Episodes
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In this episode of the Jeff Bradbury Show, Jeff sits down with Pablo Gonzalez to discuss the importance of building personal and professional relationships as well as the importance of sharing your value to others during key interactions and conversations.If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.Today’s Show Topic The importance of building relationships How to build professional relationships Leading with a “Service Based” mentality Share a vulnerability with someone Adding Value to someone’s life How can you help someone else solve their goals
Conversation Starter Questions What brings you here today? What is your role in …
How to turn a professional relationship into a personal relationship Surviving the “Imposter Syndrome” How to turn relationships into business opportunities Any value you provide has monetary value to someone else
The Short Game vs The Long Game Surviving your first conversation and getting your second How do you know if a conversation has been successful Tips for keeping track of contacts, meetings, action items Reengaging your contacts after a long period of time Taking your relationships to the next level Advice for educators looking to build professional relationships
Explore these Resources The Mask of Masculinity (Book) The Black Swan (Book) The B2B Community Builder Show (Podcast) Live Live/Book
About our Guest: Pablo GonzalezPablo Gonzalez is the inventor of the Relationship Flywheel, host of the B2B Community Builder podcast and Not Your Average Investor Show, and Co-Founder of BeTheStage.live- a marketing agency that turns clients into community and community into your greatest business development asset.He’s obsessed with human connection, and he’s used his expertise to grow non-profits, sell $60M+ construction projects, rescue fledgling start-ups, set record-breaking quarters for $100M+ companies, and be named a Latino Leader of the Future and a Top 20 Under 40 various publications.More than anything, he’s dying to be your friend.Links of Interest Podcast: https://cec.buzzsprout.com/ LinkedIn: https://www.linkedin.com/in/pablotheconnector/ IG: https://www.instagram.com/connectwithpablo/
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Are you looking to save yourself time, energy, and in some cases money each week while at the same time producing high-quality content that gets seen by audiences worldwide?
In this episode of the Jeff Bradbury Show, we take a look at the topic of Content Repurposing and share my number 1 reason why you should be thinking about your brand smarter ... not harder.
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
6 Reasons for Repurposing Your ContentTo achieve a variety of goals for your contentTo drive content to a specific part of your blogTo diversify your social mediaTo help you reach a broader audienceTo expand your reachTo build a new audience based on Social Media platformTo diversify your contentTo increase your online presenceTo create backlinks to your websiteTo help you save time
Explore these Resources12 Benefits of Repurposing Content
About our Guest:Links of InterestFollow our Podcast and SubscribeView All Episodes of the Jeff Bradbury ShowApple PodcastsSpotifyGoogle PodcastsAmazon Music
Follow our HostJeff Bradbury | @JeffBradburyTeacherCast | @TeacherCast
Get The Help and Support You Need ... Today!Are you looking to Build Your EDU Brand? Join our educational Facebook Group today to connect with hundreds of educational content creators who collaborate each week on how to best improve their EDU Brands.
Let’s Work TogetherHost: Jeff Bradbury @TeacherCast | @JeffBradburyEmail: [email protected] Mail: http://www.TeacherCast.net/voicemailYouTube: http://www.TeacherCast.net/YouTubeiTunes: http://www.TeacherCast.net/iTunes
Check Out More TeacherCast ProgrammingTeacherCast Podcast (http://www.teachercast.net/tcp)Educational Podcasting Today (http://www.educationalpodcasting.today)Ask The Tech Coach ( -
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In this episode of the Jeff Bradbury Show, Jeff sits down with Andrew Pass to discuss how you can use LinkedIn to Build Your EDU Brand.If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.5 Ways to Use LinkedIn to Build Your EDU Brand Having Confidence that Your Voice Matters How you write and how you participate matters in this world.
Connecting with people Best advice for making connections with others How to focus on their needs rather than what you are selling
Engaging in conversations on others threads Understanding 1st and 2nd Tier Connections
Posting blog posts (both personal and company) Joining groups
Explore these Resources Using LinkedIn to Build a Brand - How To Build a Brand Why You Should Be Using LinkedIn to Build Your Brand | ILLUMINATION (medium.com) Using LinkedIn To Build Your Personal Brand (uab.edu)
About our Guest: Andrew PassAndrew Pass is the founder and CEO of A Pass Educational Group, LLC., an educational content development company that partners with organizations to develop customized content. He completed advanced doctoral work in Curriculum, Teaching and Educational Policy at Michigan State University. He holds degrees from Columbia University and the Jewish Theological Seminary of America. Contact him at [email protected] of Interest A Pass Education Twitter: @APassEducation Facebook: @APassEducationGroup LinkedIn: @APassEducationGroup Instagram: @APassEducational
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Follow our Host Jeff Bradbury | @JeffBradbury TeacherCast | @TeacherCast
Get The Help and Support You Need ... Today!Are you looking to Build Your EDU Brand? Join our educational Facebook Group today to connect with hundreds of educational content creators who collaborate each week on how to best improve their EDU -
In this episode of the Jeff Bradbury Show, Jeff discusses the 4 things that every podcast website needs to have to be efficient and successful.
