Episódios
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Wondering how to confidently charge higher prices for your coaching services?
In this episode of Crafted Entrepreneur, I walk you through the journey of how I started charging six figures for my coaching programs. Pricing your services can be one of the most challenging aspects of running a coaching business, especially when you want to reflect the true value you offer.
Learn how to recognize your worth, understand the value you bring, and why charging more actually leads to better clients and results. I also discuss the mindset shift needed to increase your rates and how to create offers that attract your dream clients who are willing to invest in themselves.
Episode Highlights
Recognizing Your Value: Why your expertise, life experiences, and personal growth are worth more than just the time you spend with clients.The Picasso Napkin Story: How this famous story about Picasso helps explain why pricing isn’t just about time but also about the lifetime of knowledge you bring.High-Ticket Coaching Clients: Why clients who pay more tend to be more committed, focused, and easier to work with.Charging What Excites You: The importance of charging a price that makes you excited to show up for your clients and serve them at your highest level.Low-Ticket vs. High-Ticket: The pros and cons of both low-ticket and high-ticket offers and why high-ticket might be the better fit for most coaches.Key Moments
00:00 - 01:23: The common mistake of undercharging and how to shift your mindset to charge what you’re worth.03:16 - 03:56: The results clients achieve after working with you and how that translates into your pricing.06:20 - 07:24: The importance of paying enough to pay attention and how investment levels impact client commitment.09:14 - 10:43: Why it’s easier to serve fewer, high-paying clients than to serve many low-ticket clients.14:59 - 15:29: How putting yourself in the right environments can help you attract your dream clients.If you’re ready to start charging what you’re worth and attract high-paying clients, begin by evaluating your pricing structure and creating offers that reflect the true value you bring. Download my free profit formula at CaylaCraft.com/profit to learn how to make more money with the clients you already have. For one-on-one coaching or to learn about my new private coaching program, DM me the word "coach" on Instagram!
Links + Resources:
Are you charging what you're worth? Grab my free Profit Accelerator Pack for Coaches and stop leaving money on the table.Discover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla Craft
Instagram | YouTube |
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Is everything in your business feeling more complicated than it should be?
In this episode of Crafted Entrepreneur, I tackle the common feeling of overwhelm that many entrepreneurs face at every stage of their journey. Whether you're just starting out or scaling your business to new heights, the sense that everything is too complicated can hold you back.
I’m here to show you why this happens and exactly what to do about it.
In this transformative episode, I share practical steps to nurture your inner child, set better boundaries, and surround yourself with the right people who elevate you. By shifting your mindset and tapping into your champion self, you can move from a state of complication to a flow that brings peace and productivity to your business.
Episode Highlights
Nurture Your Inner Child: How to address the inner voice that shows up when things feel difficult and love on your inner child to step into your champion self.Setting Boundaries: Why complications often arise from working with the wrong clients and how tightening your boundaries can transform your business.Surround Yourself with Problem Solvers: The importance of surrounding yourself with entrepreneurs and growth-minded individuals who can help you navigate challenges.Give Your Burdens to God: How to release the weight of your problems to God, trusting in His guidance to find solutions and move forward.Key Moments
00:00 - 02:08: The common feeling of complication in business and why it’s your inner child reacting to challenges.03:17 - 04:22: Nurturing your inner child and stepping into your champion self to approach business from a place of abundance.05:34 - 06:37: The impact of working with draining clients and how to become unavailable for people who don’t respect your boundaries.09:16 - 10:28: Surrounding yourself with problem solvers who can turn your biggest challenges into opportunities for growth.13:52 - 14:53: How to give your business burdens to God and trust in His wisdom to guide you through complex situations.Links + Resources
Transform Your Life with Game Changers: Grab this book and learn how to become a game-changing coach with 12 value-packed lessons. Grab it HereDiscover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla Craft
Instagram | YouTube | TikTok | Facebook
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Have you ever wondered if you can make a significant income from low-ticket offers?
In this episode of Crafted Entrepreneur, I sit down with Brie Groves, a powerhouse entrepreneur who has made over a million dollars in just one year with a low-ticket offer. Brie shares her incredible journey from struggling financially to building a successful business that has not only changed her life but also the lives of her clients.
Brie talks about the pivotal moments that led her to pivot from e-commerce to digital products, the importance of quick decision-making, and how consistency and resilience were key to her success. Whether you're just starting or looking to refine your strategy, Brie’s story and insights are packed with actionable advice.
Episode Highlights
Brie's Entrepreneurial Journey: From $75,000 in debt to building a million-dollar business, Brie shares the highs and lows of her entrepreneurial path.Making Quick Decisions: The importance of being a fast decision-maker and taking action without overthinking.Pivoting to Low-Ticket Offers: How Brie transitioned from e-commerce to creating a $97 digital product and the steps she took to make it successful.Consistency is Key: How posting about her offer every day for four months led to significant sales and growth.Messaging and Visibility: Tips for honing in on your messaging and ensuring the right audience sees your offer.Investing in Yourself and Your Business: How personal growth and investing in her business have been game-changers for Brie.Key Moments
01:17 - 03:18: Brie’s early financial struggles and the turning point that led her to entrepreneurship.06:18 - 07:21: The moment Brie realized she needed to change her path and started her e-commerce business.09:31 - 10:17: The transition from e-commerce to low-ticket digital products and the realization of its potential.13:49 - 14:28: Brie's commitment to promoting her $97 offer consistently for four months to achieve sales success.18:55 - 19:31: How having conversations with your audience can drastically improve your messaging and sales.24:24 - 25:08: The value of low-ticket offers as a gateway to higher-ticket products and long-term client relationships.Final Thoughts:
Don’t miss out on the opportunity to learn from Brie Groves' success! Follow her on Instagram at @BrieGroves and check out her podcast, The Growth Game, for more business insights. And if you're ready to dive into low-ticket offers, make sure to grab Brie's $97 offer—it's the best investment you’ll make today!
