Episodi
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Melissa Ballard joins me to talk about how selling online has helped their business. She also discusses how she tells her farm story to build and deepen the relationship with her customers.
Follow Bluegrass Beef @bluegrassbeef
Want to learn more? My new book Ready Farmer One - The Farmers' Guide to Create, Design, and Market an Online Farm Store is finally out!!! Get it on Amazon.
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The first two episodes of Carrot Cashflow will air here on Grassfed Life. You can listen to the rest of the episodes by subscribing to the podcast.
iTunes:
https://podcasts.apple.com/us/podcast/welcome-to-carrot-cashflow-trailer/id1616506647?i=1000555599534
Spotify:
https://open.spotify.com/show/7yWbI4WFF0ZixQT8kEwukL?si=aa0dfe257c654e04
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Farmer Jeremy Tolley discusses why they go above and beyond to service their farm customers. He shares the extra steps he takes to really make customers feel like they are getting something special. He shares how he built his customer base using the website NextDoor. You will also hear his thoughts on why these decided to start aggregating products from other farms.
Follow Red Thread Farm @redthreadfarm
Our new book Ready Farmer One - The Farmers' Guide to Create, Design, and Market an Online Farm Store comes out in April!
Make farming easier with the Paperpot Transplanter and Other Small Farm Equipment at https://www.paperpot.co/
Follow Diego on IG https://instagram.com/diegofooter
Follow PaperpotCo on IG https://instagram.com/paperpot -
Episodi mancanti?
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The first two episodes of Carrot Cashflow will air here on Farm Small Farm Smart. You can listen to the rest of the episodes by subscribing to the podcast.
iTunes:
https://podcasts.apple.com/us/podcast/welcome-to-carrot-cashflow-trailer/id1616506647?i=1000555599534
Spotify:
https://open.spotify.com/show/7yWbI4WFF0ZixQT8kEwukL?si=aa0dfe257c654e04
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Farmer Vannah Roddy discusses the benefits of her weekly veggie box. It's a program that has been successful for her as a farmer while also being something that works for customers.
Follow Encompass Farm @encompassfarm
Our new book Ready Farmer One - The Farmers' Guide to Create, Design, and Market an Online Farm Store comes out in April!
Make farming easier with the Paperpot Transplanter and Other Small Farm Equipment at https://www.paperpot.co/
Follow Diego on IG https://instagram.com/diegofooter
Follow PaperpotCo on IG https://instagram.com/paperpot -
Darby shares his thoughts about free-ranging pastured poultry.
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
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Darby answers a question about raising cows or sheep when you don't have much land.
Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
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Darby shares his thoughts on keeping a ram on the farm.
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
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Darby gives advice on farrowing pigs.
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
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Darby gives advice on selling from your farmstead (not homestead).
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
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Darby gives some suggestions on farming with 40 to 100 acres.
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
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Darby discusses his thoughts on farrowing pigs on farm.
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
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Darby answers about the viability of raising Kune Kune pigs.
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
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Darby answers about grazing cattle with the rule of thirds.
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
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Darby answers a question about which chicken tractor design is the best?
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
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Darby answers a question about which chicken tractor design is the best?
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
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Darby discusses pink eye and fly control for cows.
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
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Farmer Charles Mayfield talks about how he is turning some "waste" product on his farm into a shelf-stable, value-added product. Charles will talk about why he decided to pursue this product line and how he is building the brand. You can support Charles' Kickstarter here: https://www.kickstarter.com/projects/farrow/the-farrow-project
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
or
https://www.grassfedlife.co
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Regardless of what products you are farming, you must have a diversified marketing and business plan for your farm to be successful. Darby Simpson has developed from scratch a “real world”, successful direct marketing approach for his farm thru nearly 10 years of trial and error.
In his three hour workshop, he’ll cover all of the basics you will need to successfully sell your products for a profit. The marketing portion will focus on how to build a marketing list, marketing displays, free marketing tools, how to select a farmers market, customer interaction and education, income diversification, working with restaurants or health food stores and more. During the business planning session, he will deal with various business strategies, cash flow management, production cost analysis, economies of scale, setting retail and bulk program prices, tracking expenses, liability insurance, legal protection and more.
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
or
https://www.grassfedlife.co
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Darby discusses some of the different sales models that he has used on his farm throughout the years. He talks about how to market meat and communicate its value. We also discuss the nuances of customer communication.
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
or
https://www.grassfedlife.co
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Chris Kiesz of Yellow Hutch Farm in Minnesota joins us to talk about picking up jobs and moving 2000 miles across the country to start his farm. How he picked a new market, cash flowing beef, and creative ways to bundle beef.
Follow Chris at https://yellowhutchfarm.com/
Not sure where to start?
Want to take your farm to the next level?
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
or visit https://www.grassfedlife.co
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"How does a REKO-ring work?
The ring is based on a closed Facebook group. The producer and consumer who want to take part apply for membership in the group he or she likes. Administrators, often a small group of consumers, approve the application from serious people and thereafter trade can begin. Normally delivery occurs every or every other week, depending on the size of the group. Delivery times are more often shorter than an hour, or producers congregate and the consumers can collect their orders from a number of producers at the same time. A producer writes a post about their product and availability on Facebook and the consumers make orders by comments directly under the post. The producers also write how they require payment." SourceYou can connect or follow along with Buddha and Sofia of Los Perros Farm on Instagram @LosPerrosUrbanFarming and on the web at LosPerrosUrbanFarming.com. Check out their recently opened cafe @FlaxMalmo.
Not sure where to start?
Want to take your farm to the next level?
Learn more with Grassfed Life Courses:
https://farm-business-essentials.teachable.com/courses
or visit https://www.grassfedlife.co
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