Episodes
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Are you dreaming of success in 2025? At surface level, success may look like more events, or higher paying clients. But if you ask Cassie LaMere, success goes much deeper than that – and only YOU can define what success means to you. Cassie is the founder and creative director of the luxury event planning...
The post WII 158 – Cassie LaMere Is Redefining Success in 2025 appeared first on Timeline Genius Blog.
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Do you want to increase visibility for your wedding business without paying for advertising? One of the best ways to level up your marketing is through Search Engine Optimization. And on this week’s Wedding Industry Insider, Jody-Ann Rowe, founder of Event Certificate, gives us a crash course on SEO and how to use Google’s free...
The post WII 157 – Jody-Ann Rowe’s Crash Course on SEO appeared first on Timeline Genius Blog.
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Missing episodes?
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Can you really have it all? A thriving business and fulfilling family life? Today on Wedding Industry Insider, we’re talking about the challenges AND solutions for anyone trying to strike that work-life balance. And to get the best advice for you, we’re digging deep with venue coach Tirzah Caffee. During her 30 years managing venues,...
The post WII 156- Balancing Family & Ambition with Venue Coach Tirzah Caffee appeared first on Timeline Genius Blog.
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Are your emails met with radio silence? Do you spend time and money on great leads that don’t convert? It’s a common problem for wedding planners, but it doesn’t have to be that way. If you’re ready to get quality replies to your emails and connect with the right clients, this week’s Wedding Industry Insider...
The post WII 155 – Getting Ghosted? Level Up Your Emails With Alan Berg appeared first on Timeline Genius Blog.
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“I’m not outgoing enough to be a great leader.” “Leadership something you’re born with, not something you can learn.” “I want to grow my business, but I’m not up for leading a team.” If you’ve ever had thoughts like these, this week’s Wedding Industry Insider is for you. Because we are striking down these myths...
The post WII 154 – How to be an All-Star Leader with Ashley Ebert [Rebroadcast] appeared first on Timeline Genius Blog.
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Here at Timeline Genius, we’re dedicated to helping planners like you avoid burnout and stay in the business for as long as possible. So you might be surprised by this week’s Wedding Industry Insider guest. Candice Coppola is a former wedding planner who left her job because she was overworked, stressed, and burnt out. And...
The post WII 153 – Learn From Candice Coppola’s Biggest Mistakes and Successes appeared first on Timeline Genius Blog.
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Burnt out from a busy wedding season? Dreaming of a career that offers work/life balance and financial freedom? You’ve heard the advice “work smarter, not harder” so much that it’s lost its meaning. But this is the ultimate mantra for wedding pros, and we’ve got a fantastic episode of Wedding Industry Insider that will have...
The post WII 152 – Terrica Tells Us How To Make More Money By Doing Less appeared first on Timeline Genius Blog.
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How often do you feel overwhelmed as a wedding planner? Each stressor you face as a planner and entrepreneur affects your mental health. But you don’t have to go through it alone. This week on Wedding Industry Insider, we have a pro who has merged seemingly unique career tracks in order to feed her passions...
The post WII 151 – Charessa Sawyer’s Mental Health Tips for Event Planners appeared first on Timeline Genius Blog.
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It’s time to create a team! This is such a great milestone as your business grows, but it’s also one of the most nerve-racking leaps you’ll take. Emily McMahon has been there, and on this week’s episode of Wedding Industry Insider, she’s sharing the lessons she learned and how she found success as the owner...
The post WII 150 – Emily McMahon Shares The Secrets to Building a Team appeared first on Timeline Genius Blog.
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Are you exactly where you want to be with your wedding planning business? Sure, you might be reaching some of your goals, but things still might be off. Maybe you have no time for yourself, or you’re not seeing the kind of income you hoped for. On this week’s Wedding Industry Insider, we’re joined by...
The post WII 149 – The Ultimate Time Audit With Marley Majcher appeared first on Timeline Genius Blog.
