Episodes

  • Natalie Furness, CEO and founder of RevOps Automated, discusses the decision to scale a business and the pros and cons of going solo versus building a team. She emphasizes the importance of building a business that distributes wealth and allows people to work the way they want. Natalie shares her experience of hiring the first team members and the challenges of covering costs as a founder. She also highlights the significance of focusing on go-to-market and sales to fill capacity and achieve growth. Natalie Furness, CEO of RevOps Automated, discusses the crossroads she is facing in scaling her business and whether to sell or keep it as a cash cow. She explores the options of scaling to sell, merging, or acquiring by another company, and the potential financial gains. She also considers keeping the business as a cash cow to fund the development of her next business. Natalie emphasizes the importance of planning for the future, understanding financial management, and seeking advice from fractional CFOs and legal experts. She also shares insights on go-to-market strategies and the need to focus on both customer experience and internal operations.

    Takeaways

    Consider building a business that distributes wealth and allows people to work the way they want. Focus on go-to-market and sales to fill capacity and achieve growth. Hiring the right team members can help scale the business and deliver more value to customers. Think about the long-term goals and endgame of the business when making decisions. Creating valuable assets like white papers and resources can establish credibility and open doors for opportunities. When at a crossroads of scaling a business, founders should consider the options of scaling to sell, merging, or acquiring by another company. Keeping a business as a cash cow can provide funding for the development of the next business. Planning for the future and understanding financial management are crucial for making informed decisions. Seeking advice from fractional CFOs and legal experts can help navigate the complexities of selling a business. Go-to-market strategies should focus on both customer experience and internal operations, ensuring revenue generation and operational efficiency.
  • Alice Egan, the founder of SaaS Savvy, shares her journey from a linguistics background to becoming an entrepreneur in the tech industry. She discusses how her love for languages and understanding people's stories led her to a career in pre-sales. Alice emphasizes the importance of asking questions and being transparent about not knowing certain technical concepts. She saw a gap in the market for teaching non-technical professionals about technology and started creating resources and courses to fill that gap. Alice's experience in pre-sales and product marketing gave her the confidence to start SaaS Savvy and help others speak the language of tech. Alice Egan, founder of SaaS Savvy, shares her journey of starting an online course business to teach sales, pre-sales, and success professionals about software and cloud computing. She emphasizes the importance of having technical knowledge in these roles and how it can boost confidence and build relationships with customers. Alice started by creating an internal tech academy at Zendesk and then decided to build her own business. She took the time to study and become an expert in computer science and cloud computing before launching her course. She used a beta program to test the content and gather feedback, which helped her refine and focus the course. Alice also highlights the importance of personalized outreach and building a community with her customers.

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  • Cecilia Razak, a serial entrepreneur, shares her experience of resilience and entrepreneurial thinking. She discusses the challenges she faced when her startup, SpotWalk, was hit hard by the COVID-19 pandemic, leading to a significant drop in revenue and the need to let go of 100 team members. Cecilia emphasizes the importance of adapting to change and making strategic pivots to stay afloat. She also highlights the value of having a support system and understanding the holistic system of a business. Cecilia encourages aspiring entrepreneurs to start small, iterate, and seek help when needed. Cecilia shares her journey of transitioning from a career in marketing to starting her own tech company, Slides With Friends. She emphasizes the importance of doing work that aligns with her values and brings value to the world. With the support of her husband, who is a successful entrepreneur, she gained the confidence to pursue her own business. Slides With Friends was born out of a need for better team communication and connection, especially in remote work settings. Cecilia highlights the importance of creating a culture and team alignment with the mission of the company. She also discusses the success of their content marketing strategy and the value of enjoying the day-to-day work as an entrepreneur.

    Takeaways

    Adapting to unexpected challenges and making strategic pivots is crucial for the survival of a business.

    Having a support system, whether it's co-founders, employees, or external resources, can greatly contribute to the success of an entrepreneur.

    Understanding the holistic system of a business, including the market, customers, and financial aspects, is essential for making informed decisions.

    Starting small, iterating, and being open to change are key principles for entrepreneurial success. It's important to do work that aligns with your values and brings value to the world.

    Having a supportive partner or mentor can provide inspiration and guidance in pursuing entrepreneurship.

    Identify a real need in the market and build a product or service that addresses that need.

    Creating a strong team culture and aligning team members with the company's mission is crucial for success.

    Content marketing can be a powerful tool for attracting customers, but it requires time and patience to see results.

    Enjoying the day-to-day work and finding fulfillment in the journey is a key aspect of success as an entrepreneur.

