Episoder
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Matt provides a nine-step guide to optimizing your LinkedIn profile in this episode of The Growth Lab podcast.
Matt shares tips and strategies for each step, including crafting compelling headlines, utilizing multimedia content and seeking endorsements and recommendations.
He also provides resources and tools to help listeners improve their LinkedIn profiles.
Key takeaways
* Optimizing your LinkedIn profile is crucial for success on the platform.
* Craft a compelling headline communicating what you do and who you do it for.
* Utilize the banner section to showcase your expertise, value proposition, or social proof.
* Endorsements and recommendations are powerful ways to build trust with prospects.
* Regularly audit your profile to identify areas for improvement and make necessary updates.
Timestamp
* [00:00] Introduction
* [01:05] Step 1: Profile Picture
* [02:28] Step 2: Profile Headline
* [03:19] Step 3: LinkedIn Banner
* [03:37] Step 4: Features
* [03:57] Step 5: Profile Summary
* [04:19] Step 6: Experience
* [05:34 ]Step 7: Skills
* [05:50] Step 8: Endorsements and Recommendations
* [06:51] Step 9: Profile Audit
Resources
* Create an awesome profile picture for free with PFP Maker
* Grammarly
* Hemingway App
* How to Optimize your LinkedIn Profile and Make It POP!!!
Follow + Review
If you enjoy listening to the podcast, I’d love for you to follow and leave a 5-star review to help others discover the show:
Subscribe to The Growth Lab on Youtube
Have you seen my YouTube channel? It features bonus content from The Growth Lab and other valuable content that I think you’ll like. Check out my latest stuff, and give me a like and subscribe.
Connect with me
👨🏾💻 LinkedIn: https://www.linkedin.com/in/iammattharris/
🐦 Twitter: https://twitter.com/iam_mattharris
📸 Instagram: https://www.instagram.com/iam_mattharris/
📱 TikTok: https://www.tiktok.com/@iam_mattharris
🎥 Facebook: https://www.facebook.com/iammattharris
🌎 My website: https://www.iammattharris.co.uk/
If you have any feedback, content ideas or guest recommendations for the podcast, please email them to me at [email protected]
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
In this episode of The Growth Lab podcast, Matt breaks down his six-week sprint approach to prospecting. He explains the concept of running sprint cycles focusing on one market, developing a playbook, and analyzing data.
Matt outlines the goals for each sprint, including call and email targets, as well as the desired output of new clients, bookings, and revenue. He also shares his preparation process and highlighting the value of these sprints in gaining insights into a specific industry.
Key takeaways
* Running sprint cycles focusing on one market can help build prospecting and sales momentum.
* Analyzing data from sprints provides valuable insights into sales cycles and buying processes.
* Setting specific call and email targets can drive prospecting and lead generation.
* Identifying key decision-maker roles and understanding their responsibilities and challenges can inform effective outreach strategies.
* Mining leads and creating email templates can streamline the prospecting process.
Timestamp
[00:00] Introduction
[00:24] Target Market
[01:15] Sprint Cycles and Data Analysis
[01:53] Setting Goals for Each Sprint
[02:36] Lead Mining and Email Templates
[03:36] Value of Prospecting Sprints
Resources
The Six Week Cycle Basecamp post.
The Tim Ferriss podcast - How to Live Life on Your Own Terms with Jason Fried.
Lead Mining Contact Names, Email Addresses and LinkedIn Profiles - SOP.
6 Week Sprints - Substack.
Follow + Review
If you enjoy listening to the podcast, I’d love for you to follow and leave a 5-star review to help others discover the show:
Subscribe to The Growth Lab on Youtube
Have you seen my YouTube channel? Bonus content from The Growth Lab and other valuable content that I think you’ll like. Check out my latest stuff and give me a like and subscribe.
[INSERT]
Connect with me
👨🏾💻 LinkedIn: https://www.linkedin.com/in/iammattharris/
🐦 Twitter: https://twitter.com/iam_mattharris
📸 Instagram: https://www.instagram.com/iam_mattharris/
📱 TikTok: https://www.tiktok.com/@iam_mattharris
🎥 Facebook: https://www.facebook.com/iammattharris
🌎 My website: https://www.iammattharris.co.uk/
If you have any feedback, content ideas or guest recommendations for the podcast, please email them to me at [email protected]
Subscribe here:
Thanks for subscribing to The Growth Lab.
