Episódios

  • Redding Roots Revival, the two day music festival that takes place here in Downtown Redding returns September 27,28. Janelle Pierson and Donnie Red joins Viva Downtown on the Downtown Discussion to discuss the significant efforts to produce this music festival.

    Redding Roots Revival activates four stages in Downtown Redding with local, regional and national artists. Redding Roots Revival is going five years strong, in this podcast learn about the social, cultural, and economic development of producing a music festival in your Downtown.

    To get Tickets: https://aftontickets.com/event/buyticket/57jm3opl9v/2024-redding-roots-revival-music-festival
    Line Up of Artists: https://reddingrootsrevival.org/2024-schedule/
    Spotify link to participating musicians: https://reddingrootsrevival.org/#spotify

  • Local Film makers, Tyler Faires, Tyler Lochamy, and Tom Green, join Viva Downtown, on the Downtown Discussion. In this Downtown Discussion we discuss the success of the local documentary ACID Canal, directed by Tyler Faires, the return and reimagining of The Sundial Film Festival, and the importance of film and story telling in your Downtown.

    To learn more about their upcoming projects, Sundial Film Festival, and local film making resources follow these links:

    ACID CANAL:https://faireswheelfilms.com/acid-canal/
    SUNDIAL FILM FESTIVAL:https://info1534400.wixsite.com/sundial-film-festiva
    MEDIA COALITION:https://m.facebook.com/groups/796014889127936/?ref=share&mibextid=S66gvF
    FAIRES WHEEL FILMS:https://faireswheelfilms.com/
    FILM SHASTA: https://filmshasta.com/

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  • Maggie Redmon, Cascade Theatre's interim director, joins us to discuss her role with the theatre. Cascade Theatre for the past 20 years since reopening has established itself as the beacon of arts and culture.

    The historic theatre originally opened in 1935. The theatre eventually shuttered with the original artwork and architecture being covered. Through community, private and public investment and involvement the Cascade Theatre reopened in 2004 with the original art deco design being reintroduced and preserved.

    Maggie shares celebration 20 years Celebration since the Cascade Restoration project, the current direction and goals that the Cascade theatre is working towards, and ways that you can become involved with continuing the impact of the Cascade Theatre as a beacon of arts and culture.

  • The Sundial Bridge celebrates 20 years since its completition in the Redding Cultural District. Shannon Philips, Chief Operating Officer of the McConnell Foundation, joins the Downtown Discussion to discuss the 20 year milestone celebration. The festivities will bring Bandaloop Wire Dancers, artists, recreational activities and culinary experiences together from June 28 through July 4. Check out the list of activities Here

    The Sundial Bridge at Turtle Bay, designed by international architect Santiago Calatava, crosses the Sacramento River in the heart of Redding, California. Opened July 4, 2004, the bridge links the north and south campuses of Turtle Bay Exploration Park and serves as a new downtown entrance for Redding’s extensive Sacramento River Trail system. Access to the Sundial Bridge and surrounding river trails are free to the public.

    Learn more about the Sundial Bridge Celebration. https://celebrate20.com/
    Learn more about the Sundial Bridge History: https://www.turtlebay.org/sundial-bridge

    Bandaloop Performance Schedule:
    FRIDAY, JUNE 28

    Morning Show
    7:30am - Event opens
    9am - Bridge closes
    9:30am - Show begins
    10:15am - Bridge re-opens

    Evening Show
    6pm - Event opens
    7:45pm - Bridge closes
    8:15pm - Show begins
    9pm - Bridge re-opens

    SATURDAY, JUNE 29

    Morning Show
    7:30am - Event opens
    9am - Bridge closes
    9:30am - Show begins
    10:15am - Bridge re-opens

    Evening Show
    6pm - Event opens
    7:45pm - Bridge closes
    8:15pm - Show begins
    9pm - Bridge re-opens

  • Sara Sundquist and Anna Blasco from Healthy Shasta, join Viva Downtown on the Downtown Discussion podcast to discuss Bike Month and Downtown Community Walking maps.

