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Welcome back to another episode of The Art of Small! In this episode Sophie and Ashton sit down with Nicole Goldfarb, a color enthusiast, illustrator, and designer, and discuss her journey and experiences as a small business owner. She talks about her background, including her time working in corporate for Oprah and how she made the decision to focus soley on her own small business, Nixie, a lifestyle brand that adds delight to daily life through color and art. She shares insights on finding clients and networking, as well as her recent move to Los Angeles. She emphasises the importance of being authentic on social media, building a community, knowing which brands you want to work with, and shooting your shot to get the most out of life.
Moments you won't want to miss:
(03:24) An introduction to Nicole
(09:26) A timeline of Nicole's journey as a small business owner
(17:52) Finding clients and networking
(21:28) More about Nicole's move to LA
(27:48) A day in the life of Nicole
(34:40) Stiving for authenticity on social media
(35:32) Reaching out to big brands
(41:13) Expanding into wholesale with Nixie and new productsGet Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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Welcome back to The Art of Small! In this episode, Sophie and Ashton catch up and discuss their experiences in the new year. They talk about feeling exhausted and busy in January, and the importance of prioritizing rest and balance. They also share their goals for 2024 and some hot takes that they have about the small business / entrepreneurship world.
Moments to tune in for:
(01:49) Sophie and Ashton catch up and share how they've been dealing with business in January
(05:37) Goals for the new year
(07:25) Prioritizing rest and mental health in 2024
(20:03) Focusing on more intentional projects
(23:15) Sophie's opinion on trading time for dollars
(31:18) Ashton's frustrations with exessive consumerism
Mentioned in this Episode:
Subscribe to Sophie's YouTube Channel!
https://www.youtube.com/channel/UCx_hU_K_xPlF5uAZzdbQmjg
Learn more about the Creative Entrepreneur Accelerator Program:
https://www.simplysophiedesigns.com/creative-entrepreneur-accelerator
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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Welcome to another episode of The Art of Small! This week, Sophie and Ashton are joined by Karly Elbrecht the owner behind Camino & Co, a mobile flower shop based in Noblesville, Indiana. Karly shares a little about her background and how she started her business, the decision to go full-time, and the importance of partnerships and collaborations within the small business communitu. Karly's has capture a unique, community-focused approach to entrepreneurship and has so much passion for supporting other small businesses! The impact it has had on her own success is evident. If you are a small business owner who needs some encouragement to believe in yourself and your abilities, this episode is for you!
Moments to tune in for:
(02:18) An introduction to Karly and her business, Camino & Co.
(15:13) How Karly found the courage to take her business full-time and the value of a good support system
(18:48) Taking a leap of faith for your dreams
(22:37) Serving others with creating partnerships and collaborations
(29:58) Karly's biggest take away from balancing corporate life and small business life
(40:12) Celebrating the small wins and appreciating the journey
(44:21) Karly's advice to her past self when she was first starting her business
(46:23) What is next for Camino & Co.Stay up-to-date with Karly and Camino & Co.:
https://www.camino-and-company.com/
https://www.instagram.com/caminoandcompany/
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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Welcome back to The Art of Small! In this episode, Sophie and Ashton talk to Sam Vander Wielen, an attorney turned entrepreneur. Sam takes us through her journey as a business owner and shares her expertise on the legal side of business. She provides amazing tips for enforcing contracts and dealing with legal issues, and she emphasizes the importance of registering your business and obtaining business insurance. If you're an entrepreneur looking to navigate the legal aspects of their businesses, this episode is for you and be sure to check out Sam's links below!
Moments you won't want to miss:
(06:15) An introduction to Sam and her journey from attorney to entrepreneur
(11:34) The importance of SEO in building a business
(16:33) The legal side of business: registering, contracts, and insurance
(19:23) Key elements to include in service-based contracts
(21:54) Enforcing contracts
(27:36) When to take legal action
(33:22) Sam's tips for getting started with legal protection regardless of where you are in your business journey
(35:34) Investing in your business
(40:45) What's next for Sam and her thoughts on writing a bookLINKS, LINKS, LINKS:
Sam's Website: https://www.samvanderwielen.com/
Sam's Instagram: https://www.instagram.com/samvanderwielen/
Sam's Podcast: https://www.samvanderwielen.com/podcast/
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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Welcome back to The Art of Small! In this episode, Sophie and Ashton chat with Sara, the business owner behind Between the Lines Copywriting and pick her brain about the art of website copy, finding clients, being a new business owner, and a whole lot of other amazing actionable tips that are going to help you grow in your business TODAY.