Links + Resources
Brie's Instagram Brie's Website
Transform Your Life with Game Changers: Grab this book and learn how to become a game-changing coach with 12 value-packed lessons. Grab it HereDiscover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started... -
Stand on God's Promises: The Secret to Prosperity in Your Business
Are you ready to infuse your faith into your business?
In this episode of Crafted Entrepreneur, I dive into the powerful intersection of spirituality and entrepreneurship. I believe that when you blend your faith with your business, you’ll see bigger and more miraculous results. This episode is all about standing on the promises of God and trusting in His blessings to guide your business decisions.
In this spiritually enriching episode, I share insights from the Bible, focusing on the story of Abraham, and how understanding God’s blessings can shift your perspective and business approach. You’ll learn how to navigate the challenges of entrepreneurship with faith and why believing in God’s promises can empower you to take bold actions.
Episode Highlights
Faith and Vision: How faith is believing in what you cannot yet see and calling blessings into your reality.Spiritual Warfare: Understanding the enemy’s tactics to attack your identity and how to counter them with faith.Abraham’s Blessing: Lessons from Abraham’s story in Genesis and how they apply to your business today.Walking in God’s Promises: How to operate your business under God’s blessings and the importance of obedience to His word.Standing Firm in Faith: The power of consistent faith declarations and surrounding yourself with testimonies of God’s faithfulness.Key Moments
00:00 - 01:31: Introduction and the importance of integrating faith into your business.02:11 - 02:48: The enemy’s tactic of attacking your identity and how it affects your business decisions.03:57 - 05:08: Abraham’s story and the significance of knowing that God’s blessings will follow you wherever you go.06:10 - 07:12: Understanding God’s economy and the impact of obedience on your business.07:39 - 08:45: Standing on God’s promises and declaring His blessings over your business consistently.Links + Resources
Transform Your Life with Game Changers: Grab this book and learn how to become a game-changing coach with 12 value-packed lessons. Grab it HereDiscover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla Craft
Instagram | YouTube | TikTok | Facebook
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Are your relationships impacting your business growth?
Today, I explore the connection between your personal relationships and your entrepreneurial success. If you’re juggling a healthy marriage, friendships, and a thriving business, or if you’re waiting to focus on your relationships until your business is stable, this episode is for you.
In this insightful episode, I share a simple yet powerful exercise to nurture your inner child, which can lead to greater self-love and, ultimately, a healthier business. You’ll discover how connecting with and caring for your inner child can help your champion self take the lead in your business decisions, allowing you to stand out and succeed.
Episode Highlights
The Link Between Relationships and Business: Why your business can only be as healthy as your personal relationships, starting with your marriage.Nurturing Your Inner Child: Understanding the impact of your inner child on your relationships and business and how to show love and care for her.Visualization Exercise: A practical exercise to connect with your inner child, envision her future, and reassure her of safety and success.Empowering Your Champion Self: How nurturing your inner child allows your champion self to make bold decisions in your business.Key Moments
00:00 - 01:39: Introduction to the episode and the importance of prioritizing your personal relationships.01:39 - 02:13: Download the free success guide with exercises for health, wealth, relationships, spirituality, and business.02:56 - 04:06: Visualization exercise to connect with your seven-year-old self and nurture her dreams and aspirations.04:40 - 05:16: The importance of letting your champion self take over in business decisions and embracing visibility and boldness.Links + Resources
Transform Your Life with Game Changers: Grab this book and learn how to become a game-changing coach with 12 value-packed lessons. Grab it HereDiscover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla Craft
Instagram | YouTube | TikTok | Facebook
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Ready to connect with affluent clients who are eager to invest in your services?
In this episode of Crafted Entrepreneur, I share seven powerful strategies to attract affluent clients who value growth and are willing to pay for your expertise. These clients understand the importance of investing in themselves and are constantly looking for ways to level up.
In this insightful episode, I discuss how to tailor your messaging, leverage exclusive spaces, and create luxury experiences to appeal to high-end clients. By understanding their values and speaking their language, you can position yourself as the go-to expert in your industry.
Episode Highlights
Speak Their Language: Understanding the values of affluent clients and creating content that resonates with them.Exclusive Clubs and Networks: How joining exclusive clubs and professional organizations can connect you with high-level clients.Invest in Luxury Experiences: The importance of participating in luxury experiences to meet and connect with affluent individuals.Ask for Referrals: Leveraging your existing affluent clients’ networks to find new high-end clients.Position Yourself as a Thought Leader: Writing articles, giving talks, and hosting webinars to build credibility and attract affluent clients.Targeted Marketing Campaigns: Creating luxury marketing materials and personalized invitations to appeal directly to affluent clients.Key Moments
00:00 - 01:33: Introduction and the importance of understanding affluent clients' behavior and mindset.03:23 - 04:46: Tailoring social media messaging to connect with high-end clients by addressing their advanced needs.05:30 - 06:33: The power of exclusive clubs and how they can open doors to new business opportunities.07:14 - 08:17: Investing in luxury experiences and retreats to build connections with affluent individuals.09:22 - 10:40: How to use HARO to position yourself as a thought leader and gain visibility among affluent clients.10:40 - 11:20: Crafting a luxury marketing campaign with personalized elements to capture affluent clients’ attention.Links + Resources
Transform Your Life with Game Changers: Grab this book and learn how to become a game-changing coach with 12 value-packed lessons. Grab it HereDiscover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla Craft
Instagram | YouTube | TikTok | Facebook
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Want to create true financial freedom?
