Episodes
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Sewing is tricky sometimes and we can all use a little help. Johanna and Malena talk about the tools that make tricky things easier, and save time too!
Plus Johanna has finally listened to Malena and purchased a life-saving "sewing" tool. But it took almost setting the sewing studio on fire before she came to her senses.
That said, Johanna does set something on fire during the episode, but it's all in the name of providing helpful sewing content!
Have questions for our Q&A episode? Email us at [email protected]
Fit for Knits Book
https://www.thelaststitch.com/fit-for-knits-book
Johanna's Top 10 Tools for Less than $10
https://www.thelaststitch.com/top-10-cheap-sewing-tools
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Malena and Johanna go outside their Scandinavian comfort zone to allow themselves to dream big, about sewing and the future of their businesses.
We share some lofty goals, plus we tease our next projects!
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Missing episodes?
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Do you have to prewash every fabric and is overcasting the edges always necessary? And do we really have to cut all pattern pieces in the same direction?
Johanna and Malena talk about their biggest sewing dos and don'ts. Some they agree on, and some...well...you have to listen and find out!
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Malena has added projector files to her latest pattern (The Malva Tee) and we think projectors might be the future for us homesewists. Plus she is featured on the biggest sewing podcast (not us, hehe).
Johanna is almost done with the instructions for her latest sewing pattern, the Vide knit pants. But will it sell?
This question leads to a discussion about sewing pattern companies going through periods of change or even folding.
Malena's letter on Love To Sew Podcast (Episode 263)
https://lovetosewpodcast.com/episodes/episode-263-love-to-brag
Johanna's interview on Love To Sew Podcast (Episode 28)
https://lovetosewpodcast.com/episodes/episode-28-sewing-activewear-with-johanna-lu
Deer and Doe founders on exiting the company and the challenges they faced
https://blog.deer-and-doe.com/18942-a-new-era-deer-and-doe-is-joining-the-closet-core-patterns-family
https://blog.deer-and-doe.com/17703-almost-10-years-an-honest-look-back
Fit for Knits Book
https://www.thelaststitch.com/fit-for-knits-book
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Learn our top tips for making your own activewear. We talk fabrics, construction methods, patterns, fit – and how to add those special seams and finishes using regular, domestic, sewing machines.
Use code SAPOD20 to get 20% off:
Johanna's Sewing Activewear ebook + Aila Leggings patterns. Malena's Hazelhen Top and Fieldfare Joggers.Johanna's discount link
https://shop.thelaststitch.com/discount/SAPOD20
Malena's discount linkhttps://hazelhenpatterns.etsy.com?coupon=SAPOD20
Johanna talks about how she started making her own activewear, which eventually led to her publishing the book Sewing Activewear.
Johanna's sewing activewear tutorials
https://www.thelaststitch.com/category/sewing-activewear-tutorials
Malena has drafted patterns for several activewear companies and share some fascinating insider facts on that process.
Fit for Knits Book
https://www.thelaststitch.com/fit-for-knits-book
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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We share our top picks of must-have sewing helpers. Tools that are also budget-friendly, with one tiny exception.
Malena and Johanna also get into a discussion about which country produces the best scissors. Then Malena reveals a tool that makes Johanna explode with laughter!
Fit for Knits Book
https://www.thelaststitch.com/fit-for-knits-book
Johanna's Top 10 Tools for Less than $10
https://www.thelaststitch.com/top-10-cheap-sewing-tools
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Do you want to duplicate a store-bought garment? In this episode, we talk about how to make a pattern from a piece of clothing. There are several ways to do this and we cover them all.
Fit for Knits Book
https://www.thelaststitch.com/fit-for-knits-book
Johanna's Pattern Transfer Tutorial
https://youtu.be/qyZIMeEv0yc
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Malena is working on a secret pattern project but worries that the pattern's name might turn her into a crazy cat lady.
Johanna is burning the midnight oil cranking out weekly YouTube videos, but fears her schedule is not sustainable.
Fit for Knits Book
https://www.thelaststitch.com/fit-for-knits-book
Johanna's YouTube-channel
https://www.youtube.com/@Thelaststitch
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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What's the secret to sewing awesome knit tops? In this episode, Malena and Johanna share their best tips for fitting and sewing a t-shirt rivalling high-end RTW.
Fit for Knits Book
https://www.thelaststitch.com/fit-for-knits-book
Free FBA and SBA guide
https://www.thelaststitch.com/bustguide
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
T-shirt video sewing tutorial
https://youtu.be/qYWHOHV_eww
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Malena's day job is making patterns for one of the largest fashion companies in the world. Can you guess which one?
In this episode, she shares what it's like to develop patterns in the professional world, and takes us through the process from a design sketch to the finished garment in stores.
Fit for Knits Book
https://www.thelaststitch.com/fit-for-knits-book
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Can you sew stretchy knits without a serger? Absolutely! If you use the right stitches, tools and techniques. In this episode, we share our best tips for sewing knit fabrics on a regular sewing machine.
