Episodes
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In this solo episode, I share the story about how my brand evolved as a small business owner. The thing about branding is...you can plan, prep, and create all the components, but ultimately it's up to your customers to decide what your brand means to them.
🖤 Episode details and video can be found at:
http://shittyideatime.comTalking about growing your business doesn't get results. Success comes from taking consistent action. Much like strength training, taking action is the hard part. As a long-time marketer and strength coach, I got you. I've basically created a gym for your business. If you’re an over-thinker, procrastinator, or perfectionist, these classes are for you. Get the accountability you need to take consistent, intentional action. Get your first 3 classes free by clicking here. If you show up, your marketing will get stronger. Period.
You can also connect with me on Instagram at @shittyideatime
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Toshie is the owner and lead artist at wigcraft.vegas, where she makes large-scale foam wigs. She’s currently working through the trials of being a small business owner as this hobby takes on a life of its own. While she has confidence in her “wigcrafting” and creative abilities, she is less comfortable with being an “entrepreneur.” Through it all, she can’t shake the urge to create. She is living in a high-contrast world and constantly contributing to new culture. If it is strange, she will probably be into it.
In this episode, Toshie shares her thoughts on art, magic, and the challenges of entrepreneurship.
Top takeaways:
1️⃣ Following your passion can be self-serving and also be in service of others.
2️⃣ Being visible & creating a brand can feel selfish and highlight identity stuff. That’s normal.
3️⃣ Leave some room in your business plans for magic.
4️⃣ Give yourself permission to enjoy the ride.
Episode details and video can be found at:
https://shittyideatime.com/Connect with Toshie at:
https://wigcraft.vegas/ https://www.instagram.com/wigcraft.vegas/For support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime
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Missing episodes?
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In this solo episode I talk about the 4 things my favorite brands all have in common and how you can put it into practice in your own business.
Top takeaways:
1️⃣ Be unapologetically different.
2️⃣ Give people something to belong to by making the world a better place.
3️⃣ Infuse your brand values into every piece of your business.
4️⃣ Get comfortable getting visible.
My favorite brands:
🍔 Slutty Vegan - https://sluttyveganatl.com/
🌞 Athr Beauty - https://athrbeauty.com/
🐢 Slow AF Run Club - https://members.slowafrunclub.com/
🖤 Episode details and video can be found at:
http://shittyideatime.comFor support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime
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Before becoming a coach, Nicole B-Z spent over a decade in the music industry. She started a recording studio and record label in Australia, managed bands, and learned about business practices and the needs of creative leaders. Since then, she has become a serial entrepreneur with a passion for helping other small business owners.
In this episode, Nicole looks back on the times she failed but still struck gold. She also talks about her creative process and the steps that she takes when faced with a challenging project. Tune in for some advice on marketing and research.
Episode details and video can be found at:
https://shittyideatime.com/57Connect with Nicole at:
https://nicolebz.com/ Mobile number: +1 (720) 704-4865 https://twitter.com/thebzchannel https://www.instagram.com/thebzchannel/ https://www.facebook.com/thebzchannel/ https://www.linkedin.com/in/nbzcoaching/ https://discord.com/invite/sZ9Ye3FefyFor support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime
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Tracey Warren’s firm belief that community is the key to success in life and business has led her to become the founder and CEO of InSpark Coworking and the driving force behind the “Ignite Your Champions'' movement. She’s also an author and a motivational speaker with a penchant for content creation and supporting women in business.
In this episode, Tracey shares her thoughts on community building, the power of manifesting, and learning from failure. She also talks about how her coworking space came to be, and we envision a prom-like networking event for entrepreneurs.
Episode details and video can be found at:
http://shittyideatime.com/58Connect with Tracey at:
https://igniteyourchampions.com/
https://www.facebook.com/thetraceywarren
https://www.instagram.com/igniteyourchampions/
https://www.linkedin.com/in/thetraceywarren/
For support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime
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Nazia Siddiqui has a career in finance but a passion for fashion design so she founded Transcend, a Seattle-based women’s fashion brand focused on art and sustainability. With Transcend, she combines hand-embroidered textiles from South Asia with timeless silhouettes to bring unique, thoughtful and beautiful pieces that women want to wear again and again. In the future, she hopes to scale her business by working with a broad number of artisan groups and communities across the globe.