In this episode of Crafted Millionaire, I share a powerful daily exercise that I use to consistently multiply my wealth. This isn’t just about making money—it’s about giving your money a mission and creating momentum in your financial life.
In this practical and motivating episode, I break down the importance of having a healthy money mindset, the power of gratitude, and how to speak directly to your money to guide it towards your financial goals. If you're looking to take control of your finances and elevate your wealth, this episode is a must-listen.
Episode Highlights
Money Mindset: Why developing a healthy money mindset is crucial for financial success and how gratitude plays a role.Financial Literacy: The importance of getting educated about your investments and understanding how your money works.Abundance vs. Scarcity: How adopting an abundance mentality can lead to greater financial freedom and generosity.Surrounding Yourself with Positivity: The impact of surrounding yourself with supportive people who share your financial goals.Daily Money Exercise: How to give your money a mission every day to create momentum and achieve your financial goals.
Key MomentsIntroduction to Daily Money Exercise (00:00:03 - 00:00:19): A powerful daily exercise I practice to consistently multiply my money and strengthen my wealth-building habits.
Importance of a Healthy Money Mindset (00:00:45 - 00:01:00): The significance of having a firm foundation in money mindset, explaining how this mindset is crucial for making space for financial growth.
Practicing Gratitude for Financial Situation (00:01:24 - 00:02:16): The necessity of expressing gratitude for your current financial state, regardless of where you are, as a way to clear limiting beliefs and make room for more abundance.
Educating Yourself on Financial Literacy (00:03:13 - 00:03:53): Why you need to get educated about financial literacy, understanding investments, savings, and other financial tools to empower yourself and reduce fear around money.
Embracing an Abundance Mindset (00:04:17 - 00:04:43): The contrasts between scarcity mindset with an abundance mindset, and how you can see money as a tool that can circulate and multiply rather than something that is limited and finite.
Giving Your Money a Mission (00:06:01 - 00:06:39): My daily exercise of giving money a specific mission each day, directing it to work for me in various ways, such as multiplying investments or paying bills with gratitude.
The Power of Positive Language Around Money (00:07:20 - 00:07:51): The importance of using positive language when talking about money, shifting from a mindset of burden to one of gratitude and abundance, which in turn helps attract more wealth
Links + ResourcesTransform Your Life with Game Changers: Grab this book and learn how to become a game-changing coach with 12 value-packed lessons. Grab it HereDiscover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: -
Are you feeling sluggish or struggling to maintain high energy levels throughout the day?
In this episode of Crafted Entrepreneur, I dive deep into the essential ingredient for vibrant health—your mitochondria. These tiny powerhouses in your cells are crucial for producing energy, and when they're not functioning optimally, it can affect everything from your productivity to your overall well-being.
In this first installment of a new series, I share my journey from unhealthy habits in my twenties to a deeper understanding of what it truly means to be healthy as an entrepreneur. You'll learn practical tips to improve your mitochondrial health, boost your energy, and live your best life.
Episode Highlights
Understanding Mitochondria: What mitochondria are and why they're essential for energy production and overall health.The Impact of Diet: How processed foods and high-carb diets can damage your mitochondria and what to eat instead.Intermittent Fasting: The benefits of intermittent fasting for mitochondrial health and how to incorporate it into your routine.Exercise and Mitochondria: How intense daily exercise can increase your mitochondrial content and boost your energy.The Importance of Sleep: Why quality sleep is critical for detoxifying your body and maintaining healthy mitochondria.Detoxing for Health: Practical tips for detoxing, including the benefits of sauna sessions and cold exposure.
Key MomentsEmphasizing Health as Wealth (00:00:27 - 00:00:48): Cayla stresses the importance of health, stating that without it, success in business and wealth can feel meaningless.
The Impact of Processed Foods (00:01:10 - 00:02:08): She shares her experience with highly processed protein shakes in her 20s and explains the negative effects of consuming such foods, advocating for whole, natural foods instead.
Understanding Mitochondrial Health (00:03:30 - 00:05:04): Cayla dives into the importance of maintaining healthy mitochondria, the powerhouses of cells, and how issues with them can lead to tiredness, brain fog, and other health problems.
Intermittent Fasting and Metabolism (00:09:54 - 00:10:12): She discusses her experience with intermittent fasting, noting that while it can improve mitochondrial health, it may not be suitable for everyone, especially in high-stress situations.
The Role of Exercise in Mitochondrial Health (00:13:13 - 00:14:24): Cayla highlights the importance of intense daily exercise for boosting mitochondrial function, recommending weight lifting as an effective method.
The Importance of Sleep for Detoxing and Energy (00:15:15 - 00:16:00): She emphasizes the critical role of sleep in detoxifying the body and supporting mitochondrial health, urging entrepreneurs to prioritize rest.
