Episodes
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Founded by mother-son duo Maria Shriver and Patrick Schwarzenegger, MOSH is a mission-driven brain brand educating people about how what they eat today can impact their brain health tomorrow.
While they sell protein bars, MOSH donates a portion of proceeds to the Women’s Alzheimer’s Movement (WAM) and have already donated over $100,000 toward WAM’s important Alzheimer’s prevention research.
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get a great deal off your next co-working space booking. Head to https://we.co/behindthebrand
Special Thanks to our Sponsor WHOOP!
Use my special link and get a great deal on a new WHOOP 4.0.
WEAR IT ANY-WEAR
Comfortable enough to wear non-stop thanks to new, durable SuperKnit bands, but flexibly designed to be worn off your wrist in new WHOOP Body apparel.WAKE UP AT THE OPTIMAL TIME
Set a haptic alarm that gently vibrates to wake you at the optimal time based on your sleep needs and cycles.MONITOR YOUR HEALTH
A robust sensor suite allows you to monitor your key vital signs: Blood oxygen levels, skin temperature readings, and heart rate metrics.Special Thanks to our Sponsor Burst Creatine!
Want to try them out?
Just go to burstcreatine.com and order your first bag and get in the game.
There are a bunch of creatine choices out there but they’re not all safe and 3rd party tested. I chose Burst Creatine gummies because as a busy producer working on this show — as well as TV commercials and original content for my clients, creatine power is messy and hard to travel with.
Leave dry scooping to the meatheads, it messes up your gut health anyway. Burst creatine gummies aren’t made in some factory in China where your creatine is getting mixed with who knows how many other powders or medications they have being made there.
Burst is made locally in the United States and has exactly 1.5 grams of creatine per gummy. I take 3 on my way out the door to the gym to get improved brain function, build muscle and speed up my recovery.
They taste pretty good too. And since I can’t have a lot of sugar or chemical dyes, they are made with natural ingredients that fit my protocol so that I can perform at my highest level.Support the show
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Greg Hahn is an advertising legend. From his bio:
"Greg is the Co-founder and Chief Creative Officer of Mischief @ No Fixed Address. Greg is going to go rogue and move this missive to first person. I started Mischief because I wanted to create a place where people- both employees and clients- could come and do the best work of their lives, with less layers, pretense and other unnecessary complications.
In 2022, less than two years into its existence, Mischief was named Agency of the Year by Adage Magazine, Agency of the Year by Campaign US and the second most innovative agency by Fast Company. Recently Mischief was named 2023’s Agency of the Year by Adweek, Agency of the Year for a second time by Adage in 2024, Creative Agency of the Year by Adage and one one of the 20 most creative companies by GQ.
Previous to Mischief, Greg was the CCO of BBDO NY. During that time BBDO was recognized as the most awarded agency in the world by the Gunn Report. It was also named Agency of the Year at The One Show, ADC and The Webbys multiple times."
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand
Special Thanks
This episode is brought to you by our friends at Burst Creatine gummies. There are a bunch of creatine choices out there but they’re not all safe and 3rd party tested.
I chose Burst Creatine gummies because as a busy producer working on this show — as well as TV commercials and original content for my clients, creatine power is messy and hard to travel with. Leave dry scooping to the meatheads, it messes up your gut health anyway…
Burst creatine gummies aren’t made in some factory in China where your creatine is getting mixed with who knows how many other powders or medications they have being made there.
Burst is made locally in the United States and has exactly 1.5 grams of creatine per gummy. I take 3 on my way out the door to the gym to get improved brain function, build muscle and speed up my recovery.
They taste pretty good too. And since I can’t have a lot of sugar or chemical dyes, they are made with natural ingredients that fit my protocol so that I can perform at my highest level. Want to try them out? Just go to burstcreatine.com and order your first bag and get in the game.Support the show
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Missing episodes?
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It’s been about 7 years but feels like yesterday when I think about the time I was really struggling with health.
Testosterone CortisolApoBCholesterolTriglycerides
All of a sudden I was getting serious headaches and didn’t know why…
My friend Robb Wolf who wrote the book Wired to Eat turned me on to InsideTracker but to be honest I didn’t follow thru and spent the next 4 years trying to figure things out on my own by seeing over a dozen doctors and specialists.
I probably wasted at least $20,000 in time and medical expenses with nothing to show for it. Earlier this year another friend suggested InsideTracker again and I signed up.
