Episoder
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Amardeep Parmar (https://www.linkedin.com/in/amardeepsparmar) from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) welcomes Simone Maini, Chief Executive Officer at Elliptic.
This podcast episode Simone Simone Maini, CEO of Elliptic, discusses her career journey from corporate banking to consulting, and eventually leading a blockchain intelligence firm, sharing insights on navigating career transitions, scaling startups, and fostering trust in the crypto space.
Message from our headline partners:
From the first-time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
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Show Notes:
00:00 - Intro
01:45 - Simone shares childhood ambitions and early academic interests.
03:13 - Reflections on studying history at Cambridge and adjusting to its unique teaching style.
04:37 - Transitioning from ambitions of teaching to exploring broader career paths.
05:22 - Criteria for first job post-university: working in a global company in London with opportunities for variety and international exposure.
06:11 - Simone recounts her first job at Legoland and its impact on her skills and adaptability.
07:32 - Experience in Deutsche Bank's graduate scheme, including time in New York and navigating the 2008 financial crisis.
09:50 - Insights on career reflections during the banking crisis and the transition to client-facing roles in consulting.
11:22 - Simone's mindset on promotions and why she transitioned from banking to consulting.
14:40 - Decision to join Elliptic, an early-stage crypto startup, despite the risks and her initial doubts.
17:40 - Trust in Elliptic’s founders and the value of working with passionate, resilient people.
19:22 - Importance of trust and aligning values when joining a startup.
20:35 - Transition to CEO during the pandemic and navigating challenges remotely from Singapore.
23:11 - Responsibilities in the early days at Elliptic and enjoying the variety of startup roles.
24:50 - Surprises and challenges in adjusting from structured corporate environments to startups.
27:15 - Explanation of Elliptic’s work in crypto intelligence and combating money laundering.
30:20 - Building trust with clients and ensuring reliability in partnerships.
33:54 - Challenges of scaling Elliptic and lessons learned in timing and decision-making.
35:42 - Wins at Elliptic: advancing the mission to stop illicit activity in crypto and fostering a strong company culture.
37:56 - Optimism about the future of crypto, including regulation and stablecoins.
39:37 - Quick-fire questions and shout-outs to influential figures in business and media.
40:59 - Where to find Simone and Elliptic online.
Simone Maini:
https://www.linkedin.com/in/simone-maini/
Website:
https://www.elliptic.co/
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Episode 201: Anshika Arora (https://www.linkedin.com/in/anshika-arora-ab5021137), today’s host from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) and the founder of Eternity (https://eternity-uk.com/) welcomes Nishi Shah, Leadership Development Consultant.
In this episode of the Bae LAB Podcast, host Anshika discusses how to shape a winning company culture with leadership consultant Nishi Shah. Nishi emphasises the importance of self-awareness in founders, strategies for building and maintaining culture, and actionable tips for hiring and team alignment.
Message from our headline partners:
From the first time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
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Show Notes:
00:00 - Intro
01:09 - Defining company culture and why it’s critical for startups.
02:52 - Mindset shifts: From founder to leader.
04:20 - Practical strategies for aligning teams with the mission.
07:28 - Building a culture: Start with the business mission and behaviors.
12:16 - Break for HSBC Innovation Banking partnership.
13:28 - Founders’ behaviors: Leading by example.
18:28 - Hiring for culture and competence.
24:12 - Measuring culture: Feedback, check-ins, and accountability.
Nishi Shah:
https://www.linkedin.com/in/nishishahcoach/
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Manglende episoder?
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Join us as we celebrate our 200th episode!
Amardeep Parmar (https://www.linkedin.com/in/amardeepsparmar) from The BAE HQ (https://www.linkedin.com/company/the-bae-hq)
Celebrating 200 episodes, Bae HQ reflects on its journey, highlights its impact on British Asian entrepreneurs, and reveals exciting plans for 2025, including mentorship programs, events, and media expansions.
