Episoder
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In this brief but insightful episode of the Stratcomm.Live podcast, Kelsey Boudin, the President and Founder of Grand River Agency, delves into the nuances of strategic funding for nonprofits. Grand River Agency is a strategic communications firm specializing in helping small businesses and nonprofits through various services including digital marketing, website development, nonprofit grant writing and donor cultivation.
Kelsey begins this episode with a personal anecdote, highlighting a recent interaction with one of his nonprofit clients. This client, currently engaged in a significant $1 Million Fundraising Campaign, brings to light the multifaceted approach needed for successful grant writing and fund acquisition. Kelsey stresses that the process isn't merely about submitting numerous grant proposals, but about doing so strategically to enhance the chances of receiving funding. He compares this approach to being a successful Major League Baseball hitter – even failing the majority of the time, a 30% success rate can make for a Hall-of-Fame grant writing career.
A major theme of the episode is the importance of funder research. Kelsey explains how he dedicates time each week to explore funding opportunities for his clients, producing concise, one-page documents called Notices of Funding Opportunities (NOFOs). These summaries help busy nonprofit executives make informed decisions quickly.
Kelsey recounts a specific instance where the president of the nonprofit's board questioned the alignment of certain grant opportunities with their current mission. The discussion sheds light on a critical perspective shift: instead of limiting themselves to their current activities, nonprofits should envision what they could achieve with increased funding. He argues that while it is crucial to stay true to the organization's core mission, leveraging new funding to enhance or expand capabilities can drive broader systemic impact.
For instance, could additional funding allow the organization to hire consultants for financial planning, helping their beneficiaries manage limited resources better? Or partnerships with local school districts to provide educational components such as budgeting and debt management skills? Such initiatives, though tangential, could significantly amplify the nonprofit's overarching mission and contribute to solving root problems rather than just addressing symptoms through direct services.
Throughout the episode, Kelsey underscores the importance of thinking beyond current limitations and focusing on the potential for future growth and impact. He reassures nonprofits that strategic expansion isn't about mission creep, but rather about making a more substantial impact in their community.
To wrap up, Kelsey expresses his gratitude to the clients for entrusting Grand River Agency with their campaigns and highlights the agency's commitment to moving the needle on important community missions. He signs off by encouraging his listeners to embrace this broader perspective in their fundraising efforts.
Tune in to this episode to gain valuable insights from Grand River Agency President & Founder Kelsey Boudin on how to strategically approach grant writing and fundraising to expand your nonprofit's impact.
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In this episode of the StratComm.Live Podcast, hosts Josh Hatcher and Kelsey Bowden dive into the crucial digital marketing trends shaping the nonprofit sector in 2024. As the landscape evolves, they stress the significance of digital engagement for small nonprofits, emphasizing the role it plays in appealing to donors and grant funders.
Welcome to StratComm.Live, THE podcast for Small Business and Nonprofit Marketing.
We're here to guide YOUR organization in telling your story effectively. Many nonprofits and small businesses struggle with ineffective marketing or reaching the right audience. We're here to change that!
Don't miss our DIGITAL STORYTELLING GUIDE: https://grandriveragency.io/engage-inspire-change-the-world/
Getting the Most of Your Nonprofit Digital Marketing This Year:
Addressing the importance of digital marketing, the hosts discuss the pivotal role a robust web presence plays in enticing funders for support.
Trends to Watch: Nonprofit Marketing in an Evolving Digital Landscape:
Personalization Matters: The hosts delve into individual level personalization and segmentation based on demographic information.
Invest in the Digital Realm: Prioritizing online presence and the importance of donor-centric online giving options.
Harness the Power of Video: Discussing the role of video marketing for younger audiences and cost-effective ways to create impactful content.
Engage Influencers: Exploring the benefits of collaborating with influencers and the key steps to leverage influencer marketing.
Leveraging Valuable Resources: Mentioning resources like NANOE and exploring podcasts and blog posts for expert guidance.
Above All Else, Be AUTHENTIC with Your Nonprofit Digital Marketing:
The hosts emphasize the dynamic and ever-changing nature of nonprofit digital marketing, encouraging adaptation to remain impactful in the digital age.
