Episodes

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to David Chenery to talk about sustainable interior design and architecture and the differences and similarities between the two.

    KEY TAKEAWAYS

    We work with existing buildings. In the hospitality world, which we serve, the average space gets fitted out every 5-7 years. We need to look at that in terms of our duty as designers to avoid as much waste as possible and limit the environmental impact of that change. Sustainability and circularity weren’t discussed in this industry for many years because the job is hard enough with pleasing the client, meeting budgets, deadlines and building control regulations, sometimes you’re just trying to get through it. We focused and dug into sustainability about 5-6 years ago because we wanted to hold ourselves to account as well as attract clients that are interested in that agenda too. The industry has got better and there are people doing good things, but I’m also aware that we’re not really representative of the whole industry. The first thing we look at with a fit-out project is what will be demolished or removed and how can you keep as much as possible and make best use of the space there. Then we look at low-impact design to make the least number of design moves you can, bringing in the least amount of materials, optimising the layout for efficiency, using ethically sourced materials. We also have to design for end of life so that we minimised the waste and impact of the disassembly process. Does sustainable design cost more money? It depends how far back you go in the design process. 80% of environmental impact is baked in at the design stage. Rather than build a cupboard from more expensive FSC-certified plywood, could you build a set of shelves? Yes, you should, because you’ll be using 20% less material which will cost you less than a cupboard made from cheaper, uncertified plywood.

    BEST MOMENTS

    Restaurants can open and fail within 2 years, all the material, energy and effort involved in getting that open is then wasted.’

    ‘A lot of people think about carbon and NetZero when they think about sustainability, but in the fit-out world carbon is measurable and can be important, but it’s not holistic enough.’


    ‘When you throw something away there is no ‘away’, it has to go somewhere, can you donate materials to charities or break it down and process the materials in a genuine recycling way to avoid landfill?’


    ‘The deeper we get into it the more interested I am in the principles: What is the least we can do to be excellent?’

    ABOUT THE GUEST

    David Chenery is the founder of Object Space Place, a sustainable hospitality design studio, working across architecture, interior design and branding. He also co-hosts the “Hospitality and the Infinite Game” series with Michael Tingsager.

    Website

    Podcast

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn



  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Joshua Prieto, co-founder of Seeds of Tao, about regenerative enterprises.

    KEY TAKEAWAYS

    The regenerative movement and regenerative enterprises are working towards is that we’d like to see a circular economy in the future, one that’s just and fair and actually has a right alignment with the natural systems that are at play. There’s not one circular/regenerative business out there today, we’re all very dependant on an extractive system, but we’re trying to seed the notion that business doesn’t have to be, that’s the vision we’re trying to bring to life. I discovered permaculture (the philosophy of moving beyond sustainability towards a more regenerative realm) around the same time I began my career in marketing, branding, sales and messaging. I found myself split; I really loved marketing and messaging and the creative outlet that provided me, but at the same time I found myself not wanting to be involved in capitalistic/consumer-driver, growth at any cost campaigns. Circular and regenerative are similar, though circular is more focussed on the product side. In a lot of ways, it’s harder to change a product/consumer-driver world into a more regenerative one. Its already ingrained in an extractive system. Regenerative businesses are coming up with new or different ways that detach themselves from the extractive systems that are at play.

    BEST MOMENTS

    ‘Truly regenerative businesses are in alignment with nature, they don’t take or extract from natural systems, cultures, etc.’

    ‘We can do business in a different way.’

    ‘We should never blame the tools (marketing), we should always take responsibilities for our own actions.’

    ABOUT THE GUEST

    Joshua Prieto is the Co-Founder and Director of the Seeds of Tao learning platform for regenerative entrepreneurs. He has over 10 years of experience creating, building, and operating startup solutions alongside entrepreneurs of all shapes and sizes. That experience has shown him that entrepreneurs have the biggest role to play in the Anthropocene as we either create the solutions for, or become the root problem of, our people, planet, and future. Josh now co-creates educational programs that disrupt the current way our entrepreneurs learn. His holistically designed educational programs empower entrepreneurs to stop chasing “silver-bullet” solutions and start designing solutions that use regenerative systems.

    Website

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

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  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Chris Desai, an award winning CEO, philanthropist and entrepreneur who is highly experienced in sustainability in the fashion industry and runs an environmental charity.

    KEY TAKEAWAYS

    Through working in music and fashion I ended up in fast fashion, which we all know is a massive polluter. 10 years into my career I started to see the amount of pollution we were causing and what we were doing to our planet and I though; enough’ s enough. I can’t say I love the planet and want to protect it whilst my industry is breaking the planet. I would click a button and order 400,000 T-shirts for the week. You don’t realise how much water, dye, polyester, plastic that uses. Then you think of the ethics of the working conditions in certain countries. The buying behaviours of people in the UK are causing a lot of these issues abroad. It’s so easy to press a button and alleviate the responsibility. I got to a point where I realised that my values of protecting the planet, looking after nature and my job were completely misaligned. I had an honest conversation with myself where I discovered I was a hypocrite; I’m not living what I believe. 90% of the world are also hypocrites, not living what they believe, their actions do not equate to what they believe. When I left that job I took six months out and spent it sailing, it wasn’t glamourous, it was damp and horrible, but it was at a time that I really needed to connect back to the planet and understand that I had a higher purpose and a better calling that just making money designing clothes. On that six-month journey at sea with no laptop or phone, meditating every day that I truly connected with myself and whether it made money or not I was going to live my purpose and have faith.

    BEST MOMENTS

    ‘Not many people know that the textile industry is the second biggest polluter in the world.’