Message from our headline partners:
From the first-time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
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Show Notes:
00:00 - Intro
01:07 – About Bae HQ & Four Pillars
03:06 – Mentorship Programs & Work Experience Initiatives
06:02 – Media: Podcast Evolution & Future Content
11:09 – Events: Community Building & Bae HQ Awards
15:23 – Investment: Angel Network & Fundraising Support
17:25 – Personal Investments & Achievements
18:24 – Team Expansion & Studio Plans
19:31 – Regional Growth & Partnerships
20:17 – Final Thoughts & Gratitude
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Episode 199: Anshika Arora (https://www.linkedin.com/in/anshika-arora-ab5021137), today’s host from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) and the founder of Eternity (https://eternity-uk.com/) welcomes Rajiv Samani, Corporate Associate at Joelson.
This podcast episode discusses the legalities of fundraising with angel investors, exploring the differences between angels and VCs, key legal documents, managing investor expectations, and common mistakes founders make. Expert insights from Rajiv, a corporate associate at Joelson, offer practical advice on term sheets, investor rights, due diligence, and balancing authority with angel investors. The discussion also highlights tax relief schemes and negotiation strategies for founders.
Message from our headline partners:
From the first-time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
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Show Notes:
00:00 - Intro
01:27 - Typical fundraising process with angels vs. VCs.
02:29 - Explanation of term sheets and key legal documents.
04:06 - Advanced subscription agreements and their role in early-stage fundraising.
04:37 - Negotiable terms founders should focus on in discussions with angels.
05:41 - Key investor rights and balancing founder control.
07:30 - Challenges with traditional banks vs. innovation banking.
07:54 - Due diligence process for angel fundraising.
10:29 - Balancing board seats and authority with investors.
12:29 - Common legal mistakes and SEIS/EIS eligibility importance.
15:43 - Aligning investor expectations for follow-on rounds and exits.
17:19 - Closing thoughts and shout-outs to inspiring individuals.
19:25 - Rajiv shares how listeners can connect and seek advice.
20:11 - Final advice on networking and asking for help.
Rajiv Samani:
https://www.linkedin.com/in/rajiv-samani-124a58100
Joelson:
https://joelsonlaw.com/
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Amardeep Parmar (https://www.linkedin.com/in/amardeepsparmar) from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) welcomes Jyoti Patel, CEO and Founder of Red Rickshaw and FeastBox
This podcast episode explores Jyoti Patel's entrepreneurial journey from co-founding Red Rickshaw and Feastbox to angel investing, focusing on the interplay between psychology, business growth, and cultural innovation.
Message from our headline partners:
From the first-time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
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Show Notes:
00:00 - Intro
02:01 - Jyoti's childhood ambition of becoming an FBI agent and early passion for psychology.
03:07 - Reflections on family, cultural influences, and first trip to India.
05:13 - Choosing psychology as a career and studies.
06:47 - Transition to business psychology and first career steps.
08:30 - Jyoti's curiosity about building businesses from her management consulting experience.
09:55 - The catalyst for starting Red Rickshaw: personal frustration with Asian grocery shopping.
12:02 - Initial steps in launching Red Rickshaw, identifying product-market fit.
14:58 - Challenges in building the business, including logistics and product sourcing.
17:11 - Early hires and managing logistics with a full-time job.
19:43 - Reaching a million in sales and deciding to go full-time.
21:42 - Raising VC funds and scaling the business.
25:50 - Launching Feastbox as an extension of Red Rickshaw.
29:01 - Lessons learned from Red Rickshaw applied to Feastbox operations.
31:02 - Exiting both businesses and transitioning to new ventures.
32:46 - Exploring psychology’s role in consumer behavior and decision-making.
35:32 - Current focus: angel investing and helping startups expand to the US.
38:48 - Advice for entrepreneurs on geographic expansion.
Jyoti Patel:
https://www.linkedin.com/in/jyoti-patel-53ba37a/
Website:
https://jyotipatel.me/
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Episode 197: Anshika Arora , today’s host from The BAE HQ and the founder of Eternity welcomes Ankush Bhatia, a Commercial Focused Finance Leader.
