Episodes
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This Week In Fitness, hosted by Krissy Vann, is your five-minute download of the top headlines shaping the business of fitness. Produced by All Things Fitness and Wellness, we deliver fast, factual, and insightful updates designed for decision-makers and industry insiders.
Stay fit, stay informed, and keep your fitness business in shape.
This week’s episode covers:
Wellhub to Acquire Urban Sports Club
Wellhub has entered into a definitive agreement to acquire Urban Sports Club, a move that would expand its global wellness network to 18 countries.Peloton x Lil Jon
The rapper returns to the tread studio for a surprise DJ class, highlighting Peloton’s music-first engagement strategy.23andMe Files Chapter 11
With a shrinking market cap and leadership changes, the once high-flying genetics company faces a court-supervised sale process.U.S. Army’s ‘All You’ YouTube Series
A new wellness-focused content campaign aimed at Gen Z, grounded in the Army’s Holistic Health and Fitness system.Ergatta Partners with iFIT
Game-based fitness meets connected training as Ergatta’s interactive workouts roll out across iFIT treadmills.HYROX x GymNation Launch in Middle East
New performance centres replicate official race conditions, tapping into the rising demand for sport-style training.Subscribe for weekly updates and follow us on LinkedIn for more insights into the fitness and wellness industry.
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The fitness industry is seeing increased interest in longevity, GLP-1 medications, and venture capital investment. In this episode of All Things Fitness and Wellness, host Krissy Vann speaks with Jeff Zwiefel, Executive Director of MIORA Longevity & Performance at Life Time, about what these developments mean for gym operators, investors, and the broader industry.
Zwiefel, former COO of Life Time, shares his insights on science-backed longevity interventions, health optimization, and performance-based wellness offerings. As consumer interest in personalized health solutions grows, fitness businesses are considering how these trends fit into their existing models.
Key Takeaways:
-The role of MIORA in the expanding longevity and performance sector
-How GLP-1s and longevity are influencing fitness offerings
-The impact of venture capital and what it means for gym operators
-How wellness trends are affecting profitability and member engagement
-The biggest opportunities and risks for fitness professionals today
-How technology and personalization are driving new revenue streams
-With more focus on longevity and health optimization, how can fitness businesses approach these trends? Tune in for expert insights and strategic takeaways.
0:00 - Introduction
1:20 - The fitness industry’s evolving approach to longevity
3:10 - Meet Jeff Zwiefel: Executive Director, MIORA Longevity & Performance at Life Time
5:00 - The growing consumer demand for longevity and health optimization
7:30 - Biomarker-driven programs and comprehensive health assessments
10:45 - The rise of GLP-1 medications and their role in fitness and wellness
14:20 - Industry debates around GLP-1s and how Life Time is integrating them
18:50 - The intersection of fitness, wellness, and medicalized health solutions
22:15 - How fitness businesses can lead in the longevity conversation
26:40 - Investment trends and the role of venture capital in longevity and wellness
30:00 - Expanding MIORA clinics and what it signals about market demand
34:15 - Final thoughts and takeaways for fitness business owners -
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This Week in Fitness brings you the latest business moves, trends, and innovations shaping the fitness industry—all in under five minutes. Hosted by Krissy Vann, this fast-paced update keeps you informed and helps keep your fitness business in shape with key insights from top brands and industry reports.
In This Episode:
F45 Training launches FIT House of Brands, bringing F45, FS8, and VAURA Pilates under one umbrella to expand into wellness and recovery.F45 Training partners with Red Bull, tapping into its global sports marketing power to elevate brand awareness and engagement.ABC Fitness releases its Q1 Wellness Watch, reporting a rise in gym check-ins, fitness tech adoption, and consumer trends shaping 2025.CrossFit’s majority stakeholder, Berkshire Partners, is seeking a buyer, signaling potential changes for the brand’s future.STRONG Pilates announces major U.S. expansion, securing 155+ locations as hybrid fitness concepts continue to grow.FIBO expands with Hall 1, a new space dedicated to longevity and wellness, reinforcing the connection between fitness and preventative healthcare.WHOOP and [solidcore] partner to integrate biometric tracking into reformer-based workouts, adding real-time data insights to boutique fitness.Medtronic and Sperling’s BestPlaces release new longevity research, identifying Washington, D.C., San Francisco, and other U.S. cities as top locations for extreme longevity.Stay ahead of industry trends with This Week in Fitness. Subscribe for more updates!
