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  • Welcome to "Starting a Business Simplified," the go-to podcast that demystifies entrepreneurship and empowers you to bring your business dreams to life. I'm your host, Suzy, and today, we have an insightful and inspiring episode on tap. We're joined by the remarkable Kimberly Crossland, a seasoned entrepreneur who has navigated the twists and turns of the business world for over a decade.

    In this episode, titled "The Voice of Resilience: Finding Authenticity in Entrepreneurship with Kimberly Crossland," we delve into the journey of a business owner who has made pivots and faced challenges head-on. From starting out unexpectedly as a freelancer to evolving her business Cruising and Campfires into a beacon of innovation, Kimberly's story is nothing short of enlightening.

    We'll tackle the issues of overcoming comparison, dealing with imposter syndrome, and the vital importance of finding and staying true to your authentic entrepreneurial voice. Kimberly shares the personal strategies she's used, including an exercise to define your own voice through powerful adjectives. Together, we'll explore the role of supportive relationships, like those with our spouses, who help us stay grounded and understand the nuances of our non-verbal communication.

    So buckle up, entrepreneurs, as we dive into a conversation filled with actionable insights, heartfelt stories, and the motivation to pursue your business aspirations with relentless authenticity. Let's start simplifying!

    Connect with Kimberly:

    Roadpreneur.com

    Cruisinandcampfires.com

    Connect with Suzy:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • Welcome back to Starting A Business Simplified. I’m your host, Suzy Wraines, and today we’re diving deep into the transformative journey of finding your voice after experiencing past trauma. In this episode, I’ll introduce a series inspired by insights from a recent retreat I attended, focusing on how entrepreneurship has played a crucial role in my healing process.

    We’ll explore topics like believing in oneself, setting boundaries, overcoming imposter syndrome, and dealing with money blocks. Plus, I'll share personal stories about how these challenges have impacted my life and business. Whether you're an entrepreneur facing similar hurdles or simply someone interested in personal growth, this episode offers valuable guidance and encouragement.

    So join me as we unpack the intricate relationship between healing and entrepreneurship, and learn how you, too, can find and amplify your voice in the world. And don’t forget to join our podcast listener community for more support and connection with like-minded entrepreneurs. Let's get started!

    Connect with Suzy:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

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  • On this episode of Starting a Business Simplified, host Suzy is joined by guest Therese Tarlinton, Author of "SWAP Marketing without Money" who emphasizes the importance of thinking about partnerships as a way to help the listener or customer rather than for personal gain. They discuss the value of asking questions and providing a great experience for others.

    Therese shares insights on sharing other businesses' content to build relationships and the positive outcomes that can come from doing good things without expecting anything in return. The episode also delves into the power of partnerships and the impact of someone unknown sharing one's content. Therese stresses the need to find compatible partners and turn one's craft or passion into a business.

    They highlight a powerful example of six small business owners collaborating to create a book writing and publishing competition worth $30,000, showcasing the benefits of collective contributions from different businesses. Therese shares their experience in marketing, partnering with brands like Jeep, Sesame Street, United Colors of Beneathorn, and Huggies, which resulted in significant revenue growth.

    They discuss transitioning from working with small brands to teaching big global brands how to form partnerships with smaller ones. Tarlinton's book, "SWAP Marketing without Money," offers insights and secrets on brand collaborations. The episode emphasizes finding uniqueness, delivering on partner expectations, and attracting the next partner as key strategies in forming successful partnerships.

    Therese shares personal examples, such as approaching the PR manager at Jeep's head office to showcase their brand and receiving coverage in various media outlets. They also discuss the importance of over-delivering, generosity, and exceeding expectations in collaborations.

    The ultimate customer experience is another crucial topic, prompting listeners to consider what it would look like and how to deliver it. Tarlinton emphasizes the value of partnerships in reaching different audiences and tailoring approaches to their needs. They touch on their work with women in the health profession who are transitioning to consulting or coaching within the healthcare industry.

    The importance of finding compatible partners, networking, and asking for what one wants is also discussed. She advocates for maintaining a positive mindset, prioritizing helping others, and offering services without expectation. They highlight the importance of giving and offering assistance rather than solely focusing on personal gain. Therese believes that when actions are driven by good intentions, desired outcomes such as money and a larger audience will naturally follow.

    They inspire listeners to connect with people from different parts of the world and to recognize that everyone has something to offer. Overall, this episode provides valuable insights into the power of partnerships, creating the ultimate customer experience, and the mindset needed for successful collaborations in business.

