Episodes

  • In this episode of The Goode Guide , I, Shannara Goode, dive deep into the pressing issue of burnout, especially as we approach the hectic holiday season. Having experienced the roller coaster of corporate life myself, I understand how overwhelming it can be to juggle personal and professional responsibilities, particularly during Q4, which is often a make-or-break time in retail.

    I start the episode by sharing some personal reflections on my recent experiences in my new role, highlighting the challenges I've faced, including a significant port strike and a team member's resignation. Despite these hurdles, I found a sense of empowerment and recognition that reminded me of the impact I can have as a leader. This week felt different; it was a reminder that even amidst chaos, we can find moments of clarity and success.

    To further explore the topic of burnout, I welcome Kate King, a Radiant Life Coach with over 17 years of experience as a licensed professional counselor. Kate brings a wealth of knowledge about the signs of burnout and the importance of prioritizing our mental and emotional well-being. We discuss how the pressures of modern life can lead to feelings of exhaustion and cynicism, and how it's crucial to recognize these signs before they escalate.

    Kate emphasizes the importance of self-care and setting boundaries, especially for those in leadership positions. We talk about the need to compartmentalize our work and personal lives, advocating for a culture that respects our need for rest and rejuvenation. She shares valuable insights on how creativity can serve as a therapeutic outlet, helping us reconnect with ourselves and manage stress.

    Throughout our conversation, we touch on the significance of being present and engaged in our lives, both personally and professionally. I share my own journey of rediscovering the importance of routine and how incorporating exercise into my mornings has drastically improved my mood and productivity.

    As we wrap up, Kate offers advice on how to navigate the complexities of life and work, reminding us that nothing is permanent and that flexibility is key. We encourage listeners to prioritize their well-being and to be mindful of their needs, especially during this busy time of year.

    Join us for this enlightening discussion that not only addresses the challenges of burnout but also provides practical tips for reclaiming your time and energy. Whether you're a leader, a team member, or someone simply trying to balance the demands of life, this episode is packed with insights that can help you thrive. Don't forget to subscribe and share your thoughts with us!

    Timestamps

    00:00:00 - Welcome to The Goode Guide Introduction to the podcast and host Shannara Good, discussing the purpose of the show and what listeners can expect.

    00:01:27 - Navigating Burnout During the Holidays Shannara shares her personal experiences with burnout, especially during the hectic holiday season.

    00:03:41 - Celebrating Personal Milestones Shannara reflects on her recent achievements and the positive moments in her new role.

    00:08:03 - Introducing Kate King Introduction of guest Kate King, a Radiant Life Coach and former licensed professional counselor, and her mission.

    00:10:32 - Understanding Burnout Discussion on the signs of burnout and the importance of recognizing them, especially during busy times.

    00:11:33 - Balancing Personal and Professional Life Exploration of the challenges women face in balancing personal and professional responsibilities.

    00:14:29 - Coping with Leadership Stress Kate shares insights on how leaders can manage the weight of their team's issues and responsibilities.

    00:17:12 - The Importance of Rest Discussion on the significance of rest and how to...

  • In this episode of The Goode Guide , I had the pleasure of sitting down with Carolyn Simmons, a partner at Melitas Ventures, a venture capital fund that invests in innovative, emerging consumer brands. As someone who has navigated the complexities of both retail and consumer products, I was eager to explore Carolyn's insights on the evolving landscape of consumer packaged goods (CPG) and the critical role that investors play in the success of emerging brands.

    We kicked off our conversation by discussing Carolyn's impressive background, which includes her experience at Goldman Sachs in the consumer and retail investment banking group, followed by her time at Sycamore Partners, a private equity firm. After earning her MBA from Harvard Business School, Carolyn joined Melitas Ventures, where she focuses on seed and Series A investments in the CPG space. Her passion for the consumer sector is evident, and she shared her excitement about working with brands that prioritize health and well-being.

    Throughout the episode, we delved into the importance of building relationships between founders and investors. Carolyn emphasized that while capital is essential, the expertise and network that investors bring can be invaluable for emerging brands. We discussed the right timing for brands to approach investors, highlighting the significance of early conversations and feedback, even before a product is launched.

    One of the key themes of our discussion was the emotional connection that consumers have with CPG products. Carolyn and I explored how the rise of health-conscious consumers is driving demand for cleaner, more transparent products. We touched on the growing trend of alternative meat products and the importance of ingredient recognition, as well as the shift towards eco-friendly cleaning products that avoid harmful chemicals.

    As we navigated the conversation, I was particularly intrigued by Carolyn's perspective on talent-led brands versus homegrown startups. We discussed the unique challenges and expectations that come with celebrity-backed brands, emphasizing the need for authenticity and a strong product foundation to ensure long-term success.

