Episoder
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Today With Melanie Lybrand:
Welcome to a Well-Designed Business! In today’s on-air coaching session, I’m helping my guest, Melanie Lybrand, conquer an ongoing fear of raising her rates–one that’s so strong it keeps creeping back even after she’s committed to changing it.
Today, we’re working through the stories she’s been telling herself and making a tangible action plan to get her over the hump that’s holding her back.
LuAnn Nigara and Melanie Lybrand's Ah-Ha Moments
“Here’s what you do with fear. The next time you come up with a fee, I want you to come up with it and I want you to add to it. Next time you calculate, you think it's 10,000, you are going to say $11,000, period. You are not passing go, you're not collecting $200, do it, okay? Because here's what I know, somebody that will pay 10 will pay 11.” -LuAnn
“If you remember nothing about sales, remember when it truly is about the other person and your actual depth of understanding that you are the answer for that person. You are now in service of them.” -LuAnn
More About Jennifer Tokatyan
Melanie is the owner of Happy House Interiors, based in Santa Cruz, CA. Even as a little girl she was fascinated by houses and their interiors, but it wasn’t until her 40s that it dawned on her she could make a career out of that passion. After finishing a design program she spent her first 7 years in the field as a kitchen and bath designer. Realizing she wanted to branch out and be her own boss, Melanie started Happy House Interiors in 2023, a boutique interior design firm specializing in eclectic interiors with an emphasis on historical homes.
Connect with Jennifer Tokatyan
Website
Instagram
Facebook
LinkedIn
Houzz
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
Book a quick intro call with Duke Renders!
LuAnn University – Registration Open!
Other Shows:
AWDB #811: Power Talk Friday: Heather Hansen: You Are Your Own Advocate -
Today With NeKeia McSwain:
In today’s episode of A Well Designed Business, I sit down with the inspiring NeKeia McSwain, a trailblazer in the interior design industry. NeKeia shares her journey of embracing authenticity and the importance of showing up as your true self in both personal and professional settings.
We dive deep into her experiences, discussing the challenges and triumphs she’s faced in an industry that can sometimes prioritize facade over genuine connection. NeKeia emphasizes the value of building supportive circles and the need for emotional intelligence in our interactions, whether with clients, industry peers, or brand partners.
Join us as we explore how to navigate the complexities of the design world while remaining true to ourselves. NeKeia's insights remind us that authenticity is not just a personal mantra but a vital element in creating meaningful relationships and successful collaborations.
Tune in to discover how you can apply these lessons in your own journey and foster a community where everyone can thrive.
More About NeKeia McSwain
NeKeia ‘Keia’ McSwain is an award-winning interior designer, product designer, and Principal of NeKeia & Co., a full-service luxury design firm specializing in the marriage of functionality and stunningly custom interiors.
Her creative projects often incorporate eye-popping colors and textures that are as unique as each client's. Born in the Southeast and based in Denver, CO, Keia has designed residential and commercial customers across the U.S. Most recently, Keia has furthered her talents in the world of product design with her inaugural collection of handmade leather artisanal lighting called ‘The NeKeia Collection’ for Ngala Trading.
She has been prominently featured across the pages of The Wall Street Journal, House Beautiful, Better Homes & Gardens, Architectural Digest, Forbes, and LUXE Magazine to name a few, and was named an Emerging Star by Architectural Digest and People to Watch by Designers Today. An activist and pioneer for diversity in design, Keia serves as the President of Black Interior Designers Inc., the nation’s largest and longest-established organization for designers of color. In this role, Keia uses her voice to elevate those who are traditionally marginalized, particularly black interior designers and aspiring design professionals, through a supportive community that exposes, encourages, and empowers black interior designers with personal and professional growth opportunities.
Connect with NeKeia McSwain
Website
Instagram
The NeKeia Collection for Ngala Trading
Black Interior Designers Network
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
LuAnn University – Registration Open! -
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Today With Jennifer Tokatyan:
Today on A Well-Designed Business, I speak with Jennifer Tokatyan, leadership consultant and partner with Eileen B Hahn. With over 20 years of experience, Jennifer shares her proven 7-step framework for building strong company culture that drives team performance and business growth. Don't miss information about her upcoming LuAnn University course, "Build an Exceptional Team that Gets Results," starting January 2025.
LuAnn Nigara and Jennifer Tokatyan's Ah-Ha Moments
“Culture matters the moment you have another human being you are interacting with because you are now interdependent on them to execute on the very things you are trying to deliver,” - Jennifer Tokatyan
“Once you clarify yourself as the leader and you exemplify that and are consistent, the whole team will follow. And the ones who don't, you can show them the door,” - LuAnn Nigara
More About Jennifer Tokatyan
Jennifer Tokatyan is a leadership consultant and a consulting partner with Eileen B Hahn. Jennifer has over 20 years of experience in small and large organizations across multiple industries in public, private and nonprofit sectors. She has worked with and for Fortune 500 companies as well as fast-paced entrepreneurial start-ups and Founder-led companies including interior design, hospitality, real estate, apparel, retail, manufacturing, non-profit and more.