This podcast explores the essential components of an effective board pack, emphasising the importance of storytelling, tangible metrics, and strategic planning to maintain investor confidence and engagement. Featuring Ankush, a seasoned CFO, the discussion provides actionable advice for founders on presenting data, managing challenges, and building relationships with current and future investors.Message from our headline partners:
From the first time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
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Show Notes:
00:00 - Intro
01:12 – Purpose and impact of a board pack.
02:00 – Board pack structure: summary, metrics, financials.
03:28 – Storytelling to drive discussions.
04:46 – Identifying and tracking key metrics.
06:18 – Balancing metrics for current/future investors.
07:45 – Building investor relationships early.
08:26 – Managing bad news with communication.
10:50 – Financial metrics and data storytelling.
13:24 – Operational and non-financial metrics.
14:42 – Common board pack mistakes.
Ankush Bhatia:
https://www.linkedin.com/in/ankush-bhatia-154559b/
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Amardeep Parmar (https://www.linkedin.com/in/amardeepsparmar) from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) welcomes Rajiv Tanna, Founder, Investor and Advisor of Birdie.
This podcast episode features Rajiv Tanna, co-founder of Birdie, discussing his journey from corporate banking to founding a health-tech startup. Birdie provides digital tools for home care providers, addressing the broken state of elderly care in the UK. Rajiv shares insights on building a mission-driven team, executing a pivot from B2C to SaaS, and the challenges of scaling a high-growth startup. The conversation also highlights the importance of innovation, resilience, and personal growth in entrepreneurship.
Message from our headline partners:
From the first-time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
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Show Notes:
00:00 - Intro
01:36 – Rajiv reflects on his childhood aspirations and structured career path.
03:18 – Pre-university internship at Accenture and its influence on his career.
04:35 – Insights from Rajiv’s university and early professional experiences.
05:34 – Rajiv shares his decision to leave corporate life and transition into startups.
07:48 – Challenges faced during his first startup attempt and key learnings.
10:33 – The opportunity and motivation behind joining Birdie.
12:21 – Birdie’s early pivot from B2C to SaaS and the journey to product-market fit.
16:17 – Challenges in building and scaling Birdie’s product and team.
20:32 – Addressing trust barriers and challenges with traditional care providers.
24:18 – Rajiv’s approach to hiring and building a high-performing team.
27:52 – Personal growth areas Rajiv focused on as Birdie scaled.
30:58 – Birdie's achievements and impact on the home care sector.
32:14 – Rajiv’s vision for Birdie’s future and the potential of generative AI in healthcare.
Rajiv Tanna:
https://www.linkedin.com/in/rajivtanna/
Birdie
https://www.birdie.care/
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Episode 195: Anshika Arora (https://www.linkedin.com/in/anshika-arora-ab5021137), today’s host from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) and the founder of Eternity (https://eternity-uk.com/) welcomes Nayan Behal, Managing Director and Country Head at Pliant
This podcast episode explores the essentials of crafting an effective go-to-market strategy, with insights on pricing, target audience definition, and sales distribution from Nayan, Managing Director at Pilant, a Series A fintech startup. Listeners gain practical advice for balancing passion with commercial viability, identifying critical KPIs, and avoiding common founder pitfalls.
Message from our headline partners:
From the first time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
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Show Notes:
00:00 - Intro
01:31 - Go-to-market strategy essentials.
02:49 - Importance of KPIs.
03:45 - Defining a target audience.
05:28 - Filtering feedback effectively.
07:04 - Sales and distribution timing.
09:26 - Pricing strategy frameworks.
11:24 - Tailored messaging benefits.
13:32 - Common founder mistakes.
15:25 - Balancing passion and viability.
Nayan Behal:
https://www.linkedin.com/in/nbehal
Pliant:
https://www.linkedin.com/company/getpliant/
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Amardeep Parmar (https://www.linkedin.com/in/amardeepsparmar) from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) welcomes Mariam Ahmed, Co-Founder of Menza.ai
In this episode, Mariam Ahmed, co-founder of Menza AI and a YC-backed entrepreneur, shares her journey from aspiring doctor to tech founder leveraging AI to make data-driven insights accessible for businesses. She discusses her path through corporate life at Goldman Sachs, the founding of Mensz AI, and the critical role of Y Combinator in shaping her startup experience.