    Towards the end of our chat, Carolyn shared her personal journey and the lessons she's learned along the way. She encouraged aspiring founders to have confidence in their paths and to embrace the journey of testing and learning. Her insights resonated deeply with me, and I believe they will inspire many listeners who are navigating their own career journeys.

    This episode is packed with valuable insights for anyone interested in the CPG space, whether you're a founder seeking investment or simply curious about the dynamics of the industry. I hope you enjoy listening to this conversation as much as I enjoyed having it!

    Timestamps

    00:00:00 - Welcome to The Goode Guide Introduction to the podcast and host Shannara Good, discussing career journeys and topics to be covered.

    00:01:26 - Introducing Carolyn Simmons Shannara introduces guest Carolyn Simmons and her background in venture capital.

    00:05:25 - The Importance of Investors Discussion on the value investors bring to emerging brands beyond just capital.

    00:09:04 - When to Approach Investors Carolyn explains the right timing for brands to seek investment and the importance of building relationships.

    00:12:20 - Accelerator Programs and Feedback The benefits of participating in accelerator programs for gaining exposure and feedback from investors.

    00:14:23 - Investor Involvement with Brands Exploration of how Melitas Ventures partners with brands and the level of involvement they have.

    00:16:51 - Launching Products: DTC vs. Retail Advice on how many products to launch and the differences between direct-to-consumer and retail...

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  • Hey there, listeners! In this episode of The Goode Guide, I had the pleasure of sitting down with Vicky Bradley, the founder and CEO of Women in Leadership Empowered. Vicky shared her extensive experience in the retail industry, spanning over 30 years, and her transition into becoming an executive and leadership coach.

    We delved into the importance of business coaching, especially for women in leadership roles, and how coaching can help individuals navigate career challenges, develop leadership skills, and empower emerging leaders. Vicky emphasized the significance of continuous learning and growth in leadership roles, highlighting the need for coaching to enhance leadership capabilities. Our conversation also touched on the nuances of leading in the retail space, both domestically and internationally.Vicky shared insights on the cultural differences and challenges faced when leading globally, emphasizing the importance of understanding diverse perspectives and adapting leadership styles accordingly.

    We discussed the evolving trends in the retail industry, particularly post-COVID, where personalized customer care, small brands, and efficient supply chains have become key factors in driving success. Vicky highlighted the need for retailers to prioritize customer needs and maintain a balance between technological advancements and human interaction.

    As we wrapped up the episode, Vicky shared valuable advice for individuals starting their careers, emphasizing the importance of self-reflection, continuous learning, and embracing the journey of personal and professional growth. If you're interested in learning more about Vicky Bradley and Women in Leadership Empowered, you can connect with her on LinkedIn or reach out via email at [email protected].

    Thank you for tuning in to this insightful episode of The Goode Guide. Don't forget to subscribe, leave a review, and share the podcast with your network. Stay tuned for more career guidance and inspiration in the upcoming episodes. Take care, and until next time!

     Timestamps

    ●       Introduction to The Goode Guide Podcast : Shannara Goode introduces the podcast and

    shares her background in career development.

    ●       Discussion on Career Coaching : Shannara and Vicky Bradley discuss the

    importance of business coaching for women in leadership roles.

    ●       Leadership in Retail : Vicky Bradley shares insights on leadership in the

    retail industry, focusing on the importance of coaching for emerging leaders.

    ●       Leading Globally and Cultural Differences : Vicky discusses the challenges of leading

    globally and understanding cultural differences in different markets.

    ●       Trends in Retail Industry : Vicky talks about the evolving trends in the

    retail...

  • Hey there, welcome to The Goode Guide, your ultimate career companion. In this episode, I had the pleasure of chatting with Jodi Flynn, the CEO of Women Taking the Lead. Jodi shared her insights and expertise on leadership development, gender parity, and creating supportive work cultures for women in leadership roles. We delved into the challenges and successes that women face in the workplace, especially as they navigate new roles and responsibilities. Jodi provided valuable advice on overcoming imposter syndrome, developing a growth mindset, and the importance of self-care in leadership roles.

    As I shared my own experiences transitioning into a new role, Jodi offered practical tips on setting clear goals, building relationships with team members, and delegating tasks effectively. We discussed the importance of finding a balance between taking on new challenges and seeking support from others. Jodi emphasized the need for women to prioritize self-care, manage overwhelm, and develop a calm mindset to excel in their careers. We also touched on the importance of men sharing household responsibilities and supporting women in their professional growth. Overall, this episode was a therapeutic conversation that provided valuable insights and guidance for navigating career transitions and leadership challenges. If you're looking to elevate your career game and overcome obstacles in the workplace, this episode is a must-listen.

    Don't forget to subscribe to The Goode Guide podcast for more insightful discussions on career development, leadership, and work-life balance. Thank you for tuning in, and remember to prioritize your well-being as you strive for success in your career journey.