    ‘I walked out of the big London fashion firm that I worked for because I seemed to be the only one that could see that we were killing the planet.’

    ‘When you ask people: “If I gave you £1million what would you do?” It’s never what they’re doing right now.’

    ‘We are all human and all living on one planet. Conservation is a uniting factor that transcends all beliefs, gender, race, we’re all on this planet and we can all look after it.’

    ABOUT THE GUEST

    Chris Desai is an entrepreneur and philanthropist who set up The Vayyu Foundation in 2017, a registered charity that has made considerable contributions to the benefit and protection of the planet with its global projects UOCEAN 2050 and UEARTH 2050.

    Website

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Lydia Brearley, a sustainable fashion advocate, about fashion, legislation, and how we can make changes together as an industry.

    KEY TAKEAWAYS

    While I was living and working in Shanghai in 2016 the Chinese government was focussing on pollution levels and a lot of the factories had restrictions imposed on them in terms of their output. At the same time mills were closing down which meant that orders were going late, prices were going up and this started affecting my business. Occasionally a siren would go off in the city, which was panicking for me having never had it explained. It was a pollution siren indicating that the pollution level was so high that school kids couldn’t play outside. In that moment my business didn’t fell aligned with my own personal values and I started to pivot my career toward sustainability. When was first consulting and speaking to directors it felt like they had intentions, but trying to move the dial and impact change was quite difficult. A lot of us in the industry need to almost unlearn all that we’ve learned in our careers because it’s not fit for the future. Whether your business is impacted or not you need to have an understanding of what these legislations are about and why they’re being introduced, what the challenges and risks are in the textile industry and why they’re being implemented in the first place. Even if you don’t need to officially comply, it’s important that you understand the principles behind it and start to adopt that in your business.

    BEST MOMENTS

    ‘Enkel means ‘simple’ in Swedish, it’s all about simplifying sustainability.’

    ‘There’s so much happening in legislation, it’s really overwhelming. Everyone’s talking about it but there’s very few resources where you can identify what things mean, the differences between different acts and what acronyms mean.’

    ‘It can take seasons to implement change, when you look at the reports about where we’re going, we don’t have that much time.’

    ‘I appreciate how challenging it is for bigger brands to do a lot of this stuff, but I’m very much in the mindset of: You can’t just tick a box, it is a journey, start with the biggest impact and go from there and make sure that everybody in the business is aligned with that vision.’

    ABOUT THE GUEST

    Lydia Brearley is a Fashion Buyer and sustainable fashion advocate, with over 20 years global experience, having lived and worked in London, Brussels, Shanghai and Sweden. She now specialises in Sustainability and Circularity @thisisenkel, and supports brands and businesses to drive meaningful change within the Fashion Industry.

    LinkedIn

    Website

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Dr Teri Baydar, a leadership development coach & author, about her book, ‘Flip The Switch’.

    KEY TAKEAWAYS

    The book is about the 2 forms of consciousness that most humans experience (only 3-4% of us don’t). We live in a state of almost perpetual conflict, inner and outer, which I call ‘war consciousness’ and it stems from the structure of the left brain where we spend way too much time trying to fix things, tactically/practically figure things out, where we feel like we have to capture, contain and control something out there. Systemically we’ve pushed ourselves as a species more and more into that kind of consciousness which is really bad for us. The other form of consciousness inhabits the right brain and that is where we take a step back, relax and know that pretty much everything is OK. From that state of mind we seek to comprehend, we want to connect with people, with life, we build relationships and solve problems. We’re open to not needing to be right or wrong and to solving the problem from a higher sense of consciousness. We have created a system – economically, socially – that has certain outcomes that are undesirable, such as trashing the planet, but we keep doing it. Why? Because we can’t get out of our own way to think differently. Any leader that wants to disrupt or change anything has to first understand that you have to do it in your own mind. We mistakenly think strategy is going to solve a problem. I can strategically destroy someone, but strategy is only applying very good tactical, practical techniques from a higher level, but what’s missing there is connectivity to life. Understanding that if I want to destroy something or someone that’s destructive, not creative, healthy or beneficial.

    BEST MOMENTS

    ‘In order to change things, to solve problems, to think critically, we have to get out of our left brain and into our right mind.’

    ‘The book is the MC2 of absolutely the thing you have to do as an entrepreneur, a leader, a person in order to solve problems from a higher level.’

    ‘Instead of disrupting in order to create better we end up disrupting and destroying and doing the same things over again, just in a slightly better, less toxic wat.’

    ‘A lot of high achievers think even of themselves as units of productivity, you’re not.’

    ABOUT THE GUEST

    Dr Teri Baydar is the CEO of White Lily Individual Development, LLC. Dr. Teri is a leadership development consultant, executive coach, and personal development expert who educates and supports C-suites and high achievers towards their personal path of self-actualizing growth for the greater good. During the decades she has spent coaching high-potential individuals, she has filled the role of mentor, friend, confidante, counsellor, healer, educator, the “CEO Whisperer,” and even “my own personal Yoda.”

    Website

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Blaine Bartlett, a consultant who has impacted more than one million people globally about his role as a coach and motivator and how business can succeed by taking inspiration from nature.