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
4 Critical Things Your Website Needs To Be SuccessfulA FocusEvery website needs a focus but not every website HAS a focus. When developing your website, there are only two major focuses that you should be thinking about…. YOU, and YOUR AUDIENCE.
A Well-Organized Office SuiteOver the last few years, I have been asked the same question over and over … “how do you keep everything organized?” The answer is simple … GET ORGANIZED AND STAY ORGANIZED!
Last year, I converted all my TeacherCast files from Google into Microsoft Office documents and started using Microsoft Teams to keep everything neatly wrapped under one digital roof. Because of this system, I am now able to quickly create a series of templates that span weeks into the future saving me countless hours of prep time each week.
Using applications such as Microsoft Teams, Planner, and Microsoft 365 has provided me not only with an organizational system from which I can build my business but also allows me to have more time at home with my family.
Clearly Defined Landing PagesEvery website is made up of posts and pages, but what is the difference?
Blog posts, podcast posts, and other like content are uni-themed pieces of content that are dynamic in nature. Your pages, however, are vehicles where not only your posts and podcasts live, but your audience spends the majority of their time.
Creating landing pages that not only tell your story, but walk your user through a content journey will allow you to determine not only what they click on, but HOW they click on the content you are creating.
Email MarketingIf you are looking to Build Your EDU Brand, then email marketing needs to be always on the front of your mind. The ability to bring in a reader or listener to your website is easy, but capturing their email and allowing them the opportunity to be a part of your inner circle is a completely different ball game. Your email marketing starts on the top of your front page (no pop-up’s please) and ends months and months later when you convert those users into paying customers of your book, online course, or additional content.
Are you looking for ways to learn more about Email Marketing? Please check out our FREE 90-Day Email Marketing Online Course today!
https://www.youtube.com/watch?v=YuZdCWWOI08
Explore these ResourcesJoin our FREE 90-Day Email Marketing Challenge!
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In this episode of the Jeff Bradbury Show, we take a look at Email Marketing to help you build a profitable email list.
What is Email Marketing?Why do I need to be using Email to Build My EDU Brand?What are the right tools for my brand?If you are searching for the best way to harness Email Marketing to Build Your EDU Brand, please reach out to the show and ask a question. I’d love to work with you.
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
What is Email Marketing?My Email Marketing JourneyDetermining Your Marketing GoalsWhy Email?Newsletters vs Email MarketingHow to Capture Email AddressesEmail SegmentationEmail AutomationEmail Marketing CompaniesDo’s and Don’t of Email MarketingAnalytics Analytics AnalyticsTaking the First Step … Taking the Next Step
Explore these ResourcesJoin My Upcoming Webinar on May 27th at 5pm ESTPodcast #7: Email Marketing vs Weekly Newsletters5 Ways to Build Your EDU Brand through Email MarketingAdditional TeacherCast Email Marketing Podcasts and Blog Posts
The TeacherCast 90-Day Email Marketing ChallengeAt this moment, I'm guessing you might fit into one of these categories:
You have a great idea that you would like to get noticed by the educational communityYou are looking to build a distinguishable brand for yourself to get noticed by edtech companies, professional learning conferences, or perhaps … employers.You are looking to take your current website, blog, podcast, book, and/or social media strategy to the next levelJoin the TeacherCast 90-Day Email Marketing Challenge Today!
In this challenge, you are going to learn:
How to find and target your Avatar to grow your email list.The importance of having a great looking website and how to build the one that attracts eyes on your brand and grows your email list.How to grow a successful Social Media strategy that gets you noticed and grows your email list.How to create a branded professional slide deck for your next conference that grows your email list.How to fight the war on the inbox and what it means for your unopened emails.How to improve your email open rates so that the work you put into your emails gets noticed clicked on.and much more …
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In this episode of the Jeff Bradbury Show, Jeff shares his 5 Non-Negotiable Rules for Personal and Professional Branding.
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
5 Rules of Personal and Professional BrandingBe Hyper FocusedThis first one is important and a rule that I often break.
When you are trying to create something that you want people to remember you for, it’s critical that you stay hyper-focused. When a user comes to your website, listens to your podcast, or sees you on Social Media, you want them to instantly connect with not only who you are, but what your message is.
This will help you not only stay on brand but keep you focused on hitting your target avatar.
If you create content in multiple content streams it gets messy and tends to confuse your audience who will eventually grow to expect a certain type of content from you each week.
On TeacherCast, the content is broken down into 5 distinct categories, General EdTech, Instructional Coaching, Website Design, Podcasting, and Build your EDU Brand. It is possible that someone will visit the website interested in learning about all these topics, but more likely that they are visiting for only one topic and not interested in the others. For this reason, I offer them multiple Social Media accounts where they can feel like they are getting the content they are interested in without being bombarded by content they are not interested in.
If you look at many of the larger brands, this same philosophy applies. They might have a Twitter account for their company and an individual Twitter account to support individual applications or programs within the company.
For smaller companies and those just getting started, I don’t recommend this method at all. When starting as a new brand, companies should create a single brand that is memorable, on point with their content and most of all, hyper focused on their company message.
