Episodi
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What happens when everything you’ve built suddenly disappears? In this episode, Jay Papasan sits down with Rory Vaden—someone who knows what it’s like to lose everything and rebuild from scratch. After Rory and his wife, AJ, were forced out of the business they’d spent 12 years building, they had to start over with nothing but a non-compete, their expertise, and a lot of hard-won lessons.
That painful reset led to the creation of Brand Builders Group, a business built around the exact process Rory and AJ used to reinvent themselves—one that now serves some of the world’s top personal brands. But at its core, their conversation with Jay isn’t just about strategy. It’s about identity, focus, and service.
Rory explains why most people get stuck on the wrong side of what he calls “Sheehan’s Wall”—trying to emulate big names by doing too much, too soon, with scattered focus. True breakthrough comes from relentless focus on one thing: the unique problem you solve, in one word, for a specific “who.” Together, Jay and Rory break down the six key questions that define your brand DNA, explore how your past pain and setbacks can prepare you for your greatest impact, and discuss why the person you’re best positioned to serve is who you once were.
Challenge of the Week:
Get out your notebook and journal your answers to these questions: What challenges have I conquered? What setbacks have I survived? Who is the person I once was—and how could I serve that version of myself? Use this reflection as your first step toward clarity and breakthrough.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
How to find your “one word” problem and the audience you’re meant to serve
Why focus beats diversification—especially when building a personal brand
The six questions behind Brand Builders Group’s brand DNA process
Links & Tools from This Episode:
Read Wealthy and Well-Known by Rory & AJ Vaden
Brand Builders Group: freebrandtraining.com/TOT
Read Take the Stairs by Rory Vaden
Listen to The School of Greatness podcast with Lewis Howes
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Produced by NOVA -
When The ONE Thing first came out, Brandon Turner didn’t just read it—he made it his only book for an entire year, reading it cover to cover more than 20 times. The result? He didn’t just hit his audacious goal of acquiring $50 million in real estate in three years—he soared past it, buying $300 million worth.
In this episode, Brandon pulls back the curtain on exactly how he did it. We talk about how to audit your time, create a “not to do” list, and get ruthless about delegating anything that isn’t your highest-value work. Brandon shares the keystone habits that unlock everything else, the difference between setting a vision and just dreaming, and why tracking your personal life is just as important as any business KPI.
We also dive into practical strategies for goal setting with your spouse, the importance of supporting each other’s dreams (even if they’re wildly different), and how habit tracking can turn your goals into a game you actually want to play.
Challenge of the Week:
Pick one habit you want to build. Make yourself a simple tracker—just a piece of paper and a pen will do. Track it every day this week. At the end of the week, look at your score. Did you hit your target? If not, what got in the way? Gamify it, and see how much progress you can make, one small step at a time.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
How to reverse engineer your vision down to a single next step
Why your “not to do” list is just as important as your to-do list
How gamifying your habits can make growth inevitable
Links & Tools from This Episode:
Learn more: BiggerPockets
Listen: The Better Life Podcast
Read: Vivid Vision by Cameron Herold
Follow Brandon on Instagram: @beardybrandon
Connect with Brandon on LinkedIn
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Produced by NOVA -
Episodi mancanti?
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We spend a lot of time worrying about uncertainty—tariffs, market volatility, the looming threat of a recession. But what if these aren’t just obstacles, but some of the greatest opportunities for your business or career? History shows that recessions often create more millionaires than any other time and open the door for companies to leap ahead.
In this episode, I break down the seven strategies you can use to become recession-proof. These are the same ideas that helped Keller Williams not just survive the Great Recession, but emerge as the #1 company in our industry. We talk about how to develop a resilient mindset, get lean and cut unnecessary expenses, and focus ruthlessly on what actually moves the needle. I walk you through practical exercises—like the ABCs of expenses—and challenge you to find your margin so you can weather any market.
We’ll cover how to stay agile and adapt your business model for the market ahead, not the one you’re leaving behind. You’ll hear why being connected—to your team, your network, your vendors, and even your competitors—is more important than ever. And we dig into the importance of becoming irreplaceable to your clients, plus how to become a beacon of leadership when everyone else is running for cover. The truth is, change is coming whether we like it or not. The only question is: will you be ready to seize the opportunity?