    KEY TAKEAWAYS

    In nature, in my childhood, I marvel at the seasonality, the way life seems to fit together, nothing seems to go to waste, it’s utilised in some way, shape or form. Even in times of drought things still grow. From that childhood experience I started considering what is the purpose of business, so I went to study economics which is the study of scarcity. The universe is not scarce, it’s infinitely abundant, I wanted to study abundance and nature is abundant. I took the implication from that to how I run my businesses. There is no such thing that exists in real life as a free-market economy in the way that most people experience business. There’s restraints, guardrails, prohibitions, nature is truly the only free-market economy: When it’s left untouched it does what it’s supposed to do, which is grow and distribute goods and services for the consumption of those aspects of nature that need it. Compassion is predicated and organised around connection, it’s literally impossible for me to behave compassionately towards something or someone unless I feel emotionally connected to them. It informs the decisions that I make and my behaviours. This comes from being conscious that your business touches many more people than just your board and shareholders and that your decisions have ripple effects that affect more than just the bottom line. One of the catalysts for a move to utopia is to define in people’s minds what the purpose of a business is. It’s not to make money – that’s important to stay in business – but the purpose of business is to enhance the likelihood of thriving for the people that come in contact with my service or product.

    BEST MOMENTS

    ‘I work with some of the largest organisations on the planet and look at how we can make them more hospitable to the human spirit.’

    ‘Leadership, business, enterprises all trace back to: How do we succeed? The answer to that question is: We pay attention to what nature can teach us.’

    ‘The container that we operate in constrains our behaviour. If we change the structure of the container it makes possible different behaviours which generate different outcomes.’

    ‘The problem with large enterprises is that there’s so much inertia built into the system that it’s really difficult to turn them. It is possible. It may be utopistic, but who doesn’t want to live in a utopia?’

    ABOUT THE GUEST

    Blaine Bartlett is President and CEO of Avatar Resources, Inc., a consulting firm he founded in 1987. He is also Founder of the Institute for Compassionate Capitalism, a Managing Director of the Global Coaching Alliance, an Adjunct Professor at China’s Beijing University, Dean of Education at the World Business Academy, and a member of the teaching faculty at the American Association for Physician Leadership.

    Personal website
    Company website
    Email: [email protected]
    Facebook
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    Instagram
    Podcast: Soul of Business with Blaine Bartlett
    TEDx: Nature as the Ultimate Business Guru

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Dr Teri Baydar, a leadership development coach & author, among many other things, to talk about her journey and consciousness.

    KEY TAKEAWAYS

    My book, ‘Flip Your Switch’ is about the 2 forms of consciousness that almost all of us experience – only 3-4% of us don’t experience this. We live in a state of almost perpetual conflict, both inner & outer, which is what I call ‘war consciousness’ which stem from the structure of the left brain where we spend way too much time trying to fix things & tactically/practically trying to figure things out, where we feel like we have to capture, contain & control something that we’re fixated on. Systemically, as a species, we’ve pushed ourselves more & more into war consciousness & it’s becoming really bad for us. The other type of consciousness stems from the right brain/mind, which is where we take a step back, relax & know that everything is pretty much OK. From that state of mind, we seek to comprehend, we want to connect with people/life, build relationships & solve problems. This is ‘love consciousness’ which connects with life in a deep way personally & a larger way for solving problems & understanding things. We’ve created a system, economically, socially, that has certain outcomes that are undesirable, like trashing the planet. But we keep doing it. Why? Because we can’t get out of our own way to think differently. Any leader that wants to disrupt or change anything has to first understand that you have to do it in your own mind. If you’re living in a valley, you don’t know what’s going on in the next valley. The only way to see & understand is to rise to the mountaintop & look around at the different valleys & have a viewpoint where you can comprehend, on a wider scale, what’s happening. This leads to critical thinking, but we have to go a little father than that, we have to simultaneously contrast & compare with the left brain which is this logistical, statistical functionality, but it needs to be in service of the higher values that are coming from the right mind.

    BEST MOMENTS

    ‘To change things, solve problems, think critically, we have to get out of our left brains into our right mind.’

    ‘No problem was ever solved at the level of consciousness that it was created.’

    ‘We have a destructive mindset. Instead of disrupting in order to create better, we end up disrupting & destroying & doing the same things all over again, just at a slightly better, slightly less toxic way.’

    ‘We can only see other solutions once we elevate our consciousness.’

    ABOUT THE GUEST

    Dr Teri Baydar is the CEO of White Lily Individual Development, LLC. Dr. Teri is a leadership development consultant, executive coach, and personal development expert who educates and supports C-suites and high achievers towards their personal path of self-actualizing growth for the greater good. During the decades she has spent coaching high-potential individuals, she has filled the role of mentor, friend, confidante, counselor, healer, educator, the “CEO Whisperer,” and even “my own personal Yoda.”

    Website

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Vincent Avanzi, the world’s only ‘chief poetic officer’ about how being poetic can change the world.

    KEY TAKEAWAYS

    I’ve had a real passion for poetry since I was a teenager, firstly from hip hop & then to a broader sense of playing with words & being able to speak to everyone. I studied at business school, worked 5 years in Microsoft, created 2 startups online, but I also did self-development work & spiritual exploration by travelling around the world for 2 years which changed the trajectory of my life. My life’s mission is to re-enchant the world with poetry to create a world of harmony. I work with corporations on climate change, how to elevate your leadership, I also work with schools & prisons. The idea is to elevate yourself, find a more poetic path & live a more poetic life. Poetry allows us to contemplate an ideal or a common future for tomorrow & also allows us to speak from our heart to another heart, which means you can speak to anybody. I want to deliver a message of harmony. There’s nothing more beautiful than somebody is aligned with what he or she does. Through this you see the blossoming of a human being, it’s the basis of what I do: You can write a speech with universal reach. People say you can’t please everybody, but I think there’s a thin line where you can express yourself in an inclusive way where you can touch people’s hearts because you’re speaking from the heart to the heart. You can do this for you team or your audience.

