Episodes
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Welcome to the special episode of the eCommerce Growth Show!
In this episode, we have a special guest who is familiar with vampires and the walking deads. Onur Teler, VP of Marketing from Segmentify, and Yetkin Yüce, Product Manager, have a thrilling conversation on a variety of topics, mainly on Black Friday and eCommerce.
Teler and Yüce speak about the main challenges of the Black Friday and Cyber Monday periods and how the challenges shifted after the pandemic, Black Friday’s impact on the Walking Dead Universe, the comparison of Black Friday and Cyber Monday with the last Saturday before Christmas, and how to get benefit from personalisation technologies on websites.
#ecommerce #globalcommerce #technology #blackfriday #cybermonday #personalisation
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Welcome to the second episode in the SEO series of our eCommerce Growth Show UK!
We speak with Ozan Ketenci of ZEO Agency.
Ozan shares insights and approaches to understanding the differences between business and SEO competitors. He emphasizes the importance of starting with a SERP analysis. This episode details the investments in SEO from keywords and content, to tools and resources.
Watch to learn the steps involved with keeping up with SEO trends and conducting competitor evaluations.
-About Segmentify
If you’re looking for a personalization solution to increase sales, boost customer engagement and provide better insights into your customers than other solutions then look no further.
Imagine a tool that already knew your customer's preferences before they landed on your site, and was able to recommend the right products to the right customer at the right time. Segmentify creates a personalized shopping experience across every customer touchpoint in real-time, giving you the best advantage over your competition.
Powered by machine-learning technology, Segmentify tracks and targets individual website visitors according to their unique online buying habits better than any personalization platform on the market. Don’t take our word for it - Forbes mentioned us as one of the top machine learning companies to watch!
Follow Us: https://www.segmentify.com/
LinkedIn: https://www.linkedin.com/company/segmentify
Twitter: https://twitter.com/segmentify
Instagram: https://www.instagram.com/segmentify
Facebook: https://www.facebook.com/Segmentify/
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Missing episodes?
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Welcome to the first episode in the SEO series of our eCommerce Growth Show UK!
This episode is the first delivered jointly by Kamal and Segmentify. Speaking with Christopher Hofman, the lead SEO Consultant by IMPACT Extend.
Christopher shares a method of understanding your prospects' conversation with Google in a new way and enabling the data by visualizing it.
Watch for the steps involved with customer journey mapping with Google, grouping the keywords into intentions, and the process to improve them organically.
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Welcome to the first episode in the fifth series of our The eCommerce Growth Show UK!
This episode is the first delivered jointly by Joanne from Checkout.com and Kamal, Segmentify. Speaking with Cas Paton, the founder and CEO of OnBuy.com, the fastest-growing marketplace in the world.
Cas, whose career is routed within various online industries, ranging from Ecommerce, marketplaces and web development. While his experience is primarily built within online business, his fast paced and ever-dynamic career has brought forth foundations within retail, distribution, logistics, international sales and marketing.
Watch for details of the Onbuy.com journey from launch in 2016 to Deloitte Fast 50 in 2021 with 479% growth. We hear about some challenges of operating a marketplace, caring for both retailers and consumers, financing and forecasting, growth and culture management
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In the fourteenth vlog of the eCommerce Growth Show, Chris Nawrocki, Founder of the Heur consultancy, talks to Phill about "holistic growth" and the importance of knowing your strategy intimately before you start!
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In the thirteenth vlog of the eCommerce Growth Show, Rob Thomas, Senior Partner Manager at STYLA, talks to Phill about the "3 stages" of the content journey, and the importance of getting this journey "right" in the light of Core Web Vitals!
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In the twelfth vlog of the eCommerce Growth Show, Raj De Datta, CEO and Co-Founder of Bloomreach, talks to Phill about succeeding as an entrepreneur, AI v ML, and introduces his new book, "The Digital Seeker: A Guide for Digital Teams to Build Winning Experiences!”
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In the tenth vlog of the fourth series of the eCommerce Growth Show, Graham Broughton, Co-Founder of Storesome, talks to Phill about the acceleration of brands adopting their own marketplaces!
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In the ninth vlog of the fourth series of the eCommerce Growth Show, Sophie Wilson, Digital Consultant at Astound Commerce, talks to Phill about the importance of "joining up" the on and offline retail experience!
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In the eighth vlog of the fourth series of the eCommerce Growth Show, Tim Willis, Head of eCommerce, South West at Magento agency PushON, talks to Phill about how all things D2C!
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In the seventh vlog of the fourth series of the eCommerce Growth Show, Sarah Braud, Consultant Content Strategist, talks to Phill about how important it is to have a story behind our brands!
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In the fifth vlog of the eCommerce Growth Show, Jamie Huskisson, CEO of JH, talks to Phill about what to focus on in 2021, internally, externally and by leaning on our learnings as we battled in the trenches during an unprecedented 12 months!
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In the fourth vlog of the fourth series of the eCommerce Growth Show, Deri Jones, Founder and CEO of Think Tribe, talks to Phill about how we can rest in bed at night knowing our sites are still providing the optimal customer experience at the same time as driving constant transformation during this unprecedented acceleration of online retail! Tune in to hear all about the inherent challenges in this balancing act, and what Think Tribe does to solve them!
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In the third vlog of the fourth series of the eCommerce Growth Show, Chris Thomas, Founder of Yonder Agency, talks to Phill about the importance of "taking authority" in the space that our brands reside! Tune in to hear about the importance of, and how Yonder can help guide brands to gain an authoritative position in their verticals; through passion, creativity and perseverance!
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In the second episode of the fourth series of the eCommerce Growth Show, Stephen Carl, with more than 20 years of experience in our space and Founder of Brooklyn based Digital Marketing agency "Needle Movement", talks to Phill about the growing trend in "Conversation Marketing". Tune in to hear about Stephen's excellent insights about what it is and how to fit it into your marketing strategy!
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In the first vlog of the fourth series of the eCommerce Growth Show, Andrew Stevens, Co-Founder of Commercial Optimisation, talks to Phill about how eCommerce leaders can optimise the realisation of their goals, using the EOS framework to build the right teams from the ground up to succeed! Tune in to hear insights about the fundamental building blocks of business success, implemented using a tried and tested methodology starting with integrity, accountability and self awareness!
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