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What happens when you're good at not just a couple of things, but a lot of things? And you want to pursue all those things. But you don't have enough time to do them all and do them well. And you certainly don't want to half-ass any of it.
That's the position multipotentialite Claire found herself in.
Claire is not only earning her PhD in neuroscience, but she's also helping other PhD candidates crack the Oxford code via her Oxford Scholarship Success Course.
Both of these pursuits give Claire the ability to change lives in different ways.
She pursued neuroscience when an accident dramatically impacted her twin sister's life.
But during the process of applying to PhD programs, Claire realized that so many people with the grit and desire to earn a PhD were being turned away from prestigious universities simply because they didn't understand the process.
On this episode of the Circuit Sales System podcast, Claire shares her story, why she got into business, and how the Circuit Sales System is allowing her to balance running a business and earning a PhD.
Listen now for a heavy dose of inspiration!
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Mentioned on this Episode
GBS/CIDP Foundation International websiteOxbridge Admissions ClubRelated Links
How to Create Real Emotional Connections with Your AudienceWhy an Automated Sales Process is a Complete Game-Changer for BusinessEp. 6: Are You Spending Too Much Time Working In Your Business?Laser Coaching: Multiple Offers? Hereâs Which One to Put on a Circuit First---------------
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Did you know 85% of small businesses fail due to financial reasons?
While money might not have been the reason you started your business, it is essential for keeping it going.
But for all the self-proclaiming ânon-money peopleâ out there rolling their eyes, we have good newsâŠ
You donât need to be a mathlete or a numbers whiz to master your business finances.
It all comes down to understanding just five simple numbers.
Curious about what these numbers are?
Tune in to this weekâs episode of the Energize Your Online Business podcast, featuring Shanna Skidmore. A former Fortune 100 financial advisor turned business consultant, who has spent the last 15 years helping entrepreneurs around the world make more money and manage it well. Shanna makes managing money simple and (dare we say, fun!).
If youâre feeling overworked, underpaid, or clueless about your finances, this episode is a must-listen.
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Mentioned on this Episode
The Profitability PlaybookShanna Skidmore Instagram---------------
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Stop procrastinating, start doing is easier said than done. But time management and productivity expert Megan Sumrell is here to not only make it 100% possible, but actionable so you can start creating new habits by the end of this episode.
Megan is a former corporate executive turned entrepreneur. As a business owner, mom, and wife, she knows exactly how hard it is to juggle #allthethings while still maintaining your own sense of self and purpose.
Listen to this episode to get the background on why we procrastinate (yesâŠwe ALL do it) and, more importantly, three tools you can use Every. Single. Day. to stop procrastinating and take action!
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Mentioned on this Episode
The Pink Bee AppRelated Links
Top Resources for Course Creators and Group CoachesLet Go of Productivity GuiltFinding Your Healthy Work ScheduleAccomplishing Huge Business Tasks with Absurdly Tiny Steps---------------
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In this week's Energize Your Online Business podcast episode, we're excited to bring you expert breathing techniques from Tara Bianca, a seasoned holistic health practitioner and owner of BE Light Transformative Therapy.
Tara specializes in therapeutic breathwork, bodywork, mindset, and sound healing, guiding individuals to enhance their lives through improved breathing practices.
Tune in now to discover:
The best way to breathe to boost cognition, clarity, and focus.Three essential pillars of functional breathing for peak mental and physical performance.Simple techniques to manage stress, sharpen your focus, and achieve deep relaxation.Psst: Tara will be demonstrating breathing techniques in this episode, so find yourself a comfortable, safe space to practice themâdefinitely not behind the wheel!
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Related Links
Finding Your Healthy Work ScheduleCase Study: Prioritize Your Health and Profitably Run a Business---------------
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Over her 15+ years of working in strategy and with thousands of entrepreneurs, Circuit Sales System student Helen noticed one key thing they all struggled with: lead generation. How do you stand out in such a noisy online world and get people (ahem, the *right* people) to know you exist?
In this episode, Helen joins Nicki and Kate to share her secrets about the power of quizzes for lead generation. Listen in to hear how quizzes have allowed her to fill her Circuit with engaged leads, build genuine connections with her audience, and generate data to customize her marketing. We also get insight into how Helen is enjoying a more automated way of selling, meaning she can effortlessly make salesâeven while scooting around on holiday in Brussels!
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Mentioned on this Episode
Visit Helenâs WebsiteWatch Helenâs Free, On-Demand Video TrainingRelated Links
Why the Dating Metaphor for Lead Generation Is So FlawedCase Study: Scaling a Business Past Six Figures Using a Circuit10 Must-Use Marketing Messaging Strategies to Turn Leads to Customers---------------
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On this episode, we are confronting the F-word tabooâno, not *that* oneâbut the one we, as entrepreneurs, fear most and often shy away from talking about: failure. Unfortunately, the harsh reality is that a large percentage of businesses end up having to close their doorsâand yes, that does include course creators.
