Episodes
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Lance and Joshua dive into the learnings they've had from the last year of Fractional as a podcast, things they've enjoyed the most, and where things are headed next.
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Edited by Caleb Johnson @ Embrin.com
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https://lancehrobbins.com/ and https://joshuawold.com/
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We had Michelle back on the show today as a followup to last episode.
We talked about how she implements stress diets in work and life, ways to deal with trauma in the workplace, and how fractionals can look at ways to move into more executive type roles.
https://frameworks.marketing/
https://www.linkedin.com/in/michelle-keefer/Support the show
Edited by Caleb Johnson @ Embrin.com
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https://lancehrobbins.com/ and https://joshuawold.com/
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This week we're joined by a former colleague and friend, Michelle Keefer. She's been helping to build and deliver for marketing departments as a fractional executive.
We dove into the highs and lows of her work, discussed the importance of time blocking and managing multiple clients with task switching.
We also talked about vacations, how to define minimum engagement periods, and the difference between freelance contracts and fractional executives.
We also referenced Founder Mode, by Paul Graham.
You can find her at:
https://frameworks.marketing/
https://www.linkedin.com/in/michelle-keefer/Support the show
Edited by Caleb Johnson @ Embrin.com
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https://lancehrobbins.com/ and https://joshuawold.com/
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This week Joshua is on vacation while Lance is joined by Shauna Moran, author of Managing Employee Burnout. Shauna is also a leadership and management training consultant and coach. We focused heavily on Shauna's area of expertise, burnout. In this episode you'll hear:
Shauna's personal burnout stories (Yes, plural!)
Why burnout is prevalent among fractionals
How breathwork helps with burnout feelings
Why taking a vacation isn't a solution to burnout
Win Bins!
Learn more about Shauna:
https://www.shaunamoran.com/
https://www.linkedin.com/in/shaunamoran/Support the show
Edited by Caleb Johnson @ Embrin.com
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https://lancehrobbins.com/ and https://joshuawold.com/
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Today we're joined by Monika Avalos, a life and business coach at monikaavalos.com. We dove into a bunch of fantastic topics!
Imposter syndrome and confidence
Worth versus improvement
Coaching and critique
Life coach versus therapists
Scarcity versus growth mindset
Money is a circumstance
Being minimalists
Working with people where things are going well
How to deal with colleagues when offensive
How to have the hard conversations
Evaluate everything
Edited by Caleb Johnson @ Embrin.comSupport the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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Today we were rejoined by Taylor Crane, who was a guest on episode 50.
We dove in talking about how you can learn about your impact as a fractional by understanding where your time is going.
We also discussed how fractional contrast with full-time employees and how employees rarely have 40 hours to do their work.
Beyond that we dove into a bunch of rapid fire topics:
How to get your first client as a fractional
Taylor's past six months running FractionalJobs.io
Educating founders on hiring
Taking vacations
Who Fractional is not for
https://www.fractionaljobs.io
https://www.linkedin.com/in/taylorcrane/
Edited by Caleb Johnson at Embrin.comSupport the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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Today we're joined by a special guest, Arlen Byrd. Arlen is a longtime friend and former colleague of both Lance and Joshua. We worked together at XWP and Arlen's emphasis on people first has helped have a tremendous influence on how we think.
We talked about Arlen's core philosophy of people and their value in an organization.
We then discussed what Arlen is up to now, helping agency founders improve their teams. We went through Arlen's journey leading to his current work, his work-life harmony with a family, why it's not good to know the journey in advance and why self-awareness is a superpower.
https://www.agency.partners
https://www.linkedin.com/in/arlenbyrd/
Edited by Caleb at embrin.comSupport the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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This week we were re-joined on the podcast by Julia Chesbrough, a subscription product designer.
We were so excited to have her come back on and dive deeper into several topics that were near and dear to each of us.
We talked about how to get started if you're completely brand new to building a fractional business, how a few LinkedIn modifications can help, the software Julia uses to run her business, how she plans out the future for her client work, and what a deep work day looks like for her.
If you're interested in learning more Julia has a monthly chat with folks interested in offering subscription design. The next one is August 12 at 10am Pacific. Message her on LinkedIn for details.
https://www.linkedin.com/in/juliachesbrough/
https://www.juliachesbrough.com/
Edited by Caleb http://www.embrin.com/Support the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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In this fantastic episode we're joined by Caitlin Lyttle to talk about her recent journey into fractional; working with her previous full-time day job and previous connections to kickstart a fractional business.
We also talked about what you need if you're going to build a fractional business (runway, a sales funnel, and more), how different industries can improve your abilities, and a rapid fire Q&A on how things are going.
https://www.littleduckmarketing.com
https://www.instagram.com/littleduckmarketing/
https://www.linkedin.com/in/caitlin-lyttle/
Please let us know if you have any feedback and we'll include it in the next show.
[email protected]
Thanks to embrin.com for the editing!Support the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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In this episode Lance and Joshua talked about the purpose of this podcast and what we hope it's accomplishing for our listeners.
We then talked about meaning, and what work looks like for what each of us do for the next decade.
Finally we looked at why some fractionals succeed and where others struggle.
As always feel free to send feedback to [email protected]
Thank you!