    Find

    Jodi Flynn:

    Company: Women

    Taking the Lead (Gender Parity Consultant)

    Email: [email protected]

    Linkedin:

    https://www.linkedin.com/in/jodiflynn/

    Timestamps

    00:00:00 - Introduction to the Podcast

     00:05:30 - Jodi Flynn's Background and

    Mission

     00:13:16 - Challenges of Transitioning

    into a New Role

     00:20:41 - Tips for New Leaders and

    Transitioning into a New Role

     00:30:34 - Recognizing New Role Burnout

     00:39:06 - Importance of Delegating and

    Developing Others

     00:42:16 - Advice to Younger Self: Stay

    Calm and Focused

     00:45:12 - Discussion on Gender Parity

    and Domestic Responsibilities

     00:47:05 - Conclusion and Gratitude

  • Hey friends, it's Shannara Goode, your host of The Goode Guide podcast! This episode is all about catching up with you on some big changes in my life—both professionally and personally—over the summer break between seasons.

    I’m excited (and honestly a little nervous) to share my journey from working as a senior manager in kids apparel to stepping into a director role in home decor at Target. This shift has been a ride—leading a bigger team, learning a whole new category, and figuring out a different way of working. It’s been overwhelming at times, but I’ve learned the value of being patient with myself, setting realistic expectations, and letting things fall into place.

    On the personal side, I turned 33, and it hit me that balance and self-care are non-negotiable. I’ve been diving into some great books, taking better care of my mental and physical health, and—this is a big one for me—allowing myself guilt-free downtime. It's been such a game-changer.

    As for the podcast, I can’t wait to bring in some amazing guests this season. We’re expanding The Goode Guide to include consulting and guidance for small business owners in retail, tapping into everything I’ve learned in the industry. I’m so pumped about this next chapter, and I hope it brings you even more value.

    I just want to say a huge thank you to each of you for your support. Your encouragement means the world, and I can’t wait to continue this journey with you. So tune in to hear the full story, and stay connected for what’s coming next. Take care and talk soon!

    Timestamps

    00:00:00 - Introduction to Season 2

    00:02:10 - Transitioning to a New Job Role

    00:06:17 - Challenges and Learnings in Decorative Home Category

    00:11:30 - Coping with Increased Expectations in Director Role

    00:15:23 - Personal Reflections and Prioritizing Self-Care

    00:20:44 - Looking Ahead to Season 2 Focus and Guest Collaborations

    00:23:02 - Conclusion and Gratitude

  • In the season finale of The Goode Guide Podcast, join Shanarra as she reflects on her journey creating an intentional podcast to help others navigate their career paths. She shares insights from a recent leadership seminar focused on guiding and shepherding those you lead, and discusses the importance of crafting a personal elevator pitch that highlights your unique journey and lessons learned. Shanarra also shares a meaningful experience that taught her to approach meetings with a focus on understanding people as individuals before diving into work discussions, leading to greater clarity and happiness in her own career.

    Don't miss out on this heartfelt wrap-up and the valuable exercise she participated in at a recent leadership seminar!

    Introduction

    0:00 - 01:22 — Shannara shares her diverse career journey from entry-level roles to boardrooms, highlighting the wisdom she's gained. She also reflects on the journey of creating the podcast and expresses gratitude for the support received.

    Finding Purpose and Gratitude

    3:58 - 08:13 — Shannara talks about creating The Good eGuide out of a desire to share her career experiences and help others. As she reflects on her varied career experiences that equipped her to offer valuable guidance to others. Highlights the importance of learning from past mistakes and being prepared for future success. Shannara expresses heartfelt thanks to listeners for their support and feedback.

    Elevator Pitch, Personal Background, and Career Challenges

    11:15 - 14:19 — Shannara reads her elevator pitch, focusing on personal growth and career journey. She also discusses her background, including the challenges of moving frequently and striving for success. Reflects on the uncertainties faced after leaving Target and the journey of rediscovery.

    Importance of Relatability and Vulnerability

    18:02 - 20:03 — Shanarra emphasizes how personal experiences make her more relatable and underscore the value of vulnerability in leadership. Shannara discusses the impactful exercise of crafting a personal pitch and its relevance to her professional life. Highlights the significance of understanding people beyond their professional roles.

    Season Recap

    20:20 - 21:27 — Reflects on the whirlwind of creating the podcast, working on a promotion, and her personal growth. Announces plans to return with a new season and continue bringing valuable content.

    Thank you for listening to The Goode Guide Podcast! Stay tuned for more episodes, and remember to define success on your own terms.

  • In this episode, join Shanarra as she shares her personal career journey and provides valuable insights to help you confidently navigate your own professional path. From reflecting on her recent promotion to Director at Target to discussing the challenges and rewards of making intentional career changes, Shanara offers a candid look at the ups and downs of her experience.