So today, weâre running through eight of the most common reasons course creators fail in the hope it will keep those things from happening to your own business. Then we can all sit back and enjoy long, profitable, healthy businesses that not only help us as the business owners, but all of our audiences, too!
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Mentioned on this Episode
How Much Money Can You Make Selling Online Courses?The Investment Philosophy that Will Save (Or Kill) Your BusinessWhen Should You Start Selling Your Online Course?Related Links
3 Must-Monitor Metrics to Increase Sales on AutopilotThe OverlookedâBut ObligatoryâEntrepreneur Mindset Shift12 Sales Funnel Mistakes That Cost Course Creators Money4 Lessons Learned from Starting a Business---------------
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Posting on social media but not seeing the results you hoped for? Social media is an essential tool for connecting with your audience, enhancing brand visibility, and driving revenue. But itâs not enough to just post for the sake of posting.
Maybe youâre still figuring out which channels work best for your audience, or tweaking your content to find whatâs most engaging. Either way, if youâre looking to boost the effectiveness of your social media strategy and increase your ROI, youâve come to the right place. Join Nicki and Kate as they share practical tools and insights to help you turn your social media efforts into a powerful engine for driving leads!
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Mentioned on this Episode
LaterManyChatRelated Links
3 Must-Monitor Metrics to Increase Sales on AutopilotThe OverlookedâBut ObligatoryâEntrepreneur Mindset Shift1 Must-Do Before Running Meta/Facebook Ads---------------
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Ever wish you had a crystal ball to predict exactly what would resonate with your audience? While we canât offer psychic capabilities (sorry), we do have the next best thing: testing! A/B testing helps you learn what makes your audience tick and today, weâre talking all about A/B tests you can run to optimize your opt-in page.
Remember, even the smallest changes can have *huge* ramifications further down the line. So listen in as Nicki and Kate share some simple tests to make your opt-in page as effective as possible, driving more action and generating more leads for your business!
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Mentioned on this Episode
5 Quick Email Tests to Bump Conversions ASAPCommon Funnel Mistakes That Are Killing Your ConversionsRelated Links
3 Must-Monitor Metrics to Increase Sales on AutopilotThe Secret to Sales Pages That Convert1 Must-Do Before Running Meta/Facebook Ads---------------
Get the Free Sales System Course >>
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âUgh, I have *nothing* to wear!â *Stares at closet full of clothes* Itâs a daily struggle many women are familiar with and a problem Circuit Sales System student Fiona was determined to solve. After leaving her accounting career to pursue her love for fashion, Fiona made it her mission to empower women to feel inspired by the outfits staring back at them each morning.
Thanks to her Circuit, Fiona no longer has to rely on live launches to sell her offer and can enjoy a more steady stream of income. Listen in to Fionaâs interview to discover the positive impact Fionaâs Circuit has had on her conversion rate and how itâs driving her membership sales to new heights!
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Mentioned on this Episode
Style LiberationRelated Links
Why an Automated Sales Process is a Complete Game-Changer for BusinessSwitching From Live Online Course Launching to Selling on AutopilotCase Study: Live Launch or Evergreen Launch? This Entrepreneur Does Both---------------
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However much autonomy you enjoy as a digital business owner, youâre still heavily dependent on one group of people: your customers. And every time a customer gives feedback on your product or service, itâs a valuable opportunity to build your relationship even further and revisit your existing offer.
But when youâve poured your heart and soul into creating your offer, receiving feedback and additional requests can feel like a bitter pill to swallow at first. And so todayâs episode is all about how to address customer requests gracefully, no matter what your knee-jerk response may be. Tune in to discover why taking a step back and evaluating requests objectively can reveal important insights into your customersâ behavior, preferences, and unmet needs.
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Related Links
How to Prevent Buyerâs Remorse for Your Online CourseObjection Handling: What Prospects Really Mean by âI Canât Afford Itâ6 Ways to Know When Itâs Time to Hire for Your Small Business---------------
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This podcast episode might just take you by surprise a little bit. The topic? Live launching. Yes, you heard that right. Despite our well-documented skepticism towards live launching, we still acknowledge that live launching is a very prevalent tactic that most business owners try ⊠until it fails.
