Episodes
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SHOW NOTES
During our time together, we discussed:
How CEDIA is launching a consumer-focused campaign to raise awareness about the value of working with a professional integrator.Daryl’s advocacy on Capitol Hill, where he and industry members are educating Congress to help get integrators recognized as a stand alone industry at the federal level.How CEDIA is striving to meet the needs of their market by producing relevant and valuable educational content for the industry at Expo.I really enjoyed this special pre-CEDIA conversation, and I hope you do as well. Let's tune in to this interview with Daryl Friedman.
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au271
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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SHOW NOTES
Automation Unplugged #270 is a special announcement about the show from founder and host, Ron Callis. We’re re-inventing our format, processes, and content for the podcast moving forward — tune in to learn what’s in store for Automation Unplugged!
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au270
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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Missing episodes?
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SHOW NOTES
During our time together, we discussed:
What Erica’s doing at CharBett and why she saw a need for a marketing strategy firm specifically tailored to the AV industry manufacturers under $20MM in revenue.Her work advocating for women in the AV industry and the amazing Rosie Riveter nonprofit program.Why an early introduction to STEM is so important for getting more women in the industry.I really enjoyed this conversation, and I hope you do as well. Towards the end of the show, you might hear Erica’s puppies in the background, letting her know they were ready to go outside. Let's tune in to this interview with Erica Carroll.
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au269
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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SHOW NOTES
During our time together, we discussed:
Why One Firefly created Amplify People and the skills Sam brings as the Director of Talent Acquisition Services.The talent challenges she sees in the AV/Integrator industry and how to solve them.The importance of defining who you are and why people should join your company in order to attract the best-fit talent.I really enjoyed this conversation, and I hope you do as well. Let's tune in to this interview with Samantha Hodz.
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au268
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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SHOW NOTES
During our time together, we discussed:
How he sells a million-dollar home cinema and how he meets the high expectations that come with operating at the highest end of the market.Why it’s so important to end clients to work with HTA-certified contractors.What the Bel-Air circuit is and why there are only 14 US companies certified to do that work.I really enjoyed this conversation, and I hope you do as well. Let's tune in to this interview with Murray Kunis.
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au267
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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SHOW NOTES
During our time together, we discussed:
How their success comes from being process-driven and selling an experience, not a particular product.Their 2-channel throwback hi-fi shop, The Groove, and why analog is coming back.Their work with Vital Management to identify what they should be working on and, more importantly, when to say no.I really enjoyed this conversation, and I hope you do as well. Let's tune in to this interview with James Westbrook.
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au266
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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SHOW NOTES
During our time together, we discussed:
Kevin’s journey, starting with his family’s emigration from Vietnam to the United States, to building his own integration business from the ground upHis approach to growing and scaling a business by investing in growing his team through certification opportunities and other benefitsHis insights into creating exceptional customer experiencesI really enjoyed this conversation, and I hope you do as well. Let's tune in to this interview with Kevin Nguyen (“Win”).
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au265
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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SHOW NOTES
During our time together, we discussed:
What a Mission Critical Control Room is and the typical custom data processing and AV setupsExamples of control rooms from movies, and the time Dan worked with a 3-letter agency that only communicated via faxThe market opportunities that come from working in a niche market, along with the risks and challengesHow AI is changing the game for control rooms and information processingI really enjoyed this conversation, and I hope you do as well. Let's tune in to this interview with Dan Gundry.
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au264
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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SHOW NOTES
During our time together, we discussed:
John’s history of playing in bands as a drummer and percussionist and how that sparked an early interest in AVPCD’s adoption of the EOS business management system to increase productivity and efficiencyThe value of developing your people as the key to building client relationships and creating customers for lifeSales team development strategies that lead to enhanced customer experiencesI really enjoyed this conversation, and I hope you do as well. Let's tune in to this interview with John Rudolph.
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au263
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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SHOW NOTES
Show #262 will be hosted by Kat Wheeler, Account Executive at One Firefly.
She’ll be joined by industry-leading titans Katye Bennett, Founder of KMB Communications, Maryellen Oswald, Business Development Manager - Partnerships at Somfy, Jody Larsen, Director of Business Development and Sales at CEDIA, and Amanda Wildman, Owner of TruMedia.
You won’t want to miss this opportunity to hear from these amazing women in tech.