It was so easy. A specialist came to my house to took my blood for a blood panel test that measured almost 50 health markers. About a week later I had a full report across all of the important categories:
*Fitness measured things like*Metabolism
GlucoseALT /liver enzymeInsulinInsideTracker is designed to give you personal access to what’s happening under the hood of your body. Then you can take action on your own or with a nutritionist, doctor, fitness trainer etc. to reach your own personal health goals.
How much would you pay to have a roadmap to feeling your best?
I promise InsideTracker costs a lot less and I guarantee it has been one of the best investments I've made for myself. With annual fees starting at $150 this is a no-brainer. For more info go to InsideTracker.com and give it a try.Special Thanks to Our Sponsors!
This episode is brought to you by our friends at Burst Creatine gummies. There are a bunch of creatine choices out there but they’re not all safe and 3rd party tested.
I chose Burst Creatine gummies because as a busy producer working on this show — as well as TV commercials and original content for my clients, creatine power is messy and hard to travel with. Leave dry scooping to the meatheads, it messes up your gut health anyway…
Burst is made locally in the United States and has exactly 1.5 grams of creatine per gummy. I take 3 on my way out the door to the gym to get improved brain function, build muscle and speed up my recovery.
They taste pretty good too. And since I can’t have a lot of sugar or chemical dyes, they are made with natural ingredients that fit my protocol so that I can perform at my highest level. Want to try them out? Just go to burstcreatine.com and order your first bag and get in the game.
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrandSupport the show
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What’s holding you back from doing that thing?
My guess is that it’s some form of fear.
Having the right amount of fear is healthy and logical. It’s biological and we are hardwired to survive.
But fear might also be keeping us playing small.
In this episode I'm extending the invite to you to get out of your comfort zone in order to level up. I challenged one of my clients do this recently and they went for it.
Instead of product-focused marketing, our creative idea was infusing some humor and storytelling with a key message.
Want to see the new TV spot?
Here's the link:
Special Thanks to Our Sponsors!
This episode is brought to you by our friends at Burst Creatine gummies.
Want to try them out?
Just go to burstcreatine.com and order your first bag and get in the game.
There are a bunch of creatine choices out there but they’re not all safe and 3rd party tested. I chose Burst Creatine gummies because as a busy producer working on this show — as well as TV commercials and original content for my clients, creatine power is messy and hard to travel with.
Leave dry scooping to the meatheads, it messes up your gut health anyway. Burst creatine gummies aren’t made in some factory in China where your creatine is getting mixed with who knows how many other powders or medications they have being made there.
Burst is made locally in the United States and has exactly 1.5 grams of creatine per gummy. I take 3 on my way out the door to the gym to get improved brain function, build muscle and speed up my recovery.
They taste pretty good too. And since I can’t have a lot of sugar or chemical dyes, they are made with natural ingredients that fit my protocol so that I can perform at my highest level.
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrandSupport the show
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Ryan Norbauer designs and builds what might be the most exquisite keyboards on the planet. He is a self-described nerd but in the best possible way in terms of his passion for aesthetics, function and attention to detail.
Would it surprise you to know that there's a large global keyboard community, where other fanatical folks gather to press the flesh and the keys of their favorite creators?
How does Norbauer view this spirited subculture?
Ryan writes:
"Through the sense of touch, keyboards connect us, transmitting our thoughts instantly across continents and enabling some of the greatest acts of human creation. They hail from the dawn of personal computing in the second half of the 20th century, a time of dizzying optimism—when it was still possible to imagine that a global digital network linking all of humanity would inevitably lead to a better tomorrow."
This is a fascinating case study into building a bespoke luxury brand that's not designed for the masses. More from Ryan:
"Each Norbauer is meticulously inspected, tuned, and assembled by hand at our keyboard laboratory in the birthplace of the personal computer: Silicon Valley, California.
We spare no expense and take no shortcuts, because I believe the technical achievements of our craft must be worthy of this venerable device and all that its noble history represents."
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get a great deal off your next co-working space booking. Head to https://we.co/behindthebrand and check it out.
Special Thanks to our Sponsor WHOOP!
Use my special link and get a great deal on a new WHOOP 4.0.
WEAR IT ANY-WEARComfortable enough to wear non-stop thanks to new, durable SuperKnit bands, but flexibly designed to be worn off your wrist in new WHOOP Body apparel.
