Episodes
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We are kicking off 2025 with another bonus episode! Justin Bates of Strategic Financial is back with us to talk all about the stock market and investing. Investing in the stock market is a fear for many Americans but Justin is shedding light on some of the common misconceptions about the stock market and why starting small may be a good way to get started investing.
In this episode, we’re covering what you should know about getting started with investing in the stock market. Justin shares some insight into the behavior of people in the Western industry towards the stock market, historical stock market crashes and recoveries, and the importance of understanding your risk tolerance. Whether you’re already investing or looking to get started, Justin’s insight on the stock market and investing will empower you to make informed decisions in your financial journey.
Listen to the previous episodes in the Justin Bates Financial Podcast Series
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Connect with Justin:
Call Strategic Financial at (417) 823-3810
Check out his website
Email him at [email protected]
Follow him on Instagram @jbates_sf
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
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It’s hard to believe that this is the last episode of 2024! It has been such a great year both personally and professionally. I have so much gratitude for all that has taken place and I want to say thank you to all of you for listening, sharing episodes, and sending me follow up questions. It all means so much to all of us who are involved in this podcast!
Today we are bringing back an episode from the past because it’s the perfect time to re-listen to it! In August 0f 2023, I went through the process of how I set goals successfully.
You’ll learn the two different types of goals and a way to keep your goals visual and top-of-mind. I’m talking all about the power of goal setting, how to attack your goals so that you can achieve your big dreams, and the value of setting goals that matter to you and align with your purpose.
Resources & Links:
The Business of Making course from Be a Maker School
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Missing episodes?
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You are in for a treat on today’s episode of Leaders of the West. We are sitting down with Grant Golliher. Grant is well-known as a horse trainer and horse whisperer. He and his wife Jane own and operate Diamond Cross Ranch, which has been in Jane’s family for five generations.
Grant is our first-ever author on the podcast and he wrote both Think Like a Horse: Lessons in Life, Leadership, and Empathy from an Unconventional Cowboy and Chasing a Dream: A Horseman’s Memoir.
In today’s episode we talk about how Grant got into horses, played professional polo, became a horse whisperer, how he met his wife, the history of Diamond Cross Ranch, how becoming an author started, and more.
Resources & Links:
Think Like a Horse: Lessons in Life, Leadership, and Empathy from an Unconventional Cowboy by Grant Golliher
Chasing a Dream: A Horseman's Memoir by Grant Golliher
The Wild Courage Podcast
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Connect with Grant:
Diamond Cross Ranch
Follow on Instagram @diamoncrossranch or @grantgolliher
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I’m so excited to have Brooke Yates joining us today! She is one of the most wonderful human beings I have ever been lucky enough to know. Brooke has such a unique and inspirational story. She not only owns a brand called Ranch Raised, she’s also a doctor practicing in rural Montana.
Brooke shares a little about being a 5th generation Montanan and how she was practicing as a physician’s assistant for 20 years. You hear how she made the decision to go back to school to receive her Doctor in Medical Science degree while having three kids and still working full time.
She also talks about getting into the apparel business in 2018 and opening a retail store. Today she focuses on her wholesale business for Ranch Raised. She shares her wisdom on how she keeps her expectations steady of what load she can carry as well as the challenges in designing and creating an apparel line. We cover where she gets her drive, determination and ability to not know a stranger.
Resources & Links:
Ranch Raised clothing on NRS
Tuesdays with Morrie by Mitch Albom
Wired for Love by Stephanie Cacioppo
Mindfulness App
Headspace App
Headway App
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Follow on Instagram @ranchraisedofficial or @brookeyates11
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We’re in that final push before Christmas and the new year! In today’s episode, I share a few holiday tips. I talk about how Christmas is not about gifts or material things, but more about experiences, making memories and doing acts of kindness. With that being said, I know some gifts are a must, so I share examples of more unique, sentimental gifts I like to give.
I also talk about how important it is to spend your money at a small business or a local business in your community first.