During the show, the conversation covered:
The value of holding in-person, education-first events to drive our industry forwardHow to recruit & retain talent in the industryBringing STEM education to girls across the U.S. through the Rosie Riveters programAnd CEDIA’s fight on Capitol Hill to get “integrator” recognized as an official term in the labor workforceI really enjoyed watching this special episode, and I hope you do as well. Let's tune in to this interview.
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au262
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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SHOW NOTES
Ryan Lee is an experienced landscape lighting designer and business owner with 16 years of experience in the industry. He started and grew a multi-million dollar landscape lighting company (Majestic Outdoor Lighting) in Fort Worth, TX.
In 2019, he sold his lighting business and is now focused full-time on coaching other landscape lighting businesses to help them go from business operator to business owner through his program Landscape Lighting Secrets. He is also the host of the #1 landscape lighting podcast in the world, Lighting For Profits.
Ryan holds a Bachelor degree in Marketing and an MBA from Utah State University. He has personally designed and sold millions of dollars of landscape lighting.
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au261
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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SHOW NOTES
Kendall Clark is One Firefly’s pioneering and creative sales leader. As Director of Sales, Kendall is responsible for overseeing the account executives and all sales activities, providing leadership focus and priority guidance for the department. Kendall previously led the Digital Media department, and oversaw the production of hundreds of industry-focused websites for our clients. Kendall has also been instrumental in developing and launching several of One Firefly’s award-winning products, as well as managing One Firefly’s video shoots.
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au260
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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SHOW NOTES
Joaquin's immersion in the industry traces back to his upbringing, with a remarkable fifteen-year journey as an integral part of the team at Stewart Filmscreen, a leading force in video projection screens. Commencing his career in production at Stewart Filmscreen, Joaquin swiftly transitioned to various pivotal roles, including Marketing, Inside Sales, International Sales, Factory Liaison, National Sales Manager, and ultimately becoming the first VP in Stewart's history not bearing the Stewart surname.
When faced with the loss of Stewart's longtime representative in California, Arizona, Vegas, and Hawaii, Joaquin, along with his co-worker and friend Benito, decided it was time for a change. In 2014, they took the bold step to establish ByDesign Vision & Sound Marketing Inc. Joaquin's unwavering dedication has earned recognition within the industry, manifested through several awards bestowed upon him over the years.
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au259
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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SHOW NOTES
John has worked in the technology industry for over 30 years, including as the CEO of Radiant Systems, Inc., a publicly traded business until its $1.3 billion sale in 2011. Since joining Snap One in 2015, John has led the company through explosive growth via new product introductions, entry into new markets, key strategic acquisitions, and an IPO in July 2021.
John has also been a successful investor in a number of software firms across many sectors. He served as Executive Chairman of Influence Health, the Board of Directors of Manhattan & Associates and Dinova, LLC, and Chairman of Impact Innovations. He has also served the non-profit sector, in various roles at University of Georgia, the Metro Atlanta YMCA and Holy Innocents Episcopal School.
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au258
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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During our time together, we discussed:
What is new for Lightapalooza 2024Lutron and Ketra's plans for the eventWhy integrators should not miss this eventThe growing importance of the lighting category in the CI channelTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au257
SHOW NOTES
Today's show features 3 industry luminaries - Tom Doherty, Director of New Technology Initiatives at HTSA, and a veteran of the Consumer Electronic Industry with a remarkable 40-year career. From pioneering Tom Doherty’s Custom Audio and Video in 1985 to instrumental roles in founding Escient and expanding Gracenote, Tom is a CEDIA Lifetime Achievement Awardee and a Lutron Hall of Fame inductee.
Joining Tom is David Weinstein, the Vice President of Residential Sales at Lutron Electronics Co., Inc. David's vast 45-year experience in the lighting control, shading, and lighting systems business is an invaluable asset to our discussion.
Completing our lineup is Joaquin Rivera, Co-Founder of ByDesign Vision & Sound Marketing. With a 15-year tenure at Stewart Filmscreen and a series of industry accolades, Joaquin's journey from production to VP.