Detoxing Through Sauna and Cold Exposure (00:17:33 - 00:18:52): Cayla shares her favorite method of detoxing through sauna sessions followed by cold exposure, which she believes helps clear toxins and rejuvenate the body.
Links + ResourcesTransform Your Life with Game Changers: Grab this book and learn how to become a game-changing coach with 12 value-packed lessons. Grab it HereDiscover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize... -
In her latest podcast, Cayla Craft delves into the ten biggest motivation destroyers that can prevent people from achieving their goals. She starts by addressing the harmful impact of negative self-talk, rooted in childhood experiences, and emphasizes the importance of overcoming this to move forward. Cayla highlights the dangers of lacking clarity in goals, which can lead to a loss of direction, and the paralyzing effect of the fear of failure that stops people from taking necessary risks. She also discusses how procrastination and toxic relationships can drain motivation, advising listeners to set clear rewards and practice limited association with energy-draining individuals. Additionally, Cayla stresses the importance of avoiding burnout by prioritizing rest and warns against the destructive habit of comparing oneself to others. Overall, the episode provides practical strategies to overcome these common obstacles and maintain strong motivation on the path to success.
Key Moments
Negative Self-Talk (00:01:21 - 00:05:13): Cayla discusses how negative self-talk is a major motivation destroyer, rooted in childhood experiences. She shares personal stories of overcoming negative self-talk by revisiting and nurturing her younger self.
Lack of Clarity (00:05:24 - 00:07:01): She emphasizes the importance of having clear goals and knowing where you want to be in five years. Without clarity, it's easy to lose direction and motivation.
Fear of Failure (00:07:06 - 00:08:11): Cayla addresses how the fear of failure can paralyze you and prevent you from taking risks, which are essential for success. She encourages listeners to push through fear and take action despite uncertainties.
Procrastination (00:08:15 - 00:11:13): She explains how procrastination, often driven by perfectionism and fear, can drain your motivation and increase stress. Cayla shares tips on overcoming procrastination by setting rewards and holding oneself accountable.
Toxic Relationships (00:13:20 - 00:16:10): Cayla warns about the impact of toxic relationships on motivation, advising listeners to practice limited association with people who drain their energy and enthusiasm.
Burnout (00:16:33 - 00:17:41): She discusses how burnout from working too hard without rest can diminish your effectiveness. Cayla stresses the importance of rest and recovery to maintain high performance and motivation.
Comparison to Others (00:18:10 - 00:19:26): Cayla highlights how comparing yourself to others can quickly zap your motivation. She encourages listeners to root their identity in their own worth rather than in external validation
Links + ResourcesTransform Your Life with Game Changers: Grab this book and learn how to become a game-changing coach with 12 value-packed lessons. Grab it HereDiscover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. -
Do you ever wonder if you’re truly an expert in your field? In this episode of Crafted Entrepreneur, I dive deep into what it means to be an expert and how to confidently step into your role as one. Whether you're a coach questioning your qualifications or someone looking to level up, this episode will help you assess your expertise and give you actionable steps to solidify your position in your industry.
In this insightful episode, I break down the key factors that contribute to becoming an expert, from gaining depth of knowledge to mastering problem-solving abilities. You'll discover the exact questions to ask yourself to determine if you’re ready to coach others and what steps you can take if you’re not quite there yet.
Episode HighlightsDepth of Knowledge: Understanding the importance of extensive knowledge and continuous learning in your chosen field.Experience Matters: How practical experience and overcoming challenges contribute to your expertise.Recognition and Mastery: Why being recognized as an expert and mastering specific skills are crucial for your success.Problem-Solving Ability: The importance of developing critical thinking and problem-solving skills in your niche.Mentorship Skills: How the ability to teach and mentor others can set you apart as a true expert.Key Moments:
Depth of Knowledge (00:01:17 - 00:02:18): Cayla emphasizes the importance of having extensive knowledge in your specific industry to be recognized as an expert.
Experience (00:03:01 - 00:04:21): She discusses the significance of practical experience, including the number of years you've spent working in your field and the challenges you've overcome.
Recognition (00:04:41 - 00:05:02): Cayla highlights the value of external validation, such as receiving awards, recommendations, or invitations to speak, as indicators of expertise.
Mastery of Skills (00:05:04 - 00:05:46): She mentions the importance of mastering the specific skills related to your industry, using examples like a health coach who has mastered the macro diet.
Continuous Learning (00:05:50 - 00:06:44): Cayla stresses that true experts are constantly learning and staying updated on the latest developments in their field.
Problem-Solving Ability (00:06:47 - 00:08:00): She underscores the need for experts to have strong problem-solving skills, which can be demonstrated by effectively helping others overcome challenges.
Mentorship Ability (00:08:04 - 00:09:10): Finally, Cayla talks about the importance of being able to teach and mentor others, ensuring that the knowledge you possess can be effectively transferred to those you are helping
Links + ResourcesTransform Your Life with Game Changers: Grab this book and learn how to become a game-changing coach with 12 value-packed lessons. Grab it HereDiscover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my... -
Is Instagram no longer giving you the results you want? Dive into this episode of Crafted Entrepreneur where I share the exact steps I've taken to consistently reach 1 million impressions on Instagram every month, even after losing followers. This episode isn't just about the numbers; it's about aligning your beliefs and strategy with what truly works on the platform.