    The month of May is Bike Month, learn how to participate in local biking events during the month: Information Here at Love to Ride Shasta County: https://www.lovetoride.net/shasta

    Healthy Shasta has partnered with Viva Downtown, the City of Redding, Visit Redding, the Redding Cultural District, Shasta Historical Society, and local artist Tyler Brown Cifu Shuster to design four community walking maps in Downtown.

    The four maps feature: A mural walk, historic structure walk, Calaboose Creek walk, and trails that connect to Downtown. This program is made possible by the California Upstate Creative Corp grant. Check out the maps here: https://www.vivadowntownredding.org/maps/historical

    Healthy Shasta partners with the community to promote healthy eating and physically active lifestyles through environmental, policy, and organizational change. https://healthyshasta.org/

    The Downtown Discussion podcast highlights the people who enhance Downtown Redding through social, cultural, and economic development.

  • Adam Yount, the business owner of AREA 151, joins Viva Downtown on the Downtown Discussion Podcast. Area 151, a full immersion virtual reality gaming experience based business. Learn about the Adam's process for developing Area 151, through renovations of a former office space, to how VR is transforming the way people experience immersion gaming and team building. Yount is a lifelong resident of Redding and has been proud to see the momentum and development of Downtown Redding.

    Area 151 develops their games internally and creates team based games fun for the whole family, friends and business groups.

    Learn more about AREA 151 here: https://www.area151vr.com/
    AREA 151
    1518 Market Street
    Redding, CA 96001
    530-395-9746
    [email protected]

    Hours: Closed Monday and Tuesday, but we are open Wednesday- Sunday 10am-7pm. closed on four Major holidays (Christmas, Thanksgiving, Easter, Labor day)

  • Sharon Brisolara, of Inquiry that Matters, joins Blake Fisher on the Downtown Discussion Podcast to discuss Women's History Month and International Women's Day.

    In coordination with Women's History Month, Viva Downtown and Sharon Brisolara will host presentations and open mic poetry programs that highlight and celebrate Women leadership and contributions. This programming is part of the Upstate California Creative Corp grant.

    Participate and attend the programs at the IOOF HALL 1445 Market Street: UPSTAIRS Ballroom located in the California Street Alley.

    Women's History Month Programming:

    Women in Faith Leadership: Wednesday March 13th, 6 to 8 p.m. Women Leaders on Navigating Negativity and Working for Positive Solutions: Tuesday, March 19th, 6 to 8 p.m. Society of Women Engineers: Thursday, March 21st, 6 to 7:30 p.m.

    Open Mic Poetry: March 20, 2024:

  • Todd Jones joins Blake Fisher on the Downtown Discussion Podcast to discuss his new roll as the Greater Redding Chamber of Commerce President and CEO.

    The Downtown Discussion Podcast highlights people who enhance Downtown Redding through social, cultural and economic development.

    The podcast is edited by Jacob Akana.

  • John Truitt from Viva Downtown, an Accredited Main Street America organization, joins us on the Downtown Discussion Podcast to talk about positive development though art; civic engagement through art; and Upstate Creative Corps projects.

    John discusses upcoming arts projects and how Downtown Redding creatives are actively engaging people to make a healthy, resilient and vibrant community.

    Learn more about Upstate Creative Corp here: https://www.upstatecreativecorps.org/

  • New Downtown Discussion Podcast: The Greater Redding Chamber of Commerce, President and CEO Jake Mangas, joins us on the downtown discussion for an exit interview. Jake has recently been hired as the new president of Mercy Foundation North and will begin his role in January of 2024.

    For the last eight years, Jake has navigated the Redding Chamber of Commerce. In this discussion, Jake shares why the Chamber became an early adopter of Downtown Redding revitalization efforts, the values of small businesses that make up a strong chamber, and his appreciation for everyone involved in establishing a vibrant community at the Chamber of Commerce and in Redding.

