Episodes

  • In this episode, Marta Hobbs, an author, mentor, and entrepreneur, joins Jen to share her powerful journey of personal growth and healing. After a life-changing panic attack in the paradise of St. Barts, Marta embarked on a decade-long spiritual journey, shedding her armour and coping mechanisms to embrace her true identity. Her book "Unraveling" beautifully captures this transformative experience, inspiring readers with its honesty and vulnerability.

    Today on Becoming Iconic:

    Marta Hobbs' personal growth journeyTreating clients like family in businessImportance of reputation and discretionSustainability for women entrepreneursPrioritizing enjoyment and self-careMMarta's retreats for high-achieving women

    Connect with Marta:

    Hangout with Marta: @martahobbsWork with Marta: https://linktr.ee/MartaHobbs

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In today’s episode, Jen shares her journey of discovering her true passion - styling businesses to help them stand out and be seen. Much like a fashion stylist, Jen approaches branding with an eye for individuality and uniqueness, ensuring her clients' businesses reflect their authentic selves. She emphasizes the importance of creating a world-class customer experience, inspiring listeners to channel their own passions into their brand identity and marketing. Jen's work is a new way of empowering women, helping them build confidence through their businesses.

    Today on Becoming Iconic:

    Styling businesses like fashion stylingImportance of unique, individual brandingCreating a world-class customer experienceChanneling personal passions into business brandingEmpowering women through business confidence

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
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  • In this episode, Becca Luna joins Jen to share her inspiring journey from struggling entrepreneur to successful business owner. Becca discusses how she overcame self-doubt and money struggles through learning web design and virtual assistance. She now runs a thriving web design company and generously shares her knowledge with others. Becca emphasizes the importance of bold self-belief and practical resources to help entrepreneurs stand out and transform their businesses through her in-demand courses.

    Today on Becoming Iconic:

    Entrepreneurship, self-belief, and money dynamicsCreating valuable courses with practical resources for entrepreneurs Leadership, attention, and coping with negative feedbackWebsite importance with tips for standing out in the noisePersonal branding, wealth, and unapologetic livingHiring team members and valuing their contributionsBuilding a legacy through boldness and collaboration

    Connect with Becca:

    InstagramWebsite

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen shares her raw and honest journey of building multiple successful businesses from the ground up. She pulls back the curtain on what it really takes to scale beyond $1 million in revenue and dives deep into the sacrifices, long hours, and team building required. Most importantly, Jen challenges the notion that success of this magnitude can or should be "normalized," and advocates for honoring the grit and determination of those who choose to walk the challenging path of entrepreneurship.

    Today on Becoming Iconic:

    Scaling choices: time vs money, team vs soloTransparency about true efforts of successful entrepreneurs Personal sacrifices made along Jen's entrepreneurial journeyHonoring different paths and definitions of successChallenging perceptions of ease in building large businesses

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen sits down with legal expert Chandler J. to discuss the importance of legal preparation for business success. Chandler shares her top pet peeves in the industry and emphasizes the value of proactive legal measures. They also explore balancing motherhood and entrepreneurship, with Chandler preparing to welcome her new baby girl.

    Today on Becoming Iconic:

    The importance of legal preparation Proactive business measures and preparednessThe importance of preventing expensive issues in businessMaintain consistency while setting boundariesMompreneurship

    Connect with Chandler:

    WebsiteInstagram

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen shares her inspiring origin story as the woman behind the successful brand Becoming Iconic. Listeners will learn about Jen's journey from building a multi-million dollar wellness business to pursuing her life and business coaching passions. Jen details some challenges she faced along the way, including self-doubt, peer criticism, and even physical health issues. However, she persevered through grit and determination, eventually finding success through her programs and her iconic magazine. Tune in to be motivated and encouraged by Jen's story of continuous self-improvement and resilience.

    Today on Becoming Iconic:

    Jen's journey through her wellness brand The story of losing social media in businessThe transition from wellness to business and life coachingThe Evolution of Becoming IconicThe health crisis that led to revelation

    Mastery
    A TRANSFORMATIVE MASTERMIND

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen welcomes social media expert Evita Barwise, also known as Evita Social. She shares her journey of growing multiple Instagram accounts from zero to hundreds of thousands of followers. Listeners learn Evita's tips for refining your niche, conducting market research on viral posts, and creating intentional content through a funnel approach. She also offers advice on increasing story views, navigating trolls online, and trusting the growth process over time.

    Today on Becoming Iconic:

    Creating viral content through niche marketing and analyzing successful postsBuilding a service-based business while overcoming account bans and setbacks Growing followers intentionally through high-quality nurturing contentIncreasing Instagram story engagement with polls and behind-the-scenes contentFinding the optimal posting frequency balanced with content quality and burnoutLearning social media security best practices to protect accounts from hacking

    Connect with Evita:

    Hangout with Evita: @evita_socialWork with Evita: Evita_Social

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen gets real about the highs and lows of having a husband retire from his full-time job in her entrepreneurial journey. She shares lessons learned the hard way around language, purpose, resentment, and masculine-feminine energy dynamics. Jen's vulnerable transparency and wisdom will empower you whether you're considering this path or have already walked it. Tune in to gain insight into building an extraordinary partnership and lifestyle through entrepreneurship.