Message from our headline partners:
From the first time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
________
Show Notes:
00:00 - Intro
00:43 - Introduction of guest Mariam Ahmed and her journey from coding enthusiast to entrepreneur.
01:36 - Mariam’s childhood ambitions and early interests in medicine and problem-solving.
02:55 - Transition from medicine to coding and biotech internships during university.
04:25 - Landing internships through proactive efforts and working on free coding projects for startups.
06:16 - Mariam’s dissertation on breast cancer diagnosis using machine learning.
07:07 - Gaining corporate experience at Goldman Sachs and transitioning into finance.
10:52 - Value of corporate experience in building work ethics and skills.
12:07 - The unexpected call to co-found Mensa AI and the support of her family.
15:26 - Early experimentation with AI and LLMs before their mainstream popularity.
20:13 - Identifying the core problem Mensa AI would address: making data insights accessible.
24:14 - Early product iterations and lessons learned from user feedback.
27:08 - The transformative experience of Y Combinator and building resilience as a founder.
30:34 - Balancing stress and focusing on building a user-centric product.
32:11 - Biggest wins: meaningful user engagement and validating product value.
35:25 - Mariam’s hopes for the future of Mensa AI and her entrepreneurial journey.
37:50 - Shoutouts to impactful British Asians and closing thoughts.
Mariam Ahmed:
https://www.linkedin.com/in/mariamaahmed/
Menza.ai
https://www.linkedin.com/company/menzaai/
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Episode 193: Anshika Arora (https://www.linkedin.com/in/anshika-arora-ab5021137), today’s host from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) and the founder of Eternity (https://eternity-uk.com/) welcomes Shefali Davda-Bhanot, Head of Talent at Doccla.
This podcast episode dives into the challenges and strategies of hiring the first few key team members for a startup. Topics include balancing financial readiness, the benefits of generalists versus specialists, and fostering diversity metrics, with insights from Shefali, head of talent at Doccla.
Show Notes:
00:00 - Intro
00:48 - Shefali’s insights on the “chicken-and-egg” problem of hiring and revenue.
01:39 - Discussing characteristics and timing for a first hire.
03:48 - Debate on hiring a generalist vs. specialist for early-stage startups.
06:49 - Outsourcing vs. hiring in-house for startups.
10:52 - Founders foregoing salaries and balancing early-stage hiring decisions.
13:56 - Common hiring red flags and pitfalls for startups.
18:33 - Balancing diversity and finding the right fit in early-stage hires.
22:49 - Shefali names inspiring British Asians making an impact.
26:49 - Closing thoughts, Shefali’s contact details, and community encouragement.
Shefali Davda-Bhanot:
https://www.linkedin.com/in/shefalidavda/
Doccla:
https://www.linkedin.com/company/doccla/
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Amardeep Parmar (https://www.linkedin.com/in/amardeepsparmar) from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) welcomes Anshu Ahuja, Co-Founder at DabbaDrop.
In this podcast episode, Anshu shares her journey from a career in TV to building a thriving, sustainable food delivery service across London, using reusable tiffin boxes and prioritising eco-friendly practices.
Message from our headline partners:
From the first-time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
________
Show Notes:
00:00 - Intro
01:31 – Anshu’s Early Passion for Food
03:30 – Career Choices and Moving to the UK
04:51 – Breaking into the Film Industry
09:15 – Facing Rejections and Perseverance
10:08 – Career Evolution and Family Balance
12:25 – Market Stall and Side Hustles
15:23 – Founding DabbaDrop: From Idea to Launch
17:10 – Organic Growth and First Customers
18:38 – Founding Team Dynamics
22:22 – Hiring First Employees and the Pandemic Surge
25:00 – Challenges Post-Pandemic and Adapting
28:21 – The First Fundraising Campaign
31:10 – Customer Relationships and Investor Engagement
32:19 – DabbaDrop’s Achievements and Sustainability
Anshu Ahuja:
https://www.linkedin.com/in/anshu-ahuja-b344201ab/
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Amardeep Parmar (https://www.linkedin.com/in/amardeepsparmar) from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) welcomes Mandeep Singh, Exited CEO & Founder at Trouva.