    BEST MOMENTS

    ‘Poetry will save the world, & we’re all poets.’

    ‘A poet is not just a dreamer, it’s also a changemaker, a creator of new worlds.’

    ‘Poetry allows you to take another look at life & allows you to be dazzled by things, you can see the subtle, the good, the kind, the beautiful in people & things.’

    ‘Poetry is a language of peace & freedom where we can find the right word in our communication to have a peaceful conversation & relationship.’

    ABOUT THE GUEST

    Vincent Avanzi is a Chief Poetic Officer, TEDx Inspirational Speaker, speech writer, globe trotter and founder of A Human Odyssey - The Ink Of The Future. Former ESCP graduate, Microsoft manager and author of 10 books including "Harmony and The Genius Spot of Mankind" and "Trouver son Point Génial" (Hachette), he is also a journalist for the business newspaper Les Echos, a co-founder of the University of Happiness at Work and a Residential Artist at the Institute for Desirable Future.

    Website

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Aparna Agarwal, a student of sustainability management to talk about life as a student as well as culture within sustainability & sustainable fashion.

    KEY TAKEAWAYS

    I have a strong interest in storytelling, I’m especially interested in social media & how brands want to communicate their sustainability & social impact story to their audience. When something is ‘cool’, you need to understand that it’s going to stop being cool eventually, when it comes to sustainability & climate change, it’s the exact opposite; we can’t afford to have sustainability & climate change as things that are ‘cool’. It’s something that we all need to work towards on a daily basis until we die. It shouldn’t be a trend. It’s great that young people are so passionate about it & posting about it on social media. My biggest fear is what happens when sustainability stops being cool, which might happen in the next 2-3 years. Will we then go back to hyper-capitalism & going back to fast fashion. Most people look at shopping as a way to de-stress, as a leisure activity, to chill, take a break from work & not think about serious things. If a brand is shouting at me for buying so much & giving me so much factual information about climate change, I’m not going to buy that product! It’s important for a brand to make that communication cool, & working on climate change a nice & great thing to do.

    BEST MOMENTS

    ‘It’s cool to think about the climate on a daily basis. That’s something I really focus on by humanising the whole problem.’

    ‘Climate change isn’t just a flood that might randomly destroy your house, it’s thousands of people working with unethical brands & getting products made at less than $1 a day.’

    ‘I want to make sure that when brands are genuinely working towards sustainability or social impact, they shouldn’t lose out on an audience because they can’t communicate it in the right way.’

    ‘The communication has to be drastically different for an Eastern audience compared to a Western audience because the culture is so drastically different. You need to really understand the audience & what they want to hear.’

    ABOUT THE GUEST

    Aparna Agarwal is a a mission-driven Communications professional, helping brands deliver impact through meaningful storytelling. With global experience in Sustainability, Luxury and Fashion in my pocket, based in Delhi.

    LinkedIn

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Kieron James, CEO & founder of the FinTech and payments company, Wonderful about his business and his journey in business.

    KEY TAKEAWAYS

    Wonderful started off as an aspirational online giving charity platform that was completely free for charities in 2016. We were looking at all these charities, donors & fundraisers doing wonderful things & we felt we could provide a platform that sat in the middle where we aspired to be as wonderful as they were. Every penny went to charity with no deductions. Money Saving Expert did a fundraising website comparison page, ranked us at number 1, & we were suddenly inundated with charities. This set in motion a success paradox where the more charities, donors & fundraisers used our website, the more our corporate sponsorship budget was handed over to payment processing fees. Covid gave us the opportunity to pause & reflect on what we did & we discovered open banking which was really quick and easy to donate. Open banking means the opening up of APIs from the banks to FinTechs. We can, with the consent of a consumer or charity, move money from their account directly to the retailer or charity’s account. We’re on intermediary in the middle of that process, rather than when you make a payment with a card there are several intermediaries. It’s a bank-to-bank transfer with no data to enter, like sort codes, account numbers & names. We have a tagline of “do good, do well, & be well”. There’s often a perceived tension between doing good & doing well, can these 2 things co-exist without people getting cynical about them? Greenwashing, for example. The moment of creating a fundraising platform leading to creating a commercial business – which will keep supporting all of the work that donors, charities & fundraiser do every day – means there doesn’t need to be a tension, there can be a synergy between those things.

    BEST MOMENTS

    ‘Open banking is simple, fast, secure, even with a third party provider in the mix it’s about 90% cheaper than cards.’

    ‘We retained the name Wonderful for the payments business because we really see that making payments using open banking is wonderful.’

    ‘Whatever fees we incur through hosting, staffing, processing, will always be covered by a corporate sponsor so it’s always free for charities.’

    ‘My son did a sponsored skydive in 2016 & was outraged at the fact that a load of the money he’d raised for charity was being deducted by the fundraising platform. We thought it’d be great to do something about this.’

    ABOUT THE GUEST

    Kieron James: An entrepreneur with 30 years of experience in launching and scaling start-up businesses in the tech sector, I am the CEO and Co-Founder of Wonderful, a company that provides simple, fast, and secure, instant bank payment solutions.

    By harnessing Open Banking, and at just 1p per transaction, Wonderful payments are much cheaper than debit and credit card processing. Our payment processing service and fundraising platform are both completely free for UK charities.

    I am Non-Executive Director at the Fundraising Regulator, where I contribute to the regulation and promotion of ethical fundraising practices in the UK.

    I am passionate about making a positive impact (it's how we got started in payments - solving the problem of prohibitive card fees for our online giving platform).

    With several successful exits, my mission is to make Wonderful Payments the leading instant bank payment provider.