Jennifer provides leadership, talent optimization, organizational development, strategic HR consulting and coaching to organizations seeking to grow their people and business, deliver on their brand promise, create the culture and environment where its people flourish and achieve exceptional results. She has several active interior design clients across the United States and was on the expert panel at LuAnn Nigara’s Power Talk Friday at High Point Market in October, 2022.
Connect with Jennifer Tokatyan
Website
LinkedIn
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
Hiring Toolkit Bundle
LuAnn University – Registration Open!
Other Shows:
AWDB #68: Chad James- “Think Forward” – Employee Management -
Today With LuAnn Nigara:
Hi, welcome to A Well-Designed Business! Have you ever faced a business opportunity that made you stop in your tracks? It’s equal parts exciting and terrifying, isn’t it? On this episode, I share a behind-the-scenes look at how I navigated one of those moments. With insights from trusted advisors like Kate O’Hara, I learned valuable lessons that can help YOU handle those big decisions in your business:
How to slow down, gather information, and make a thoughtful choice.
Why having a network of advisors is a game-changer.
How to balance confidence with strategy in decision-making.
Listen now for real-world strategies and actionable takeaways.
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
The Power Talk Friday Experts books
The Making of a Well-Designed Business: The Workshop on January 8th, 2025!
Other Shows:
AWDB #1042: In Good Company: CEO Conversations with Kate O’Hara: End-of-Year Business Strategies for Designers: Pipeline, Productivity, and Press
AWDB #1030: In Good Company: CEO Conversations with Kate O’Hara: Insights and Strategies on Successful Scaling -
Today With LuAnn Nigara:
Hi, welcome to A Well-Designed Business! Recently, I listened to Steve Jobs’ biography, and it sparked some big ideas. Steve was more than a tech innovator—he was a master of customer experience, a ruthless prioritizer, and a perfectionist when it came to excellence. In this episode, I’ll reflect on his genius and how we can apply it to our interior design firms.
From branding and systems to productivity and storytelling, we’ll cover practical strategies inspired by Jobs and blended with advice from my Power Talk Friday Experts books. By the end, you’ll have a roadmap to simplify, streamline, and succeed in your business.
What You’ll Learn in This Episode:
Why your customer experience is your brand’s story—and how to control it.
How to create systems that simplify your life and delight your clients.
Why saying “no” is the key to productivity and growth.
The art of storytelling to create emotional connections with your audience.
Why excellence is a daily choice that leads to a lasting legacy.
Grab your notebook and tune in here!
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
The Power Talk Friday Experts books
Sandra Funk’s Interior Design Standard
Darla Powell’s Instagram for Interior Designers
Other Shows:
AWDB #466: Power Talk Friday: Nicole Heymer: You’ve Defined Your Brand…Now What?
AWDB #660: Sandra Funk: Level Up Your Business Through Mentorship, Coaching, and Classes. Sponsored Show: “Interior Design Standard”
AWDB #803: Power Talk Friday: Amber De La Garza: Productivity is Personal – How to Create Systems that Will Work for You!
AWDB #861: Power Talk Friday: Darla Powell: Instagram for Interior Designers -
Today With Kristin Bartone:
Welcome to a Well-Designed Business. What would happen to your business today if something happened with you or a family member that uprooted everything in your life? Would you be able to continue your work.
The truth is that even a well-designed business can struggle in life circumstances. My guest today, Kristin Bartone, knows all about that.
She’s here to share a story of handling the unexpected—and how she kept her business afloat even when her personal life demanded her entire focus.
LuAnn Nigara and Kristin Bartone's Ah-Ha Moments
“Trying to focus on the family and being together and repairing the family unit, you know, is really important to all of us. So we’re just focusing on that and then just trying to keep things chugging along.” -Kristin
“You've had to get more efficient to do it from a distance. And that's never gonna be a bad thing. The business is never gonna be like, dang it, you made me more efficient!” -LuAnn
More About Kristin Bartone
Kristin has been around design and home remodeling her entire life. Growing up in a family of seven, she experienced first hand how home renovations improved the quality of life for her and her family! Kristin's namesake firm, Bartone Interiors, is located in Richmond, Virginia and services clients across the country.
Kristin is an experienced leader and advocate for sustainable, timeless design solutions that take a holistic, regenerative approach to space and the idea of home. She champions the idea that every designer should create spaces that are not only aesthetically pleasing but also environmentally responsible, restorative and inclusive. Her approach ensures that each project looks great and feels amazing; reflecting her commitment to creating enduring spaces that resonate with all who experience them.
Connect with Kristin Bartone
Website
Instagram
Facebook
Pinterest
Blog
Sustainable Living Magazine (sign up)
Bartone Interiors Mission for Sustainable, Restorative Design
Bartone Interiors Portfolio
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
Mydoma Studio - Get 20% off your first three months!