In this episode, she introduces her startup and explains why she decided to focus on hand embroidery and watercolor prints. She also shares her thoughts on sustainability and ethics in relation to her business.
Episode details and video can be found at:
http://shittyideatime.com/56Connect with Nazia at:
https://weartranscend.com/ https://www.facebook.com/weartranscend https://instagram.com/weartranscend https://twitter.com/weartranscendFor support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime
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In this solo episode I talk about how getting clear on your core values makes building a team SO much easier! If you're a solopreneur or small business owner who's starting to add members to your team, this one is for you!
Top takeaways:
1️⃣ When you don't have the energy to live up to your values, it's time to get help.
2️⃣ Choosing team members who are on the same page values-wise has been really beneficial.
3️⃣ Knowing how I want to show up for my team has allowed me to see when I'm not being the leader I want to be. It helps me grow.Be sure to SUBSCRIBE ON YOUTUBE to watch future solo episodes LIVE!
🖤 Shoutout to the amazing people I love working with:
Dave Visaya, podcast production - https://podcastengineers.com/ Marissa Abao, Pinterest marketing - https://marissaabao.com/ Yasmine Salem Hamdan, legal - https://yasminesalemhamdanlaw.com/ Pam Balentine, CPA - http://vikingcpagroup.com/🖤 Episode details and video can be found at:
http://shittyideatime.comFor support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime
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Eli started his career in the nonprofit sector focusing on supporting families experiencing houselessness and economic hardship. Eli also worked in domestic violence intervention. After several years in this field Eli decided to shift gears back to his passion for cars. Eli went back to school to get a degree in Automotive Science and became a Certified Mechanic.
After several years of hard work and rejection as a queer person working in a highly misogynistic and patriarchal industry Eli decided to open his own repair shop, Repair Revolution. Repair Revolution disrupts the automotive repair industry as an unapologetic feminist and LGBTQ+ owned and operated business in Seattle since 2012. Repair Revolution is a community driven business with a social justice heart that aims to educate and empower customers. This business has also created an opportunity for woman and LGBTQ+ mechanics to have a safe place to work that honors their identity. Eli has also served on several nonprofit Board of Directors and advisory boards and enjoys volunteering to support small business and queer community whenever possible.
Top takeaways:
1️⃣ Cars are a critical (& often overlooked) component of social justice.
2️⃣ Telling your story is a way to show other people what’s possible.
3️⃣ As a mission- driven business, you’ll probably need set some uncomfortable boundaries.
4️⃣ If you’re goal is to create change, your values should guide every piece of your business.
Episode details and video can be found at:
http://shittyideatime.com/54Connect with Eli Allison at:
https://autorepairrevolution.com/For support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime
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In this LIVE solo episode I talk about how getting clear on your core values makes selling feel way less awkward! If you've struggled feeling natural and confident while selling, this one is for you!
Top takeaways:
1️⃣ Selling is so much more than a sales call script or the copy on your product page.
2️⃣ If you’re out of alignment with your own values, you’ll feel awkward. If you feel awkward, your people will feel awkward.
3️⃣ As a business owner, you set the tone for your sales process. If you value humor, make it humorous. If you value integrity, have integrity. If you value impact, make that core to the selling process.Be sure to SUBSCRIBE ON YOUTUBE to watch future solo episodes LIVE!
🖤 Episode details and video can be found at:
http://shittyideatime.comFor support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime
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Gracia Sotomayor seemed to have it all—a promising career, her own house, and a relationship. But when she found herself unhappy despite having all these things, she left her job, made her way across Europe with the help of friends and strangers, and found power and growth through artistic cycling. She is currently using artistic cycling in her home country of Peru and throughout South America as a tool to empower and inspire people through social organization.
In this episode, we talk about traveling, happiness, and female empowerment. Gracia looks back on her literal journey to find herself, sharing the challenges that she had to overcome and the lessons that she has learned. She also presents her business plan to bring artistic cycling and unicycling to the world, especially in Latin communities.
Episode details and video can be found at:
http://shittyideatime.com/52Connect with Gracia Sotomayor at:
https://www.instagram.com/iam.gracia.artisticcycling/ https://web.facebook.com/gracia.sotomayorFor support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime
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In this LIVE solo episode I talk about how getting clear on your core values helps you connect with your audience! If you've been over-thinking your messaging, this one is for you!