    Jake was our first interview for the Downtown Discussion, we are thankful at Viva Downtown to have worked with Jake and the incredible Chamber of Commerce staff on multiple projects and events. We wish him, and the Chamber of Commerce, a Happy New Year and Cheers to new beginnings.

    Podcast produced and edited by Jacob Akana

  • Happy Holidays from the Viva Downtown Downtown Discussion! Jim Calhoun of Redding Electric Utility joins us on the podcast to kick off the Holiday Season.

    Jim Calhoun has been an arborist for close to 45 years, and began his career with Asplundh Tree Expert Company in Trinity County. In 2003 Calhoun took on the roll of planning, harvesting, and lighting the tree as the supervising arborist for the City of Redding, Redding Electric Utility. This is the 104th year of the annual Downtown Tree Lighting and will be located in the original location on the interseciton of Market and Yuba Street.

    Jim shares the process, history and the hard work that goes into making this Downtown tradition possible each year. We would like to thank all of the partners who make this tradition possible: Sierra Pacific Industries, Headrick Logging, Dura Crane, Cal Trans, California Highway Patrol, and the City of Redding.

    This years tree was harvested 2 miles past Lake McCumber in Shingletown.
    Over 1500 lights have been decorated on the 72 ft White Fir Tree.
    It takes a crew of 7 REU workers to harvest and install the tree in Downtown.

    The Tree Lighting lands on December 1, 2023, Downtown Redding's First Friday.
    Sip, Shop and Support Downtown Busineses.
    First Friday is from 5 p.m. - to when businesses close.
    The Tree lights up right at 7 p.m.

    We are excited to partner once again with Kool April Nites and the Shasta Classic Car Club for a presentation of lighted decorated classic cars and the Enterprise High School Music Departments Victorian Carolers and Band performing under the tree.

    There are many Holiday events happening in the Redding Cultural District, check out Visit Redding's compresive list of Holiday activities that are fun for the whole family: https://visitredding.com/redding-holiday-events-guide/

  • Leah Sullivan and Hallie Hawkins, the new business owners of The Post Office Saloon, join Viva Downtown on the Downtown Discussion. The Post Office Saloon opened in 1976, in the Burton Building of the Downtown Mall. Over the years you may have experienced the Post Office through their staple menu nights like the Wednesday night spaghetti dinner, Thursday night prime rib dinner, or the incredibly fun Saturday Brunch with all you can eat breakfast and bottomless mimosas.

    While the business itself has experienced significant Downtown developments surrounding the location the Post Office saloon still remains charming timeless look since it first opened.

    Leah and Hallie, with years of dedication to the service industry, have since taken on The Post Office. Learn about the interior improvements to the restaurant, why they invest in Downtown Redding, and how they are preserving the Post Office brand and interior while updating the service.



    The Post Office Saloon
    1636 Market Street
    (530) 605-1271

    Hours:
    Monday: 11AM-3PM
    Tuesday: 11AM–8PM
    Wednesday: 11AM–8PM
    Thursday: 11AM–8 PM
    Friday: 11AM–9PM
    Saturday: 9AM–9PM ***
    Sunday: 10AM-5PM
    *** Saturdays: All you can eat brunch and all you can drink mimosas - $40 per person ***
    https://www.postofficesaloon.com/

    The Downtown Discussion Podcast is where we highlight the people who enchance Downtown Redding through social, cultural and economic development.




  • Small Business Development Center, associate Director, Beth Wood joins Viva Downtown on the Downtown Discussion Podcast. In this discussion, Beth shares with us the SBDC mission, "Empowering Entrepreneuers and growing businessess in your area." Learn about upcoming free workshops and resources, the growing Downtown business and Redding economy, and the right questions to ask if you are starting a business. SBDC training resources calendar is located here: https://www.sbdcsc.org/events/?e_source%5B%5D=all

    On August 16, join Shasta Cascade Small Business Resource Center for an Advisory Panel and networking event at the Shasta County Library 1100 Parkview from 5:30 p.m. - 7:30 p.m. This free forum will focus on: marketing, finance and capital, investment ready start ups, and what investors want to see in your business.