LuAnn University – Registration Open! -
Today With Kate O’Hara:In this episode of A Well-Designed Business, we sit down with Kate O’Hara, CEO of O’Hara Interiors, to discuss effective end-of-year business strategies for designers. As the holiday season approaches and client activity slows, Kate shares actionable tips on optimizing workflow, reconnecting with past clients, creating engaging holiday content, and thoughtful gifting strategies. Whether you’re a solo designer or leading a team, this conversation is packed with insights to help you set your business up for a successful new year.More About Kate O’HaraKate O’Hara grew up in the world of design. After a decade with the company, she stepped into the role of CEO + Creative Director, expanding the family design firm into new regions of the U.S. When she isn’t traveling between our Minnesota and Texas offices, you can find Kate speaking at conferences, working with our design team, and connecting with new clients and furniture lines.Connect with Kate O’HaraWebsiteInstagramFacebookPinterestHouzzLinkedInWhat’s new with LuAnn NigaraThe Power Talk Friday TourWatch the Docuseries!http://www.luannnigara.com/cobGet The Goodies!For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!Purchase LuAnn’s Books Here:Book 1: The Making of A Well – Designed Business: Turn Inspiration into ActionAudiobook: The Making of A Well – Designed Business: Turn Inspiration into ActionBook 2: A Well-Designed Business – The Power Talk Friday ExpertsBook 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2Connect with LuAnn NigaraLuAnn’s WebsiteLuAnn’s BlogPower Talk FridayLike Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: PodcastOther Resources:This podcast supports the Savvy Giving Design Coalition. Learn more about it here!AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion projectAWDB #164: Susan Wintersteen- Savvy Giving by DesignLuAnn University – Registration Open!Other Shows:AWDB #130: Kate O’Hara -Director of Marketing & Business Development for Martha O’Hara InteriorsAWDB #215: FaceBook Coaching Sessions- Show #1 with Kate O’Hara of Martha O’Hara InteriorsAWDB #958: Overheard: What I Wish I Knew Then: With Kate O’Hara, Erika Ward, Jennifer Stoner, and Alex AlonsoAWDB #939: Power Talk Friday: Amy Flurry: From Creating Media Opportunities to Creating a Product line; Aloka HomeAWDB #323: Amy Flurry: How to Pitch Press and Build RelationshipsAWDB #108: Power Talk Friday- Amy Flurry-How To Pitch and Get Press For Your Interior Design FirmWTFP #40: Linda Holt: Learn to Take Expert Photographs of Your Window Treatments From Your Smartphone
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Today With Megan Atkinson:
Today with Megan Rose Atkinson of MEGANROSE Interiors, we're discussing one of the most critical aspects of running a successful design business — vendor relationships. Megan shares her journey from wearing a tool belt with leather pants to building a thriving design firm with locations in Michigan and Arizona. With a "cheetah mindset" and philosophy of "whatever you are, be a good one," she breaks down exactly how she approaches these crucial industry partnerships.
Megan shares specific strategies for building vendor networks in new territories, managing tough budget conversations, and maintaining strong relationships while staying in your lane. Whether you're just starting out or looking to strengthen your existing vendor partnerships, Megan's practical approach to collaboration offers valuable insights for every stage of business growth.
LuAnn Nigara and Megan Atkinson's Ah-Ha Moments
“I'd rather have one hard conversation than 10 million terrible conversations along the way.” - Megan
“Whatever you are, be a good one.” - Megan
More About Megan Atkinson
Founder and principal designer of MEGANROSE Interiors, Megan Rose Atkinson is an entrepreneur driven by a passion for home. With an established career in real estate, Megan launched her interior design company in 2020 at the beginning of a global pandemic. At a time when most were closing their doors, Megan was looking to open a new door into the construction and design world. As Principal Designer, Megan oversees all design projects from concept to completion. Megan’s design approach lies in her devotion to creating reflective spaces based on clients’ lifestyles.
Megan splits her time in Novi, Michigan with her husband and their three young children and their family home in Scottsdale, AZ. In Megan’s free time she can be found on the soccer sidelines cheering on her kids, browsing a dusty antique store, or teaching at her beloved barre studio.
Connect with Megan Atkinson
Website
Instagram
Facebook
LinkedIn
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
Other Shows:
986 Talk Friday: Sandra Funk: Boundaries and Expectations are a Few of My Favorite Things
#878 Throwback Tuesday: Brad Leavitt: A Builder’s Perspective on the Design Build Process
#681 Paul Dashevsky: A Proven Process for Vetting Contractors
#953: Power Talk Friday: Raj Banyopadhyay: Connecting With Your Audience Through Personal Branding Photography
#14: Malene Barnett Success Secret – Build Relationships
#703: Leyden Lewis: The Road to AD100 and Elle Decor Top 125 Requires Innovation and Authentic Creativity
#635: Beth Diana Smith: Refining Process in Your Interior Design Business
#439: Beth Diana Smith: Client Expectations, Contracts, and Hard Conversations
#370: Kesha Franklin: A Different Path to a Career in Interior Design
#967: Breegan Jane: The Gift of Transitioning, Turning Risks into Success
#614: Dennese Guadeloupe Rojas: Creating Another Revenue Stream for Your Interior Design Business -
Today With Eileen Hahn:
Today on Power Talk Friday, I am joined by my cousin and hiring expert Eileen Hahn, who brings her 30 years of expertise in helping businesses find and retain exceptional talent. After seeing countless design firms struggle with hiring (and making some expensive mistakes myself), I knew we needed Eileen's proven 5-step formula for making outstanding hires. Whether you're building your team or planning your next hire, these simple, actionable steps will transform your hiring process and help you build the dream team your design business deserves.
