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Lee Olsen like a lot of us just wanted to make a living in the horse industry so he started by riding some and shoeing some.
He decided that he wanted to become the best at shoeing one so he put all his effort into learning and practicing his trade.
He’s come a long way from carrying a handful of tools around in a five gallon bucket and taking any horse he could get as now if you want him to shoe your horse you have to come to his facility.
He not only has become a master at his craft but he loves helping other people find mastery too.
Lee not only has an apprenticeship program for young guys wanting to get started in the industry but he also helps entrepreneurs in general.
He offers a great mix of horse knowledge as well as business knowledge that can be applied to any industry.
Diversified Payments:
https://www.diversifiedpayments.com/wealthycowboyThe Wealthy Cowboy Mastermind:
https://www.skool.com/the-wealthy-cowboy-mastermind-1608/about -
You probably have heard of all these guys as they’ve all had success as cutting horse trainers.
They’ve also branched out from just riding horses for a living to being business owners with 817 Horse Sales.
Tarin came up with the idea to help with bringing all the horses they were selling to one marketplace and he brought Matt and Kody in for strategic partners. The team keeps growing as the business keeps growing.
There was such a need for that particular business that it’s been a success from the start and exponentially growing.
We take a deep dive into what it takes to win, be a successful horse trainer, and be a thriving business owner.
Diversified Payments:
https://www.diversifiedpayments.com/wealthycowboyThe Wealthy Cowboy Mastermind:
https://www.skool.com/the-wealthy-cowboy-mastermind-1608/about -
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Tyler McCall started his career in the oilfield because the time off and the money allowed him to do what he really wanted to do, ranch.
Tyler worked his way up from a hand on the rig to a management position just by putting in the effort and keeping his word.
He realized the next promotion would stick him in a full time office position so he decided it was time to go out on his own.
Rafter J Construction was born. Rafter J started as an equipment rental company mainly for oilfield, solar, and wind jobs. They also saw and opportunity to actually do some of the dirt work and construction theirselves so Rafter J now offers that service as well.
Building a company has taken up quite a bit of Tyler’s time but he still ranches. His operation now is primarily based on running sale barn calves on wheat.
Like a lot of us Tyler wants to build his company big enough to sell and be able to buy a big enough ranch for him and his family to make a good living on.
Diversified Payments:
https://www.diversifiedpayments.com/wealthycowboyThe Wealthy Cowboy Mastermind:
https://www.skool.com/the-wealthy-cowboy-mastermind-1608/about -
Brad Glenn had to hit rock bottom and ruin his reputation to figure out what he was supposed to do in life.
This makes what he’s been able to build even more impressive.
He doesn’t take credit for it though he puts it all in God’s hands.
Brad is one of the top handmade bootmakers in the industry and is truly an artist. He built this business from nothing and with a bad reputation but by becoming a student and always upholding his word his order book stays full.
As Brad built his boot business he also stumbled upon making caps and apparel.
Cactus Alley Hat Co has burst on the scene into western stores across the nation. Again this is because Brad is always innovating. He’s always working on new designs and trying new things.
Check out Brad’s incredible story from rock bottom to now doing business with CEOs of major companies and cowboys alike.
Diversified Payments:
https://www.diversifiedpayments.com/wealthycowboyThe Wealthy Cowboy Mastermind:
https://www.skool.com/the-wealthy-cowboy-mastermind-1608/about -
Dean Lopez and Dax Stokes like many of us knew nothing but hustle and hard work to make money.
They still have this mentality but now they’re using that hustle and hard work to build their own company instead of someone else’s.
De-Ax Trailer Sales was founded to solve Dean and Dax’s own problems of the need for new equipment but not being able to afford the prices of the brands that were out there.
Luckily they thought that other people would want to buy these same quality products at a lower price than the name brands.
They were correct.