In this episode, I break down the three key strategies that helped me fall back in love with Instagram and turn it into a powerful tool for attracting the right followers—those who align with my new level and goals. Whether you're struggling with engagement or looking to monetize your social media presence, this episode will give you actionable insights and a fresh perspective.
Episode HighlightsInstagram Realignment: How shifting my mindset and content focus reignited my love for the platform.Content Strategy: Why B-roll content became my go-to and how I make it easy and effective.Timing is Everything: The importance of posting at the right time and engaging before and after sharing content.Monetization: How I'm using Instagram to generate revenue by setting clear expectations and leveraging tools like ManyChat.
Key Moments00:48 - 02:13: Introduction and the three things you’ll learn to grow consistently on social media.03:25 - 05:13: How falling back in love with Instagram changed my approach and results.06:22 - 08:08: The power of sharing personal content, including life struggles, to connect with followers.09:27 - 10:04: Bridging the gap between belief and action to monetize social media effectively.13:12 - 14:21: Using B-roll content to make video creation easy and impactful.14:57 - 15:31: Discovering the best time to post and why consistency matters.16:30 - 17:07: How integrating ManyChat into my strategy has streamlined my business and client interactions.If you're ready to turn Instagram into a high-performing platform for your business, this episode is packed with practical tips and insights that will help you make it happen.
Links + ResourcesTransform Your Life with Game Changers: Grab this book and learn how to become a game-changing coach with 12 value-packed lessons. Grab it HereDiscover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.com
Follow Cayla CraftInstagram | YouTube | TikTok | Facebook
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Is burnout holding you back from your entrepreneurial dreams? Discover how to transform your struggles into strengths with Tracy Rodriguez, a hypermobility health coach and corrective exercise specialist. Learn how understanding your unique brain wiring can unlock new levels of success and fulfillment.
In this inspiring episode, I sit down with Tracy Rodriguez, founder of Heal with Tracy. Tracy shares her journey from being bedridden with Ehlers-Danlos Syndrome (EDS) to becoming a beacon of hope for others facing similar challenges. Uncover the connections between neurodivergence, trauma, and chronic health issues, and learn why advocating for yourself in the healthcare system is crucial.
Episode Highlights
Tracy's Personal Journey: A devastating accident and misdiagnosis led Tracy to create Heal with Tracy, helping others with hypermobility and related conditions.Healthcare Advocacy: The importance of being your own advocate when dealing with complex health issues often misunderstood by the medical community.Neurodivergence and Entrepreneurship: Exploring the link between ADHD, autism, and hypermobility, and how these conditions manifest in entrepreneurs.The Role of Trauma: The impact of trauma on health and the need for a holistic approach to healing.Key Moments
00:02:26 - 00:02:52: Tracy shares her struggle with chronic pain and how being dismissed by doctors led her to help others.00:10:50 - 00:11:16: Challenges Tracy faced scaling her business and her pivot to providing value through social media.00:14:40 - 00:15:02: The importance of understanding the "why" behind personal struggles, and how learning about ADHD and autism helped Tracy.00:20:08 - 00:21:08: Discussion on how autism presents differently in females, leading to challenges in social interactions and masking.00:31:29 - 00:33:00: Tracy’s approach to homeschooling her children due to overstimulation in traditional schools.00:40:59 - 00:41:43: Making small, new choices for a better life and business, and where to find Tracy online.00:41:02 - 00:41:20: Finding the "why" behind actions and Tracy's affordable subscription plan.
Get In Touch With Tracy RodriguezProgram: Heal with TracySocial Media: TikTok | Instagram | Facebook
Links + ResourcesTransform Your Life with Game Changers: Grab this book and learn how to become a game-changing coach with 12 value-packed lessons. Grab it HereDiscover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit... -
Want to make your content go viral and reach millions? Discover the secrets of virality and learn how to capture attention, engage your audience, and boost your social media presence with Cayla Craft.
In this dynamic episode, I dive into the world of viral content creation. Learn how to stand out on social media by sharing unique opinions, personal stories, and valuable content. I'll share my proven strategies to surprise and engage audiences, build strong community relationships, and craft compelling hooks that make people stop scrolling and start sharing.
Episode HighlightsThe Formula for Virality: Cayla reveals the elements that make content go viral, emphasizing the power of novelty and new ideas.Sharing Personal Stories: Discover how sharing unique, untold parts of your story can create a deep emotional connection with your audience.Building Community Relationships: Learn the importance of nurturing relationships with your followers and making them feel part of your world.Providing Value Without Gatekeeping: Cayla stresses the need to provide actionable, useful content openly, fostering trust and loyalty.Crafting Compelling Hooks: Tips on creating catchy headlines and hooks that draw people in and encourage them to engage with your content.
Key Moments00:00:00 - Introduction to Going Viral: Cayla emphasizes the importance of standing out and sharing unique opinions as a key to going viral.00:01:28 - Formula for Virality: Cayla discusses the concept of viral content and introduces the idea that there is a formula to achieving it.00:02:20 - The Role of Novelty: She explains how novelty, or presenting something new and unexpected, is crucial for capturing attention and going viral.00:03:00 - Sharing Personal Stories: Cayla shares how personal stories, especially those that are unique or untold, can help in connecting with the audience and making content go viral.00:04:24 - Building Community Relationships: She highlights the importance of creating and nurturing relationships with the audience, making them feel like they are part of her world.00:05:20 - Passionate Topics and Causes: Cayla talks about how discussing causes one is passionate about can resonate with the audience and encourage sharing, a key to virality.00:10:21 - Crafting Engaging Hooks: She concludes with tips on crafting catchy headlines and hooks that grab attention, stressing the need to move beyond generic titles.