Thanks for tuning in to STRATCOMM.LIVE: THE Small Business and Nonprofit Marketing Podcast! Check out our website at StratComm.live for the latest marketing news and headlines. Subscribe, leave a rating and review, and tell your friends about this podcast! We all have a story to tell; let’s tell it well!
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00:20 Introduction
01:16 The Importance of Digital Marketing for Nonprofits
02:00 Understanding Nonprofit as a Business
03:39 The Impact of Nonprofits
04:36 Fun Icebreaker Questions
13:30 The Importance of Digital Presence for Nonprofits
16:43 Digital Marketing Trends for 2024
20:22 The Power of Personalization in Marketing
24:23 Investing in Digital Presence
32:06 The Importance of Planning and Creating Content
32:48 Harnessing the Power of Video
34:12 The Impact of Social Media Algorithms
35:25 Creating Engaging Content for Your Community
36:58 The Power of Live Video
37:33 Behind the Scenes: A Live Video Demonstration
41:29 The Role of Influencers in Nonprofit Marketing
45:28 Leveraging Resources for Nonprofit Marketing
54:40 The Future of Nonprofit Marketing
57:46 A Fun Story: Going Viral with Hot Dogs
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Manglende episoder?
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Josh Hatcher and Kelsey Boudin of Grand River Agency talk about the mindsets in nonprofits that keep them from growing and reaching more donors.Presented by Grand River Agency - http://grandriver.agencyWelcome to StratComm.Live: THE podcast for Small Business and Nonprofit Marketing We’re here to help YOUR organization tell your story to the people that need to hear it.
Nonprofits, it's time to embrace the digital age! Why? Well, the online world offers an incredible opportunity to spread your message far and wide. Most people are hanging out on the internet and social media these days, so it's the perfect place to connect with potential donors, volunteers, and supporters globally. Your online presence can boost fundraising, create awareness, and build a strong community of like-minded folks.
But here's the thing – many nonprofits are still snoozing on their digital game. Some think it's too expensive or complicated, while others just don't see the big picture. That's a missed opportunity.
To make the most of your digital presence, you need to know your audience. Figure out who your potential donors and supporters are, and tailor your messages to them. Do some research and use analytics to see what works and what doesn't. It's all about engaging with the right people and keeping things fresh and relevant.
So, bottom line, nonprofits, don't underestimate the power of going digital. It's a game-changer that can help you reach new heights and make a real impact.
.................................Follow StratComm.LiveWebsite | http://stratcomm.liveFacebook | https://www.facebook.com/StratComm.LiveLinkedIn | https://www.linkedin.com/showcase/stratcomm-live/Youtube | http://youtube.com/@stratcommliveApple Podcasts | https://podcasts.apple.com/us/podcast/stratcomm-live-the-small-business-and-nonprofit/id1706322463Spotify | https://open.spotify.com/show/1Th2PqXTPtYICrWVd7Gd2K?si=5edb872a4428489b...................................Follow Grand River AgencyWebsite | http://grandriver.agencyLinkedIn | https://www.linkedin.com/company/grand-river-agencyFacebook | https://www.facebook.com/grandriveragencyInstagram | https://www.instagram.com/grandriveragency/Youtube | https://www.youtube.com/channel/UCU82JdyxQF7vWw5p92Pp5dQ
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In this podcast episode, the hosts, Josh Hatcher and Kelsey Boudin, discuss their work with NANOE, a nonprofit organization specializing in fundraising for nonprofits. They delve into the strategies and success they’ve had while marketing to NANOE’s audience and emphasize the importance of storytelling to engage audiences. NANOE's unique approach to nonprofit fundraising is highlighted, challenging traditional methods.
Presented by Grand River Agency ---- http://grandriver.agency
Welcome to StratComm.Live: THE podcast for Small Business and Nonprofit Marketing We’re here to help YOUR organization tell your story to the people that need to hear it.
Kelsey and Josh share insights into their social media marketing strategy, focusing on creating engaging content to reach NANOE’s target audience effectively. They highlight the effectiveness of short-form video content and how it can attract attention even weeks after posting.