De-Ax prides theirselves in being heavily connected and involved in the farming, ranching, and rodeo industries so they know the issues that everyone deals with and they can build their products to solve those issues. They’re also very connected to the community so if you need something custom they can build it or if there’s an issue with a product they can solve it for you.
Check out this very relatable journey of two entrepreneurs in the agriculture retail world.
Diversified Payments:
https://www.diversifiedpayments.com/wealthycowboyThe Wealthy Cowboy Mastermind:
https://www.skool.com/the-wealthy-cowboy-mastermind-1608/about -
Tucker Teague is young but he has lots of experience.
Tucker grew up not wanting to do anything but be in the cattle business and that was confirmed after a short stint in college.
He didn’t want to sit in a classroom and learn he just wanted to get out there and get real world experience.
Tucker got his opportunity starting out small and also working for his family.
Teague Cattle has turned into a very large operation based out of Hamlin TX. Early on he found out that he had to make sure the office and the numbers were in order so he had to give up some of the cowboy work that he enjoys.
Tucker also places a lot of importance in community. So he has invested in many different areas of Hamlin from real estate to businesses and he even became the mayor.
You’ll really enjoy this episode as you hear the story of how Tucker goes from turning out 11,000hd of cattle on wheat to becoming a small business owner to becoming the mayor of a small town.
Diversified Payments:
https://www.diversifiedpayments.com/wealthycowboyThe Wealthy Cowboy Mastermind:
https://www.skool.com/the-wealthy-cowboy-mastermind-1608/about -
You may think Miles Baker was an overnight success as many people not in close proximity to him had never heard of him before he partnered with The King of the Cowboys and was featured on ads and social media everywhere but Miles had been working very hard long before he made it to the limelight.
Miles grew up ranching and roping where all he knew was hard work.
He was making a living riding colts for clients and ranching before he got the opportunity to become a partner in Relentless Remuda.
Miles would build a horse from the ground up by first ranching on them on their operation and then taking them to the roping pen. His horses started to catch the eye of several people which led to new opportunities.
Relentless Remuda now dominates the rope horse futurities but Miles has not let that change him. They still start long before daylight and go until after dark making some of the best rope horses in the industry.
Diversified Payments:
https://www.diversifiedpayments.com/wealthycowboy -
Lee Wells grew up on a dairy farm. If you don’t know anything about a dairy farm it’s similar to other farming and ranching operations in the sense that the work never stops.
The cows had to be milked twice a day seven days a week with no days off and there was plenty to do in between milkings.
Lee decided to pursue a degree in technology to get him away from the farm and live a different kind of life.
The economy forced the company Lee worked for to lay him and many others off so he decided to try entrepreneurship.
After some success with his equipment and construction company the economy forced him to shut down yet again.
Lee had to start over again. He got creative and used the skills he knew to start a new venture.
He was able to build this one up to success yet again.
After the passing of his father he needed to go back home and help take care of the place that he grew up on.
This allowed Lee to get creative yet again and he started selling beef which then evolved into opening up a burger restaurant.
Check out his crazy story of building success and then having to start over and being able to do that over and over again.
Diversified Payments:
https://www.diversifiedpayments.com/wealthycowboy -
Jeremy didn’t know what he wanted to do when he got out of school but he did know he wanted to be involved with the horse industry.
He took a job where he got to do just that. He was involved in cleaning their stalls, feeding them, and generally caring for them. Through hard work he and willingness to learn he worked his way up to training them.
The only problem was he was in Georgia and the heart of performance horse country was TX.
Jeremy made the bold choice of quitting his job and loading up and heading for TX.
In the Stephenville area he found work assisting other trainers, training horses for clients, and buying and selling his own horses.
Jeremy became one of the top cutting horse trainers of the day but knew he wanted to branch out into business.
This led to the purchase of Western Bloodstock and the start of Brazos Valley Stallion Station.
He hasn’t stopped there he more recently acquired Triangle Horse Sales and is involved with Gold Buckle Futurities.