Be AuthenticOne of the biggest lessons that anyone can learn early on in their brands is the ability to become vulnerable and authentic with their audience. It is extremely difficult to gain a subscriber, attract a podcast listener, or entice a company to work with you. On the other hand, it’s extremely easy for someone to click the unfollow or unsubscribe button and walk away forever.
Have you ever thought about how much time it takes you to gain a follower, a subscriber, or like?
Out of all the 5 Rules, this is the most difficult one to live up to. Being Authentic means being vulnerable. You must put yourself “out there” to your audience in a way that makes them not only know who you are, but care about you enough for them to want to come back to you for added conversations.
For some content creators this is easy. I often see educators at conferences who have a talent for being in front of groups and letting themselves be present in the moment. For me this is scarry.
For the longest time, I put up a wall between myself and my audience. For the first several years of TeacherCast, I even (on purpose) omitted my name from the website. Even to this day, I still refer to TeacherCast as “it” or in the third person. Often, I when asked how the website or podcast is doing, I respond with “it’s going great” or “we are doing some good things together”. In hindsight, this is a defense mechanism to hide how proud I am of my accomplishments and how much I am proud of how many people the podcast has affected over the years.
About 4 years into TeacherCast, I decided to add my name to the sidebar on the front page. This was a BIG STEP and a step that only happened once I met someone at a conference who said something shocking to me. They said, “I listen to...
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In this episode of the Jeff Bradbury Show, Jeff sits down with entrepreneur, podcaster, and co-creator of the Teach Better Team, Jeff Gargas to discuss how Teach Better has built a pretty awesome EDU Brand that includes a podcasting network, speakers network, and learning academy all on the back of a bucket of chicken wings. (you gotta hear this story!)
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
The TeacherCast 90-Day Email Marketing ChallengeAt this moment, I'm guessing you might fit into one of these categories:
You have a great idea that you would like to get noticed by the educational communityYou are looking to build a distinguishable brand for yourself to get noticed by edtech companies, professional learning conferences, or perhaps … employers.You are looking to take your current website, blog, podcast, book, and/or social media strategy to the next level
Join the TeacherCast 90-Day Email Marketing Challenge Today!In this challenge, you are going to learn:
How to find and target your Avatar to grow your email list.The importance of having a great looking website and how to build the one that attracts eyes on your brand and grows your email list.How to grow a successful Social Media strategy that gets you noticed and grows your email list.How to create a branded professional slide deck for your next conference that grows your email list.How to fight the war on the inbox and what it means for your unopened emails.How to improve your email open rates so that the work you put into your emails gets noticed clicked on.and much more …
About our Guest: Jeff Gargashttps://docs.google.com/document/d/1_SKBdKGTiJ39SrTGpcm238CQgqgx_Sp51_d3r1KgAI8/edit
Jeff Gargas is the COO and Co-founder of the Teach Better Team (Creators of www.teachbetter.com, The Grid Method, and Teach Further) and co-author of the book, “Teach Better.” He works with educators to increase student engagement and improve student success. He also offers 1-on-1 coaching for teachers who have a product or idea they want to share with others to better education.
Prior to co-founding Teach Better, Jeff was the owner of ENI Multimedia, an online marketing firm, where he worked with entrepreneurs and small businesses, assisting them with web design, social media, content marketing, and brand awareness.
Prior to all of this, Jeff was an adjunctive professor at Kent State University and spent 10+ years in the music industry. He has spoken at conferences around the country, and has successfully promoted more than 500 events and launched 7 businesses in a variety of industries.
Who is the TeachBetter Team?Teach Better helps educators...well, Teach Better. The Team is on a mission to create a world where every educator is connected, supported, and inspired to be BETTER every day; so that all learners can discover and develop their passions to positively impact our communities.
The Teach Better Team has been built on best practice instructional pillars, but without a growth mindset, Professional Development is like throwing spaghetti at the wall to see what sticks. It is our belief that the first step toward being better, every day, begins with carrying a mindset focused on being open-minded to small steps. That is the foundation of what we do; The Teach Better Mindset to be Better today than we were yesterday. And Better tomorrow than we were today.
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In this episode of the Jeff Bradbury Show, Jeff sits down with podcaster and educator Lindsay Titus to discuss the importance of defining who YOU are before you ever start defining who you are promoting your brand to.
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
5 Ways To Build Your EDU Brand By Defining Who YOU Are!Anchor to your mission and values Stand Firm by your non-negotiables Create synergy between your intention and responses Align the connection between thoughts, feelings and behaviors Trust in your unique purpose and passion
The TeacherCast 90-Day Email Marketing ChallengeAt this moment, I'm guessing you might fit into one of these categories:
You have a great idea that you would like to get noticed by the educational communityYou are looking to build a distinguishable brand for yourself to get noticed by edtech companies, professional learning conferences, or perhaps … employers.You are looking to take your current website, blog, podcast, book, and/or social media strategy to the next level
Join the TeacherCast 90-Day Email Marketing Challenge Today!In this challenge, you are going to learn:
How to find and target your Avatar to grow your email list.The importance of having a great looking website and how to build the one that attracts eyes on your brand and grows your email list.How to grow a successful Social Media strategy that gets you noticed and grows your email list.How to create a branded professional slide deck for your next conference that grows your email list.How to fight the war on the inbox and what it means for your unopened emails.How to improve your email open rates so that the work you put into your emails gets noticed clicked on.and much more …˜
About our Guest:Lindsay Titus is a passionate and energetic educator! She uses her expertise as a board certified behavior analyst and a former classroom teacher, to ignite the passion of any educator. She is eager to transform the mindset educators hold about behavior, and use this dynamic shift to increase connections with all students!