    Free audio version of "SWAP Marketing without Money"

    https://theresetarlinton.com/

    Free 103 Business Assets

    https://swap.theresetarlintonspeaker.com/103

    Connect with Suzy Wraines:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • Today's discussion is all about the essential tools and resources every small business owner needs as they navigate the waters of entrepreneurship. From foundational tools to advanced software, I'll be walking you through the various platforms and applications I use to run Business Simplified LLC effectively.

    Whether you're starting out or looking to streamline your existing operations, we'll explore how tools like AttractWell, Google Workspace, Descript, Asana, and many more can enhance your business capabilities. So whether you're podcasting, managing projects, or handling client workshops, join me as I breakdown how to choose the right tools to grow and manage your workflow. Stay tuned as we dive into how these tools can simplify your business operations, step by step.

    Connect with Suzy:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • Welcome to another enlightening episode of Starting a Business Simplified. I'm your host, Suzy Wraines. Today, we're diving deep into finding and defining the purpose of your business with a spotlight on Business Simplified LLC, sharing insights that extend beyond the conventional.

    We'll explore how your business isn't just about transactions; it's about transformation – whether transitioning from a demanding career or overcoming personal barriers, your enterprise can embody a mission that resonates deeply with your own experiences.

    Connect with Suzy:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • Welcome back to another episode of "Starting a Business Simplified." I'm your host, Suzy, and today we have a very special guest, Annette Jalbert, a registered clinical counselor from British Columbia, Canada. Our topic is one that touches the lives of every entrepreneur: the crucial role of sleep in business success.

    Connect with Annette:www.annetteannejalbert.com

    Connect with Suzy:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • Welcome back, entrepreneurs. You're tuning in to Starting A Business Simplified, with your host Suzy Wraines. Today, we dive into the heart of entrepreneurship: The "Why" behind starting your own business. Suzy is here to illuminate why understanding your purpose is the fuel that will keep you driving forward through the entrepreneurial journey.

    Connect with Suzy:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • Welcome back to another episode of Starting a Business Simplified. I’m your host, Suzy Wraines, and today we’re diving into a topic that’s crucial for every entrepreneur: legally protecting your small business. Joining us is Cheri Andrews, a seasoned attorney specializing in small business law, trademarks, and copyrights. Cheri just published the second edition of her book, "Smooth Sailing: An Essential Guide to Legally Protecting Your Business." Today, not only is it the launch day of her expanded and updated guide, but we’ll get an insider’s look at the additional content and how these insights can safeguard your venture. From understanding new federal legislations like the Corporate Transparency Act to enhancing your entrepreneurial mindset, Cheri is here to guide us through these complex waters with ease. So whether you’re a new business owner or looking to fortify your existing business, this episode is packed with invaluable advice straight from an expert. Let’s get started and make sure your business is legally tight and on track for success.

    Link to purchase a copy of the book "Smooth Sailing An Essential Guide to Legally Protecting Your Business" Revised and Expanded

    https://www.cheriandrews.com/smooth-sailing/

    Learn more about Cheri Andrews:

    https://www.cheriandrews.com/

    Connect with Suzy:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • Welcome to Starting a Business Simplified, I'm your host, Suzy. Today, we have a truly enlightening episode for you as I sit down with Veronica Trevilla, a physician assistant turned life coach, who's here to unravel the complexities of focus in the modern lifestyle. Veronica shares her personal journey in both her professional and private life, touching on her transition from pediatric neurology to becoming a beacon of guidance for adults struggling with ADHD traits.

    Connect with Veronica:

    https://www.focusedmindcoach.com/

    Connect with Suzy:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • Join Workshop: https://suzywraines.com/page/chatgpt-writing-workshopAre you ready to revolutionize your writing process? Join us for an immersive workshop designed to unlock the full potential of ChatGPT and take your writing to the next level.In this dynamic workshop, you will learn invaluable skills that will transform the way you approach writing.

  • Suzy Wraines: Welcome back to Starting a Business Simplified, I'm your host Suzy Wraines, and today on Episode 65, we have the incredible Nicki Krawczyk joining us. From facing $55,000 in credit card debt to skyrocketing her business to $1.6 million in just two years, Nicki is here to share the secrets of her game-changing Circuit Sales System.