In this podcast episode, Mandeep shares his journey from a failed launch to a successful exit, showing the power of listening to customer feedback and pivoting for product-market fit.
Message from our headline partners:
From the first time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
________
Show Notes:
0:00 - Intro
00:45 - Mandeep Singh’s Background and Career
01:46 - Childhood Aspirations and Education Journey
02:53 - Adapting to Cambridge and Academic Challenges
04:44 - Early Entrepreneurial Ventures
07:14 - Private Equity Career and Realizations
12:00 - Decision to Quit and Start Something New
18:18 - Building Street Hub and Pivots to Trouva
20:56 - Adjusting to Startup Challenges
26:39 - Discovering Product-Market Fit with Trouva
34:44 - Transitioning to Non-Exec Roles and Investing
43:17 - Joining Amnesty International’s Board and Impact
Mandeep Singh:
https://www.linkedin.com/in/mandeepsinghuk/
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Amardeep Parmar (https://www.linkedin.com/in/amardeepsparmar) from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) welcomes Deepti Patankar, Ex Co Founder and COO of Hostmaker.
In this podcast episode, Deepti Pantankar, shares insights on scaling a service-based startup, overcoming operational hurdles, and the challenges of rapid growth before exiting the business.
Message from our headline partners:
From the first-time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
________
Show Notes:
00:00 - Intro
01:34 - Deepti’s early career goals and transition to law
06:17 - Founding Hostmaker and the initial inspiration
08:29 - Balancing financial security and entrepreneurship as a couple
11:44 - Overcoming operational challenges and trust-building
14:31 - Fundraising journey and Series B round
18:56 - Scaling challenges and operational demands
23:05 - Decision to sell due to pandemic uncertainties
26:09 - Reflections on selling Hostmaker during COVID-19
28:06 - Taking a year off and future aspirations
34:32 - Advising other startups and sharing lessons learned
Deepti Patankar:
https://www.linkedin.com/in/deepti-patankar-108a202/
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Episode 189: Amardeep Parmar (https://www.linkedin.com/in/amardeepsparmar) from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) welcomes Aishwarya Agarwalla, Bae HQ’s new Founders Associate
This episode introduces Aish, Bae HQ’s newest team member and the first full-time in-person associate, sharing her journey from involvement in the UK startup ecosystem to her current role at Bae HQ. Aish discusses her background, motivations, and commitment to supporting the British Asian entrepreneurial community while fostering a culture of giving back.
Message from our headline partners:
From the first time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
________
Show Notes:
00:00 - Intro
0:43 – Aish shares her background in startups, starting with a gap year during COVID.
1:41 – Overview of Kickstart’s accelerator program and Aish’s role.
2:56 – Aish’s reasons for joining Bae HQ, supporting British Asian entrepreneurs.
3:50 – Aish reflects on her busy first week and new responsibilities.
5:04 – Advice for students on networking and engaging with the startup ecosystem.
7:08 – Aish’s excitement for upcoming events and outreach programs.
7:56 – Quick shoutouts to inspiring figures in the Asian community.
9:21 – How listeners can connect with Aish and Bae HQ.
10:51 – Request for mentors and experienced founders to support Bae HQ initiatives.
11:48 – Final message encouraging listeners to give back to the community.
Aishwarya Agarwalla:
https://www.linkedin.com/in/aishwarya-agarwalla-9538b71ab/
Bae HQ:
https://www.linkedin.com/company/the-bae-hq -
Amardeep Parmar (https://www.linkedin.com/in/amardeepsparmar) from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) welcomes Sunaina Sethi, Co-Founder & Chief People Officer JKS Restaurants.
In this podcast episode, discover how JKS Restaurants grew from a single location into a global brand with over 1200 employees, and the role of people, vision, and adaptability in that journey.