Challenge of the Week:
Set aside an hour to do the ABCs of expenses. Grab three months of statements and label every expense as an A (absolutely essential), B (optional), or C (stuff you can cut right now). Take action to reduce or eliminate your Bs and Cs—your business and your bank account will thank you.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
Why uncertainty and recessions can be your biggest opportunity
Seven strategies to thrive and gain market share in tough times
How to cut costs, get focused, and become irreplaceable
Links & Tools from This Episode:
Read Shift: How Top Real Estate Agents Tackle Tough Times by Gary Keller, Jay Papasan, and Dave Jenks
Read Grit by Angela Duckworth
Read Antifragile by Nassim Taleb
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Produced by NOVA -
If you’ve ever struggled to get started, finish what you begin, or felt like your brain just doesn’t operate like everyone else’s—you’re not alone. Jay sits down with ADHD coach and entrepreneur Tyler Elstrom to unpack what’s really going on in the ADHD brain, from dopamine regulation to executive function to emotional overwhelm.
Tyler introduces the “INCUP” framework—five triggers that can help neurodivergent people enter flow, stay productive, and feel fulfilled: Interesting, New, Challenging, Urgent, and Passionate. When these five levers are present, the ADHD brain actually produces more dopamine than a neurotypical brain—and that’s where the superpower lies.
This episode is packed with practical strategies for tapping into motivation without relying on shame or stress. Tyler and Jay talk about everything from time blindness to body doubling to why a $7 coffee might just be the best investment you can make in your focus. Whether you have ADHD or love someone who does, this episode is a compassionate, empowering deep dive into a better way of working.
Challenge of the Week:
When you fall short—miss a deadline, forget something, or show up late—say “Oops” and move on. Practice offering yourself grace instead of shame. This one small habit can completely change your relationship with productivity and self-worth.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
Why ADHD brains don’t respond to rewards the same way—and how to work around it
The five productivity triggers that flood the ADHD brain with dopamine
Why harshness and shame are counterproductive (and what to do instead)
Links & Tools from This Episode:
Tyler Elstrom’s website: ADHDTyler.com
Follow Tyler on Instagram: @tylerelstrom_
Read Flow by Mihaly Csikszentmihalyi
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Produced by NOVA -
Are you succeeding so slowly you think you're failing—or failing so slowly you think you're succeeding?”
In this solo episode, Jay Papasan introduces the concept of quality inflation: the idea that the standards for average—and especially extraordinary—performance keep rising every year. Drawing inspiration from the Red Queen Hypothesis and his experience coaching high achievers, Jay breaks down what it takes to stay competitive in a world where standing still means falling behind.
We walk through five powerful strategies to help you not just survive but thrive in a high-growth environment: from “reading for what you need,” to modeling excellence, to building accountability into your life. Whether you’re early in your journey or already well into your career, these practical tools can help you identify your biggest opportunity for growth and take the first step toward it.
Challenge of the Week:
What’s your biggest opportunity for growth—the one you’ve been avoiding because it’s painful, uncomfortable, or ego-bruising? Choose one strategy from the episode (books, courses, mentor, group, coach) and take the first step toward improving it this week.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
Why “change is a strategy, not a threat”
What the Red Queen Hypothesis can teach us about professional growth
Five ways to beat quality inflation in your industry
Links & Tools from This Episode:
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Produced by NOVA -
What if the very traits you’ve been told to hide are actually your greatest assets? This week, I’m joined by Jenny Wood, former Google executive and author of Wild Courage: Go After What You Want and Get It, to explore nine provocative traits—like being weird, selfish, nosy, shameless, or even brutal—and how to use them as superpowers.
Jenny shares how embracing qualities like “shameless” self-advocacy and “nosy” curiosity can help you push past imposter syndrome and open doors you didn’t know existed. We break down practical frameworks like defining your “power assets,” sending a “shameless Monday email,” and practicing “woo with you”—flipping “I” statements to “you” statements to build stronger relationships and influence outcomes.
Jenny’s journey from corporate leader to entrepreneur is a masterclass in acting despite fear and reframing discomfort as a signal to move forward. If you struggle with perfectionism, people-pleasing, or fear of standing out, this episode will help you see those challenges as opportunities. Opportunity lives just outside your comfort zone—and Jenny’s stories and tools show you how to step into it.
