Episoder
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In this episode of Beyond the Pump, we dive into part two of one of the most misunderstood topics in fitness and nutrition: sugar. Is it as evil as people think? Should your clients really be avoiding it—or are they unknowingly sabotaging their performance?
You’ll learn:
-Why sugar and carbs aren’t the same thing—but also kind of are
-How to reframe client beliefs around “bad” foods without losing trust
-What glucose flux is and why it matters for energy and performance
-When and how carbs actually help fuel workouts
-Tactical strategies for educating clients without overwhelming them
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
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In this episode of Beyond the Pump, we break down the nutrition hierarchy every coach needs to understand. With all the conflicting information on social media, it’s easy to lose sight of what really matters. From calories and macros to hydration and lifestyle, we’ll walk you through what to prioritize, why it matters, and how to apply it in real life.
What You’ll Learn:
-The 4 big rocks of nutrition that move the needle
-How a client’s environment affects their success
-Why calories matter more than your carb source
-The underrated role of hydration and micronutrients
-How to coach without overcomplicating things
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
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Feeling stuck on how to write programs that actually work for your clients? In this episode of Beyond the Pump, we break down the real talk behind exercise selection, programming structure, and lifestyle periodization—without the fluff.
What you’ll learn:
-Why exercise selection is not as important as you think
-The “3 to 5” rule that keeps training simple and effective
-How to adjust programs based on stress, recovery, and real life
-Smart ways to use machines, free weights, and compound movements
-How to program for results and enjoyment
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
What should clients really look for in a great coach? In this episode, we break down exactly what matters most when it comes to choosing the right fitness and nutrition coach—and what coaches need to deliver if they want lasting client success. We dig into the essentials of building trust, setting (and meeting) clear expectations, and why certifications alone don’t cut it. Whether you're a coach aiming to level up your game or someone searching for a coach who can actually help you get results, this conversation is packed with insights and hard truths.
What You’ll Learn:
-The most important factor in client-coach success (hint: it’s not your certifications)
-How to build and maintain trust with your clients
-Why social proof matters—and how to use it effectively
-The role of consistency, lifestyle, and enjoyment in sustainable results
-Practical red flags to watch for when hiring a coach
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
In this episode, we dive into the messy reality of what not to do on a consultation call and how to avoid making the same mistakes as thousands of undertrained coaches. From the importance of expectation setting and curiosity, to understanding client psychology and personalizing the process, this episode is a practical guide to showing up like a pro. Whether you're doing initial assessments or weekly check-ins, these tools will help you build trust, increase retention, and actually deliver on your promises.
What You’ll Learn:
-Why most consults flop before they even begin
-How to prepare like a professional without being robotic
-The power of curiosity and the danger of over-automation
-Frameworks to help you personalize client plans and set realistic expectations
-Red flags to watch for (in yourself and others)
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
In this raw, no-holds-barred episode, we unleash a fiery rant on all the garbage floating around fitness and coaching social media. From fake physiques and Photoshop fails to shady business advice from broke “gurus,” they break down the biggest scams, myths, and red flags you need to avoid.
What You’ll Learn:
-How to spot misleading fitness content and avoid wasting money
-The importance of communication, critical thinking, and accountability
-How to attract better clients (and dates) by being real and direct
-Why integrity matters more than ever in business and content creation
If you’ve ever rolled your eyes at an influencer post or questioned a “7-figure mentor,” this one’s for you.
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
AI isn't the future — it's the now. In this episode, we dive into how artificial intelligence is transforming productivity for business owners, coaches, and creatives. From tools like Napkin.ai that help you build clean, visual frameworks in seconds, to OpenAI’s Tasks and Operators that automate your daily grind, they break down which tools are worth your time — and which ones are just hype.