Links of InterestInstagram: @lindsay.titus828 Twitter: @ltitus828Facebook: Lindsay Titus Website: www.defineyouniversity.com
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Follow our HostJeff Bradbury | @JeffBradburyTeacherCast | @TeacherCast
Explore these ResourcesBlog: My 6 Best Reasons to Start a Blog or PodcastBlog: 6 Productivity Tips to Help You Build Your EDU BrandVideo: A Teachers Guide to StreamYard Video Streaming
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In this episode of the Jeff Bradbury Show, Jeff sits down with Josh Stamper from the Aspire Podcast to discuss the art of graphic design. Josh has been an amazing friend of the TeacherCast Educational Network for the last several years and in addition to being a fantastic podcaster, he is also the designer of my TeacherCast podcast graphics. (thanks Josh!)
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
5 Ways To Build Your EDU Brand Through GraphicsDecide the images or icons that represent your brandCreate a logo with those key concepts that represent your service or productStay consistent with the same color schemes, fonts, logos, and imagesCreate your graphics on an application you are comfortable withPlace your logo on all graphic material
The TeacherCast 90-Day Email Marketing ChallengeAt this moment, I'm guessing you might fit into one of these categories:You have a great idea that you would like to get noticed by the educational communityYou are looking to build a distinguishable brand for yourself to get noticed by edtech companies, professional learning conferences, or perhaps … employers.You are looking to take your current website, blog, podcast, book, and/or social media strategy to the next level
Join the TeacherCast 90-Day Email Marketing Challenge Today!In this challenge, you are going to learn:How to find and target your Avatar to grow your email list.The importance of having a great looking website and how to build the one that attracts eyes on your brand and grows your email list.How to grow a successful Social Media strategy that gets you noticed and grows your email list.How to create a branded professional slide deck for your next conference that grows your email list.How to fight the war on the inbox and what it means for your unopened emails.How to improve your email open rates so that the work you put into your emails gets noticed clicked on.and much more …
About our Guest: Josh StamperJoshua Stamper is a middle school Assistant Principal for a North Texas School District, where he's had the amazing opportunity to serve at four campuses and in two school districts. Prior to Joshua's current position, he was an art teacher and athletic coach for 6 years working with students in grades 6-8.
In addition to his administrative position, Joshua is a podcaster, author of upcoming book “Aspire to Lead”, education presenter and Podcast Network Manager for the Teach Better Team.
About the Aspire PodcastThe Aspire podcast provides those who are looking to build their leadership capacity an opportunity to learn from some of the most experienced and accomplished educational leaders. As we grow in our leadership skills, it’s imperative we learn from other leader’s experiences, successes, trials and misconceptions. Join the Aspire podcast each week as we ascend to new heights together!
About Teach Better Podcast NetworkThe Teach Better Podcast Network is dedicated to supporting the entire school ecosystem through in-depth conversations around topics you care about. Covering a variety of areas in education, each podcast aims to support educators in the field toward creating and maintaining a progressive, student-focused classroom. Follow our Podcast and SubscribeView All Episodes -
In this episode of the Jeff Bradbury Show, Jeff sits down with the creator and host of the Teachers on Fire network, Tim Cavey to discuss how he is building his EDU brand through Instagram Stories, podcasting and so much more!
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
Use Stories to Share Your MessageStories are a terrific way to reach your audience, and build know, like, and trust. They’re also the single best way to get in front of other eyeballs (or replace Twitter’s retweet) on platforms like Instagram.
Instagram is my go-to place for stories, but you should share your story content on your personal Facebook profile, LinkedIn, Twitter, and potentially TikTok as well.
Show up daily: vlogs are best ROI for time-to-impact, polls and sliders are also funUse the Clipomatic app (or similar) to auto caption for people watching on silentShout out creators and their contentUse your phone’s screen or video capture with microphone to comment on your contentUse the Spotify share feature to share to IG stories with Spotify linkUse Canva templates and stock video to put messages in front of video
The TeacherCast 90-Day Email Marketing ChallengeAt this moment, I'm guessing you might fit into one of these categories:
You have a great idea that you would like to get noticed by the educational communityYou are looking to build a distinguishable brand for yourself to get noticed by edtech companies, professional learning conferences, or perhaps … employers.You are looking to take your current website, blog, podcast, book, and/or social media strategy to the next level
Join the TeacherCast 90-Day Email Marketing Challenge Today!In this challenge, you are going to learn:
How to find and target your Avatar to grow your email list.The importance of having a great looking website and how to build the one that attracts eyes on your brand and grows your email list.How to grow a successful Social Media strategy that gets you noticed and grows your email list.How to create a branded professional slide deck for your next conference that grows your email list.How to fight the war on the inbox and what it means for your unopened emails.How to improve your email open rates so that the work you put into your emails gets noticed clicked on.and much more …
About our Guest: Tim CaveyTim Cavey is a husband, stepfather of two, 8th grade teacher, assistant principal, and the host of the Teachers on Fire podcast. In 2019, he completed a Master's in Educational Leadership degree that re-ignited his fire for teaching and put him on a new path of growth, professional reflection, and content creation. Tim's a firm believer in the growth mindset and advocates often for the kinds of informal professional learning that can be found on social media and in blogs, vlogs, or podcasts. When he's not creating content or spending time with his family, you'll find Tim hiking, flying his drone, or paddleboarding in the chilly waters of the Pacific northwest.