    Free video training:

    https://shop.circuitsalessystem.com/referral/8KZc4ZT7/ozA30iUZhVufY4fE

    Check out Nicki K Media and Podcast:

    https://nickikmedia.com/

    Connect with Suzy:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • In this episode of Starting a Business Simplified, host Suzy Wraines delves into the crucial steps of developing a business from an initial idea to a fully functional operation. Through her engaging discussion, Suzy emphasizes the importance of envisioning the end result of your business and provides insights on how to conduct effective market research by seeking advice and insights from industry peers. She also outlines the significance of workshops and communities in the business development process, offering practical guidance and support for aspiring entrepreneurs. Tune in to gain valuable tips on turning your business idea into a thriving venture, and remember to keep it simple.

    Connect with Suzy:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • Candy Pedersen is a seasoned healthcare professional with over a decade of experience in nursing. Starting her career as a Registered Nurse (RN), Candy quickly discovered a talent for leadership that set her apart from her peers. Within two years, she embraced her potential and stepped into leadership roles, eventually rising to the position of Branch Director.

    Reach out to Candy:

    @candypedersen96 on IG

    Candy Pedersen on FB

    Connect with Suzy:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • In this episode of "Starting A Business Simplified," host Suzy Wraines shares her insights on the essentials of starting an online business. Drawing from her experience in corporate and brick-and-mortar business, Suzy reveals the key things she wished she knew before embarking on her entrepreneurial journey. From the importance of daily interactions and conversations to effective time management strategies, she offers valuable tips for aspiring online business owners. Tune in to discover how to balance work and rest, engage with potential clients, and optimize your calendar for success. Get ready to simplify your approach to online business with Suzy's practical wisdom and memorable takeaways.

    Connect with Suzy:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • Welcome to another episode of Starting a Business Simplified Podcast. In today's episode, we have a special guest, Kimberly Ward, joining Suzy Wraines for a heartfelt conversation. Kimberly shares her journey of working with Suzy as her business foundations coach and how it impacted her life during a challenging time.

    From unexpected loss to rebranding and scaling her business, Kimberly shares the transformative impact of Suzy's coaching and the development of their partnership. Tune in to learn about their collaborative efforts in empowering entrepreneurs to build sustainable businesses and fulfill their professional aspirations.

    Learn more about Somagetics

    Connect with Suzy:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • Exciting news! In our latest episode of Starting a Business Simplified, Suzy Wraines, a business expert specializing in helping entrepreneurs reach their intended audience and solve problems through starting a business. Here are three key takeaways from our conversation:

    1ïžâƒŁ Define what you do and how you solve a problem. Suzy emphasized the importance of clearly articulating your value proposition and understanding how you can make a difference for your target audience.

    2ïžâƒŁ Develop a strong mission and vision statement. Your mission should focus on what you do, who you do it for, and the desired outcome. Your vision should encompass your future success and the impact you want to have in the world.

    3ïžâƒŁ Plan, plan, plan! Suzy stressed the crucial role of planning in the business-building process. From defining your business idea and concept to mapping out your goals, milestones, and financials, a comprehensive plan will guide your journey and help you make informed decisions.

    That's not all! Suzy has generously shared some amazing resources with our listeners. You can download a handy idea generator tool from her website to help you identify the perfect business idea.

    Plus, we've included a "Starting a Business Simplified Guide" in our show notes. This workbook-style guide will ask you the right questions and ensure you have a strong foundation for starting your business.And guess what? At the end of the process, you'll have a basic business plan that incorporates your vision, marketing foundation, operations, and finances.

    How cool is that? We've even provided a link in our show notes for you to download the business plan.

    Suzy also offers one-on-one coaching for those who are feeling overwhelmed and need expert guidance to get started. With her coaching program, you'll work through worksheets, complete action items each week, and receive invaluable troubleshooting and brainstorming support.If you're ready to take the first step towards starting your business, I encourage you to check out the link that aligns with your current situation.

    Whether it's the idea generator tool, the "Starting a Business Simplified Guide," or signing up for a free consultation call with Suzy, she's got you covered.

    Remember, starting a business doesn't have to be complicated. With the right guidance and resources, you can simplify the process and turn your entrepreneurial dreams into a reality. So, let's get started together!

    Connect with Suzy Wraines:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • Welcome to another insightful episode with your host, Suzy Wraines. In this episode, Suzy delves into the fundamental question of why individuals choose to embark on the journey of starting a business. She emphasizes the significance of maintaining focus on the core purpose of the business, drawing from her personal experiences and challenges. Suzy invites listeners to join her podcast community, offering them a platform to interact, gain behind-the-scenes insights, and network with fellow business owners.