Video: Sew Stretchy Knits on a Sewing Machine: 5 Game-Changing Tips
https://youtu.be/rr2hASfbuMY
Fit for Knits Book
https://www.thelaststitch.com/fit-for-knits-book
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Malena's free pattern launch has been a huge success. But now she is swamped with freelance work, with little time to develop new products and content.
Johanna is back on YouTube and is blown away by the response. But can she produce weekly videos while also filming a sewing course, creating a new sewing pattern, plus working a part-time job?
The struggle is real!
Fit for Knits Book
https://www.thelaststitch.com/fit-for-knits-book
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Do we really need a coverstitch machine? And why are they so fickle? Johanna and Malena cover (hah) everything you need to know about using a coverstitch machine and share their best tips.
Get 20% off Coverstitch Success
Use code POD20 or this link:
https://courses.thelaststitch.com/?coupon=POD20
Free coverstitch troubleshooting guide
https://www.thelaststitch.com/coverstitch-troubleshooting-guide/
Johanna's coverstitch resources
https://www.thelaststitch.com/coverstitching
https://www.thelaststitch.com/master-the-coverstitch-machine-book
Fit for Knits Book
https://www.thelaststitch.com/fit-for-knits-book
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Do we have to be on every single platform? And how do we create great content on every social media without burning ourselves to ashes? The answer is that we can't!
But if we want our business to succeed, we must keep churning out new content. So how can we do that without losing our minds?
Johanna and Malena brainstorm some ideas for more effective content marketing.
Fit for Knits
https://www.thelaststitch.com/fit-for-knits-book
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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What are the secrets to sewing a really awesome pair of jeans? Johanna and Malena dive deep into this fascinating topic and offer tips and hacks you might not have heard before.
Plus a few tales of jeans sewing disasters, because yes, they happen to all of us!
Johanna's book Sewing Jeans
https://www.thelaststitch.com/sewing-jeans-book
Sewing jeans resources
https://www.thelaststitch.com/sewingjeans
Fit for Knits
https://www.thelaststitch.com/fit-for-knits-book
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Malena is blown away by the response to her new free pattern. And Johanna is losing subscribers on YouTube because of the podcast! In this catch-up, we share some exciting and not-so-exciting things that have happened lately in our sewing businesses.
Fit for Knits
https://www.thelaststitch.com/fit-for-knits-book
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
Ploen Patterns
https://ploenpatterns.com
Tauko Magazine
https://taukomagazine.com
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Marketing is the thing that both Malena and Johanna struggle with the most when it comes to running a business.
Malena wants to rely less on Instagram and is currently trying out new platforms.
Johanna is only comfortable with time-consuming, high-quality, content marketing, which incidentally is what stops her from doing any marketing at all.
We also address some legal and taxation complications regarding marketing. Things that not everyone in the sewing community might be aware of.
Fit for Knits
https://www.thelaststitch.com/fit-for-knits-book
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
Jaykaiy Patterns
https://jaykaiy.com
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Curious about the process of developing sewing patterns? What tools do we use? How much is digital vs pen and paper? And are pattern testers required to ensure a good fit in all sizes?
These and a lot more questions are answered in this episode where Malena and Johanna talk candidly about the process of creating sewing patterns as a small company.
Fit for Knits
https://www.thelaststitch.com/fit-for-knits-book
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Malena has released the Malva tee, which you'll get for free if you sign up for her newsletter. Malva is guaranteed to become a wardrobe staple, and Johanna can't rave enough about the balanced and clever silhouette.
Johanna hasn't released a new pattern (yet!) but Malena has some strong opinions on what type of sewing pattern Johanna should create next. This is where Johanna lets her guard down and admits she is terrified of that idea. Listen to find out!
Fit for Knits
https://www.thelaststitch.com/fit-for-knits-book
Malena's free pattern
https://www.hazelhenpatterns.com
Johanna's pants tutorial series
https://www.thelaststitch.com/category/tutorials/sewing-pants
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com (get your free t-shirt pattern)
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
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Do we really need newsletters? Do readers find them useful? Or are they simply a waste of both inbox space and precious time for us business owners?
Malena wants to start a monthly sewing newsletter. But her concept flies in the face of all conventional sewing newsletter wisdom.
Johanna is both impressed and a bit sceptical. Will Malena be a newsletter disrupter or stick to a more conventional approach? Listen to find out!
Stitching Tales on Instagram
https://www.instagram.com/stitchingtalespod
Stitching Tales on YouTube
https://www.youtube.com/@StitchingTalesPod
About Johanna Lundström: Sewing book author, pattern designer and sewing content creator.
https://www.thelaststitch.com
https://www.instagram.com/laststitch
About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.
https://www.instagram.com/hazelhenpatterns
https://www.hazelhenpatterns.com
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