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In this episode, host Kyle Ariel Knowles sits down with Jonathan Mast, an international speaker and AI consultant, to explore the transformative power of artificial intelligence in the business world.
Whether you're an established entrepreneur or just starting out, this episode is packed with actionable insights to help you leverage AI for your business. Don't miss out on the opportunity to amplify your skills and enhance your entrepreneurial journey!
KEY TAKEAWAYS
AI as a Tool, Not a Replacement: Jonathan emphasizes that AI is not here to take our jobs but to amplify our skills and experiences. Just like the introduction of electricity transformed industries, AI is poised to revolutionize the way we work. Entrepreneurs need to embrace AI as a collaborative tool that can enhance productivity and efficiency, allowing us to focus on what we do best.
The Importance of Audience Segmentation: One of the most powerful applications of AI is its ability to help businesses understand their customers better. Jonathan shared how AI can assist in audience segmentation, enabling entrepreneurs to tailor marketing messages to individual customers. This personalized approach not only improves customer engagement but also drives sales by addressing specific needs and pain points.
Start Small with AI Integration: For those feeling overwhelmed by the AI buzz, Jonathan suggests starting with a simple time study. By tracking your activities for a week and identifying tasks that drain your energy, you can pinpoint areas where AI can help. This practical approach allows entrepreneurs to reclaim valuable time and focus on high-impact activities that drive growth.
Jonathan shares his entrepreneurial journey, from his early days in sales and marketing to founding Whitebeard Strategies, where he helps businesses unlock the full potential of AI. Discover how AI can drive efficiency, increase profits, and deliver unparalleled value to clients.
In this insightful conversation, you'll learn:
The importance of embracing AI for growth and successPractical strategies for integrating AI into your businessHow to create effective prompts for AI toolsThe significance of audience segmentation and personalized marketingTips for reclaiming your time and increasing productivity with AILINKS
Follow Jonathan on LinkedInFollow Jonathan on TwitterWhiteBeardStrategies.com AI Coaching & Training91-Day AI Transformation PodcastBuy Back Your Time: Get Unstuck, Reclaim Your Freedom, and Build Your Empire by Dan MartellFollow Kyle on LinkedInSupport the show
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Join us in this inspiring episode of the Maker Manager Money podcast as host Kyle Ariel Knowles interviews David Lindmeir, the founder and CEO of Foretopia. David shares his entrepreneurial journey, from his childhood experiences in his family's candy store to launching his first business, eWatches, and eventually founding Foretopia, an IT services consulting firm specializing in the Oracle NetSuite ERP platform.
KEY LEARNINGS
Embrace the Entrepreneurial Spirit Early On: David's childhood experience working in his parents' candy store instilled a passion for entrepreneurship. Despite witnessing the business's challenges and exhaustion, he recognized the value of hard work and customer service. This early exposure shaped his future ventures, reminding us that the entrepreneurial spirit can be nurtured from a young age.
The Importance of Scaling with the Right Tools: One of David's pivotal decisions at eWatches was implementing NetSuite as their ERP system, even when it seemed overpowered for their initial needs. This foresight allowed the business to scale effectively and manage inventory seamlessly. David emphasizes that having the right processes and systems in place is crucial for growth, a lesson that resonates with any business looking to expand.
Value-Driven Consulting: With the launch of Foretopia, David aims to provide more than just standard consulting services. He focuses on understanding clients' long-term visions and helping them achieve their goals through tailored solutions. This approach builds trust and empowers clients to think beyond day-to-day operations, fostering innovation and growth within their organizations.
In this episode, you'll learn about:
David's early entrepreneurial influences and experiences working in his family's business.His transition from a career in product management to starting eWatches and the challenges he faced along the way.Key lessons learned from scaling eWatches to over $7 million in sales and successfully exiting the business.Insights into the importance of implementing effective systems and processes for business growth.The founding of Foretopia and its mission to help companies achieve their full potential on the NetSuite platform.An exciting sneak peek into DubSuite, a new app and services marketplace for NetSuite that David is launching.Whether you're an aspiring entrepreneur or a seasoned business leader, this episode is packed with valuable insights and practical advice.
LINKS
Follow David on LinkedInForetopia: Oracle NetSuite Alliance PartnerDubSuite NetSuite Apps & ServicesHow to Win Friends & Influence People by Dale CarnegieThe Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric RiesBlue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim and Renee MauborgneThe Inner Game of Tennis: The Classic Guide to Peak Performance by W. Timothy GallweyBecoming Your Best: The 12 Principles of Highly Successful Leaders by Steve ShallenbergerDo What Matters Most: Lead a Life by Design, Not by Default by Rob & Steve ShallenbergerSupport the show
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In this Maker Manager Money episode, host Kyle Ariel Knowles welcomes Adam Coughlin, co-founder and Chief Marketing Officer of York IE, an innovative advisory and venture capital firm focused on helping early-stage B2B SaaS companies grow.
KEY TAKEAWAYS
The Power of Storytelling in Startups: Adam emphasized the importance of storytelling in the startup landscape. A founder's journey begins with selling a vision and an idea. Data points can validate that story as time progresses, but the initial narrative attracts people to your mission. This highlights the need for entrepreneurs to craft compelling narratives that resonate with their audience and stakeholders.