WAKE UP AT THE OPTIMAL TIME
Set a haptic alarm that gently vibrates to wake you at the optimal time based on your sleep needs and cycles.
MONITOR YOUR HEALTH
A robust sensor suite allows you to monitor your key vital signs: Blood oxygen levels, skin temperature readings, and heart rate metrics.
GET MORE ACCURATE DATA
5 LEDs and 4 photodiodes capture your data more often than most wearables, providing best-in-class accuracy validated in lab studies and with third-party testing.
TRACK METRICS 24/7
Wirelessly charge your WHOOP with a waterproof* battery pack and capture data continuously—even while in the shower or washing dishes.
Support the show
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About Batch & CEO Mike Petrakis
Mike has never had a "real" job-- he's great at starting companies from scratch and growing them into profitable businesses and brands. Now at the helm of Batch, it's about experiences not things.
From bach parties to birthdays to just simply having a good time, Batch provides a way to effortlessly discover and book the best things to do in the most popular destinations.
Not only does the platform take celebrations to the next level with 3,000+ experiences for an unforgettable party - think stunning yachts, bar crawls, at-home hibachi and private chef dinners, spa days and more - but Batch also offers exclusive group pricing and promotions to make sure you’re getting the best deal.
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get a great deal off your next co-working space booking. Head to https://we.co/behindthebrand and check it out.
Special Thanks to our Sponsor WHOOP!
Use my special link and get a great deal on a new WHOOP 4.0.
WEAR IT ANY-WEARComfortable enough to wear non-stop thanks to new, durable SuperKnit bands, but flexibly designed to be worn off your wrist in new WHOOP Body apparel.
WAKE UP AT THE OPTIMAL TIME
Set a haptic alarm that gently vibrates to wake you at the optimal time based on your sleep needs and cycles.
MONITOR YOUR HEALTH
A robust sensor suite allows you to monitor your key vital signs: Blood oxygen levels, skin temperature readings, and heart rate metrics.
GET MORE ACCURATE DATA
5 LEDs and 4 photodiodes capture your data more often than most wearables, providing best-in-class accuracy validated in lab studies and with third-party testing.
TRACK METRICS 24/7
Wirelessly charge your WHOOP with a waterproof* battery pack and capture data continuously—even while in the shower or washing dishes.
Support the show
-
In 2016, Co-Founders Danny Winer and Cole Mecray launched the groundbreaking hybrid cookware brand – combining stainless steel and non-stick in a way that no other cookware brand had done before.
The scrappy duo completely self-funded the company by emptying their savings accounts, draining their 401Ks and maxing-out credit cards, and they originally packaged orders by hand and made deliveries in their personal vehicles. Everyone told them that a DTC model “would never work,” but Danny and Cole knew they could disrupt the market.
Fast forward to 2024, HexClad is outpacing the competition due to its patented technology, beautiful design and high-quality product innovation. HexClad is the first company to successfully marry stainless steel with non-stick, producing a “best of both worlds” product.
The durability and performance of stainless (excellent searing and temperature conductivity) with the ease and convenience of non-stick (super easy to clean, dishwasher safe, oven safe). Also, it’s the only non-stick on the market safe to use with metal utensils – pizza cutter, knife, whisk, etc.
The product is so well constructed that it has a lifetime warranty (most non-stick competitors last only 1-3 years).
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand
Special Thanks to our Sponsor WHOOP!
Use my special link and get a great deal on a new WHOOP 4.0.
WEAR IT ANY-WEARComfortable enough to wear non-stop thanks to new, durable SuperKnit bands, but flexibly designed to be worn off your wrist in new WHOOP Body apparel.
WAKE UP AT THE OPTIMAL TIME
Set a haptic alarm that gently vibrates to wake you at the optimal time based on your sleep needs and cycles.
MONITOR YOUR HEALTH
A robust sensor suite allows you to monitor your key vital signs: Blood oxygen levels, skin temperature readings, and heart rate metrics.
GET MORE ACCURATE DATA
5 LEDs and 4 photodiodes capture your data more often than most wearables, providing best-in-class accuracy validated in lab studies and with third-party testing.
TRACK METRICS 24/7
Wirelessly charge your WHOOP with a waterproof* battery pack and capture data continuously—even while in the shower or washing dishes.
Support the show
-
For more than 100 years, Eddie Bauer has been outfitting people for adventures big and small - first through the small curated sports shop in downtown Seattle and eventually through the brand’s 268 stores across the US and their strong e-commerce platform.