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
Mangler du episoder?
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In this episode of the Growth Lab podcast, Matt discusses the importance of discipline in sales and the core disciplines every salesperson needs to develop. He shares his experience and highlights four core disciplines:
* Prospecting;
* Nurturing;
* Following up; and
* Personal development.
These disciplines help sales professionals take responsibility for their outcomes and maintain progress towards their sales goals.
Key takeaways
* Discipline is crucial for success in sales.
* The four core disciplines in sales are prospecting, nurturing, following up, and personal development.
* Sales professionals should take 100% responsibility for their outcomes and continuously improve themselves.
Soundbites
* "Discipline is having a mindset and the ability to get things done no matter what."
* "Over time, my results do as well. In the long run, your sales results are product of your prospecting."
* "Following up as many times as necessary to progress the sale. Now, following up is a habit."
Timestamp
[00:00] Intro
[01:22] The four core disciplines in sales
[01:58] Taking responsibility for sales outcomes
[02:41] Developing sales discipline
[03:14] The key components of sales discipline
Resources
* Buy the Peak Performance: Mindset Tools for Sales book here.
Follow + Review
If you enjoy listening to the podcast, I’d love for you to follow and leave a 5-star review to help others discover the show:
Subscribe to The Growth Lab on Youtube
Have you seen my YouTube channel? Bonus content from The Growth Lab and other valuable content that I think you’ll like. Check out my latest stuff and give me a like and subscribe.
[INSERT]
Connect with me
👨🏾💻 LinkedIn: https://www.linkedin.com/in/iammattharris/
🐦 Twitter: https://twitter.com/iam_mattharris
📸 Instagram: https://www.instagram.com/iam_mattharris/
📱 TikTok: https://www.tiktok.com/@iam_mattharris
🎥 Facebook: https://www.facebook.com/iammattharris
🌎 My website: https://www.iammattharris.co.uk/
If you have any feedback, content ideas or guest recommendations for the podcast, please email them to me at [email protected]
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
Matt breaks down his five-step Tier One prospecting process in this episode of The Growth Lab podcast. The process includes identifying Tier One accounts, identifying key decision makers, and building an account map. Matt emphasizes the need for patience, persistence, and insight when selling to market-leading companies. He encourages you to create your own Tier One prospecting plan and highlights the potential impact of landing Tier One clients.
Key takeaways
* Create a tier-one prospecting plan to target the biggest companies in your industry.
* You need to start with an ideal client profile to identify your Tier One accounts.
* Identify the key decision-makers and influencers within your target companies.
* Create an account map to organize your research and understand your prospects better.
* Develop personalized messaging based on triggers and execute a multi-touch outreach campaign.
* Selling to market leaders requires patience, persistence, and insights.
Timestamp
[00:00] Intro
[00:48] Tier One Prospects: ISG and the Top 20 List
[01:27] Targeted and Personalized Outbound Campaign
[02:54] Researching the Business and Account Mapping
[03:55] Crafting Personalized Messaging and Launching the Campaign
[04:40] The Impact of Landing Tier One Clients
Resources
* Download the Account Mapping Template here.
* How to Build an Ideal Client Profile in four steps here.
Follow + Review
If you enjoy listening to the podcast, I’d love for you to follow and leave a 5-star review to help others discover the show:
Subscribe to The Growth Lab on Youtube
Have you seen my YouTube channel? Bonus content from The Growth Lab and other valuable content that I think you’ll like. Check out my latest stuff and give me a like and subscribe.
Connect with me
👨🏾💻 LinkedIn: https://www.linkedin.com/in/iammattharris/
🐦 Twitter: https://twitter.com/iam_mattharris
📸 Instagram: https://www.instagram.com/iam_mattharris/
📱 TikTok: https://www.tiktok.com/@iam_mattharris
🎥 Facebook: https://www.facebook.com/iammattharris
🌎 My website: https://www.iammattharris.co.uk/
If you have any feedback, content ideas or guest recommendations for the podcast, please email them to me at [email protected]
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
In this episode of The Growth Lab podcast, Matt discusses how a simple Google Doc generated 11 sales opportunities in two months.