    Whether you're considering a new role or looking to grow within your current company, The Good Guide is your ultimate companion for career advice and inspiration.

    Introduction

    0:00 - 02:05 — Overview of Shanara's career journey from entry-level roles to boardrooms. Shanara's recent promotion to Director of Inventory Management. Reflection on the interview process and the excitement of a new role.

    The Journey to Promotion

    2:06 - 05:59 — Insights into the lengthy and challenging interview process. Shanara's history with Target, including initial roles and subsequent career moves. Transitioning through various roles and industries before returning to Target.

    Preparing for the Role and Embracing Change

    7:26 - 11:00 — Shanara's reflections on learning new categories and systems. Challenges and excitement about the new position. The importance of adapting to new environments and building new relationships. The significance of humility and asking for help in a new role.

    New Responsibilities

    13:02 - 16:33 — Transitioning to a new category: Decorative Home. The learning curve and adjusting to new team dynamics and systems. Nervousness and excitement about the new challenges. Reflecting on the comfort of familiarity and stepping into the unknown.

    The Impact of Leadership

    22:10 - 29:00 — Reflecting on the influence of past managers on Shanara's career. Hoping to leave a lasting positive impact on her team. The importance of acknowledging and celebrating professional milestones. Embrace change and pursue growth in their careers.

    Stay tuned for more insightful conversations on navigating the corporate landscape and fostering inclusive workplaces. Don't forget to subscribe and share your feedback with us!

  • In this episode, Shanarra Goode is joined with Erica Bethe Levin, founder of Globowl, a brand that introduces babies to diverse flavors, spices, cultures, and textures through nutrient-packed meals. Erica shares her unique background and perspective on entrepreneurship, networking, and the importance of being a lifelong learner. She discusses her journey from being a pioneer in digital publishing to working in the startup tech community and eventually finding her passion in the hospitality industry. 

    Erica emphasizes the significance of building a strong network, trusting one's gut instinct, and engaging on social media platforms like LinkedIn for growing multiple businesses. 

    Join this insightful conversion as we discuss the value of perseverance, adaptability, and the power of a strong network in achieving career success!

    Introduction

    0:00 - 04:01 — Shannara highlights Erica's unique background and perspective. Erica's company, Global, which introduces babies to diverse flavors and cultures. Erica's background and her ability to excel and connect in the professional world. 

    Challenges and Opportunities

    8:12 - 10:59 — How Erica and her husband fed their children diverse foods from an early age. The benefits observed in their daughter versus their son. The broader vision of using food to teach children about different cultures and fostering open-mindedness.

    From Personal Passion to Business

    10:59 - 13:32 — Erica's transition from personal passion to creating a business. The decision-making process behind starting Global. Erica's career journey, including consulting for startups and her experience in the hospitality industry.

    Business Philosophy and Motivation

    13:32 - 16:05 — The motivation and heart behind Global. The importance of aligning business with personal passions and values. Erica's belief in creating businesses that fulfill a genuine need. 

    Cultural Significance and Education

    16:05 - 17:36 — The importance of introducing children to diverse cultures in a polarized world. Shannara and Erica discuss the potential of Global to influence children's openness and acceptance. The role of education and exposure in shaping future generations.

    Career in Tech and Transition to Global

    17:36 - 19:00 — Erica's background in the tech industry, despite not being a tech expert. Her experience with a digital publication and involvement in the startup tech community. Transition to working with a venture-backed startup and its impact on her career.

    Venture-Backed Experience and Life Choices

    19:00 - 21:23 — Balancing career ambitions with family life and personal well-being. Erica's experience at a venture-backed startup, including the challenges and learnings. The demanding work schedule and the eventual realization of personal priorities. 

    Conclusion and Reflections

    21:23 - 42:45 — The importance to find and pursue their passions in a way that contributes to the greater good. Shannara's closing thoughts on Erica's journey and the inspiring mission of Global. 

    Stay tuned for more insightful conversations on navigating the corporate landscape and fostering inclusive workplaces. Don't forget to subscribe and share your feedback with us!

  • In this episode, Shanarra Goode is joined by Monique Benoit, a chemical engineer, retail expert, and mother of four, who shares her inspiring story of balancing motherhood and career aspirations. From her journey as a chemical engineer to becoming a retail expert in the beauty industry, Monique discusses the valuable lessons she learned about leadership and managing teams while raising her daughters. She also shares her incredible experience of interviewing for a job while nine months pregnant and securing the position after delivering her baby. Let’s explore the challenges and joys of balancing work and motherhood, setting boundaries, and creating your path to parenthood, even if it means considering single parenting by choice. 

    Join us for an insightful discussion on navigating your career journey with newfound confidence and success!

    Introduction

    0:00 - 3:05 — Shanarra introduces Monique Benoit, a chemical engineer, retail expert, and mother of four, shares her inspiring story of balancing motherhood and career aspirations.