To finish up the episode, I want you to know it’s okay to not be okay during the holidays.
Resources & Links:
Legacybox
Storyworth
Grounded Journals
Leaders of the West: Quitting Your Corporate Job and Coming Back to the Farm with Mary Pat Sass
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Some of the links mentioned are affiliate links, which helps to support this podcast at no additional cost to you. Thanks for your support!
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
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We’re back for another bonus episode with Justin Bates of Strategic Financial to chat all about the importance of life insurance. Justin was once a skeptic of life insurance before realizing just how necessary it is and now he’s joining us to share how having a life insurance policy helps protect you and your loved ones.
In this episode, we are diving into the intricacies of life insurance. We’re covering its importance and the types available such as term and permanent life insurance as well as who should consider purchasing term insurance versus permanent insurance and the different benefits each offers. Justin also explains why employees reliant on employer-provided life insurance might still consider additional coverage and why you should educate yourself on life insurance options so you can make informed financial decisions for protecting your loved ones.
Listen to the previous episodes in the Justin Bates Financial Podcast Series
Resources & Links:
Join The Directory Of The West
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Email us at [email protected]
Join the Of The West Email List
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Connect with Justin:
Call Strategic Financial at (417) 823-3810
Check out his website
Email him at [email protected]
Follow him on Instagram @jbates_sf
:
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
Check out the Of The West website
Be sure to subscribe/follow the show so you never miss an episode!
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I’m excited to share this unique episode with you! Today we are sitting down with Janie Johnson. She is a western sports broadcaster for RFDTV and The Cowboy Channel. She’s also the host of RanchHer.
Earlier this summer I had the honor of having Janie and her entire crew at the ranch as I had been invited to be on an episode. That episode airs tonight (12/3/24) on RFDTV!
In today’s episode Janie shares her backstory in rodeoing, where she started, her role models, and what it’s like being a host and broadcaster.
Resources & Links:
RanchHer Season 2, Episode 13 with Jessie Jarvis
RFDTV
The Cowboy Channel
Dyson Air Wrap
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Connect with Janie:
Follow on Instagram @calamityjanie
Follow RanchHer on Instagram @iamranchher
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
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I’m so excited to have one of the women I would call a role model in my life. Jodi Hendrickson is an incredible businesswoman, human, and all-around cowgirl.
In this episode Jodi shares about her upbringing on a ranch in South Dakota and her time rodeoing in college. She also shares her long battle with Lyme Disease that cost her not only her health, but her career for a long time as she sought treatment.
Jodi’s story is inspirational as her journey with Lyme Disease led her to becoming the founder, CEO, and designer of Fringe Scarves. We get to hear how she dreamt up her business and what wins and challenges she has experienced.
We’re lucky she’ll also share some fashion tips and tricks as well!
Resources & Links:
Ralph Lauren: Revised and Expanded Anniversary Edition
Carolyn Myss
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Connect with Jodi:
Follow on Instagram @fringescarves
Follow on Facebook @fringescarves
Visit her website
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
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It’s hard to believe 2025 is almost here. I have been looking back at this year as well as what’s on the horizon. That’s what I’m talking about today: what’s coming up! In this episode, I am excited to dive deep into something we announced in October!
In March of 2025, Of The West is launching a brand new platform called Schools Of The West. It is going to be an innovative online directory that is designed to connect people with educational opportunities specific to agriculture and western industries.
I share how we created Schools Of The West to support the future of agriculture and the western way of life. I also walk through who the platform serves, what features it has, how the institutions and programs are benefiting from it, and how to learn more.
Resources & Links:
Learn more about Schools Of The West by emailing [email protected] or signing up here
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I’m honored to have Mesa Pate with us today. Mesa is a true cowgirl in every sense of the word.
In today’s episode we talk about Mesa’s unique upbringing on a multi-generational ranch in Montana as well as all the traveling her rodeo family did. Mesa shares about her deeply close relationship with her mom, Tammy Pate. Together, they created Art of the Cowgirl.