Message from our headline partners:
From the first time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
________
Show Notes:
0:00 - Intro
0:41 - Restaurant portfolio and early story
1:36 - Early ambitions and career path
2:37 - Studying and career pivot to hospitality
4:09 - Working at HSBC and lessons learned
5:43 - JKS first restaurant and early growth
8:10 - Working with family dynamics
11:29 - Growth vision and organic expansion
16:58 - Restaurant portfolio highlights
18:35 - Transition to people-focused role
20:35 - JKS people strategy and leadership approach
22:47 - Navigating challenges of COVID
25:53 - Maintaining longevity in a tough industry
27:19 - Lessons from tough business decisions
29:16 - Concept behind Ambassadors Clubhouse
31:49 - Expanding with new ideas and locations
33:48 - Future of JKS and International growth
34:57 - What’s next and new tech at JKS
Sunaina Sethi:
https://www.linkedin.com/in/sunaina-sethi-57215731/
JKS Restaurants:
https://jksrestaurants.com/
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Episode 189: Anshika Arora , today’s host from The BAE HQ and the founder of Eternity welcomes Shreyaa Khemka Portfolio Services Manager at Owl Ventures.
In this episode, Anshika and Shreyaa explore how startups can measure success beyond financial metrics, focusing on traction, impact, and long-term value.
Message from our headline partners:
From the first time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
________
Show Notes:
0:00 - Intro
01:16 - Key non-financial metrics for business success.
02:06 - Frequency of tracking financial vs. non-financial metrics.
02:38 - The integration of non-financial metrics into revenue forecasting.
03:31 - Deliberation on impact and long-term value metrics.
04:45 - Balancing engagement/satisfaction with growth and acquisition.
05:09 - Importance of user-centric approaches for long-term success.
06:10 - Gathering and interpreting net promoter score and qualitative feedback.
08:24 - Measuring and improving long-term product impact.
09:33 - Factors for assessing product reach, access, and outcomes.
11:37 - Discussion on internal team metrics and company culture.
12:12 - Value of qualitative data in investor decision-making.
14:40 - Example of qualitative feedback impacting product decisions.
16:09 - Evolving consumer habits and adapting business strategies.
17:10 - Competitive benchmarking for market positioning.
18:34 - Avoiding data overwhelm through clear measurement frameworks.
20:39 - Common data measurement mistakes among founders.
Shreyaa Khemka:
https://www.linkedin.com/in/shreyaakhemka/Owl Ventures:
https://www.linkedin.com/company/owl-ventures-lp/
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Amardeep Parmar (https://www.linkedin.com/in/amardeepsparmar) from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) welcomes Harjas Singh Co-Founder at Shares.
In this podcast episode, Harjas Singh, Co-Founder of Shares, takes us through his captivating entrepreneurial journey. From initially aspiring to become a doctor, to exploring sports, and then shifting to software engineering, Harjas ultimately founded a fintech startup. Along the way, he embraced challenges and personal growth, making his story both inspiring and insightful.
Message from our headline partners:
From the first time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
________
Show Notes:
00:36 - Intro
01:29 - Growing Up and Early Ambitions
02:43 - Transitioning from Medicine to Computer Science
03:48 - Discovering Bhangra and Community at University
06:44 - Starting a Career in Software Engineering
07:43 - Navigating Visa Challenges and Moving to London
09:24 - Joining Deutsche Bank and Moving to Revolut
12:17 - Thriving in the Startup Ecosystem
13:17 - Building a Wealth and Trading Product at Revolut
14:04 - Deciding to Launch His Own Startup
15:38 - Creating a Social Investing Platform
17:25 - Finding and Teaming Up with Co-Founders
19:57 - Key Early Decisions That Stood Out to Investors
21:41 - Scaling and Building a Community of Savvy Investors
25:51 - Securing Regulatory Approvals and Celebrity Endorsements
27:54 - Exciting Plans for the French Market and Beyond
30:36 - Lessons Learned in Personal Growth and Building a Team
Harjas Singh:
https://www.linkedin.com/in/harjas-singh-7b61a048/
Shares:
https://www.shares.io/
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Episode 185: Anshika Arora (https://www.linkedin.com/in/anshika-arora-ab5021137/?originalSubdomain=uk), today’s host from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) and the founder of Eternity (https://eternity-uk.com/) welcomes Sonia De Mello (https://www.linkedin.com/in/soniademello/?originalSubdomain=uk), Account Director at Woodrow.