    From Chemical Engineering to Retail Visionary

    03:06 - 07:27 — Monique shares her background, including her chemical engineering degree and transition to technical sales, then to retail after obtaining her MBA. She discusses her work experience at Target, Anthropologie, and her own consultancy. 

    Balancing Personal and Professional Expectations

    07:38 - 10:29 — The challenges of balancing early motherhood with her career ambitions. Discuss how one’s own career expectations and how societal norms influenced her perception of marriage and motherhood.

    Monique's Drive to Return to Work Post-Maternity Leave

    16:21 - 20:23 — Discuss the balance between career ambitions and the biological clock, reflecting on the challenges women face in balancing both. Monique’s perseverance and drive to return to work shortly after maternity leave. She shares her quick recovery from childbirth and how her career orientation motivated her to get back to work.

    Monique's Drive to Return to Work Post-Maternity Leave

    16:21 - 20:23 — Discuss the balance between career ambitions and the biological clock, reflecting on the challenges women face in balancing both. Monique’s perseverance and drive to return to work shortly after maternity leave. She shares her quick recovery from childbirth and how her career orientation motivated her to get back to work.

    Balancing Social Life with Motherhood

    32:39 - 34:16 — Differences in social dynamics between her and her child-free friends. Monique talks about the logistical and emotional challenges of balancing social activities with parenting responsibilities.

    Choosing Motherhood Intentionally

    37:54 - 39:56 — Respect for women who choose single motherhood intentionally and the preparations involved. Comparison between your own path to motherhood and that of women who choose it proactively.

    Embracing Individual Timelines

    42:03 - 45:00 — Encouragement for younger women to create their own paths in life. Discussion on societal expectations and the impact of traditional narratives on personal decisions.

    Stay tuned for more insightful conversations on navigating the corporate landscape and fostering inclusive workplaces. Don't forget to subscribe and share your feedback with us!

  • In this episode, we're joined by Anita Tomecki, a Human Behavior Expert and Business Mindset Coach as she shares her insights on the role of understanding human behavior in achieving success, the importance of finding happiness from within, and the shifting dynamics of masculine and feminine energy in society. The conversation delves into the impact of childhood experiences on personal roles, the enneagram personality typology, and Anita's unique approach to helping clients identify and work through subconscious programs. Shanarra and Anita also discuss authenticity in the workplace, leading sensitive conversations, and the changes in the corporate world brought about by the COVID pandemic. 

    Throughout this episode, you will find valuable tips and insights to guide them through their own career journeys with newfound confidence. Let’s explore the challenges and triumphs of navigating one's career journey!

    Introduction

    0:00 - 1:26 — Shanarra introduces Anita Tometsky, a human behavior expert and business mindset coach.

    Unlocking Human Behavior for Business Success

    01:27 - 08:53 — Delving into the concept of inner happiness and its relevance to personal and professional fulfilment. Sharing strategies for individuals to explore and nurture their inner happiness. Discussing the role of purpose, mindfulness, and self-awareness in the pursuit of happiness.

    Embracing Compassion and Inner Work

    08:54 - 18:17 — Discussing the importance of cultivating compassion towards oneself and others. Exploring various practices and techniques for engaging in inner work to promote personal growth and emotional well-being. Delving into the impact of childhood experiences on the development of masculine and feminine roles.

    Masculine and Feminine Personality Types

    08:18 - 27:00 — Highlighting the significance of understanding these personality types for personal growth, relationship dynamics, and self-awareness. 

    Bringing Your Whole Self to Work

    32:41 - 34:28 — Emphasizing the importance of ongoing communication, learning, and adaptation in fostering a thriving workplace culture. Bringing authenticity to work, engaging in difficult conversations, and adapting to the post-COVID corporate world. Encouraging organizations to prioritize employee well-being, diversity, and inclusion in their strategies for future success.

    Navigating Career Twists and Turns

    39:28 - 41:20 — The importance of reprogramming the mind for less anxiety, embracing change and personal growth, and navigating career twists and turns. Cultivate resilience, curiosity, and self-awareness as they navigate life's uncertainties. Emphasizing the value of seeking professional help and support when managing anxiety and career transitions.

    Stay tuned for more insightful conversations on navigating the corporate landscape and fostering inclusive workplaces. Don't forget to subscribe and share your feedback with us!

    Stay Connected with Shanarra:

    Facebook

    Instagram

    Connect with Anita:

    Facebook

    Instagram

  • In this episode, Shanarra will be joined by Karley in discussing their experiences as 'boomerang' employees, the challenges of taking on new roles, and the significance of recognizing personal accomplishments and growth throughout one's career journey.

    Karley shares her career journey and insights, from her early aspirations in the music industry to her successful corporate retail career at companies like Nordstrom, Louis Vuitton, and Amazon.

