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For his latest book, Gary Hawkins wanted to explore the gap between technology's rapid evolution and retailers' slow adoption of it. With Bionic Retail: How to Thrive in an Exponential World, he identifies what's holding retailers back, and how they can adapt their systems, processes and cultures to embrace innovation.
During this Retail ThinkTank Ideation Session, Hawkins explores what's happening in retail today...and what's possible in the future, from in-store retail media to wearable commerce. Listen to get a peek into the conversation, and click the link below to watch the full episode.
Click here to watch the Retail ThinkTank Ideation SessionRetail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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The beauty and wellness industries are brimming with new trends and growth opportunities. Yuriy Boykiv and his team at Front Row are focused on helping brands in these dynamic markets adapt, innovate and drive growth.
During this episode of Retail Remix, Yuriy outlines:
How the growth of marketplaces has created new challenges for smaller brands; Why social commerce may reach a tipping point, especially for beauty and skincare brands; Ways brands can harness trend and behavioral data to figure out their next move; and
The key traits of a successful, high-growth brand.Ramping up your holiday plans? Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
RELATED LINKS
Learn more about Front RowConnect with Yuriy Boykiv on LinkedInRetail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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Bodegas are a fixture in local communities and large cities alike. Rachel Krupa has her own fond memories of local corner stores, which is why she’s leveraging her deep CPG experience to reimagine and elevate the experience.
During this episode of Retail Remix, Rachel provides insight into why she founded The Goods Mart, and how she has:
Created a distinct space for “good for you” brands to enter physical retail; Embraced local events and community activations to drive foot traffic and engagement; Designed a “test-and-learn" model that drives collaboration with CPG brand partners; and Identified new opportunities for brands to differentiate and grow through retail.Ramping up your holiday plans? Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
RELATED LINKS
Learn more about The Goods MartConnect with Rachel Krupa on LinkedInRetail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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The streaming era isn’t just giving households one-click access to a seemingly endless supply of content; it’s enabling brands and retailers to deliver relevant and impactful advertising to target consumers, making media moments shoppable.
Walgreens Advertising Group is capitalizing on this opportunity by testing new connected TV (CTV) advertising offerings through Roku. For this week’s Retail Remix episode, we’re replaying a session from the Retail Innovation Conference & Expo featuring Caitlin McKnight of Roku and Katie Vogt of Walgreens, who shared:
The most important steps for retailers to test and learn TV-driven sales;How to use retail media networks (RMNs) to enhance TV campaigns; andBest practices for calls-to-action and products to promote.Want to dig deeper into what’s new and what’s next in retail? Subscribe to the Retail ThinkTank hub to get exclusive access to high-value content on the emerging trends poised to shape the future of the industry.
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Learn more about Roku AdvertisingLearn more about Walgreens Advertising GroupSee Retail TouchPoints’ coverage of this sessionRetail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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Consumers want to make more thoughtful decisions about what and how they buy. They don’t want to just minimize their environmental impact, though. They also want to purchase high-quality goods that are good for them and the individuals they love. Yes, that even includes their pets.
During this episode of Retail Remix, we explore Nestlé Purina PetCare’s vision and launch of Purina ONE DualNature. Gabriella Herrera joins a dynamic conversation with Andrew Hovells, who’s with the brand’s key agency partner, Live & Breathe, to discuss:
How sustainability is influencing purchase behaviors across categories;The distinct nuances of pet parents and what they really look for in brand marketing and product development;How Nestlé Purina PetCare effectively balances the scientific and emotional aspects of communicating the value of high-quality, sustainable products; and Lessons from the initial launch, and how the brand plans to evolve its omnichannel engagement approach moving forward.Want to dig deeper into what’s new and what’s next in retail? Subscribe to the Retail ThinkTank hub to get exclusive access to high-value content on the emerging trends poised to shape the future of the industry.
RELATED LINKS
Learn more about Live & BreatheExplore the Nestlé Purina PetCare portfolioConnect with Gabriella and Andrew on LinkedIn
Retail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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Have you ever walked into such a beautiful store, you couldn’t mutter another word other than, “dang”? Well, that was Nicki Gitlin’s inspiration when the time came to name her design and architecture business.
