Episoder
-
Experts Ashley and Vinnie explore strategies for fostering customer engagement and loyalty. They emphasise understanding customer behaviour and adapting marketing approaches for greater relevance. Practical advice includes conducting mystery shops, refining the customer journey, and leveraging data to personalise experiences. The conversation touches on the balance between technology and the human touch in marketing. Furthermore, they discuss topics such as AI, sustainability, and whether or not e-commerce merchants should consider "blackballing" end users.
This episode is sponsored by cloutfit.ai, a new B2B fashion commerce company founded by the former CPO and the CTO of major fashion ecommerce companies. Cloutfi.ai uses AI tools to help increase their client’s revenue by boosting user engagement.
-
Anna Odell's Anna chronicles the formative years, educational experiences, and early career moves that were all part of the life of Anna Wintour, offering a glimpse into her family background, professional trajectory, and personal relationships as she navigated the fashion industry.
This episode is sponsored by cloutfit.ai, a new B2B fashion commerce company founded by the former CPO and the CTO of major fashion ecommerce companies. Cloutfi.ai uses AI tools to help increase their client’s revenue by boosting user engagement.
-
Manglende episoder?
-
Fashionopolis, by Dana Thomas, examines the fashion industry's complex history, from the Industrial Revolution to modern "fast fashion," revealing its detrimental impacts. It explores issues like worker exploitation, environmental damage, and copyright infringement caused by rapid production and consumption. The text also highlights efforts to promote sustainability and ethical practices such as slow fashion, innovative materials, and technological advances. Additionally, it discusses the role of consumer behaviour, brand responsibility, and the potential for a more sustainable future. Ultimately, it suggests a shift towards valuing transparency, fair labour, and environmental consciousness in the fashion world.
-
Is Dubai the next fashion frontier? Join us as we unpack the booming fashion market in the UAE, forecast to outpace global growth with a 5% CAGR through 2030. Discover how international brands are capitalising on Dubai's strategic location, thriving tourism, and ambitious economic agenda (D33) to double its GDP by 2033. From understanding the diverse consumer base to navigating the omnichannel landscape, we'll provide actionable strategies for fashion businesses looking to expand their presence and win big in Dubai.
-
"Chronicles of a Fashion Buyer" by Mercedes Gonzalez, recounts the author's experiences in the fashion industry, beginning with her unconventional upbringing and early exposure to the garment business through her uncle. Gonzalez details her evolution from working in her uncle's factory to becoming a fashion buyer, navigating various challenges and cultural differences along the way, including working with Walmart and traveling to China. The chronicles encompass anecdotes and business lessons learned from working with diverse clients and navigating the intricacies of retail, marketing, and global trade. Gonzalez highlights the importance of practical experience and entrepreneurial spirit.
-
What happens when AI takes over your voice? In this episode ofThe Fashion Algorithm Podcast, we put cutting-edge voice cloning technology to the test. This motivational speech isn’t spoken by a human—it’s an AI-generated clone of Cloutfit.ai’s co-founder, Gustavo Smidt, former CPO at Namshi.
In this short but powerful talk, AI-Gus (yes, we’re calling it that) delivers a message about innovation, technology, and the future of building products. It’s part inspiration, part tech experiment, and a glimpse into the future of AI-driven content.
Does it sound real? Is it too robotic? Listen in and tell us what you think—because whether we like it or not, AI is here to stay.
#AI #VoiceCloning #TechInnovation #Startups #TheFutureIsNow
-
Sustainable Fashion for Dummies by Paula N. Mugabi: Your Guide to Ethical & Eco-Friendly Style 🌿👗
Paula N. Mugabi’s Sustainable Fashion for Dummies is a must-read for anyone looking to embrace eco-conscious fashion. This guide explores the harmful effects of fast fashion on the environment and garment workers while offering practical tips for sustainable shopping. Learn how to audit your wardrobe, buy less, choose quality pieces, shop secondhand, and upcycle. Discover eco-friendly brands and strategies for reducing textile waste through donations and creative reuse. Whether you’re a fashion enthusiast or a conscious consumer, this book helps you build a sustainable wardrobe that benefits both people and the planet. 🌍♻️
#SustainableFashion #EcoFriendlyStyle #SlowFashion #EthicalFashion
-
In today's episode, we're diving into the transformative world ofAI-powered product recommendations in fashion e-commerce. Discover how these engines analyse vast amounts of data topersonalise the shopping experience, increase revenue, and drive customer engagement. We'll explore collaborative filtering, content-based filtering, and hybrid systems. Learn how businesses are using AI to predict trends, offer sustainable choices and create hyper-personalised experiences. Plus, we'll discuss the ethical considerations and challenges of implementing these technologies. Tune in to learn how AI is shaping the future of fashion retail!