    Along the way, they will talk about the importance of leadership, networking, and continuous learning in navigating career transitions and building a diverse skill set. Karley also reflects on the value of confidence, curiosity, and mentorship in her early career, and shares her experience of facing unexpected job loss and the personal and professional growth that followed.

    Introduction

    00:00 - 04:54 — Shanara introduces Carly Stewart, her guest, and highlights their shared experiences in the corporate world. Shanara welcomes Carly to the podcast and discusses their initial meeting in Los Angeles.

    Learning from a bad leader

    11:18 - 19:59 — How using the experience can help to shape own leadership style. The challenge of adapting to fast-paced culture and diverse environment. Get help from influential women leaders in the organization.

    Exploring fresh possibilities

    20:25 - 25:04 — The challenge of leaving a familiar organization and exploring new opportunities. The importance of giving oneself time to adjust to a new role before making decisions. Carly's reflections on confidence and learning to be comfortable in uncomfortable situations.

    Everything happens for a reason

    32:52 - 38:09 — Embracing corporate identity, realizing your passion, and undergoing self-discovery. Emphasizing the importance of networking for career success. Maintaining an open mindset about the future and continuing to seek challenges.

    Trusting in the universe's plan

    41:19 - 46:29 — The importance of finding meaning in unexpected events. Reflecting on career advice for younger self, emphasizing confidence and curiosity. Stay motivated and proud of your own accomplishments.

    Stay tuned for more insightful conversations on navigating the corporate landscape and fostering inclusive workplaces. Don't forget to subscribe and share your feedback with us!

  • In this episode, we're joined by Kathleen Waddell Coyle, Vice President of Sales at the Minnesota Vikings. Kathleen shares her journey from college soccer player to seasoned professional in the sports industry. We'll explore topics like career progression, diversity, and the unique challenges of working in a male-dominated field.

    Introduction

    00:00 - 01:34 — Introducing Kathleen Waddell Coyle, a friend from her past, now Vice President of Sales at the Minnesota Vikings.

    Kathleen's Background

    04:55 - 06:20 —Kathleen shares her career journey from college soccer to NBA ticket sales, then roles with the Cleveland Cavaliers, New York Jets, and San Francisco 49ers, leading to her current role with the Vikings.

    Favorite Cities and Stadium Evolution

    06:21 - 14:00 — Kathleen discusses her experiences in New York, the Bay Area, and Cleveland, and the evolution of the Minnesota Vikings' stadium. Kathleen explains the collaboration involved in creating a top-rated game day experience at the stadium.

    Career Progression and Diversity

    14:17 - 20:00 — Kathleen talks about gender diversity in sports, efforts to promote diversity and inclusion, and her role in sales.

    Work-Life Balance

    14:17 - 20:00 — Kathleen discusses the cyclical nature of her industry, focusing on maintaining client satisfaction during the off-season.

    Career Progression and Mobility

    24:32 - 30:00 — Kathleen explains the typical career trajectory in sports organizations and the potential for advancement or transitions to other teams. Kathleen discusses the potential for employees to transition between different sports organizations and departments.

    Thank you for tuning in to this episode of The Good Guide. Remember to like, subscribe, and follow us on your favorite podcast platform for more insightful conversations about careers and leadership. Join us next week as we continue to redefine success together!

  • In this episode, Janis and Shannara will deep dive into corporate leadership with Jans Hoyt, Chief Human Resource Officer at Primal Pet Group. Janice shares her journey from retail to healthcare to consumer product goods (CPG), including her impactful role at The Honest Company. Discover the importance of diversity and inclusion (D&I) in corporate culture, especially during times of crisis like the pandemic and social upheaval. Learn how leaders can embrace vulnerability and authenticity to foster meaningful connections and drive positive change in the workplace.

    Introduction

    00:00 - 04:37 — Introducing Janis Hoyt, a seasoned HR leader with more than 30 years of CPG, Healthcare and Retail industry expertise, Janis Hoyt is the Chief Human Resource Officer for Primal Pet Group and former Chief People Office for The Honest Company. Primal Pet Group is a growing pet brand that is achieving new healthy feeding options for our pets. Reflecting on the journey from retail to CPG and the pivotal role at The Honest Company. Emphasizing the value of relationships forged during challenging times.

    The Importance of Authentic Leadership

    04:37 - 12:25 — Exploring the significance of authenticity and vulnerability in leadership. Navigating corporate spaces as women and women of color. Overcoming challenges and embracing individuality in the workplace.

    Evolution of Work Culture Amidst the Pandemic

    12:25 - 20:17 — Adapting to remote work dynamics and redefining the concept of the workplace. Prioritizing safety and purpose in shaping the future of work. Challenges and opportunities in managing diverse, multi-generational teams.

    Fostering Inclusive Conversations 

    20:17 - 43:48 — Addressing sensitive topics, including racial injustice and diversity. Promoting open dialogue and active listening to support employees. Embracing authenticity as a catalyst for positive organizational change.