Responsible Fundraising and Pragmatic Growth: In today's evolving market, Adam shared that the approach to fundraising has shifted. Gone are the days of "growth at all costs." Instead, founders should focus on understanding their "why" and ensuring they build a sustainable business. Responsible fundraising means being mindful of the equity you give away and ensuring your growth strategy is grounded in reality. The "Rule of 40" is a great framework to consider, balancing growth and profitability to create a healthy company.
Leveraging AI as a Tool for Success: The conversation also touched on the increasing role of AI in startups. Adam pointed out that AI should be viewed as a powerful tool to help founders do more with less. However, it's crucial to have a strong strategy in place before diving into AI solutions. Founders should focus on understanding their market and crafting a unique value proposition before leveraging AI for marketing and operational efficiencies.
Explore Adam's journey from journalist to tech marketer and entrepreneur. He shares invaluable insights on the startup ecosystem, the importance of storytelling, and the challenges of transitioning from a corporate environment to the founder's seat.
We dive deep into essential topics such as:
Responsible fundraising and pragmatic growth strategiesThe significance of understanding your "why" as an entrepreneurThe increasing role of AI in startups and business transformationThe unique all-in-one approach of York IE that aligns founders, investors, and their teamsAdam's passion for inspiring entrepreneurs shines through as he discusses the value of building strong relationships and creating a supportive startup environment. Whether you're an aspiring entrepreneur or a seasoned founder, this episode is packed with actionable advice and thought-provoking perspectives.
Don't miss this engaging conversation, which encourages you to keep going, start your journey, and embrace the entrepreneurial spirit!
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Follow Adam on LinkedInYork IE - Advisory and Investment Firm for Technology CompaniesThe Third Door: The Mindset of Success by Alex BanayanFollow Kyle on LinkedInSupport the show
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Welcome to the Maker Manager Money podcast! In this episode, host Kyle Ariel Knowles sits down with David Hirschfeld, the founder and CEO of Tekyz. With over 35 years of experience in software development, David shares his entrepreneurship journey, including creating the innovative Launch First methodology designed to help software startups achieve product-market fit quickly.
Here are three key takeaways from our conversation that I believe every entrepreneur and aspiring startup founder should consider:
Focus on Solving Real Problems: One of David's most powerful insights is the importance of building products that solve real problems you understand deeply. He emphasized that the best startups often emerge from personal experiences and frustrations. By automating tasks or addressing challenges in your own life, you can create solutions that resonate with others facing similar issues. This approach validates your idea and enhances your understanding of the market.The Value of Rapid Revenue Generation: David's Launch First methodology stresses the significance of generating revenue quickly. He pointed out that many startups fail because they invest heavily in product development without validating their market. Instead, he advocates for a lean approach—developing a minimum viable product (MVP) and testing it in the market to gauge interest and demand. This strategy allows entrepreneurs to pivot or refine their offerings based on real feedback, reducing the risk of costly missteps.Embrace AI as a Tool for Innovation: In our discussion, David highlighted how AI transforms the software development landscape. He shared exciting examples of how Tekyz Corp is leveraging AI to enhance project management, streamline processes, and improve customer interactions. As AI continues to evolve, it’s crucial for entrepreneurs to embrace these technologies, not just as a trend but as essential tools that can drive efficiency and creativity in their businesses.Join us as David discusses:
The story behind the name "Tekyz" and how it reflects the company's mission.The various ways Tekyz generates revenue through contract software development and upcoming SaaS products.Insights into the importance of understanding customer problems over just focusing on the product.Pivotal moments from David's early career that sparked his entrepreneurial drive.The impact of AI on software development and how Tekyz is leveraging it for project management and product design.Valuable advice for aspiring software engineers and entrepreneurs navigating the evolving tech landscape.Whether you're an established entrepreneur or just starting your journey, this episode is packed with inspiration and practical insights.
LINKS
Follow David on LinkedInDavid's company, TekyzDavid's new SaaS product, ManageReferrals.comLearn more about Launch 1st The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you by Rob FitzpatrickFollow Kyle on LinkedInSubscribe to Kyle's SubstackSupport the show
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In this episode, host Kyle Ariel Knowles sits down with Ryan Rigterink, founder of Leaders Ops and Workgaze. Ryan shares his journey from traditional industries to entrepreneurship, discussing the importance of strategic talent management and creating workplaces where people and results thrive.
Here are three key takeaways that I believe every entrepreneur and manager should consider:
Empowering Individual Visions: One of the most profound insights from Ryan was the importance of recognizing that every employee has their own vision for their career and life. As leaders, it's crucial to not only focus on the company's vision but also to understand and support the personal aspirations of our team members. We can drive engagement and productivity by fostering an environment where employees feel valued and understood. This shift from a paycheck mindset to a purpose-driven approach can transform workplace culture.The Role of AI in Leadership: Ryan shared his perspective on how AI reshapes the future of leadership and talent management. He emphasized that AI should not just be about generating more data but about leveraging insights to understand ourselves and our teams better. This new paradigm of "ecosystem leadership" will require us to manage not only people but also technology and their interactions. We can create more effective and empathetic workplaces as we embrace these changes.Personal Development Through Adversity: Ryan's journey is a testament to the power of resilience and personal growth. After being let go during the pandemic, he took the opportunity to reflect and write his book, "Redesign Life." His experiences highlight that the most significant changes in our careers sometimes come from unexpected challenges. Embracing these moments can lead to profound personal and professional development.Ryan dives into the impact of AI and technology on leadership and talent management, emphasizing the need for a paradigm shift in how we view the employer-employee relationship. He also reflects on his background in psychology and how it has shaped his approach to leadership and personal development.