The conversation also touches on the evolution of NANOE’s relationship with Grand River Agency, with NANOE recommending their services to their followers. They emphasize the affordability and expertise offered by Grand River Agency, making it an accessible choice for smaller nonprofits looking to enhance their digital marketing efforts.
Overall, the podcast explores the power of storytelling and social media in nonprofit fundraising and the value Grand River Agency brings to nonprofit organizations in navigating the ever-changing digital landscape.
More about NANOE - http://nanoe.org
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Follow StratComm.Live
Website | http://stratcomm.live
Facebook | https://www.facebook.com/StratComm.Live
LinkedIn | https://www.linkedin.com/showcase/stratcomm-live/
Youtube | http://youtube.com/@stratcommlive
Apple Podcasts | https://podcasts.apple.com/us/podcast/stratcomm-live-the-small-business-and-nonprofit/id1706322463
Spotify | https://open.spotify.com/show/1Th2PqXTPtYICrWVd7Gd2K?si=5edb872a4428489b
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Follow Grand River Agency
Website | http://grandriver.agency
LinkedIn | https://www.linkedin.com/company/grand-river-agency
Facebook | https://www.facebook.com/grandriveragency
Instagram | https://www.instagram.com/grandriveragency/
Youtube | https://www.youtube.com/channel/UCU82JdyxQF7vWw5p92Pp5dQ
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In this engaging podcast episode, we sit down with Joanne Oppelt, a seasoned professional with over 30 years of experience in the nonprofit sector. Joanne's journey in nonprofits has taken her from volunteering to executive director roles and, currently, a consultant.
Presented by Grand River Agency ---- http://grandriver.agency
Welcome to StratComm.Live: THE podcast for Small Business and Nonprofit Marketing We’re here to help YOUR organization tell your story to the people that need to hear it.
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Throughout her career, Joanne has excelled at merging fundraising with key organizational components such as strategic planning, marketing, operations, and financial systems. Her expertise revolves around establishing sustainable revenue streams and ensuring nonprofits consistently operate with a financial surplus.
Joanne is a prolific author with six books to her name and coauthor of fourteen others, solidifying her reputation as a respected figure in the nonprofit field. She has also shared her knowledge through teaching at Kean University and as a sought-after speaker.
With a master's degree in health administration and a bachelor's degree in education, Joanne brings a unique blend of qualifications to her consulting work. She offers a wide range of services, including consulting, online courses, private coaching, fundraising advice, summits, virtual events, and newsletters, all aimed at helping nonprofits thrive.
In this episode, we dive into Joanne Oppelt's incredible journey and explore the ever-evolving nonprofit landscape. Our discussion delves into fundraising, nonprofit growth, and long-term sustainability, offering valuable insights for nonprofit professionals and anyone interested in philanthropy.
Joanne shares her experiences, strategies, and vision for nonprofits, making this conversation a valuable resource for those looking to make a meaningful impact in the world of philanthropy. Tune in to discover the secrets of nonprofit success!
More from Joanne Oppelt:Website: http://joanneoppeltcourses.com
LinkedIn: https://www.linkedin.com/in/joanneoppelt
Facebook: https://www.facebook.com/joanneoppeltconsulting/
Books: https://www.amazon.com/Books-Joanne-Oppelt/s?rh=n%3A283155%2Cp_27%3AJoanne+Oppelt
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Follow StratComm.Live
Website | http://stratcomm.live
Facebook | https://www.facebook.com/StratComm.Live
LinkedIn | https://www.linkedin.com/showcase/stratcomm-live/
Youtube | http://youtube.com/@stratcommlive
Apple Podcasts | https://podcasts.apple.com/us/podcast/stratcomm-live-the-small-business-and-nonprofit/id1706322463
Spotify | https://open.spotify.com/show/1Th2PqXTPtYICrWVd7Gd2K?si=5edb872a4428489b
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Follow Grand River Agency
Website | http://grandriver.agency
LinkedIn | https://www.linkedin.com/company/grand-river-agency
Facebook | https://www.facebook.com/grandriveragency
Instagram | https://www.instagram.com/grandriveragency/
Youtube | https://www.youtube.com/channel/UCU82JdyxQF7vWw5p92Pp5dQ
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Presented by Grand River Agency ---- http://grandriver.agency
Welcome to StratComm.Live: THE podcast for Small Business and Nonprofit Marketing We’re here to help YOUR organization tell your story to the people that need to hear it.