With years of hands-on experience, including a stint at Theory when she designed stores worldwide, she focuses on “intersecting architecture and interaction with daily life,” including the unique attributes of a space. During this week’s Retail Remix, Nicki shares:
What she believes makes a “dang”-worthy space;How her experience at Theory helped her identify her unique approach to designing store spaces; Ways to tap into the distinct features of a space, from lighting to materials, to create a space that shines; and Lessons from working with some of the industry’s most buzzy brands, from Kith to Billionaire Boys Club.Want to dig deeper into what’s new and what’s next in retail? Subscribe to the Retail ThinkTank hub to get exclusive access to high-value content on the emerging trends poised to shape the future of the industry.
RELATED LINKS
Learn more about DangConnect with Nicki on LinkedInGet the latest store design news and trend insights at Design:RetailRetail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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More than half of U.S. shoppers are concerned with the quality and legitimacy of the product discovery channels they use most, according to research from Reddit. And yes, that includes social media.
That is why, rather than relying solely on social media ratings and reviews, brands need to connect with consumers in context, according to Bob Ferdman, Reddit’s Head of Retail.
During this week’s Retail Remix, we’re replaying a panel session from the Retail Innovation Conference & Expo, where Bob sat down with three executives from The Home Depot, Altra Running and PMG Advertising Agency to discuss:
What contextual commerce means to them;How the innate design and experience of Reddit inspires authentic conversations and commerce moments;Campaign strategies and advertising formats that resonate most; andMeasuring impact and value of contextual commerce and advertising.Want to dig deeper into what’s new and what’s next in retail? Subscribe to the Retail ThinkTank hub to get exclusive access to high-value content on the emerging trends poised to shape the future of the industry.
RELATED LINKS
Learn more about RedditSee our coverage of this session in the Retail ThinkTankConnect with Bob Ferdman on LinkedInRetail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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Although some use the words “membership” and “subscription” interchangeably, 64% of consumers believe there is a distinct difference in these types of programs.
How consumers differentiate membership models from subscription models; Which categories are seeing the most traction and why; How the economy is influencing the number of membership programs to which they subscribe; and The triggers that drive consumers to register (or leave) a membership program.
But what do consumers really expect from these commerce experiences? Retail TouchPoints and CI&T collaborated on a survey of 1,000+ consumers to find out. Melissa Minkow, author of the report, sits down with host Alicia Esposito to dig into some of the report’s key takeaways, including:RELATED LINKS
Learn more about CI&T Download a copy of Building a Membership Model That ResonatesConnect with Melissa on LinkedinRetail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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Rebekah Kondrat has worked for brands known (and loved) for their incredible store experiences: Apple, Starbucks and Warby Parker, among others. She has taken these experiences to start Rekon Retail, a company that helps brands scale their retail operations and set them up for long-term success.
During this RetailThinkTank Ideation Session, host Alicia Esposito sits down with Kondrat to discuss the keys to a successful store operation and how Rekon Retail is helping brands like Olfactory and M.M.LaFleur scale their brick-and-mortar strategies to new consumers and new cities.
Click here to watch the Retail ThinkTank Ideation Session.
Retail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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Milani Cosmetics has been around for more than 20 years. And although plenty of beauty trends have come and gone in that time, the brand has maintained relevance and even acquired new customers by staying true to its core value props — and its distinct marketing approach.
During this episode of Retail Remix, we’re replaying an episode of Experience Insiders featuring Milani Cosmetics Chief Marketing Officer Jeremy Lowenstein. During their discussion, Jeremy and host Alicia Esposito dig into:
How Milani Cosmetics has continued to make luxury beauty products accessible and inclusive for all;Tips for balancing fundamental values (like inclusivity) and more creative marketing tactics to stand out across channels; andLessons from some of Milani Cosmetics’ most successful campaigns, such as one recent TikTok-driven initiative for its Fruit Fetish Lip Oil.Want to dig deeper into what’s new and what’s next in retail? Subscribe to the Retail ThinkTank hub to get exclusive access to high-value content on the emerging trends poised to shape the future of the industry.