As CEO Tim Bantle is reaching the nearly two-year mark at Eddie Bauer, he has played a key role in leading the charge with unveiling a global rebrand under a new brand evolution strategy, aiming to shift the foundational narrative of the American Outdoors brand to accessible adventure for all.
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand
Special Thanks to our Sponsor WHOOP!
Use my special link and get a great deal on a new WHOOP 4.0.
WEAR IT ANY-WEARComfortable enough to wear non-stop thanks to new, durable SuperKnit bands, but flexibly designed to be worn off your wrist in new WHOOP Body apparel.
WAKE UP AT THE OPTIMAL TIME
Set a haptic alarm that gently vibrates to wake you at the optimal time based on your sleep needs and cycles.
MONITOR YOUR HEALTH
A robust sensor suite allows you to monitor your key vital signs: Blood oxygen levels, skin temperature readings, and heart rate metrics.
GET MORE ACCURATE DATA
5 LEDs and 4 photodiodes capture your data more often than most wearables, providing best-in-class accuracy validated in lab studies and with third-party testing.
TRACK METRICS 24/7
Wirelessly charge your WHOOP with a waterproof* battery pack and capture data continuously—even while in the shower or washing dishes.
Support the show
-
In 1995, Angie Hicks spent all of her time going door-to-door in Columbus, Ohio, trying to sign people up for a new home services referral business.
Today, Angie's List, now rebranded to Angi™, is a household name, referring millions of members to plumbers, painters, and more.
Want to read the feature articles I write for my Inc. Magazine byline?
https://www.inc.com/author/bryan-elliott
Connect with me personally on social media:Instagram: http://instagram.com/1goodbrain
Twitter: https://twitter.com/BryanElliott
See my film and commercial production work here:
http://bit.ly/thegoodbrainworkFor business inquiries: [email protected]
Special thanks to our sponsor Plunge!
Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:➡️ Powerful cooling down to 37°F
➡️ Smartphone connectivity for ultimate control
➡️ Sleek exterior design
The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand
Special Thanks to our Sponsor WHOOP!
Use my special link and get a great deal on a new WHOOP 4.0.
WEAR IT ANY-WEARComfortable enough to wear non-stop thanks to new, durable SuperKnit bands, but flexibly designed to be worn off your wrist in new WHOOP Body apparel.
WAKE UP AT THE OPTIMAL TIME
Set a haptic alarm that gently vibrates to wake you at the optimal time based on your sleep needs and cycles.
MONITOR YOUR HEALTH
A robust sensor suite allows you to monitor your key vital signs: Blood oxygen levels, skin temperature readings, and heart rate metrics.
GET MORE ACCURATE DATA
5 LEDs and 4 photodiodes capture your data more often than most wearables, providing best-in-class accuracy validated in lab studies and with third-party testing.
TRACK METRICS 24/7
Wirelessly charge your WHOOP with a waterproof* battery pack and capture data continuously—even while in the shower or washing dishes.
Support the show
-
Chris Gallant is the CEO of Emma Chamberlain’s beloved Gen Z coffee brand, Chamberlain Coffee. Chris was able to land retail presence in over 9,000 stores in just one year and achieve monumental growth (with sales almost doubling over the last two calendar years).
Chris is a highly experienced leader in his field with more than 15 years of knowledge launching, growing, and leading premium F&B and consumer brands, including Red Bull and Heineken. As the CEO of Chamberlain Coffee, Chris is responsible for leading the team through two successful fundraising rounds, while simultaneously executing countless new product launches, entrance into new categories, collaborations and retail expansion.
Drawing from his many years of experience in the field, he can share more on the brand’s rapid growth, what makes Chamberlain Coffee stand out among others, our unique ability to appeal and listen to fans, 2024 trend predictions and more!
Want to read the feature articles I write for my Inc. Magazine byline?
https://www.inc.com/author/bryan-elliott
Connect with me personally on social media:Instagram: http://instagram.com/1goodbrain
Twitter: https://twitter.com/BryanElliott
See my film and commercial production work here:
http://bit.ly/thegoodbrainworkFor business inquiries: [email protected]
Special thanks to our sponsor Plunge!
Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:➡️ Powerful cooling down to 37°F
➡️ Smartphone connectivity for ultimate control
➡️ Sleek exterior design
The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand
Special Thanks to our Sponsor WHOOP!
Use my special link and get a great deal on a new WHOOP 4.0.