    The SBDC is a non-profit that has been around for over forty years, and is located across the United States, they are focused on making sure that business owners who are starting out, growing their business or transitioning their business have access to free resources, trainings and advising. The Shasta Cascade SBDC has a large outreach in Northern California with around 15 advisors ready to work with entrepreneurs and business owners of all backgrounds and experience.

    Thank you Beth for joining us on the Downtown Discussion.

    The Downtown Discussion is a podcast focusing on the people who enhance Downtown Redding through social, cultural, and economic development.

    The Shasta Cascade Small Business Development Center
    1305 Sacramento Street
    Redding, CA 96001
    Get Directions
    (530) 222-8323

  • Downtown Discussion: NEW BUSINESS opens in Downtown Redding. Shenagins Baby Boutique a family business opens their doors officially on August 1. Katie Cline -co-owner of Shenagins joins Viva Downtown on the Downtown Discussion to talk about their new location activating the corner of Butte and Market Street.

    Shenagins Baby Boutique opened in 2020 Katie Cline, her mom Angel Weber, and other family members with all hands on deck to manage and design the boutique. Shenagins goal is to be a place where you can find modern, organic, on trend, and functional items designed just for baby as well as yourself. Their new space will also cater small celebration events: Baby showers, gender reveals, and early birthdays.

    Shenanagins storefront is: 1490 Market Street, Redding CA 96001.
    Visit their website at: https://www.shenanigansbabyboutique.com/
    Their grand opening is scheudled for August 1, at 11:30 a.m.

  • 1551 MARKET CENTER - REDDING PUBLIC MARKET: Allen Knott from K2 Development and Chris Haedrich from Haedrich & Co., Inc. Commercial Real Estate for a MAJOR ANNOUNCEMENT for the future plans of 1551 Market Center, one of the new Downtown Redding Mixed use buildings.

    Since the completion of 1551 Market Center in 2020, Downtown Redding has been anticipating what businesses will open their doors to activate the first floor space of the mixed use building. Apricot Lane Boutique was the first business operating in Market Center with New Clairvaux Vineyards following as the next business to open. In this podcast Allen and Chris share the plans and announce the next official businesses to move in to Market Center with the creation of REDDINGS PUBLIC MARKET.

    The FIRST BUSINESSES ANNOUNCED are: Fall River Brewery downtown taphouse, The Bantam Kitchen southern cuisine - second location, a cocktail bar drinks garden, and a new bakery (name to be announced).

    The Redding Public Market will feature: best culinary and craft experiences in the North State in one location, a year-round covered patio, and space for grocery needs.

    The Market Center Redding Public Market opening timeline is tentatively schedule for Summer of 2024.

    Learn more about Downtown Redding Development at: https://stories.opengov.com/reddingca/published/a_qtgRiSX

  • Shasta Living Streets OPENING CELEBRATION PODCAST: Shasta Bike Depot and Redding Bikeshare Project Completion: Shasta Living Streets the non-profit focused on biking and interconnected walking paths is celebrating the opening of their new, Shasta Bike Depot in Downtown Redding.

    Anne Thomas, the executive director of Shasta Living Streets, joins us on the Viva Downtown Downtown Discussion to share with us this historic preservation project of converting the Bell Rooms brick structure into the Shasta Bike Depot by utilizing the original bricks, when E-Bikes/Bikeshare will become available in the Redding Cultural District, and how the Shasta Bike Depot will be an incredible resource to locals and tourism for biking transportation and a strong connected community and economy.

    The opening celebration of the Shasta Bike Depot is scheduled for; Friday May 12, at 1322 California Street Redding: 3 p.m. - 8 p.m.: Live music, a tour of the Shasta Bike Depot and live music by Marchfourth Brass Band.

    Bikeshare will become available Monday May 15, 2023. 70 bike docks have been placed around Downtown, River Trail, and Turtle bay.