Top takeaways:
1️⃣ Like attracts like. If you want to attract customers or clients that are the right fit, you have to know what you're bringing to the table first.
2️⃣ It's not what you say it's how you say it. The same thing can be said 100 different ways and land differently with 100 different people. Make sure your tone fits with your values.
3️⃣. Being clear about your values helps your weed out the wrong clients or customers. It helps both you and them understand if it's a "hell yes" or "hell no."
Be sure to SUBSCRIBE ON YOUTUBE to watch future solo episodes LIVE!
🖤 Episode details and video can be found at:
http://shittyideatime.comFor support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime
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In this LIVE solo episode I talk about how getting clear on your core values helps you make quicker, more effective decisions in business! If you're an over-thinker or recovering perfectionist, this one is for you!
Be sure to SUBSCRIBE ON YOUTUBE to watch future solo episodes LIVE!
🖤 Episode details and video can be found at:
http://shittyideatime.comFor support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime
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Amber Hawley is a licensed marriage and family therapist who works with high performing/entrepreneurial couples and individuals helping them have more fulfilling relationships without sacrificing their businesses. She is the owner of a group therapy practice in Silicon Valley, wife, mom of three kids, avid coffee drinker, host of the CouplesFix and My Biz Bestie podcasts. Amber originally worked in the tech industry but her love for people led her to pursue a career where meaningful relationships are at the center of everything she does.
In this episode we talk about accountability, hiring, & road trips.
🖤 Episode details and video can be found at:
http://shittyideatime.com/49🖤 Connect with Amber at:
https://www.mybizbestie.com/ https://www.facebook.com/mybizbestie IG - @mybizbestie YouTube: https://www.youtube.com/channel/UCq6RYdSVtbEOpzomog4OUCgFor support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime
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Martinus Evans is a marathon runner, author, run coach, and award-winning speaker who helps plus-size individuals be active without the pressure of weight loss. He is also the host of the 300 Pounds and Running Podcast and the Long Run with Martinus and Latoya Podcast on the 300 Pounds and Running Podcast Network available on all podcast platforms. Martinus is also the founder of the Slow AF Run Club.
In this episode Martinus shares how he went from selling suits to creating a vibrant community of runners of all sizes and abilities. We talk about the importance of motivation, mission, and celebration in both fitness and business.
🖤 Episode details and video can be found at:
http://shittyideatime.com/48🖤 Connect with Martinus at:
https://members.slowafrunclub.com/ https://www.instagram.com/300poundsandrunning/For support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime
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Toni Chowdhury a business coach who helps creative and spiritual women find and attract their dream clients using a step-by-step process so that they can go from feeling frustrated to being fully booked, which helps them finally find the time to do what they really love.
In this episode Toni shares her journey of starting from scratch as a factory worker when she immigrated to Canada, teaching people how to make curry, running a photography business and now coaching. She talks about the value of gaining many different experiences and how starting is the most important step. Then we build a business together so you can see how it all works in practice.
TO ENTER TO WIN A COPY OF TONI'S BOOK, SEND ME A DM ON INSTAGRAM HERE: http://instagram.com/shittyideatime
🖤 Episode details and video can be found at:
http://shittyideatime.com/🖤 Connect with Toni:
Website - https://www.womenwhowin-tc.com–
🖤 Connect with me:
► Connect & get access to all of my biz resources
► The Small Business Incubator (send me a DM on Instagram for 20% off your membership)
► Instagram
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In this LIVE solo episode I share my top April fools marketing pranks, and why having a laugh with your audience is critical in the "know, like, trust" process! Cheers to you, to you big ideas, and to pushing the marketing limits!
Be sure to FOLLOW ON INSTAGRAM to watch future solo episodes LIVE!