In addition to his entrepreneurial ventures, Ryan is the author of "Redesign Life: Finding Purpose and Balance Amidst Chaos and Uncertainty." He discusses the inspiration behind his book, the process of writing it, and how it connects to his work with LeadersOps and WorkGaze.
Join us as we explore topics such as:
The evolution of leadership in the age of AIThe significance of personal vision in the workplaceStrategies for enhancing employee engagementInsights from Ryan's personal experiences and family legacyDon't miss this insightful conversation filled with valuable takeaways for entrepreneurs, managers, and anyone looking to make a positive impact in their professional lives!
LINKS
Follow Ryan on LinkedInLeaders OpsWorkgazeRedesign Life: Finding Purpose and Balance Amidst Chaos and Uncertainty by Ryan RigterinkObviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It by April DunfordFollow Kyle on LinkedInSupport the show
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In this inspiring episode, host Kyle Ariel Knowles sits down with Jennifer Tsay, co-founder and CEO of Shoott. This revolutionary platform offers free mini photo sessions with professional photographers. Jennifer shares her diverse journey from investment banking and documentary film production to acting and entrepreneurship.
Here are three key takeaways from our enlightening conversation:
Embrace Your Unique Journey: Jennifer’s path to entrepreneurship was anything but linear. From working in corporate finance to producing a documentary about divided families, she discovered her passion for creativity and problem-solving. This journey highlights the importance of embracing diverse experiences, as they can shape your entrepreneurial mindset and lead to innovative solutions. Remember, every step you take contributes to your unique story!The Power of Collaboration: Jennifer emphasizes the significance of teamwork in her role at Shoott. With co-founders who complement her skills, she illustrates how collaboration can enhance productivity and creativity. In a startup environment, it’s crucial to recognize each team member's strengths and leverage them effectively. As Jennifer puts it, “I can do what she can't do, and she can do what I can't do.” This balance is essential for driving success in any venture.Trust Your Gut, But Know Your Limits: One of Jennifer's most profound insights is the importance of understanding your instincts. While trusting your gut is vital, it’s equally important to recognize when to seek input from others. Jennifer shared her experience of relying on her team for judgment calls, especially in challenging situations. This approach fosters a collaborative environment and helps mitigate self-doubt, allowing for more informed decision-making.Join us as we dive deeper into Jennifer’s journey, her insights on the gig economy, and how Shoott is changing the landscape for photographers. Whether you’re an aspiring entrepreneur or a seasoned professional, this episode is packed with valuable lessons that can inspire you to take action!
Discover how her unique blend of process-oriented thinking and artistic passion led her to create a marketplace democratizing access to professional portrait photography. With a network of over 750 photographers across 60 US cities, Shoott is changing the game for clients and creatives.
In this episode, you'll learn about:
Jennifer's favorite roles before becoming an entrepreneurThe impactful documentary she produced about divided Korean familiesHer transition from corporate life to the startup worldThe importance of trusting your instincts and developing your "gut"How acting has influenced her leadership style and decision-makingThe innovative use of AI tools in her businessJoin us for an engaging conversation filled with insights on entrepreneurship, creativity, and personal growth.
LINKS
Follow Jennifer on LinkedInVisit the Shoott Website7 Rules of Self-Reliance: How to Stay Low, Keep Moving, Invest in Yourself, and Own Your Future by Maha AboueleneinFollow Kyle on LinkedInSupport the show
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Welcome to the Maker-Manager Money podcast! In this inspiring episode, host Kyle Ariel Knowles sits down with Justin Cao, founder of multiple thriving Amazon FBA businesses generating over $7 million in revenue. Justin shares his incredible journey from humble beginnings as a Vietnamese-American entrepreneur to achieving financial freedom and success in e-commerce. Justin is also the founder of AMZSHIFU, which teaches how to launch and master an Amazon FBA business.
Here are three key takeaways from our conversation that I believe every entrepreneur can benefit from:
The 1% Better Mindset: Justin emphasizes the importance of the "1% rule"—making minor, incremental daily improvements can lead to significant long-term success. He shared how this mindset helped him transform his life, from losing weight to building a thriving business. Instead of going all in and risking burnout, focus on consistent, manageable progress. This approach applies not only to business but also to personal development.The Value of Mentorship: Justin credits much of his success to the mentors who guided him. He highlights the importance of seeking out individuals who have already navigated the path you aspire to take. Mentorship can provide invaluable insights, accountability, and encouragement. As Justin says, "You need someone who knows what that top mountain looks like to guide you." This reminds us that we don’t have to go it alone; resources and people are willing to help us succeed.Customer-Centric Thinking: One pivotal shift in Justin's business strategy was changing his perspective from that of a seller to that of a customer. By focusing on how to serve customers better and meet their needs, he was able to create a successful product line. This customer-first approach is crucial in any business, as it fosters loyalty and encourages repeat purchases. Remember, it's not just about making a sale; it's about building relationships and providing value.In this episode, you'll learn about:
The importance of the "1% better every day" mindset and how it transformed Justin's life.The role of mentorship in overcoming challenges and achieving success.Justin's early entrepreneurial struggles and the pivotal moments led him to Amazon FBA.Actionable strategies for product selection, marketing, and scaling your Amazon business.Insights into building a brand and leveraging Amazon's ecosystem for long-term success.Justin also discusses his passion for giving back, his experiences as a mentor, and the legacy he aims to create through his foundation. Whether you're an aspiring entrepreneur or looking to scale your existing business, this episode is packed with valuable insights and motivation.