LuAnn Nigara and Eileen Hahn's Ah-Ha Moments
“If you do nothing else from this whole process, do an assessment at whatever level that is. Have them do a task you’re going to have them do a week later,” - Eileen Hahn
“Ask behavior-based interview questions because the best predictor of future performance is past behavior,” - Eillen Hahn
More About Eileen Hahn
Best-selling author of The Job You Were Born For: Seven Steps to Align Your Work With Your Life Mission. Influential business consultant who enhances revenue and productivity, while fostering joy and engagement among employees in Fortune 500 companies like Anheuser-Busch, General Motors, Pfizer and over 100 interior design firms. She teaches leaders in these organizations how to hire and lead exceptional employees who bring fire and energy to their work, achieve high levels of performance, generate financial results, and live and work in joy.
Connect with Eileen Hahn
Website
Instagram
LinkedIn
YouTube
Interior Designer Job Descriptions
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
Hiring Toolkits For Interior Design Firms
Other Shows:
#363: Power Talk Friday: Eileen Hahn: Building An Exceptional Interior Design Team
#589: Power Talk Friday: Eileen Hahn: Scaling from 2 Million to 5 Million
#950: Overheard: Insights on Hiring Exceptional People -
Today With Melanie Zaelich:
Welcome to a Well-Designed Business. Many new designers try out consult-based design only to find themselves struggling with scope creep and feeling undervalued.
But my guest today, Melanie Zaelich, runs a thriving consult-only business. She’s a former full-service designer who deliberately chose to transition to this model—and she did so with intention, systems, and processes. Today, she shares how to avoid scope creep, provide clarity, and set boundaries for a successful consult-only design business.
LuAnn Nigara and Melanie Zaelich's Ah-Ha Moments
“You’ve thought a lot about what you want to do. And that’s what we have to think about. You don't have the itch for the whole, you know, kit and caboodle of projects that last six months or two years till we get this thing done. Others are just so passionately driven to do it—but it’s not where your passion lies. And the thing is, every industry has all of its lanes, and they all need to be filled by people who are talented and passionate about that lane.” -LuAnn
More About Melanie Zaelich
Melanie Zaelich is an accomplished, award winning interior designer, known for her down-to-earth approach and creativity. As the only interior with a consult-based, à la carte business model in the Twin Cities, Melanie is transforming the way people experience interior design.
Connect with Melanie Zaelich
Website
Instagram
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
Digital Course for Interior Designers: Discount Code for LuAnn listeners: LUANNROCKS10
Other Shows:
WTFP #284 Melanie Zaelich: Connecting Charitable Giving and Branding to Elevate Your Business and Life
AWDB #174 Power Talk Friday- Fred Berns- Own Your “Only” Word & Tips to Discover Yours -
Today With LuAnn Nigara:
In this week’s episode of A Well-Designed Business, I’m sharing the no-fluff, practical strategies you need to set 2025 up for success. From defining what success truly means for you, to aligning your goals with your current season of life, to building the systems that keep you moving forward—this episode is your blueprint. Whether you’re scaling back or ready to seize new opportunities, it’s time to get intentional.
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
LuAnn University - Registration Open! -
Today With Kelley Gable:
Today, with Kelley Gable of Gable Interior Designers, we dive deep into the world of niche marketing and luxury coastal design. Kelley shares her journey of redefining coastal aesthetics, moving beyond cliché beach motifs to create sophisticated, contemporary interiors. We explore her unique business model of serving clients with homes in both urban areas and coastal Delaware, and how she's structured her team to support this dual-location approach. Kelley offers valuable insights on educating clients about modern coastal design, building strategic partnerships with builders, and creating targeted marketing strategies. We also discuss her hiring process for different roles across her two offices, providing practical advice for growing a design team. Whether you're looking to carve out your own niche or expand your business across multiple locations, this episode offers a wealth of knowledge on positioning your design business for success.
LuAnn Nigara and Kelley Gable's Ah-Ha Moments
“When hiring, you attract what you put out, so it’s important to attract people who see your vision and what to drink your “Kool-Aid, rather than just hiring too quickly,” - Kelley Gable
“Relationship building blocks are the foundation for how you can get into a new market,” - Kelley Gable
More About Kelley Gable
Owner & Principal Designer, Kelley Gable, was born and raised in Maryland and currently shares her time between the shores of coastal Delaware in Rehoboth Beach and Severna Park, Maryland with her husband and two children.
Kelley's distinct style can be described as clean, functional and open. She finds beauty in blending her traditional East Coast roots with a casual California lifestyle inspired by laid-back living. With a background in merchandising and design, Kelley brings her ability to marry style and function in each space.
