Episodes
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As stylists we have joked that we are not just hairstylists, we are therapists. Well, let me tell you boo - there is no better time to be a therapist than when you have an anxious & emotional bride on your hands.
xx - rachel.
Connect with me on IG @rachelperryman_ and tell me what topics you would like to hear on the pod.
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Discounts are not your friend and they will be the death of your business. Once you learn to stop giving discounts, you will weed out the clients that do not value YOU, your TALENTS, EXPERIENCE or EXPERTISE and start attracting the ones that do!!!!
xx - rachel.
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Missing episodes?
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Click the link below to listen to my bridal chat with Corey & Tony of @hairdustry
YOUR DAY OFF: https://podcasts.apple.com/us/podcast/your-day-off-hairdustry-a-podcast-about-the-hair-industry/id1327156219?i=1000531431850
xx- rachel.
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Transaction fees SUCK! I feel ya, but they are part of doing business. In this episode, I focus on why as beautypreneurs if we are using Venmo, it's time to stop using personal venmo and open a business account.
Take a listen to find out why?
xx - Rachel.
If you have a topic that you want me to open up about - DM me @rachelperryman_
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Listen…to all my beautypreneurs listening. Be honest with yourself regarding how long it takes you to complete a service. If you are in the salon and doing a full foiling service, block out 4 hours for it even if the stylists next to you can do it in 3. Dont lie to yourself that you can complete it in less time than you can.
"NO EGO, AMIGO"
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On this episode of Q&A Time... I am answering questions about me!
- How did I become a beautypreneur?
- Why did I open up a full service salon when I already had a bridal company?
- How do I juggle the stress of working with brides?
- What is the most challenging part of COVID for me and my business?
Thanks for your amazing questions!!! enjoy :)
xx- rachel.
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How do you know when it is time for you to either 1. Hire an assistant or 2. Build a team?
In this episode, I break down what it has been like to hire and build our team...and how to avoid ALL the mistakes I made in the last 10 years of hiring and firing...
xx - rachel.
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Hey Beautypreneur, I know as creatives we may shy away from systems and processes... but you actually use them in your beauty business every single day AND they are a key ingredient to taking your business to the next level!
Processes sound like something that we should leave to tech folks. Like spreadsheets and analysis but in this weeks episode I am going to blow your mind because I truly believe that creativity is also a process and I am going to tell you why.
xx - rachel.
Connect with me on IG @rachelperryman_
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There is something extra special about providing "on-location" services. As artists, we have such a huge responsibility to create an experience in THEIR environment. We are walking in to their territory and yet, still need to create an environment that puts us in the drivers seat.
If you have ever been in this space - its an interesting shift of power and possession upon our arrival.
In this episode, I talk candidly about how I create successful on-location services while setting up shop "as a guest" in your clients territory.
xx- rachel.
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Lets talk consultations.
Aside from business skills and your craft - consultations are the next most important piece of you "success puzzle".
Seriously, this is the time that you pick your clients brain and find out exactly what she wants and this can be the most successful part of your appointment or it can be where you missed the mark and the entire appointment can go down the toilet.
The difference between a successful consultation and an unsuccessful one is in the questions you ask.
You are the orchestrator of the entire conversation AND the success of the clients experience.
Dont SKIP it!
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Ring Ring... CALL your clients!!! I know it feels like calling your clients on the phone is old school but in this episode, find out why actually calling your clients and starting a conversation over the phone could be the missing piece to your "success puzzle".
Seriously?!? What do you have to lose by trying something new?
Love you boo - xx, rachel.
For more biz tips & motivation connect with me on IG @rachelperryman_
Come say hi!!
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Your words Matter. Your words make up the TRUTHS that you believe and determine your capability to do things.
If you want to change your life... it starts with rewriting the vicious narrative that is on repeat in between your ears!
Want more fiery pep talks... connect with me on IG @rachelperryman_
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Yep, I messed up majorly at the salon and I don't want you to make the same mistake I have been making - so listen in, learn from my mistake and please don't find yourself in the same position I was in.
We are in this together and I am learning as I go - so I hope sharing my mistake helps you on your journey.
Come say hi to me on IG @rachelperryman_
xx - rachel.
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Q&A Time: I am answering some of the most common questions you ask!
If you have a question that you want answered - DM me at @rachelperryman_ Start the conversation!!!
xx- rachel.
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What are the 2 topics of conversation that are 100% off limits in the workplace.... We all know them, so why are we still hearing stylists talking to clients about 1. Religion and 2. Politics
In this episode, I am sharing how these topics got one bridal artist fired!
Don't get yourself fired by making this mistake!
IG: @rachelperryman_
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Stop trying to turn RED flags white.
Boundaries are HARD... But when you ignore your gut and say YES - You set yourself up for an utter and complete disaster. In this episode, I share how hard saying no was AND how liberating it was once I did.
Connect with me on IG @rachelperryman_ for a daily dose of IN YOUR FACE motivation and Beauty Biz Tips.
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It is not about attracting just any client. As a beautypreneur, you want to attract the RIGHT clients. Clients that are fun to work with, respect your business and pay premium rates for your services and time!
I used these exact 5 strategies to build my bridal business and these strategies are still part of my business 11 years later.
For more biz tips & freebies, check out rachelperryman.com
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Dang girl, it is easy to talk yourself out of your dreams. But today is NOT that day. Today, I am making a commitment to myself to 1. Get out of my own dang way and 2. Fight like hell for what I want. You with me?
We are in this together - Connect with me on IG @rachelperryman_ for a daily dose of "kick in the pants" motivation to keep dreaming, keep fighting and unapologetically pave your own way.
xx - rachel.
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