LINKS
Follow Justin on Instagram Subscribe to Amazon Millionaire Mentor on YouTubeAmazon Shifu Website EmpireFlippers.comFollow Kyle on LinkedInSupport the show
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Welcome to the Maker Manager Money podcast! In this inspiring episode, host Kyle Ariel Knowles sits down with Amber Gaige, a third-generation entrepreneur and founder of Far Beyond Marketing. Amber shares her unique journey from earning a vocal performance degree at Baylor University and singing Opera professionally to becoming a successful marketing expert and international best-selling author.
The Power of Clear Copy: Amber emphasizes that effective marketing starts with clear and compelling copy. Communicating what your business does and how it solves your customers' problems is crucial. She says, "Most people come off a website in four seconds or less." Your messaging needs to grab attention quickly and focus on the customer, not just the business. Remember, the story's hero is always the customer, and your role is to guide them.Consistent Branding Matters: Amber highlighted the importance of consistent branding across all platforms in our discussion. Your visuals should align with your messaging to create a cohesive experience for your audience. Whether you're a fun and flirty brand or a serious corporate entity, how you present yourself can significantly impact customer perception. As Amber wisely noted, "How do you feel? What kind of person do you want to do business with?" This self-awareness can help attract the right customers who resonate with your brand.Understanding Your Customer Demographics: Amber's insight into customer demographics was one of the most eye-opening moments from our chat. Many businesses assume they know their customers, but they are often surprised to find out who is buying from them. It's not just about basic demographics; understanding the psychographics—why customers choose your product or service—is essential. This knowledge allows you to tailor your marketing strategies effectively and engage your audience more deeply.Discover Amber's four Cs of effective marketing: clear copy, consistent branding, customer demographics, and channel management. Learn how these crucial elements can help you effectively reach your customers and achieve sustainable growth in your entrepreneurial journey.
Whether you're an aspiring entrepreneur or a seasoned business owner, this episode is packed with practical advice and inspiration to help you thrive.
Key Highlights:
Amber's background in music and how it shaped her entrepreneurial journeyThe significance of the four Cs of marketingInsights on the role of AI in modern marketingTips for understanding your customer demographicsThe importance of consistent branding and storytellingLinks:
Far Beyond Marketing Marketing Agency WebsiteFollow Amber Gaige on LinkedInThe Far Beyond Marketing Guidebook: Stop Being Duped by Ineffective Marketing by Amber GaigeBuilding a StoryBrand 2.0: Clarify Your Message So Customers Will Listen by Donald MillerMarketing Warfare by Al Ries, Jack TroutThe 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd by Allan DibFollow Kyle Ariel Knowles on LinkedInIf you enjoyed this episode, please like, subscribe, and share it with fellow entrepreneurs!
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Join us in this exciting Maker Manager Money podcast episode as host Kyle Ariel Knowles sits down with Ken McKenzie, the visionary founder and CEO of Fresh Victor. With over 20 years of experience in the spirits and craft beverage industry, Ken shares his journey from co-founding Republic Tequila to launching Fresh Victor, a premium line of all-natural, cold-pressed mixers for cocktails and spirit-free drinks.
Here are three key takeaways from our discussion:
The Power of Connection Through Food and Drink 🍹
Ken emphasized the importance of connecting with people over food and drink. Growing up in a large family, he learned that shared meals create lasting memories and foster relationships. This philosophy is at the heart of Fresh Victor, where the goal is to bring people together through delicious, all-natural mixers. As entrepreneurs, we should remember that our products can create experiences that resonate with our customers on a personal level.Perseverance is Key 💪
Ken's journey was filled with challenges, from navigating the complexities of the beverage industry to ensuring the freshness of his products. He highlighted that perseverance is essential for any entrepreneur. There were moments when he questioned whether he could continue, but he reminded himself of the bigger picture and the joy his product brings to people. This mindset is crucial for anyone facing obstacles in their entrepreneurial journey.Innovation in the Beverage Space 🥂
With the rise of non-alcoholic and low-alcohol drinks, Ken pointed out a significant shift in consumer preferences. He believes crafting non-alcoholic drinks can be as complex and valuable as traditional cocktails. This opens up a world of opportunities for innovation in the beverage industry. As entrepreneurs, we should be aware of these trends and be ready to adapt our offerings to meet the evolving needs of our customers.In this episode, you'll learn about:
The inspiration behind Fresh Victor and its unique flavors, including the award-winning grapefruit and sea salt and cactus pear and pomegranate.Ken's philosophy is about connecting people through food and drink and how it shapes the culture of hospitality.The challenges of creating fresh mixers and the importance of maintaining quality and shelf life.Insights into the evolving landscape of non-alcoholic beverages and the growing demand for mocktails.Ken's journey of perseverance and the lessons he's learned along the way.Whether you're a beverage enthusiast, an aspiring entrepreneur, or simply curious about the world of mixers, this episode is packed with valuable insights and inspiration. Don't forget to check out Fresh Victor's website for delicious cocktail and mocktail recipes!
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Follow Ken on LinkedInFresh Victor WebsiteFollow Kyle on LinkedInSupport the show
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In this episode of the Maker-Manager Money Podcast, host Kyle Ariel Knowles welcomes Mei-Yung Lee, the president and CEO of Ageless Zen Incorporated. Mei shares her inspiring journey from her roots in Hong Kong, where she was influenced by her father's work as a herbal medicine doctor, to becoming an entrepreneur through acquisition.