    Website

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Gareth Benson, an IP lawyer, to talk about purpose and how he applies purpose to his work.

    KEY TAKEAWAYS

    If you are a purpose-driven business it is still a business & it has to run like one. You cannot change & save the world unless it is providing an opportunity for everyone, including yourself. So, it has to be treated as such. You can only amplify this brilliant idea & take it to the masses by employing millions of people. Your ideas are valuable & they’re worthy of your protection. If you’re going to create an idea that changes the world then it’s got to be protected. It’s not incredibly expensive, you can get a trademark insured for around AUS$2,000, & that protects you for 10 years. Mark Getty, of Getty Images, said that IP is the oil of the 21st century, except that it doesn’t harm the environment. Ideas are priceless but the opportunity to bring them to market needs to be respected because your ideas have value. The more you share your ideas with others, the more you treat them as assets, the further they will go & the more people they will touch. Education has value. Universities are some of the most powerful brands in the world: Melbourne University, number 1 in Australian, Stanford, Stokholm. Thes institutions licence their IP for very capable people to earn a very good education & they licence it for a fee. Most people don’t realise, but education is a massive business in the world, we pay a premium for it, & we pay for the certificate that you get at the end. The second biggest industry in Australian is education.

    BEST MOMENTS

    ‘IP is essentially about ideas. I believe in the power of ideas, & I believe the best ideas can change the world.’

    ‘Purpose & profit do go together because they make the most impact.’

    ‘You’re not an entrepreneur unless you’re providing a sustainable business that can affect thousands of people.’

    ‘We now live in an ideas economy that’s being accelerated by AI in front of our eyes.’

    ABOUT THE GUEST

    Gareth Benson is a qualified lawyer with the Law Institute of Victoria, admitted to the Supreme Court of Victoria in 2003 Gareth commenced his articles with boutique media entertainment practice Hebert Geer and Rundle (now Thomson Geers) and for Bradley Allen lawyers in Canberra, Australia’s national capital.

    Website

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Dr Sue Williams about exactly what quantum counselling is.

    KEY TAKEAWAYS

    Quantum counselling is based on quantum physics & epigenetics. Epigenetics deals with how generational good & bad things from previous generations such as trauma, illness, disease, talents & abilities affects us by being imprinted into your DNA & passed down through the generations. I had no idea what I wanted to do when I grew up when I was a kid. I was suitable for a number of different careers but none of them really attracted me, so I did office administration & technology training, as computers were just coming in. It wasn’t until my mid-50s that I did mindfulness training & a lightbulb went off. I was drawn more to it as I learned more about it, so I did NLP and hypnosis & my main job now is a clinical hypnotherapist which eventually led me to quantum counselling. There’s been a lot of study about how emotions are stored in different organs of the body. You can look back through your family history for this. If you have emotions trapped in your lungs, that’s to do with sorrow and grief, if you don’t somehow release that it can stay in the lungs & you have lung conditions for the rest of your life. The liver hods on to anger. When you go into trance in a hypnosis session your brain is slowed down from beta waves to alpha waves, which are the ones that occur just before you go to sleep. Kids below 7-years-old are permanently in the impressionable, alpha wave state, because they need to learn so much. Because they don’t have life experience they don’t know what’s right & wrong, so if they live in an abusive household, this could appear normal and imprint onto their mind as normal. That’s how things get passed down from generation to generation.

    BEST MOMENTS

    ‘I can use my trainings on animals as well as humans because they too have different things passed down to them from generation to generation.’

    ‘It’s a good path to follow whatever you’re drawn to as a child because it will more than likely mean you’ll be really satisfied with the work that you do as you get older.’

    ‘It’s possible to change your DNA by changing your lifestyle to how humans are supposed to live & using hypnotherapy to release trapped feelings, emotions & trauma.’

    ‘We’re conditioned to just grab a pill rather than do some deep work on yourself, but there are other ways.’

    ABOUT THE GUEST

    Dr Sue Williams is a clinical hypnotherapist, hypnotic language master practitioner, NLP practitioner, life coach, mindfulness master practitioner, Licenced Rapid Transformational Therapy Practitioner and a Doctor of Quantum Counselling.

    LinkedIn

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Darrell Irwin, founder of the Cre8ion brand marketing agency, co-founder of a software company called Di9ital and a personal development movement called HUM4NS about his journey through entrepreneurship.

    KEY TAKEAWAYS

    Most people launch out into a career, learn how to do it & begin to lead in a career which leads to the aspect of legacy. When I got into the leading position & owning an agency, it wasn’t ticking all the purpose boxes. I then started to live life more purposefully which has been the common theme to all my business interests. If you’re living life on purpose it means your using the skills & talents the come most naturally to you (which you’ll discover by looking back into the past) What was the thing you loved doing so much you forgot to eat when you were a kid. Do that as an adult. How can you use those skills in the present & the future and come up with a plan? We live life very narrowly. When I was a kid I wanted to be a footballer, but I didn’t make it for a myriad reasons. When you have a purpose you can widen that out to not just focussing on being a player, you could be good at the sport of football, but you could do lots of other roles within it. Not many people look at that & see where their unique skills & abilities could match up with other roles in it. Following your passion won’t always lead to success or purpose. You can be passionate about purpose, you might discover purpose & be passionate about it, but being passionate isn’t enough. You need people in your life to see that you’re passionate about something but maybe point out that you’re not skilled enough in it & that your skills could be better applied somewhere else.

    BEST MOMENTS

    ‘I focus on the impact rather than the income.’

    ‘If everybody’s in their right place then surely we’re going to have a better society & certainly a lot happier workforce because they’re doing the thing they were put on Earth to do.’