The trouble is, live launches are a high-stakes game. And for some entrepreneurs, the risk can be as high as gambling away six months or even a yearâs worth of income on a single throw of the dice. So if a launch fails, how do we recover? Instead of making decisions out of desperation (and risking long-term damage to your business), itâs important to see it as an opportunity to learn. Join Nicki and Kate as they explore what a failed launch can teach you about your business, your audience, and yourself.
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Mentioned on this Episode
Combining Live Launching with a Circuit â Carinaâs StoryRelated Links
This New York Times Bestselling Author Uses a Circuit to Sell Her Course â Ruthâs StoryLive Launching TipsHow To Sell Your Product OnlineâŠWithout Live Launching or EvergreenFrom 4 Years of Live Launching to Consistent Re---------------
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I think most business owners would admit to feeling overwhelmed or confused when it comes to hiring freelancersâespecially when itâs a freelance area that you are not adept at yourself. And messaging is one of those areas you might be looking to outsource to make sure youâre communicating effectively with your audience (just a minor detail, right?).
But how can you make sure you end up with a stellar copywriter that can elevate your copy as much as possible? In this episode, weâre talking you through the process that will make sure you hire the *right* resource for your team. And the best part? This is applicable to any kind of freelancer you might need to work with, whether itâs developers, graphic designers, or Meta ads managers!
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Mentioned on this Episode
Your Seamless System for Narrowing Your Applicant PoolWriting Your Own Copy? Why You Should Hire a Copywriter Sooner Than LaterCopywriting Strategies: A No-Nonsense Guide to Writing Persuasive Copy for Your BusinessRelated Links
You Can Benefit from Hiring a Copywriter Sooner Than You ThinkâŠ10 Must-Use Marketing Messaging Strategies to Turn Leads to Customers6 Ways to Know When Itâs Time to Hire for Your Small Business---------------
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The âeverybodyâs-doing-itâ marketing tactics can workâŠuntil they donât. And when Circuit Sales System student Felicia noticed buyers becoming more cautious and taking longer to convert, she knew she needed to find a different way of selling.
Not only did flipping on her Circuit allow her to create a six-figure launch in 45 days (!!), it also meant she could focus more on the people already in her community. In this episode, Felicia shares all the benefits sheâs enjoying from having a predictable sales model and reminds us why building the right mindset is just as important as the strategy piece.
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Mentioned on this Episode
Listen to Nickiâs interview on the Hi Felicia podcast: How To Create Smart, Predictable Income in 2024Feliciaâs website: www.feliciaromero.comFollow the Hi Felicia podcast on Apple or SpotifyFollow Felicia on InstagramRelated Links
How to Create Genuine Urgency in SalesâWithout Alienating CustomersThe Big Problems With Live Launching & EvergreenTop 4 Books for Online Course Creators and EntrepreneursCase Study: Hitting $55,000 in Sales in Under 3 MonthsâWithout Ads or Promotion---------------
Get the Free Sales System Course >>
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Letâs face it, writing isnât everyoneâs forte. And when it comes to crafting your businessâs messaging, facing such an important task can feel pretty daunting. If writerâs block has you in its grip, you might have decided to seek help from an expert copywriter. But when is the right time to bring them on board?
In this weekâs episode, Nicki and Kate (with 30+ years of copywriting experience between them!), discuss how you could end up running into trouble if you leave it too late to hire a copywriter. Listen in to find out the best time to involve a copywriter for maximum impact and the kinds of projects you can expect them to help you with.
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Mentioned on this Episode
Browse our listing of highly trained, experienced copywriters Ep. 42 How to Hire Copywriters & Other Freelancers (Coming soon!)Related Links
You Can Benefit from Hiring a Copywriter Sooner Than You ThinkâŠ10 Must-Use Marketing Messaging Strategies to Turn Leads to CustomersA Dynamite Marketing Messaging Is the Key to Your Audience Taking Action---------------
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Our brains are wired to avoid any situations that lie outside our comfort zone. And if it had its own way, it would happily keep us on our sofa eating Cheetos all day instead of achieving the things we dream of. So if youâre waiting for the momentous day when youâre going to feel âreadyâ to launch your online courseâŠwe have some bad news for you: Itâs not coming.
A lot of entrepreneurs (especially those with perfectionist tendencies) tend to hold back on selling their valuable courses, thinking they need to finish every module and get everything âjust rightâ. Yes, there are some things you *must* have in place before you start selling. But Nicki and Kate are here to give you a gentle (but firm) nudge to let go of that perfectionism and put your course out into the world sooner than you might think!
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Mentioned on this Episode
Microsoft Clarity
Related Links
Why You Need to Give Your Customers Deadlines4 Lessons Learned from Starting a BusinessBest Platform to Host an Online CourseBest Software to Create an Online Course---------------
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Thereâs a lot of pressure on entrepreneurs to be doing All. The. Things. âAre you on this new social platform yet?â, âWhen are you live launching your course?â, âYou need to write a book to build authority!â But letâs not forget that weâre humansâweâre not designed to be machines.