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The fitness industry is preparing for major shifts in policy, trade, and investment, and The HFA Show 2025 will be the epicenter of these discussions. In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Liz Clark, CEO and President of the Health and Fitness Association, to break down the most important topics shaping the future of the industry.
With global supply chains, trade policies, and operational costs in flux, fitness businesses must stay informed to navigate the changing landscape. Liz shares insights into the economic factors impacting everything from gym equipment manufacturers to club operators, along with the advocacy efforts aimed at protecting and strengthening the industry.
We also look at what’s ahead for The HFA Show this year—the must-attend sessions, the key players in attendance, and what’s new for industry professionals who have been coming year after year. Plus, there’s growing movement in international fitness markets, hinting at broader expansion opportunities for those paying attention.
Whether you're a gym owner, investor, or supplier, this episode offers valuable insights into the conversations that will set the tone for 2025 and beyond.
🎧 Tune in now to get ahead of the game! @HealthandFitnessAssociation
#fitnessbusiness #fitnessindustry #hfashow2025 -
How is Burn Boot Camp differentiating itself in the competitive boutique fitness market? In this episode of All Things Fitness and Wellness, Amber Burke, Chief Operating Officer of Burn Boot Camp, shares insights into the company’s expansion, member engagement strategies, and the evolving landscape of group fitness.
Burn Boot Camp has built a strong community-driven model, focusing on empowering its members while maintaining scalability across multiple locations. In this conversation, Burke details the company’s approach to trainer development, CRM automation, member retention, and the integration of technology in fitness businesses. She also discusses the challenges of maintaining a strong brand identity while scaling a boutique fitness concept nationally.
Key topics covered in this episode:
-The role of automation and CRM in streamlining operations while preserving a personal touch
-Why the trainer-member connection is the foundation of long-term retention
How Burn Boot Camp is adapting to changing consumer expectations in the fitness industry
-Strategies for expanding a boutique fitness brand without losing its core identity
-The impact of technology and digital engagement in modern fitness business models
-Future trends in boutique fitness and what operators need to consider in the coming years
This episode provides valuable insights for fitness entrepreneurs, gym owners, industry executives, and anyone looking to understand the future of boutique fitness business models. Whether you are considering expanding your own fitness brand or refining your member engagement strategies, this discussion highlights key factors that contribute to long-term success.
Subscribe to All Things Fitness and Wellness for in-depth conversations with industry leaders, covering topics like business growth, technology integration, and consumer trends shaping the future of fitness. -
Welcome to This Week in Fitness, where Krissy Vann crunches the latest fitness business headlines all in under five minutes.
Here’s what’s making news this week:
🔹 Life Time Reports Strong Financials & Expands MIORA – Revenue hit $2.621 million, up 18.2%, with record membership retention. The new Evanston club becomes the second location to offer MIORA Performance & Longevity Clinic.
🔹 Technogym Introduces Healthness – The new AI-driven fitness approach tailors personalized training programs for muscular strength, cardiovascular endurance, and cognitive function.
🔹 The Fitness Technology Summit Heads to Europe – The event debuts in London on June 24, 2025, gathering leaders from David Lloyd Clubs, PureGym, The Gym Group, and Third Space to discuss the future of fitness technology.
🔹 UFC GYM Expands to 42 Countries – The brand will open 45+ locations worldwide, including its first in Pakistan and Indonesia, and launch Brazilian Jiu-Jitsu studios alongside a 20-week MMA training program.
🔹 Crunch Fitness Enters India – The company will open at least 75 gyms as it expands beyond its existing presence in Australia, Canada, Portugal, and Spain.
🔹 ABC Trainerize Academy Launches – A new education platform for personal trainers, offering structured courses on business growth, sales, and online coaching.
🔹 Pvolve Expands Women’s Health Programming – The company brings on a Head of Medical Affairs and launches new programs focusing on menopause, fertility treatments, and pelvic floor health.
🔹 Nike & SKIMS Introduce NikeSKIMS – The new activewear line blends Nike’s performance innovation with SKIMS' body-inclusive design, launching in the U.S. this spring.
🔹 Matrix Fitness Partners with Luxury Hotels – A new collaboration with the International Luxury Hotel Association aims to enhance fitness offerings in high-end hospitality spaces.