A lot of nonprofits and small businesses end up throwing money away with junk marketing, or they don’t get their message in front of the right people because they don’t know how! We’re here to help you change that!
Do you need to write a grant proposal for your nonprofit?
Kelsey Boudin and Josh Hatcher break down everything you need to know about grant writing, and give you several keys to success in securing funding for your project.
Thanks for tuning in to STRATCOMM: THE Small Business and Nonprofit Marketing Podcast Make sure you check out our website at StratComm.live for the latest marketing news and headlines that you don’t want to miss. Please, Subscribe, Leave a Rating and Review, and Tell your friends about this podcast! We all have a story to tell, let’s tell it well!
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Follow StratComm.Live
Website | http://stratcomm.live
Facebook | https://www.facebook.com/StratComm.Live
LinkedIn | https://www.linkedin.com/showcase/stratcomm-live/
Youtube | http://youtube.com/@stratcommlive
Apple Podcasts | https://podcasts.apple.com/us/podcast/stratcomm-live-the-small-business-and-nonprofit/id1706322463
Spotify | https://open.spotify.com/show/1Th2PqXTPtYICrWVd7Gd2K?si=5edb872a4428489b
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Follow Grand River Agency
Website | http://grandriver.agency
LinkedIn | https://www.linkedin.com/company/grand-river-agency
Facebook | https://www.facebook.com/grandriveragency
Instagram | https://www.instagram.com/grandriveragency/
Youtube | https://www.youtube.com/channel/UCU82JdyxQF7vWw5p92Pp5dQ
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Presented by Grand River Agency
In this episode, Grand River Agency VP of Client Success Josh Hatcher breaks down how he achieved almost 700K downloads and built a thriving community around his own podcast, The Manlihood ManCast
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Follow StratComm.Live
Website | http://stratcomm.live
Facebook | https://www.facebook.com/StratComm.Live
LinkedIn | https://www.linkedin.com/showcase/stratcomm-live/
Youtube | http://youtube.com/@stratcommlive
Apple Podcasts | https://podcasts.apple.com/us/podcast/stratcomm-live-the-small-business-and-nonprofit/id1706322463
Spotify | https://open.spotify.com/show/1Th2PqXTPtYICrWVd7Gd2K?si=5edb872a4428489b
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Follow Grand River Agency
Website | http://grandriver.agency
LinkedIn | https://www.linkedin.com/company/grand-river-agency
Facebook | https://www.facebook.com/grandriveragency
Instagram | https://www.instagram.com/grandriveragency/
Youtube | https://www.youtube.com/channel/UCU82JdyxQF7vWw5p92Pp5dQ
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Presented by Grand River Agency ---- http://grandriver.agency
Welcome to StratComm.Live: THE podcast for Small Business and Nonprofit Marketing We’re here to help YOUR organization tell your story to the people that need to hear it.
A lot of nonprofits and small businesses end up throwing money away with junk marketing, or they don’t get their message in front of the right people because they don’t know how! We’re here to help you change that!
What is Chat GPT?
Why should I hire someone to do marketing if I can just have ChatGPT do it?
How can I use Chat GPT and AI effectively?
What about AI images?
Thanks for tuning in to STRATCOMM: THE Small Business and Nonprofit Marketing Podcast Make sure you check out our website at StratComm.live for the latest marketing news and headlines that you don’t want to miss. Please, Subscribe, Leave a Rating and Review, and Tell your friends about this podcast! We all have a story to tell, let’s tell it well!