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You feel busy, but you’re not seeing the profits you want. Or maybe you’re moving a lot, but not moving toward your goals. If that sounds like you, you’re not alone. And you also aren’t stuck. No matter where you’re at in your entrepreneur journey, our latest episode of Wedding Industry Insider is for you....
The post WII 148 – Mastering The 4 Pillars of Success with Brandee Gaar appeared first on Timeline Genius Blog.
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Do you ever wish someone would give you a magic formula for planning your business finances? Do you dream of that sweet spot where you’re taking on a reasonable amount of weddings and reaching your financial goals? If so, our latest episode of Wedding Industry Insider is perfect for you! We’re joined by Katelyn Magnuson,...
The post WII 147 – Katelyn Magnuson’s Formula for Pricing & Profit appeared first on Timeline Genius Blog.
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Were you a wedding planner before everything was online? If not, it’s hard to imagine how you’d make connections, care for clients, and pull off show-stopping events without today’s tools. That’s why we’re so excited for this week’s episode of Wedding Industry Insider! We’re welcoming Thomas Bui to the show to discuss his 23 years...
The post WII 146 – Thomas Bui’s Time-Tested Approach to Luxury Weddings appeared first on Timeline Genius Blog.
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What if you could work less and make more money? It’s any wedding planner’s dream, but for Tara Guérard, it’s her reality. And she’s sharing her journey and hard-learned lessons for getting here. This week on Wedding Industry Insider, we are looking back on our fantastic interview with Tara, who is the owner and creative...
The post WII 145 – How Tara Guérard Thrives With 8 Weddings Per Year [Rebroadcast] appeared first on Timeline Genius Blog.
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You know that it’s best to bring your most authentic self to your wedding planning business, but you also have to present yourself in a way that will attract your ideal clients. So, be truly yourself… but also who your clients want you to be. If that sounds jumbled and complicated, this week’s Wedding Industry...
The post WII 144 – Stop Comparing and Start Standing Out with Heidi Thompson appeared first on Timeline Genius Blog.
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We are in the middle of wedding season – are you veering toward burnout, negativity, or discouragement? We get it, and we’re also here to get you back on track. That’s why we’re so excited for our latest episode of Wedding Industry Insider. This week, Eddie sits down with Bobbi Brinkman, a mindset and motivation...
The post WII 143 – Why You’re the Only Person for the Job (with Bobbi Brinkman) appeared first on Timeline Genius Blog.
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Do you want to attract wedding clients that spark your creativity and fuel your passion? Then you need to be ready to repel clients too. That can be tough to accept, especially for planners who are trying to grow their business. But there’s no way you can be the right fit for every single couple....
The post WII 142 – Jessica Carrillo on Repelling Clients and Following Your Passion appeared first on Timeline Genius Blog.
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You likely have some kind of plan for your wedding planning business – a plan that involves regular reviews, in-the-moment strategies, and overall goals. But what about a mental health plan? After all, mental health is an inherent risk when you embark on entrepreneurship. So why shouldn’t it be a part of your business plan? ...
The post WII 141 – Including Mental Health in Your Business Plan With Shulamit Ber Levtov appeared first on Timeline Genius Blog.
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If you’re in the early stages of your wedding planning business, you may feel like you’re a long way off from planning luxury weddings and offering expert-level mentorships. But focusing on the right aspects of your business could get you closer to your goals than you think. This week on the Wedding Industry Insider Podcast,...
The post WII 140 – How Lisa DiBenedetto Grew From Free Party Planning to 6-Figure Weddings appeared first on Timeline Genius Blog.
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You’re eager for new clients (or at least the right clients) – so you’re ready to start paying for advertising. But seeing real results is way more complicated than throwing a few bucks toward social media ads. So how do you know if you’re ready to start advertising, and how do you make sure that...
The post WII 139 – An Advertising Plan That Pays Off with Mark Chapman appeared first on Timeline Genius Blog.
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