RELATED LINKS
Learn more about Milani CosmeticsGet the details on the brand’s latest campaignConnect with Jeremy on LinkedInRetail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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In its early days, Birdy Grey was very much an “Instagram brand.” That means Grace Lee Chen, Monica Ashauer and their entire team looked to social communities (and especially Instagram) to gather feedback and determine what products they should sell in order to grow their business.
Birdy Grey has relied on this community to grow and position itself as a disruptor in the wedding industry, which has evolved significantly with the advent of TikTok and other social channels. During this episode of Retail Remix, Chen and Ashauer reminisce, looking back on:
How they successfully went from BFFs to business partners; How Birdy Grey built a loyal community across all channels; and How the brand tapped into the evolution of the wedding industry to identify new ways to stand out.Want to dig deeper into what’s new and what’s next in retail? Subscribe to the Retail ThinkTank hub to get exclusive access to high-value content on the emerging trends poised to shape the future of the industry.
RELATED LINKS
Learn more about Birdy GreyStay up to date with Birdy Grey happeningsConnect with Grace and Monica on LinkedInRetail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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TikTok and Alibaba are just two of many tech juggernauts testing virtual influencers, and these AI-generated personalities are bringing immersive commerce experiences to a completely new level. What is happening in this space today…and what will the future hold? Most of all, what will the rapid evolution and maturation of this space mean for how we build our own digital identities?
Alicia Esposito explored this topic with Sharon Gai, an ecommerce expert and author of the book Ecommerce Reimagined, during a recent Retail ThinkTank Ideation Session. Listen to get a peek into the conversation, and click the link below to watch the full episode.
Click here to watch the Retail ThinkTank Ideation Session.Retail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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Hearst is harnessing its expansive portfolio of brands and its highly credible editorial team to take a curated, content-driven approach to commerce. Robert Gash, the company’s CTO of Ecommerce, has played an integral role in this new, exciting era for the company, onboarding key partners to support the new experience.
During this episode of Retail Remix, Robert shares details into Hearst’s mission and vision, as well as how he’s working with SoundCommerce to collect, aggregate and leverage data to optimize the experience. He and SoundCommerce CEO Eric Best discuss:
Why commerce made sense for the next era of the Hearst business;How the company is designing a strategy valuable for both consumers and advertisers; andHow Robert and his team are building upon its tech stack to develop a differentiated commerce experience.Want to dig deeper into what’s new and what’s next in retail? Subscribe to the Retail ThinkTank hub to get exclusive access to high-value content on the emerging trends poised to shape the future of the industry.
RELATED LINKS
Learn more about Hearst’s commerce transformationLearn more about SoundCommerceFollow Robert Gash on LinkedInFollow Eric Best on LinkedInRetail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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Taking a big leap that drives you — and your business — outside of your comfort zone can be scary. But Steve Dennis believes those leaps are critical to surviving, if not thriving, in this new era of disruption.
Host Alicia Esposito has author Steve Dennis back on the show to chat about his latest book, Leaders Leap: Transforming Your Company at the Speed of Disruption, to discuss the personal and professional experiences that motivated him to put the pen to paper. They also chat about:
What’s driving the new innovator’s dilemma; The “confederacy of meh” that is holding back business leaders, especially in retail; How executives should balance taking big leaps with intentional risk assessment; andA few of the seven leadership mind leaps, including the importance of crushing your ego.Want to dig deeper into what’s new and what’s next in retail? Subscribe to the Retail ThinkTank hub to get exclusive access to high-value content on the emerging trends poised to shape the future of the industry.
RELATED LINKS
Learn more about Steve DennisGet a copy of Leaders LeapFollow Steve on LinkedInRetail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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Despite headlines claiming the death of the shopping mall, some developers are reimagining the experience to make it memorable, even unforgettable, for consumers.