Stay fit, stay informed, and keep your fitness business in shape!
#fitnessbusiness #fitnessindustry #fitnessnews
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CEO of Physmodo, Andrew Menter, joins the All Things Fitness and Wellness podcast to discuss how fitness technology is transforming the industry. Andrew shares his personal journey from an unsuccessful business exit to discovering his passion and launching Physmodo—a company dedicated to helping gyms, fitness professionals, and corporate wellness programs use movement tracking technology to improve outcomes.
In this episode, we explore how leveraging technology can help reduce injuries, boost personal training revenue, and improve member retention. Andrew breaks down how objective movement data empowers trainers to create better client programs, enhances the member experience, and drives gym profitability. We also dive into the challenges and opportunities of implementing fitness technology at an enterprise level, with insights relevant for gym owners, operators, and wellness program leaders.
Whether you’re looking to increase member engagement, improve client results, or stay ahead in the evolving fitness industry, this conversation with Andrew Menter provides actionable takeaways and key industry trends.
Don’t forget to like, comment, and subscribe for more interviews with fitness industry leaders and business insights.
#fitnessbusiness #fitnessindustry #podcast -
In this episode of All Things Fitness and Wellness, Kathleen Ferguson pulls back the curtain on the fitness industry, revealing why investing in the growth and development of fitness coaches is key to long-term retention and an elevated member experience. She explores the evolving role of fitness coaches in supporting women's health and wellness, including essential conversations around menstrual cycles, perimenopause, and menopause, areas that have historically been overlooked in the industry.
Kathleen also doesn’t shy away from addressing what she calls the “dirty little industry secret” of high staff turnover. She shares why this challenge persists and offers innovative strategies to help gym owners and operators provide better support, creating a more stable and thriving coaching workforce.
If you're in the fitness industry, whether as an owner, operator, or coach, this episode is packed with insights you won’t want to miss.Connect with Kathleen Ferguson:
https://www.coach360news.com/
https://www.linkedin.com/in/kathleentaylorferguson/
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This Week in Fitness: Crunch the latest fitness business headlines in under 5 minutes with host Krissy Vann. IKEA’s sleep study reveals a global rest crisis, Pickleheads secures $2.5M to fix pickleball’s growing pains, TRX targets physical therapy, and Planet Fitness reshapes its leadership team.
IKEA Sleep Study Reveals Global Rest Crisis
IKEA’s largest-ever sleep study finds people worldwide lose an average of 1 hour and 20 minutes of rest per night, adding up to 20 full days of lost sleep per year. Stress, screen time, and financial concerns are top disruptors.
Pickleheads Secures $2.5M to Solve Pickleball’s Growing Pains
With 36.5 million U.S. players, pickleball is booming—but crowded courts and mismatched games are a challenge. Pickleheads, the leading pickleball app, just secured $2.5M to enhance game organization, matchmaking, and facility management.
TRX Expands Into Physical Therapy Market
TRX is positioning its functional training tools as rehab solutions for physical therapy clinics. Its new initiative includes PT-approved equipment, an online education program, and app-based recovery content to help patients regain mobility.
Cold Plunge Hype Faces New Scrutiny
Cold water immersion is trending, but a new *PLOS One* review questions its long-term benefits. While stress levels drop 12 hours post-exposure, no lasting effects have been confirmed, raising doubts about its role in long-term recovery.
Planet Fitness Restructures Leadership Team
Planet Fitness announced leadership changes, appointing a new COO and Chief Strategy Officer to align with its 2025 growth strategy. The restructuring follows a series of executive appointments in 2024.
Perspire Sauna Studio Expands in California
Perspire Sauna Studio is capitalizing on the booming infrared sauna market, adding 13 new locations in California, including San Francisco, San Diego, and Pasadena, as consumer demand for wellness-focused recovery services grows. -
In this episode, Krissy Vann sits down with Cara Fautley, Senior Commercial Partnerships Manager at the Connected Health & Fitness Summit, to discuss the key themes and conversations that will dominate the fitness industry in 2025.
Some of the topics covered include:
- The rise of longevity, preventative health, and GLP-1 as major industry focuses
- The growing importance of AI, digital transformation, and community/social wellness
- The need for more emphasis on women's health and diversity/inclusion
- The state of the boutique fitness sector and trends like hyper-personalization
Cara shares insights from the extensive research conducted by the Connected Health & Fitness team, as well as her predictions on how the industry will evolve over the next few years.