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Follow StratComm.Live
Website | http://stratcomm.live
Facebook | https://www.facebook.com/StratComm.Live
LinkedIn | https://www.linkedin.com/showcase/stratcomm-live/
Youtube | http://youtube.com/@stratcommlive
Apple Podcasts | https://podcasts.apple.com/us/podcast/stratcomm-live-the-small-business-and-nonprofit/id1706322463
Spotify | https://open.spotify.com/show/1Th2PqXTPtYICrWVd7Gd2K?si=5edb872a4428489b
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Follow Grand River Agency
Website | http://grandriver.agency
LinkedIn | https://www.linkedin.com/company/grand-river-agency
Facebook | https://www.facebook.com/grandriveragency
Instagram | https://www.instagram.com/grandriveragency/
Youtube | https://www.youtube.com/channel/UCU82JdyxQF7vWw5p92Pp5dQ
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Josh Hatcher of Grand River Agency breaks down the confusing metrics you may be getting in your twitter analytics right now.
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Follow StratComm.Live
Website | http://stratcomm.live
Facebook | https://www.facebook.com/StratComm.Live
LinkedIn | https://www.linkedin.com/showcase/stratcomm-live/
Youtube | http://youtube.com/@stratcommlive
Apple Podcasts | https://podcasts.apple.com/us/podcast/stratcomm-live-the-small-business-and-nonprofit/id1706322463
Spotify | https://open.spotify.com/show/1Th2PqXTPtYICrWVd7Gd2K?si=5edb872a4428489b
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Follow Grand River Agency
Website | http://grandriver.agency
LinkedIn | https://www.linkedin.com/company/grand-river-agency
Facebook | https://www.facebook.com/grandriveragency
Instagram | https://www.instagram.com/grandriveragency/
Youtube | https://www.youtube.com/channel/UCU82JdyxQF7vWw5p92Pp5dQ
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Welcome to StratComm: THE podcast for Small Business and Nonprofit MarketingWe’re here to help YOUR organization tell your story to the people that need to hear it.
A lot of nonprofits and small businesses end up throwing money away with junk marketing, or they don’t get their message in front of the right people because they don’t know how! We’re here to help you change that!
Leveraging Social Media for Nonprofit Success
Social media is a conversation. Not just a billboard
Plan and Schedule!
Short Form Video
Understand the different platforms
Don’t Just post and ignore. ENGAGE.
More resources on Leveraging Social Media for nonprofits at our blog:
https://grandriveragency.io/nonprofit-social-media-maximum-impact/
Thanks for tuning in to STRATCOMM.LIVE: THE Small Business and Nonprofit Marketing Podcast Make sure you check out our website at StratComm.live for the latest marketing news and headlines that you don’t want to miss. Please, Subscribe, Leave a Rating and Review, and Tell your friends about this podcast! We all have a story to tell, let’s tell it well!
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Follow StratComm.Live
Website | http://stratcomm.live
Facebook | https://www.facebook.com/StratComm.Live
LinkedIn | https://www.linkedin.com/showcase/stratcomm-live/
Youtube | http://youtube.com/@stratcommlive
Apple Podcasts | https://podcasts.apple.com/us/podcast/stratcomm-live-the-small-business-and-nonprofit/id1706322463
Spotify | https://open.spotify.com/show/1Th2PqXTPtYICrWVd7Gd2K?si=5edb872a4428489b
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Follow Grand River Agency
Website | http://grandriver.agency
LinkedIn | https://www.linkedin.com/company/grand-river-agency
Facebook | https://www.facebook.com/grandriveragency
Instagram | https://www.instagram.com/grandriveragency/
Youtube | https://www.youtube.com/channel/UCU82JdyxQF7vWw5p92Pp5dQ
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Presented by Grand River Agency ----- http://grandriver.agency
Welcome to StratComm.live : The Small Business and Nonprofit Marketing Podcast
We’re here to help YOUR organization tell your story to the people that need to hear it.
A lot of nonprofits and small businesses end up throwing money away with junk marketing, or they don’t get their message in front of the right people because they don’t know how! We’re here to help you change that!
WHAT IS GRAND RIVER AGENCY?What Does Grand River Agency Do?
What’s the STORY behind Grand River Agency?
Why do you CALL it Grand River Agency?
Since we’re talking about OUR STORY - this is a great chance to talk about YOUR STORY!