    She also provides practical advice on defining one's "why" and shares guidance on uncovering the driving force behind their business endeavors. This episode is a valuable resource for anyone seeking clarity and inspiration for their entrepreneurial pursuits.

    Connect with Suzy:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • Welcome back to "Starting a Business Simplified," where we demystify the entrepreneurial process and offer real-world advice for turning your passion into profit.

    In today’s episode, we're joined by, Suzy Wraines, a business foundation coach with a truly transformative story.

    In this episode, we'll explore how Suzy overcame personal challenges by standing up for herself and setting healthy boundaries, and how this journey informed her approach to helping women transition from medical professions to entrepreneurship.

    Suzy brings her unique background as an army medic with PTSD, a traumatic past, and her successful completion of the trauma energetics coaching certification to the table. After initially resisting energetic healing, her transformative experience with the Somagetics membership and the modality that rewired her nervous system pushed her to bridge the gap between personal healing and business success.

    Her story is not just about overcoming adversity but also about using those lessons to empower others. Suzy's method focuses on healing before developing a business, assisting clients to navigate their own traumas, and embracing the uncertainties of entrepreneurship with flexibility and resilience.

    Stay tuned as we dive deep into the intersection of personal growth and entrepreneurial venture, and discover the critical role that addressing internal blocks plays in achieving outward success. Whether you're dealing with your own barriers or just looking for a fresh perspective on starting your business, this episode is full of insights and actionable steps. Let’s get started.

    Learn more about Somagetics: www.somagetics.net

    Schedule a FREE energy session with Suzy:

    https://suzywraines.com/page/free-session-trauma-energetics-coaching

    Connect with Suzy Wraines:

    SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • In this episode of "Starting a Business Simplified," host Suzy Wraines is joined by guest Lori Schellenberg, a seasoned nurse with over 40 years of experience. Lori shares her journey of thinking outside the box and finding unique opportunities in nursing, leading her to retire as a nurse and venture into patient advocacy.

    They discuss how Lori is now helping other nurses pivot in their careers through her preceptorship program with the Alliance of Professional Health Advocates (APHA). They also touch on the various paths available in patient advocacy and the power of collaboration in this field. Listeners can expect to gain insights into this evolving profession and learn about valuable resources for those interested in becoming patient advocates.

    Connect with Lori:

    www.steppingstoneadvocacy.com

    Lori Schellenberg LinkedIn:

    https://www.linkedin.com/in/lori-schellenberg-a2b29118b/

    To find out more about the Preceptorship Program they can click on this link

    https://myapha.org/preceptorship-program/

    Connect with Suzy Wraines:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified

  • Are you serious about being a business owner?

    Welcome back to Starting a Business Simplified with Suzy Wraines. In this episode, Suzy delves into the pivotal moment when aspiring entrepreneurs shift from simply having an idea to getting serious about making their business dreams a reality. Using her own experience as a roadmap, she guides you through the essential steps to take your business from a mere concept to a full-fledged operation.

    In her trademark down-to-earth style, Suzy recounts her journey from corporate professional to a business owner. She emphasizes that the turning point came when she shifted her focus to helping women start their businesses, a passion that sparked her to create her business's foundational details and get serious about her goals.

    Key moments include the inception of Suzy’s business and the critical steps she took to build her professional identity. Suzy shares invaluable tips on leveraging platforms like LinkedIn and personal branding by utilizing customized email addresses and domain names to create a professional image.

    Diving into actionable advice, Suzy highlights the benefits of setting up a Google Workspace or Microsoft Suite for your business. She also emphasizes the importance of digital organization and the ability to access and synchronize documents across different devices seamlessly.

    Don't miss the insightful takeaways from Suzy that help you answer the crucial question: Are you serious about starting a business? Get ready to be inspired and motivated to take the next step towards realizing your business dreams.

    Join the conversation in the "Starting a Business Simplified Podcast Listener Facebook Group" and tap into a valuable network of entrepreneurs and business owners. Dive into the show notes for resourceful links and additional guidance.

    Take your first step towards turning your business idea into a fully operational business. Listen to the episode and simplify the journey of starting a business. Stay tuned for more insightful episodes to fuel your entrepreneurial aspirations.

    Keep it simple. See you in the next one!

    Connect with Suzy Wraines:SuzyWraines.comSchedule a call: https://683519.17hats.com/p#/scheduling/ptcxpgvbdngwrshnkxktgrvpsbpkxvxdLinkedIn: Suzy Wraines⁠https://www.linkedin.com/in/suzywraines/⁠Join the Community: https://www.facebook.com/groups/startingabusinesssimplified