    The app to use these bikes is called: BCycle - found on your respective app store. Link HERE

    Learn more about the Shasta Bike Depot here: Shasta Bike Depot Fact Sheet

    Learn more about Redding Bikeshare here: Redding Bikeshare

    Learn more about Shasta Living Streets here: Shasta Living Streets

    The month of May is Bike Month learn more here: Healthy Shasta -Shasta Bike Challenge

    Shasta Living Streets was founded in 2010, located in Downtown Redding in the former RPD Downtown department. Their mission is to advocate and develop services and amenities that will help build our trail town to create a connected city.

    The Downtown Discussion is a podcast that focuses on the people who enhance Downtown Redding through social, cultural, and economic development.

    Downtown Discussion: https://linktr.ee/VivaDowntownDiscussion...

    You can find the Downtown Discussion on:

    Spotify

    Apple Podcasts

    Audible

    Buzz Spout

    Viva Downtown Website

  • A NEW business rides on in to Downtown Redding. True Ride Studio is set to open in Downtown Redding on May 16th at their new location on 2100 Market Street. Co-Owner Laurie Ryan and Studio Manager Olivia Webb join us as our latest guests on the Viva Downtown Downtown Discussion. True Ride is a boutique cycling and strength studio that offers high-energy, exhilarating classes for all levels. Whether you want to lose weight, stay in shape, get healthy, or meet new friends True Ride Studio has you covered. Laurie and Olivia share with us their decision to invest in Downtown Redding and the transition to their new location after several years on Churn Creek in East Redding.

    Before opening their studio check out True Ride at their annual fundraising event: Bike, Bark, and Brew at Fall River Brewery, May 13 the K9 units of our local law enforcement. We will be holding two 45 minute cycling classes (1:00 pm and 2:00 pm) at the Brewery and all proceeds will go to the dogs! You do not have to ride to attend this event, showing up is showing support.

    Schedule classes with True Ride Here: https://www.trueridestudio.com/

    The Downtown Discussion is a podcast that focuses on the people who enhance Downtown Redding through social, cultural, and economic development.

    Downtown Discussion: https://linktr.ee/VivaDowntownDiscussion...

    You can find the Downtown Discussion on:

    Spotify

    Apple Podcasts

    Audible

    Buzz Spout

    Viva Downtown Website

  • Alex Hauf-Belden, the NEW Managing Director of the Cascade Theatre, is our latest guest on the Viva Downtown Downtown Discussion. In this month’s installment, Alex shares with us how the Cascade is an asset and resource for the community and the changes he is making to enhance the overall experience and quality of the Cascade Theatre. Thank you for joining us on the Downtown Discussion, Alex.

    The Cascade Theatre is an art deco theatre that was built in 1934. The theatre reopened to the public in 2004 after going through significant renovations to bring the Cascade back to its original art deco design after its time as a fourplex theatre. Based in Redding, CA, the Cascade Theatre presents both local and touring performances - located at 1731 Market St, Redding, CA 96001. Open 11AM – 6PM Tuesday through Friday, and 11AM – 3PM Saturday. You can find tickets and schedule of performance on Cascadetheatre.org and on Facebook on Instagram.

    The Downtown Discussion is a podcast that focuses on the people who enhance Downtown Redding through social, cultural, and economic development.

  • 🎙️ Downtown Discussion Podcast: Liz Crain, the 2023-24 Chairperson of Leadership Redding, is our latest guest on the Viva Downtown Downtown Discussion. In this month’s installment, Liz shares with us Leadership Redding's (est. 1985) mission and explains how the nine month educational program is designed to prepare and shape the future of the Redding Region. Leadership Redding's monthly educational programming features different sectors of the Redding Community: public safety, arts and culture, health and wellness, local politics, community development and the heritige and history of the area. Anyone and everyone who is interested in being active, engaged and involved with the with creating a healthy vibrant and informed Redding and the greater Redding Community should apply. Thank you for joining us on the Downtown Discussion, Liz.

