Episoder

  • Why the Algorithm Hates You

    Hosted by: James Patrick



    Do you ever get a feeling that the Instagram algorithm hates you? I think I might have an idea why.

    Let’s dive into in this episode.

    “It was already daunting to begin with and it seems to have only gotten more daunting. ”




    IN THIS EPISODE

    What content is working right now.

    What content isn’t working right now.

    How our attention span affects the type of content we will consume.

    How the instagram app guides us through content now.

    3 types of content you can produce.

    What type of content you must lead with now in order to grab your audience’s attention.

    Getting your content to be shared and land on the explore page.

    Things to focus on to improve your content.




    We are 1 month out from our 10th annual Get Published Live event! Learn how to land and leverage media features at Get Published Live: https://getpublishedlive.com/




    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • Red Flag Requests for Clients

    Hosted by: James Patrick



    I’ve fallen for some pretty dumb requests as a photographer.

    In this episode, let’s look at some of the red flag requests that potential clients could be throwing your way.



    “You are not required to work for less to help someone else make more.”




    IN THIS EPISODE

    Things James has fallen for in the past.

    Red flag statements and the translations of what they actually mean.

    Why you shouldn’t move forward rental clients say any of these things to you.

    The one thing to take from this episode.



    Learn how to land and leverage media features at Get Published Live: https://getpublishedlive.com/




    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • Manglende episoder?

    Klik her for at forny feed.

  • Dealing with Excuses

    Hosted by: James Patrick



    People making excuses about why they don’t want to buy our products and services sucks. But, maybe we’re not actually hearing and understanding why these excuses are happening.

    Let’s talk about dealing with excuses in today’s episode.



    “What does that say about your confidence in your product or service?”





    IN THIS EPISODE

    Diving into the excuses and what they actually mean.

    The narrative we tell ourselves when people tell us no.

    The truth behind the excuses.

    Why tricky language and clever sales scripts is not the answer.

    How to actually make sales.




    Learn how to land and leverage media features at Get Published Live: https://getpublishedlive.com/




    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • What to Charge and How to Set Your Rates

    Hosted by: James Patrick



    My most profitable years in business were not the years that I made the most money.

    In this podcast, let’s talk about how to successfully budget in your business and determine what you need to be charging so you can increase your profitability.



    “Not every hour you’re working in the week, you’re actually making money.”





    IN THIS EPISODE

    What information you need to know before setting your rates.

    Real examples of business costs.

    How to calculate the time you will be available to work in one year.

    How to calculate the hourly rate you need to make in order to hit your goal.

    Overhead hours and billable hours.

    How to hit your goals and set a budget you can actually achieve.




    Learn how to land and leverage media features at Get Published Live: https://getpublishedlive.com/




    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • Really Bad Pitch

    Hosted by: James Patrick



    I for a really, really bad pitch recently. So, let’s dive into why this pitch was so offensively bad and how to avoid pitches this bad when you’re trying to warn media features.



    “When we’re getting pitches, we have to really quickly decide if this person is right for our audiences.”




    IN THIS EPISODE

    The key to finding a good guest.

    Why the length of a pitch matters.

    What you must have in your pitch in order to be seriously considered.

    How to craft a good follow up.

    What not to say in a follow up email.

    The importance of considering the mutual benefit.




    Learn how to land and leverage media features at Get Published Live: https://getpublishedlive.com/




    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • Photo Scam to Watch Out For

    Hosted by: James Patrick



    There’s now a new scam out there to watch out for and photographers are the ones being targeted. Let’s talk about it in this episode.



    “Scammers are often provided scripts and manuals to help them increase the attraction you have to them and decrease any resistance or barriers you might have,”





    IN THIS EPISODE

    How the scam starts.

    An example of a recent scam someone tried on James.

    What the scammers try to do to you and how.

    The different sites scammers are utilizing to scam people.





    Get Published: https://getpublishedlive.com/

    Apply to IconRefined Magazine: https://iconrefined.com/




    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • Be the Perfect Podcast Guest with Ella Lucas-Averett

    Hosted by: James Patrick



    There are few things more frustrating and more annoying than when you bring a guest onto your show and you’re excited to dive into a conversation with them, but that guest falls completely flat.

    In today’s episode, we’re going to be chatting about how you can show up and shine as a guest on a show so that the hosts want you back and can’t wait to share it with their audience.



    “In order to stand out, in order to cut through the noise, you need to be excellent.”





    IN THIS EPISODE

    How Ella got started in podcasting.

    Things the best speakers in the world do.

    Why focusing on the outcome you’re going to create for the listener is vital.

    Things to ask a podcast host before being a guest.

    Why losing podcast listeners is more detrimental than other social media platforms.

    Do you have to air a bad episode?

    Sending your outline ahead of time.

    How to be in the top 2% in the industry.

    Capitalizing on your investment.

    The power of repurposing podcast interviews.