    Today on Becoming Iconic:

    Husband's return to full-time workChallenges of retiring a husbandManaging resentment and relationship dynamicsBalancing masculine and feminine energiesImportance of purpose and fulfillment

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen had such an inspiring conversation with Allyson Byrd, a mentor, minister, and spiritual coach who helps leaders thrive in their spotlight and activate their full potential. They talk about stepping into your spotlight and sharing your gifts unapologetically. Allyson helps to unpack the thoughts holding us back and shift our mindset to see endless possibilities. Through stories of her own journey, she shows us how to embrace vulnerability and use life's ups and downs as fuel to grow into our highest selves.

    Today on becoming Iconic:

    Personal growth journey and overcoming a performative personaShifting from a problem mindset to one of possibility Building confidence through small successes over timeStriking a balance between sharing vulnerability and too much onlineAllison's approach to spotlight energetics and public presenceTools for entrepreneurs to stay centered in success

    Connect with Allyson:

    Hangout with Allyson: @iamallysonbyrdWatch Allyson on YouTube:@iamallysonbyrdFree Resources

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen announces her groundbreaking 180 Masterclass. Discover how to redefine fulfillment and success on your terms. Shift your mindset from number goals to enjoying each moment of your journey. Leave with tangible strategies to feel abundant no matter your monthly income. Join Jen to finally feel free to live your best life in business.

    Today on Becoming Iconic:

    Challenging the idea that big numbers equal success and fulfillment Jen's achievement of 180 consecutive months with multi-five-figure cash flowNormalizing multi-figure cash months and celebrating small winsEnjoying the entrepreneurship journey rather than solely focusing on goalsRedefining what fulfillment and success mean for entrepreneursShifting the mindset from numbers to enjoying each moment

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen and Jessica Klassen discuss the importance of ethics, integrity, and building genuine human connections in business. They explore strategies for positively engaging new clients and followers on social media. Jen also offers insight into consulting services for optimizing organizations. Jessica then emphasizes the team's focus on trust, transparency, and a welcoming culture.

    Today on Becoming Iconic:

    Ethics and integrity in business communicationsBuilding trust and transparency with clientsProviding a positive first impression for new community membersFocusing on quality connections over quantity of followersStrategies for authentically welcoming new clients on social media

    Connect with Jessica:

    [email protected]

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen welcomes Nicki Chryst, who shares her journey from founding a multi-seven-figure spa to building a personal brand online. Nicki gets real about the grit and determination it takes to succeed in both the brick-and-mortar world and the digital space. From overcoming addiction to learning hard lessons about business and wealth, Nikki proves that experience is the best teacher. Tune in to hear her valuable insights on taking risks, earning your success, and balancing entrepreneurship with wellness.

    Today on Becoming Iconic:

    Nicki's experience founding a lucrative spa businessNicki's journey to overcoming addiction Healing from trauma and reframing beliefsBuilding an online brand while running a brick-and-mortar businessThe importance of earning success through hard work

    Connect with Nicki:

    Hangout with Nikki: @nicki_chryst

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen lights a fire under entrepreneurs with her high-energy message of accountability and leadership in business. She shares lessons from 18 years as an entrepreneur, emphasizing the need to lean in during downturns and innovate rather than make excuses. Jen launches her new experiential program, Moxie, inspired by the word's powerful meaning, aiming to fill the void with a full-spectrum approach to building an iconic brand. Through Moxie's mastermind retreat, photography, and done-for-you services, Jen seeks to empower a new class of trailblazing entrepreneurs willing to protect their vision and stand out.

    Today on Becoming Iconic:

    Taking complete ownership of businessInnovating through challenges Empowering entrepreneurs to stand out The launch of Moxie Reinforcing the responsibility of business owners

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen welcomes Sophia Panella, who guides listeners through the empowering practice of channeling their superpowers through cycle syncing. She emphasizes the importance of honoring our bodies and wellness as women, particularly by respecting our natural cycles. Sophia shares her personal health and fitness journey, including her decision to quit hormonal birth control, advocating for a deeper understanding of our bodies' needs. Sophia offers valuable insights and practical tips, from navigating the highs and lows of the menstrual cycle to challenging societal norms around discussing menstruation. Listeners gain a newfound appreciation for honoring their energy levels and integrating cycle awareness into their daily lives for optimal well-being.

    Today on Becoming Iconic:

    Honoring women's cyclesSophia's health and fitness journeyQuitting hormonal birth controlNavigating menstrual cycle fluctuationsChallenging societal norms about menstruation discussionsDiscussion on PMDD (Premenstrual Dysphoric Disorder)Tips for adjusting workouts based on the menstrual cycleEnergy level awareness and management

    Connect with Sophia:

    Hangout with Sophia: @sophiapanellaWatch Sophia on TikTok: @sophiapanellaListen to Sophia: Bestie Chats with SophWatch Sophia on Youtube: @sophiapanella

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen shares a heartfelt story packed with life lessons about trusting oneself and embracing life's surprises. Listen in as she recounts a particularly hectic week, juggling family illnesses and urgent pet emergencies, which almost prevented her from attending a former client's pivotal book launch. Jen's narrative is not just about overcoming personal challenges but also about the power of showing up—both for others and for oneself. Throughout the episode, she explores themes of self-sabotage, the importance of stepping out of comfort zones, and the surprising rewards of staying connected. This story is a must-listen for anyone needing a reminder of how small decisions can lead to significant, unforgettable moments.

