak: https://justindevonshire.com/elite
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[FREE COURSE] How we get 30-50 new gym clients every month from Facebook ads - WITHOUT "free trials" and NO "bait & switch" challenges ⬇️ tinyurl.com/yw2wke8y
An "Irresistible Offer" turns you into the "go-to" local brand authority on weight loss and transformation. This episode reveals 3 steps to create an offer attracts the best prospects, and basically sells itself. Combine this with the complete Facebook Ads for gyms strategy I share in my free course, and you'll be able to scale past 10k/mo revenue within weeks.
Message me on Instagram! https://www.instagram.com/justin_devonshire/
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[FREE COURSE] How we get 30-50 new gym clients every month from Facebook ads - WITHOUT "free trials" and NO "bait & switch" challenges ⬇️ tinyurl.com/yw2wke8y
Gym owners are wasting a LOT of time on retention tactics that have NO effect. That's because you're not addressing the 3 hidden causes of client churn.
Listen in for the next few minutes to discover the real reasons why your clients are leaving, and the specific strategies to lower your churn rate to 5% or less.
Message me on Instagram! https://www.instagram.com/justin_devonshire/
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[FREE COURSE] How we get 30-50 new gym clients every month from Facebook ads - WITHOUT "free trials" and NO "bait & switch" challenges
⬇️ tinyurl.com/yw2wke8y
This video explains why offering "free trials" and "transformation sessions" is LAZY and its destroying your gym marketing!
Message me on Instagram! https://www.instagram.com/justin_devonshire/ -
Ready to master your fitness business finances and start making profits?
Follow Billy at https://yourfitnessmoneycoach.libsyn.com/
Welcome to the Fitness Business Blueprint podcast, where I share lessons and insights from scaling our fitness business to 20 studios over the last 3 years.
Like, Comment & Subscribe if this content helps you grow your fitness business!
Connect with me on Instagram! https://www.instagram.com/justin_devonshire/
#fitnessmarketing #gymmarketing #personaltrainermarketing
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Bonus Video Training & Opportunity to Talk To Me About Your Ads HERE > https://admin263.clickfunnels.com/fb-ads-flywheel-2023-trainingxcvn4g1t
Facebook ads are costing around 200% more per year, meaning the CPLs are just too high for most fitness studios. So how have I been able to consistently and reliably get all the clients I want - at a profit - over the last 10 years, with no sign of slowing down? I reveal the ULTIMATE growth strategy and how you can not only stay competitive in the ads market no matter how high the price gets... but you will also DOMINATE everyone else in your saturated town...
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