During this episode of Retail Remix, host Alicia Esposito sits down with someone who is helping shape the future of the mall: Justin Stein, EVP of Leasing at Tanger. During this episode, he shares details on:
Tanger’s transformation, including thinking more like a curator and less like a traditional operator; His team’s approach to tenant mix, ensuring the right combination of retailers, restaurants, entertainment and more are integrated into experiences; How Tanger is thinking of omnichannel experience design to boost traffic and dwell time; andHis advice for helping retailers optimize their presence in shopping malls and centers.RELATED LINKS
Learn more about Tanger Read about Tanger’s transformationGet more insights on the future of the mallRetail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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When Anna Harman wanted to get a new ear piercing, she only had two viable options: an upscale boutique that would charge her hundreds of dollars...or a tattoo parlor. While the latter was just as safe as the former, the experience left her feeling wanting more.
Most of all, the experience made Anna realize what a big white space there was in the market, which inspired her to start Studs with Lisa Bubbers. During this episode of Retail Remix, Anna shares Studs’s origin story, as well as:
The essence of the Studs brand and how it adapts and amplifies across digital and physical channels; Why it's critical for the marketing team to balance fun, entertainment-driven initiatives and borderline-scientific content; How she and Lisa developed a scalable business framework and service strategy; and Entrepreneurial lessons that all retail executives can embrace and apply.RELATED LINKS
Learn more about Studs Follow Anna on LinkedInRetail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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Will Eadie is in the world of employee experience, also known as EX. He and his company WorkJam believe that a great EX leads to a great CX.
If that’s the case, why do so many retailers struggle to invest in the right tools and strategies that drive EX? We had Will on Retail Remix to find out.
Listen to this episode to learn:
What EX entails and why it matters more than ever; How EX can lead to CX outcomes; How retailers like JCPenney are seeing success with their EX investments; and Tips for finding the right tools and partners to support your EX mission and vision.RELATED LINKS
Learn more about how WorkJam supports retailersGet the JCPenney case studyRead our coverage of WorkJam’s research with ForresterRead our latest report about employee technologyConnect with Will Eadie on LinkedInRetail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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Alex Weinstein is equally passionate about marketing and data science, and he’s putting that passion to good use as Chief Digital Officer of Hungryroot.
Although one could easily lump Hungryroot in with other grocery delivery services, the company is investing heavily in artificial intelligence to power customer-facing touch points as well as back-end operations. During this episode of Retail Remix, Alex shares:
Hungryroot’s key differentiators in the fast-evolving digital grocery space; The company’s top customer experience priorities, from personalization to mobile app design;How Hungryroot uses behavioral data and zero-party insights to power back-end operations; and How AI is helping Hungryroot tackle food waste and reduce environmental impact.RELATED LINKS
Learn more about HungryrootRead the latest on artificial intelligence (AI)Want to hear from other innovative brands like Hungyroot to learn how they’re investing in AI and other cutting-edge technologies? Register for the Retail Innovation Conference & Expo, taking place June 4-6, 2024, in Chicago. Click here to get your ticket and get more tactical tips from her and other forward-thinking executives!
Retail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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We are taking this week off, but tune in next week for another great episode of Retail Remix! Be sure to subscribe to hear the latest episodes when they launch.
Retail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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We’ve all heard about subscription models that give customers monetary perks in exchange for recurring purchases. But brands like IPSY are elevating this concept by integrating compelling content, community and exclusive access to products.
IPSY’s merchandising team plays a central role in bringing the brand promise to life. Led by Chief Merchandising Officer Kristy Westrup, the merch division tests more than 8,000 products per year to curate the best assortment for customers. During this week’s Retail Remix, we dig into this process, as well as:
How merchandising collaborates with marketing to create compelling content that drives member acquisition and retention; How the team applies social media insights and other data points to constantly keep a pulse on what’s trending; andHow the team integrates customer feedback consistently to refine assortment and expand into new brands and categories.RELATED LINKS
Learn more about IPSYRead how other companies are reimagining subscription commerceConnect with Kristy on LinkedInKristy’s colleagues from IPSY will dig deeper into the brand’s membership model during the Retail Innovation Conference & Expo. Click here to get your ticket and get more tactical tips from her and other forward-thinking executives!
Retail Strategy & Planning Series 2024
Register for the Retail Strategy & Planning series to get tactical tips and best practices to drive your Q4 and holiday season success.
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