    Today on Becoming Iconic:

    Trusting personal instincts and decisionsManaging unexpected life challengesImportance of presence and supportRecognizing and overcoming self-sabotageBenefits of pushing personal boundariesMaintaining relationships and engagementUnexpected outcomes from routine decisions

    Embracing Ambition: Empowering Women to Step Out, Be Seen, & Lead by Jenny Mitchell

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen welcomes Morgan Ondree, the creative director of Becoming Iconic and a vital element of the Becoming Iconic Agency. Morgan shares insights into the journey of creating the brand "Becoming Iconic" and the thought process behind its visual elements. They emphasize the significance of intentionality in branding, urging listeners to align their brand visuals with their business goals and values. Furthermore, they highlight the role of colors and the psychology behind them in conveying brand messages effectively. Through their conversation, they offer valuable guidance on crafting authentic and impactful branding experiences for businesses, emphasizing the importance of intentionality and authenticity in brand development.

    Today on Becoming Iconic:

    Discussion on branding's importance in businessMorgan's role in branding "Becoming Iconic"Exploring the psychology of colour in brandingCrafting authentic brand experiencesProcess of branding with the Becoming Iconic Agency

    Get in touch with the Becoming Iconic Boutique Agency:

    @[email protected]@becomingiconic.co

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen introduces "The Muse". She emphasizes the importance of branding as the foundation of building a successful company, highlighting its role in creating a solid identity that resonates with your audience. Jen shares insights from her experience, stressing the need for CEOs to focus on their core strengths and delegate tasks that are not their genius. Through "The Muse," Jen aims to teach listeners the depth and artistry of branding, empowering them to build brands that last and stand apart in the marketplace. She encourages CEOs to take branding seriously, emphasizing its transformative impact on business success.

    Today on Becoming Iconic:

    Launching of "The Muse"The importance of branding for business successDelegating tasks: CEOs urged to focus on strengthsEducation on branding's depth and artistryCrafting a brand and reflecting values to attract attentionBuilding a unique brand identity for success

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen welcomes Nic BeeGee, a brand strategist and wealth mentor. This episode offers a candid discussion between two mompreneurs navigating the complexities of entrepreneurship. Nick shares her journey, emphasizing the significance of maintaining authenticity and boundaries in the online space. Together, they explore the evolving landscape of mentorship and leadership, challenging traditional paradigms with their refreshing insights. Tune in for a raw and empowering conversation on building a legacy with integrity and intention.

    Today on Becoming Iconic:

    Exploration of personal boundaries and authenticity in the online spaceDiscussion on the evolving dynamics of mentorship and leadershipReflections on the impact of societal expectations on entrepreneursInsights into the journey of building a legacy with integrityExamination of the importance of discernment and self-trust in entrepreneurshipEmphasis on embracing authenticity and intentionality in business

    Connect with Nic BeeGee:

    Hangout with Nic: @femmewealthengineerWatch Nic: @femmewealthengineerListen to Nic: With Love, Nic Podcast

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen welcomes Jessica Klassen, the Business Development Manager at Becoming Iconic. Jessica shares her journey with Becoming Iconic, emphasizing the importance of pivoting in business even amidst success to maintain abundance. She delves into the significance of client experience and the environment of a servant leader. Jess discusses her role within Becoming Iconic and her personal experiences, highlighting the necessity of feeling safe during inquiry calls and making empowered choices for oneself.

    Today on Becoming Iconic:

    Jessica’s journey with Becoming IconicPivoting in business to maintain abundanceImportance of client experienceEnvironment of a servant leaderJessica’s role in Becoming IconicPersonal experiences in the businessFeeling safe during inquiry callsMaking empowered choices for oneself

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co
  • In this episode, Jen discusses the dynamic shifts within the coaching industry, spotlighting its highs and lows over the past year and a half. The conversation is a clarion call to coaches and mentors, urging a return to the industry's foundational values of service and genuine support over fame and fortune. We explore the essence of true mentorship, emphasizing a service-based approach and the importance of purity in one's vision and intentions. This discussion serves as both a reflection and a guidepost for those committed to making a lasting impact, advocating for patience and perseverance as the industry undergoes a significant purification process, ensuring that those with genuine intentions emerge stronger and more visible than ever.

    Today on Becoming Iconic:

    Fundamental shifts and trends in the coaching industryEmphasis on service over fame in coachingImportance of a service-based mentoring approachThe role of clear intentions in coaching successInsights into the coaching industry changesHow to leave a lasting positive impactThe cleansing process favouring genuine mentors

    Connect with Jen:

    Read BI Magazine: becomingiconic.co/magazine Hang out with Jen: @becomingiconic Work with Jen: becomingiconic.co