Episodes
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Welcome to AI University! At Bospar, we understand that AI isn’t going anywhere. So instead of resisting, we are embracing AI and leveraging the power it holds to help us do our jobs better. Courtney Merolle and Kyle Ankney, our professors at AI University, join Eric Chemi to talk through how we thoughtfully leverage AI in our day-to-day operations and how we ensure every Bospartan is well-versed in the complexities AI can hold.
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At Bospar, we’ve been proudly remote before it was trendy, but working from anywhere doesn’t mean escaping the pressures of PR.
In this Mental Health Awareness Month episode of Politely Pushy, we get candid about the unique mental health challenges of remote communications professionals. From always-on expectations to navigating digital burnout, we talk about what it takes to support teams, foster balance, and prioritize well-being in a 24/7 industry. Because mental health isn’t a luxury—it’s a leadership priority. -
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In this episode, we dive into the world of social media marketing for B2B businesses. With so many platforms to choose from, how do you know which ones will give you the best ROI?
We break down the top social media channels for B2B companies, highlighting their unique benefits, potential drawbacks, and strategies for leveraging each platform to build relationships, generate leads, and increase brand visibility. Whether you're a startup or an established enterprise, this episode will help you navigate the digital landscape and pick the perfect platform for your business goals.
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This Earth Day, we're diving into how the work-from-home movement is reshaping our environmental impact. Bospar Principal, Curtis Sparrer, joins Eric Chemi to examine how companies can implement sustainable practices that benefit both the environment and their bottom line.
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As part of a comprehensive content strategy, contributed content, such as bylines or op-eds, is a powerful tool that builds credibility and carves out a space for your voice within your industry.
In this episode of Politely Pushy, Bospar Chief Content Officer Paula Bernier and Content Director Joann Whitcher join Eric Chemi to analyze the effectiveness of storytelling in content marketing and contributed content.
Tune in as they share how businesses can create compelling narratives to engage their audience.
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Whether you’re just beginning your career in media relations or trying to garner media attention for your company’s latest announcement, don’t skip this episode of Politely Pushy!
Tune in with Bospar media experts Brent Shelton, Ryan Quintana, and Eric Chemi as they offer insights into the unique challenges of tech PR and strategies for building strong relationships with journalists and media outlets.
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In the latest episode of Politely Pushy, Eric Chemi sits down with a few guests to discuss the upcoming RSA Conference, a critical event for the world’s cybersecurity community.
Tune in as LastWatchdog.com’s Byron Acohido, DigiCert’s Christina Knittel, and ConnectSafely.org’s Larry Magid swap their best-kept secrets and tried-and-true methods to win at RSA.
As with most industry events, failing to plan is planning to fail. Take it from these experts as you get into gear and prepare to attend.
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Ready to stand out from the crowd? Bospar’s Jessica Shein and Caroline Kamerschen are your guides to conquering SXSW!
In this week's episode, we reveal how tech companies can rise above the frenzy of SXSW. Learn how to nail early media outreach, create buzzworthy booth experiences, arm yourself with killer virtual assets, and harness the power of authentic influencers.
Get ready to make SXSW your brand's breakthrough moment & make sure to keep up with Jessica and Caroline on their SXSW adventure!
Jessica Shein: https://www.linkedin.com/in/jessicashein/
Caroline Kamerschen: https://www.linkedin.com/in/caroline-kamerschen/
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Dive into the wild world of CES 2024 with host Eric Chemi and his Bospar colleagues as they unpack the tech conference's most fascinating moments.
From the AI explosion that dominated every booth to the surprising rise of content creators over traditional media, this episode offers an insider's view of the whole event. Prepare for next year's CES and discover how smaller companies can make a big splash and stand out in a crowded marketplace.Stay updated with this episode’s guests & check out their behind-the-scenes CES content!
Brent Shelton, VP of Media Relations Greg Allen, Account Supervisor Tsai-Ni Ku, Senior Account Executive -
This week our "politely pushy" PR agency celebrates its 10th anniversary with a special episode featuring industry leaders and long-time collaborators. The episode showcases the agency's journey from its founding to becoming a powerhouse in the PR world.
Guests include: Curtis Sparrer, Bospar's Principal and co-founder, who reflects on the agency's unique approach. Priti Khare, Bospar's first client and Founder at Storyboard Consulting, praises the agency's stellar team. Anuj Nayar, a Senior Communications & Brand Executive, highlights Bospar's commitment to pushing boundaries.
This episode also features Caitlin Cassady, VP of Marketing at Beyond, offering insights into Bospar's impact on the industry.
Since its founding in 2015, Bospar has evolved into a powerhouse agency, accumulating an impressive 216 awards for creativity, innovation, and business excellence. This anniversary podcast celebrates Bospar's decade of redefining PR through innovation, talent, and a unique "politely pushy" approach!
Stay updated with our guests!