    ‘Your ‘why’ must be a ‘must’ if not it’s just a discovery.’

    ‘When you know what your purpose is there’s a million ways it could manifest itself.’

    ABOUT THE GUEST

    Darrell Irwin helps companies who have a more purposeful message to experience great success.

    Website

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Angela Roth, who used to be a police officer & now coaches entrepreneurs about visibility & marketing.

    KEY TAKEAWAYS

    Being a police officer took me to new parts of myself that I didn’t know existed. It stretched me in all sort of areas & put me in contact with people I would never have met. What it developed inside of me was a real compassion for people & the start that they get in life & the power we have to change that if we get the opportunity. It taught me a coaching mindset. My parents had to fight there way up. There were 8 children in the family, so it was tough & there wasn’t a lot of money, but they opened doors for us. So many of the people I was coming into contact with had nothing like that & so they chose a journey to do what they felt they needed to do & often ended up in trouble, in prison or with criminal records. Ask clients to say deep down in their heart of hearts, all things being equal, what would you really like to do in life? Most people have something that they’d never thought was possible. What excites you & who would you like to help, this makes them think outside of themselves & opens their minds to what’s possible. If you follow your heart, the world is a bigger place, the imagination can take you much further than your mind can take you & it can really draw out of you the magic that’s inside. It can be a bit scary but for me it’s so much more empowering & richer.

    BEST MOMENTS

    ‘There’s a lot of really passionate people out there who want to help others & I have the skills to help them do that.’

    ‘If everyone I worked with said thank you to me, even when I was arresting them, then I would have done a good job. Because I treated them like humans some did.’

    ‘Following your heart can lead to quite an exciting journey, if you’re a very structured person it can be hard.’

    ‘Changing people’s lives is wonderful, it gives me energy every day.’

    ABOUT THE GUEST

    What if there was someone who truly cared about you. Not about getting something from you, but cared about YOU, as a human being, and who refused to look at you in any other way than as a diamond.

    Someone who trusts that what you have to say matters. That your voice deserves to be heard, that it can make a difference.

    Someone who is willing to do whatever it takes to make you shine.

    That someone is Angela Roth, the founder of Succeed From The Start.

    Website

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Alex Witty, an award-winning product designer who is passionate about motorsport, innovation and sustainable design, which may seem like a contradiction, but listen on to find out how these two things cross over.

    KEY TAKEAWAYS

    Famous drivers are being called hypocrites for talking about environmental protection & sustainability while still driving. It’s clearly not a mix that’s gone well, but like all good things something needs to change. The waste of value and material when tyres are incinerated is ludicrous. It got me thinking that most sneaker soles are made of rubber, so I got the ball rolling. It’s been very difficult, but it would have been a lot harder 10-15 years ago. The new era of business is very eco-conscious, everyone’s got that on the agenda. The hardest thing has been getting access to the premium tyres that have been raced by the best in the world, but thankfully the big tyre manufacturers are really starting to push their sustainability & they see Compound as one of the vessels that will help clean up the industry and their act as they try to get into the circular economy. Our end goal is to start utilising waste road tyres as well, as the motorsport industry wastes around 600,000 tyres a year, which is a drop in the ocean compared to road tyres. But right now we have to focus on what we have control over. We’ve tried experimenting to create a rubber synthetic leather to make the body of the shoe, but it ended up being really heavy. It was entirely recycled but you wouldn’t want to wear them. So, we make the outsoles and keeping on iterating.

    BEST MOMENTS

    ‘I’m a byproduct of my parent, as we all are, but my Dad was a petrolhead & my Mum works with a rainforest conservation charity.’
    ‘1.5 billion road tyres are incinerated every year, in the UK we can’t put them in landfill which is great, but we pay other countries to take our waste who do who knows what with them.’
    ‘A lot of my dreaming comes from playing a lot of sport at a young age & being part of a team that had discipline and satisfaction of winning a game & a need to succeed.’
    ‘Once you start winning you want to win more & once you’re good at something your self-confidence & your belief in yourself improves.’

    ABOUT THE GUEST

    Alex Witty in the founder of Compound Footwear, a revolutionary brand of footwear created from waste motorsport tyre rubber.

    Website

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Professor Jaideep Prabhu about frugal innovation and circular business models.

    KEY TAKEAWAYS

    The process of production & consumption since the industrial revolution has been a linear one; companies took resources from nature, make products & services from them which they sold to consumers to use, & when we were done with them we simply dumped them back into nature. This system, while it was phenomenally successful for the companies themselves, created a lot of negative externalities for the environment & society. It’s both wasteful & unsustainable. It’s important now, as companies & the economy grows we simply cannot replicate growth on that model, we have to move to a circular model where we reduce, reuse and recycle all the resources that go into the products & services we produce & consume. Making the best use of limited resources & not running the risk of running out of precious natural resources, energy & time. Frugal innovation is all about how one does more & better with less. Startups using a circular model still have to produce a quality product that can go head-to-head with the equivalent linear model business. It may have to be a premium product because it’s not a trivial thing to do & they are absorbing some of the negative externalities & costs that the linear model competitors are not. By definition your customer cannot be the average mass-market customer who goes for fast fashion products. It may limit your market, but many businesses can succeed with a niche strategy.

    BEST MOMENTS

    ‘There is a very intimate link between sustainability, circularity and, indeed, frugal innovation & it’s really important for businesses to move toward circular business models.’

    ‘Fashion & clothing is a big source of waste, we buy far in excess of what we need & a lot of it ends up back in landfill. People need to reduce how much they purchase, reuse & repair as much as possible.’