WEAR IT ANY-WEARComfortable enough to wear non-stop thanks to new, durable SuperKnit bands, but flexibly designed to be worn off your wrist in new WHOOP Body apparel.
WAKE UP AT THE OPTIMAL TIME
Set a haptic alarm that gently vibrates to wake you at the optimal time based on your sleep needs and cycles.
MONITOR YOUR HEALTH
A robust sensor suite allows you to monitor your key vital signs: Blood oxygen levels, skin temperature readings, and heart rate metrics.
GET MORE ACCURATE DATA
5 LEDs and 4 photodiodes capture your data more often than most wearables, providing best-in-class accuracy validated in lab studies and with third-party testing.
TRACK METRICS 24/7
Wirelessly charge your WHOOP with a waterproof* battery pack and capture data continuously—even while in the shower or washing dishes.
Support the show
-
Mike Fata, a 25-year entrepreneur, shares his journey of personal transformation and the connection between health and business success. He emphasizes the importance of prioritizing health and wellness, as it directly impacts performance and effectiveness in entrepreneurship.
Co-founding Manitoba Harvest Hemp Foods in 1998, and serving as Chairman of the Board and CEO until 2016, Mike helped guide the strategic sale of the company to Tilray for $419 million dollars in 2019. Since then, Mike has celebrated and supported other business ventures as an entrepreneur, investor, advisor and mentor.Want to read the feature articles I write for my Inc. Magazine byline?
https://www.inc.com/author/bryan-elliott
Connect with me personally on social media:Instagram: http://instagram.com/1goodbrain
Twitter: https://twitter.com/BryanElliott
See my film and commercial production work here:
http://bit.ly/thegoodbrainworkFor business inquiries: [email protected]
Special thanks to our sponsor Plunge!
Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:➡️ Powerful cooling down to 37°F
➡️ Smartphone connectivity for ultimate control
➡️ Sleek exterior design
The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand
Special Thanks to our Sponsor WHOOP!
Use my special link and get a great deal on a new WHOOP 4.0.
WEAR IT ANY-WEARComfortable enough to wear non-stop thanks to new, durable SuperKnit bands, but flexibly designed to be worn off your wrist in new WHOOP Body apparel.
WAKE UP AT THE OPTIMAL TIME
Set a haptic alarm that gently vibrates to wake you at the optimal time based on your sleep needs and cycles.
MONITOR YOUR HEALTH
A robust sensor suite allows you to monitor your key vital signs: Blood oxygen levels, skin temperature readings, and heart rate metrics.
GET MORE ACCURATE DATA
5 LEDs and 4 photodiodes capture your data more often than most wearables, providing best-in-class accuracy validated in lab studies and with third-party testing.
TRACK METRICS 24/7
Wirelessly charge your WHOOP with a waterproof* battery pack and capture data continuously—even while in the shower or washing dishes.
Support the show
-
When I think of the luxury category, Mercedes-Benz is absolutely in that group of brands. In fact, after driving my Honda Civic for more than 250,000 miles I bought my first Mercedes in 2013 and I've been driving my C 250 with pride for more than a decade.
Melody Lee and I met in 2015 when I had her former boss, the former head of BMW Uwe Ellinghaus on the podcast, who was recently tapped as the CMO at Cadillac. We've come full circle! I hope you enjoy--and steal a few pages from Melody's playbook!
Want to watch the video version of Behind the Brand?
http://bit.ly/GetBehindtheBrandWant to read the feature articles I write for my Inc. Magazine byline?
https://www.inc.com/author/bryan-elliott
Connect with me personally on social media:Instagram: http://instagram.com/1goodbrain
Twitter: https://twitter.com/BryanElliott
See my film and commercial production work here:
http://bit.ly/thegoodbrainworkFor business inquiries: [email protected]
Special thanks to our sponsor Plunge!
Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:➡️ Powerful cooling down to 37°F
➡️ Smartphone connectivity for ultimate control
➡️ Sleek exterior design
The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand
Special Thanks to our Sponsor WHOOP!
Use my special link and get a great deal on a new WHOOP 4.0.
WEAR IT ANY-WEARComfortable enough to wear non-stop thanks to new, durable SuperKnit bands, but flexibly designed to be worn off your wrist in new WHOOP Body apparel.
WAKE UP AT THE OPTIMAL TIME
Set a haptic alarm that gently vibrates to wake you at the optimal time based on your sleep needs and cycles.