    Last week of pre-sale for Get Published Live! All details & tickets here: https://getpublishedlive.com/



    Connect with Ella

    A Better Podcast Handout HERE

    Instagram: @onairwithella

    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • Getting Rejected to Speak on Stage

    Hosted by: James Patrick



    I just got rejected and that sucks. In this episode, I’m talking about how to navigate and deal with it.



    “It’s equally as important to talk about the things that I, as a host but also a coach, am going through that has not worked.”





    IN THIS EPISODE

    Why it’s important for James to share this experience.

    The most effective way of getting new leads from your target audience.

    How to create a proper submission.

    What you can do when you receive a rejection.

    Putting forth the best effort you can.




    Last week of pre-sale for Get Published Live! All details & tickets here: https://getpublishedlive.com/



    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • Avoid Being Taken Advantage of in Business

    Hosted by: James Patrick



    Do you ever get the sense that someone is trying to take advantage of your business?

    In this episode, we’re going to talk about how to spot it and how to respond to it.




    “You are not required to deal with someone’s emotional immaturity.”





    IN THIS EPISODE

    Red flags to look out for when doing business.

    Why you need to get all the details.

    The importance of making sure you have your contracts signed before moving forward.

    Specific things to say in these situations.

    How to respond in a professional way and establish boundaries.

    Trusting your intuition.




    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto



    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • The Software Every Entrepreneur Needs

    Hosted by: James Patrick



    I’m in a lot of Facebook groups for my industry and I see a very similar question pop up a lot.

    “What is the best software for
?” “What is the thing you use for
?”

    Regardless of what the question was, I have an answer for you in today’s episode.

    “The best one to use is the one you’re using right now.”




    IN THIS EPISODE

    Why entrepreneurs are asking for input on this specific topic.

    Finding what works for you.

    What you should do instead of asking for input.

    How simple it is to switch platforms.

    Utilizing free trials.

    Why you don’t need other peoples opinions.





    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto



    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • Get Your Brand to Stand Out with Chris Do

    Hosted by: James Patrick



    On the podcast today is Chris Do. He’s a branding coach and branding strategist and the recent cover of our issue of Icon Refined Magazine.




    “You’re either selling or being sold to.”




    IN THIS EPISODE

    How Chris started in branding.

    Why entrepreneurs struggle to understand how their brands work in the marketplace.

    The importance of getting on the other side of the lens.

    Who will be the future millionaires and billionaires.

    Value created and value added.

    The power of storytelling.

    Asking better questions.

    Letting your customers tell the story.

    What’s more important than quality nowadays.





    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto



    Connect with Chris

    Website: thefutur.com

    Instagram: @thechrisdo




    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • Jerks Who Undercut Rates

    Hosted by: James Patrick



    A photographer tried to poach my clients by telling them he would charge them less.

    In this episode, I’m sharing why it didn’t and won’t work out for him.




    “Competing exclusively on price will eventually put you out of business.”




    IN THIS EPISODE

    4 reasons undercutting prices won’t work.

    What caliber of clients you’ll land if you lower your rates.

    The reputation you will get among clients.

    The long term effects.




    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • Cyber Security Tips Entrepreneurs Need to Know with Heather Monthie

    Hosted by: James Patrick



    I got an email yesterday about what is being dubbed as the mother of all data breeches which has impacted billions of individuals. I get emails like this every other month or so. It easy to look at these big companies and think it’s too far away to actually impact me. But, what if it was within your own company, email or social media account?

    In this episode, we’re talking about what you as an entrepreneur need to do to protect yourself and your data. My guest today is a dear friend and Cyber Security consultant, Heather Monthie.



    “Companies that don’t have a dedicated IT team are large targets for cyber attacks.”




    IN THIS EPISODE

    The importance of entrepreneurs to be diligent about their cyber security.

    Why small businesses are targeted.

    What steps to take as a business owner.

    Warning signs to be on the lookout for.

    Spotting a phishing email.

    Windows versus iOS.

    Determine your critical assets and protecting these first.

    Why you need a phone pin.

    Having a continuity plan.

    Being proactive to protect your business.





    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254



    Connect with Heather

    Cybersecurity for Small Businesses: https://www.fcc.gov/communications-business-opportunities/cybersecurity-small-businesses

    Linkedin: https://www.linkedin.com/in/heathermonthie/

    Twitter: https://twitter.com/drmonthie




    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • When Everyone Does What You Do

    Hosted by: James Patrick



    “But everyone is a photographer now.” That was told to me by a photographer as a reason why their business was struggling. Let’s talk about why this isn’t a valid reason.



    “Ifl that is what you believe, then it’s going to be true.”




    IN THIS EPISODE

    The same thing James has heard for 20 years.

    What you should believe about any industry.

    The one thing that will keep you competitive in any market place.

    How to keep your business within your control.

    Having the right mindset.




    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • Dealing with POS Critics

    Hosted by: James Patrick



    Early in your career, there are few things that will derail you faster than when you go to share your work online and someone jumps into the comment section to give you unsolicited critiques.

