Episodes

  • Continuing the top podcasts of 2024, #2 How to Create the Ultimate Op-In had 204,169 listener downloads since it's first broadcast on 3-14-24.

    In this week’s AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles reveals the ultimate tips for turning your website into a hot magnet for new clients, fans, your book, and your expertise.

    It’s Judith “solo” to deliver the step-by-step tips for creating the ultimate Opt-In or Lead Magnet to build your followers and fan base.
    Your listening takeaways include:
     The What of what you will need to create your Opt-In.
     The Why of what makes your website and Opt-In the treasure chest every author should have.
     What the essential components of your shout-out campaign must include.
     The How of what you do next to roll out your Opt-In campaign.
     The secret sauces that every campaign must have.
     Judith’s step-by-step inputting it all together.
    And, of course, much more.
    Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It’s ranked in the Top Ten of bookmarketing campaigns. Since its inception, over 16,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.




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  • It's countdown month for the TOP downloaded podcasts for 2024. Coming in at #3 with 171,700 listeners downloading the sage advice shared within the podcast first heard on March 28, 2024.

    In this week’s AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles reveals the latest in PR strategies with PR expert Andrea Pass, founder of AndreaPassPR.com.

    In a fast hour, you will come away with plenty of refreshing insights and ahas that will sparkle a dull website and spruce up your online influence.
    • What public relations can do for authors.
    • Why authors need PR as part of their marketing mix.
    • What the difference between PR and advertising is.
    • How earned media coverage drives book sales.
    • What you have to do to be prepared for public relations outreach.
    • What the long-term benefit of press coverage is and how to take advantage to it.
    • What your website media tab needs now and how to update it.
    • What elements to add to your website media tab on an ongoing basis.
    • Which social media sites to use for book influence

    And, of course, much more.

    Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.

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  • It's countdown month for the TOP downloaded podcasts for 2024. Coming in at #4 with 166,940 listeners downloading Tips for Becoming and Being a Podcast Guest was first heard in May.

    Get ready for BIG Tips for Becoming and Being a Podcast Guest ...

    In this week’s AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles invites her podcast producer Ben Horlander to join her in revealing strategies and tips to find podcasts and be on podcasts to increase bookings, credibility, build influence, and sell books.

    You will get strategies and tips to implement BEFORE any interview starts and WHAT you need to understand. Tips on how to PREP for our interview; the MUST HAVES for every interview; and how to handle REMOTE and IN-STUDIO interviews.

    Your takeaways include:
    -Cheat sheet tips to prep you before any interview
    -5 tips on how to prep for any interview
    -8 tips to ask a producer or host before the mic is officially turned on
    -6 things you want to include when you are “live” whether being taped or actually live.
    -10 must do things when you are doing REMOTE interviews
    -5 things to do when doing IN-STUDIO interviews
    -Why you should implement a Ready, Set, AIM, then FIRE approach
    And, of course, much more.

    Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast ranked in the top 10 of book marketing podcasts.

    Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.

  • In this week’s AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles invites Elaine Rock, author of the newly released Dusty Roads-Meet the Hidden Figure that Ignited the Women’s Movement to be her guest expert. Elaine took ten years to research and complete all interviews necessary to create Dusty’s biography.

    Get ready for an hour with two masters in research and interviewing via the AuthorU-Your Guide to Book Publishing podcast are for updates, getting back to basics.

    Your takeaways include:
    • How to get organized for interviews and research.

    •Why the library should be your first stop.
    • Discover shortcuts for research that creates a deep dive.
    • Discover the ultimate search tool JSTOR for aged articles.
    • How to keep track of what you have gotten.
    • Why double checking isn’t enough.
    • Tips for interview techniques.
    • How to decide who to interview.
    • And, of course, much more.

    If you don’t want your book marketing to be mediocre, it’s time to tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast ranked in the top 10 of book marketing podcasts.

    Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.


  • In this week’s AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles invites Anne Janzer, author of the newly released The Curious Reader’s Field Guide to Nonfiction to be her guest. Anne is also the author of The Writer’s Process and Writing to Be Understood.

    Get ready for an hour with two masters of writing to make your writing success via the AuthorU-Your Guide to Book Publishing podcast.

    Your takeaways include:

    • Strategies for nonfiction authors to make your writing a must read.
    • Writing tips for nonfiction authors.
    • Tips for authors to engage their readers from the first page.
    • Tips for engaging nonfiction reader from the get-go.
    • Writing techniques to make your book memorable.
    • Tips to make your nonfiction book the resource to have,
    • And, of course, much more.
    If you don’t want your book marketing to be mediocre, it’s time to tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast ranked in the top 10 of book marketing podcasts.

    Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.

  • In this week’s AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles invites Authors Hall of Famer and Commander Mary Kelly to be her guest. Mary is the author of 20 books, her latest is Stop Procrastinating Tomorrow.


    Get ready for an hour with two masters of book marketing and what you should be doing for moving forward with your author strategies for success. Weekly, the AuthorU-Your Guide to Book Publishing podcast are for updates, getting back to basics, and adding to your influence building mix.

    Your takeaways include:
    • How to create a book journey.
    • Finding and engaging with Micro-Influencers in your niche.
    • How to build a dedicated reader community.
    • Tips for leveraging podcasts and niche media.
    • And, of course, much more.
    If you don’t want your author influence to be mediocre, it’s time to tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast ranked in the top 10 of book marketing podcasts.

    Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.

  • In this week’s AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles invites Creativity Writing Coach Beth Barany to be her guest. She's also an award-winning author, writing in several genres including young adult adventure fantasy, paranormal romance, and science fiction mysteries.

    Get ready for an hour with plenty of ideas on what you should be doing for moving forward to enhance your author success.

    Weekly, the AuthorU-Your Guide to Book Publishing podcast are for updates, getting back to basics, and adding to your influence-building mix.

    Your takeaways include:
    - In story writing, How to deal with conflict.
    - In your writing, when the fer vactor hits, what four words to use to drive through it.
    - tips for world-building via your characters.
    - why the five senses are essential to dive your creativity.
    - Tips for dealing with writing blocks.
    - How to use crowdfunding to seed your book to come.
    - Why create an elevator pitch when your first start writing for the book to come.

    And, of course, much more.

    Hey authors and writers ... it's time to tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast ranked in the top 10 of book marketing podcasts.

    Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.

  • In this week’s AuthorU-Your Guide to Book Publishing, Host Dr. Judith Briles invites John Kremer, author of 1001 Ways to Market Your Books to be her guest. Can you initiate end-of-the-year book marketing strategies that work within the final months of the year?

    Get ready for an hour with two masters of book marketing and what you should be doing for the rest of 2024 and planning forward for 2025 author success. John Kremer, author of 1001 Ways to Market Your Book and Dr. Judith Briles via the AuthorU-Your Guide to Book Publishing podcast are for updates, getting back to basics, and adding to your marketing mix.

    Your takeaways include:
    • More tips for 2024 to do starting now.
    • Why you should give books away … and who to give them to.
    • What should be included on bookmarks and any swag.
    • Create a chapter a month club.
    • Do podcast exchange with other podcast hosts.
    • Create your own book of the month club.
    • Become an Amazon Associate.
    • Are you ready to start?
    • And, of course, much more.

    If you don’t want your book marketing to be mediocre, it’s time to tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast ranked in the top 10 of book marketing podcasts.

    Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.

  • Are you ready to establish your expert credentials?

    Joining Dr. Judith Briles, host of the AuthorU-Your Guide to Book Publishing podcast is Expert Click expert Mitchell Davis.

    Your takeaways include:
    -Smart ways to repackage your old stuff to get the media's attention.
    -Why your bio needs power words in it for Google ranking.
    -How to identify your "needle in the haystack" uniqueness.
    -How to create inbound links to your website and why you should.
    -Why your photo this is you is a must.
    -How to get keywords to create the conversion factor.

  • This is an AUTHOR BEWARE episode... It is Essential to stop and prevent Book Thieves from creating chaos in your publishing life.

    Joining host Dr. Judith Briles, The Book Shepherd is Publishing and IP attorney, Jonathan Kirsch.

    Your takeaways include:
    -What is an infringement?
    -What can an author / publisher do when it happens?
    -What do when copyright theft happens.
    -What is a DMCA and how is it used?
    -Wny authors should file their completed manuscript in with the Copyright Office.

    And so SO much more.

  • The AuthorU Your Guide to Book Publishing podcast takes another swing at the swirling confusion around AI. Should author use it ... or avoid it?

    With host Dr. Judith Briles is Jonathan Kirsch publishing and IP attorney to help authors from drowning.
    1 What must authors know today.
    2 Why it's essential to know the AI source.
    3 How AI works and learns.
    4 How to check on infringement when using AI as a resource.
    5 What the new rules are for publishers and developers.
    6 What authors need to include in every publishing contract starting today.

  • October and November are HOT book-selling months. Are you getting your share? In this episode of the AuthorU-Your Guide to Book Publishing podcast, host Dr. Judith Briles will dive into over 20 years to get your goals in synch with YOU and tips on how to execute them.