What You’ll Learn:
-Why Napkin.ai is a game-changer for coaches and content creators
-The difference between AI “Tasks” and “Operators” (and why it matters)
-How to stop wasting 15+ hours a week on mindless social media tasks
-The hidden cost of poor communication with AI
-Why critical thinking is your real edge in 2025 and beyond
-How to build real connections at scale — without being spammy
Enjoy!
Support Autism Research:
https://www.ampfitnj.com/
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
In this episode of Beyond The Pump, we sit down with Glenn Cochrane, founder of IFP (Integrative Functional Performance), to unpack what true health optimization really looks like. Glenn shares his powerful personal journey—from a tragic loss in his youth to becoming a paramedic, nurse, and now functional medicine practitioner—and how it led to building a system that bridges the gap between medicine, fitness, and performance.
What You’ll Learn:
-How IFP creates a fully integrated health system centered on the personal trainer
-Why root-cause medicine is the future—and why you shouldn't wait for symptoms to get started
-Common misconceptions about functional medicine (spoiler: it’s not “woo-woo”)
-When to consider working with a functional medicine provider
Enjoy!
Find Glenn:
https://www.ifp.life/
https://www.instagram.com/infinityfunctionalperformance/
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
In this episode of Beyond The Pump, we dive into the hidden ways perfectionism sabotages your progress—especially as a coach or entrepreneur. Whether it's waiting for the “perfect” logo, launching only when your website looks flawless, or collecting certifications like trophies before taking action, perfectionism might just be the mask you're wearing to avoid being vulnerable.
What You’ll Learn:
-How to identify perfectionist habits that are holding you back
-A simple framework for getting out of your own way
-Why starting imperfectly is the real secret to success
-Actionable steps to overcome fear and finally launch your offer
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
In this episode of Beyond the Pump, we dive into the real reason you're losing clients—and it has nothing to do with your macros or program structure. It’s about connection, communication, and the trust triangle. We explore the psychology behind how people perceive you (even comparing you to a lamp, no joke), why empathy and genuine care are non-negotiables in coaching, and how to build lasting relationships that actually move the needle.
What you’’ll learn:
-The neuroscience of attraction and annoyance in client relationships
-Why a lack of connection kills retention, even if your strategy is great
-How to design scalable systems without sacrificing trust
-Practical ways to improve service delivery and boost perceived value
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
In this episode of Beyond the Pump, we break down the real truth behind hiring virtual assistants (VAs). Sure, paying someone $5 - $8 an hour sounds like a steal—but if you think hiring a VA will magically fix your business, you’re dead wrong.
What You’ll Learn:
-The mindset shift you need before hiring help
-How to think about VA roles as an extension of automation
-Why onboarding and consistent communication is non-negotiable
-How to build loyalty and performance with culture, not just cash
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
In Part 2 of our automation series, we break down the essential workflows and systems every coach should have to save time, stay organized, and guarantee a great client experience. From sales call reminders and onboarding sequences to follow-ups and retention systems, we’ll show you how to set up smart, simple automations that actually make your business run smoother—without the overwhelm.
What you’’ll learn:
The tools we recommend (Zapier, Calendly, GHL, and more)
What to automate first (and what to wait on)
How to prep for scale without wasting hours
One automation every coach should set up—even before they think they need it
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
In this episode of Beyond the Pump, we break down what really works when it comes to generating leads and closing sales in the fitness and nutrition space. From the truth about cold DMs to why most coaches over-systematize their business before they’ve earned their first dollar, this is the episode you didn’t know you needed.
What you’ll learn:
-Why cold DMs got a bad reputation — and how to do them right
-The real reason your sales pipeline isn’t converting
-The critical mistake most new coaches make with automation
-How to structure a sales process that doesn’t feel like MLM
-What your pipeline should look like from lead to long-term client
-Why great service delivery is still your best marketing strategy
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
In this powerful episode of Beyond the Pump, Steve and Andrew sit down with Nick Ross—a 9-year cancer survivor, former rock-and-roll lifestyle junkie, and now one of the top voices in purpose-driven sales for fitness and nutrition coaches. Nick shares his incredible journey from hitting rock bottom to finding his mission: helping coaches serve more people through authentic, trust-based sales conversations.