  • Welcome back to Free Founders, where we share actionable lessons from successful, under-the-radar solopreneurs & small business owners. This is for aspiring entrepreneurs who want proven strategies to go from zero → 1st sale → scale (& unlock financial freedom & freedom of time in the process).My guest today is Călin BaleaHe's…More than 10 years experience in UX/UI design Was a Toptal freelancer, who only accepts the top 3% of freelancersNow runs Contrast Studio, a design studio he’s scaled to $20k/month in a yearThere are a lot of design agencies. Building one that stands out & creates a great lifestyle is tough. Calin has managed to do it, which is why I wanted to hear his story…Expect to learn…How to transition from freelance to launching an agencyHow to define success as your business grows

  • Welcome back to Free Founders, where we share actionable lessons from successful, under-the-radar solopreneurs & small business owners.

    This is for aspiring entrepreneurs who want proven strategies to go from zero → 1st sale → scale (& unlock financial freedom & freedom of time in the process).

    My guest today is Tamir Bashkin

    Tamir has:

    A decade of entrepreneurial experience - & still in the game

    Runs Adelante, Zendesk implementation agency, making $300k/year

    And Thank You GPT, $30k/ARR

    Working on cyber security product we’ll hear about..

    Expect to learn…

    Why Tamir sees SaaS as a huge opp for aspiring entrepreneurs

    Why finding “freedom” is more complicated than it looks

    How to start your own Micro SaaS

  • Welcome back to Free Founders, where we share actionable lessons from the world's best solopreneurs & small business owners. This is for aspiring entrepreneurs who want proven strategies to go from zero → 1st sale → scale (& unlock financial freedom & freedom of time in the process).My guest today is Emily Claire Hughes.Emily...- Started out as a singer off Broadway, New York, then moved to Germany as a cruise ship singer - Went all in on copywriting after that- Now runs Emily Claire & Co, where she helps female-focused companies communicate their superpowers through better copy & influencer marketing Emily THINKS everyone interested in starting a business MUST start a newsletter. Expect to learn…1. Why it’s ESSENTIAL to build your own newsletter before you even think about starting a business2. How to build a wildly profitable newsletter3. The power of an unconventional value proposition Let’s jump in.

  • Welcome back to Free Founders, where we share actionable lessons from the world's best solopreneurs & small business owners.

    This is for aspiring entrepreneurs who want proven strategies to go from zero → 1st sale → scale (& unlock financial freedom & freedom of time in the process).

    My guest today is Alex Latham

    Co-founder & Chief Marketing Officer of Chip

    Considered the brain behind the biggest crowdfunding raise ever `9maybe behind Brewdog)

    Won a LOAD of fintech marketing awards

    Also, has the honour of being my cousin

    Alex & Simon have really built Chip (https://getchip.uk) differently through a clear idea of their audience, very smart, very deliberate way of cultivating that audience & a relentless focus on building a great product for that audience.

    Expect to learn…

    The power of crowdfunding done right

    How to build a true loyal audience

    What all these Forbes & British Banking awards have done to his ego ;)

  • Expect to learn…

    The power of doggedly following your vision How André helped build an entire tech ecosystem in Portugal The power of starting your own conference for your entrepreneurial career Why Andre wants to Make Europe Great Again (MEGA)

    Welcome back to Free Founders, where we share actionable lessons from under the radar, successful solopreneurs & small business owners.

    This is for aspiring entrepreneurs who want proven strategies to go from zero → 1st sale → scale (& unlock financial freedom & freedom of time in the process).

    My guest today is Andre Marquet.

    He has…

    Co-founded Beta-i CEO of Productized, an innovation firm focused on early-stage startups in digital tech products for corporations A HUGE part of the Lisbon (& PT) startup ecosystem from the early days

    Want to attend the Productized Conference? Get a 20% discount with the code PRODMBA20 at checkout: https://ti.to/productized/conf2024/discount/PRODMBA20

  • Expect to learn…

    Why a career change is the only step to take for some people

    How to mitigate risk for any major career change

    Welcome back to Free Founders, where we share actionable lessons from the world's best solopreneurs & small business owners.

    This is for aspiring entrepreneurs who want proven strategies to go from zero → 1st sale → scale (& unlock financial freedom & freedom of time in the process).

    My guest today is Rob Brightwell

    Rob has

    Spent his career in product. Head of Product for the last 4 years

    Very early in entrepreneurial career.. In April, launched a business from zero to first 4 sales within 4-5 days

    Made a huge pivot in his career this year

  • My guest today is Thibaut SouyrisThibaut is- A solopreneur & founder of SalesLabs, a sales training company, running profitably since 2018- Also strikes me as a really “successful” founder: Running a profitable business, but also enjoying the journey.Thibaut will - I hope - radically change how you think about sales.Expect to learn…- The myths about sales preventing you getting to six figures- How to get your first sale- How to build a scalable productised sales funnelI’ve hired Thibaut. I’ve had Thibaut over for dinner. Thibaut is my go-to guy when it comes to understanding simple, effective strategies for selling. I think he should be yours too. -Welcome back to Free Founders, where we share actionable lessons from the world's best solopreneurs & small business owners. This is for aspiring entrepreneurs who want proven strategies to go from zero → 1st sale → scale.