Links + ResourcesTransform Your Life with Game Changers: Grab this book and learn how to become a game-changing coach with 12 value-packed lessons. Grab it HereDiscover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.com
Follow Cayla CraftInstagram |
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Are you ready to dive into real estate investing but don’t know where to start? In this episode of Crafted Entrepreneur, I share the essential dos and don’ts for new real estate investors. Whether you're just getting started or looking to refine your strategy, this episode is packed with valuable insights to help you make smarter investment decisions and avoid costly mistakes.
In this engaging episode, I break down the 1% rule for beginners, the importance of picking the right market, and how to avoid getting caught up in bad deals. Plus, you'll hear about the benefits of wholesaling, flipping, and why having a mentor can make all the difference in your success.
Episode HighlightsThe 1% Rule: Why this rule is crucial for beginners and how to apply it to ensure profitable investments.Market Selection: How to choose the right market by analyzing key factors like neighborhood, crime rates, and economic growth.Wholesaling Basics: Understanding the process and why it might be a great starting point for new investors.The Importance of Mentorship: How having a mentor can prevent costly mistakes and accelerate your growth.Real Estate Mindset: Why the belief that you don’t have money to invest is just a mindset, and how to overcome it.
Key Moments00:00 - 01:12: Introduction to the 1% rule and why it’s a must-know for beginners.02:43 - 03:41: Exploring wholesaling and how it can be a lucrative entry point into real estate.05:50 - 06:44: What to look for in a market and how to spot growing opportunities.08:54 - 09:50: The importance of mentorship and learning from experienced investors to avoid costly mistakes.14:10 - 15:35: Why due diligence is crucial and how to ensure a deal makes sense on paper before investing.17:35 - 18:39: Overcoming the mindset barrier of not having money to invest and finding creative solutions to fund your deals.
Links + ResourcesTransform Your Life with Game Changers: Grab this book and learn how to become a game-changing coach with 12 value-packed lessons. Grab it HereDiscover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.com
Follow Cayla CraftInstagram | YouTube | TikTok | Facebook
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Overcoming the 8 Biggest Financial Hurdles of Today
In this economy (and your life in general) it’s so important to have a financial plan! Let’s dive into 8 common financial challenges and how to overcome them!
Links + Resources:
Join Game Changers Today - stan.store/caylacraft
Get my framework for more abundance, meaning, and connection in my book - What Do You Really Want?
Get executive coaching with Cayla Craft! - Submit Here!
Join GameChangers:
stan.store/caylacraft/p/gamechangers
Increase your INCOME, PORTFOLIO, and IMPACT!
https://caylacraft.com/
CONNECT WITH CAYLA!
Follow Cayla on Instagram @cayla.craft
Watch + Subscribe on YouTube - Cayla Craft
#Entrepreneurship #BusinessGrowth #Empowerment #LegacyBuilding #FamilyValues #SuccessMindset #BusinessTips #Inspiration #WomenInBusiness #EntrepreneurJourney
Show Notes:
03:00 How to create a budget (aka alignment plan) that will give you freedom.
07:30 My practice for debt management.
12:45 Tips to set aside money and pay yourself first.
18:30 How can I learn financial literacy?
21:00 Ways to prepare for unexpected expenses.
23:15 How to make enough money to thrive.
26:15 What can I do if I’m having a challenge with emotional spending?
30:30 The power of having a financial plan regardless of how much money you make.
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Mastering Money: Cayla Craft's Guide to Financial Success
Cayla Craft starts the podcast by expressing excitement about the concept that everyone has what they need to succeed financially. She defines money not just as a tool, but as a game that requires understanding and strategy. During a keynote speech in Florida, she emphasized the importance of viewing money as a seed that, when sown into good soil, can yield a harvest. Cayla advises being selective about who you work with, comparing it to planting seeds that should be nurtured properly to avoid negative outcomes. She discusses the significance of having a healthy relationship with money, stressing that merely having more money won't solve all problems. Instead, she encourages people to audit their beliefs about money and continually evaluate their financial strategies. Finally, she underscores the importance of responsibility in managing money, highlighting that empowerment comes from being accountable and making wise financial decisions.
Show Notes:
00:00:04:16 - 00:00:08:11: Cayla emphasizes that everyone has the resources to succeed financially.
00:00:40:08 - 00:00:49:05: Introduction to the concept of money as a game, with insights from a keynote speech in Florida.
00:01:02:01 - 00:01:04:18: Description of the beautiful experience in Saint Augustine, Florida.
00:15:11:12 - 00:15:23:11: Discussion on the importance of being selective about who you work with, likening it to planting seeds.
00:21:33:14 - 00:21:53:06: Emphasis on having a healthy relationship with money and the misconception that more money equates to freedom.
00:11:12:06 - 00:11:14:14: Highlighting the rule of responsibility with money, stating that being responsible leads to empowerment.
00:15:11:12 - 00:15:23:11: The importance of being selective about who you work with, likened to planting seeds.
00:18:45:08 - 00:18:58:03: Insight into auditing personal beliefs about money for better financial strategies.
00:21:33:14 - 00:21:53:06: Emphasis on having a healthy relationship with money and the misconception that more money equates to freedom.