    Since 1985, Leadership Redding has contributed to the development of over 800 community leaders by providing them with education and networking opportunities. Leadership Redding believes that a vibrant, caring community is the result of an active, engaged citizenry. Through education and encouragement to action, Leadership Redding provides individuals with an opportunity to develop as community leaders by connecting them to the people, places, and experiences of the Greater Redding Region. Apply to Leadership Reddings 2024-25 class TODAY! Deadline is March 13, 2023. Check out the Leadership Redding Annual Social on March 2, 2023 at the Downtown Attrium 1670 Market Street 5:30 to 7: 30 p.m.

    Participate in the Leadership Redding Inaugural Golf Tournament, Saturday May 13, 2023 at Gold Hills Golf Course : sign up your team here!

    The Downtown Discussion is a podcast that focuses on the people who enhance Downtown Redding through social, cultural, and economic development. The Downtown Discussion is produced and edited by Viva Event Coordinator, Jacob akana. The Downtown discussion is hosted by Viva Program Coordinator, Blake Fisher

    Downtown Discussion: https://linktr.ee/VivaDowntownDiscussion...

    You can find the Downtown Discussion on:

    Spotify

    Apple Podcasts

    Audible

    Buzz Spout

    Viva Downtown Website

    Visit Redding

    Redding Cultural District

    City of Redding

    Redding Buzz

  • Downtown Discussion: Parking Podcast- City of Redding Transportation Planner, Zach Bonnin, joins Viva Downtown Program Coordinator, Blake Fisher, to discuss The City of Redding’s restructured Downtown Parking Plan that is set to be implemented in the new year after January 23, 2023.

    Zach, shares the history of parking in Downtown, the functionality of this restructured plan, and the timeline/realities of parking changes and how they affect Downtown transportation and the Downtown economy. This is an episode you do not want to miss. For more information on the City of Redding Parking Program, visit cityofredding.org/downtownparking.

    As always thank you for supporting Downtown and Downtown businesses.

    The City of Redding has more than 2,000 on-street and public off-street parking spaces in the Downtown core that will be available for use. Two private parking facilities Downtown provide additional public spaces, with 400 in the large parking garage on California Street and 60 spaces available in the garage under Market Center, located at 1551 Market Street.

    - The rate for Downtown public metered parking or parking in City-owned lots will be $1.00 per hour, Monday through Friday, from 8 am to 6 pm. Parking is free on nights, weekends, and holidays, with no time limits after 6 pm.

    - -Privately-owned parking garages require payment 24 hours a day, seven days a week, up to $8.00 daily. Hundreds of free parking spaces without time limits are located just outside the paid parking zones and are available for anyone willing to walk a couple of blocks.

    During this transition, metered parking in Downtown Redding will be free of charge, beginning Monday, December 19th, through Monday, January 23, 2023. Parking time limits will still apply, as stated in the parking signage. Parking enforcement will notify drivers of the parking options ahead of the implementation of the new system. Beginning Monday, January 23, 2023, the payment system for metered parking downtown will be active. Warning notices for non-payment will be issued for the first couple weeks, at which time parking enforcement will begin issuing tickets.

    -The parking system will utilize physical pay stations located throughout the Downtown core, in addition to other payment options. The pay stations will accept payment by coin, credit, or debit card.

    -A second payment method, a mobile app called “Flowbird,” is available for download on smartphones and will identify your specific parking location, allowing easy payment with your smartphone. Once your vehicle and method of payment are entered, payments will be made simply and remotely, without the need to visit a pay station.

    -The third payment option will allow users to pay via text, without the need for an app. This option, which is expected to come online in January 2023, will allow for a one-time payment, accessed by texting “ParkRDG” to 727563. This method will also provide text reminders to alert the user to the remaining time left on the parking meter and an option to add more time via text.

    The Downtown Discussion is a podcast that focuses on the people who enhance Downtown Redding through social, cultural, and economic development.
    Thank you Zach Bonnin and the City of Redding for joining Viva Downtown.
    The Downtown Discussion is produced by: Viva Event Coordinator, Jacob Akana.