The Google Doc method is a well-packaged sales letter that includes a subtle hook, future pacing, case studies, social proof, problem and solution explanations, an FAQ section, and a call to action.
Find out how to use the Google Doc method for your prospecting.
Key takeaways
* The Google Doc method is a simple and effective for generating sales opportunities.
* The method involves asking for permission to send a Google Doc through a short and casual message.
* The Google Doc should include a subtle hook, future pacing, case studies, social proof, problem explanation, solution explanation, more social proof, recap, FAQ section, and a call to action.
* It is important to test different messaging sequences and update the Google Doc based on feedback.
* Although the method may not work for all target markets, it is worth trying as a tool for identifying new business opportunities.
Timestamp
[00:00] Introduction to the Google Doc Method
[03:21] Crafting an Effective Google Doc
[03:45] Testing and Refining the Method
[04:09] Considerations for Using the Method
Resources
* Access the LinkedIn script here.
* Access The Growth Lab Google Doc here.
* Access the tracking sheet here.
* Read The Growth Lab Newsletter’s post about the Google Doc Method here.
Follow + Review
If you enjoy listening to the podcast, I’d love for you to follow and leave a 5-star review to help others discover the show:
Subscribe to The Growth Lab on Youtube
Have you seen my YouTube channel? Bonus content from The Growth Lab and other valuable content that I think you’ll like. Check out my latest stuff and give me a like and subscribe.
Connect with me
👨🏾💻 LinkedIn: https://www.linkedin.com/in/iammattharris/
🐦 Twitter: https://twitter.com/iam_mattharris
📸 Instagram: https://www.instagram.com/iam_mattharris/
📱 TikTok: https://www.tiktok.com/@iam_mattharris
🎥 Facebook: https://www.facebook.com/iammattharris
🌎 My website: https://www.iammattharris.co.uk/
If you have any feedback, content ideas or guest recommendations for the podcast, please email them to me at [email protected]
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
In today’s episode of the Growth Lab podcast, Matt (@iam_mattharris) shares his experience and insights on cold calling. He discusses the purpose of a cold call, how to structure one, and provides five bonus cold calling tips.
Matt emphasizes the importance of securing the next step and creating a level of confidence during a cold call. He also outlines a basic cold call structure and wraps up the episode by giving 5 bonus cold-calling tips.
Key takeaways
* The purpose of a cold call is to secure an in-person meeting or another call.
* A winning cold call should be concise, generate interest, and take no more than five minutes.
* The basic structure of a cold call has up to seven steps, including an intro, a value prop, an ask, and objection handling.
* Handling objections effectively is crucial in cold calling.
* Maintaining a casual and comfortable tone, using call outlines, and preventing prospects' resistance can improve cold-calling success.
Timestamps
[00:00] Introduction
[01:29] Download The Simple Guide to Cold Calling
[02:04] The Purpose of a Cold Call
[04:42] Objection Handling and Qualifying Prospects
[05:18] Five Bonus Cold Calling Tips
[06:05] Subscribe to The Growth Lab newsletter
Resources
Subscribe to The Growth Lab newsletter here.
Grab your copy of A Simple Guide to Cold Calling here.
Follow + Review
If you enjoy listening to the podcast, I’d love for you to follow and leave a 5-star review to help others discover the show:
Subscribe to The Growth Lab on Youtube
Get in touch
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
In this Bitesize clip, Rune Sovndahl discusses his initial hesitation towards franchising Fantastic Services and how it’s been the key to business growth.
He emphasizes the importance of building a community and working together as entrepreneurs as well as providing insights into Fantastic Services franchising model.
This clips explores the benefits and strengths of a franchising system, including the brand recognition and the support provided to franchisees.
Listen to the full episode:
Watch the episode on YouTube:
ABOUT THE PODCAST
The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.
Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.
Matt Harris is an entrepreneur, investor and content creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.
The Growth Lab help’s cleaning business owners 3x revenue with a proven client acquisition system, strategic partnerships and a buy and build strategy. To find out more, book a call: https://bit.ly/thegrowthlab08
GET IN TOUCH
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
In this Bitesize clip, the DayPorter Team discuss ways to differentiate your cleaning business and stand out from the competition.