On Twitter @TeachersOnFireOn Instagram @TeachersOnFireOn... -
In this episode of the Jeff Bradbury Show, Jeff sits down Jay Hammes, founder of Safe Sport Zone to share his best secrets for building your brand through hard work, passion, and by targeting your audience with a personal touch.
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
The TeacherCast 90-Day Email Marketing ChallengeAt this moment, I'm guessing you might fit into one of these categories:
You have a great idea that you would like to get noticed by the educational communityYou are looking to build a distinguishable brand for yourself to get noticed by edtech companies, professional learning conferences, or perhaps … employers.You are looking to take your current website, blog, podcast, book, and/or social media strategy to the next level
Join the TeacherCast 90-Day Email Marketing Challenge Today!In this challenge, you are going to learn:How to find and target your Avatar to grow your email list.The importance of having a great looking website and how to build the one that attracts eyes on your brand and grows your email list.How to grow a successful Social Media strategy that gets you noticed and grows your email list.How to create a branded professional slide deck for your next conference that grows your email list.How to fight the war on the inbox and what it means for your unopened emails.How to improve your email open rates so that the work you put into your emails gets noticed clicked on.and much more …
About our Guest: Jay HammesJay has been involved in athletics his entire life: as a player, a coach, a teacher and athletic administrator at the high school, district, and collegiate levels. In 2013, he was named Wisconsin’s “Athletic Director of the Year,” inducted into the Wisconsin Athletic Directors Association Hall of Fame, Washington Park High School Hall of Fame, and was a nominated for the NIAAA Distinguished Service Award and their Frank Kovaleski Professional Development Award.
Jay’s passion for high school athletics has had him speaking throughout the country on maintaining a safer environment for after-school events. This earned Safe Sport Zone national recognition at Disney World by NCS4.
He is currently working with the National Interscholastic Athletic Administrators Association and is the author, chair and lead instructor of the leadership training course called “Contest Management.”
Jay has had many articles published, and has been quoted as a source in numerous articles, including, USA Today: “Security A Growing Concern.”
Jay graduated from the University of Wisconsin-Oshkosh with a BS in Physical Education, followed by earning his master’s degree from the United States Sports Academy in Sports Management.
He’s currently an elected Board Trustee for the Village of Wind Point; his major responsibility was overseeing the Village’s Police, Fire, and Safety.
About Safe Sport ZoneNearly all school districts have security measures in place during school days. However, similar risk management policies are too often overlooked or ignored for evening events. Safe Sport Zone has developed plans to assure safer environments for activities occurring at times other than during the regular school hours.
Safe Sport Zone has developed a staffing model for athletic administrators to adopt as a best practice. Spectator issues, identifying all fans, athletic
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In this episode of the Jeff Bradbury Show, Jeff sits down with author, speaker, broadcaster, and professional sports agent Mark Leinweaver to discuss the importance of hard work and hustle when it comes to professional networking and Building Your EDU Brand.
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
The TeacherCast 90-Day Email Marketing ChallengeAt this moment, I'm guessing you might fit into one of these categories:
You have a great idea that you would like to get noticed by the educational communityYou are looking to build a distinguishable brand for yourself to get noticed by edtech companies, professional learning conferences, or perhaps … employers.You are looking to take your current website, blog, podcast, book, and/or social media strategy to the next level
Join the TeacherCast 90-Day Email Marketing Challenge Today!In this challenge, you are going to learn:How to find and target your Avatar to grow your email list.The importance of having a great looking website and how to build the one that attracts eyes on your brand and grows your email list.How to grow a successful Social Media strategy that gets you noticed and grows your email list.How to create a branded professional slide deck for your next conference that grows your email list.How to fight the war on the inbox and what it means for your unopened emails.How to improve your email open rates so that the work you put into your emails gets noticed clicked on.and much more …
About our Guest: Mark LeinweaverMark Leinweaver has spent 20 years working in sports as a baseball agent, TV & radio broadcaster, media relations director, author, television writer & producer and coaching convention director. He is a guest speaker each semester at the University of Southern California and other Los Angeles-based universities on the topic of “How To Get A Job In Sports”. Mark is also a frequent presenter at high schools nationwide on how student-athletes and their families should best navigate through the college recruiting & selection process. As an MLB agent, his daily responsibilities include managing a myriad of off-field services for Beverly Hills Sports Council's Major & Minor League clients, salary arbitration preparation and contract negotiation. Mark was the television play-by-play announcer for MLB Network’s National Youth Baseball Championship, weekend host of the MLB.com show “Full Count” on Yahoo Sports and radio play-by-play broadcaster for the New York Yankees Double-A affiliate. His book, Minor Moments, Major Memories, debuted in bookstores nationwide in 2005 and a dramatic television series inspired by the book was sold to Sony Pictures Television. Originally from Westchester County, New York but now based in Manhattan Beach, California, Mark played baseball at non-scholarship Stonehill College in Massachusetts and graduated with a degree in Communications.