Founded in 2016, Ageless Zen is a boutique manufacturer of premium natural skincare and supplement products. Mei discusses the company's unique business model, which integrates ancient wisdom with cutting-edge science to create effective health and beauty products. She also highlights the company's philanthropic efforts through the Ageless Zen Circle of Giving Foundation, which supports organizations like MetaViver, which are dedicated to funding research for metastatic breast cancer.
Key Takeaways:
The Power of Integrating Ancient Wisdom with Modern Science
Mei's father inspired her to study herbal medicine, shaping her approach to creating natural skincare and supplement products. She emphasizes merging traditional knowledge with cutting-edge research to develop effective solutions. This integration benefits consumers and highlights the potential of combining different fields to innovate and create unique offerings.Focus on Community and Philanthropy
One of the standout aspects of Ageless Zen is its commitment to giving back through the Ageless Zen Circle of Giving Foundation. Mei's vision is to create a self-funding model that supports schools and non-profits while providing consumers with high-quality products. This approach demonstrates that businesses can thrive while positively impacting their communities. It's a reminder that success is not just about profit; it's also about purpose.Navigating Challenges in International Expansion
Mei candidly shared her experience expanding Ageless Zen internationally, highlighting the importance of establishing a strong domestic foundation before venturing abroad. Her advice to focus on what you do well before entering new markets is invaluable for entrepreneurs. It’s a lesson in patience and strategic growth that can help prevent common business scaling pitfalls.Join us as Mei shares her insights on entrepreneurship, the challenges of expanding internationally, and the importance of community partnerships. Discover how Ageless Zen provides high-quality products and empowers consumers to support local charities and schools through purchases.
Key Topics:
Mei's entrepreneurial journey and backgroundThe philosophy behind Ageless Zen's product developmentThe importance of philanthropy in businessChallenges and lessons learned in international expansionHow consumers can support nonprofits through Ageless ZenLinks:
Ageless Zen WebsiteAgeless Zen Community PartnershipFollow Mei Lee on LinkedInFollow Kyle Ariel Knowles on LinkedInWatch the Video Episode on YouTubeSupport the show
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Join us as Mohamed "Mo" Ahmed, Ph.D., shares his journey from software engineering to entrepreneurship, his challenges transitioning from a maker to a manager, and the importance of developing a resilient mindset. He discusses his Entrepreneurial Conditioning Framework, which emphasizes the significance of mindset in navigating the ups and downs of the entrepreneurial journey.
The Importance of Mindset: Mo emphasizes that entrepreneurship starts from within. He developed the Entrepreneurial Conditioning Framework to help founders cultivate the right mindset. It’s not just about having a great idea; it’s about maintaining a resilient and balanced mindset to navigate the ups and downs of the entrepreneurial journey. As Mo puts it, “If you are not in the right mindset, you will have the wrong perspective.” This is a crucial reminder for all of us to focus on our internal state as we pursue our goals.The Role of Mentorship: Throughout the episode, Mo discusses the significance of having mentors, advisors, and a supportive community. He outlines three essential roles: a mentor to challenge your mindset, an advisor to guide you through business decisions, and a network of friends and family who understand the entrepreneurial journey. This holistic approach to support can make a world of difference, especially during challenging times. As Mo wisely states, “You have to have someone with you; it’s going to feel lonely sometimes, but it doesn’t have to be always.”Navigating Exits and Identity: One of Mo's most profound insights is the misconception surrounding exits. Many entrepreneurs merge their identity with their startup, making it difficult to cope when the company is sold or changes hands. Mo shares his experience transitioning from founder to just being himself after an exit, highlighting the importance of separating one’s self-worth from the business. This perspective can help entrepreneurs maintain their mental health and resilience during significant transitions.
In this episode, we dive deep into the entrepreneurial journey and explore valuable insights that can help aspiring and seasoned entrepreneurs.
KEY TAKEAWAYSIn this episode, you'll learn about:
The entrepreneurial conditioning framework and its developmentThe balance between innovation and executionThe importance of mentorship and community supportKey strategies for building resilience as an entrepreneurInsights from Mo's book and personal experiences with startup challenges and successesBOOK RECOMMENDATIONS
The Inside-Out Entrepreneur: Become the Entrepreneur You Were Born to Be by Mohamed AhmedThe Mom Test: How to Talk to Customers & Learn If Your Business Is a Good Idea When Everyone Is Lying to You by Rob FitzpatrickStart with the Why: How Great Leaders Inspire Everyone to Take Action by Simon SinekThe Infinite Game by Simon Sinek
Follow Mo Ahmed on LinkedInBoundless Founder CommunityBoundless Founder on YouTube
Whether you're an aspiring entrepreneur or a seasoned business owner, this conversation is packed with valuable insights and practical advice to help you thrive in your entrepreneurial journey.
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Steven Ethridge is the Chairman and CEO of Ethridge and Associates. With over 30 years of experience in strategic communication, coaching, and consulting, Steven brings a wealth of knowledge to the table, particularly in Neuro-Linguistic Programming (NLP) and its application in sales training.