Edited by Caleb @ embrin.comSupport the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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In this episode Lance and Joshua talk about the importance of having time to think, AI realizations about our jobs, the importance of kindness to yourself as you develop your skills to match your taste.
https://joshuawold.com/kindness-and-the-taste-gap/
Edited by Caleb @ Embrin.comSupport the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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This week we're joined on the podcast by Julia Chesbrough, a subscription product designer.
This topic was especially interesting to Joshua, a product designer as well, and we were able to dig into Julia's history to learn about the growth of her business, the design industry as a whole, and where she sees her business going in the future.
We also talked about the pros and cons of a subscription based service business, and the mental health journey Julia has taken along the way.
https://www.linkedin.com/in/juliachesbrough/
https://www.juliachesbrough.com/
Edited by Caleb http://www.embrin.com/Support the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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Heather returns to share how she finds customers, what to do when the market contracts under you and how to pivot, defining your customers, and going where your customers are.
https://fractionalpeoplepeople.com/
https://www.linkedin.com/in/heathercorallo/
https://www.thecanoeproject.com/
https://www.amazon.com/Myth-Revisited-Small-Businesses-About/dp/0887307280
Edited by Caleb Johnson at http://embrin.com/
For questions and feedback [email protected]Support the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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On this episode we discuss burnout and Joshua and Lance’s experience with it in the past. we talked about how to know when you’re feeling it, how to avoid it, and how to make sure you’re doing things that are meaningful and rewarding the energy you put into work.
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Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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This week we met with Alan Paulin, CEO of Flint.cc. We dove into a ton of topics.
We discussed Alan's journey to founding his own company, and how remote work has affected him.
We also discussed working with Fractionals from a founder's perspective, how aligned incentives matter for successful projects with fractional teams, and how he plans time for deep work.
Links to learn more about Alan:
https://flint.cc/
https://www.linkedin.com/in/alanpaulin/
Episode edited by Caleb @ embrin.comSupport the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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Lance and Joshua shared some personal updates in a shorter episode for this week, including some recent lessons learned.
This is a more relaxing episode than normal, but as always we welcome any feedback!
Topics covered:
* Running updates
* Northern lights
* A hiccup with the planned guest episode
* Upcoming guests
* Joshua's bumpy arm
* Lance's broken window
Edited by Caleb @ Embrin.comSupport the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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In this episode we're joined by Julia Arpag, CEO & Cofounder of Aligned Recruitment. We discussed her journey from employment to running her own firm.
How the market is thinking about fractional talent in today's economyExecutive awareness of fractional How fractional need to sell every day to keep their businesses going and where to find leads. Staying healthy to be in it for the long run
Topics include:https://www.linkedin.com/in/julia-arpag/
https://www.alignedrecruitment.com/
https://www.amazon.com/Never-Split-Difference-Negotiating-Depended/dp/0062407805
https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299
https://dianeprince.co
Edited by Caleb Johnson @ http://www.embrin.com/Support the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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Charleh Knighton, a fractional CMO, joins as a guest this week to talk about her journey as a fractional.
https://kub-digital.iohttps://www.linkedin.com/in/charlehdickinsonCharleh w Friends Podcast: https://www.youtube.com/playlist?list=PLwdTYWgjqjoBmUhQ4Db7xgYlqdXz_d2Tw
Some fantastic topics discussed:
- Marketing yourself as a fractional
- Pacing yourself as a fractional to avoid burnout
- Working as a fractional CMO and how to use systems to support her work
Links:
https://www.amazon.com/Traction-Get-Grip-Your-Business/dp/1936661837https://www.amazon.com/infinite-game-simon-sinek/dp/073521350x
Books referenced:
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Edited by Caleb Johnson @ embrin.comSupport the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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Today we were joined by Heather Corallo, founder of The Canoe Project, and an executive coach and people leader.
https://www.thecanoeproject.com/https://www.linkedin.com/in/heathercorallo/https://indecollective.cohttps://www.amazon.com/Unicorn-Project-Developers-Disruption-Thriving-ebook/dp/B07QT9QR41
She joined us to discuss product management, reasons why people fall into fractional work (and why the fail), selling expertise and value based pricing, consultant vs fractional, customer boundaries, and how to structure your engagements as a fractional.
If you've wondered about the business side of things you'll not want to miss this one!As always send questions to [email protected]
Thanks to [email protected] for editing!Support the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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Send us a text
Hard to believe we're 50 episodes in already! Thank you for our fantastic listeners and to all of our amazing guests.
Being a technical versus non-technical founderFractionals in early stage versus later stage startupsTaylor's definition of fractional and the current marketMatching fractionals to companiesFractional in the world of mass layoffsHow fractional levels of the playing field with power dynamicsCompensation expectations for fractionals
On this week's episode we dove in with Taylor Crane, of fractionaljobs.io, and talked about a number of amazing topics related to being a fractional.Links for Taylor that we referenced:
https://www.fractionaljobs.iohttps://www.fractionaljobs.io/blog/what-is-fractional-workhttps://www.fractionaljobs.io/blog/how-much-money-can-i-make-as-a-fractional-employeehttps://www.linkedin.com/posts/taylorcrane_how-much-do-fractional-employees-make-activity-7168359685547286528-mLMc?utm_source=share&utm_medium=member_desktop
Episode edited by Caleb Johnson / Embrin.comSupport the show
Edited by Caleb Johnson @ Embrin.com
Support the Show.
https://lancehrobbins.com/ and https://joshuawold.com/
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