Episodes
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In this episode, Greenleaf's Print Production Specialist Angela Olmeta explains what goes into printing books and what authors should keep in mind if they’re planning to do so on their own.
There are a number of production factors that impact the final product of a book, from design elements that influence the cost of printing to supply chain constraints that can cause printing delays. Authors planning to self-publish have a lot of decisions to make, and if you aren’t prepared for common obstacles, you may find yourself without books in stock on your launch day, or even worse, with a book that costs more to print than buyers will pay for it.
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Success comes down to how much an author is willing to pound the pavement and show up for their own work. Today we're joined by Greenleaf author Claire Isenthal to share the ways she’s tailored her content and outreach across different social media platforms to drive book sales, especially through Substack and Booktok.
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We all know the benefits of social media and building a landing page for your readers. LinkedIn is a platform that does it all if you know how to use it. Today we’re joined by Owen Sammarone, founder and CEO of Unleash The Knowledge, a digital community for nonfiction authors to expand their reach. In this episode, Owen will explain how your LinkedIn profile can solidify your author brand, help you grow a network, and convert your audience to book sales.
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If you want your book to be read around the world, there’s a good chance you’ll need to publish versions in different countries. In this episode, foreign rights agent Terrie Wolf explains the difference between foreign and translation rights, how to negotiate with publishers outside your country, and what an author should know if they want to publish internationally.
For transcript and show notes, go to greenleafbookgroup.com/episode84
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Today we’re joined again by Greenleaf’s legal counsel, Guy Muller, to explain the most recent developments related to copyrighting books produced with AI in the US, and address everything authors need to know about protecting themselves and their work.
For more information, visit greenleafbookgroup.com/episode83.
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For episode 82 of Published, we're turning back time and revisiting one of our favorite episodes.
In episode 60, we spoke with Mimi Chan from Goodreads about how the platform can elevate your book promotion strategy. She shares tips and tricks to get more reviews, what a "perfect" book rating looks like (Hint: It's not 5 stars!), and the lesser-known author features on the platform.
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In 2023, we interviewed over a dozen publishing industry experts for their insights on investing in the production of a book, self-promotion through interviews, podcasting, and social media, and distribution into bookstores and libraries. As we look forward to another year of the Published podcast, we’re returning to some of the best publishing advice of the year.
For the episode transcript and show notes, visit greenleafbookgroup(.)com/episode81
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Librarian Christina Nelson from the Austin Public Library draws from her experience overseeing collections and acquisitions to share how to get your book into libraries, how to coordinate an author event at your local library, and how authors and libraries support each other.
Find our show notes at greenleafbookgroup.com/episode80
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Today we’re joined by the CEO, Editor-in-Chief, and namesake of Kevin Anderson & Associates, a team of publishing experts who provide ghostwriting and other services to shepherd authors through the writing and publishing process.
Being able to lean on the experience, knowledge, and skills of veteran publishing experts can make a world of difference in the quality and success of your book. Kevin Anderson speaks about the different kinds of literary guides out there, the unique skills associated with each title, and how to decide which partnership is right for you and your book.
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Welcome back to Published! Today we’ll be talking about media training and interviews with one of Greenleaf Book Group’s digital media outreach strategists, Kayleigh Lovvorn. Today’s episode is a crash course on media training to teach you how to talk about your book and yourself as an author while promoting a new release. Kayleigh will tell us about digital media outreach, how to make media connections, and the dos and don’ts of interviewing.
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Welcome to Episode 71 of Published. Today we have our consulting team on the podcast to shepherd us through questions related to investing in the production of a book. Different publishing models have different degrees of required investment by the author, and different potentials for ROI. Most authors wind up financing at least some part of the publishing process. Knowing when to look into working with experts and what level of contribution and return you should anticipate will help you prepare for that well in advance.
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Welcome to Episode 70 of Published. Today we’ll be looking back at our episodes over 2022 and remembering the insight our guests have shared. Our mission on Published is to demystify the publishing industry for authors, and over the past year, we’ve pulled back the veil on becoming a bestseller, getting book reviews, writing a beautiful manuscript, and so much more.
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Welcome to episode 69 of Published. Today I’m speaking with two members of the Greenleaf family: Jen Rios, our director of marketing, and Lee
Zarnikau, one of our editors. We’ll be discussing rejection in the publishing world from a marketing and editorial perspective to explain why a book might be rejected and what authors searching for a publisher can do after being turned down. -
Welcome to Episode 68 of Published. Today, I'm speaking with Madi Mullen, a product manager at Libro.fm, an audiobook company that splits profits with local independent bookstores. Madi will tell us about present trends in audiobooks, what the benefits and drawbacks are for authors making audiobooks available, and how hosting platforms impact authors differently.
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