Curtis SparrerPriti KhareAnuj NayarCaitlin Cassady -
Join us for an insightful episode featuring Tomio Geron, a seasoned journalist turned tech insider and content lead at Bospar. With his extensive background in covering technology, venture capital, and startups, Tomio shares his unique insights on the challenges of communicating complex tech concepts.
Discover the intricacies of startup life, the significance of clear messaging, and how to effectively connect internal narratives with external media perspectives. Tune in for a conversation that bridges the worlds of media and technology, providing invaluable knowledge for anyone navigating this dynamic landscape!
Stay up to date with Tomio: https://x.com/tomiogeron & https://www.linkedin.com/in/tomiogeron/
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In this episode, we dive into the diverse world of Jeff Wilser, a versatile journalist, author, and the curious mind behind the podcast "AI-Curious.”
As the host of his podcast, Jeff brings his unique perspective to the rapidly evolving field of AI. With eight books under his belt and bylines in Time and GQ, Jeff shares insights on his unconventional path, his approach to demystifying complex topics, and how he balances his wide-ranging interests in today's media landscape.
Join us for a fascinating conversation about curiosity, adaptability, and the future of journalism in the age of AI.
Keep up with Jeff’s latest work: https://jeffwilser.com/JW/
Read his newest book: https://www.amazon.com/Explorers-Club-Journey-Through-Exploration/dp/1984859986
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According to Lydia Dishman, the ethics of AI is a played-out topic. As the senior editor of growth and engagement, Lydia can expect nearly 200 emails daily, still receiving pitches featuring exhaustive best practices and what-ifs.
Nearly two years after the explosion of AI, theories won’t cut it anymore. In this episode of Politely Pushy, Lydia urges CTOs and leaders to go beyond that and advance the conversation.
Keep up with Lydia’s latest work: https://www.fastcompany.com/user/lydia-dishman
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Meet Todd Eury, the CEO of Pharmacy Podcast Network, the world’s largest network of podcasts dedicated to pharmacy professionals. In this episode of Politely Pushy, Todd, also known as the Rx Podfather, shares his passion for connecting pharmacists to new audiences and markets.
Tune into the latest episodes spanning 30+ podcast shows: https://pharmacypodcast.com/shows/
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In this episode, The Globe and Mail technology reporter Sean Silcoff discusses his fascination with the Canadian start-up scene and his decision to pursue a journalism career. Tune in as Sean recounts his origins in tech and venture capital journalism and his process for tracking down modern-day unicorns.
Keep up with Sean’s latest work: https://www.theglobeandmail.com/authors/sean-silcoff/ -
In this episode, ComputerWorld columnist Evan Schuman discusses his journey in tech and B2B journalism.
Evan shares his insights on AI's over-promising in generative technology, the challenges of privacy compliance, and his prediction on the decline of cyber insurance for enterprises.
He also discusses the importance of tailoring stories to the audience, especially when targeting the chief information security, chief security, or chief risk officers at 50 billion-dollar companies.
Read Evan’s latest work: https://www.computerworld.com/profile/evan-schuman/
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Award-winning freelance journalist Mary K. Pratt prefers to keep a low profile, giving her a unique opportunity to approach her work with a clean slate and unjaded by public opinion.
In this episode, Mary and Eric discuss her career in journalism, including her latest venture, launching a community newspaper. Twenty-four years of experience has shaped more than Mary’s writing style; she’s followed the growth of information technology and cybersecurity and fostered new relationships with industry leaders along the way.
Interested to learn about Mary’s approach to media relations? Tune into this episode of Politely Pushy as she shares her workflow as a freelance journalist and the importance of telling the whole story– not just the shiny, happy parts.
Keep up with Mary’s latest work:
https://www.techtarget.com/contributor/Mary-K-Pratthttps://www.cio.com/profile/mary-pratt/https://www.csoonline.com/profile/mary-pratt/ -
Jacob Robbins returns to Politely Pushy to share media relations wisdom as PitchBook’s venture capital reporter. Throughout the episode, Jacob shares his do's and don'ts when pitching and navigating the PR-to-journalist relationship.
On a final note, Jacob discusses the role of AI leading up to the presidential election and the future of politics and technology post-election.
Keep up with Jacob’s work: https://pitchbook.com/news/author/jacob-robbins
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In this episode, Eric Chemi chats with GOBankingRates senior writer Nicole Spector about her journey from freelance writing across entertainment and pop culture to full-time journalism in the finance industry. Tune in as Nicole shares her insights into the evolving media landscape and how the current economic climate and upcoming election influence her work.
Keep up with Nicole’s latest work here: https://www.gobankingrates.com/author/nicoleaudrey/ -
Freelance technology journalist Adrian Bridgwater sits down with Eric Chemi in this episode of Politely Pushy. Tune in as Adrian shares his experience publishing work with Computer Weekly, Forbes, Techzine, Techstrong, and other digital publications.
Keep up with Adrian’s latest work here: https://www.forbes.com/sites/adrianbridgwater/ - Show more