00:25:10:00 - 00:25:20:12: The impact of continually evaluating financial strategies to ensure growth.
00:30:11:12 - 00:30:25:14: Highlighting the rule of responsibility with money, stating that being responsible leads to empowerment.
Links + Resources:
Join Game Changers Today - stan.store/caylacraft
Get my framework for more abundance, meaning, and connection in my book - What Do You Really Want?
Get executive coaching with Cayla Craft! - Submit Here!
Join GameChangers:
stan.store/caylacraft/p/gamechangers
Increase your INCOME, PORTFOLIO, and IMPACT!
https://caylacraft.com/
CONNECT WITH CAYLA!
Follow Cayla on Instagram @cayla.craft
Watch + Subscribe on YouTube - Cayla Craft
#Entrepreneurship #BusinessGrowth #Empowerment #LegacyBuilding #FamilyValues #SuccessMindset #BusinessTips #Inspiration #WomenInBusiness #EntrepreneurJourney
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In this podcast episode, Cayla Craft addresses the prevalent issue of decision fatigue among entrepreneurs, explaining that the average adult makes around 35,000 decisions daily, and entrepreneurs likely make even more. Decision fatigue impairs the ability to make decisions and can lead to impulsive or irrational choices. Cayla shares strategies to avoid this fatigue, such as establishing a decision-making outline and prioritizing tasks based on company values and long-term mission. She illustrates this with a personal example of how she supports her husband by streamlining his daily tasks, allowing him to focus on high-level business decisions. Cayla emphasizes the importance of having clear company values to guide decisions and advises entrepreneurs to eliminate minor daily decisions that consume mental energy. Lastly, she encourages listeners to focus on decisions that truly move the needle in their business.
Show Notes:Introduction to Decision Fatigue - Cayla introduces the concept of decision fatigue and its impact on entrepreneurs, explaining the high number of daily decisions and the resulting fatigue (00:00:35).Explanation of Decision Fatigue - Detailed explanation of decision fatigue, its effects, and how it leads to impaired decision-making and impulsive choices (00:01:26).Personal Example of Streamlining Tasks - Cayla shares how she supports her husband by managing his daily tasks, allowing him to focus on important business decisions (00:03:56).Strategies to Avoid Decision Fatigue - Introduction of strategies to avoid decision fatigue, including creating an outline for decision-making and prioritizing tasks (00:02:49).Importance of Company Values - Cayla stresses the importance of having clear company values to guide decisions and make quick, effective choices (00:05:55).Impact on Business Results - Discussion on how focusing on important decisions and eliminating minor daily decisions can lead to better business outcomes (00:05:28).Links + Resources:
Join Game Changers Today - stan.store/caylacraft
Get my framework for more abundance, meaning, and connection in my book - What Do You Really Want?
Get executive coaching with Cayla Craft! - Submit Here!
Join GameChangers:
stan.store/caylacraft/p/gamechangers
Increase your INCOME, PORTFOLIO, and IMPACT!
https://caylacraft.com/
CONNECT WITH CAYLA!
Follow Cayla on Instagram @cayla.craft
Watch + Subscribe on YouTube - Cayla Craft
#Entrepreneurship #BusinessGrowth #Empowerment #LegacyBuilding #FamilyValues #SuccessMindset #BusinessTips #Inspiration #WomenInBusiness #EntrepreneurJourney
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In the podcast, Cayla Craft shares the best coaching advice she has ever received. Contrary to common expectations that a coach will give direct instructions, the most valuable role of a coach is to reflect who you are and who you can become. Cayla recounts how her first coach helped her realize she was making emotionally charged decisions affecting her business. Instead of providing direct solutions, the coach would repeat her statements back to her, allowing Cayla to gain insight into her own behavior. This process highlighted the importance of maintaining a neutral perspective rather than labeling events as good or bad. Ultimately, Cayla emphasizes the power of having a coach to offer a different perspective and help in personal and professional growth
Links + Resources:
Instagram: Mel Abraham on Instagram
Book: Building Your Money Machine
Join Game Changers Today - stan.store/caylacraft
Get my framework for more abundance, meaning, and connection in my book - What Do You Really Want?
Get executive coaching with Cayla Craft! - Submit Here!
Join GameChangers:
stan.store/caylacraft/p/gamechangers
Increase your INCOME, PORTFOLIO, and IMPACT!
https://caylacraft.com/
CONNECT WITH CAYLA!
Follow Cayla on Instagram @cayla.craft
Watch + Subscribe on YouTube - Cayla Craft
Show Notes:
00:00:31 - 00:00:48: Cayla starts the podcast by challenging the common belief that coaches give direct instructions, instead emphasizing that the most powerful coaches reflect back who you are and who you are destined to be.
00:05:24 - 00:05:39: She discusses how people are allowed to have opinions about you and emphasizes the importance of not taking these opinions personally. Her candid and humorous take on handling criticism is both relatable and amusing.
00:06:01 - 00:07:05: Cayla Craft shares a humorous story about receiving hundreds of positive comments on a social media post except for one negative comment. She finds it ironic and amusing that the negative comment comes from a private account, noting that such people often lack the courage to put their lives on display like she does.
00:07:04 - 00:07:39: Cayla laughs about how her mind gets caught up in the one negative comment despite all the positive ones. She realizes she doesn't owe anyone an explanation and recalls an empowering quote from her friend Rachel, "Explanations are gifts, not debts," which helps her stay neutral.