Connect with Kelley Gable
Website
Instagram
Facebook
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
LuAnn University - Registration Open!
Other Shows:
#851: Power Talk Friday: Alexis Varbero: Making Connections that Matter
#887: Power Talk Friday: Renee Bush: Bringing the Spark Back Into Your Interior Design Business
#982: Power Talk Friday: Rachael Bozsik Johanson: Leveraging Your Superpower to Attract Dream Interior Design Clients
#987: Kate Wood: Discovering and Leaning into Your Niche
#988: On Air Strategy Sessions: Cassandra Thurston: Building a Pipeline to go from Side Hustle to Full Time Interior Design -
Today With Karen Post:
Today with Karen Post, we dive deep into her journey of transforming Home Frosting from a staging company into a thriving interior design firm. Karen shares her experience of making a major business pivot while managing complex personal and financial challenges, including significant business loans and partnerships. As a former member of my Chairman of the Board program, Karen offers candid insights about finding the courage to change direction when your current path isn't bringing you joy, even if you've invested heavily in it. She discusses practical considerations like negotiating flexible lease terms and managing inventory, while also sharing how this business transformation ultimately strengthened both her professional success and personal relationships. This episode is a masterclass in strategic pivoting and the importance of aligning your business with your true passions.
LuAnn Nigara and Karen Post's Ah-Ha Moments
“You can’t change anybody else, you can just change your reaction to it.” - LuAnn
“When [you’re] getting funding, you need to think about the worst case scenario. If the story changes, do these details impact you?” - Karen
“When you sign your lease, make sure if you're committing to a big space that you've got flexibility and if you change course, you're not stuck with that.” - Karen
More About Karen Post
Karen Post – president and lead designer of Home Frosting. Karen is an ever evolving, forever learning entrepreneur. She started her career in visual merchandising, then developed into marketing as an agency owner, international speaker and twice published author and today is an accomplished designer and thought leader.
As a design professional she founded Home Frosting as a luxury staging company in 2016 (without any formal training in staging or interiors) and in 2021 pivoted, twirled and found her true happy spot as a top design firm leader in Tampa, Florida.
Connect with Karen Post
Website
Instagram
Facebook
Pinterest
Houzz
YouTube
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
Kravet Workspace in Basking Ridge, New Jersey
LuAnn University - Registration Open!
Other Shows:
WTFP #43: Peggy Morgans: How Do I Get My Business Ready to Sell?
AWDB #271: Power Talk Friday: Husband & Wife Teams- This Week is LuAnn & Vin Nigara
AWDB #973: Jamie Gasparovic: How Investing In Your Business Can Kick Imposter Syndrome to the Curb -
Today With Lindsay Hunter:
Welcome to a Well-Designed Business. If you’ve been listening to the show for any amount of time, you’ve heard me tell you to niche at least a dozen times. So…if you haven’t niched…what’s holding you back?
My guest today, Lindsay Hunter, probably had all of those same fears. But she also had a passion—and she turned that passion into a profitable, thriving niche as the equestrian interior designer.
Today, she’s sharing her story—and how niching opened up doors for her that never would have opened up otherwise.
LuAnn Nigara and Lindsay Hunter's Ah-Ha Moments
“Thank you for inspiring me to niche my business and to put my horse back on my website and be authentic and myself and feel like I can show up to client meetings in my barn boots.” -Lindsay
“What’s meaningful and being passionately attached to something are two very different things. When you're really super niched like equestrian design, you can't fake that. You can’t say you’re an equestrian designer when you haven’t even been in a tack room.” -LuAnn
More About Lindsay Hunter
Lindsay Hunter combines her enthusiasm for interior design with her passion for the equestrian lifestyle to create intentional, inspirational living spaces for people from all walks of life. Past clients appreciate her attention to detail and her ability to bring the best out of any space, no matter how large or small. Lindsay brings a wealth of knowledge, insightful understanding, and elevated scope to every project because she understands why a house should feel less like a building and more like an extension of your life, identity, and passions.
Now based in San Diego, CA, interior designer Lindsay Hunter graduated from the University of California, Santa Barbara in 2003 with a Bachelor of Arts in Art History. After an intensive study in art and architecture in Bologna, Italy, Lindsay went on to pursue her studies in Interior Design at Santa Barbara City College where she met the stringent educational requirements necessary to receive her certification in June 2009.
Connect with Lindsay Hunter
Lindsay Hunter Design
Instagram
Luxury Equestrian Network
Instagram
Magazine
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
Kravet Workspace in Basking Ridge, New Jersey
Other Shows:
AWDB #833 Flashback Friday: Mikel Welch: Be Determined and Get the Job Done
AWDB #991 Chloe Bullock: Conscious Design
AWDB #987: Kate Wood: Discovering and Leaning into Your Niche
AWDB #896: Cléophée Poli: A Unique Interior Design Niche Serving English-Speaking Clients in Paris
AWDB #830: Anne Gillyard: Capitalizing on Your “You” to Grow Your Interior Design Business
AWDB 759: Power Talk Friday: Rachael Bozsik: Discover Your Goldmine and Unleash Your Marketing
AWDB #174: Power Talk Friday- Fred Berns- Own Your “Only” Word & Tips to Discover Yours
AWDB #15: Nancy Ganzekaufer- Niche is Rich -
Today With Donna Hoffman:
Welcome to A Well-Designed Business. Many designers struggle with harnessing their sensitivity in business, often seeing it as a weakness rather than a strength.