MONITOR YOUR HEALTH
A robust sensor suite allows you to monitor your key vital signs: Blood oxygen levels, skin temperature readings, and heart rate metrics.
GET MORE ACCURATE DATA
5 LEDs and 4 photodiodes capture your data more often than most wearables, providing best-in-class accuracy validated in lab studies and with third-party testing.
TRACK METRICS 24/7
Wirelessly charge your WHOOP with a waterproof* battery pack and capture data continuously—even while in the shower or washing dishes.
Support the show
-
Mark Manson has sold more than 15 million copies of his iconic book, The Subtle Art of Not Giving AF.
Check out Mark's Youtube channel with more insightful life advice and wisdom:
Mark's website: https://markmanson.net/
Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vipWant to watch the video version of Behind the Brand?
http://bit.ly/GetBehindtheBrandWant to read the feature articles I write for my Inc. Magazine byline?
https://www.inc.com/author/bryan-elliott
Connect with me personally on social media:Instagram: http://instagram.com/1goodbrain
Twitter: https://twitter.com/BryanElliott
See my film and commercial production work here:
http://bit.ly/thegoodbrainworkFor business inquiries: [email protected]
Special thanks to our sponsor Plunge!
Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:➡️ Powerful cooling down to 37°F
➡️ Smartphone connectivity for ultimate control
➡️ Sleek exterior design
The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand
Special Thanks to our Sponsor WHOOP!
Use my special link and get a great deal on a new WHOOP 4.0.
WEAR IT ANY-WEARComfortable enough to wear non-stop thanks to new, durable SuperKnit bands, but flexibly designed to be worn off your wrist in new WHOOP Body apparel.
WAKE UP AT THE OPTIMAL TIME
Set a haptic alarm that gently vibrates to wake you at the optimal time based on your sleep needs and cycles.
MONITOR YOUR HEALTH
A robust sensor suite allows you to monitor your key vital signs: Blood oxygen levels, skin temperature readings, and heart rate metrics.
GET MORE ACCURATE DATA
5 LEDs and 4 photodiodes capture your data more often than most wearables, providing best-in-class accuracy validated in lab studies and with third-party testing.
TRACK METRICS 24/7
Wirelessly charge your WHOOP with a waterproof* battery pack and capture data continuously—even while in the shower or washing dishes.
Support the show
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I sat down with performance, leadership training and culture expert Dr. Michael Gervais who added, "In every organization we belong to, we're (also) apart of a culture. And either you are contributing to that culture or you are allowing it to be what it is."
Have a listen and let me know what you think!
Check out more from Michael here:
findingmastery.com/book
findingmastery.com/morningmindsetWant to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vip
Want to watch the video version of Behind the Brand?
http://bit.ly/GetBehindtheBrandWant to read the feature articles I write for my Inc. Magazine byline?
https://www.inc.com/author/bryan-elliott
Connect with me personally on social media:Instagram: http://instagram.com/1goodbrain
Twitter: https://twitter.com/BryanElliott
See my film and commercial production work here:
http://bit.ly/thegoodbrainworkFor business inquiries: [email protected]
Special thanks to our sponsor Plunge!
Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:➡️ Powerful cooling down to 37°F
➡️ Smartphone connectivity for ultimate control
➡️ Sleek exterior design
The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand
Special Thanks to our Sponsor WHOOP!
Use my special link and get a great deal on a new WHOOP 4.0.
WEAR IT ANY-WEARComfortable enough to wear non-stop thanks to new, durable SuperKnit bands, but flexibly designed to be worn off your wrist in new WHOOP Body apparel.
WAKE UP AT THE OPTIMAL TIME
Set a haptic alarm that gently vibrates to wake you at the optimal time based on your sleep needs and cycles.
MONITOR YOUR HEALTH
A robust sensor suite allows you to monitor your key vital signs: Blood oxygen levels, skin temperature readings, and heart rate metrics.
GET MORE ACCURATE DATA
5 LEDs and 4 photodiodes capture your data more often than most wearables, providing best-in-class accuracy validated in lab studies and with third-party testing.
TRACK METRICS 24/7
Wirelessly charge your WHOOP with a waterproof* battery pack and capture data continuously—even while in the shower or washing dishes.
Support the show
-
Recent college grad Sean Riley noticed that his Animal House-style apartment full of dudes needed some help with hygiene. It wasn't like there wasn't enough toilet paper -- it was the fact that some (okay most) dudes needed a lot more help keeping that undercarriage clean after they did their business.