    Stay tuned for more insightful conversations on navigating the corporate landscape and fostering inclusive workplaces. Don't forget to subscribe and share your feedback with us!

  • Introduction

    0:00 - 1:27 — In this episode, Shanara highlights her career journey and the wisdom she's gained over the years. She promises discussions on career development, leadership, and work-life balance, offering authenticity and actionable tips.

    Exciting News: Interview for Director Role

    1:27 - 19:38 — Shanara shares her excitement and nervousness about securing an interview for a director role at her company. She reflects on her career journey, including her special connection with Target, where she's had significant professional growth. She discusses her hopes, fears, and strategies for the upcoming interview, acknowledging the possibility of rejection but remaining optimistic about her qualifications and readiness for the role. Shanara expresses gratitude for the platform to share her inner thoughts and aspirations.

  • Introduction

    0:00 - 1:23 — In this episode, Shanarra will talk about the previous seven episodes and why there's no new episode this week which was really intentional. 

    Pause in New Episodes

    1:24 - 2:05 — Shannara explains the intentional break in releasing new episodes to allow listeners to catch up on previous content. A recap of the topics covered in the first seven episodes is provided, including personal career journeys, gender pay gap, HR insights, career slumps, and interviews with inspiring professionals.

    Plans for Future Episodes

    5:41 - 6:39 — Shannara explains the intentional break in releasing new episodes to allow listeners to catch up on previous content. A recap of the topics covered in the first seven episodes is provided, including personal career journeys, gender pay gap, HR insights, career slumps, and interviews with inspiring professionals.

  • Introduction

    0:00 - 1:50 — In this episode, Shanarra will talk about personal branding in the corporate setting, reflecting on her recent realization of the importance of formally defining her personal brand.

    Defining Personal Brand

    2:00 - 4:50 – Shannara discusses her definition of personal branding, emphasizing its significance in the professional world, especially for women, and how it helps in building credibility and career advancement.

    Understanding Your Brand

    5:01 - 9:21 – Shannara shares her process of understanding her personal brand by identifying her skills, strengths, and values.

    Crafting Your Personal Brand Statement

    9:27 - 13:39 – Shannara provides insight into crafting a personal brand statement, sharing her elevator pitch as an example and highlighting the importance of clarity and consistency in defining one's brand.

    Sharing Your Brand

    13:48 - 22:44 – Shannara provides insight about the significance of sharing and managing your personal brand, including strategies for visibility on platforms like LinkedIn, engaging with your network, and leveraging other content streams.

  • Introduction

    0:00 - 2:17 — In this episode, Shanarra will talk about interviews and shares her love for the interview process.

    Early Experiences with Interviewing

    2:17 - 6:09 – Shannara reflects on her first experience with interviewing at the age of 13 when applying to boarding school. She discusses subsequent interview experiences for roles such as head prefect and college admissions. Despite initial challenges, she acknowledges the guidance she received along the way.

    Interviewing in the Corporate Setting

    6:09 - 9:01 – Shannara shares her experiences with various interview styles, including panel interviews and case study assessments. She expresses discomfort with certain interview formats and reflects on the evolution of her confidence over time.

    Mock Interviews and Tips for Success

    9:01 - 27:25 – Shannara discusses the privilege of participating in mock interviews within her organization. Offers tips for interview preparation, including question sourcing, crafting responses, and maintaining authenticity. Emphasizes the importance of passion and confidence during interviews, sharing personal anecdotes to illustrate her points. 

  • Inspiration Behind Juggling Full-Time Work and Entrepreneurship

    [03:55] - Kelly shares insights into her journey of balancing a full-time job with starting her own business and the inspiration behind it. Discussion on the initial steps Kelly took to turn her business idea, Mellow Baby, into a reality, including product development during maternity leave.

    Finding Balance

    [08:21] Insights into balancing entrepreneurship with a nine-to-five job, especially during the challenging times of the pandemic.

    Lessons from the Corporate World & Scaling the Business

    [10:18] Kelly reflects on how her corporate experience has grounded her understanding of the effort required to turn ideas into success, emphasizing the importance of patience and perseverance. Transition into scaling the business and the challenges of balancing entrepreneurship with a full-time job, particularly as a new mother.

    Struggle with Control & Importance of Planning

    [15:33] Discussion on the challenge of relinquishing control in entrepreneurship and learning to trust others with aspects of the business. Insights into the significance of meticulous planning and understanding that the planning process often takes longer than execution, especially in entrepreneurship.

    Navigating Ethical Dilemmas

    [19:46] Exploration of the ethical dilemmas faced while juggling a full-time job and entrepreneurship, including conflicts of interest and legal considerations.

    Overcoming Imposter Syndrome

    [23:25] Discussion on combating imposter syndrome and the pressure to prove oneself, especially as a woman wearing multiple hats.