🖤 Pranks mentioned in this episode:
1996 - Taco Liberty Bell https://en.wikipedia.org/wiki/Taco_Liberty_Bell
2008 - YouTube Rickrolls everyone
https://www.mentalfloss.com/article/55468/11-epic-rickrolls2017 - Black Diamond introduces the Honn Solo airbag pack
https://www.youtube.com/watch?v=3MubrSXdjjQToday - TubeBuddy supports #YouTubeLongs
https://www.youtube.com/watch?v=0tEgqELDWQMToday - Orvis unveils waders for dogs
https://www.instagram.com/p/CNH5xTNJvso/?utm_source=ig_web_copy_linkToday - Dogsee.me becomes a thing
https://dogsee.me/Today - Buy From a Black Woman changes up their logo
https://www.buyfromablackwoman.org/so/beNYBMIL0/c?w=PHJ1qvpvTUFgyKFFADd2FI20k-8Oz2ajeZMkuu3R7Fk.eyJ1IjoiaHR0cHM6Ly93d3cuYnV5ZnJvbWFibGFja3dvbWFuLm9yZy9zby9iZU5ZQk1JTDA_bGFuZ3VhZ2VUYWc9ZW4iLCJtIjoibWFpbCIsImMiOiI3NjkyNTc0Yi02MjViLTRlOTctODE1Ny03ODY1N2U1ZDU4NDUifQ🖤 Episode details and video can be found at:
http://shittyideatime.com–
🖤 Connect with me:
► Connect & get access to all of my biz resources
► The Shitty Idea Time Business Collective (send me a DM on Instagram for 20% off your membership)
► Instagram
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Sarah Schneider is a Good Girl dismantler, an executive coach, leadership trainer, and CEO of the leadership coaching firm Sarah Schneider & Co.. For over 18 years, Sarah has been having candid conversations with leaders at all levels, supporting the professional, business, and personal development of those leaders, and effectively building and leading teams. Sarah works predominately with women leaders to dismantle the cultural Good Girl conditioning so that they can do what they know to do and lead on their terms. Sarah is a Professional Certified Coach, holds an MBA, and navigated a decade in the male-dominated IT space.
In this episode we talk through the process of letting go of old stories, reinventing new habits, and asking for help. Then we build a business together so you can see how it all works in practice.
🖤 Episode details and video can be found at:
http://shittyideatime.com/🖤 Connect with Sarah:
Website - https://www.sarahschneiderco.com/ Facebook - https://www.facebook.com/sarahschneiderco Instagram - https://www.instagram.com/sarahschneiderco/ LinkedIn - https://www.linkedin.com/in/sarahschneidercoach/–
🖤 Connect with me:
► Connect & get access to all of my biz resources
► The Small Business Incubator (send me a DM on Instagram for 20% off your membership)
► Instagram
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Trading the groundbreaking world of a natural hair influencer with nearly 18 million YouTube views for the high-power world of a business coach, Nik Scott teaches women entrepreneurs proven personal brand strategies to help them increase sales for their business. When she’s not working with big brands like Disney, Canon, Unilever or Google on strategic marketing campaigns, Nik helps politicians, non-profit leaders, corporate executives, coaches and consultants become authorities in their fields.
In this episode we talk through the process of creating a personal brand, and then we build a brand together so you can see how it all works in practice.
🖤 Episode details and video can be found at:
http://shittyideatime.com/🖤 Connect with Nik:
https://www.inikscott.com/–
🖤 Connect with me:
► Connect & get access to all of my biz resources
► The Small Business Incubator (send me a DM on Instagram for 20% off your membership)
► Instagram
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In this solo episode I share a story about backpacking the Grand Canyon in the dark and my journey to get there. This trip was the culmination of many smaller steps and years of work. It's tempting to compare your journey with others, and ask "Why am I not there yet?!?" But progression is your friend. Honor the process.
🖤 Resources mentioned in this episode:
The startup J-curve: https://www.startupgrind.com/blog/the-startup-j-curve/🖤 Episode details and video can be found at:
http://shittyideatime.com/43–
🖤 Connect with me:
► Connect & get access to all of my biz resources
► The Small Business Incubator (send me a DM on Instagram for 20% off your membership)
► Instagram
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Kristine Schwartz is a business coach, consultant & public speaker. She activates female, impact-driven brands to confidently build their strategic roadmaps and marketing plans in ways that are uniquely aligned to their greater purpose.
In this episode we talk about brand messaging, knowing your audience, & popcorn. We then create a brand messaging strategy from scratch so that you can see how it all works in practice.
🖤 Episode details and video can be found at:
http://shittyideatime.com/🖤 Connect with Kristine:
https://reinventyourhustle.com/–
🖤 Connect with me:
► Connect & get access to all of my biz resources
► The Small Business Incubator (send me a DM on Instagram for 20% off your membership)
► Instagram
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