Some dudes used bought baby wipes but that didn't seem to fit and that sparked the idea for a grown up hygienic product strong enough and made just for men and Dude Wipes was born.
Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vipWant to watch the video version of Behind the Brand?
http://bit.ly/GetBehindtheBrandWant to read the feature articles I write for my Inc. Magazine byline?
https://www.inc.com/author/bryan-elliott
Connect with me personally on social media:Instagram: http://instagram.com/1goodbrain
Twitter: https://twitter.com/BryanElliott
See my film and commercial production work here:
http://bit.ly/thegoodbrainworkFor business inquiries: [email protected]
Special thanks to our sponsor Plunge!
Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:➡️ Powerful cooling down to 37°F
➡️ Smartphone connectivity for ultimate control
➡️ Sleek exterior design
The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand
Special Thanks to our Sponsor WHOOP!
Use my special link and get a great deal on a new WHOOP 4.0.
WEAR IT ANY-WEARComfortable enough to wear non-stop thanks to new, durable SuperKnit bands, but flexibly designed to be worn off your wrist in new WHOOP Body apparel.
WAKE UP AT THE OPTIMAL TIME
Set a haptic alarm that gently vibrates to wake you at the optimal time based on your sleep needs and cycles.
MONITOR YOUR HEALTH
A robust sensor suite allows you to monitor your key vital signs: Blood oxygen levels, skin temperature readings, and heart rate metrics.
GET MORE ACCURATE DATA
5 LEDs and 4 photodiodes capture your data more often than most wearables, providing best-in-class accuracy validated in lab studies and with third-party testing.
TRACK METRICS 24/7
Wirelessly charge your WHOOP with a waterproof* battery pack and capture data continuously—even while in the shower or washing dishes.
Support the show
-
James Clear has sold an incredible 15 million copies of his bestselling book, Atomic Habits, which has 4.8 stars on Amazon with more than 120,000 reviews. Wow!
In this episode of Behind the Brand Bryan and James talk about the proven way to build good habits and break bad ones.
Check out Atoms, The official Atomic Habits app.
Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vipWant to watch the video version of Behind the Brand?
http://bit.ly/GetBehindtheBrandWant to read the feature articles I write for my Inc. Magazine byline?
https://www.inc.com/author/bryan-elliott
Connect with me personally on social media:Instagram: http://instagram.com/1goodbrain
Twitter: https://twitter.com/BryanElliott
See my film and commercial production work here:
http://bit.ly/thegoodbrainworkFor business inquiries: [email protected]
Special thanks to our sponsor Plunge!
Introducing the all-new Plunge All-In! It will transform your wellness routine—and your life—as our most revolutionary Plunge yet. Here are some of the features I'm excited about:➡️ Powerful cooling down to 37°F
➡️ Smartphone connectivity for ultimate control
➡️ Sleek exterior design
The all-in-one design offers a truly plug-and-plunge set-up and makes maintenance super easy thanks to very accessible filter. Check it out!
Special Thanks to our Sponsor WeWork!
With WeWork On Demand, you can book co-working space by the day and meeting rooms by the hour at locations around the world. As a part of the Behind the Brand community, you can get 50% off your next co-working space booking. Head to we.co/bryan50 to download the WeWork app and enter code BRYAN50 to get 50% off your next booking. visit https://we.co/behindthebrand
Special Thanks to our Sponsor WHOOP!
Use my special link and get a great deal on a new WHOOP 4.0.
WEAR IT ANY-WEARComfortable enough to wear non-stop thanks to new, durable SuperKnit bands, but flexibly designed to be worn off your wrist in new WHOOP Body apparel.
WAKE UP AT THE OPTIMAL TIME
Set a haptic alarm that gently vibrates to wake you at the optimal time based on your sleep needs and cycles.
MONITOR YOUR HEALTH
A robust sensor suite allows you to monitor your key vital signs: Blood oxygen levels, skin temperature readings, and heart rate metrics.
GET MORE ACCURATE DATA
5 LEDs and 4 photodiodes capture your data more often than most wearables, providing best-in-class accuracy validated in lab studies and with third-party testing.
TRACK METRICS 24/7
Wirelessly charge your WHOOP with a waterproof* battery pack and capture data continuously—even while in the shower or washing dishes.