In this episode, we discuss the key differences between PR and marketing, offering practical, cost-effective strategies for startups to build long-term influence and media relationships.
Message from our headline partners:
From the first time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
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Show Notes:
00:00 Intro
00:19 PR vs. Marketing Overview
01:08 The Role of PR in Brand Influence
02:26 PR and Marketing Synergy for Startups
04:26 Measuring PR Impact
07:17 Crafting Stories for Your Audience
08:52 The Importance of Targeted Storytelling
11:17 Understanding the News Cycle and Relevance
14:11 Building Relationships with Journalists
17:33 Leveraging LinkedIn for PR
18:16 Common PR Mistakes to Avoid
22:47 Examples of Successful Founders in PR
💼 LinkedIn:
https://www.linkedin.com/company/the-bae-hq
📸 Instagram:
https://www.instagram.com/thebaehq/
🎥 YouTube Channel:
https://www.youtube.com/@thebaehq?sub_confirmation=1
Support us:
https://www.thebaehq.com/supportus
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Amardeep Parmar (https://www.linkedin.com/in/amardeepsparmar) from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) welcomes Kanu Batra Co-Founder at Speek.
In this podcast episode, Kanu Batra Co-Founder at Speek Health, shares her inspiring story of career pivots, resilience, and the journey from dreaming of being a pilot to creating a mental health platform for young people.
Message from our headline partners:
From the first time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
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Show Notes:
00:00 Intro
01:02 Moving to a Bigger City for Growth
02:36 Transition from Pilot Dreams to Bioengineering
04:04 Realising a Passion for Market Impact
05:21 Family Pressure and Entrepreneurial Roots
07:15 The Blessings of Unconditional Parental Support
08:10 Building a Career in Healthcare
09:12 Navigating a Job Abroad in Singapore
11:11 Key Mentors and Support in the Corporate World
14:55 Struggles and Lessons of Entrepreneurship
16:15 Why Kanu Chose Young People’s Mental Health
22:04 Building a Co-Founder Relationship
24:43 Lessons Learned from Failed Co-Founder Partnerships
29:04 Making an Impact in Self-Harm Treatment
31:41 Building a Sustainable Business with Social Impact
34:08 Vision for the Future of Speek Health
Kanu Batra:
https://www.linkedin.com/in/kanubatra/
Speek:
https://lets-speek.com/
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Episode 183: Anshika Arora (https://www.linkedin.com/in/anshika-arora-ab5021137/?originalSubdomain=uk), today’s host from The BAE HQ (https://www.linkedin.com/company/the-bae-hq) and the founder of Eternity (https://eternity-uk.com/) welcomes Mira Magecha (https://www.linkedin.com/in/miramagecha/), Chief People Officer of Play For Change.
In this episode, Mira shares essential leadership skills, emphasising self-awareness, team empowerment, and the balance of vision and communication for startup founders.
Message from our headline partners:
From the first time founders to the funds that back them, innovation needs different. HSBC Innovation Banking is proud to accelerate growth for tech and life science businesses, creating meaningful connections and opening up a world of opportunity for entrepreneurs and investors alike. Discover more at https://www.hsbcinnovationbanking.com/
________
Show Notes:
00:00 - Intro
00:26 - The Core Leadership Skills Every Founder Needs
02:59 - Developing Self-Awareness as a Leader
05:20 - How to Communicate Vision and Strategy Effectively
07:25 - The Importance of Storytelling in Leadership
08:33 - Balancing Empowerment and Accountability
10:56 - Hiring the Right Team and Failing Fast
14:54 - When to Bring in Outside Expertise
18:17 - Delegating Without Micromanaging
19:56 - Summary and Key Takeaways
💼 LinkedIn:
https://www.linkedin.com/company/the-bae-hq
📸 Instagram:
https://www.instagram.com/thebaehq/
🎥 YouTube Channel:
https://www.youtube.com/@thebaehq?sub_confirmation=1
Support us:
https://www.thebaehq.com/supportus
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