The StoryBrand Method - Check out our latest blog post about the StoryBrand Method to see the model we talk about in this episode.
https://stratcomm.live/the-storybrand-method-a-game-changer-in-marketing/
Thanks for tuning in to STRATCOMM.LIVE: THE Small Business and Nonprofit Marketing Podcast Make sure you check out our website at StratComm.live for the latest marketing news and headlines that you don’t want to miss.Please, Subscribe, Leave a Rating and Review, and Tell your friends about this podcast! We all have a story to tell, let’s tell it well!
Follow StratComm.Live
Website | http://stratcomm.live
Facebook | https://www.facebook.com/StratComm.Live
LinkedIn | https://www.linkedin.com/showcase/stratcomm-live/
Youtube | http://youtube.com/@stratcommlive
Apple Podcasts | https://podcasts.apple.com/us/podcast/stratcomm-live-the-small-business-and-nonprofit/id1706322463
Spotify | https://open.spotify.com/show/1Th2PqXTPtYICrWVd7Gd2K?si=5edb872a4428489b
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Follow Grand River Agency
Website | http://grandriver.agency
LinkedIn | https://www.linkedin.com/company/grand-river-agency
Facebook | https://www.facebook.com/grandriveragency
Instagram | https://www.instagram.com/grandriveragency/
Youtube | https://www.youtube.com/channel/UCU82JdyxQF7vWw5p92Pp5dQ
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Presented by Grand River Agency
Welcome to Stratcomm.Live, your go-to podcast for small business and nonprofit marketing strategies. We're gearing up for our official launch on September 11th, 2023, and we're thrilled to have you on board. If you're passionate about marketing your small business or nonprofit effectively, this podcast is for you. Subscribe, enable notifications, and join us for a journey of learning and growth.
About Stratcomm.Live and Grand River Agency:Stratcomm.Live, short for Strategic Communications, is a part of Grand River Agency. Our mission is to help you communicate your story and message to the people who matter most to your business or nonprofit. With our launch just around the corner, these episodes are a sneak peek of what's to come.
Three Essential Tips for Nonprofit Marketing:
1. Build a Strong Online Presence:In today's digital age, a robust online presence is a must. Potential donors and supporters should easily find your organization when they search online. Ensure your website and social media platforms are not only present but also up-to-date. Impressions matter, and a strong online presence builds trust and credibility.
2. Be Deliberate with Email Marketing:Don't underestimate the power of email marketing. While inboxes may be flooded, well-crafted emails remain one of the most effective marketing tools. Share your nonprofit's accomplishments, updates, and impact with your audience. Celebrate your wins, and keep your donors engaged by showing them how their contributions make a difference.
3. Collaborate with Partners and Influencers:Consider collaborating with partners and influencers who share your passion for your nonprofit's mission. Harness their influence to reach a broader audience. Whether it's partnering with local organizations or enlisting the support of community figures, collaboration can amplify your message and expand your reach.
Bonus Tip:Visit our Grand River Agency website at GrandRiverAgency.io and explore our article titled "Five Great Nonprofit Marketing Tips to Boost Your Impact and Outreach." It's packed with additional valuable insights to enhance your nonprofit marketing efforts.
Conclusion:Thank you for tuning in to this episode of Stratcomm.Live. Marketing your nonprofit effectively is crucial to achieving your mission, and we're here to guide you every step of the way. As we approach our launch date on September 11th, be sure to subscribe to our podcast. We're committed to providing you with actionable strategies and a pleasant listening experience.
If you want to stay updated with our latest content, visit StratComm.live and GrandRiverAgency.io. Remember, we all have a story to tell, so let's tell it well, and together, we can make a difference.
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Welcome to StratComm.Live - The Small Business and Nonprofit Marketing Podcast, the podcast that's all set to launch on September 11th, 2023. As we gear up for the big day, we're sharing some valuable nuggets to get you thinking. I'm Josh Hatcher, and I'm thrilled to break the ice by offering insights into nonprofit and small business marketing. Today, let's delve into the art of creating a show-stopping, best-selling eBook cover for your Amazon offerings.