Mesa also shares the changes and challenges she faced selling Art of the Cowgirl, as she became a mom and, sadly, lost her own mom just last year.
We talk all things Art of the Cowgirl with its new owners and the different educational programming, workshops, trade shows, horse shows, ranch rodeo, and horse sales it has to offer.
Mesa’s wisdom at such a young age shines in this episode you don’t want to miss.
Resources & Links:
The Time it Never Rained by Elmer Kelton
All the Pretty Horses by Cormac McCarthy
Leaders of the West Podcast Episode: Scaling a Handmade Business with Nevada Miller
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Connect with Mesa:
Follow on Instagram @mpate
Visit Art of the Cowgirl
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
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Justin Bates of Strategic Financial is joining me once again for another bonus episode! We are covering the highly requested topics of financial debt and leverage. Understanding debt, how to approach debt, and how to leverage debt are all very important when it comes to planning and fully understanding our finances and Justin is breaking it all down for us today.
In today’s episode, we are taking a look at debt management and the importance of clear financial goals when it comes to your approach for paying off debt. We are discussing the differences in good debt versus bad debt, how to determine if you should invest or pay down debt, and whether or not you should pay extra on your mortgage. Justin also shares the difference between debt and leverage as well as some ideas of different leverage options. Whether you are looking to attack your debt or looking to leverage different income streams, Justin’s tips and insight will leave you encouraged to explore your different options to reach your goals!
Listen to the previous episodes in the Justin Bates Financial Podcast Series
Resources & Links:
Join The Directory Of The West
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Email us at [email protected]
Join the Of The West Email List
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Connect with Justin:
Call Strategic Financial at (417) 823-3810
Check out his website
Email him at [email protected]
Follow him on Instagram @jbates_sf
:
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
Check out the Of The West website
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I’m so excited to have one of the most decorated rodeo athletes in barrel racing on today’s episode! Hailey Kinsel is here to share a behind-the-scenes peek into her background and the lessons she’s learned and grown from.
Hailey deep dives into her upbringing on a ranch and how her passions were developed by her parents encouraging her to try different interests. They wanted her to be well-rounded and her background in gymnastics, playing multiple instruments, and singing in addition to her rodeo career prove just that!
Hailey shares how she chooses to be positive and how her faith is the inspiration to find joy despite any circumstances she faces. We hear about her role models, the wisdom she finds in both wins and losses, and how she is preparing for the upcoming finals.
Hailey is a professional barrel racer with roots planted in a south Texas cattle ranch. She was a state champion and national qualifier in high school rodeo as a barrel racer and breakaway roper. She then attended Texas A&M University where she obtained a bachelor’s degree in Ag Economics and qualified for the College National Finals Rodeo and earned a national championship title. That trickled into a professional rodeo career that includes 8 Wrangler National Finals Rodeo qualifications, 4 Women’s Professional Rodeo Association world championships, and various rodeo wins. Most known for her incredible equine partner, DM Sissy Hayday a.k.a. “Sister,” who has amassed over 3 million dollars in barrel racing earnings with Hailey, she is also a barrel horse trainer, stallion owner, and business entrepreneur.
Resources & Links:
Relaxed: Walking with the One Who Is Not Worried about a Thing by Megan Fate Marshman
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Follow on Instagram @haileykinsel
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I’m excited for today’s unique episode! I’m sitting down with Chandler Mulvaney, the Director of Grassroots Advocacy and Spokesperson Development for the National Cattlemen's Beef Association. He’ll share his background and experience as well as information on the Trailblazers program, which is an extension of the Masters of Beef Advocacy program from the Beef Checkoff. I am a member of the Trailblazers 2024 cohort and have learned so much that I highly recommend applying.
In this episode Chandler and I talk about the ins and outs of the Trailblazers program, what it entails, how and when to apply, the time commitment it takes, the benefits of it, and so much more. You won’t want to miss learning about this incredible program.
Chandler also shares advice for those just getting started in their advocacy journey and those who are seasoned in speaking on behalf of their industry but they want to be better at it.