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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During our time together, we discussed:
His diverse career at Crestron Electronics, focusing on his various roles and significant contributions to the company and the custom electronics industry.The vital role of training the next generation of Audiovisual Industry professionals focusing on developing their skills and knowledge to meet the industry's evolving demands.The expected impact of AI on the industry and a unique perspective on the potential advancements and challenges AI might bring to the industry.And insights from his experience as a balloon pilot at the Macy's Thanksgiving Day Parade for more than 30 years.To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au256
SHOW NOTES
Richard is an industry veteran with more than 35 years of audiovisual experience. He has worked at Crestron Electronics for 23 years in various roles, and is currently the Global Director Pro Community. In his current role, he works to expand the Crestron community through engaging with multiple channels and helping to guide customers to successful implementations of Crestron technology. He is working with AVIXA, BICSI, CEDIA, NSCA and more to help foster audiovisual industry training for the next generation of professionals. He helped to create the Crestron Services Providers program and worked to ensure they have the proper tools to support Crestron clients. He proudly oversees the Crestron Masters event.
Richard’s favorite personal accomplishment is his hobby as a Balloon Pilot for the Macy’s Thanksgiving Day Parade. He’s been responsible for the inflation teams, launching the balloons, and piloting the balloons since he started as a volunteer in college.
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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During our time together, we discussed:
Eddie’s takeaways from his experience serving on the CEDIA Board of Directors for the past three yearsExpanding their business through strategic acquisitions this year and the lessons they’ve learned along the wayThe importance of defining and refining processes to run a business with multiple locationsVendor selection beliefs and best practicesTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au255
SHOW NOTES
James Garrett is a visionary leader who has a passion for innovation and excellence. He has over 20 years of experience in the electrical and custom integration industry. He founded Garrett Integrated Systems in 2014.
This year, Garrett has grown rapidly through strategic acquisitions of other tech companies in the luxury home space. Some of the notable acquisitions include The Loop Technologies, and Sound Technology Group, both leaders in their respective markets. Through these acquisitions, Garrett has expanded its product portfolio, customer base, and market share, and has established itself as a dominant player in the luxury home and Estate markets.
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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During our time together, we discussed:
Eddie’s takeaways from his experience serving on the CEDIA Board of Directors for the past three yearsHis impressions and takeaways from the CEDIA AI SymposiumEddie shares valuable insights from a recent interaction with an architectHis predictions for the luxury residential construction industry in 2024To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au254
SHOW NOTES
Eddie has been in the AV and low voltage channel for over thirty years, and volunteering with CEDIA for more than a decade. He served on the CEDIA Board of Directors from 2020 through 2023, and continues to serve on CEDIA committees. He started his career in security before founding his own integration firm: SmartTouchUSA. Throughout his career, Eddie has been involved in all aspects of the AV business, including installation, system design, programming, marketing, sales, and executive leadership.
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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During our time together, we discussed:
Chris’s journey in the CI industry, starting in DIY smart tech, and moving into a professional AV careerThe training and assistance he received from PrepTECHThe mindset of extreme ownership and the principles he lives by to be the best leader possible for his teamHis role as a Service Manager and how to successfully run service in a CI businessTo get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au253
SHOW NOTES
Chris got his start in the smart home industry in the DIY space. In 2022, Chris met Mitch Klein at CES, who told him about the industry’s largest trade show: CEDIA. Chris paid his way to go to CEDIA 2022, and the rest is history.
He networked with all the right people and started a full-time career in A/V. Chris has been featured on the CEDIA Podcast twice, and he’s grown in his role at Eagle Sentry, moving from A/V Project Coordinator to the Service Manager in under six months. He has a true passion for empowering clients with their smart technology.
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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During our time together, we discussed:
Clinton’s career journey in the technology industry, starting in audio post-production engineering, moving into sales, and eventually becoming owner and president of Mainline MarketingHis mindset of out-servicing the competitionMarket conditions during the pandemic, and predictions for what the economic landscape will look like in 2024To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au252
SHOW NOTES
Clinton has over 25 years of sales and management experience after graduating from Full Sail University with a degree in recording engineering. In 2000, Clinton joined Mainline as a sales representative, becoming the firm’s top producer during his first 18 months with the firm.
He was made a partner a year later, promoted to Vice President of Sales in 2004, and went on to become the President of Mainline after purchasing the firm in 2005. Today Mainline Marketing is one of the leading AV rep firms in the country.
Based in Orlando, Florida, they have been connecting the companies who make exceptional audio-visual equipment with the integrators and end customers since 1987.
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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