Chapter Markers:
0:00 - Introduction
2:00 - Key Industry Themes for 2025
6:00 - Research Insights and Surprises
10:00 - The GLP-1 Debate
14:00 - Hyper-Personalization and Women's Health
19:00 - The Future of Boutique Fitness
24:00 - Charitable Initiatives at the Upcoming Summit
#fitnessbusiness #fitnessindustry #fitnessnews -
Welcome to This Week in Fitness where we crunch the latest fitness business headlines all in under 5 minutes.
Join host Krissy Vann as we cover the top stories making waves in the fitness industry. From Peloton's impressive financial results to Life Time's investment in recovery and Saudi Arabia’s push to promote fitness on a global scale, we’ve got everything you need to stay informed.
Stories Covered:
1. Saudi Arabia’s Vision 2030 Fitness Expansion
The Saudi Sports for All Federation kicks off its inaugural SFA International Sporting Events, including the SFA Expo and Riyadh Marathon. These events promote wellness and feature cutting-edge fitness technology and competitive challenges designed to boost community engagement.
2. Life Time Expands Recovery Amenities
Life Time is enhancing its athletic country clubs by rolling out cold plunges at over 70 locations across the U.S. Learn how cold-water therapy is helping members improve their sleep, mental resilience, and overall recovery.
3. Study Highlights Barriers for Women at the Gym
A new PLOS ONE study reveals the hidden challenges women face in fitness spaces, including judgment, self-criticism, and harassment. Discover how gym operators can create more supportive environments.
4. Peloton Surpasses Expectations
Peloton exceeded projections for its second fiscal quarter of 2025, posting $673.9 million in revenue. Engagement is on the rise with new features and strong retail sales driving growth. Peloton has increased its guidance for fiscal 2025.
5. Climbing Gyms Scale Up with AI Innovation
The global climbing gym market is booming, with $7.72 billion in projected growth between 2025 and 2029. AI-powered tools like automated route-setting and personalized training programs are transforming the climbing experience for members worldwide.
0:00 - Introduction
0:23 - Saudi Arabia's Inaugural SFA International Sporting Events
1:04 - Life Time's Plans for Cold Plunge Installations
1:36 - Why Gyms Can Be Intimidating Spaces for Women
2:19 - Peloton's Strong Q2 Results and Future Outlook
3:11 - The Booming Rock Climbing Gym Market
#fitnessbusiness #fitnessindustry #fitnessnews -
In this episode, Krissy Vann sits down with Anton Severin, Vice President of Research at the Health and Fitness Association, to explore the latest insights on how fitness affordability can shape the future of public health and access to exercise.
Key Points:
-The research reveals that affordability is a leading barrier to fitness participation, with 61% of non-customers citing cost as a key obstacle.
-Fitness facility customers are 56% more likely to meet the WHO's recommended activity guidelines, highlighting the unique value of structured exercise environments.
-A 10% reduction in membership fees could significantly increase participation, with the potential to generate billions in health cost savings and productivity gains.
-The research findings demonstrate the importance of addressing affordability through policy support, as the industry alone cannot solve this challenge.
-The consistency of the trends across 10 countries studied underscores the global nature of the issue and the need for coordinated advocacy efforts.
Chapter Markers:
0:00 - Introduction
2:05 - Exploring Anton Severin's Fitness Affordability Research
7:25 - The Impact of Affordability on Fitness Participation
12:35 - Quantifying the Potential Impact of Price Reductions
18:01 - The Societal and Economic Benefits of Improved Fitness Affordability
26:18 - The Future of the Fitness Industry with Affordability Policies
28:42 - Upcoming Research and Industry Support -
Welcome to This Week in Fitness, where we crunch the latest fitness business headlines to keep your fitness business in shape! From innovative wellness initiatives to industry growth, Krissy Vann has you covered in under five minutes.
Stories This Week:
Orangetheory Partners with Molekule:
With cold and flu season in full swing, Orangetheory Fitness is enhancing air quality in select studios by deploying Molekule’s FDA-cleared PECO-HEPA technology. This move aims to create safer and healthier workout spaces, reflecting a growing industry trend toward health-focused innovations.
Therabody Launches for Women's Wellness:
Therabody has introduced Therabody, for Her, a program designed to address women’s health needs across key life stages, including mental well-being, menstruation, motherhood, and menopause. This initiative is part of a broader effort in the industry to prioritize science-backed solutions for women’s wellness.