The Emotional Connection:Your eBook cover should ignite an emotional connection with potential readers. It should make them want to invest in your book, compelling them to buy or download. Captivate their attention and make them feel wanted, included, or intrigued. Test your designs on people in your target audience to ensure they resonate and create the desired emotional response.
Professionalism and Quality:The professionalism and quality of your eBook cover matter immensely. A poorly designed cover can convey a lack of value, discouraging potential readers. Ensure your cover communicates the level of professionalism and dedication you've put into your book. If possible, consider hiring a professional designer or utilize high-quality templates to kickstart your design process.
Uniqueness and Standing Out:In the crowded world of eBooks, standing out is vital. Your cover must be unique and instantly recognizable, even in thumbnail-sized formats. Pay attention to legible lettering and consider colors that capture attention without being overly common. Strive for a design that's distinct and resonates with your target audience while setting your eBook apart.
Bonus Tip: Prepare for Print:If you're using Amazon's Kindle Direct Publishing, don't forget to design your eBook cover for print as well. Amazon offers print-on-demand options, making it essential to have a well-designed print cover. Follow Amazon's specifications to ensure your print cover looks as professional as your eBook version.
Additional Resources:For more in-depth information on eBook covers, check out our blog post titled "Judging Books by Their Covers: The Art of eBook Seduction" on the Grand River Agency website (GrandRiverAgency.io). It provides a wealth of insights and tips to enhance your eBook cover design skills.
Conclusion:Our podcast launch is just around the corner, set for September 11th. We encourage you to subscribe and, on the big day, dive into our episodes, leave ratings and reviews, and share them with friends who can benefit. At StratComm.Live, we're committed to delivering content that makes a real difference for small businesses and nonprofits. We believe everyone has a story to tell, so let's tell it well together.
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Presented by Grand River Agency
Welcome to StratComm.Live, your go-to podcast for small business and nonprofit marketing insights. We're dedicated to helping you succeed in the world of marketing, and today, we're thrilled to share a pre-release sneak peek of our upcoming podcast episode. Our official launch day is September 11th, 2023, and we want you to be part of it. Subscribe, share, and leave a review to help us spread the word about our grand opening!
To excel in blogging, it's vital to know your audience inside and out. Define your target readership and create content that resonates with them. Whether you're writing for potential clients, supporters, or both, tailoring your content to their needs is key. Additionally, don't forget the other audience—search engine robots. Writing for SEO (Search Engine Optimization) ensures your content ranks well and is easily discoverable.
Don't overlook what your competitors are doing. Analyze their strategies and identify what works for them. While you shouldn't copy their work, studying their successful approaches can provide valuable insights. Even big industry names can offer lessons in marketing techniques that you can adapt to your own scale.
Your blog's title is your first opportunity to capture readers' attention. Make it SEO-friendly by incorporating relevant keywords. More importantly, craft a headline that intrigues and entices your target audience to click and explore your content. Consider writing the headline last to ensure it accurately represents your article's content while still grabbing attention.
If you found these blogging tips valuable, be sure to check out our comprehensive guide on the Grand River Agency website. Dive deeper into the world of digital marketing with "Six Blogging Tips for Digital Marketing Newbies" by our founder, Kelsey Boudin.
As we approach our grand opening on September 11th, stay tuned for more insightful episodes designed to help your small business and nonprofit thrive. Subscribe and join us on this exciting journey!
Subscribe to the Stratcomm.Live podcast for upcoming episodes. Visit the Grand River Agency website for additional marketing resources. -
Presented by GrandRiver.Agency
Our new podcast officially launches September 11!
Do you need to AMPLIFY YOUR MESSAGE for a small business or nonprofit organization? STRATCOMM.LIVE is THE podcast for Small Business and Nonprofit Marketing.
We’re here to help YOUR organization tell your story to the people that need to hear it.
A lot of nonprofits and small businesses have something great going - but they struggle to let people KNOW about it!
We want to give you the tools to help you get the right message to the right people at the right time. Join Kelsey Boudin and Josh Hatcher each week as we talk about ways to get your message to the masses on STRATCOMM.LIVE - THE Small Business and Nonprofit Marketing Podcast
Stay tuned for more PREVIEW episodes this week leading up to our launch!
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