Challenge of the Week:
Practice one small act of wild courage—ask for something that feels uncomfortable, whether it’s at work, at home, or even sending back your order at a restaurant. Notice what happens when you advocate for yourself and step out of your comfort zone.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
How to flip traits like “selfish” and “nosy” into career strengths
The Monday “shameless” email and other simple frameworks to stand out
Why learning to say “no” (and being a little “brutal”) leads to more success
Links & Tools from This Episode:
Learn more at itsjennywood.com
Read Wild Courage: Go After What You Want and Get It by Jenny Wood
Take Jenny’s “Wild Courage” Quiz
Follow Jenny on Instagram: @itsjennywood
Connect with Jenny on LinkedIn
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Produced by NOVA -
This episode wraps up our two-part series on what leadership lessons we can learn from parenting expert Dr. Becky Kennedy, author of Good Inside. If you caught part one, you know these lessons aren't just for parents—they’re tools for anyone who wants to show up better in their relationships and at work.
We dive into the last three lessons Jay took from Dr. Becky’s work: The Power of Repair, Resilience Over Happiness, and Playing the Long Game.
We start with the power of repair—the idea that it's never too late to take ownership and mend trust, whether it's with your child or your team. Then we explore why great leaders prioritize resilience over happiness and learn to tolerate discomfort so that growth can happen. Finally, Jay shares how Dr. Becky’s philosophy of always choosing the long game can change not only your parenting, but your leadership legacy.
Leadership isn’t about perfection—it’s about reflection, accountability, and choosing growth over ease. Let’s model what we want to see, in our kids and in our teams.
Challenge of the Week:
Look for a moment where you can recognize that two things can be true at the same time. Maybe you’re a strong leader who’s struggling right now. Maybe a team member is usually dependable but underperforming. Acknowledge both sides. It will change how you approach the challenge.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
Why self-awareness around triggers is key to great leadership
How repair builds trust after mistakes
What it means to lead for the long game, not the quick win
Links & Tools from This Episode:
Read: Good Inside by Dr. Becky Kennedy
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Produced by NOVA -
This episode started as a parenting read and turned into a masterclass in leadership.
After picking up Good Inside by Dr. Becky Kennedy, Jay found himself repeatedly thinking, "This is leadership." In the first of a two-part series, he explores the surprising—and incredibly useful—ways that parenting advice maps directly onto leadership. If you're mission-driven, leading a team, or simply trying to show up better in your relationships, these four lessons will stick with you: Two Things Can Be True, Know Your Job, Behavior Is a Window, and Connection Before Correction.
Jay shares practical tools and reflective questions to help you take each of these ideas into your work life. And yes, if you're a parent too, you’ll walk away with some insights there as well.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
Why “two things can be true” might be the most powerful mindset for handling conflict
How knowing your job (and your people knowing theirs) clears the fog in the workplace
Why behavior is a window, and what curiosity can teach you about your team
Links & Tools from This Episode:
Read: Good Inside by Dr. Becky Kennedy
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Produced by NOVA -
Sometimes the challenges life throws at us are bigger than anything we could have prepared for. In today’s episode, I sit down with my longtime friend Gene Rivers, one of the top instructors and true practitioners of The ONE Thing, to hear the remarkable story of how he and his family survived a devastating hurricane—and what they did next.
Gene shares what life was like before the hurricane hit, how they made the leap from corporate careers into real estate, and what happened when they lost everything overnight. He walks us through the mindset shift that allowed them not just to rebuild but to aim even higher than before. Their story is a real-world example of what it looks like to face reality head-on, focus on what matters most, and turn clarity into action.
We talk about how Gene and Rebecca rebuilt their real estate business from a garage, the simple but powerful strategy that fueled their growth, and why building relationships—not just making sales—was the real secret to their success. We also explore how the clarity they found during hard times helped them create a life centered around family, growth, and experiences worth sharing.
If you've ever wondered how to stay focused when the world around you feels uncertain, this episode is for you. Gene’s story is a reminder that no matter where you're starting from—or starting over—you always have the power to take the next right step.
Challenge of the Week:
Take five minutes each morning this week to sit quietly, without your phone or distractions, and reflect on what’s most important for your day. Ask yourself: What’s the one thing I can do today that would make everything else easier or unnecessary? See if that simple practice starts to shift your focus and energy.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
How Gene and Rebecca rebuilt their business after losing everything in Hurricane Andrew
Why talking to people about real estate everywhere they went became their winning strategy
How staying grounded in family and clarity helped them build an extraordinary life
Links & Tools from This Episode:
Connect with Gene at GeneRivers.info
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Produced by NOVA
WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.