My guest today is interior designer and business coach Donna Hoffman, sharing her journey from launching a luxury design firm during the 2008 recession to building a 7-figure, award-winning business. Donna, the founder of Impeccably Designed Homes and creator of the Successful Design Biz Academy, has developed a unique approach she calls "Success Momentum."
Donna emphasizes the importance of leaning into your Creative Nature and reveals how embracing sensitivity can elevate your design business and attract high-quality clients. She shares insights into how our design superpowers can sometimes be our business Achilles' heel, along with strategies for turning these potential weaknesses into strengths.
LuAnn Nigara and Donna Hoffman's Ah-Ha Moments
“For creative brains, that thing that makes us great at what we do is almost always our downfall in business,” - Donna Hoffman
“I could teach you the greatest strategies in business, but if you don't have the fortitude in your constitution to be able to apply them, big whoop. It doesn't amount to anything,” - Donna Hoffman
More About Donna Hoffman
Despite launching her luxury interior design business during the crushing 2008 recession, this design entrepreneur leads her team to award-winning design across the US, as a 7-figure-sized business.
Beyond creative and business acumen, Donna is also a leading Interior Design Business Coach. She specializes in teaching design entrepreneurs to lean into their Creative Nature, unleashing what she calls Success Momentum. “Joined with key revenue-driving-strategic business practices, this combo fuels powerful growth for my designers,” says Hoffman. Donna has also helped thousands of DIY design lovers to beautify their homes through her info-rich online courses.
Connect with Donna Hoffman
Website
Instagram
Facebook
Pinterest
Donna’s Free Guide “Irresistible Sales Lingo For Interior Designer’s Who Want To WOW Clients”
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
BADG & Cooper Hewitt Event Info & Link to Reserve Tickets!
Mydoma Studio
Other Shows:
AWDB #14: Malene Barnett Success Secret – Build Relationships
AWDB #703: Leyden Lewis: The Road to AD100 and Elle Decor Top 125 Requires Innovation and Authentic Creativity
AWDB #635: Beth Diana Smith: Refining Process in Your Interior Design Business
AWDB #370: Kesha Franklin: A Different Path to a Career in Interior Design
AWDB #967: Breegan Jane: The Gift of Transitioning, Turning Risks into Success
AWDB #614: Dennese Guadeloupe Rojas: Creating Another Revenue Stream for Your Interior Design Business -
Today With Ann Kottler:
Today with Ann Kottler, we're learning all about designing for elite home builders and managing luxury residential projects. Ann is the founder and principal designer of her namesake firm based in Lake Geneva, Wisconsin, where she's established herself as the go-to expert for 7-8 figure new home construction and remodeling projects.
In this episode, Ann shares her strategies for building strong relationships with custom home builders, mastering material selection, and creating comprehensive spec books. She reveals how her sales background has been crucial in positioning herself as an invaluable asset to both builders and clients. Ann also offers insights on embracing trades, establishing trust on job sites, and effectively translating complex building information to clients.
LuAnn Nigara and Ann Kottler's Ah-Ha Moments
“You really need to know your way around a job site. You really need to know how to read a blueprint. You need to understand an electrical plan. You need to understand the HVAC plan. You need to understand the window schedule, all of the things.” - Ann
“I'm here to help you and make you look good and make this a positive experience for the homeowner.” - Ann
“Your rate goes up because you are getting better. You're worth more” - LuAnn
“I'm passionate about this and we're gonna have fun and you're gonna love it when it's done. That's the value that a professional designer provides. But you have to be confident in saying it.” - Ann
More About Ann Kottler
This Wisconsin girl had big shoes to fill. As a Business graduate from Marquette University in Milwaukee, I knew my dreams went beyond just business and into design. Thus back to school I went to the Illinois Institute of Art where I acquired my Residential Interior Design degree. I’ve been a professional designer for close to a decade now, and it’s been a lifelong passion. I love each and every project from remodeling bathrooms, to helping select materials for gorgeous Lake Geneva vacation retreats.
As an interior designer, my goal is to always deliver a space that exceeds client expectations. That includes all phases of a project from concept to installation. My focus is You and our relationship—a relationship which reflects good listening on my part and also building trust so that you know I will deliver something beyond your wildest dreams or hopes.