James and Angel explore topics such as offering additional services, operational excellence, expertise, team composition, technology utilization, and client experience. They also highlight the importance of understanding the needs of different clients and tailoring your cleaning business approach accordingly.
Listen to the full episode:
Watch the episode on YouTube:
ABOUT THE PODCAST
The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.
Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.
Matt Harris is an entrepreneur, investor and content creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.
The Growth Lab help’s cleaning business owners 3x revenue with a proven client acquisition system, strategic partnerships and a buy and build strategy. To find out more, book a call: https://bit.ly/thegrowthlab08
GET IN TOUCH
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
This episode is a recap of some of the key lesson about training and recruitment shared by guests on The Growth Lab podcast.
It features short clips from some of this year’s conversations so you can easily jump around to get a feel for the episode and guest.
The guests share insights on the differences between domestic and commercial cleaning and the importance of having a systematic training program.
Key takeaways include:
* Building a recruitment database can be beneficial for keeping track of potential candidates and providing updates on availability.
* Consistency is key in recruitment, and doing a lot of it consistently can lead to success in finding suitable candidates.
* Training staff to uphold high standards can be challenging, but creating a systematic training program and providing resources can help maintain quality.
* Understanding the differences between domestic and commercial cleaning, such as varying settings and customer expectations, can guide training strategies and improve service delivery.
Tweet me with your feedback on this format @iam_mattharris and let me know what you think.
See it as a teaser full of bitesize treat and if you like what you hear you can check out the full episodes here:
How Focusing On One Service Helps You Systemise and Scale Your Cleaning Business
How to Build and Grow the UK's Best Domestic + Commercial Cleaning Business with James Fitzpatrick
Customer Service Is The Key To Growing Your Cleaning Business with Ilze Whiteman, The Cleaning Coach
How to Hire and Retain the Right Staff for Your Cleaning Business (7 Tips)
TIMESTAMPS
[00:00] Intro
[00:30] The problem with recruiting cleaning staff
[02:25] The best process for hiring cleaning staff
[06:09] How to fine tune your recruitment process
[08:04] The importance of building a database of cleaners
[09:46] Building a training program for your cleaning business
[11:34] How to build a training program for commercial cleans
[15:02] Training costs you should be aware of for your cleaning business
[18:20] How to correct training mistakes
[19:50] Key resources for training your cleaning staff
Enjoy!
LISTEN HERE
If you enjoy listening to the podcast, I’d love for you to follow and leave a 5-star review to help others discover the show:
* iTunes/Apple Podcasts:
* Spotify:
IF YOU PREFER WATCHING OVER LISTENING, DO THAT HERE:
If you prefer watching episodes and you want access to bonus content to help grow your cleaning business, subscribe to my YouTube channel:
NEED MORE HELP?
* Want to 3x revenue growth of your cleaning business in the next 12 months? Book a call.
* Email me with the growth strategy for your cleaning business. The more details you provide, the more personal I can make my response.
* Join The Cleaning + Property Maintenance Community and gain access to support, accountability and networking opportunities to grow your business: https://www.facebook.com/groups/1279455169412140/?ref=share
* For weekly strategies, tools and tactics to grow your cleaning business, sign up for “The Growth Lab Newsletter” (my free weekly email newsletter for cleaning business owner-operators): https://bit.ly/thegrowthlab18
ABOUT THE PODCAST
The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.
Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.
Matt Harris is an entrepreneur, investor and content creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.
The Growth Lab help’s cleaning business owners 3x revenue with a proven client acquisition system, strategic partnerships and a buy and build strategy. To find out more, book a call: https://bit.ly/thegrowthlab08
GET IN TOUCH
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
In this Bitesize clip, James Fitzpatrick discusses his approach to buying and growing cleaning businesses.
He shares insights into his journey, including targeting potential sellers, building a management team, and finding suitable businesses to acquire.
Listen to the full episode:
Watch the episode on YouTube:
ABOUT THE PODCAST
The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.
Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.
Matt Harris is an entrepreneur, investor and content creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.
The Growth Lab help’s cleaning business owners 3x revenue with a proven client acquisition system, strategic partnerships and a buy and build strategy. To find out more, book a call: https://bit.ly/thegrowthlab08
GET IN TOUCH
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
In this Bitesize clip, Louise Trehearn explains how she transformed the onboarding processes for her cleaners from a month to just four days!