Support the show
-
Matteo is the Co-Founder and CEO of Eight Sleep, the sleep fitness company.
Eight Sleep developed a proprietary technology which is redesigning sleep by developing cutting-edge AI and machine learning models to track bio signals during the night and optimizing body recovery and rest while asleep. The end goal of the Pod is to compress sleep and scan your body while asleep to monitor your health.
Eight Sleep is currently used by pro athletes and top performers across multiple industries and was recognized as one of TIME’s “Best Inventions” in 2018 and 2019, was named one of Fast Company’s “Most Innovative Companies” in 2018, and has raised over $150M in funding from leading investors, including Founders Fund, Softbank, Khosla Ventures, Y Combinator, Valor Equity Partners, General Catalyst, Naval Ravikant, and Patrick Collison.
Prior to Eight, Matteo co-founded and led GIR (acquired in 2014) and Global Investment (acquired 2011). Both companies were in cleantech.
Matteo holds multiple patents in tech and health, is a Member of the Forbes Technology Council, has been Co-Chair at FWD.us and Mentor at Techstars, Microsoft Bizpark and the NYU Summer Launchpad Program.
He graduated magna cum laude with a Law degree from University of Ferrara, and was a member of the Italian Bar Association while working as a lawyer in the finance practice of Freshfields Bruckhaus Deringer and Allen & Overy, both part of the Magic Circle of British’s elite law firms.
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Reed Duchscher is an American talent manager and investor. He is the CEO and founder of Night Media and talent manager of YouTube personality MrBeast and Minecraft content creator Dream.
In this episode I talk to Reed Deucher who is famous for being the media company being MrBeast — who recently struck an Amazon deal for biggest competition series in TV history.The deal, worth possibly $100 million, will be the latest attempt by an internet creator to move to more traditional forms of entertainment.
Will he be able to cross the chasm?
Listen to this episode and make your own predictions!
Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vipWant to watch the video version of Behind the Brand?
http://bit.ly/GetBehindtheBrandWant to read the feature articles I write for my Inc. Magazine byline?
https://www.inc.com/author/bryan-elliott
Connect with me personally on social media:Instagram: http://instagram.com/1goodbrain
Twitter: https://twitter.com/BryanElliott
See my film and commercial production work here:
http://bit.ly/thegoodbrainworkFor business inquiries: [email protected]
Support the show
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Noah Kagan was #30 at Facebook, #4 at Mint, and has since created seven million-dollar businesses (Kickflip/Gambit, AppSumo, KingSumo, SendFox, Sumo, TidyCal, and Monthly1k).
He is the CEO of AppSumo.com, the #1 software-deals site for entrepreneurs, and has a popular YouTube channel, Noah Kagan.
His new book is Million Dollar Weekend: The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours.
Want to get a short note from me each week with what I've learned from interviewing some of the smartest people in the world? It's the best inspiration, eduction, access to events, perks, finds, free stuff and more to help you improve your life and business: https://www.behindthebrand.tv/vipWant to watch the video version of Behind the Brand?
http://bit.ly/GetBehindtheBrandWant to read the feature articles I write for my Inc. Magazine byline?
https://www.inc.com/author/bryan-elliott
Connect with me personally on social media:Instagram: http://instagram.com/1goodbrain
Twitter: https://twitter.com/BryanElliott
See my film and commercial production work here:
http://bit.ly/thegoodbrainworkFor business inquiries: [email protected]
Support the show
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Hi everyone, welcome to another episode of the show, I’m your host, Bryan Elliott. I just wanted to take a moment to thank all of you for listening and helping to make this show what it is.
We’ve had a rush of new fans and followers and I couldn’t be more excited to be on this journey with you.
Behind the Brand started as a side hustle because in 2008 my little start up was in trouble. I had just resigned from a big brand marketing job at one of the biggest studios in Hollywood.
My dream was to open a production company with a focus on building brands thru the art of storytelling. But it was looking like the Great Recession was going to get the best of me and I didn’t know what to do.
That year I read a book called Tribes written by one of my favorite authors, Seth Godin. It became a roadmap for me — and a North Star to navigate very choppy waters.
Spoiler alert— I made it thru some tough times and now this show is dedicated to all of you as well as anyone who is trying to build a successful business and brand.
Here’s a little mix tape I made of Seth’s Top 10 lessons — here we go!
P.S. Here's another video with Seth you might like explaining everything you may not know about marketing...
More?
Check this out.Support the show
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