This podcast is for general informational purposes only. The views, thoughts, and opinions of the guests represent those of the guests and not ProduKtive or Keller Williams Realty LLC and their affiliates, and should not be construed as financial, economic, legal, tax or other advice. This podcast is provided without any warranty or guarantee of its accuracy, completeness, timeliness, or results from using the information. -
When Jay Papasan launched the Twentypercenter newsletter, it was his personal version of a Rocky-style training montage. He committed to writing, editing, and publishing a new piece every single week—no matter what. 137 newsletters later, he’s gained more than just consistency. He’s built a powerful, intentional audience and uncovered key lessons about what it takes to grow something meaningful.
In this solo episode, Jay shares 16 and a half of the most valuable lessons he’s learned along the way. From the importance of patience and vulnerability to the surprising power of simplicity and repetition, Jay opens up about the creative systems and mindset shifts that helped him grow from 89 subscribers to over 12,000—with zero paid ads.
Whether you’re starting a newsletter, podcast, YouTube channel, or just building something of your own, these lessons will help you create with purpose—and keep going long enough to see it pay off.
Challenge of the Week:
Pick one idea you’ve been waiting to start—a newsletter, podcast, blog, or creative habit—and publish the first version this week. Don’t overprepare. Don’t wait until it’s perfect. Just hit send. Then, create a simple system that will help you show up consistently from here on out.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
Why creativity snowballs once you start creating consistently
How quality beats quantity—and why 1,000 true fans is enough
The critical role of systems, habits, and reader feedback in sustainable growth
Links & Tools from This Episode:
Build Your Audience Resources
Kevin Kelly's “1000 True Fans”
Read Humor, Seriously by Jennifer Aaker and Naomi Bagdonas
Read Getting Things Done by David Allen
Read Atomic Habits by James Clear
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Produced by NOVA -
What if the ability to bounce back isn’t something you’re born with—but something you can build?
This week, you’ll hear from Dr. Robyne Hanley-Dafoe, a behavioral psychologist and expert on resilience and stress. Robyne breaks down how resilience is not just about “toughing it out”—it’s about building habits that create consistent, calm comebacks even in the face of chaos. We talked about how high achievers fall into the “when-then” trap, why your family relationships are the glass balls you can’t afford to drop, and how naming your emotions for just 90 seconds can change your entire day—and maybe even your future.
We also explore how chronic stress hijacks your brain, how to get back to shore when you’re overwhelmed, and why the answer isn’t in hydrogen water or another hype cycle. It’s in the basics—sleep, movement, quiet rituals, and trusted people who check your blind spots.
Challenge of the Week:
When you reunite with someone you love—your partner, your kids, a teammate—let your face light up. Let them feel how good it is to be seen, and how good it is to come home.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
How to recognize and interrupt the “when-then” trap
The 90-second rule that can reduce long-term emotional distress
Why showing up for your relationships is a resilience strategy
Links & Tools from This Episode:
Learn more: drrobyne.ca
Follow Dr. Robyne on Instagram: @dr_robynehd
Connect with Dr. Robyne on LinkedIn
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Produced by NOVA -
It’s graduation season—and whether you’ve got a child, a niece or nephew, or just a young person in your life heading to or already in college, you’re probably wondering how to best support them in this new chapter.
In this episode, Jay gets personal. He walks through the highs and lows of his own college years—from social misfires and major indecision to joining the rugby team and becoming a double major in French and English. But more importantly, he shares what we wish college students learned… and what they actually do.
Back in 2015, the ONE Thing team interviewed 15 students from across the country who had read the book and tried to apply its principles. With a little coaching and a few worksheets, they surfaced six core discoveries that can serve any young adult stepping into independence:
Lay a Future Foundation – Even a vague purpose provides powerful direction.
Set Mid-Term Targets – Clarity around “where you want to be when college ends” helps shape present-day decisions.
Make a Success List, Not a To-Do List – Prioritize ruthlessly, especially when everything feels urgent.
Think Big – Sometimes we create unnecessary limits. Big goals can make hard things feel smaller.
Time Block for Willpower – Willpower isn’t on will-call. Structure your calendar to match your energy.