Check out how Jeremy progressed from horse trainer to businessman.
Diversified Payments:
https://www.diversifiedpayments.com/wealthycowboy -
Austin wanted to be a pilot from a very young age.
Most people doubted his big dream when he was a kid especially being from a small town that is disconnected from that world.
Austin didn’t listen to the doubt and pursued his passion to be a pilot by first flying helicopters and then planes.
This meant working in the big city and dealing with wealthy individuals.
Austin realized his growth was limited after hearing from one of his clients that he’ll never be able to ride in the back of the private plane if he’s flying it in the front.
This started the search for opportunity and change and the desire to build something of his own and being able to raise a family in the same small town country environment that he grew up in.
He turned to agriculture and cattle but realized that was long hours and sometimes short pay, so he kept his eyes open for more opportunities.
Austin was able to start a business that stayed in line with his passion for beef, Flying T Meat Market.
A chance meeting with a customer developed into a new venture also in the beef business, Trail Ridge Beef Jerky.
Diversified Payments:
https://www.diversifiedpayments.com/wealthycowboy -
100th Meridian Ranching found a way to be creative and solve a major problem in the ranching industry, bulls.
Bulls are a huge part of a cow calf operation. You want high quality sound bulls that throw calves that are easy to birth and wean big.
But bulls can be expensive and hard to maintain.
After experimenting with different areas of ranching and receiving education at multiple ranching institutes they decided to make bull leasing the staple behind 100th Meridian Ranching.
Check out the awesome story of a young family getting started ranching and building it up into a successful business.
Diversified Payments:
https://www.diversifiedpayments.com/wealthycowboy -
Noel looks at problems as opportunities.
Anyone that team ropes knows that when a roping steer is wore out he’s not worth very much compared to what you have to pay for a fresh one.
Noel was tired of getting very little out of these cattle at the salebarn when cattle were cheap so he was looking for other solutions.
He had heard of the 1017 Project where they turn wore out ropers into beef for the hungry. The wheels started turning on how he could do something similar in Central TX.
What started as a backyard deal with Noel and a few roping buddies has grown to multiple locations and TX Beef Initiative provides high quality protein for hungry people across the state.
To learn more or donate go to donatebeef.org
Diversified Payments:
https://www.diversifiedpayments.com/wealthycowboy -
Doug started his journey as a rodeo athlete but when a horse flipped over and gave him a career ending injury he had to pivot.
Not only did his injury take him away from rodeo but it severely affected his everyday life and his ability to do simple tasks.
He finally found the right doctor to get him fixed up and give him the relief he’d been seeking.
Through this hardship he realized how important fitness and mobility were and that there wasn’t really anyone teaching that to rodeo athletes.
The idea for Champion Living Fitness was born. Although there have been many pivots and struggles along the way Doug has used social media and customer satisfaction to build his business into what it is today.
We dive deep into the struggles of going out on your own and what it takes to make the leap and then stay the course.
Diversified Payments:
https://www.diversifiedpayments.com/wealthycowboy -
Darin first learned about the human body, then business, and now ranching.
Darin has always had a passion for fitness and decided to pursue a career in physical therapy. Luckily, he was around the right people that pushed him to not just be an employee but a business owner.
He’s been able to build several physical therapy offices up and sell them. After he realized the model of how to build a successful business he has kept doing it over and over. He currently owns DPT Physical Therapy with a partner and they have multiple locations.
His ability to build a profitable business has allowed him to pursue another passion, ranching.
Darin and his family moved out of the city and bought a small ranch where they are raising and selling their own beef, growing hay, and raising cowhorses.
We deep dive first into building a successful business, the struggles and benefits and the dos and don’ts. Second we talk health and fitness. Then we get into their ranching operation.
Diversified Payments:
https://form.jotform.com/241803178215049 -
Wesley got started by partnering with his dad on one load of calves turned out on oats.
This one load turned out to be profitable enough to get Wesley hooked.