Social LinksTwitter: https://twitter.com/markleinweaver Facebook: https://www.facebook.com/mark.leinweaver
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In this episode of The Jeff Bradbury Show, Jeff sits down with Dr. Monica Burns, educator, author, blogger, podcaster, and speaker to discuss how she built her website ClassTechTips.com into one of the most recognizable EDU brands over the last 8 years.If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.The TeacherCast 90-Day Email Marketing ChallengeAt this moment, I'm guessing you might fit into one of these categories: You have a great idea that you would like to get noticed by the educational community You are looking to build a distinguishable brand for yourself to get noticed by edtech companies, professional learning conferences, or perhaps … employers. You are looking to take your current website, blog, podcast, book, and/or social media strategy to the next level
Join the TeacherCast 90-Day Email Marketing Challenge Today!In this challenge, you are going to learn: How to find and target your Avatar to grow your email list. The importance of having a great looking website and how to build the one that attracts eyes on your brand and grows your email list. How to grow a successful Social Media strategy that gets you noticed and grows your email list. How to create a branded professional slide deck for your next conference that grows your email list. How to fight the war on the inbox and what it means for your unopened emails. How to improve your email open rates so that the work you put into your emails gets noticed clicked on. and much more …
Topics of Conversation Making the move from the classroom to Edupreneur The beginnings of ClassTechTips.com Building a Brand on your Domain vs your name Purchasing Domains for your EDU Brand Should you think of yourself as an Educator or an Entrepreneur? Memorable moments getting started -
In this episode of the Jeff Bradbury Show, we take a look at my favorite productivity tips and tricks to help you stay focused and moving forward Building Your EDU Brand.
Are you a podcaster, blogger, writer, speaker, or another type of content creator? We would love to feature you on a future episode! Please contact me today.
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
The TeacherCast 90-Day Email Marketing ChallengeAt this moment, I'm guessing you might fit into one of these categories:
You have a great idea that you would like to get noticed by the educational communityYou are looking to build a distinguishable brand for yourself to get noticed by edtech companies, professional learning conferences, or perhaps … employers.You are looking to take your current website, blog, podcast, book, and/or social media strategy to the next level
Join the TeacherCast 90-Day Email Marketing Challenge Today!In this challenge, you are going to learn:
How to find and target your Avatar to grow your email list.The importance of having a great looking website and how to build the one that attracts eyes on your brand and grows your email list.How to grow a successful Social Media strategy that gets you noticed and grows your email list.How to create a branded professional slide deck for your next conference that grows your email list.How to fight the war on the inbox and what it means for your unopened emails.How to improve your email open rates so that the work you put into your emails gets noticed clicked on.and much more …
Productivity Tips for Building Your EDU BrandCreate a List of Everything That Needs To Be CompletedSo you are interested in being productive this year? One of the best pieces of advice that I give anyone, no matter podcaster, blogger, or coach is to toss the computer aside and take out a simple pencil and paper. Using your elementary tools, write down anything and everything that you need to do and break down each step that is required to complete those steps.
Next, determine what can be done in the short term and what needs more breathing room to complete. Once you are organized, you can then move on to the next few items in this blog to help your organization take shape and create action items for each of the tasks.
Create a Reasonable Schedule for Your Business and Your FamilyI don't know about you, but I need to revolve TeacherCast around being both a full-time educator and a full-time father and a full-time husband. That doesn't leave much time to do very much these days (or the past 7 years). Trust me, it's easy to try to bite off more than you can in a week and it's easy to try to keep up with others who don't have the same responsibilities that you do.
When creating a schedule for your content, don't forget to include time for all of your family responsibilities as well as time for creating your content.
Select the Best Tools For Your EDU BrandWhether you are first starting out with a new idea, or have been working on your EDU Brand for several years, a good assessment of the tools and applications you are using is always warranted. When you first start out, it is understandable to look for free tools that you don't need to spend too much time setting up. This gives you the ability to get your brand up and running and quickly in front of your Avatar.
However, once you get up and...
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Are you starting a business and not sure what to do first? Learn why it's important to form an LLC BEFORE you make any major business purchases.