Sara also shares with us her experiences of dealing with content theft and offers advice on how to handle it. She also takes us through her strategies for overcoming writer's block and provides tips for writing effective email newsletters. If you want to keep learning from Sara, she has lots of FREE content available on her website to help you get moving on your goals for your small business, so don't forget to check out the links below!
Moments you won't want to miss:
(04:27) An introduction to Sara
(06:378) How Sara started her business
(13:10) The value of a website vs. social media
(17:04) Mistakes small business owners make with their websites
(19:54) Handling content theft and copying
(29:09) Overcoming writer's block
(34:22) Free resources for small business owners
(40:18) Underated vs. overated way to get clients
(47:06) What's next for SaraLINKS, LINKS, LINKS:
Website: www.betweenthelinescopy.com
Newsletter (free copywriting tips): www.betweenthelinescopy.com/subscribe
Website copy course: www.betweenthelinescopy.com/site-series
Email marketing course: www.betweenthelinescopy.com/email-chapter
Freebies: www.betweenthelinescopy.com/free-stuff
Website copy template: www.betweenthelinescopy.com/web-copy-guide
Instagram: www.instagram.com/btlcopy
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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IMPORTANT DEETS/LINKS! Welcome to season three of The Art of Small!! In this episode, Sophie and Ashton kick off the third season and celebrate the first birthday of the podcast. Sophie shares updates on her business, including her transition to more brand and web design projects. Ashton talks about her continued success with product sales and her recent foster placement.
We can't wait to take on 2024 with you!
Join Sophie's LIVE course for small business owners! https://www.simplysophiedesigns.com/creative-entrepreneur-accelerator
Moments to tune in for:
(00:23) Official season 3 kickoff
(11:24) Business update from Sophie
(17:02) Learning to rest and embracing remote work
(23:36) Business update from Ashton and foster placement news
(27:09) Generosity and blessings
(29:20) Struggles with prioritization
(37:22) Season 3 sneak peekGet Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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In this holiday special episode, Sophie and Ashton catch up with each other and discuss Christmas traditions, the importance of setting boundaries, and challenges faced by small business owners during the holidays. They provide tips for successful product launches during the holidays and emphasize the importance of listening to your audience. Ashton shares her experience with art theft and the impact it has had on her. Sophie talks about her upcoming Creative Entrepreneur Accelerator Program and the impact it can have on small business owners. They wrap up the episode by wishing everyone happy holidays and teasing the upcoming season 3 of the podcast.
Links Mentioned in this Episode:
Sophie's Walking Pad: https://amzn.to/4ah7cA0
Sophie's Live Course for Small Business Owners: https://www.simplysophiedesigns.com/creative-entrepreneur-accelerator
Time Stamps:
(00:23) A Christmas catch up with Sophie and Ashton
(22:40) The Impact of Art Theft on Artists
(32:15) Listening to Your Audience and Providing What They Want
(33:00) Tips for Successful Product Launches During the Holidays
(34:53) Taking Care of Yourself During the Holiday Season
(40:16) Closing Remarks and Wishing Happy Holidays
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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Welcome to the FINALE of Season 2 of the Art of Small! This episode gets spicy as Ashton and Sophie go over Spicy opinions that were submitted by all of YOU! We give our business tips, tricks, and even a few spicy opinions of our own! This episode should keep you laughing as you wrap Season 2 with us! We can’t wait to see you in Season 3 soon!
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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Welcome to The Art of Small Podcast! In this episode Ashton and Sophie discuss the ins and outs of collaborating as a small business owner. They share tips they’ve learned from their own personal collaborations, and even some cringy moments they have experienced working (or not working) with brands along the way. If you're a small business owner looking for tips on how to approach a collaboration, this episode is for you!