Clarify Core Values – Use your values as a compass for choices, especially when you're on your own.
Whether you're a parent, a mentor, or a recent grad yourself, this episode will inspire you to share the tools of focus, goal setting, and intention with someone who needs them most.
Challenge of the Week:
Identify a college-aged person in your life. Then go to the1thing.com/college to download the free college guide. Consider giving them a copy of The ONE Thing and the Core Values Deck as a graduation gift—and don’t just give it. Follow up. Ask if they’d like to go through it together. Help them put these tools into practice.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
Why “figuring out your ONE Thing” matters even when you’re young
The halo effect of getting clear on your goals
Why willpower should be scheduled, not summoned
Links & Tools from This Episode:
The ONE Thing College Guide
The ONE Thing Core Values Deck
Episode 483: Are You Using This Simple Tool to Make Better Decisions?
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Produced by NOVA -
This milestone episode marks 500 episodes and over 6 million downloads of The ONE Thing Podcast—and we couldn’t think of a better way to celebrate than bringing Geoff Woods back to the mic.
Geoff helped launch this podcast and spent years leading The ONE Thing company. In this episode, we look at what’s happened since he moved on. From becoming Chief Growth Officer at a multinational conglomerate to founding a company and writing a book on AI leadership, Geoff shares the role that asking big questions played in every chapter of that journey.
At the heart of our conversation is one question: Who do I want to become?
Geoff talks candidly about moving from certainty to curiosity, detaching identity from outcomes, and using both The ONE Thing framework and emerging tools like AI to craft a future you’re proud of. He opens up about struggling with self-worth after stepping away from The ONE Thing, and how redefining success through values like fatherhood, friendship, and internal validation helped him build something even more meaningful.
Whether you’re in a transition or just ready for more, this episode will challenge you to dream bigger—and act bolder.
Challenge of the Week:
Sit down with pen and paper. Fast forward 30 years and imagine sitting with your future self. Ask:
– Who have I become?
– What does my life look like?
– What would this version of me tell me to start, stop, or double down on today?
Give yourself time and space to journal. Don’t rush to the “right” answer. Just start searching. Trust the dominoes will fall.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
Why asking the right question changes everything
How to build new habits that support your future identity
Using AI as a thought partner to clarify your purpose
Links & Tools from This Episode:
Learn more at aileadership.com
Connect with Geoff Woods on LinkedIn
Read The AI-Driven Leader by Geoff Woods
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Any text or materials generated by artificial intelligence (AI) should be reviewed for accuracy and reliability as there may be errors, omissions, or inaccuracies.
Produced by NOVA -
You’ve probably heard of the Four Thieves of Productivity: the inability to say no, fear of chaos, poor health habits, and an environment that doesn’t support your goals. But have you ever stopped to ask—which one is stealing the most from you right now?
This week, Jay Papasan is joined by his coach and the Head Coach of The ONE Thing, Jordan Freed, for a powerful reexamination of the Four Thieves—this time through the lens of coaching. Jordan brings a coach’s eye to these common productivity killers, helping you not only identify your thief, but also design simple, practical solutions to reclaim your focus.
We talk about how environment is often the real culprit behind people-pleasing, why building a digital and physical “bunker” is key to getting deep work done, and how to turn fear of chaos into clarity through better planning. You’ll also learn Jordan’s hierarchy of health and how to build better habits by starting with the basics: breath, water, and sleep.
Whether you're constantly saying yes to the wrong things or find yourself paralyzed by the unknown, this episode will help you take back control—and protect what matters most.
Challenge of the Week:
Engineer your bunker. Physically and digitally, design a space that helps you focus on your ONE Thing. Turn off unnecessary notifications, block distractions, and create boundaries so your environment supports—not sabotages—your goals.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
How people-pleasing is often rewarded and reinforced in our work and personal lives
Why your environment might be the hidden thief behind your inability to say no
How to use prompting and priming to build new, healthier habits
Links & Tools from This Episode:
The 66-Day Challenge
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Produced by NOVA -
Twelve years ago, The ONE Thing was published, and it’s been incredible to see its impact—over 3.75 million copies sold in 42 languages. To celebrate, we’re sharing a live session from our annual convention, where I walk through a powerful framework for reclaiming time and staying focused on what matters most.