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
Follow our HostJeff Bradbury | @JeffBradburyTeacherCast | @TeacherCast
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Let’s Work TogetherHost: Jeff Bradbury @TeacherCast | @JeffBradburyEmail: [email protected] Mail: http://www.TeacherCast.net/voicemailYouTube: http://www.TeacherCast.net/YouTubeiTunes: http://www.TeacherCast.net/iTunes
Check Out More TeacherCast ProgrammingTeacherCast Podcast (http://www.teachercast.net/tcp)Educational Podcasting Today (http://www.educationalpodcasting.today)Ask The Tech Coach (http://www.AskTheTechCoach.com)EdTech in the Classroom (http://www.edtechintheclassroom.com)
Need a Presenter?Jeff Bradbury (@TeacherCast) is available as a Keynote Speaker, Presenter, or to Broadcast your conference LIVE!
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In this episode, Live Streaming Guru Ross Brand shares his secrets for Building HIS EDU Brand through Live Streaming Video.
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
5 Ways to Build Your EDU Brand Through LiveStreamingReal-time interaction with customers and fansBehind-the-scenes contentAccessGuest interviews Promoting/Repurposing on Social
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Follow our HostJeff Bradbury | @JeffBradburyTeacherCast | @TeacherCast
About our Guest: Ross BrandRoss Brand is an NYC-based live streamer who has served in many capacities such as Red Carpet host for the Emmy Award winning Never Settle Show, produced by Al Roker Entertainment, brand ambassador for Wirecast, and on-camera host for multiple Facebook Live Video and LinkedIn Live developers and broadcast solutions, including StreamYard, BeLive and LiveU.
Ross was selected one of 5 Live Video Experts to Follow by Switcher Studio, the Number One Twitter Account for Learning Live Stream Marketing by Amp Live and a Top 25 Video Marketing Influencer by Onalytica. He co-founded the NYC Video Mastermind and co-hosts the monthly NYC Video Creator Meetup.
Ross' background includes a Master's degree in Human Resources from New York University and 12-years of on-air experience in radio, including covering professional and major college sports as an anchor, reporter and show host. He was featured in Psychology Today for developing an approach to social media branding that is well-suited for introverts and quoted in Forbes on how nonprofits can benefit from podcasting. Ross is a guest lecturer on social media and live video topics at NYU.
Links of InterestFacebook.com/LivestreamUniverseTwitter.com/iRossBrandInstagram.com/RossBrand1LinkedIn.com/in/RossBrandPinterest.com/RossBrandYouTube.com/LivestreamUniverse
Explore these ResourcesIn this episode, we mentioned the following resources:
StreamYard: LivestreamUniverse.com/StreamYardFive Dollar Fridays: LivestreamUniverse.com/FiveStreamYard Connect: Facebook.com/StreamYardApp
Join our PLNAre you enjoying the TeacherCast Network, please share your thoughts with the world by commenting on Apple Podcasts today? I enjoy reading and sharing your comments on the podcast each week.
Let’s Work TogetherHost: Jeff Bradbury @TeacherCast | @JeffBradburyEmail: -
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
5 Ways to Build Your EDU Brand After RetirementStart before you retire and carve a niche (present as EDUCATOR, not a consultant). Retired educator is the perfect person for everything. Apply to present at national conventions. Take that momentum into retirement. Form the corporation (S-Corp), get a credit card, get an accountant.Start an email list. (Constant Contact, MailChimp, Convertkit, etc.) Email the list weekly.Write a book (ebook). (Also have a shorter free lead magnet.)Repurpose content (1 blog post per week becomes blog post becomes newspaper article, podcast, YouTube, Lumen5, Headliner, social media posts, Medium, LinkedIn, HARO).Word of mouth is the best social media exposure. (Keep in contact with people you worked with before retirement.)
About our Guest: Dr. Frank BuckDr. Frank Buck is currently ranked #1 in the world by Global Gurus Top 30 in the "time management category." He is a public speaker, productivity coach, and author of Get Organized!: Time Management for School Leaders. Frank started as a band director and then moved into school administration as an assistant principal, principal, and curriculum coordinator. Since his retirement from public education in 2009, he has spoken to audiences throughout the United States and internationally. His mission is to help busy professionals achieve total control over their time and the peace of mind that nothing is falling through the cracks. Frank’s nuts-and-bolts approach, along with his blend of content and humor, has made him a favorite with audiences.
Links of InterestFrankBuck.org@DrFrankBuck
Follow our Podcast and SubscribeView All EpisodesApple Podcasts
Follow our HostJeff Bradbury | @JeffBradburyTeacherCast | @TeacherCast
Join our PLNAre you enjoying the TeacherCast Network, please share your thoughts with the world by commenting on Apple Podcasts today? I enjoy reading and sharing your comments on the podcast each week.
Let’s Work TogetherHost: Jeff Bradbury @TeacherCast | @JeffBradburyEmail: [email protected] Mail: http://www.TeacherCast.net/voicemailYouTube: http://www.TeacherCast.net/YouTubeiTunes: http://www.TeacherCast.net/iTunes
Check Out More TeacherCast ProgrammingTeacherCast Podcast (http://www.teachercast.net/tcp)Educational -
In this episode of the Jeff Bradbury Show, we discuss how Virtual Conferences can help you Build Your EDU Brand.
This year TeacherCast is proud to present 3 Summer Virtual Conferences!
July 11: Microsoft 365 in your ClassroomJuly 25: G-Suite in your ClassroomAug 08: Tech Coach Virtual ConferenceAll conferences will be held LIVE with an interactive audience starting at 9:00 AM!