  • My guest today is Gleb Gordeev

    He’s…

    Worked in product for companies like Amazon, Share Now, Delivery Hero

    Founder of Kodebusters, a unique app builder company, & consults on the side

    He is also living life differently… In 2023, packing up his life in Berlin to move to Bali, Indonesia.

    Expect to learn…

    Why “filling the void” is so important as an entrepreneur

    How Gleb defines success for himself as a solopreneur

    Tips & tactics for launching a successful app builder company in a busy, highly competitive market


    Welcome back to Free Founders, where we share actionable lessons from the world's best solopreneurs & small business owners.

    This is for aspiring entrepreneurs who want proven strategies to go from zero → 1st sale → scale (& unlock financial freedom & freedom of time in the process).

  • Expect to learn…

    The secret to launch / run a successful podcast without a big brand

    How to leverage an audience to drive a paid product offer

    The pros/cons of podcasting as a platform

    Welcome back to Free Founders, where we share actionable lessons from the world's best solopreneurs & small business owners.

    This is for aspiring entrepreneurs who want proven strategies to go from zero → 1st sale → scale (& unlock financial freedom & freedom of time in the process).

    My guest today is Jason Knight

    Jason is...

    Host of One Knight in Product, one of the leading product podcasts

    Consults in fractional leadership roles

    A bit of a super connector in the product & tech world

    He’s also changed direction in a BIG way with his career over the last 5 years.

  • Welcome back to Free Founders, where we share actionable lessons from the world's best solopreneurs & small business owners.

    This is for aspiring entrepreneurs who want proven strategies to go from zero → 1st sale → scale (& unlock financial freedom & freedom of time in the process).

    My guest today is Daniel.

    He’s

    Run Creative Product Managers, a community of 77k, since 2008

    Founder & CEO of both WhistleOn & Ouvidor Digital

    Built businesses in both Brazil & Europe

    Expect to learn…

    The opportunities & challenges of launching in a developing country How to think about choosing where to live How to think about growing your business & hiring with intention
  • Welcome back to Free Founders, where we share actionable lessons from the world's best solopreneurs & small business owners.

    This is for aspiring entrepreneurs who want proven strategies to go from zero → 1st sale → scale (& unlock financial freedom & freedom of time in the process).

    My guest today is Behrad Mirafshar.

    He’s…

    Launched 30+ app businesses through his company Bonanza studio, a product & design studio

    2x startup founder, inc. Grover, now a unicorn

    3x successfully bootstrapped companies

    He’s got some unconventional, but powerful insights into what it takes to succeed as an entrepreneur

    Expect to learn…

    The mentality required to successfully launch a business

    His journey from opening his own cafe to freelancing to Bonanza Studios

    Tactics on launching 10x faster than you think you can

    Let’s jump in..

    Behrad is one of those people just full of energy… a true entrepreneur.. A deep thinker. It was a real joy recording this episode.

  • My guest today is Joao Moita, founder of Product Weekend, a company organising in-person weekend events for Product Managers to connect & learn together.He’s…Within just 2 years… went from first job as a product manager at a startup to a PM consulting agency to quitting to quit & go full-time on his new businessBootstrapped Product Weekend by himself to now running events across Europe (& soon the US)Helps curate the Productized conference in LisbonHe is also A Trained Aerospace EngineerHis company also, in my view, goes against convention (who would have thought product managers would want to give up their weekend & travel in-person in a remote world?!)Expect to learn…- How swimming against a trend can uncover great business opportunities - Why you don’t need a decade of product experience to start your own business- Key learnings building a business from zero to profitability with zero investmentI was looking forward to this one, as have connected with Joao a few times before & found his story very inspiring.

    FOLLOW JOÃO ON LINKEDIN:

    https://www.linkedin.com/in/joaomoita/

    CHECK OUT PRODUCT WEEKEND:

    https://www.theproductweekend.com/

  • My guest today is Antonia Landi. Antonia has:

    Almost doubled her salary within 12 months through building her personal brand

    Spoken at product conferences around the world

    One of the leading names in product ops

    Full-time coach & consultant in that area

    Antonia has not followed a conventional career path - thank god - and some really unique advice & insights to fast-track your path to whatever career you want to create for yourself.

    Expect to learn…

    How to build a personal brand from scratch

    How to use conferences to build network & credibility

    Why owning a new “category” of product can help you build your own business quickly

    The power of differentiating your consultancy offer

    What it is actually like as a product consultant

    Here’s what I love about her…

    Antonia did my first ever Prod MBA bootcamp back in 2020 as a Product Owner. I’ve since seen her star rise - breaking convention every step of the way

    Fascinating to see how she’s really gone all in on this new area - product ops - and how that’s helped her succeed moving towards starting her own business

    FOLLOW ANTONIA ON LINKEDIN:

    https://www.linkedin.com/in/landiantonia/