Louise shares insights on systemising her training and standardising the cleaning process, leading to faster onboarding and consistent quality.
Listen to the full episode:
Watch the episode on YouTube:
ABOUT THE PODCAST
The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.
Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.
Matt Harris is an entrepreneur, investor and content creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.
The Growth Lab help’s cleaning business owners 3x revenue with a proven client acquisition system, strategic partnerships and a buy and build strategy. To find out more, book a call: https://bit.ly/thegrowthlab08
GET IN TOUCH
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
We all know how hard it can be running a small business.
We face daily challenges from finding new clients and managing a team to a chasing invoices and growing revenue.
As the owner of the business, we often do all of this alone.
No support, zero guidance and nobody to talk to.
It's time to change all that....
We're building The Cleaning + Property Maintenance Support Group, a community focused on helping owner-operators in the cleaning and property maintenance space thrive.
Our goal for this community is to create a collaborative space where like minded entrepreneurs come together, help each other and exchange invaluable experiences.
You'll gain access to a range of support, including regular accountability calls, networking opportunities and guest speakers who provide expert insights and guidance to help with your business related challenges.
You'll also have access to a template library and video courses, providing you with the essential tools you need to grow your business.
We're creating an environment where you can make meaningful connections and the right resources to help you achieve new heights with your business.
A community creates a sense of belonging and connection with it's members.
If you're an entrepreneur with a cleaning or property maintenance business, you need to belong to The Cleaning + Property Maintenance Support Group .
This episode is a recap of the launch webinar for The Cleaning + Property Maintenance Support Group. It split into 4 parts, covering recruitment, website, paid ads, and sales.
Tweet me with your feedback on this format @iam_mattharris and let me know what you think.
To find out more about The Cleaning + Property Maintenance Support Group, go here: https://www.facebook.com/groups/1279455169412140/?ref=share
TIMESTAMPS
[00:00] Intro
[00:28] Recruitment for your cleaning business with Louise Trehearn
[21:02] Building the right website for your cleaning business with David Swan
[36:04] How to run paid ads for your cleaning business with Ashley Myhill
[52:41] Running outbound sales for your cleaning business with Matt Harris
Enjoy!
RESOURCES
Connect with Louise: https://thegrowthlab1.substack.com/p/streamlining-your-recruitment-process
Connect with David: https://thegrowthlab1.substack.com/p/sweeping-the-web-unleashing-the-power
Connect with Ashley: https://thegrowthlab1.substack.com/p/the-art-of-effective-digital-marketing
Connect with Matt: https://thegrowthlab1.substack.com/p/outbound-vs-inbound-marketing-finding
LISTEN HERE
If you enjoy listening to the podcast, I’d love for you to follow and leave a 5-star review to help others discover the show:
* iTunes/Apple Podcasts:
* Spotify:
IF YOU PREFER WATCHING OVER LISTENING, DO THAT HERE:
If you prefer watching episodes and you want access to bonus content to help grow your cleaning business, subscribe to my YouTube channel:
NEED MORE HELP?
* Want to 3x revenue growth of your cleaning business in the next 12 months? Book a call.
* Email me with the growth strategy for your cleaning business. The more details you provide, the more personal I can make my response.
* Join The Cleaning + Property Maintenance Community and gain access to support, accountability and networking opportunities to grow your business: https://www.facebook.com/groups/1279455169412140/?ref=share
* For weekly strategies, tools and tactics to grow your cleaning business, sign up for “The Growth Lab Newsletter” (my free weekly email newsletter for cleaning business owner-operators): https://bit.ly/thegrowthlab18
ABOUT THE PODCAST
The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.
Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.
Matt Harris is an entrepreneur, investor and content creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.
The Growth Lab help’s cleaning business owners 3x revenue with a proven client acquisition system, strategic partnerships and a buy and build strategy. To find out more, book a call: https://bit.ly/thegrowthlab08
GET IN TOUCH
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
Key Takeaways:
* Businesses should focus on differentiating themselves by offering additional services and providing excellent client experience.
* Building relationships and maintaining a high level of service throughout the client journey is crucial for success.