00:10:31 - 00:11:04: She confidently states that people love to buy from her and that her success is inevitable. This positive affirmation is both inspiring and entertaining as she declares her certainty about having a record-breaking sales day.
00:11:30 - 00:12:04: Cayla talks about rejecting the feeling of rejection and believing in the inevitability of her success. Her enthusiastic delivery and unwavering confidence make this part particularly engaging.
00:13:18 - 00:13:47: The podcast wraps up with Cayla promoting her new program, Game Changers, with excitement. Her enthusiasm for the success stories of her clients...
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Welcome back to Crafted Entrepreneur, where today's guest is financial educator Mel Abraham, author of "Building Your Money Machine." Mel Abraham, a CPA turned entrepreneur, is known for helping people achieve financial independence through his unique methods and practical advice. In this episode, Mel discusses his new book, emphasizing the importance of making money work harder for you than you did for it. The conversation highlights the challenges of writing a money book that is accessible, simple, and actionable for readers. Mel shares his personal experience of losing a third of his wealth in a Ponzi scheme and the lessons he learned from it. The key takeaway from the discussion is the necessity of investing in oneself and applying knowledge to achieve financial freedom. The podcast emphasizes that financial freedom comes from creating leveraged income, not just passive income, to avoid burnout.
Links + Resources:
Instagram: Mel Abraham on Instagram
Book: Building Your Money Machine
Join Game Changers Today - stan.store/caylacraft
Get my framework for more abundance, meaning, and connection in my book - What Do You Really Want?
Get executive coaching with Cayla Craft! - Submit Here!
Join GameChangers:
stan.store/caylacraft/p/gamechangers
Increase your INCOME, PORTFOLIO, and IMPACT!
https://caylacraft.com/
CONNECT WITH CAYLA!
Follow Cayla on Instagram @cayla.craft
Watch + Subscribe on YouTube - Cayla Craft
Show Notes:
00:00:33 - Mel Abraham, a renowned financial educator and CPA, is introduced, highlighting his new book "Building Your Money Machine."
00:01:29 - The book is designed to be accessible, simple, and practical, making it easy for readers to follow and apply its lessons.
00:02:26 - Mel shares a personal story about the challenges of writing the book, including having to cut down from an overwhelming 285,000 words.
00:03:18 - He added QR codes in the book linking to additional resources, allowing readers to delve deeper into topics of interest.
00:04:03 - Mel explains the stages of financial growth: stability, security, independence, and freedom, emphasizing the goal of financial independence.
00:05:25 - Mel highlights the pitfalls of trying to earn more money through working harder, leading to burnout and breakdown.
00:07:25 - Mel discusses the three types of income to focus on: asset-based income, residual income, and portfolio income, which provide financial freedom without a one-on-one effort-to-earnings relationship.
00:10:15 - The idea of a "money machine" is introduced, aiming to provide financial stability, security, independence, and freedom.
00:13:40 - Transition from financial stability to financial security, which includes maintaining current lifestyle expenses.
00:16:50 - Importance of investing in oneself as the most controllable and highest probability...
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In this episode, Cayla Craft introduces her special guest, her mother, who has been a significant influence in her life. Cayla's mother shares her background, including her Catholic upbringing and transition to a non-denominational church, which shaped her faith and understanding of the power of words. She discusses the importance of speaking life and positivity, a principle she instilled in Cayla from a young age. Cayla reflects on her mother's unwavering support and how it contributed to her confidence and resilience as an entrepreneur. They delve into the challenges and rewards of raising a strong-willed child, emphasizing the need to let children be themselves while guiding them with faith and prayer. Cayla's mother talks about her long career as a hairstylist and the decision to pursue it more independently after reading inspirational books. The conversation concludes with advice on finding support and community through faith, prayer, and being bold in seeking meaningful relationships.
Links + Resources:
Join Game Changers Today - stan.store/caylacraft
Get my framework for more abundance, meaning, and connection in my book - What Do You Really Want?
Get executive coaching with Cayla Craft! - Submit Here!
Increase your INCOME, PORTFOLIO, and IMPACT!
CONNECT WITH CAYLA!
Follow Cayla on Instagram @cayla.craft
Website https://caylacraft.com/
Watch + Subscribe on YouTube - Cayla Craft
Show Notes:
[00:00:00] Cayla Craft introduces her special guest, her mother, who has been a significant influence in her life.
[00:01:15] Cayla's mother shares her background, including her Catholic upbringing and transition to a non-denominational church, which shaped her faith and understanding of the power of words.
[00:05:30] She discusses the importance of speaking life and positivity, a principle she instilled in Cayla from a young age.
[00:10:45] Cayla reflects on her mother's unwavering support and how it contributed to her confidence and resilience as an entrepreneur.
[00:15:00] They delve into the challenges and rewards of raising a strong-willed child, emphasizing the need to let children be themselves while guiding them with faith and prayer.
[00:20:10] Cayla's mother talks about her long career as a hairstylist and the decision to pursue it more independently after reading inspirational books.
[00:25:25] The conversation concludes with advice on finding support and community through faith, prayer, and being bold in seeking meaningful relationships.
#Entrepreneurship #BusinessGrowth #Empowerment #LegacyBuilding #FamilyValues #SuccessMindset #BusinessTips #Inspiration #WomenInBusiness #EntrepreneurJourney
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