    Your takeaways include:
    -Creating a realistic marketing plan for end of the year sales.
    -When to use online ads.
    -Holiday book sales with other authors.
    -Tips on creating a visual goal board.
    -Tips on dressing up a book table at events.
    -Why to tag on to Black Friday and Cyber Monday with your own "sale".

    The AuthorU-Your Guide to Book Publishing podcast is designed for authors who want to Tune in for lots of ideas and how-to tactics.

    Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Ranked in the Top 100 of GoodPods and Top 10 on Feedspot. Join me and become a regular subscriber.

  • SuperFans can become an author’s best friend. Finding, feeding, and growing them is what authors need to do. The questions are:
    -Who are they?
    -Where are they?
    -What does an author need to do to feed them?
    -How can an author increase the number?

    Your takeaways include:
    •Understanding the buying power base of a SuperFan for an author.
    •Learning that SuperFans are responsible for 50% of all book sales.
    •The majority of SuperFans are women.
    •Where to connect with SuperFans.
    •How often SuperFans buy books.
    •Where SuperFans hang out.
    •How to find SuperFan communities to connect with.

    The AuthorU-Your Guide to Book Publishing podcast is designed for authors who want to Tune in for lots of ideas and how-to tactics.

    Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Ranked in the Top 100 of GoodPods and Top 10 on Feedspot. Join me and become a regular subscriber.


  • The pillars of your publishing success often are seeded with a few mistakes. Every author makes them. Sometimes, it’s a gradual building until the zap comes into play. Other times, it comes quickly. When mishaps occur STEP BACK. Evaluate. Access. Going forward will come.

    Joining AuthorU-Your Guide to Book Publishing podcast host Dr. Judith Briles is Erica Birtles, the visionary and founder behind TheBookTribe.com in England. Her desire is to champion authors. In this two-part podcast, they will deep dive into sustaining your author business.

    This week, in Part 2, your takeaways include:
    -The importance of community and building it.
    -Why using storytelling in every aspect of your publishing business.
    -How to navigate the NOISE of the Publishing World.
    -Technologies in the writing world.
    -3 ideas to building on your marking with emails and free boos.
    -4 essentials to enhance your success quotient.

    The AuthorU-Your Guide to Book Publishing podcast is designed for authors who want to Tune in for lots of ideas and how-to tactics.
    Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Ranked in the Top 100 of GoodPods and Top 10 on Feedspot. Join me and become a regular subscriber.

  • The pillars of your publishing success often are seeded with a few mistakes. Every author makes them. Sometimes, it’s a gradual building until the zap comes into play. Other times, it comes quickly. When mishaps occur STEP BACK. Evaluate. Access. Going forward will come.

    Joining AuthorU-Your Guide to Book Publishing podcast host Dr. Judith Briles is Erica Birtles, the visionary and founder behind TheBookTribe.com in England. Her desire is to champion authors. In this two-part podcast, they will dive deep into sustaining your author business.
    This week, your takeaways include:

    -How to build and sustain your writing business.
    -How to embrace a mindset and integrate it with your writing and publishing.
    -Why you must ask, and answer the WHYs … why are you writing; why you should have a landing page; why you must think marketing from the get-go.
    -What is your “North Star” for marketing.
    -Tips for developing your author brand equity.

    The AuthorU-Your Guide to Book Publishing podcast is designed for authors who want to Tune in for lots of ideas and how-to tactics.

    Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance, ranked in the Top 100 of GoodPods and Top 10 on Feedspot. Join me and become a regular subscriber.

  • Are you ready to expand your author outreach?

    Joining AuthorU-Your Guide to Book Publishing podcast host Dr. Judith Briles is Ramzi Hajj, the creator of Storiad, a tool to fast forward your author success.
    If you don’t know Storiad … it’s time to discover for your author building influence and supporting your book … it brings authors design, building and managing digital book promotion campaigns.

    Storiad offers authors the opportunity to design, build and manage a book promotion campaign that addresses each of the challenges authors face as they seek to gain attention, review and sales for their books.

    Your takeaways include:
    • Customized AI
    • Book Campaign Organizer
    • Customizable Author Website to use as a Landing Page for your promotions.
    • Marketing Plan Wizard
    • Market Research Support
    • Book Industry Influencer Contacts Database
    • Email Integration Platform
    • Public Profile Author Page
    • Live Tech Support
    • Live Book Market Strategy

    Storiad is ideal for authors actively developing a comprehensive, long-lasting digital book marketing campaign to promote one or more of your books to gain exposure, reviews, and sales. If that’s you … register to learn more of this all-new platform.