MyFitnessPal Tackles Extreme Diets with FadLab:
In response to New Year diet trends, MyFitnessPal’s FadLab is shedding light on the dangers of restrictive dieting. The initiative highlights the importance of sustainable progress over quick-fix solutions and aims to educate users on the benefits of balanced health strategies.
Global Wellness Summit’s 2025 Trends:
The Global Wellness Summit’s Future of Wellness report outlines key trends shaping the industry. These include a return to analog wellness experiences, the rise of social saunas, wellness travel, and advancements in wearable health technology. Fitness businesses have opportunities to expand offerings that align with these evolving consumer preferences.
Pvolve Expands with New Franchise Locations:
Boutique fitness brand Pvolve is growing its footprint with new studios in Dallas, Miami, Charlotte, and Portland. Known for its low-impact functional training, the brand is meeting increased demand for sustainable, longevity-focused fitness solutions.
Affordability Barriers in Fitness:
A new report from the Health & Fitness Association highlights affordability as a key barrier to accessing fitness facilities. The study found that reducing membership costs could significantly increase participation, leading to improved public health outcomes, stronger communities, and economic growth. -
On this episode of All Things Fitness and Wellness, Krissy Vann sits down with Ron Benamor, Director of Sales at DXFactor, to discuss the growing role of artificial intelligence in the fitness industry and what operators need to know as we head into 2025.
Key learning points include:
-How AI is transforming personal training by optimizing workout plans and delivery.
-The impact of AI-powered chatbots in enhancing member services while freeing up staff.
-The role of AI in marketing automation and content optimization for fitness businesses.
-Why personalization is a huge opportunity—and how AI can leverage member data for tailored experiences.
-How AI can boost retention by identifying at-risk members and providing proactive solutions to keep them engaged.
-The importance of integrating data across systems to unlock AI’s full potential.
-Cautions around data privacy and intellectual property as AI adoption grows.
-Why a modern, mobile-friendly website and app are must-haves for appealing to younger members.
Whether you’re a fitness operator, tech enthusiast, or just curious about where the industry is headed, this episode offers actionable insights into using AI to stay competitive and build member loyalty.
0:00 - Introduction
2:30 - The Rise of AI in Fitness
7:00 - Adoption Challenges & Opportunities
12:00 - Personalization & Data Utilization
18:00 - AI for Member Retention
23:00 - Data Security & Legal Considerations
28:00 - Implementing AI in Fitness Businesses
34:00 - Future Trends in Fitness Tech
39:00 - Final Thoughts -
Welcome to This Week in Fitness, where Krissy Vann crunches the latest fitness business headlines in under 5 minutes.
F45 Training’s Record Year
F45 opens 75 new studios, grows membership leads by 19%, and launches flagship concepts like VAURA Pilates.
Life Time Reports 2024 Financial Results
Life Time’s revenue grows 18.5%, with plans to open 10-12 new centers and enhance member engagement in 2025.
Connected Gym Equipment Market Growth
Smart fitness equipment demand rises, with the market projected to grow by $10.16 billion between 2025 and 2029.
Canyon Ranch Launches M/Power
A new retreat program addressing menopause and perimenopause reflects rising awareness in women’s wellness.
PHIT America Opens First PHIT Center
The initiative tackles youth inactivity with a new open-air fitness facility in Brownsville, Texas.
Wellness Trends for 2025
A shift toward evidence-based practices and simplified wellness routines leads the way in the coming year.
Stay tuned for more updates, and don’t forget to like, comment, and subscribe for your weekly fitness news fix!
Stay tuned for more updates, and don’t forget to like, comment, and subscribe. Stay fit, stay informed, and keep your fitness business in shape!
#fitnessbusiness #fitnessindustry #boutiquefitness -
In this episode, Eric Malzone, fitness entrepreneur and host of The Future of Fitness Podcast, tackles some of the most pressing challenges and opportunities shaping the fitness industry. From the shift toward health optimization to the untapped "other 80%" of inactive populations, Eric shares his candid insights on where the industry is falling short and where it can excel.
Topics include:
Why GLP-1 medications might not significantly impact gym attendance and how fitness professionals can address the muscle loss associated with these treatments.