    Embracing Expertise

    [28:15] Reflections on acknowledging one's expertise despite initial setbacks and the importance of self-belief in entrepreneurship. Emphasizing the journey of balancing corporate life and entrepreneurship, encouraging listeners to believe in themselves and their abilities.

    Follow Kelli on:

    LinkedIn

  • In this episode of The Goode Guide Podcast, Shanarra Goode candidly shares her journey in the workforce. From grappling with feelings of uninspired after a year on the job to embracing the flexibility of remote work, Shanarra delves into the highs and lows of her career. Join her as she offers valuable insights on navigating career advancement while staying true to your work preferences. Tune in and gain invaluable advice for managing your professional growth.

    Fear of Stagnation


    [3:01]

    Shanarra finds herself at a crossroads, grappling with uncertainty about her next steps in life. Despite dedicating over a year to her current role, she feels a growing restlessness, yearning for fresh challenges and projects to invigorate her. This internal struggle with a lack of inspiration and motivation is starting to impact her work performance, despite her efforts to maintain professionalism outwardly. Shanarra is confronted with a sense of stagnation that she is striving to overcome.


    [9:44]

    As the pandemic is over and things are returning to normal, the desire to stay in the remote work aspect is one reason for her funk. Additionally, Shanarra is certain she is ready to close the chapter on this particular role and accept new challenges for something different. 


    Recognizing The Time For Change And Embracing New Opportunities


    [11:35]

    Your motivation can fade when you stay too long in a role that no longer challenges you. Recognizing when it's time for a change is crucial. Seeking new challenges can reignite your passion and purpose in your professional life. Even if your current role isn't ideal, finding ways to keep motivation high is essential.


    Speak Your Mind: Express Yourself Freely


    [13:22]

    Communicating openly with your direct leaders, mentors, and sponsors about your mindset, struggles, and concerns is essential. Suffering in silence is worse than suffering itself. Make sure your support network knows how you feel so you can work together to determine how to progress toward your goals. Asking for help when needed is essential for navigating challenges effectively.


    Complete A Work Before Moving On


    [14:50]

    Focus on tying up your projects neatly. It's frustrating to leave things incomplete when you move on. Ensure you finish your tasks thoroughly, especially if you anticipate transitioning to a new remote role in the next few months. It's important to leave behind completed work you can be proud of.


    Network Actively


    [16:34]

    As you prepare to move on, consider networking in areas you may have yet to target initially. While your situation may be unique, expanding your search could lead to opportunities that better align with your goals. Look for roles that offer elements you value, like remote work or advancement opportunities, even if they differ from what you originally wanted. 


    Higher Level Role Vs. Incremental Pay


    [18:23]

    Deciding between getting a higher job title or more money is hard. It's tricky because you want to move up, but you also want to keep working remotely. You believe you can have both, but you need to think carefully. For Shanarra, keeping her remote job is more important now than getting a promotion, even though she is...

  • In this episode of The Goode Guide, Abriana Allen joins Shanarra in an exciting discussion about career development and workplace success strategies. Abriana is a trailblazing talent acquisition leader helping companies build diverse teams. With over four years of experience recruiting for top tech companies, she understands what it takes to attract top, diverse talents. Today, Abriana and Shanarra offer valuable insights gleaned from their extensive career transitions and advancements, along with practical tips on leadership, diversity, and more. Stay tuned for an enriching discussion!

     

    The Meeting

    [1:54]

    Shanarra first met Abriana in 2015 while working at the same company, with Abriana being the only other black woman on their team.

     

    Career Pivot

    [5:59]

    Abriana reflects on her career journey, highlighting her intentionality in transitioning roles and prioritizing the team member experience. She pivoted from Excel grids to talent acquisition after realizing that her purpose was driving impact for people, not just the business.

     

    Compensation Strategies

    [11:13]

    Abriana discusses the challenges of transitioning between functions, especially during end-of-year reviews, and emphasizes the importance of having compensation conversations throughout the year rather than waiting until review time.

     

    Equity in the Workplace

    [16:50]

    Abriana always requests a compensation review to ensure her pay reflects her impact and experience, rather than just asking for more money.

     

    Opportunities for Improvement

    [20:26]

    Surrounding yourself with people who are driven, insightful, and focused on both short-term and long-term goals, as well as those who advocate for themselves in terms of career and compensation, is very important.

     

    Accountability, Transparency, and Attracting Talent in Recruitment

    [26:32]

    Abriana provides practical tips for college students and recent graduates to showcase their skills and impact in the job market.

     

    Job Market Strategies

    [29:49]

    Abriana suggests leveraging Google and AI to research and craft a LinkedIn summary that aligns with your purpose and passion, utilizing technology to stand out in the competitive job market.

    Follow Abriana on:

    LinkedIn