-
Dive into the dynamic world of fashion e-commerce and discover howinfluencer affiliate programs are reshaping the industry! This episode explores the mechanics, benefits, and challenges of these innovative marketing strategies.
Learn how these programs work, creating mutually beneficial relationships between brands and influencers.Uncover the tools and technologies that power successful campaigns, from affiliate networks to social media analytics.Explore real-world examples from top fashion e-commerce companies like Nordstrom, Urban Outfitters and PrettyLittleThing, and LTK.Understand commission rates, conversion rates, and the metrics that drive success.Discuss the importance of authenticity and transparency in influencer partnerships.Tackle the challenges like measuring ROI and preventing affiliate fraud.Get the inside scoop on how to build authentic relationships between brands and influencers.Find out which social media platforms like Instagram, TikTok, and YouTube are key for fashion influencers.Whether you're a brand seeking to boost sales or an influencer looking to monetize your platform, this episode provides valuable insights into leveraging the power of influencer affiliate programs in the fashion e-commerce landscape. Stay ahead of the curve and unlock the potential of this game-changing marketing channel!
-
How AR & VR Are Transforming Fashion E-Commerce
In this episode, we explore how Augmented Reality (AR) and Virtual Reality (VR) are revolutionizing online shopping in fashion. From virtual try-ons to AR mirrors, these immersive technologies boost engagement, increase sales, and reduce returns. Learn how brands use AR/VR for marketing, social media, and supply chain optimization. Tune in to see the future of fashion tech! 🎙️✨ #FashionTech #Ecommerce
This episode is sponsored by cloutfit.ai, a new B2B fashion commerce company founded by the former CPO and the CTO of major fashion ecommerce companies. Cloutfi.ai uses AI tools to help increase their client’s revenue by boosting user engagement.
-
Dive into the future of fashion with our latest episode! We unpack the State of Fashion report, exploring key trends like the shift from luxury to non-luxury growth, the rise of ‘dupes’, and the growing influence of the ‘Silver Generation’. Discover how brands are leveraging AI for product discovery, navigating e-commerce challenges, and tackling sustainability goals. Is the industry ready for a turbulent year ahead?
This episode is sponsored by cloutfit.ai, a new B2B fashion commerce company founded by the former CPO and the CTO of major fashion ecommerce companies. Cloutfi.ai uses AI tools to help increase their client’s revenue by boosting user engagement.
-
The Business of Fashion features a discussion on the future of customer engagement in luxury e-commerce. Two experts, Kristen Moore from Saks Fifth Avenue and Lydia Pang from morning.fyi, explore how luxury retailers can connect with today's consumers. Customisation and customer-dictated experiences are paramount, as is transparent communication. The conversation highlights the shift towards individualism and the importance of building emotional connections with consumers through realism and integrity. They also touch on data strategies to create a 360-degree customer view, innovative engagement strategies, and the need for brands to align with consumer values for lasting loyalty. The discussion finishes with a focus on how to drive meaningful interactions that build lasting connections, particularly with high-net-worth individuals.
This episode is sponsored by cloutfit.ai, a new B2B fashion commerce company founded by the former CPO and the CTO of major fashion ecommerce companies. Cloutfi.ai uses AI tools to help increase their client’s revenue by boosting user engagement.
-
In this episode of The Fashion Algorithm:
• Discover how to build customer-centric business strategies using AI in the fashion and retail sectors. Learn to maximise customer lifetime value in a cookie-less world, measure brand marketing ROI, and drive product strategy with data-driven insights.
• Unlock the power of AI in fashion! This podcast episode explores strategies for customer centricity, data-driven decision-making, and brand marketing ROI. Gain insights on personalisation, product development, and measuring sponsorship effectiveness.
• Navigate the future of fashion with AI! Learn how to improve customer lifetime value, measure brand marketing ROI, and drive product strategy using data-driven insights. Incrementality and strategic customer goals are key.
• Transform your fashion business with AI! Explore customer-centric strategies, data-driven insights, and innovative approaches to product development. Discover how to measure brand marketing ROI and enhance customer experiences in the digital age.
This episode is sponsored by cloutfit.ai, a new B2B fashion commerce company founded by the former CPO and the CTO of major fashion ecommerce companies. Cloutfi.ai uses AI tools to help increase their client’s revenue by boosting user engagement.