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
Follow our Podcast and SubscribeView All EpisodesApple Podcasts
Follow our HostJeff Bradbury | @JeffBradburyTeacherCast | @TeacherCast
Join our PLNAre you enjoying the TeacherCast Network, please share your thoughts with the world by commenting on Apple Podcasts today? I enjoy reading and sharing your comments on the podcast each week.
Let’s Work TogetherHost: Jeff Bradbury @TeacherCast | @JeffBradburyEmail: [email protected] Mail: http://www.TeacherCast.net/voicemailYouTube: http://www.TeacherCast.net/YouTubeiTunes: http://www.TeacherCast.net/iTunes
Check Out More TeacherCast ProgrammingTeacherCast Podcast (http://www.teachercast.net/tcp)Educational Podcasting Today (http://www.educationalpodcasting.today)Ask The Tech Coach (http://www.AskTheTechCoach.com)EdTech in the Classroom (http://www.edtechintheclassroom.com)
Need a Presenter?Jeff Bradbury (@TeacherCast) is available as a Keynote Speaker, Presenter, or to Broadcast your conference LIVE!
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In this episode of the Jeff Bradbury Show, Jeff welcomes podcaster Matt Passey on the program to dissect how you can Build Your EDU Brand through Podcasting.
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today!
5 Ways To Grow Your Brand Through Podcasting
Podcasts as a content creation/dissemination tool
Podcasting is a way to deliver content through audio/videoInterviewing other peopleRecapping old blog postsDo what type of content is best for youLong Form vs Short FormSeries vs SeasonSolo vs Multiple Hosts
Podcasting as a way to raise your authority
Find your audience and talk to them
Podcasting as a networking tool
Provide a platform for others to share their passions and expertise
Podcasting as a community/audience building tool
Build your brand by building your audienceCreate quality and unique content in a space that nobody else is creating itThink of your audience as your communityDon’t build an audience … build a relationship
Podcasting as a revenue generation tool
Your not monetizing a podcast … your monetizing your audienceIf you want to build a podcast that you can monetize … it should be looked at as a jobFigure out where you are going to make your money from and use your podcast to get you there
Recommended Podcasting ApplicationsQuick and SimpleVoice Recorder App (every phone has one)GaragebandiMovie / Movie Maker AppKeynote / PowerPointMobile FriendlySquadcastRingrBackpack (Formerly Bossjock Studio)AVR Studio ProStudio / ProfessionalAdobe Audition (audio)Final Cut Pro X (video)
Recommended EquipmentQuick and SimpleATR 2100 (USB/XLR)Samsung Q2U (USB/XLR)Mobile FriendlyZoom H6Mix Pre 6Blue RaspberryStudio / ProfessionalRE20 Broadcast Announcer MicrophoneRE320 Broadcast Announcer MicrophoneHeil PL2T Boom ArmRODECaster ProGator Frameworks StandOn-Stage DS7200B Adjustable Desktop Microphone Stand
About Our Guest: Mathew PassyPodcast Producer/Consultant at ThePodcastConsultant.com, helping individuals, brands, and small businesses develop, launch, produce, and promote their podcasts. Clients of Mathew have 30 million podcast downloads and growing. You can also tap into Mathew’s expertise through http://auditmypodcast.com, a comprehensive review of your podcast to ensure...
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Question … do you have a mobile phone? How about a tablet? What about a Laptop or Desktop computer?
If the answer to any of these questions was YES then guess what… YOU have the ability to listen and subscribe to podcasts!
Did you know that there are more than 1 MILLION podcasts with more than a BILLION people listening to podcasts around the world? Pretty awesome … right?
In this episode of the Jeff Bradbury Show, we discuss why your EDU Brand needs to consider creating a podcast for itself.
If you are a new listener to TeacherCast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today.
10 Reasons Why Your Brand Should Have A PodcastIt helps to Build Your EDU BrandShare your message for FREE on major platforms such as Apple Podcasts and SpotifyYou establish yourself as an expertCreates Community and LoyaltyEveryone has a podcast player in their podcast and several in their homesCost effective marketing opportunityPodcasts drive traffic to your social media and websitePodcasts are fun to do!Audio podcasts make great video contentEvergreen Content
Follow our Podcast and SubscribeView All EpisodesApple Podcasts
Follow our HostJeff Bradbury | @JeffBradburyTeacherCast | @TeacherCast
Explore these ResourcesIn this episode, we mentioned the following resources:
Why you should make a Podcast for your business5 Reasons you should NOT make a Branded PodcastWhy your brand needs a podcastIs podcast marketing right for my business?Should you consider launching a podcast for your business?Why Brands should be using Podcasts
Join our PLNAre you enjoying the TeacherCast Network, please share your thoughts with the world by commenting on Apple Podcasts today? I enjoy reading and sharing your comments on the podcast each week.
Let’s Work TogetherHost: Jeff Bradbury @TeacherCast | @JeffBradburyEmail: [email protected] Mail: http://www.TeacherCast.net/voicemailYouTube: http://www.TeacherCast.net/YouTubeiTunes: - Show more