What You’ll Learn:
-How to turn engagement into booked calls without being pushy
-Why selling is really about service, not sleaze
-The power of intention in every sales conversation
-A sneak peek into Nick’s Six Steps to Close Won sales method
Enjoy!
Check out more on Nick:
https://academy.circlethew.com/6-steps-optin
Nick’s Instagram: https://www.instagram.com/nickrosssells/?hl=en
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
In this episode, we break down why most goals fail and how to build targets that actually lead to long-term results in health, business, and life.
From behavior psychology and the SMART framework to real-world coaching challenges, this episode is packed with the strategies coaches (and goal-setters) need to bridge the gap between where they are and where they want to go.
What You’ll Learn:
-Why most goals are just disguised fantasies
-The missing link between setting a goal and achieving it
-How to use SMART 2.0 (Starting Point, Metrics, Action Plan, Refinement, Timeline)
-How to coach someone through the messy middle of change
-Real client stories that show how goals get derailed—and how to get back on track
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
In this episode of Beyond the Pump, we dive into one of the most powerful — yet often overlooked — tools for fitness and nutrition coaches: automation.
Whether you're just getting your first handful of clients or managing a packed schedule, the right automations can save you hours each week and help deliver a smoother, more professional client experience.
What you’ll learn:
-When you should start thinking about automating
-The top beginner-friendly automations that simplify your service delivery
-Key tools and software (like Zapier and Go High Level)
-How to choose the right tools for your business stage
-Why automation is key to buying back your time and scaling your impact
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
In this episode of Beyond the Pump, we dive into the real role of funnels in your coaching business and how to structure them for maximum impact. If you’ve ever struggled with making your marketing work, this episode will give you a clear roadmap to get more leads, sell more coaching, and simplify your systems.
What you’ll learn:
-The biggest myths about funnels (do you really need one?)
-The difference between a website vs. landing page vs. funnel
-Step-by-step breakdown of how to build an effective funnel
-The #1 conversion mistake most coaches make (and how to fix it)
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
Are fitness certifications worth the investment, or are they just a money grab? In this episode of Beyond The Pump, we dive deep into the real value of certifications, how to choose the right one, and whether free education is actually useful.
What You’ll Learn:
-The real purpose of certifications and why they matter
-Why education without application is useless (and vice versa)
-How to avoid wasting money on the wrong certifications
-The biggest mistakes new coaches make when choosing credentials
-When to invest in mentorship instead of another cert
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
Cardio vs. strength training—what’s really best for your fitness goals? In this episode, we break down the science behind cardiovascular training, its benefits, and why strength training alone isn’t the answer.
What you’ll learn:
-Why cardio gets a bad rap—and when it’s actually essential
-Understanding heart rate zones for optimal training
-How to balance strength and cardio for maximum results
-Practical tips for programming cardio without sacrificing muscle
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ -
In this episode of Beyond the Pump, we break down the concept of value engineering and how it applies to building an irresistible coaching offer. From our own experiences in education and business, we explore the difference between simply selling a service and crafting an offer that truly resonates with clients.
What You’ll Learn:
-Why most coaches are selling the process instead of the outcome—and how to fix it
-How to create an offer that feels like a no-brainer for potential clients
-The importance of clarity, value, and urgency in your sales conversations
-How to avoid overloading clients with unnecessary details that hurt conversions
Enjoy!
Steve's Instagram: https://www.instagram.com/stephenkopshaw/
Andrew's Instagram: https://www.instagram.com/andrew.garritson/
Follow us for more:
YouTube: https://www.youtube.com/@OfficialBeyondThePump
Instagram: @officialbeyondthepump
Facebook: https://www.facebook.com/share/g/B2uM6Fv5NWhdKbhq/ - Vis mere