He grew his operation from just turning out one load of cattle on winter grain to buying, selling, grazing, and feeding multiple loads of cattle year round.
Wesley credits his success to luck (which we know is not the only factor lol), having a good banker behind him, and learning risk management.
If you’re in the cattle business or want to be you need to tune in to this one and even though we talk a lot about the cattle business you can apply a lot of the knowledge to general business.
Diversified Payments:
https://form.jotform.com/241803178215049 -
Brandon grew up with a passion for farming, ranching, and being outdoors but he also realized the importance of business and creating a nice income.
He’s been able to take a business that his father invested in and grow and expand it.
Brandon took the principles he learned in business and applied it to the ranch. They have two ranching operations, Taylor Land and Cattle which is a family ran operation and he has formed Cobra Cattle Co with Colby Hunt.
People are the biggest part of all operations. Brandon realizes you need to put the right people in the right places for things to run smoothly. He credits having people around him that are smarter than him in their specific areas to a lot of his success, both in business and ranching.
Diversified Payments:
https://form.jotform.com/241803178215049 -
Addison loves the cowboy lifestyle and had a go at it but the market and Mother Nature put him in a hole to figure his way out of.
He grew his operation to the point that he wasn’t even getting to do the fun cowboy stuff but having to stay in the office and do paperwork and direct everyone.
Addison knew about wholesaling real estate and had some opportunities come up that got him back to even on his ranching operation.
He took these opportunities as a sign that he needed to pursue real estate and set the ranching aside for now.
Addison has been involved in almost every aspect of real estate investing but now is partnered with a company that focuses on wholesaling.
Check this episode out to see if real estate investing and specifically wholesaling could be an opportunity for you to change your life.
Diversified Payments:
https://form.jotform.com/241803178215049 -
Ryan is a young entrepreneur that took his passion for calf roping and turned it into a business.
Even if you’re not a roper you can appreciate what Ryan has built.
Rodeo Gym is an online platform that allows Ryan to help calf ropers better their skills.
Ryan loves the sport of calf roping and he also realized he loved helping people and seeing them succeed. If you look at his page you can see all the posts of his clients winning and how happy they are.
Besides Rodeo Gym Ryan is really interested in real estate. He has his real estate license and helps in the buying and selling of properties but he also helps with the management of rental properties and is looking to invest in real estate in the future.
Diversified Payments:
https://form.jotform.com/241803178215049 -
Emilio started out like a lot of us, not really knowing what he wanted to do with his life.
He got the opportunity to go to a trade show and shape hats at a booth. Emilio really enjoyed every aspect of that. He was able to interact with people and he realized he had a talent for shaping hats to how people wanted them.
There was a need in his area for a custom hat shop and he thought it was the perfect opportunity. He opened Double R Hat House where you can go buy high quality open crown hats and get them shaped to your liking.
Of course that have been struggles along the way like most small businesses have. At first it was wondering if there would be any customers and then came so many customers it was hard to keep inventory and also have enough help to attend to the customers.
Emilio has figured these problems out and continues to learn and evolve as the business and customer needs evolve.
Learning isn’t something you did, it’s something you do.
Diversified Payments:
https://form.jotform.com/241803178215049 -
Bubba has used his sales skills to make a living in the cattle industry.
A lot of people say you can’t pay for land with livestock anymore but Bubba has found a way to prove them wrong. He is still growing his operation despite high land costs.
He attributes a lot of his success from having sales skills and being able to think outside the box.
When Bubba got started back in the cattle business Internet sales were not a thing yet. After he made his first sales he recognized there was an opportunity there.
From humble beginnings Bubba has grown his operation drastically with the help of social media and his family.
Besides sales Bubba also uses social media and his reach to talk about his Faith and spread The Word of God.
You can find my form "See If You Qualify for Free Marketing" at:
https://form.jotform.com/241068502657053
Diversified Payments:
http://www.diversifiedpayments.com/wealthycowboy
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