Here are three key takeaways from our conversation:
The Power of Mindset in Sales: Steven emphasizes that a successful sales approach begins with the right mindset. His "Sales Mindset Transformation" training program focuses on helping salespeople identify and eliminate limiting beliefs, negative emotions, and self-doubt. By fostering a positive mindset, sales professionals can enhance their confidence and competence, leading to better performance and results.Understanding Your Audience: One of the most critical aspects of effective communication is using the audience's language. Steven shares a powerful example from his experience with a banking client, where a simple shift from "we pay more interest" to "you earn more interest" transformed their marketing message. This highlights the importance of listening to your audience and using their exact words to resonate with their needs and motivations.NLP Techniques for Sales Excellence: Steven's unique approach to sales training incorporates NLP techniques modeled by top performers in various industries. His five-step sales process—establishing rapport, asking the right questions, uncovering needs, presenting offers, and closing the sale—provides a structured framework for sales professionals. This method not only enhances their skills but also aligns their communication with their prospects' unconscious motivations.Join us as Steven explains NLP, how it can help individuals and businesses achieve excellence, and the unique approach he takes in his sales training programs. He discusses the importance of mindset, effective communication, and understanding clients' unconscious motivations to drive sales success.
Discover Steven's journey into the world of NLP, its impact on his clients across various industries, and the common mistakes marketers make in their campaigns. Whether you're an entrepreneur, a sales professional, or simply curious about NLP, this episode is packed with valuable information and practical tips.
Don't forget to subscribe for more episodes focused on entrepreneurship, management, and financial success!
Key Topics:
What is Neuro Linguistic Programming (NLP)?The importance of mindset in salesCommon mistakes in marketing communicationSteven's journey and experiences in NLPOverview of Steven's sales training programLINKS
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Tonya Lawson is a multifaceted entrepreneur, professional musician, and SEO specialist who empowers other entrepreneurs. We talk about her journey and the valuable lessons she's learned along the way. Here are three key takeaways:
The Importance of Diversifying Income Streams: Tonya shared her experience of relying solely on her music studio for income, which left her feeling vulnerable when her county considered discontinuing a program that allowed her to teach during school hours. This fear prompted her to diversify her income sources and explore blogging, online courses, and coaching. The lesson here is clear: don’t put all your eggs in one basket! As entrepreneurs, we should seek multiple revenue streams to ensure financial stability.Mindset is Everything: One of Tonya's most powerful insights was the significance of mindset in achieving success. She emphasized that everyone has the potential to create multiple income streams, but many people hold themselves back with limiting beliefs. We can manifest our ideas into reality by empowering ourselves with education, a positive mindset, and doing the work. This is a reminder that our thoughts can either propel us forward or keep us stuck—choose wisely!Authenticity Builds Trust: In today’s digital world, it’s easy to get caught up in social media's curated perfection. Tonya encourages entrepreneurs to be unapologetically themselves, sharing their successes and struggles. We can foster deeper connections with our audience by being genuine and relatable. Remember, people resonate with real stories, not just highlight reels!Join us as Tonya shares her journey from a clarinet player passionate about music to a thriving solopreneur who helps others build diverse passive income streams. Discover how she transitioned from teaching at university to creating online courses, blogging, and coaching while emphasizing the importance of mindset and personal branding.
In this episode, you'll learn about:
Tonya's unique background and how her childhood shaped her entrepreneurial spiritThe importance of diversifying income streams and avoiding the "one income source" trapStrategies for niching down and building a strong online presenceThe key performance indicators (KPIs) to track for business successHow AI tools can streamline workflows and enhance productivityWhether you're a musician, a creative, or looking to escape the corporate grind, this episode is packed with valuable insights and actionable tips to help you on your journey to financial freedom.
Remember to check out Tonya's YouTube channel and website for more resources, and let's help her reach her goal of 1,000 subscribers!
LINKS
Follow Tonya on YouTube
Tonya's Website
Follow Kyle on LinkedIn
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In this episode, host Kyle Ariel Knowles sits down with Brett Trainor, a former corporate professional who traded his 30-year corporate career for entrepreneurial freedom. As the founder of the Escapee Collective and host of the Corporate Escapee podcast, Brett shares his journey of helping corporate professionals find their path to independence.
The Power of Time Management ⏰
Join us as we dive into Brett's story of leaving the corporate world, his challenges during his transition, and the valuable lessons he learned. Discover how he empowers GenX professionals to break free from the 9-to-5 grind without sacrificing their income and learn actionable strategies for achieving work-life balance.
KEY LEARNINGS
Brett emphasizes the importance of reclaiming your time after leaving the corporate grind. He shares how he initially struggled with guilt over not being productive every minute of the day. However, he learned to structure his time effectively by creating intentional time blocks for strategic work, meetings, and personal activities. This shift allowed him to embrace his newfound freedom and prioritize what truly matters in life.Mindset Shift: From Employee to Entrepreneur 💡
One of the most enlightening aspects of our conversation was Brett's perspective on the mindset shift required to succeed as an entrepreneur. He highlights that many corporate professionals underestimate their skills and experience. Brett encourages listeners to recognize that they have the capability to solve problems for small businesses, which can lead to lucrative opportunities. It's about taking action and not letting self-doubt hold you back!Building a Supportive Community 🤝
Brett's journey led him to create the Corporate Escapee community, where he connects like-minded individuals who are navigating their own paths to independence. He shares how this community has grown to nearly 1,700 members, providing a space for support, collaboration, and shared experiences. The importance of networking and building relationships cannot be overstated, and Brett's story is a testament to the power of community in achieving entrepreneurial success.If you're feeling stuck in your corporate job or contemplating a career change, this episode is a must-listen! Brett's insights and experiences will inspire you to take that first step toward your own entrepreneurial journey.