Connect with Ann Kottler
Website
Instagram
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
Kravet Workspace in Basking Ridge, New Jersey
Other Shows:
AWDB #683: Jessica Matteson: The Client Experience Is #1 in Design
AWDB #1018: Power Talk Friday: Connie Whitman: Heart-Centered Strategies to Successful Selling -
Today With Shayna Pellino:Welcome to A Well-Designed Business. If you're feeling stuck in your business, wondering how to make that crucial transition from being self-employed to running a true business, this episode is for you.My guest today, Shayna Pellino of 4DBiz, has identified clear growth markers in the journey of interior design business owners. Through her work with designers - about 20 new conversations every month - she's noticed a common thread: many are stuck in Growth Marker 1, doing everything themselves. Today, she's breaking down what it takes to move beyond that stage, sharing her hybrid pricing approach, and most importantly, helping you understand if you're ready for that transition.But here's the thing - before she tells you how to fix it, Shayna emphasizes that you have to be ready for it and actually want it. It's about more than just implementing new systems; it's about fundamentally changing how you operate your business.LuAnn Nigara and Shayna Pellino's Ah-Ha Moments“It really just simply comes down to if you want to run a business, you have to have clean processes and systems so you can step away and they can run themselves,” - Shayna Pellino“There isn’t one technology out there that is going to solve every piece of this process. It doesn't really matter how you get things done. As long as we carve it out, it's consistent, and other people know exactly how it gets done,” -Shayna PellinoMore About Shayna PellinoShayna Rose is the CEO and Founder of both Shayna Rose Interiors and 4Dbiz. Shayna never expected to create the modern business model that would change the way interior designers run their business! 4Dbiz was born out of her own experience, failures, successes, and needs as an interior designer/business owner.After working in the interior design industry for three years, Shayna knew she had to set out on her own. Working for someone else, Shayna was astounded by the unnecessary obstacles that she was working with - from overly-extended lead times, to a lack of custom solutions, to poor service all along the supply chain. She truly felt she had no choice but to start her own business and revolutionize the industry standard.In 2017, Shayna Rose Interiors was born, followed by 4Dbiz in 2019. Shayna’s guiding principle is “Everyone wins.” She is most inspired by what other people see as problems. She is a solution-oriented visionary, hell bent on changing people’s lives with her ideas and execution - starting with the design industry.Connect with Shayna Pellino4Dbiz - Special Offer for ListenersWebsiteFacebook Client testimonial, Hannah Lowe InteriorsClient testimonial, Leone Interior DesignsOther Resources:This podcast supports the Savvy Giving Design Coalition. Learn more about it here!AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion projectAWDB #164: Susan Wintersteen- Savvy Giving by DesignMydoma StudioOther Shows:AWDB #923: Power Talk Friday: Evelyn Roberts & Shayna Pellino: A Virtual Team for Your Interior Design BusinessAWDB #990: Power Talk Friday: 4DBiz: An Executive Team for Your Interior Design Business
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Today With Dan Mazzarini:
Welcome to a Well-Designed Business. When you think about the future of your firm, what do you envision? Are you going to stay small? Or do you hope to grow your team?
There’s no right or wrong answer. Different business owners have different goals. But if you do want to build a team, you have to learn how to lead efficiently, create strong processes, and cultivate the right team culture.
My guest today, Dan Mazzarini, principal and creative director of BHDM desig, knows what it takes to manage a large team.
On their website, BHDM design describes itself as a creative collective of designers, architects, artists, and illustrators—and they truly do approach their projects from this collective, collaborative perspective. Dan has worked hard to establish that collective—and today, he’s here to share how.
LuAnn Nigara and Dan Mazzarini's Ah-Ha Moments
“With clarity comes confidence.” -Dan
“Having good partners in leadership, having trusted voices in the room, has helped me make decisions around the business on things that we do or don’t do and ways that we do or don’t grow the business.” -Dan
“You’re not angsting over not designing or having to manage people. It feels like what you’re saying is you find, connect with, and enjoy the parts in two very different roles—being creative and being the head of the company.” LuAnn
More About Dan Mazzarini
With a background in branding and retail design, Dan Mazzarini has an unique design capability to adapt to each client’s personal narrative and needs, never staying stagnant on one look. For 10 years, his designs helped define such brands as Michael Kors, Calvin Klein, Ralph Lauren, Waterworks, Movado and more.
Since launching BHDM in 2012, Mazzarini has parlayed his craft of storytelling through the built environment to a multitude of project types, including hotels, restaurants, food halls, start ups, corporate interiors, showrooms, pop-ups, and single and multi-family residential. He has worked in historic spaces like Grand Central Terminal and the Harvard Club of New York, and helped to create new concepts for Google, One Medical, Hudson’s Bay Company, and Target. Through the years he’s worked to enrich heritage brands such as Ralph Lauren, Kate Spade, and Calvin Klein, and define new brands like Tend, Real, and Casper.
Connect with Dan Mazzarini
BHMD Design
Archive By Dan Mazzarini
Instagram BHMD Design
Instagram Archive By Dan Mazzarini
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
The Hiring Toolkit Bundle
Chairman Of the Board with LuAnn Nigara
Other Shows:
WTFP #227 Rebecca Munster: The Art of Effective Organizational Development
AWDB #757 Power Talk Friday: Nitesh Chaudhary: Jaipur Living: The Manchaha Initiative
AWDB #811 Power Talk Friday: Heather Hansen: You Are Your Own Advocate -
Today With Kate O’Hara:
Hi, welcome to A Well-Designed Business! In this episode, I sit down with the incredible Kate O'Hara to dive into the fascinating distinctions between growth-focused and scale-focused entrepreneurs. With her unique perspective as both a founder and a second-generation business owner, Kate shares invaluable insights on how mindset shifts are crucial as businesses evolve.