* Having a website and strong online presence is essential for validating the credibility of a business.
* Utilizing social media and email marketing campaigns can effectively reach potential clients.
* Developing a strong brand helps businesses stand out in competitive industries and allows them to be valued based on quality rather than price.
Tweet me with your feedback on this format @iam_mattharris and let me know what you think.
See it as a teaser full of bitesize treat and if you like what you hear you can check out the full episodes here:
Expert Tips to Accelerate Janitorial Company Growth with Matt Harris at The Growth Lab
How Focusing On One Service Helps You Systemise and Scale Your Cleaning Business
Confessions of a Cleaning Business Owner: Start, Scaling and Selling a Cleaning Business
The 3 MOST IMPORTANT Marketing Funnels for Growing a Seven-Figure Cleaning Business
How To Provide Fantastic Services For Your Cleaning Business With Rune Sovndahl
TIMESTAMPS
[00:00] Intro
[00:37] How to differentiate your cleaning business
[03:58] The importance of relationship marketing for client retention
[06:09] Why you need to have a website to validate your cleaning business
[07:28] Using inbound + outbound marketing to win new clients
[11:21] How to reach clients using social media
[14:44] Why brand is important for your cleaning business
Enjoy!
LISTEN HERE
If you enjoy listening to the podcast, I’d love for you to follow and leave a 5-star review to help others discover the show:
* iTunes/Apple Podcasts:
* Spotify:
IF YOU PREFER WATCHING OVER LISTENING, DO THAT HERE:
If you prefer watching episodes and you want access to bonus content to help grow your cleaning business, subscribe to my YouTube channel:
NEED MORE HELP?
* Email me with the growth strategy for your cleaning business. The more details you provide, the more personal I can make my response.
* Want to 3x revenue growth of your cleaning business in the next 24 months? Book a call.
* Join The Cleaning + Property Maintenance Community and gain access to support, accountability and networking opportunities to grow your business: https://www.facebook.com/groups/1279455169412140/?ref=share
* For weekly strategies, tools and tactics to grow your cleaning business, sign up for “The Growth Lab Newsletter” (my free weekly email newsletter for cleaning business owner-operators): https://bit.ly/thegrowthlab18
ABOUT THE PODCAST
The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.
Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.
Matt Harris is an entrepreneur, investor and content creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.
The Growth Lab help’s cleaning business owners 3x revenue with a proven client acquisition system, strategic partnerships and a buy and build strategy. To find out more, book a call: https://bit.ly/thegrowthlab08
GET IN TOUCH
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
In this Bitesize clip, Rune Sovndahl shares his experience franchising Fantastic Services, building a community, and the foundational strengths of a franchising system.
Listen to the full episode:
How To Provide Fantastic Services For Your Cleaning Business with Rune Sovndahl, Co-Founder + CEO of Fantastic Services | Tech Series Part 2
Watch the episode on YouTube:
ABOUT THE PODCAST
The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.
Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.
Matt Harris is an entrepreneur, investor and content creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.
The Growth Lab help’s cleaning business owners 3x revenue with a proven client acquisition system, strategic partnerships and a buy and build strategy. To find out more, book a call: https://bit.ly/thegrowthlab08
GET IN TOUCH
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
In this Bitesize clip, the DayPorter Team discuss the differentiators and strategies for growing a successful cleaning business.
James and Angel explore topics such as operational excellence, team development, technology, and client experience in providing a unique experience and standing out in the cleaning industry.
Listen to the full episode:
Watch the episode on YouTube:
ABOUT THE PODCAST
The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.
Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.
Matt Harris is an entrepreneur, investor and content creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.
The Growth Lab help’s cleaning business owners 3x revenue with a proven client acquisition system, strategic partnerships and a buy and build strategy. To find out more, book a call: https://bit.ly/thegrowthlab08
GET IN TOUCH
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
In today’s episode I chat with James Church. James Church is the author of the Amazon best-selling book, Investable Entrepreneur: How to convince investors your business is the one to back, and co-founder and COO of Robot Mascot, a global award-winning investment readiness agency.
James has won the Business Advisor of the Year award at the Growing Business Awards and has been featured in Entrepreneur Magazine and Forbes.