In this episode, you'll also learn about:
-The tipping point that led Brett to leave corporate life
-How he detoxed from the corporate mindset and embraced his newfound freedom
-The importance of time management and prioritizing health
-Insights into the corporate escapee community and the opportunities available for those looking to transition
-Tips for finding your first client and building a successful freelance career
Whether you're contemplating leaving your corporate job or simply seeking inspiration, this episode is packed with insights and motivation.LINKS
Follow Brett on LinkedInFollow Brett on TikTokCorporate Escapee PodcastCorporate Escapee WebsiteFollow Kyle on LinkedInSupport the show
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Glenn Poulos has started and sold two businesses and recently acquired his third. He's an author who wrote Never Sit in the Lobby: 57 Winning Sales Factors to Grow a Business and Build a Career Selling. Glenn's also a podcaster who hosts the Profit Powerhouse podcast.
Three Key Takeaways from Glenn's Episode
Never Sit in the Lobby: Glenn emphasizes the importance of being proactive and engaged when meeting clients. His mantra, "Never Sit in the Lobby," serves as a reminder to always be prepared and present. Instead of zoning out on your phone while waiting, use that time to mentally prepare, recall past interactions, and have something valuable to offer when your client arrives. This approach not only sets a positive tone for the meeting but also demonstrates your commitment and professionalism.The Power of Genuine Connections: One of the biggest misconceptions in sales is that you can rush rapport-building. Glenn highlights the importance of being genuine and taking the time to understand your clients. He warns against "implied familiarity," which can lead to misunderstandings and discomfort. Instead, focus on active listening and building authentic relationships. This not only enhances your credibility but also fosters trust, making it easier to close deals.Sales vs. Marketing: Glenn clearly distinguishes between sales and marketing, which is often misunderstood. He points out that while marketing generates leads and creates awareness, sales is about closing deals and building relationships. Understanding this difference is crucial for anyone in the business world. As Glenn puts it, "The real sales guy wants to be in front of clients closing deals," and that’s where the real magic happens.LINKS
Follow Glenn Poulos on LinkedInGlen's Book Never Sit in the LobbyGlenn's Profit Powerhouse Podcast on SpotifyGlenn's Profit Powerhouse Podcast on AppleFollow Kyle Ariel Knowles on LinkedInThis episode is packed with practical advice and insights that can help you elevate your sales game and build lasting relationships in your business endeavors. Whether you're an aspiring entrepreneur or a seasoned sales professional, there's something valuable for everyone.
Discover the insights from Glenn's book, "Never Sit in the Lobby: 57 Winning Sales Factors to Grow a Business and Build a Career Selling," where he discusses practical sales strategies, the importance of face-to-face interactions, and how to build genuine relationships in sales.
Glenn also discusses the differences between starting a business from scratch and acquiring an existing one, the role of AI in sales, and the significance of making lasting impressions. Whether you're an aspiring entrepreneur or a seasoned sales professional, this episode is packed with valuable advice to inspire and motivate you.
KEY TOPICS
-Glenn's career journey and new business ventures
-Insights from "Never Sit in the Lobby"
-The importance of face-to-face selling
-Overcoming misconceptions in sales
-The role of AI in modern business practicesSupport the show
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I'm thrilled to announce the latest episode featuring the incredible David J. Greer, an entrepreneurial coach with over 40 years of experience in the business world. David has a wealth of knowledge to share, especially for those navigating the entrepreneurial journey.
Here are three key takeaways from our enlightening conversation:
1. The Importance of Vision: David emphasizes that having a clear vision is crucial for entrepreneurs. He recalls how a simple field trip in his youth sparked his desire to merge computers and business. This vision propelled him for over 25 years! As entrepreneurs, we often get caught up in the day-to-day grind and lose sight of why we started our businesses in the first place. David encourages us to reconnect with our original motivations and, if necessary, create new visions for the future.
2. Conscious Choices Over Control: One of David's most profound insights is that there is no such thing as work-life balance—only work-life choices. Many entrepreneurs struggle with the urge to control every aspect of their business, which can lead to burnout. David advocates making conscious choices about where to focus our energy and time. By doing so, we can avoid the pitfalls of workaholism and ensure that we are present for our business and personal lives.
3. Embracing Vulnerability: In our discussion, David highlights the emotional component of entrepreneurship that often goes unaddressed. He believes sharing our fears and vulnerabilities can foster stronger team relationships. While maintaining professionalism is essential, being open about our challenges can create a more supportive and understanding work environment. This vulnerability can ultimately lead to greater collaboration and innovation.
David discusses the importance of setting goals, maintaining a vision, and the emotional aspects of entrepreneurship. He emphasizes the need for entrepreneurs to be aware of their strengths and weaknesses and how to manage their time and energy to avoid burnout effectively. With insights from his book, "Wind in Your Cells," David provides valuable cultural, strategic planning, and team alignment strategies.
Join us as we explore topics such as:
-The balance between ambition and self-care
-The emotional challenges of entrepreneurship
-The significance of vision and goal-setting
-Insights on addiction and recovery in the entrepreneurial journey
-Practical strategies for business growth and personal development
Whether you're an aspiring entrepreneur or a seasoned business owner, this episode is packed with inspiration and actionable advice to help you navigate the challenges of entrepreneurship. Don't forget to like, subscribe, and share your thoughts in the comments!