We discuss the importance of balancing sales drive with effective processes, the challenges of scaling, and the need for strong management structures. Whether you're a solo entrepreneur or leading a growing team, this conversation is packed with actionable advice to help you navigate your business journey. Tune in to discover how to shift your mindset and strategies for sustainable success!
More About Kate O’Hara
Kate O’Hara grew up in the world of design. After a decade with the company, she stepped into the role of CEO + Creative Director, expanding the family design firm into new regions of the U.S. When she isn’t traveling between our Minnesota and Texas offices, you can find Kate speaking at conferences, working with our design team, and connecting with new clients and furniture lines.
Connect with Kate O’Hara
Website
Instagram
Facebook
Pinterest
Houzz
LinkedIn
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
Kravet Workspace this fall in Basking Ridge, New Jersey
HPMKT this October 25th, 2024 co-hosted by Mydoma Studio
Other Shows:
AWDB #130: Kate O’Hara -Director of Marketing & Business Development for Martha O’Hara Interiors
AWDB #215: FaceBook Coaching Sessions- Show #1 with Kate O’Hara of Martha O’Hara Interiors
AWDB #958: Overheard: What I Wish I Knew Then: With Kate O’Hara, Erika Ward, Jennifer Stoner, and Alex Alonso -
Today With Kelly O’Neil:
Welcome to a Well-Designed Business. I have heard from so many of you interested in design-build—and most importantly, how to start building those relationships that bring you into the industry and position you as a go-to trusted designer.
My guest today, Kelly O’Neil, has a lot of insight to share on that topic. She has cultivated strong relationships with builders, found ways to prove her value, and used processes not just in her design, but even in the way she networks and builds relationships. Today, she’s here to share how she did it and what she learned along the way.
LuAnn Nigara and Kelly O’Neil's Ah-Ha Moments
“You have to handle both sides, the client and the builder, and keep both sides happy. But sometimes their lack of communication with each other puts you in the middle. So you find a way to smooth everybody out and make everybody happy.” -Kelly
“I love that you know that it's the value of always keeping the pipeline going. You can't just rely on what happened last week, last month, last year. You've always got to be building it.” -LuAnn
More About Kelly O’Neil
In the ever-evolving world of design, one name stands out – Kelly, the creative force behind Kelly O’Neil Design. With a mantra of “I’m in the business of making people happy,” Kelly has carved a niche for herself in the industry, transforming spaces into beautiful, functional homes that reflect the unique style and personality of each client.
Kelly’s journey in interior design began at Fairfield University, where she honed her skills and cultivated a passion that would propel her to create stunning homes across eight different states. From the vibrant energy of Florida to the cosmopolitan charm of New York, Kelly has left her mark, crafting spaces that seamlessly blend aesthetics with functionality.
Connect with Kelly O’Neil
Website
Instagram
Facebook
What’s new with LuAnn Nigara
The Power Talk Friday Tour
Watch the Docuseries!
http://www.luannnigara.com/cob
Get The Goodies!
For checklists, resources, and extra goodies from A Well-Designed Business sign up for free here. To Get on LuAnn’s Email List, text the word designbiz to 444999!
Purchase LuAnn’s Books Here:
Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action
Audiobook: The Making of A Well – Designed Business: Turn Inspiration into Action
Book 2: A Well-Designed Business – The Power Talk Friday Experts
Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2
Connect with LuAnn Nigara
LuAnn’s Website
LuAnn’s Blog
Power Talk Friday
Like Us: Facebook | Tweet Us: Twitter | Follow Us: Instagram | Listen Here: Podcast
Other Resources:
This podcast supports the Savvy Giving Design Coalition. Learn more about it here!
AWDB #717 Susan Wintersteen: Interior design firm standards in a nonprofit passion project
AWDB #164: Susan Wintersteen- Savvy Giving by Design
Book a quick intro call with Duke Renders!
Power Talk Friday Tour – October 25th!
Other Shows:
#451 Elissa Grayer: Starting From the Ground Up, After 19 Years
#951 Power Talk Friday: Duke Renders: More Interior Designers Share the Value Of Using Duke Renders For Your Rendering Projects
#878 Throwback Tuesday: Brad Leavitt: A Builder’s Perspective on the Design Build Process
#649: Power Talk Friday: Brad Leavitt: Understanding Design-Build from the Builder’s Perspective
#615: Power Talk Friday: Brad Leavitt: Overcoming Resistance in the Design-Build Process
#580: Brad Leavitt, AFT Construction: The Two “B” Words: Budget & Builders
#560: Brad Leavitt, AFT Construction: The Design Book
#542: Brad Leavitt: AFT Construction: A Builder’s Perspective on the Design Build Process
#281: What Would Lu Do?: Being the CEO – The Key to Your Business Success - Vis mere