Moments to tune in for:
(2:33) Using ✨Delulu✨ energy to your advantage in your business
(7:46) A tip to keep in mind when pitching yourself to potential collaborators
(18:19) Collaborating with brands that don’t align with your personal beliefs
(28:16) When to step away from a collaboration and believing that your work is valuable
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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This week Sophie and Ashton are sitting down with Erin Roach of the Viral and Wonderful Cathartic Word! Ashton and Erin have been friends since the beginning of their accounts (and the pandemic) so we dive into a little bit of everything and also reminisce! Erin openly shares her experience with going viral and growing by over 100k within weeks. She talks about starting a shop while working full time and then stepping away from it all to prioritize her own health. Erin graciously shares about her newest venture - Cathartic Library - and how her love for books has opened up new business opportunities, partnerships and more. We talk about wedding planning, what is next for Erin, and how she is stepping back into the Cathartic Word space and what’s next. We had so much fun with Erin and this is truly an episode that everyone should hear!
Moments you won't want to miss:
(1:26) An introduction to Erin from Cathartic Word
(12:43) Building a loyal and engaged social media community
(19:19) What Erin has learned through running a successful Instagram page
(27:19) Being consistent on social media while balancing a full time job
(32:38) The evolution of Cathartic Word and Cathartic Library
(41:02) Erin’s plans for the future after quitting her job!
(51:55) A word to Erin’s younger self
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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This week we are sitting down with Maya McNeal from Magically Maya! Maya is an influencer and also works full time! We dive into balancing work, influencing, wedding planning, and beyond! We also talk to Maya about her next big adventure - Motherhood - and how she plans to continue sharing her life while also being mindful of her son’s privacy. We talk about Disney, brand deals, how Maya got started, building partnerships, interacting with followers, and a little bit of everything in-between! If you’ve ever wanted to get into influencing or wondered what exactly it’s like…this is the episode for you!
Moments to tune in for:
(8:09) An introduction to Maya and how she started her social media journey
(12:01) Maya shares about using her platform to support her community
(19:26) A chat about gaining the trust of your audience as an influencer
(30:29) Finding the balance between having a full time job and content creation
(35:40) How Maya is planning on incorporating motherhood into her content
(38:02) The key to having a successful online presence and advice for new or aspiring influencers
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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Whether you’ve ever been personally victimized by someone stealing your artwork or sharing without credit or you’re simply looking for the proper way to share artwork with proper etiquette, this episode is SPICY. Sophie and Ashton dive into a cathartic episode sharing experiences of having their artwork shared without permission, including Sophie’s personal experience with a very famous account sharing her artwork…this episode pours the tea and you’ll have to listen in to find out the rest!
Moments to tune in for:
(2:54) Sophie’s recent experience with her artwork being shared without her permission
(14:28) Ashton’s experience having a peice of her art go viral
(20:52) A word to artists and creators about protecting your work
(26:35) How to confront a situation that doesn’t sit right with you
(28:51) Being on the other side of having your art work shared
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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Welcome to "The Art of Small" podcast! In this episode, we have a very special guest - Katie Campbell, owner of Katie Creative Co. We are so excited to have her on the show today to talk about her journey as a social media manager and entrepreneur.
We kick off the conversation by asking Katie about the evolution of her brand and how she became the successful social media manager she is today. We also chat about Katie's favorite client projects to date, and we get some juicy details about how Katie balances her client workload with posting on her own social platforms.
Of course, we all know that client work isn't always sunshine and rainbows, so we also delve into how Katie deals with difficult clients. And let's not forget about the money - we ask about Katie's pricing strategies and how she approaches taking time off when she's a service-based business.
We had such a blast chatting with Katie and we hope you enjoy listening to this fun and informative episode!
Moments you won't want to miss:
(1:53) An introduction to Katie
(10:01) The evolution of Katie Creative Co.
(24:31) Experiences with clients and attracting dream clients
(31:08) Learning from mistakes and setting boundaries
(42:40) Katie’s approach to pricing
(48:10) Making time for yourself as a small business owner
(56:05) Katie’s long term goals and what’s on the horizon for Katie Creative Co.
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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Ever feel like there aren’t enough hours in the day to get it all done? We’ve been there. Balancing everything in your business, juggling all the moving parts, ESPECIALLY when you’re working a full time job alongside your small business is no easy task…but we can help!