  • It's Blogpalooza time... 52 Ideas for Blogs


    During the month of August, Dr. Judith Briles will deliver five sizzling podcasts to enhance your publishing and book marketing success. As the host of the AuthorU-Your Guide to Book Publishing podcast, Judith is a multi-award-winning and bestselling author, speaker, and Founder of AuthorU.org, the ColoradoAuthorsHallofFame.org, and known as The Book Shepherd. Her websites are www.JudithBrilesBooks.com and www.TheBookShepherd.com.

    The topic for this episode is: Blogs … how to create them when your feeling a tad stuck.


    It’s Blogpalooza time! Dr. Judith Briles will be your blog cheerleader, sharing over 50 ideas to kickstart and rejuvenate your blog for an entire year.
    Are you having one of those days? Maybe a week? Has your brain decided to take a mini vacation in the creativity spot?
    It’s that blog time again and you can’t think of a thing … not a single thing … to blog about. Ideas just aren’t gelling. Your fingers are gliding across your keyboard. Are you thinking …

    Help! My Blog has fallen down and it can’t get up!

    I’m going to noodle with you over the hour and remove your pain. Get ready to move from pause to write.
    Your takeaway … 50 plus ideas to write about. Easy Peasy.

    The AuthorU-Your Guide to Book Publishing podcast is designed for authors who want to Tune in for lots of ideas and how-to tactics.
    Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Ranked in the Top 100 of GoodPods and Top 10 on Feedspot. Join me and become a regular subscriber.

  • It's PROMO Time!

    You can spend lots of money on PR and publicity-related programs and professionals. It may be worthwhile or money down the drain. Smart authors learn that there are no guarantees when publicity is paid for. It can work and it can bomb. And smart authors learn that they are often the #1 publicist for their book … and themselves.

    Your takeaways include:
    -Why every book needs a hook to break through with.
    -Strategies and tips on where to pitch to.
    -How to structure a press release.
    -Free sites to use to distribute press releases to.
    -How to create a free clipping service.
    -How to newsjack breaking news.

    And of course, much more.

    The AuthorU-Your Guide to Book Publishing podcast is designed for authors who want to Tune in for lots of ideas and how-to tactics.

    Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Ranked in the Top 100 of GoodPods and Top 10 on Feedspot. Join me and become a regular subscriber.

  • During the month of August, Dr. Judith Briles will deliver five sizzling podcasts to enhance your publishing and book marketing success. As the host of the AuthorU-Your Guide to Book Publishing podcast, Judith is a multi-award-winning and bestselling author, speaker, and Founder of AuthorU.org, the ColoradoAuthorsHallofFame.org, and known as The Book Shepherd. Her websites are www.JudithBrilesBooks.com and www.TheBookShepherd.com.

    The topic for this episode is: How to ID and Avoid Publishing Predators
    Growth times are magnets for fraudsters and scammers. Publishing—the self-arena of publishing—has grown exponentially and become a breeding ground for the dark side.

    Your takeaways include:
    • Why scammers have increased.
    • Knowing what the red flags are that predators wave.
    • What key questions to use in a browser search for predators.
    • Why you should always pay with a credit card or through PayPal.
    • When to the plug if you have been duped.
    And much more.
    The AuthorU-Your Guide to Book Publishing podcast is designed for authors who want to Tune in for lots of ideas and how-to tactics.

    Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Ranked in the Top 100 of GoodPods and Top 10 on Feedspot. Join me and become a regular subscriber.

  • During the month of August, Dr. Judith Briles will deliver five sizzling podcasts to enhance your publishing and book marketing success.

    As the host of the AuthorU-Your Guide to Book Publishing podcast, Judith is a multi-award-winning and bestselling author, speaker, and Founder of AuthorU.org, the ColoradoAuthorsHallofFame.org, and known as The Book Shepherd.

    The topic for this episode is: Publishing-Which Option is for You?

    You’ve got an idea … a manuscript. The question becomes? How do I get it published? What are my options? What should I do?

    Or, you have a book that was published years ago and you have the rights to it. Do you try to get an agent and sell it to a publisher or publish it yourself?

    All good questions and Judith has questions back to you that will reveal the answers.
    -You will learn the difference between traditional, self, indie, hybrid, and vanity publishing.
    -Which option is for you—Plan A, Plan B … or one in between?
    -You will learn the four questions that will direct you to the answers you need.
    -You will understand the dollars, cents, and sense of each option.

    And of course, much more for the author who wants to be seriously successful.
    • The AuthorU-Your Guide to Book Publishing podcast is designed for authors who want to Tune in for lots of ideas and how-to tactics.

    Since its inception, over 18,000,000 listeners have downloaded various shows for practical publishing and book marketing guidance. Ranked in the Top 100 of GoodPods and Top 10 on Feedspot. Join me and become a regular subscriber.