    ‘You need to know your target market very well.’

    ‘Design sustainable solutions. It will help you be more efficient & productive, even financially.’

    ABOUT THE GUEST

    Prof. Jaideep Prabhu is the Jawaharlal Nehru professor of business and enterprise at the Judge Business School at the University of Cambridge, the director of the Centre for India & Global Business (CIGB). He is the co-author of Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth, described by The Economist as "the most comprehensive book" on the subject of frugal innovation.

    Frugal Innovation: How to do better with less

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to leather craftsman, Yusuf Osman to talk about his career and his passion for leather.

    KEY TAKEAWAYS

    My mission right now is to get the world talking about leather, but it’s taken me a long time to get here. I didn’t know a creative career existed when I was a child, so from the narrow range of options presented to me at school I decided to choose law. As soon as I arrived in London for university, I realised it wasn’t for me, those weren’t my people, especially not the corporate side. But, I took advantage of being in London & the ability to try different things like working in food, knitting, jewellery, circus arts, ceramics, woodworking & after I graduated I discovered leather-working. Looking through a lens of connecting different areas of our lives through leather, & connecting it to the values of craftsmanship, we can begin to understand ourselves, our relationship with materials, the natural world, how we relate to each other, & what kind of world we want to live in, what kind of values. It’s a way to be able to grasp sustainability in a tangible way. I was always driven by purpose. I didn’t fit into the corporate focus of law in the City, so I ended up practicing human rights law. But, as I was practicing it I realised that all I was doing was just putting a plaster on very big social problems that I couldn’t solve. I didn’t want that, & that’s what made me shift. I didn’t want to be someone that fixes, I wanted to be someone that builds because that adds value. I tried for 10 years to make money the reason I pushed myself and made my business successful, but really it was never my driver. I don’t think many, if any creative people are led by money. What I’ve realised, & I probably always knew, was that I wanted freedom when I left my job. I just came back from a stint of travelling and experiencing craft on the road & I realised it’s freedom that I need, not to be trapped by a sense of doing the same thing, I must keep a sense of freedom in what I do, I can’t follow a set path. Money has never driven me, though I want to earn more money. To do that I’ve had to realise what my value is, & I’m attuning to that and believe my value will be reflected back from the world in terms of money.

    BEST MOMENTS

    ‘Leather-working is still very much an undiscovered craft in terms of mass acceptance I’d say it’s a very accessible craft, you don’t need a lot to start, but it’s not as accessible as knitting, sewing or ceramics. But, that’s something I’m working to change.’

    ‘Leather is one of the few materials that connects land, farm, food, fashion, and beyond.’

    ‘People like to listen to me talk & the way that I communicate, that’s a skill that I learned at law school which is a really useful skill.’

    ‘People say that when you find something that you love you should pursue it as a business, but that just moves you from one box into another box. When I work, the only thing that drives me is a sense of freedom.’

    ABOUT THE GUEST

    Yusuf Osman’s passion for making started whilst reading law at The London School of Economics where he thrived in the extracurricular. He continued to explore his creative side whilst training to be a solicitor. An avid workshop taker, he tried the gamut of crafts and discovered a passion for premium natural materials and a flair for working with his hands.

    A chance weekend workshop in The Cotswolds introduced Yusuf to the world of traditional British leather craftsmanship and began a quest that has taken Yusuf all over the world to learn from the best and returning home to obsessively hone his skills in his home studio.

    An all consuming hobby turned into a career when Yusuf moved into his current studio at Cockpit Arts Deptford to pursue leather-working full-time. His work has been exhibited at the Walsall Leather Museum and featured in Crafts Magazine; he has taught leather-working to actor John Malkovich and magician Drummond Money-Coutts and he has worked with brands such as eBay and Jo Malone.

    Yusuf is the UK's foremost authority on fine saddle-stitched leathergoods. From sketch to final stitch, your piece is conceived and made in-house using the finest cuts of leather and a unique blend of contemporary and traditional techniques.

    Website

    Socials: @yussico

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to Lucy Hall to talk about sustainability in the fashion industry.

    KEY TAKEAWAYS

    My co-founder and I saw first-hand the meteoric rise of eCommerce and fast fashion, you’d shoot 100-150 products a day by the end of her modelling career. That’s a huge amount of over-production & under-utilisation & it didn’t sit right with us, we knew we were complicit in encouraging people to consumer more & more in our roles in the fashion industry, we wanted to use our skills for better. In the fashion industry you rent clothes for photoshoots & events we wanted to democratise that & enable people to have a huge, shared wardrobe. We want to move people from the linear take, make, waste model to a more circular economy which we believe is a more sustainable way to experience fashion. We talked to a lot of people about their fashion experiences, how they consumed fashion, what sustainability meant to them. We all want to be more sustainable, but we have busy lives & everything has become more convenient, you can go to your local high street and buy the latest trends or go on your phone & order something that arrives tomorrow. There’s a value gap where we can’t take the time to research & find out it might be better to rent the clothes & how to do that. In reality, it’s a tough sell. We’re thinking of lots of different ways to overcome those issues.

    BEST MOMENTS

    ‘When I opened my restaurant is where sustainability really embedded itself into me, the connection between eating locally & seasonally was much more prevalent than in fashion.’

    ‘There’s enough clothes now to clothe the next 6 generations of people, we don’t really need to produce any more.’

    ‘What consumers want is to be sustainable, but we have to make it very accessible & convenient for them as possible.’

    ‘We want people to start being more conscious about how their clothes & their wardrobes & how they can experience fashion in a different way, but it will take time. It’s about education & removing all the barriers possible so it’s just like ordering something from Amazon or visiting a store.’