In this episode of the Art of Small podcast, we’re talking about time management for creative business owners. Ashton and Sophie discuss their personal experiences and share actionable tips that you can implement in your own business. We even explore how AI can be used to help you grow your business as a team of one. If you’re an artist, graphic designer, web designer, or any other type of creative business owner looking for tips to manage their time well and set boundaries in your business, this episode is for you!
Highlights:
(2:32) Boundary setting as a small business owner
(9:10) Fighting the temptation to constantly stay plugged in
(17:48) Taking advantage of AI to save time
(23:48) Managing time as a small business owner with a full time job
(28:28) Managing time as a small business owner and foster parent
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Skyrocket your productivity and decrease time spent on marketing & admin tasks for your creative biz:
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Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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This week, Sophie is sitting down with Tara Sun to chat about becoming a published author! Tara takes us back to the beginning as we walk through her journey to where she is now, a published author and podcaster! In between conversations about faith and following God’s will in life and in business, Tara also walks us through the marketing side of publishing her first book and what it looks like to serve her audience across her platforms like Instagram and YouTube while serving the Lord. If you’ve ever been interested in writing a book or building a faith-filled business, this episode is for you!
Highlights:
(8:54) A little about THEE Tara Sun
(11:44) Manifestation from a Christian small business owner’s perspective
(18:46) How Tara got started with her business
(26:44) Tara’s book writing process
(34:18) Building an engaged social media community
(43:28) Tara’s iconic church outfit reels
(49:46) Balancing business with motherhood
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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Get ready for some pop-up shop talk on this episode of "The Art of Small"! We're here to share our personal experiences, funny stories, and the essentials of setting up a successful booth at markets and events. We'll give you tips on what to bring, how to decide on inventory, and ways to grow your audience and customer base. Plus, we'll share what we've learned from previous markets and what we would do differently at our next pop-up shop. Get excited to learn about what types of products do well at pop-up shops and events and how to decide which ones to commit to. Whether you're a seasoned pop-up shop pro or just starting out, this episode is sure to help you make the most of your market experience.
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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Welcome back to the Art of Small Podcast! This week we are joined by Rebekah from Doodles by Rebekah. Rebekah is a small business owner, designer, wife and mom who does it all! She dives into how she started her business, how she took the leap into hiring employees and what it looks like to go to some of the biggest trade shows out there and wholesale. This episode was incredible and we learned so much. We know you’re going to love our time with Rebekah.
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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In this episode of "The Art of Small," Ashton and Sophie chat about all things Etsy for creative business owners! Ashton dives deep into her own experiences on the platform and spills the tea on some of the essentials for having success on Etsy, including finding your niche, staying organized, and providing excellent customer service.
They also dish on the challenges and benefits of selling on Etsy, like dealing with competition and basking in the supportive community on the platform. The co-hosts share their own tips and tricks for standing out in a crowded marketplace and finding success on Etsy, with plenty of laughs and high fives along the way!
Finally, Ashton and Sophie dive into how to know if Etsy is the right platform for your business and what advice they would give to those looking to get discovered on Etsy. Get ready to feel inspired and motivated to crush it on Etsy!
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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Welcome back to a second season of the Art of Small! We are so excited to be with you all again for another season. Thank you SO MUCH from the bottom of our hearts for your continued support. This episode is without a doubt UNHINGED but we’re so here for it. We promise the rest of this season is filled with all the business tips your heart could ever desire, but for now, we’re just sharing some life updates and talking about our favorite tv shows, current events, guilty pleasures, and last but not least, quoting the Chronicles of Narnia. We hope you’ll stick around because we’ve got lots in store for you!
Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
MENTIONED IN THIS EPISODE
Sophie's LIVE Course for Small Business Owners | Creative Entrepreneur Accelerator Program: https://www.simplysophiedesigns.com/creative-entrepreneur-accelerator
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Get Social With the Art of Small!
Email: [email protected]
The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en
Sophie’s Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en
Sophie’s Website: https://www.simplysophiedesigns.com/
Ashton’s Instagram: https://www.instagram.com/ashton.creates/?hl=en
Ashton’s Website: https://shopashtoncreates.com/
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