Episodes
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This is a fantastic episode for writers at all stages of their careers. Cathy covers writing in your unique voice, writing your truth and how to ROCK YOUR PLOT.
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We live in a world where we can see what everyone else is doing online. Successes and failures. We are the ‘instant gratification’ generation, and have a need for success, so we compare ours with others! So sit back with your favorite beverage and let’s dive in, and see if we can work through a few things that may help.
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Missing episodes?
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Get ready to be inspired this week by our guest interviewee, romance author Juliette N. Banks. Juliette is a bestselling romance author who has taken the genre by storm with her popular series The Moretti Blood Brothers, The Dark Kings of NYC, and The Dufort Dynasty. She has written more than 50 contemporary and paranormal romances (on the same pen name).
Juliette has a vast background in consumer marketing and brings her business savvy to her business planning, release strategies, reader relationships and mindset. -
This episode we discuss Book Signings and Book Fairs - in person events where authors get out of the writing cave and actually (gasp!) interact with readers and fellow authors. These can be great fun - and a little intimidating.
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Rebecca Hefner is a USA Today bestselling author who is a passionate advocate for authors to reach more readers through publishing their books across a wide number of retailers, as well as on their own store. This episode she shares how she juggles her writing over three pen names, creating a monthly schedule for easy marketing and social media wrangling, and lots more marketing advice for connecting with readers.
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Lana talks to us about how she has achieved success in short romance in less than two years using a mix of mindset, research and plain old stubbornness (her words, not ours...). We talk about what she did to level up, including the research she did and the tough decisions she made. It's a fascinating interview we know you'll love!
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Sweet Romance Author, Anne-Marie Meyer is an Amazon and Apple Top 100 best seller and a 3x USA Today Bestselling author.
With absolute intention Anee-Marie challenges herself to improve on how she sells. From Tik Tok to Direct sales she has hit heady heights, paticularly in the last 12 months.
After her Amazon account was shut down for 48 hrs in 2022 for false reasons, she's decided that it would be best to bring her stories directly to her readers hands and it has worked!
Listen up for all her tips. You won't be disappointed. -
Your book cover is the "shop window" of your hard work, and it has to do the heavy lifting to attract potential readers to go on and read your blurb. So how do you figure out which cover is the best for you?
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Theodora Taylor is back! And she’s here to tell us how to craft our blurbs that hook readers and skyrocket sales through adding LOTS of Butter!
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When she decided to write a palate cleanser novel in a completely different genre - with a brand new pen name - Alexa Rivers had no idea she would have a hit on her hands. In this interview she talks about why she wrote the book, how she picked the new pen name, the marketing she did, and how a book she wasn't expecting to do much at all... kinda did awesome. :) She also talks about the ups and downs of her journey with TikTok, and gives some great pieces of advice for everyone to use!
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Attending conferences helps us network with professionals in the author world and gain insights and ideas to make our jobs easier or to upskill.
What can you hope to get out of conference? -
Welcome back to another SPA Girls minisode. This one is a bit of a controversial take on mistakes writers make that make their work B O R I N G. How do we know these? Because we've all made them!
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Should you “be Amazon exclusive, “go direct”, “publish wide” and/or use an aggregator? And what do those terms even mean?
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If you've been scratching your head over how to get some more reviews on your newly published book, this is the episode for you! We break down how we have each built up and managed our ARC teams, and how we've gone from no reviews to hundreds of reviews. Loads of practical tips in this episode!
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Why is it some books sell well right out of the gate, and others wither on the retailer vine? Do you know why YOUR book isn’t selling? It can be for a number of reasons and this episode we run through the most common (and fixable!) options that’ll put you back on the right track.
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The decision to self publish her first historical women's fiction novel - after a career writing romance - turned out to be a lucrative one for today's guest, Kindle #1 bestselling historical women's fiction author, Soraya Lane. The same year she self-published the novel - one that her agent told Soraya she couldn't sell - she picked up a publishing deal (for the same book) with Amazon. The rest, as they say, is history.
This week we talk about her journey into writing, what she's learned about writing historical fiction and how translations have transformed her career. -
Nat Connors of Kindletrends returns to the SPA with a new analysis tool for indie authors - an interactive infographic to help us make sense of the book categories on the Kindle Store. Knowing where your book (or story idea before you’ve written it) fits into the market, and how it stacks up against the packaging (cover, pricing, categories etc), for the current top sellers in your specific genre is really important. It allows you to directly target the right readers and sell more books.
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Listen to this SPA Girls Minisode all about how long it will take you to make your first $1,000 dollars in self publishing! Full of great tips, sage advice and some vulnerable moments from our own self publishing careers.
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First published in 2014, romance author Clare Connelly hit success from her very first self-published book. Now with over 120 books published, she talks to us this episode about the pros and cons of hybrid publishing, balancing writing life with a young family, how to be focussed and productive plus the mindset new writers and self publishers MUST have!
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Writing great books with emotional impact is key to building your readership. Today we discuss craft tips that will help you attract new readers, build your fanbase and sell more books!
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