He’s run mentoring sessions at Tech Hub, Google Campus and Runway East, and delivered mastermind sessions for accelerators run by The Chartered Institute of Marketing, Design Museum, Dent Global and the University of East Anglia.
James provides valuable insights on preparing to pitch for investment. He emphasizes the importance of conducting thorough research and targeting the right investors. James also highlights the significance of personalizing messages and engaging with investors on platforms like LinkedIn and Crunchbase.
We talk about
* Research and Targeting: Before reaching out to potential investors, it's crucial to conduct thorough research and identify the right target audience.
* Personalization and Engagement: When contacting investors, make sure to personalize your messages and show genuine interest in their previous investments or portfolio companies.
* Meeting Preparation: Prior to a meeting, clarify the format and expectations with the investor.
* Expression of Interest: After a positive meeting, consider using an expression of interest form to gauge the investor's commitment.
* Due Diligence: Just as investors conduct due diligence on your business, it's important to perform due diligence on potential investors.
Enjoy!
Timestamps
[00:00] Intro
[01:30] How to get investment for your business
[06:24] What you need to include in a pitch deck
[08:02] How to develop an exceptional business case
[15:07] The most common stumbling blocks
[22:01] Leveraging other people’s experience
[26:01] How to get your business ‘Raise Ready’
[32:49] Where to build your list of investors
[37:33] How to run investor meetings
[46:12] The roadmap to becoming an investable entrepreneur
RESOURCES
Connect with James on:
LinkedIn: https://www.linkedin.com/in/jamescchurch/
Facebook: https://www.facebook.com/jameschurch88
Instagram: https://www.instagram.com/jameschurch88/
Get a copy of James’ book “Investable Entrepreneur: How to convince investors your business is the one to back”: https://www.amazon.co.uk/Investable-Entrepreneur-convince-investors-business/dp/1781334900
Find out more about Robot Mascot:
Website: https://www.robotmascot.co.uk/
Facebook: https://www.facebook.com/robotmascot
Twitter: https://twitter.com/robotmascot
Instagram: https://www.instagram.com/robotmascot/
LISTEN HERE
If you enjoy listening to the podcast, I’d love for you to follow and leave a 5-star review to help others discover the show:
* iTunes/Apple Podcasts:
* Spotify:
IF YOU PREFER WATCHING OVER LISTENING, DO THAT HERE:
If you prefer watching episodes and you want access to bonus content to help grow your cleaning business, subscribe to my YouTube channel:
NEED MORE HELP?
* Want to 3x revenue growth of your cleaning business in the next 24 months? Book a call.
* Email me with the growth strategy for your cleaning business. The more details you provide, the more personal I can make my response.
* Join The Cleaning + Property Maintenance Community and gain access to support, accountability and networking opportunities to grow your business: https://bit.ly/thecpmcommunity1
* For weekly strategies, tools and tactics to grow your cleaning business, sign up for “The Growth Lab Newsletter” (my free weekly email newsletter for cleaning business owner-operators): https://bit.ly/thegrowthlab18
ABOUT THE PODCAST
The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.
Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.
Matt Harris is an growth partner, investor and creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.
The Growth Lab help’s cleaning business owners 3x revenue in 24 months with a proven 5 step growth plan. To find out more, book a call: https://bit.ly/thegrowthlab08
GET IN TOUCH
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
In this Bitesize clip, James Fitzpatrick shares his experience of buying out his business partner in his cleaning business to continue growing.
James stresses the importance of staying focused, avoiding distractions and whay it’s important to work on your business, not just in it.
Listen to the full episode:
Watch the episode on YouTube:
ABOUT THE PODCAST
The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.
Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.
Matt Harris is an entrepreneur, investor and content creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.
The Growth Lab help’s cleaning business owners 3x revenue with a proven client acquisition system, strategic partnerships and a buy and build strategy. To find out more, book a call: https://bit.ly/thegrowthlab08
GET IN TOUCH
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
In this Bitesize clip, Ilze Whiteman, The Cleaning Coach, dives into the topic of customer service.
She shares insights on what it means to provide exceptional customer service and how it goes beyond simple email replies. From making customers feel valued to personalized touches, Ilze explains how little things can make a big difference.
Listen to the full episode:
Watch the episode on YouTube:
ABOUT THE PODCAST
The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.
Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.
Matt Harris is an entrepreneur, investor and content creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.
The Growth Lab help’s cleaning business owners 3x revenue with a proven client acquisition system, strategic partnerships and a buy and build strategy. To find out more, book a call: https://bit.ly/thegrowthlab08
GET IN TOUCH
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
In this Bitesize clip, Ilze Whiteman, The Cleaning Coach, shares insights on the importance of customer service in growing a cleaning business.
She discusses key decisions and mindset shifts that have had a significant impact on her own business growth, including focusing on core strengths and delegating tasks.
Listen to the full episode:
Watch the episode on YouTube:
ABOUT THE PODCAST
The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.
Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.
Matt Harris is an entrepreneur, investor and content creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.
The Growth Lab help’s cleaning business owners 3x revenue with a proven client acquisition system, strategic partnerships and a buy and build strategy. To find out more, book a call: https://bit.ly/thegrowthlab08
GET IN TOUCH
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe -
Today’s episode of The Growth Lab podcast highlights the importance of outbound marketing for your cleaning business.
I share Matt my experience of starting my cleaning business by relying on outbound methods such as cold calls, cold emails, and LinkedIn outreach.
Key takeaways from this episode include:
* Outbound marketing requires persistence and tailored approaches to effectively reach potential clients.
* Identifying an ideal client profile and focusing on specific markets can lead to higher success rates.
* Utilizing automated email campaigns and CRM systems can help streamline the outbound process.
* Consistency and a systematic approach are necessary for success in outbound marketing.
* Outbound marketing, although requiring more effort, can offer greater value by targeting the right clients for a business.
This episode was part of the launch webinar for The Cleaning + Property Maintenance Support Group on 11th October.
Timestamps
[00:00] Intro
[00:40] The Growth Lab
[01:56] Outbound marketing interrupts peoples day
[04:08] How NOT to make a cold call
[05:32] An outbound campaign in practice
[07:48] Systemise your process
[08:07] You need to find the Key Decision Makers
[09:05] Q+A
Enjoy!
LISTEN HERE
If you enjoy listening to the podcast, I’d love for you to follow and leave a 5-star review to help others discover the show:
* iTunes/Apple Podcasts:
* Spotify:
IF YOU PREFER WATCHING OVER LISTENING, DO THAT HERE:
If you prefer watching episodes and you want access to bonus content to help grow your cleaning business, subscribe to my YouTube channel:
NEED MORE HELP?
* Want to 3x revenue growth of your cleaning business in the next 12 months? Book a call.
* Email me with the growth strategy for your cleaning business. The more details you provide, the more personal I can make my response.
* Join The Cleaning + Property Maintenance Support Group on Facebook and gain access to support, accountability and networking opportunities to grow your business: https://www.facebook.com/groups/1279455169412140/?ref=share
* For weekly strategies, tools and tactics to grow your cleaning business, sign up for “The Growth Lab Newsletter” (my free weekly email newsletter for cleaning business owner-operators): https://bit.ly/thegrowthlab18
ABOUT THE PODCAST
The Growth Lab podcast is for cleaning business owner-operators who want to learn new strategies, tools and tactics to grow revenue and increase profits.
Matt Harris interviews the most successful entrepreneurs, C-Suite execs and coaches in the cleaning industry to find out how they’ve grown, or helped others grow, their cleaning businesses.
Matt Harris is an entrepreneur, investor and content creator. After selling his cleaning business in 2020, he launched The Growth Lab, a specialist growth partner for cleaning businesses.
The Growth Lab help’s cleaning business owners 3x revenue with a proven client acquisition system, strategic partnerships and a buy and build strategy. To find out more, book a call: https://bit.ly/thegrowthlab08
GET IN TOUCH
If you have any quest recommendations for the podcast, please email them to [email protected]
Connect with Matt on:
LinkedIn: https://www.linkedin.com/in/iammattharris/
Twitter: https://twitter.com/iam_mattharris
Instagram: https://www.instagram.com/iam_mattharris/
TikTok: https://www.tiktok.com/@iam_mattharris
Facebook: https://www.facebook.com/iammattharris
Get full access to The Growth Lab at thegrowthlab1.substack.com/subscribe - Se mer