Resources & Links:
Trailblazers Program
Masters of Beef Advocacy
On Fire by John O’Leary
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Connect with Chandler:
Email [email protected]
Visit National Cattlemen’s Beef Association
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
Check out the Of The West website
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In this week’s episode I’m recapping some of the time-sensitive highlights of the past several podcast episodes of Leaders of the West. These episodes include interviews with trailblazing women you won’t want to miss.
I also share two professional tips I find myself using often. First, I’ll cover the importance of respectfully making introductions along with a good example of how I make introductions myself via email that saves time and hassle for all parties. The second tip entails why professional photos of yourself are crucial and what to avoid when it comes to these types of photos. These tips will prove to be helpful in your business!
Resources & Links:
The Power of Professional Photos: Making The Best First Impression
For Starters podcast with Alexa von Tobel
Nice Job, Cowgirl Documentary
Be A Maker School NEW The Business of Making course
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Mentioned Recent Episodes:
Episode 73: Why You NEED to Submit a BOI Report Before December 31st
Episode 72: Life Lessons from Western Icon Judy Wagner
Episode 71: Shoot What You Want to be Hired For with Nicole Poyo Brennan
Episode 70: Scaling a Handmade Business with Nevada Miller
Episode 69: Having the Courage to Create Something New with Melissa Grimmel Schaake
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
Check out the Of The West website
Be sure to subscribe/follow the show so you never miss an episode!
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Today’s episode is a little different. Lisa Whitman is joining us to help shed light on the Beneficial Ownership Information Report. You may not know about this report or that anyone that has an LLC or corporation needs to file it based on the requirements of the Federal Corporate Transparency Act. This law was enacted in 2021 but went into effect January 1st, 2024 under the Financial Crimes Enforcement Network. If you don’t file this form for your LLC or corporation, you could be subject to a $10,000 fine.
Lisa is a Former Miss Rodeo USA, she grew up on a ranch and farm, and she’s an attorney with over 25 years of experience practicing in Oklahoma and Texas. She also created Morgan Wyatt, a business service company that is currently helping businesses file their Beneficial Ownership Information Report form.
This form needs to be filed by December 31st, 2024, but don’t panic! In this episode, Lisa helps us navigate where to file, who can help you file, reasons you might have to re-file, and what scams to avoid.
Resources & Links:
Trello
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Morgan Wyatt website
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
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Today we have the one and only Judy Wagner joining us! Judy is highly decorated in the western industry and I consider her a personal mentor. In this episode, Judy shares her backstory of growing up with seven siblings, losing her father at a young age, and the work ethic she gained while being raised on a Montana ranch. She also shares how she dreamt up Gator Ropes and has had such an incredible career at Montana Silversmiths.
Judy bestows true inspiration throughout the episode, but especially as she shares how her highest compliment “nice job, cowgirl” or “nice job, cowboy” came about. We get deep into mentorship, what impact your actions have on others, and how we all need to keep dreaming.
Don’t miss this episode chock full of wisdom from an extraordinary businesswoman, trailblazer, and human.
Resources & Links:
Be A Maker School
Nice Job, Cowgirl Documentary
Free Prize Inside by Seth Godin
Purple Cow by Seth Godin
Montana Silversmiths
Join The Directory Of The West
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Connect with Judy Wagner
Follow on Instagram @ranchgrownlogic
Follow on Facebook @ranchgrownlogic
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
Check out the Of The West website
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We are back with another bonus episode! Justin Bates of Strategic Financial is joining me to cover essential year-end finance tips for individuals and business owners for the upcoming tax season. Whether you're an employee, new business owner, or have an established business, Justin is sharing tips to help set you up for success.
In today’s episode, we are looking at the importance of taking a strategic approach to your finances throughout the year to avoid tax season stress and set you and your business up for financial success. Justin is also sharing insight into retirement plans, Roth IRAs, and why business owners need to separate business and personal finances. We also discuss financial planning needs for both young and established business owners, tax strategies for those in lower and higher tax brackets, and succession planning for established business owners. Regardless of where you are in your financial journey, Justin is providing valuable and practical insight to help you reach your financial goals.