    ABOUT THE GUEST

    Lucy Hall: “With 18 years of experience in the fashion industry, I have honed my skills in management, creative, & strategic practices while working for esteemed agencies like Elite World and Models 1.

    During my time as a restauranteur, I observed the advanced level of sustainability practices and initiatives being implemented. This firsthand experience motivated me to seek out circular business models in the fashion industry that could deliver real impact. No longer content with waiting for sustainable change to happen, I joined forces with my co-founder to establish LOANHOOD.

    Through LOANHOOD, we are actively working towards creating a more sustainable future, combining my deep knowledge of the fashion industry with our team's collective passion for environmental and social impact.

    We see a future where the circular economy is embedded into every life, changing the way we create and consume forever.

    LOADHOOD

    Wild Swans

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung gives her five steps to avoiding procrastination to increase productivity.

    KEY TAKEAWAYS

    People tend to procrastinate because they are trying to avoid some kind of pain perceived with doing a certain task. This could be because it’s boring, difficult or, if you complete the task & have to show it to the world, that pain could be about being judged or failing. So, we do something less painful or distracting like cleaning the kitchen, walk to dog, clean out drawers, watch a TV show, scroll through social media, the list is endless. We waste so much time in procrastination mode, even though the brain is only trying to protect us from perceived pain. It’s a habit & we can train ourselves out of it. Focus on your ‘why’. Often, when we procrastinate, we’re thinking of the short-term result or pain that is perceived, if you tie the task into a bigger sense of purpose as to why you’re doing it, then it’s much less likely that you will procrastinate because you’re starting to see the longer-term vision & importance of the task much more. Schedule a time in your for specific tasks rather than doing them when you feel like it because what gets scheduled is more likely to get done. This reduces stress & is another thing that, like a muscle, we can train ourselves to do. The more we follow through on tasks we’re supposed to do the easier it becomes over time. Get an accountability partner because we need them to keep the noise down & help keep us on track. A good accountability partner won’t tell you to chill out & take it easy (unless you’re working too much & forgetting to eat, exercise etc!), for productivity it should be someone who has a chieved at a higher level then you (mentor/coach/friend) who will help push you beyond your comfort zone.

    BEST MOMENTS

    ‘Procrastination is not really a time problem; it is a mindset problem.’

    ‘Stop catastrophising the task. If you associate the task with pain your brain will do whatever it can to make you avoid it.’

    ‘Chunk down your tasks into smaller, bit-sized tasks, it becomes much less overwhelming & much more doable.’

    ‘It’s very simple, but we need to practice it more & more because the more we do it, the more we follow through, the more we stop ourselves from procrastinating, the better we get at it, & enjoy it.’

    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

    Website

    Facebook

    Instagram

    Twitter

    LinkedIn

  • On this episode of the Lead With Purpose podcast host, Tze Ching Yeung talks to tech & eCommerce expert, Riikka Olli, about circular business models.

    KEY TAKEAWAYS

    My circularity/sustainability interest is linked to my background. Coming from Finland I literally lived in a forest in my childhood years. It comes from a connection to & respect for nature. It’s important that we change the way the world is turning towards environmentalism & doing business that protects the environment. A couple of years ago I got curious about exploring circular business economies. When I started working on Menddie I had a previous startup that made re-sale discovery easier, that led me to look at it more from a business perspective. Menddie’s key value proposition was around care & repair services to brands for their customers. It’s a tech platform that enables the service side for customers booking either through brands for warranty repair or for the customer booking out-of-warranty repairs. It’s also a network of menders & repair professionals. There’s a good number of companies already doing sustainability reporting & being very serious about it. But it’s not actually impacting or changing the way they do business or operate day-to-day. One of the things I feel, as a consultant, that I can help companies & decision makers see is what to measure today, what the sustainability report tells you, & pointing out the things they could be doing better & how to shift the system/business model. It’s about re-assessing your purpose & why you exist as a company; now you know where you are as a company, now you can drive your actions towards committing to those goals rather than simply reporting numbers. It’s our role to instil confidence in the process and to inspire. It needs to happen now. Companies need to see the risks of not acting.

    BEST MOMENTS

    ‘Having kids made me think more about my environment & the way I live my life & what actions I wanted to show my kids.’

    ‘If you don’t build-in circularity into your value chain it’s going to be very difficult for you to measure the impact of your circular model without that traceability & visibility.’

    ‘Fashion, specifically, has these massive supply chains that are so complex, we don’t even know sometimes who the end supplier is, which is kind of scary.’

    ‘This really requires long-term vision, commitment.’

    ABOUT THE GUEST

    Riikka Olli provides business and strategy coaching for entrepreneurs & small businesses. Her experience is in Fintech (10 years at PayPal), Ecommerce (Pixmania.com and InPost UK). She is currently launching her own start-up within FashionTech, www.styleuncodedofficial.com, but she is looking to help other founders and small businesses in growing & expanding their business.

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    ABOUT THE HOST

    Tze Ching started her entrepreneurial journey back in 2007 with the launch of a sustainable clothing & home furnishing ecommerce business. Next, she created a sustainable fashion brand.

    In 2019, she launched a social enterprise to help raise awareness about the negative impact of fashion at schools & colleges.

    Through the 15-year journey, she learned so much, but easily the most meaningful lesson learned was about the importance of marketing. She now focuses on channelling those insights to help others succeed through We Disrupt Agency, a business coaching, mentoring & digital marketing company.

    Tze Ching’s mission is to create a community of global change makers and to contribute to positive change in both people & planet.

    CONTACT DETAILS

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