The potential of AI-driven personalization, wearable tech, and customized health solutions like Vitality Blueprint to reshape member retention and engagement.
The importance of community-building and social wellness in retaining members and establishing gyms as essential "third spaces."
Why the industry needs to move beyond buzzwords and focus on aligning with human behavior for real, lasting impact.
Eric’s perspective, rooted in decades of experience, offers a balanced view of the challenges and opportunities ahead. Tune in to explore actionable strategies and hear his optimistic take on the future of wellness, longevity, and the evolving role of fitness professionals. -
Welcome to This Week in Fitness, where we bring you the latest updates and insights shaping the fitness industry. In this episode, we cover leadership changes, major expansions, and new rankings that highlight the evolving fitness business landscape.
Stories Covered:
GoodLife’s New Role with REGYMEN Fitness
David “Patch” Patchell-Evans, founder of GoodLife Fitness, becomes the majority owner of REGYMEN Fitness, aiming to drive significant expansion.Barry’s Secures Strategic Investment for Expansion
Barry’s announces a partnership with Princeton Equity Group to support its growth in the UK and Canada.Xponential Fitness Strengthens Leadership Team
Xponential adds four executives to key roles to enhance operational growth, franchise development, and technology integration.Planet Fitness Expands Executive Leadership
Planet Fitness appoints new Chief Development and Chief Marketing Officers to support strategic growth initiatives in 2025.After-Hours Searches Create Opportunity for Fitness Operators
A study by Keepme reveals a high percentage of gym-related searches happen outside traditional business hours, urging operators to adopt 24/7 engagement strategies.Stay tuned for all the details, and don’t forget to like, comment, and subscribe for more updates from the fitness industry.
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The wearables market is booming, with nearly 50% of U.S. households owning and actively using devices like Apple Watch, Whoop, and Oura, according to Parks Associates. As fitness and healthcare increasingly intersect, the data from these devices is becoming a valuable tool for improving wellness outcomes.
In this episode of The ATFW Podcast, host Krissy Vann sits down with Marco Benitez, CEO and Founder of ROOK. Marco shares his journey from Tae Kwon Do champion to biomedical engineer to entrepreneur and discusses how wearables are reshaping the fitness industry.
We’ll explore why wearable data is critical for health club operators, how technology like ROOK simplifies the integration of multiple devices, and what this means for the future of fitness and healthcare. Plus, Marco offers practical advice for entrepreneurs looking to make an impact in 2025.
#fitnessbusienss #fitnessindustry #fitnesstech -
Welcome to This Week In Fitness, where we keep your fitness business in shape with the latest insights shaping the fitness industry. Dive into the trends and innovations impacting gyms, wellness programs, and recovery services in 2025:
Strength Training Leads 2025 Trends: Planet Fitness responds to the rising demand for strength-focused routines by introducing new equipment, including the Magnum Hack Squat and Seated Calf Machine, across its 2,600+ locations.Recovery Tech Takes Center Stage: Therabody and Garmin join forces to integrate health metrics and recovery tools. Their new AI-powered platform, Coach by Therabody, offers fitness professionals a way to help clients optimize recovery and improve performance.Dry January and Holistic Health: The Surgeon General’s Advisory on alcohol and cancer risks aligns with fitness businesses’ goals to promote holistic health. Learn how gyms can leverage Dry January initiatives to engage members and support wellness goals.Pvolve Launches Strength Challenge: With strength training dominating 2025 fitness resolutions, Pvolve introduces its Strength Redefined Challenge, providing structured programs designed to drive member retention and build long-term engagement.Life Time’s 2025 Wellness Insights: Strength training, recovery practices, and sauna use top the list of fitness trends for 2025. Discover how fitness technology and holistic health strategies are reshaping the industry. -
In this episode of All Things Fitness and Wellness, Mike Goscinski, Vice President of Government Affairs with the Health and Fitness Association (formerly IHRSA), provides a detailed recap of the HFA’s accomplishments in 2024 and what’s ahead for the fitness industry in 2025.
Mike dives into key topics such as the potential impact of the Trump administration on fitness policy, the role of gyms in the GLP-1 conversation, and why investing in data and research is critical for unifying the industry. He also shares a preview of next year’s trade show and what it means for fitness businesses.
Stay tuned for valuable insights into advocacy, innovation, and the future of fitness!
#fitnessbusiness #fitnessindustry #fitnessnews - Show more