    Today, let’s talk about how to navigate this and deal with these people.



    “No one has the right to get between someone and something that they are passionate to pursue.”




    IN THIS EPISODE

    Realizing you won’t be good right when you start anything.

    How you become great at things.

    The power of embracing the process.

    Why starting a new thing is terrifying.

    Letting people pursue their goals.



    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • Avoiding New Year Burnout with Dr. Meredith Butulis

    Hosted by: James Patrick



    Today, I’m exhausted and already on my third cup of espresso and it’s barely noon. Part of this is because it’s the start of the year and I have this massive sense of overwhelm of trying to get so many things done in this perceived finite amount of time so that I feel like I’ve gained momentum and I’m starting the year ahead.

    Well, this can lead to some burnout. So, that’s what we’re going to dive into in today's show; how to avoid burnout. My guess today is Dr. Meredith Butulia.



    “Don’t wait to start running until your feet hit the ground.”




    IN THIS EPISODE

    Why the New Year may cause stress for entrepreneurs.

    8 areas of wellness that we should always be attending to and how to do that.

    The importance of mutual energy in relationships.

    Identifying if there’s an issue and how to hone in on it.

    How often you should be reassessing your wheel.

    The biggest regrets older people have and how to avoid having them yourself.

    Taking steps in the right direction.

    Being okay with trying things and changing your goals.

    What you should track and how to do it without taking up too much time.




    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Connect with Dr. Meredith

    Instagram: @doc.mnb

    Book: Your Wellness Makeover

    Get a FREE chapter of her brand new book by DMing Meredith on Instagram and letting her know you listened to this podcast!



    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • How NOT to Blow Your Podcast Interviews

    Hosted by: James Patrick



    Congratulations! You just booked an interview on a podcast. So today, we’re diving into how not to blow this opportunity.



    “Podcasts are a phenomenal way not only to amplify your authority but to generate leads for your business.”




    IN THIS EPISODE

    Why podcasts are great for your business.

    Who’s fault is it if the podcast gets screwed up?

    How to prepare yourself as a guest.

    The 3 things you need to do when being interviewed.

    The important of giving the audience a reason to enter your ecosystem.




    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254



    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • Finding Your Summit with Jenn Drummond

    Hosted by: James Patrick



    Now that we’re into a New Year and I’m sure you’ve set some aggressive goals for yourself and hopefully a plan to achieve those goals, I wanted to bring on a special guest.

    My guest today is Jenn Drummond. She just dropped her brand new book called, “Break Proof: 7 Strategies to Build Resilience and Achieve Your Life Goals.” She wrote this book at the end of achieving a World Record.



    “If you’re not having fun and enjoying this journey, you’re missing the point.”




    IN THIS EPISODE

    The World Record that Jenn set and why she decided to go for it.

    Choosing how you live.

    Examining your life and really waking up to living it.

    Changing your perspective.

    How Jenn helps others find their summit.

    Why you need a team around you.

    Planning for your goals.

    Learning to be flexible.

    The most common obstacles individuals are coming up against in their own journeys.

    Taking it one step at a time.

    Seasons of rest.

    What’s next for Jenn.




    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254

    Connect with Jenn

    Book: Amazon

    Website: www.jenndrummond.com

    Instagram: @thejendrummond

    Text EVEREST to 33-777 you’ll receive the Milky Way video!



    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com

  • Clients Not Paying? How to Respond

    Hosted by: James Patrick



    Are your clients not paying your bills on time? That can be super frustrating. So, in this episode, we’re diving into how to get your clients to start paying up and how to prevent these situations from happening again in the future.



    “Always have terms and conditions.”




    IN THIS EPISODE

    5 recommendations on how to get your invoices paid in a timely manner.

    Why your terms and conditions matter.

    A simple and overlooked step you may need to take in your business.

    The power of collecting a down payment.

    Why you should document everything.

    Should you ever make threats?

    Advocating for your business.




    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254




    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com or

  • How to Get Published in ICON with Chelsea Clarke - LIVE

    Hosted by: James Patrick



    In this episode, we’re explaining why our team created ICON Refined Magazine and how to contribute to future issues of the magazine or be featured in future issues of the magazine.

    The editor of ICON Refined magazine, Chelsea Clarke, is on the show today to answer all your questions,



    “Entrepreneurs are a unique breed.”




    IN THIS EPISODE

    Chelsea’s background and history.

    All about rebranding,

    What makes an entrepreneur successful and the different aspects of the lifestyle.

    Fitting within the magazine itself.

    Creating a community and constantly learning

    Do you have to be a writer to be published?

    What to avoid when it comes to pitching,

    The power of feedback.

    What not to do in a pitch,

    The truth about earned media.




    Connect with James

    Website: jamespatrick.com

    Instagram: @jpatrickphoto

    Text me marketing questions @: 480-605-3254




    Share this podcast with a friend and remember to leave a 5-star review!

    For more, visit jamespatrick.com