LINKS
David J. Greer's book WIND IN YOUR SAILS: Vital Strategies That Accelerate Your Entrepreneurial Growth
David J. Greer's Website
Follow David on LinkedIn
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Welcome to the Maker Manager Money podcast! In this episode, host Kyle Ariel Knowles sits down with self-made millionaire Sean Ginsberg, who has built an impressive $75 million portfolio. Sean shares his revolutionary PCA Premium Client Attraction System, which focuses on personalized value, targeting high-quality prospects, and mastering the art of follow-up.
Discover how Sean transformed his life after being expelled from high school and learned the importance of believing in himself. He discusses the pivotal moments that led him to success, including his journey into real estate and the mentors who shaped his path.
In this episode, you'll learn:
The significance of clarity in your vision and goalsHow to effectively close sales and attract premium clientsThe importance of journaling and self-reflection in personal growthStrategies for businesses to improve their sales processes and systemsWhy capping commissions can hinder success in salesJoin us for an inspiring conversation that will elevate your sales game and motivate you to take action in your entrepreneurial journey.
Sean's Website
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Welcome to the Maker-Manager Money Podcast! In this episode, host Kyle Ariel Knowles talks with Greg Shove, CEO of Section and a seasoned entrepreneur with over 30 years of experience in the tech industry. Greg shares his journey through the ups and downs of building successful businesses, including his insights on the myths of Silicon Valley and the importance of persistence.
Greg's entrepreneurial journey and lessons learnedThe impact of AI on business and educationBalancing work and personal life as an entrepreneurThe importance of managing expectations in startup culturePractical advice for harnessing AI tools
Greg discusses his personal goals, including spending time with his grandchildren and riding the AI wave in his ventures. He dives deep into the transformative power of AI, offering actionable advice on how entrepreneurs can leverage tools like ChatGPT and Claude to streamline workflows and enhance productivity.
Join us as we explore the realities of entrepreneurship, the grind behind startup success, and the evolving landscape of AI technology. Whether you're a seasoned entrepreneur or just starting, this episode is packed with valuable insights and inspiration.
Key Topics:
Follow Greg on LinkedInMBA Quality Online Education at SectionFrom AI Hype to Working Prototype Machine & PartnersPersonal Math with Greg & TaylorEnneagram Insitute (and Test)Follow Kyle on LinkedIn
Links:
Greg's Book Recommendation
The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers by Ben HorowitzSupport the show
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In this heartfelt special episode on Maker Manager Money, Lyn Christian, Master Certified Coach (ICF MCC), Executive Coach, Business and Life Coach, Speaker, Amazon Best Selling Author, and Owner of SoulSalt Inc. dives deep into the complexities of grief and the importance of acknowledging our emotions after losing a loved one. Join us as Kyle Ariel Knowles shares his journey following the tragic loss of his son, Jake, to suicide.
Lyn explores the concept of "throwing the bullshit flag" on societal norms surrounding grief, discussing how grief is often misunderstood and underappreciated. Kyle reflects on the lessons he learned about love, loss, and the necessity of community during times of sorrow.
Discover the significance of allowing ourselves to grieve, the power of vulnerability, and the importance of finding meaning in our experiences. We also touch on practical strategies for coping with grief, including journaling, support groups, and the healing power of physical activity.
Whether you've experienced loss or want to understand the grieving process better, this episode offers valuable insights and encouragement. Remember, it's okay not to be OK, and your feelings are valid.
TOPICS COVERED
-The journey of grief after losing a child
-The importance of community and support
-Practical coping strategies for grief
-The role of vulnerability in healing
-Understanding the long-term nature of grief
RESOURCES MENTIONED
It's Okay That You're Not Okay: Meeting Grief and Loss in a Culture that Doesn't Understand by Megan Devine
Finding Meaning: The Sixth Stage of Grief by David Kessler
Grief.com Resources and Support Groups
University of Utah's Caring Connections Grief Support
Soul Salt: Your Personal Field Guide to Confidence, Purpose, and Fulfillment by Lyn ChristianSupport the show
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In this Maker Manager Money podcast episode, host Kyle Knowles sits down with Kevin Biebelhausen, an investor and business owner based in North Carolina. Kevin shares his journey into Entrepreneurship Through Acquisition (ETA), a unique path to business ownership that focuses on acquiring established, profitable companies rather than starting from scratch.
Discover how Kevin's fund, Fruition Capital, targets B2B companies at least 10 years old and generates between $1 to $2 million in EBITDA. He explains why acquiring an existing business can be easier than chasing venture capital. He offers powerful insights on betting on yourself and building sustainable wealth through business ownership.
Throughout the conversation, Kevin discusses his background, including his experience as a professional opera singer and how it has influenced his approach to business. He also shares valuable advice for aspiring entrepreneurs, particularly those transitioning from corporate careers or military service.
Join us for an inspiring discussion highlighting ETA's potential and the importance of finding your own path in entrepreneurship.
Key Topics:
What is Entrepreneurship Through Acquisition (ETA)?The benefits of acquiring established businessesInsights on investing in small to medium-sized businessesKevin's journey from opera singer to business ownerAdvice for transitioning military veterans and corporate professionalsLinks:
Learn more about Kevin Biebelhausen at biebelhausen.comConnect with Kevin on LinkedInSupport the show
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