With a background in corporate leadership, Jessica Lackey knows what itâs like to be forced into hustle culture. Now, sheâs combining her deep experience in consulting, leadership, and coaching to help businesses grow without sacrificing wellbeing. Listen in to our chat with Jessica for valuable tips on how to make sure your businessâs processes are working *for* you when building the business you envision.
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Mentioned on this Episode
Visit Jessicaâs WebsiteFollow Jessica on LinkedInFollow Jessica on InstagramRelated Links
6 Ways to Know When Itâs Time to Hire for Your Small BusinessThe First Step to Hiring the Right Person for Your TeamCase Study: Prioritize Your Health and Profitably Run a BusinessHow to Avoid Business Freakouts and Solve Any ChallengeWork on Your Business, Not in Your Business---------------
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I think itâs safe to say that Circuit Sales System student Ruth Soukup wears a LOT of hatsâNew York Times bestselling author, (serial) entrepreneur, blogger, podcaster, product creator, and CEO of her company, Ruth Soukup OmnimediaâŠPhew! Is there anything this lady *canât* do?!
But when Ruth started her first blog, Living Well, Spending Less, back in 2010, she hadnât even planned on starting a business. In just three years, sheâd made enough to retire her husbandâtalk about hitting the ground running! Now, with her robust, three-brand business, sheâs still going gangbusters. In this episode, we hear how Ruth is using a Circuit to elevate her sales and bring the *right * people in front of her offers.
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Mentioned on this Episode
Explore Ruthâs brands and products:
Elite Blog AcademyÂźLiving Well Spending LessÂźThinliciousDo It ScaredÂźLiving Well PlannerÂźVisit Ruthâs Instagram Page
Related Links
From 4 Years of Live Launching to Consistent Revenue, Less Stress, and More Time â Emma Kateâs StorySwitching From Live Online Course Launching to Selling on AutopilotMaking Daily Sales on Her Way to 7 FiguresâNataliâs Story---------------
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For as many reasons as there are to buy something, there are also a lot of other reasons *not* to purchase something. âIâm just not sure I can afford itâ or âI donât know if this is the right time for meâ...any of those sound familiar?
If only prospective clients could just hand over their money with no questions asked⊠*sigh*âbut prospective clients want to feel certainty in their decision. And itâs part of your job to help them find that certainty. In this episode, Nicki and Kate are diving into some of the most common customer objections and the best ways to handle them to ensure they feel confident in making their purchase.
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Mentioned on this Episode
Why Value-Based Pricing is One Strategy You Canât SkipRelated Links
10 Must-Use Marketing Messaging Strategies to Turn Leads to CustomersA Dynamite Marketing Messaging Is the Key to Your Audience Taking ActionPrice Is Rarely the Real Reason People Wonât Buy---------------
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So you want to interact with your potential customers, build a relationship with them, and get them to build that âknow, like, and trustâ factor with you and with your businessâŠand youâve probably come to the same conclusion a lot of entrepreneurs do: âLetâs start a free Facebook group!â
But as many business owners discover, the reality is far from simple. So before you commit your time and energy into a Facebook group, join Nicki and Kate as they explain why this may *not* be the best marketing strategy for your business. Youâll also learn about the more effective, less draining alternatives that offer greater control and better results!
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Related Links
How To Sell Your Product OnlineâŠWithout Live Launching or EvergreenTeaching Doesnât Get People to BuyâHereâs What DoesWhy Customers Arenât BuyingâBut Are Still Valuable Leads---------------
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Weâve all been there: You flip the calendar over and panic when you see a loved oneâs birthday fast approaching. Before you know it, youâre scrambling around looking for the perfect gift before itâs too late. That right there? Yep, thatâs urgency. And itâs what humans NEED to take action.
Unless we are given an incentive to take actionâeven for things that we wantâwe donât do it. And thatâs one of the main problems with the evergreen model: when people can buy any time, they just donât. Urgency is always going to improve your sales. So in this episode, weâre talking about the different ways you can create an authentic reason for customers to purchase right now!
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Mentioned on this Episode
Common Funnel Mistakes That Are Killing Your ConversionsRelated Links
Fake Deadlines Are Damaging Your Brandâand Sales10 Must-Use Marketing Messaging Strategies to Turn Leads to CustomersWhy Discounts Are Bad for BusinessâAnd What to Do Instead3 Must-Monitor Metrics to Increase Sales on Autopilot---------------
Get the Free Sales System Course >>
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