Most of us set goals backward, reacting to what’s in front of us rather than working in reverse from a clear vision. I break down goal setting to the now, a method that aligns your daily actions with your long-term aspirations. Plus, I cover two common pitfalls—goal drift and unconscious quitting—and how a simple 20-minute weekly check-in with your 411 framework keeps you on track.
I also introduce the 7D Method, a system designed to help you reclaim at least four hours per week by downloading, delegating, and decreasing unnecessary commitments. Imagine what you could do with that extra time. Next week, I’m sitting down with my personal coach, Jordan Freed, to dive into the Four Thieves of Productivity—tune in to learn how to protect your time and energy.
Challenge of the Week:
Use the 7D Method to identify at least one hour you can reclaim this week. Fewer meetings, shorter commitments—whatever it takes to free up time for what truly matters.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
Why most people set goals backward and how to fix it
The power of “goal setting to the now” and how to break down your big dreams
The 7D Method for reclaiming four or more hours every week
Links & Tools from This Episode:
The 411 Goal-Setting Framework
Read: The ONE Thing by Gary Keller and Jay Papasan
The 10 Year Letter by Jordan Fried
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Produktive or Keller Williams Realty, LLC and their affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.
Produced by NOVA -
We all want to build better habits, be more productive, and achieve our goals—but sometimes, the pressure to be perfect gets in the way. Enter Anne-Laure Le Cunff, a former neuroscience researcher and the brains behind Ness Labs, whose new book, Tiny Experiments, offers a simple yet powerful approach to personal growth.
Anne-Laure introduces us to the concept of pacts—small commitments designed to test behaviors with curiosity instead of pressure. Her PACT framework (Purposeful, Actionable, Continuous, Trackable) makes it easier to stick to new habits without fear of failure.
We also dive into why we procrastinate and how to diagnose its root cause using the head, heart, and hand method. Is it a rational issue (head), an emotional resistance (heart), or a practical obstacle (hand)? Understanding this can help you move forward with clarity.
Finally, we discuss the trap of perfectionism and why embracing intentional imperfection can be the key to long-term excellence. By shifting focus from immediate results to sustainable progress, you set yourself up for lasting success.
Challenge of the Week:
Look at your calendar from the past week and identify one small change you'd like to make. Create a tiny experiment—a simple, low-stakes PACT to test that change for the next seven days.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
How tiny experiments lower the stakes and make change easier
The head, heart, and hand method for overcoming procrastination
Why perfectionism holds us back and how to practice intentional imperfection
Links & Tools from This Episode:
Learn more: Ness Labs
Read: Tiny Experiments by Anne-Laure Le Cunff
The ONE Thing 66-Day Challenge
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
Produced by NOVA -
What would it take for you to never have to work again—unless you wanted to? That’s the core idea behind your freedom number. It’s not just about becoming a millionaire; it’s about having enough unearned income to live your life mission without relying on a paycheck.In this episode, we walk you through the three key data points needed to chart your financial future:Where you are todayWhere you want to be (your freedom number)How long you have to get thereWe simplify the math behind financial independence, introduce the 4% Rule for sustainable wealth, and provide actionable steps to set your target. Whether you’re looking for security or ultimate freedom, knowing your number will allow you to make informed investment choices that get you there.If financial freedom is your goal, don’t just dream about it—start mapping your path today.Challenge of the Week:Download the Freedom Number Worksheet at the1thing.com/freedomnumber and calculate your freedom number. Use the formula to determine how much your money needs to work for you, and start making strategic investment decisions today.***To learn more, and for the complete show notes, visit: the1thing.com/pods.We talk about:Why financial freedom is about choices, not just wealthHow to calculate your freedom number using the 4% RuleThe power of compounding interest and investment strategiesLinks & Tools from This Episode:Download the Freedom Number Worksheet: the1thing.com/freedomnumberFree ResourcesWant to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.This podcast is for general informational purposes only. The guest’s views, thoughts, and opinions represent those of the guest and not KWRI and its affiliates and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.Any text or materials generated by artificial intelligence (AI) should be reviewed for accuracy and reliability as there may be errors, omissions, or inaccuracies.Produced by NOVA
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Wealth isn’t built in spreadsheets. It isn’t just about understanding finance books or listening to podcasts. True wealth is built in habits—the actions we take (and the ones we avoid) every single day.