Listen to the September Bonus Episode: BONUS: Retirement Planning Essentials with Justin Bates
Resources & Links:
Join The Directory Of The West
Get our FREE resource for Writing a Strong Job Description
Get our FREE resource for Making the Most of Your Internship
Email us at [email protected]
Join the Of The West Email List
List your jobs on Of The West
Connect with Justin:
Call Strategic Financial at (417) 823-3810
Check out his website
Email him at [email protected]
Follow him on Instagram @jbates_sf
:
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
Check out the Of The West website
Be sure to subscribe/follow the show so you never miss an episode!
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I’m excited to have my friend, Nicole Poyo Brennan on today’s episode. Nicole is an incredibly talented equine and western photographer. In this episode Nicole shares about her upbringing on the east coast, how she came to the western side of the United States, tips on time management, and how she has built her successful career.
Nicole also shares information about her course, Equine Photography Foundations, she teaches at the Be A Maker School. From growing up loving horses, to doing NASCAR photography in college, Nicole’s path to where she’s landed is fascinating.
Resources & Links:
Be A Maker School
The Rest is History Podcast
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Email us at [email protected]
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Connect with Nicole Poyo Brennan
Follow on Instagram @nicolepoyo
Visit her website
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
Check out the Of The West website
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I am truly grateful to have Nevada Miller on today’s episode to share her insights on scaling a handmade business. In this episode Nevada gives tips for when you’re first starting your business, three ways to diversify your offerings, and advice when you’re first getting into trade work. This episode is filled with inspiration and wisdom from Nevada as she’s scaled her business and is teaching others how to do the same.
Nevada is a silversmith, engraver, maker, entrepreneur, ranch wife, western trade instructor and mother. She wears many different hats at her home in southeastern Oregon. Her entrepreneurial spirit started at a young age growing up in California.
She also shares an announcement that her Be A Maker School is launching a business course, The Business of Making, on October 1st. This course is designed for the maker that wears all the hats in the business. From pricing and marketing to invoicing, processes and so much more, multiple experts in western trades will provide you with information everyone wishes they had known before they started their business. I’m excited to share that I will also be one of the instructors!
Resources & Links:
Be A Maker School
Be A Maker School NEW The Business of Making course
Daring Greatly by Brené Brown
Big Magic by Tim Ferris
Espresso Maker
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Email us at [email protected]
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Connect with Nevada Miller
Follow on Instagram @nevadaw and @beamakerschool
Visit websites nevadawatt.com and beamaker.school
Email questions about courses to [email protected]
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
Check out the Of The West website
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I’m excited to have Melissa Grimmel Schaake on this week’s episode! Originally from Maryland, she was raised on a multi-generational grain operation with a passion for livestock and a strong work ethic at a young age. She moved to the midwest to attend Kansas State University. Later, her and her husband, Shane, started a herd together before they even got married. They now proudly own and operate Grimmel Schaake Cattle Company in the Flint Hills of Kansas.
As a first generation cattlewoman, it’s incredible that Melissa won the 2024 American Hereford Association’s Hereford Herdsman of the Year award. In this episode she shares how she started with herefords, how she stays focused on her “why”, and how she faces adversity with a strong family and friend support system. Melissa also talks about who they serve and how they achieve a superior customer experience.
There’s so much wisdom Melissa leaves us to ensure we’re following how to be you, do you, for you.
Resources & Links:
Heritage Style
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Connect with Melissa Grimmel Schaake
Grimmel Schaake Cattle Company website
Melissa Grimmel Shaake website
Follow on Instagram @grimmelshaakecattle and @melissagrimmel
Follow on Facebook @grimmelshaakecattle and @melissaphotogdesign
Connect with Jessie:
Follow on Instagram @ofthewest.co and @mrsjjarv
Follow on Facebook @jobsofthewest
Check out the Of The West website
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