In part two of our special wealth-building series, Jay Papasan shares nine and a half habits that can put you on the path to financial independence. From living below your means to investing wisely, Jay explains the foundational steps that allow you to accumulate and grow wealth over time. He shares his personal experiences, lessons learned the hard way, and insights from financial experts like Dave Ramsey and Morgan Housel.
Those nine habits are:
Live below your means
Automate your savings
Pay down your debt
Maintain an emergency fund
Have clear financial goals
Invest wisely
Learn continuously
Track your net worth
Pay cash for luxury items
If you’re looking to take control of your finances and make your money work for you, this episode gives you the step-by-step habits to get started.
Challenge of the Week:
Go to the1thing.com/networth and download the net worth tracking worksheet. Whether your net worth is big, small, positive, or negative—just calculate it. This will serve as your foundation for all future financial decisions.
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To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
The power of automating savings and paying your future self first
How tracking your net worth creates awareness and better decision-making
Why building small financial habits compounds into long-term wealth
Links & Tools from This Episode:
Download the free net worth tracking worksheet.
Read The Millionaire Real Estate Investor by Gary Keller, Jay Papasan, and Dave Jenks
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
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Wealth building doesn’t have to be complicated, but most of us were never taught the fundamental principles that make it possible. In this first episode of our three-part series, Jay Papasan breaks down "The Path of Money"—a straightforward model originally shared by Gary Keller in The Millionaire Real Estate Investor.
Jay shares his own journey from an English-French major with no financial background to a successful investor, highlighting the simple but powerful shifts that helped him and his wife build financial security and freedom.
This episode simplifies financial jargon and provides a clear roadmap for making money decisions with confidence. Whether you’re struggling with money, looking to grow wealth, or just curious about how the most successful investors think, this framework will help you make informed choices.
Challenge of the Week:
Go to the1thing.com/pathofmoney and download the free framework. Take 30 minutes to analyze where your money is currently going. How much are you spending, saving, donating, or investing? Understanding your financial choices is the first step in building wealth.
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To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
How to simplify wealth building using the "Path of Money" model.
The key differences between earning, saving, and investing money.
Why understanding passive vs. active investments accelerates financial freedom.
Links & Tools from This Episode:
Download the free Path of Money framework to start making your money work for you.
Read The Millionaire Real Estate Investor by Gary Keller, Jay Papasan, and Dave Jenks
Read What I Learned Losing a Million Dollars by Jim Paul and Brendan Moynihan
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
This podcast is for general informational purposes only. The guest’s views, thoughts, and opinions represent those of the guest and not KWRI and its affiliates and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.
Produced by NOVA -
What if success wasn’t enough?
Stu McLaren, a pioneer in the world of online communities and membership businesses, faced this question head-on. By all accounts, he had built something incredible—Wishlist Member, a massively successful membership platform powering over 70,000 communities. Yet, in the quiet of a rainy night at a remote family camp, he realized he wasn’t fully aligned with his purpose.
In this episode, Stu shares how reading The ONE Thing helped him recognize the gap between where he was and where he truly wanted to be. He walks us through the defining moment when he decided to sell his business and pursue a path that connected more deeply to his values and his nonprofit, Village Impact.
But this episode isn’t just about making bold choices. It’s also a masterclass in community building. Stu reveals the essential question anyone leading a team, organization, or membership community must ask: Why would someone want to be part of this community? From shared purpose to inside jokes, he breaks down the key ingredients that transform a group of people into a thriving, engaged community.
If you're feeling stuck between comfort and passion, or if you're looking to create a community that truly matters, this episode will give you the clarity—and the push—you need.
Challenge of the Week:
Define the vision for your community. Whether it's a business, a workplace team, or a personal network, ask yourself: What do I see happening? Where is this going? What will life be like for those who are part of it? The clearer your vision, the stronger your community will be.
***
To learn more, and for the complete show notes, visit: the1thing.com/pods.
We talk about:
How Stu McLaren used The ONE Thing to make a bold decision and sell his business.
The essential ingredients that turn a group into a true community.
Why celebrating small progress milestones matters more than big wins.
Links & Tools from This Episode:
Learn more at stu.me
Support Stu’s nonprofit Village Impact
Connect with Stu on LinkedIn
Follow Stu on Instagram: @stumclaren
Read Predictable Profits by Stu McLaren
Free Resources
Want to be a guest or share feedback? Email [email protected] or send us an audio note at Speakpipe.com/the1thing.
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